International Programme. Business Administration
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1 International Programme List of courses taught in English Business Administration Academic Year Fall semester
2 Business Administration Course code Course title Number of ECTS credits IDW Introduction Week 5 S_PRI_1 Business Management I 5 S_PEK_1 Business Economics I 5 S_FRI_1 Corporate Finance I 5 S_OBC_a Business Activities 5 S_PRO Business Project 5 S_BSE Business Ethics 5 S_AJP_2 English Language 5 S_CED_1 Czech Language for Foreigners 5 S_MAT_1 Mathematics I 5 S_INF_1 Informatics I 5 S_N_AJL_2 English for Logistics II 5 S_N_LGS Logistics of Services 5 S_N_RDR Supply Chain Management 5 S_N_TOR Decision-Making Theory 5 S_N_TCL Technology City Logistics 5
3 Course descriptions Business Administration IDW Introduction Week Number of credits: 5 International Programme starts with the Introduction Week. This week is organised for all international students. It is meant as a first introduction to the Czech language and Czech culture. The week will give a possibility for socialising with international and local students. Business Management I (Code: S_PRI_1) Number of credits: 5 The aim of the subject is to acquaint students with the basis of company management. Students get knowledge of the character and charge of managerial functions, position and profile of a manager, styles of managerial work, company and organization structures and principles of their projection. Students will also be familiarized with the principles of human resources management. Students will understand the importance of communication and control company systems, ways of decisionmaking at particular managerial levels. A successful graduate: - is able to define the character and content of the managerial functions, position and profile of a manager, managerial work styles, business organisation structures and principles of their projection and principles of human resources management - is able to explain the importance of company management and of particular managerial functions, managerial styles of management, company systems and principles of human resources management - is able to define basic forms of motivation and stimulation of employees - applies gained knowledge to a practical example (suggestion of organisation and managerial structures, definition of the managerial style, suggestion of a motivation and stimulation system, determination of the position of a company on the market and its position on the market environment). 1. Definition of the term management 2. Position, profile and character of a manager, formation of a manager 3. Company - business operations, functionality of company 4. Company environment, interior and exterior environment 5. Planning as a managerial function 6. Entrepreneurial position of a company and company portfolio
4 7. Elements and relations of an organisation structure 9. Personnel activity in a company 10. Personnel leadership, motivation and stimulation of workers 11. Decision-making and decision-making processes 12. Company control 13. Communication in the management process Business Economics I (Code: S_PEK_1) Number of credits: 5 Completing the course, students gain basic knowledge about economy, the nature of business, the typology of business and legal forms of business. After completing the subject the student: - is able to characterize the material and capital structure of the company and factors that affect them - is able to explain the terms income, expenses, profit, added value - is able to define and analyze the turning point - is able to characterize sales and production stock activities in a company 1. Business environment 2. Legal forms of business 3. Enterprise property structure 4. Enterprise capital development 5. Costs, revenues, economic result 6. Costs models 7. Purposive costs classification calculation 8. Enterprise activity 9. Innovation and marketing, sales activity 10. Production activity, production planning 11. Enterprise purchasing activity 12. Stockpile management 13. Current trends in production and stockpile management
5 of seminars 1. Enterprise balance forming 2. Problems of property depreciation 3. Calculation of optimal capital structure 4. Forming of profit and loss reports 5. Costs models, their use in economic calculations 6. Turn point calculations 7. Turn point calculations 8. Mid-term test 9. Costs calculation 10. Costs calculation 11. Election of the optimal technologic option 12. Election of the optimal technologic option, application of stockpile optimalization methods 13. Application of stockpile optimalization methods Corporate Finance I (Code: S_FRI_1) Number of credits: 5 The course deepens and extends knowledge of the company short and long-term financial management. It makes students familiar with the ways of financing on the basis of accounting and market values of a company. Graduates of the subject know and are able to explain theoretical principles of financial management and they are able to apply them to a particular case study. Students are able to create a financial analysis of a company on the basis of the capital market values. 1. The role of a financial manager in the organization 2. Time value of money, the relationship of risk and benefits 3. Assessment methods of the company - financial analysis (horizontal, vertical, index ) 4. Assessment methods of the company - prime models 5. Assessment methods of the company - models of bankruptcy and other models
6 6. The value of the company to investors, shareholders, creditors 7. Long-term financial assets - stocks 8. Long-term financial assets - bonds 9. Long-time financial assets - financial derivatives 10. Fixed assets and investment decisions - static methods 11. Fixed assets and investment decisions - dynamic methods 12. Strategic financial decisions and optimization of capital structure of business I 13. Strategic financial decisions and optimization of capital structure of business II 14. Tactical business financing and stages of business Business Activities I (Code: S_OBC_a) Number of credits: 5 The aim of the subject is to provide basic knowledge of business studies, its importance, about activities and development tendencies and to create theoretical basis for the study of the following applied subjects. Students get familiarized with basic theoretical principles from the field of business activities, cooperation tendencies and they will understand the importance of sustainable development in business studies. After passing the subject successfully students will be able to analyze development and globalisation tendencies in business, their influence on consumers and enterprises including deduction of their own opinions. 1. Importance, development and trade functions 2. Business category 3. Legal forms of business enterprise 4. Entrepreneurial environment and trade business 5. Retail, retail network and its structure, types of retail activities 6. Typology of retail units 7. Wholesale status, importance, operating units, buying wholesale headquarters 8. Retailing, trends in retail, regional shopping centers 9. Cooperation in business entrepreneurship, horizontal and vertical cooperation
7 10. The role of a consumer in retailing 11. Cooperative trade, characteristics and significance 12. Trade and globalization 13. Sustainable development in trade Business Project (Code: S_PRO) Number of credits: 5 The goals of the course Project is to develop students practice in the business decision making. The student will develop his/her critical, analytical and diagnostic skills within the overall economic framework and solve business problems. After passing the subject student is able to integrate his/her knowledge obtained in specialized subjects, informatics and foreign languages, to apply his/her skills and to work with professional literature, internet and legal standards. Student develops presentation skills while presenting the results of their project in English using ICT. 1. Starting business - the aim of your business 2. Establishing the enterprise 3. Main risks of business decision-making 4. The choice of legal form of business 5. The process of registration with the competent authorities 6. The organisational structure of the enterprise 7. Characteristic map of the market and marketing plan 8. Financial decision-making, financial statements 9. Employees and their qualification structure 10. SWOT analysis 11. Promotional activities in two foreign languages 12. Preparation of PowerPoint presentation 13. Presentation and defense Business Ethics (Code: S_BSE) Number of credits: 5
8 The aim of the subject is to make students familiar with the development, basic aspects and factors of business ethics. After passing the subject successfully, students are able to make comparison of current approaches in the field of transformation, they are able to analyse factual data about ethical behaviour of enterprises and their managers. Students apply their knowledge in practice, modify ethical behaviour of managers as a stimulus of social prestige, economic stability and prosperity of entrepreneurial entities. 1. Introduction to subject methodology and basic concepts. 2. History and present of business ethics. 3. Ethics manager behaviour standards and manager behaviour translations. 4. Social, ethics behaviour bases, professional and business ethics relation. 5. Ethics decision making frames. 6. Ethics in the personal and financial area. 7. Ethics in trade negotiations. 8. Social responsibility of managers. 9. Stakeholders x shareholders theory. 10. Ethics codes and ethics training. 11. Ethics behaviour in the different business branches. 12. Ethics challenges to present, professional corporations and ethics associations - ethics principle enforcement. 13. Good ethics - good business (a discussion with colleagues from other departments and professionals). English Language (Code: S_AJP_2) Number of credits: 5 The target of the course is the deepening of student s language knowledge to the level B1 of the Common European Framework of Reference for Languages. After the successful completion of the course, the student is able to: - understand the main thoughts of the clear, standard input information concerning common topics (met at school, work, free time, etc.) - maintain most communication situations that can happen during travelling in English-speaking countries - write a
9 short, simple coherent text on a close topic, or topics of his/her interests - can describe his/her experience, dreams and targets and can briefly explain his/her opinions and plans. The student s oral (or written) communication can contain some stylistic, lexical or grammatical inaccuracies. However, these inaccuracies do not hinder the understanding. Module 2 The aim is further and gradual development of communication skills. The student is prepared to gradually achieve the level of B1 in accordance with the CEFR. The emphasis is focused on the dialogical skills development and reading comprehension. 1. Parties, the infinitive, word stress 2. Gerund, hobbies, free time 3. In a department store, modal verbs (have to, don't have to, must, mustn't), A formal letter 4. Conditionals - first conditional, confusing verbs, vowels 5. Conditionals - second conditional, animals, stress and rhythm 6. Decisions, may, might (possibility), should, shouldn't, word formation 7. Fears and phobias, present perfect + for, since 8. Used to 9. Present perfect x past simple 10. Passive 11. Describing a building, something, anything, nothing, etc. 12. Phrasal verbs, so/neither + auxiliaries, health and healthy lifestyle 13. Revision Verbs Pronouns Word order in sentences Revision of tenses Czech Language for Foreigners (Code: S_CED_1) Number of credits: 5 The course is prepared for foreign students. The aim of the course is reaching of A1 level of their Czech language according to the descriptor of the Common European Framework of Reference for Languages. After the completion of the course, the students will gain the following language skills: - the students understand basic phrases which are needed for everyday communication and can use these expressions and phrases
10 - can introduce themselves and other people and ask simple questions concerning well known: places, people and things and react to similar questions - they can read simple texts (notices, signs, etc.) - they can write a simple text in Czech language (holiday postcard, fill in a simple form, etc.) - they are introduced with culture and everyday life in the Czech Republic - they are able to perceive the intercultural differences between their native country and the Czech Republic 1) Who is who? Verbs: to be, to have. 2) How are you? 3) People, things, relations - nouns. 4) How mutch is it? Money. 5) Where I am? 6) The Czech Republic, Budweis. 7) At school, at the school canteen -prepositions, conjuctions. 8) Time, days, months. 9) My family. 10) Signs. 11) Food and drink. 12) Travel. 13) Services, shopping. Mathematics I (Code: S_MAT_1) Number of credits: 5 The aim of this course is to provide the students with the basic knowledge of algebra, differential and integral calculus of functions of one variable needed in the study of specialized subjects. Then the aim is also to provide and clarify the main methods and algorithms. After the successful completing of the course, the student solves basic tasks of the course (counting with vectors, matrices and determinants, solving systems of linear equations, properties and graphs of
11 elementary functions, calculation of limits and function derivation, investigating of function process, counting of primitive functions, indefinite integral, the direct method, per-partes, substitution method, calculation of definite integrals and content of a plane figure) individually. 1. Vector, vector space, equality of vectors, counting with the vectors, linear combinations of vectors, linear dependence and independence of vectors, basis and dimension of vector space, scalar product of vectors. 2. Matrices, rank of matrices, matrix addition and multiplication, inverse matrix, Frobenius theorem, solving systems of linear equations using Gaussian method. 3. Determinants, Cramer's rule. 4. Functions of one real variable, domain and field of functional values, basic algebraic functions and non-algebraic. 5. Inverse functions, even and odd functions, inverse trigonometric functions. 6. Limit of function 7. Derivative function, basic rules for derivate, derivative compound function, function graph tangent. 8. L'Hospital's rule. The importance of first and second derivative for the function course (increasing, decreasing, convex, concave, local extrema and inflection points). 9. The primitive function, indefinite integral, direct integration. 10. The method of integration by-partes. 11. Substitution method. 12. Definite integral. 13. Calculation of a plane figure. Informatics I (Code: S_INF_1) Number of credits: 5 The aim of the course is gaining and complementing of the knowledge and practical skills in using personal computers in the range of the ECDL modules M1, M7, M3, M4 and partly AM3 and AM4. After the successful completion of the course, the student will be able to understand the concepts related to ICT, to use the Internet and its main services and work effectively with selected MS Office
12 applications when creating and editing text and spreadsheet documents. These skills can be used for creating seminar and bachelor's works Adding of the knowledge to the level of ECDL Module M1 (basic concepts of information and communication technology) - hardware (basic terms and parameters), software (breakdown, licenses), computer networks (types, data transfer), use of ICT (basic concepts, communication, community), security (identity, data security, computer viruses), law (copyright, privacy policy) Adding of the knowledge to the level of ECDL Module M7 (Internet and Communication) - Internet (basic concepts, security, browser settings), searching, saving and printing files, electronic communication ( and other forms, security) The full ECDL module M3 (Word Processing) - Work with documents, creating a document, formatting text, working with objects, mail merge, printing The reduced ECDL Module AM3 (Advanced word processing) - an advanced text formatting, links, indexes, fields, collaboration tools, partitions, security and document settings The full ECDL module M4 (Spreadsheet) - work with tables (create, edit, manage), cells (insert, select, edit, copy, format), lists, formulas and functions (basic use), graphs (creation and editing ), prints The reduced ECDL Module AM4 (Advanced work with spreadsheet) - Advanced formatting, advanced formulas and functions, data analysis (pivot tables, sorting, filtering), data checking (validation, monitoring), import and export of data, links, collaboration tools, security English for Logistics II (Code: S_N_AJL_2) Number of credits: 5 The aim of the subject is the acquisition of professionally-focused language skills and knowledge in the fields of transport and logistics, including particular grammatical rules in accordance with the descriptor of B2 level of the Common European Framework of Reference for Languages, in all the productive and receptive skills. After successful completion of the course, the graduate has such language skills to be able to describe professionally-oriented situations, express aptly the main essence of the idea or the problem and communicate very well both in spoken and written communications. The graduate can also adopt attitudes to the given topics (see below the syllabus) and using relevant language means, is able to in a relative detail express his/her opinions and viewpoints, discuss the current topics and trends in the fields and apply the theoretical knowledge in practice.
13 1. Planning and arranging transport and Transport options. 2. Measurements. 3. Quotations. 4. Shipping goods and Markings. 5. Loading. 6. Advice of shipment. 7. Shipping instructions. 8. Warehousing and Handling equipment. 9. Warehouse areas. 10. Warehousing today. 11. Documentation and finance. 12. Import instructions. 13. Payment methods. Logistics of Services (Code: S_N_LGS) Number of credits: 5 The aim of the course is to acquaint students with the issue of logistics services in individual fields of the business. The graduate can describe and explain various forms of offered services as significant elements in the competitiveness of the enterprise and the national economy. Furthermore, he knows the principles of dealing with the complaints and can ensure the complaint procedure in accordance with the applicable legislation. He is able to assess and decide on the providing the services within the warranty and post-warranty period. The graduate is capable to evaluate the quality and effectiveness of the provided logistics services. 1. The conception of services, specifics, characteristic, classification of services and logistics processes. 2. Services in the internal market. Services of general interest. 3. Postal, telecommunication and supply services. 4. Educational, cultural, health and social services.
14 5. Logistics services and logistics services providers. 6. Transport, collection and distribution services, reverse logistics. 7. Storage, logistics information services and material handling (loading, unloading, reloading). 8. Packing and packages, completion and assembly services, special logistics services. 9. Financial, insurance and banking services in the context of logistics services. 10. Logistics centers and intermodal terminals. 11. Legislation and legal standards. Complaints and complaint procedure. Warranty and postwarranty services. 12. Methods of assessment services. Quality of provided services. 13. Effectiveness of logistics services. Supply Chain Management (Code: S_N_RDR) Number of credits: 5 The aim of the course is to acquaint students with the issues of the technology and supply chain management (SCM - Supply Chain Management. The graduate demonstrates the knowledge of the stock systems, logistics and supply systems, he can describe the enterprise information systems and basic strategies in supply chains. He is capable to make the plans in terms of supply chain and work with time factor in the supply systems management. 1. Integrated material and information flows of the supply chains - system structures and elements. 2. Value-chain, characteristics, system functions, process approach. 3. Supply chains in organizational structure of the enterprise, processes, functions of enterprise units. 4. Structure of the acquisition, production and distribution logistics. 5. Process management in the supply systems. 6. Analysis of supply chains, model resources, simulation systems. 7. Planning the supply chains, implementation of the principles of the theory in supply systems. 8. Informatics and communications in supply processes.
15 9. Storage systems and warehousing in the supply chain. The design, dimensioning, layout and management of warehouses. 10. Transport in the supply chain. 11. Material handling in the supply chain, characteristics, criteria of selecting and dimensioning the handling devices and systems. 12. Reliability of supply chain systems in operation. 13. Trends in the supply systems and processes. Decision-Making Theory (Code: S_N_TOR) Number of credits: 5 The aim of this course is to introduce the students to the decision theory (also known as rational choice theory), game theory and related models and methods. After the successful completing of the course, the student can describe exact methods and make decision under various conditions. 1. Decision theory, basic notions and introduction. 2. Game theory - notions and methods. 3. Gamme theory - logistic methods. 4. Decision tree, decision table. 5. Decision models, risk. 6. Decision-making under uncertainty, applications in logistics. 7. Decisions and linear programming. 8. Multiple-criteria decision analysis - introduction. 9. Basic methods of multi-criteria evaluation. 10. Advanced methods of multi-criteria evaluation. 11. Vector optimization - simple methods and applications. 12. Vector optimization - advanced methods. 13. Approximate methods for decision.
16 Technology City Logistics (Code: S_N_TCL) Number of credits: 5 The aim of the course is to acquaint students with the nature and solution of logistic problems of cities in different concepts of partial solutions to complex approach. Become familiar with the classic concept of city logistics solutions as flows of goods and other materials to the centers of large cities, widespread concept involving all relevant components of transport in the whole agglomeration, the issue of freight and public transport, including its integration as an important part of urban logistics and related logistics and environmental environment. Graduates will be able to identify strengths and weaknesses in transport in towns and cities, can solve the task scheduling and optimization of transport and traffic flows in cities. Able to define and describe the properties of both passenger and freight transport, environment and transport technology, is able to define the basic parameters of a comprehensive solution to the issue. 1. The issue of City Logistics. 2. Road Transport world cities. 3. Transport as a system. 4. System approach to urban transport. 5. Definition of transport services. 6. Modeling operation in the transport sector. 7. Prognosis and modeling of transport needs. 8. Creating of the transport process in PTV VISION. 9. Logistics supply chain of freight transport in the city. 10. Technology of the freight transport service in the city. 11. Data collection and analysis permeability. 12. Analysis and modeling of population movements. 13. Connectivity analysis and appropriateness of methods of cartography.
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