Our business, vision and what we do

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1 ADVERTISEMENT: This is an advertisement and not a prospectus. In the event that CMC Markets undertakes a flotation, a prospectus will be produced and made available on Any decision by potential investors to apply for or purchase shares in CMC Markets should be based solely on the information contained in that prospectus. Our business, vision and what we do CMC Markets is a leading global provider of online trading operating in both the retail and institutional sectors. We enable a global client base to trade a broad range of financial instruments through our award-winning Next Generation trading platform. The group primarily generates revenue via three key products: Contracts for difference (CFD) Financial spread betting Countdowns Our primary global product Our primary product available only in the UK and Ireland A limited-risk financial product Headlines 45 million trades per annum across 10,000 financial instruments by 50,000+ active clients 1 from over 70 countries on our award winning, scalable, online and mobile trading platform, Next Generation. Delivering million net revenue 1 ; 60 million earnings 1 (underlying EBITDA) and the highest levels of customer satisfaction in the spread betting industry 2 with a dividend policy of approximately 50% of annual underlying post-tax profits. Performance driven by the innovative focus and dedication of our 500+ employees located in 14 global offices overseen by our headquarters in London with the Financial Conduct Authority as lead regulator. Our goal is to provide a superior and unrivalled trading experience for our clients Peter Cruddas Founder and CEO 1. For the financial year ended 31 March 2. Investment Trends: UK Leveraged Trading Report

2 OUR BUSINESS Founded in 1989 by current CEO, Peter Cruddas, CMC Markets is an online retail financial services business. It is a pioneer in innovative online financial trading, having offered one of the world s first online foreign exchange trading platforms to retail clients in Since then, CMC Markets has developed and expanded its CFD offering to include derivative trading in approximately 10,000 financial instruments. CMC Markets provides products and trading features to retail clients that historically were generally only available to institutional investors. Through its award-winning, online and mobile trading platform, Next Generation, CMC Markets enables its clients to trade a range of shares, equity indices, foreign currencies, commodities and treasuries through CFDs and spread bets (in the UK and Ireland only). CFDs and spread bets are derivative products which allow clients to engage in trading the financial markets without owning the underlying instruments. CMC Markets also offers its clients the ability to place fixed-odds financial binary bets with Countdowns (a short-term binary product) and offers stockbroking services in Australia. CMC Markets operates globally through 14 offices, with a significant presence in the UK, Australia, Germany and Singapore. The Group offers its products and services to retail clients, based in more than 70 countries, through both direct client relationships and also via its institutional partnerships with banks, brokers and trading companies. The Group s products are offered primarily under the CMC Markets brand name through the website and related local-language websites, as well as on iphone, ipad and Android mobile platforms. In the year to 31 March, 50,000+ active clients traded with CMC Markets and the Group processed approximately 45 million and 33 million trades in the year ended 31 March and in the six months ended 30 September, respectively. For more information about CMC Markets products visit: Prices of shares may go down as well as up and in the worst case you could lose all of your investment. Past performance of CMC Markets and information in this document cannot be relied upon as a guide to future performance. Before purchasing any shares, you should make sure that you fully understand and accept the risks, which will be set out in the prospectus that will be published by CMC Markets at the time of any offer and made available at Any decision to invest in shares must be based on that prospectus. If you have any concerns about the suitability of CMC Markets shares, you should consult an independent financial adviser.

3 CFD TRADING A CFD is a cash-settled investment based on currencies, commodities, treasuries, indices and shares, providing economic benefits similar to an investment in an underlying asset without certain costs and limitations associated with physical ownership. The CFD Trade ABC corporation 21st May 500 / 501 SELL BUY The CFD trade A CFD is a leveraged product which has the potential to magnify profits as well as losses. In the UK, CFD trades currently do not incur stamp tax duty charges, in contrast to trades in traditional financial investments, such as equity securities. Losing Trade 489 / 490 SELL BUY You think the price will rise so you buy 2000 CFDs Margin 5% of trade value x * x 0.05 = Winning Trade 513 / 514 SELL BUY The Group s clients can trade fractions of units per CFD and the Group charges commission on CFD trades for equity shares and charges spreads for all other asset classes. The Group s CFD products allow a client to take long or short positions. As a CFD is a leveraged product, the Group requires varying levels of margin to be posted in respect of the full value of a client s position. A key risk of leveraged trading is that losses can exceed any deposits. Margins vary depending on a client s position and the type of instrument in which the client invests. went down, you sell 2000 CFDs at the price of 489 Close commission (0.1%) = = -12pts x 2000 = Commission (open + close) (-10.02) = Financing costs for 5 days at 82p per day = ** Total Loss of Open commission 0.1% to enter trade x 5.01 x = You hold the position open for 5 days went up, you sell 2000 CFDs at the price of 513 Close commission (0.1%) = = 12pts x 2000 = 240 Commission (open + close) (-10.26) = Financing costs for 5 days at 82p per day = ** Total Profit of *** * Mid-price The mid-price is 5.005, the mid-point between the buy and sell price ** Financing cost calculation (No of units x opening trade price x buy financing rate / 365) (2000 x 5.01 x 3) / 365 = 82p per day x 5 days = 4.10 *** Total Profit Profit gross of potential capital gains tax *Mid-price The mid-price is 5.005, the mid-point between the buy and sell price **Financing cost calculation (No of units x opening trade price x buy financing rate / 365 (2000 x 5.01 x 3) / 365 = 82p per day 5 days = 4.10 ***Total Profit Profit gross of potential capital gains tax SPREAD BETTING The spread bet The Spread Bet ABC corporation 21st May ( 500 / 501 ) The Group s spread betting products are offered exclusively in the UK and Ireland as profits from spread betting are currently free from capital gains tax and stamp duty in these jurisdictions. Losing Trade / SELL ( 489 / 490 ) CMC Markets Spread BUY went down, you sell 20 per point at CMC Markets Spread / SELL Margin BUY You think the price will rise so you place a buy trade for 20 per point 5% of trade value. 20 x * x 0.05 = You hold the position open for 5 days Winning Trade / SELL ( 513 / 514 ) CMC Markets Spread BUY went up, you sell 20 per point at Spread betting provides similar economic benefits to those experienced when investing in an underlying asset, but without the costs and limitations associated with physical ownership. With a spread bet a client bets a specific stake size per point movement of a product, rather than trading a specific number of shares or units. The Group s spread betting products allow a client to take long or short positions. The Group s spread betting products are leveraged products. A key risk of leveraged products is that losses can exceed deposits = -13pts x 20 = = 11pts x 20 = 220 Financing Costs for 5 days: 82p per day = ** Financing Costs for 5 days: 82p per day = ** Total Loss of Total Profit of * Mid-price The mid-price is 500.5, the mid-point between the buy and sell price. ** Financing cost calculation (Stake x opening trade price x buy financing rate/ 365) (20 x x 3) / 365 = 82p per day x 5 days = 4.10 PRODUCT FEATURES Trade in assets including indices, shares, currencies, commodities and treasuries. Buy or sell depending on whether you think the price of an asset will go up or down. Clients do not own the underlying assets. Ability to trade on margin. Cost-effective access to trade on a wide range of global markets. 24-hour access to dealing, including in some cases when the underlying market is closed.

4 THE GLOBAL MARKET FOR LEVERAGED TRADING PRODUCTS CMC Markets believes that the retail leveraged trading industry is an increasingly important part of the financial trading market across a number of financial asset classes. Estimated c. 1.9 billion global revenue pool in which includes: c. 1.7 billion from trading by retail investors; c billion generated by five of the largest providers (including CMC Markets); c. 450 million generated by the next 15 largest providers; and c. 200 million generated by more than 150 of the smallest providers. CMC Markets believes that the global market can be segmented by the maturity of each country or region: Developed Markets: Established CFD markets, home to a number of providers with a good level of penetration of the customer base and high volumes traded daily. Includes markets of UK, Australia, Germany and Singapore. Developing Markets: Potential growth markets with relatively clear regulatory frameworks and few exchange or fund controls, but no well-established CFD market. Underlying growth in both penetration and the size of potential clients are expected in the future. Includes France, the rest of Western Europe, the Middle East and New Zealand. Undeveloped Markets: In the early stages of growth and have low but growing penetration, in addition to low levels of awareness and comprehension of CFDs. Includes South Africa and Central and Eastern Europe. Restricted Markets: Constrained by regulatory or other hurdles and where demand is limited to clients who can access providers through their international network. High revenue potential if conditions ease. Includes China, Russia, India and the majority of countries in Latin America. KEY STRENGTHS OF OUR BUSINESS Highly scalable, advanced technology the Next Generation trading platform An industry-leading platform, with best-in-class products, features, tools, design and execution. Designed and developed in-house by CMC Markets. Ranks highest for client satisfaction in 12 out of 18 satisfaction criteria including platform features, reliability of platform, execution speed and consistency of executing trades at quoted prices (source: Investment Trends: UK Leveraged Trading Report ). Highly attractive client-first proposition A fully integrated, multi-language platform, which allows clients to receive real-time prices and trade all the products and financial instruments offered from a single account in a single currency. Breadth of product offering. Pricing aimed at being among the most competitive in the market, with volume based rebates. A range of free value-added services, including Reuters news, Morningstar research, technical charting packages and a client sentiment tool. Client education via demonstration accounts, free webinars, tutorials, in-person seminars and workshops. Localised client service provided from regional offices. The allocation of a relationship manager to premium clients. Strong global footprint Regulated offices in 14 countries, including key markets UK, Australia, Germany and Singapore. Client base in over 70 countries. Global reach offers the ability to trade 24 hours a day, five days a week. As of 31 December, CMC Markets had 46 partners and institutional clients in 17 jurisdictions. Robust, comprehensive and effective risk management Comprehensive policies and procedures established to help effectively manage market risk, liquidity risk and transaction risk. Experienced management team Senior team has extensive experience of the financial markets in which CMC Markets operates with a strong track record of working together to deliver optimal results.

5 OUR STRATEGY AND FINANCIAL PERFORMANCE CMC Markets has a track record of strong, profitable organic revenue and margin growth over the last three years, which demonstrates the strength and stability of the Group s business model. Financial and operational performance has significantly improved as a result of initiatives introduced in 2012 and. Future dividends CMC Markets intends to pay annual dividends, based on a targeted dividend payout ratio of 50 per cent of the Company s consolidated annual underlying post-tax profit from its ongoing business. Net operating income 1 ( m) Our strategy 1. Consolidate a leading position in our key markets Continually strive to deliver best-in-class client service, product and technological innovation, breadth of product offering and quality and speed of execution. Increase client acquisition through digital channels and et operating improved income 1 ( m) online visibility, improved client on-boarding and focused client conversion and engagement. Focus on premium clients, and expand the product offering to capture new clients and become a one stop shop for all clients. Net operating income 1 ( m) Underlying EBITDA 2 ( m) % 13 clients in markets we have not focused on targeting historically. 2. Optimise digital marketing Significantly increase the expenditure assigned to digital marketing across search, affiliate and display channels, to reach Expected to increase the number of new active clients and reduce the marginal acquisition cost of new clients. et operating income 1 ( m) 3. Further expand our international reach nderlying EBITDA margin 3 Further expand international operations, having recently opened two new offices in Poland and Austria and with options Underlying EBITDA 2 ( m) Underlying EBITDA margin 3 CAGR: 117% Dividend paid in relation to the financial year ( m) CAGR: 117% 60 for additional sales 122 offices being constantly under review % 13 such as France and Italy while also 42% quickly building a presence in more recently opened jurisdictions. 0 Improve performance in existing under-performing countries Offer new products in countries where CFDs and spread betting are not available or not permitted. Underlying EBITDA margin Continue to deliver product and technological innovation nderlying EBITDA margin 3 Continue to invest in the enhancement and support of our online technology. Use trading trends from our platform and client feedback to make decisions about product innovation that will help to 42% optimise the positioning and range of our offering. Dividend paid in relation to the financial year ( m) Grow through partnership arrangements Continue to form relationships with financial firms offering services in complementary markets in order to increase our market reach. 0 Notes: 1. Net operating income = Total income after the impact of rebates and levies 2. Underlying EBITDA = Earnings before interest, tax, depreciation and amortisation, impairment of intangible assets and exceptional items 3. Underlying EBITDA margin is calculated using net revenue 4. CAGR = compound annual growth rate 5. Dividends = dividends paid during financial year

6 OUR EXECUTIVE DIRECTORS Peter Cruddas Founder and Chief Executive Officer Founded CMC Markets and became its CEO in Executive Chairman 2003 to Became CEO once more in. Grant Foley Chief Financial Officer and Head of Risk Joined CMC Markets in. A Chartered Accountant (FCA) with almost 20 years experience including operational and board positions at Coutts & Co, Prudential Bache, Nomura and Arbuthnot Securities. David Fineberg Group Director of Trading Joined CMC Markets in 1997 on the trading desk. Became Western Head of Trading in 2007, Group Head of Trading in 2012 and Group Director of Trading in. Risk factors There are a number of risks that may affect the value of your investment should any offer proceed (potential investors should refer to the full prospectus expected to be published by CMC Markets in due course), including, among others, the following: CMC Markets may incur losses as a result of market, liquidity or credit risk, or may be negatively affected by a significant macroeconomic market event. The industry in which CMC Markets operates is highly regulated and the applicable rules and regulations relating to its products may be subject to significant change, which may result in CMC Markets products being prohibited or restricted in certain jurisdictions or CMC Markets being subject to civil or criminal sanctions, unable to claim sums due from clients or needing to cease or significantly alter its business in those jurisdictions. Changes in tax law could adversely affect CMC Markets profitability. CMC Markets existing regulatory authorisations for its operations could be withdrawn, and it may be unable to obtain necessary authorisation to expand its business into new jurisdictions. Systems failures could harm CMC Markets business and result in a lack of confidence in its services or a loss of existing clients to its competitors. There can be no assurance that CMC Markets will be successful in rolling out new products that are required to keep pace with technological changes and changes in its clients requirements. The majority shareholders will retain a significant interest in the company following the IPO and their interests may differ from those of the other shareholders. THESE MATERIALS ARE NOT DIRECTED AT OR ACCESSIBLE BY PERSONS IN THE UNITED STATES OR PERSONS RESIDENT OR LOCATED IN AUSTRALIA, CANADA, JAPAN, THE REPUBLIC OF SOUTH AFRICA OR ANY OTHER JURISDICTION WHERE SUCH PUBLICATION OR DISTRIBUTION WOULD BE UNLAWFUL. THESE MATERIALS ARE NOT FOR PUBLICATION OR DISTRIBUTION IN ANY JURISDICTION OUTSIDE THE UNITED KINGDOM. Prices of shares may go down as well as up and in the worst case you could lose all of your investment. This advertisement does not constitute an offer or recommendation concerning the shares referred to in this advertisement. The securities of CMC Markets plc (the Company ) have not been and will not be registered under the U.S. Securities Act of 1933, as amended (the Securities Act ) and may not be offered or sold within the United States or to U.S. persons as defined by Regulation S under the Securities Act absent registration or an applicable exemption from the registration requirements of the Securities Act. There will be no public offering of the securities in the United States. The contents of this advertisement, which have been prepared by and are the sole responsibility of the Company, have been approved solely for the purposes of section 21 of the Financial Services and Markets Act 2000 by Morgan Stanley & Co. International plc. Morgan Stanley & Co. International plc, whose registered office is 25 Cabot Square, Canary Wharf, London E14 4QA, United Kingdom, is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Morgan Stanley & Co. International plc is acting exclusively for the Company and for no-one else in relation to or in connection with the potential offer of shares in the Company and will not be responsible to anyone other than the Company for providing protections afforded to clients of Morgan Stanley & Co. International plc or for providing advice in relation to any offer or any matter referred to in this advertisement. This approval relates solely to the promotion of material in connection with the share offer and does not extend to the promotion of the CMC Markets products.

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