Certificate in Leadership in Enrollment Management Webinar. Jerome A. Lucido Donald Hossler

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1 Certificate in Leadership in Enrollment Management Webinar Jerome A. Lucido Donald Hossler

2 Program Intent and Description A rigorous program designed to nurture current and emerging leaders through: concentrated engagement with the critical issues, trade-offs, responsibilities, and opportunities in the field contact with recognized experts, and development of a strong professional network

3 Expected Participants Professionals in admissions, financial aid, registration and records, institutional research, enrollment management, and related fields. Individuals or campus teams who want to gain a leadership and managerial perspective, hone their skills, and learn from like-minded colleagues.

4 Program Highlights Nationally-recognized faculty and advisors Online and flexible Three 10-week sessions Emphasis on leading in the field Electronic portfolio to share and showcase work A national network of colleagues

5 Program Faculty Boston College DePaul University Dickinson College Florida State University Indiana University MIT Santa Clara University Stanford University Syracuse University UCLA University of Maryland, College Park University of New Haven University of Washington USC

6 Program Alumni Abilene Christian University CSU, Long Beach DePaul University Drexel University Loyola University Chicago Northern Arizona University Northwestern University Princeton Day School Rutgers University Stonehill College St. Cloud State University UC Berkeley UNC, Greensboro USC Western Illinois University

7 Dr. Donald Hossler Professor of Educational Leadership & Policy Studies Indiana University

8 Dr. Donald Hossler Why professional education in enrollment management? Reflections on program design and role as a certificate faculty member

9 Session 1: Enrollment Management in the Societal Context Social Foundations of the Profession The Enrollment Management Concept Enrollment Management in the Public Interest The Units Involved

10 Session 1: Information and Knowledge Management Managing Knowledge and Information: Data-Driven Decision Making Setting Enrollment Goals and Targets Garnering and Allocating Resources and Evaluating Return on Investment

11 Session 1: Enrollment Management in the Institutional Context Translating the Mission Externally Adding Value to the Educational Enterprise Garnering Institutional Support and Confidence Demonstrating Value Rankings, Consultants, and Vendors: External Influences

12 Session 2: Pricing and Aid Policy Institutional Financing: Cost vs. Price Institutional Revenue Sources The Nexus of Financial Aid and Revenue Considerations

13 Session 2: College Admissions Policy and Practice Who do you Recruit, Select, and Why Issues/Problems in Recruitment and Selection: Policy in Action Contemporary Issues in Access and Diversity

14 Session 2: The Retention Organization Recruiting, Retaining, Graduating Underserved Students: Diversity in Action Organizing for Graduation Promising Practices and Models

15 Session 2: Leadership Change as a Constant Condition Leading Institutional Change Leading on Campus Creativity and Adaptability as a Leader Trustees, Presidents, Provosts, and Faculty Leading in the Profession

16 Session 3: Case Studies Directed case studies Construction of professional growth plans and the final portfolio

17 Program Calendar Session 1 September 30-December 13 Thanksgiving break: Nov Session resumes: Dec 2 Session 2 January 6-March 14 Session 3 March 17-May 23

18 Program Costs Tuition is $10,000, plus course materials Priced to provide substance, value, and convenience One professional development conference may run up to $2,000, a weeklong program may cost $3,500 or more, and master s programs may cost up to $50,000

19 Commentary, Questions, and Discussion Visit USC CERPP at