BEST BOOTH MOST PROFESSIONAL OR MOST CREATIVE COMPETITION OVERVIEW
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1 BEST BOOTH MOST PROFESSIONAL OR MOST CREATIVE COMPETITION OVERVIEW Each Virtual Enterprise Company is asked to design and display a Trade Show Booth at the California Trade Show. Each company will be introduced and sell their products and/or services in a statewide competition on January 15 th at the California Virtual Enterprises Trade Show. Below are the details of the Best Booth: Professional or Creative competition. New coordinators at new or continuing VEI schools sites may choose to enter either one (1) of these two (2) categories or a separate Novice Best Booth category. Also, please review the attached Scoring Sheet for the Best Booth: Professional; Best Booth: Creative; or Best Booth: Novice competition. RULES: Each company will design and display a booth at the Trade Show. Each company will operate the booth from 9:30 am-1:00 pm. This display opportunity will take place on January 15, All students can participate in booth construction and display at the Trade Show. However, adults are NOT allowed to assist in set up or operation of the booth. All Trade Show rules on height, width, depth, and materials used must be followed to the letter. Failure to adhere to rules could cause booth disqualification from competition. Emphasis will be placed on the following areas in the Most Professional Best Booth competition: Representation, Product Display, Promotional Materials, Overall Appearance, and Enticing Booth. Emphasis will be placed on the following areas in the Most Creative Best Booth competition: Customer Participation/Interest, Appealing and Creative Use of Space, Innovative and Original Marketing, and Effort Shown in Booth Display. Emphasis will be placed on the following areas in the Novice Best Booth competition: Representation, Product Display, Appealing and Creative Use of Space, Overall Appearance, and Effort Shown in Booth Display. Please review the competition Scoring Sheets for more detailed information on the areas to be scored. 56
2 The top ten Company Booths in each of the three (3) categories (Most Professional, Most Creative, and Novice) will receive awards. Honorable Mention certificates will also be awarded in each category. Reminders (see complete reminders on page 3): 57
3 COMPANY NAME Booth # Score Sheet for Competition PROFESSIONAL BOOTH Not Well Demonstrated Does Not Meet Ratings: REPRESENTATION & PRODUCT DISPLAY Booth and Employees represent the business Meets ~ Preliminary Round (closed trade floor) ~ Without Employees ~ Final Round (open trade floor) ~ With Employees Exceeds Displays Goods and services clearly displayed Professional appearance of displays Products and/or Services Easily Identifiable PROMOTIONAL MATERIALS Customers can easily identify products/services available. No question as to what the company sells. Booth Displays Posters, banners, signs, etc. promote the company s image and market the company s products/services Pamphlets & Catalogs Promotional materials effectively market the company s product/services APPEARANCE Enticing Entices customers to visit by its appearance and professionalism. Overall Appearance PENALTIES Miscellaneous Penalties Professional and functional Easily accessible Neat and clean LESS: 58
4 (penalties may be applied for interference with another company s booth, etc) NOTE: Please state nature of penalty, if one is applied. Judge s Signature: JUDGES: Please make comments on Strengths and Weaknesses on the back. TOTAL POINTS (Out of 140) COMPANY NAME Booth # Score Sheet for Competition CREATIVE BOOTH Not Well Demonstrated Ratings: 1-5 CUSTOMER PARTICIPATION / INTEREST Customer Interest Does Not Meet 6-10 Meets ~ Preliminary Round (closed trade floor) ~ Potential to attract and hold customers ~ Final Round (open trade floor) ~ Generates and holds most interest from the public Exceeds Displays Goods and services clearly displayed APPEALING & CREATIVE USE OF SPACE Appealing and Creative Creativity attracts rather than detracts Use of Space Creative use of space reflects original thought and planning INNOVATIVE AND ORIGINAL MARKETING Reflects original thought and planning Original Thought and Planning Evidence of innovative marketing strategies 59
5 Promotional Materials Posters, banners, signs, pamphlets, catalogs, etc. promote the company s image and effectively market the company s products/services EFFORT SHOWN IN BOOTH DISPLAY & MARKETING Original Effort and Energy Time and scale Creative and functional Overall Appearance Easily accessible Neat and clean PENALTIES Miscellaneous Penalties (penalties may be applied for interference with another company s booth, etc.) NOTE: Please state nature of penalty, if one is applied. LESS: Judge s Signature: JUDGES: Please make comments on Strengths and Weaknesses on the back. TOTAL POINTS (Out of 160) 60
6 COMPANY NAME Booth # Score Sheet for Competition NOVICE BOOTH Not Well Demonstrated Does Not Meet Ratings: REPRESENTATION & PRODUCT DISPLAY Booth and Employees represent the business Meets ~ Preliminary Round (closed trade floor) ~ Without Employees ~ Final Round (open trade floor) ~ With Employees Exceeds Displays Goods and services clearly displayed Professional appearance of displays Products and/or Services Easily Identifiable Customers can easily identify products/services available. No question as to what the company sells. APPEALING & CREATIVE USE OF SPACE Appealing and Creative Use of Space APPEARANCE Enticing Creativity attracts rather than detracts Creative use of space reflects original thought and planning Entices customers to visit by its appearance and professionalism. Professional and functional Overall Appearance Easily accessible Neat and clean EFFORT SHOWN IN BOOTH DISPLAY Original Effort & Promotional Materials Time and scale Promotion of company s image effectively 61
7 PENALTIES Miscellaneous Penalties (penalties may be applied for interference with another team s presentation, cell phone activity, etc) NOTE: Please state nature of penalty, if one is applied. LESS: Judge s Signature: JUDGES: Please make comments on Strengths and Weaknesses on the back. TOTAL POINTS (Out of 160) 62
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