Delivering Customer Experience & Revenue Management

Transcription

1 Delivering Customer Experience & Revenue Integrated Billing, Charging & Policy Control Core Session Carrier Wi-Fi SMP In a mobile broadband era where devices are getting smarter leading to exponential data consumption, Elitecore offerings optimize service provider networks by transforming them from a product-centric ecosystem to a customer-centric one. Elitecore's huge capability in integrating multi-vendor multiple IT and mobile core components, reduced time-to-market and personalized, interactive offerings enable monetize next-generation services more effectively.

2 Key Facts 14+ years experience in delivering customer experience and revenue management solutions Carlyle Group investee global IT product company Single Vendor offering products encompassing Signaling, Service Control, Policy Control, Real Time Charging & Billing 600+ employees worldwide Profitable with 53% CAGR 20+ Tier 1 Operators on since last 4 years Elitecore Platform 150+ network deployments in 52 Service Providers worldwide Presence across 30+ countries 30+ Service Provider Wi-Fi deployments 2 Billion CDRs processed every day Recognized by Global Analysts Our Clients

3 Integrated Billing, Charging & Policy Control for LTE CRESTEL LTE Revenue & Customer Platform Monetize LTE with real-time, integrated Revenue & Customer platform Key Features Pre-integrated Stack Pre-integrated, wireless broadband solution -wireless access technology (LTE, WiMAX) agnostic; with complete fulfillment, assurance and billing capabilities addressing end-to-end ecosystem for CSPs while ensuring quicker time to market and reduced deployment time Convergence Platform The platform supports a wide variety of IP-based services including VoWi-Fi, VoLTE, over 4G network while supporting single bill to customers and multiple payment options Real-time Charging A single platform of online rating, charging & balance management system supports easy interaction with core IMS network elements via the Diameter interfaces like Rf & Ro enabling rapid launch of new IP based pricing models and loyalty programs Integrated Service Fulfilment Platform offers a comprehensive stack of customer management, service fulfilment and network inventory/sim with work order management system for seamless zero touch fulfilment via order capture to service fulfilment all integrated with integrated catalog and BSS Open Integration Support rd Ease of integration with 3 party systems - open APIs to ensure easy integration with third party systems such as wholesale application and content providers Enhanced Web Self-care and PoS Portal Subscriber Self-care enables the concept of customer allowing them to have services/bundle plans of their own choices; Easy interface management of Franchisee/ Resellers and Partners through PoS Portals offering complete control and reduced complexity Flexible LTE based offerings Centralized product catalog for creation of various LTE plans such as VoIP, OTT, prepaid-postpaid product bundles with support for n level product hierarchy enabling greater service personalization and differentiated experience End to end view of subscriber Platform offers unified, 360 degree view of subscriber service profile, policy, balance, usage and historical interactions, etc. for use in real-time decisions & analytics Highly Scalable Platform Easily scalable solutions to meet the growing demands for new services such as Triple play, VoIP, VoLTE and facilitate provisioning & management of larger subscriber base Ease in Partner & Settlement It enables accuracy enhancement in revenue sharing and various risks distribution across channel partners/distributors/resellers CRESTEL LTE Revenue & Customer Platform Reference Architecture LTE Revenue and Customer Platform High Speed Data Triple Play Video Conference Bundled Services On Demand VoLTE VoIP Interactive Mobile Gaming Telematics Telemedicines 4G/LTE Network Network Elements HSS enode B P-GW IMS CSCF/AF MME DPI SWX SOAP Gy Gx Gz Ro Rx D R A 3GPP AAA Provisioning SPR Online Charging System PCRF Charging Gateway Function Customer Self-care Product Catalog Customer Account Convergent Billing Partner Sattelement POS Portal SOA Web Services Layer Inventory Work Order Payment Collection Real-time Analytics Dealer/ Partner Self-care BUSINESS SUPPORT SYSTEM Trouble Ticket Voucher Alert & Notification Reporting Tool SOAP /XML 3rd Party System Payment Gateway Financial System ERP / SMS/IVR Elitecore Platform Service provider can go with complete Elitecore pre-integrated LTE Revenue and Customer Platform Service provider can leverage existing system and upgrade with Elitecore OCS, PCRF, CGF & 3GPP AAA 3rd Party System Operators Requirement: Greenfield LTE EPC (3G to LTE) WiMAX to LTE Migration Line of business- B2B & B2C Services MVNO/Es Sponsored Data, Service Bundles, Shared Wallet VoLTE Backhaul: WiFi Offload

4 Platform Key Differentiation Flexibility in approach to model client specific needs in less time and cost via next-generation virtualized and converged support 14+ yrs of experience as broadband solution provider and 40+ deployments in Wireless Data segment, with Successful LTE case studies Standard Compliant Platform - 3GPP Release 11, TM Forum Standard based offerings, IPv6 support, WiMAX PCC and ETSI TISPAN standards Proven & Tested Supports for Standard 3GPP Diameter & Radius interfaces such as Sy, Gy, Gz, Ro, Rf, RFC 3588, RFC 4006, 3GPP TS , 3GPP TS , SOAP, HTTP, etc. Proven integration experience with top EPC vendors like Ericsson, Huawei, Cisco, ZTE In-built use cases around personalization, monetization & performance CRESTEL Convergent BSS Platform Driving Next-generation Offerings through BSS Transformation Key Features Pre-integrated Platform An end-to-end readily available, preintegrated stack with the modular approach addresses entire ecosystem of CSPs ensuring improved time to market and ROI with reduced cost of operations Strategy, Infrastructure & Product Market/sales Domain Product Domain Product Lifecycle Operation Support And Readiness Sales Aids Sales and Marketing Reporting Sales Account Campaign & Funnel Product Catalog Product Performance Fulfillment Channel Sales Contract Sales Portals Assurance Billing Single, Convergent Billing A single carrier-grade, network agnostic billing system with a unified customer view and single convergent platform for multiple networks such as fixed/mobile broadband, 3G, 4G/LTE, IMS, etc. Flexible, Centralized Product Catalog Platform offers a dynamic, centralized product catalog to quickly create, launch & manage range of new, innovative service plans and supporting flexible pricing models and n-level product/service hierarchy Effective Customer Care Platform offers assured support for c u s t o m e r p r o b l e m h a n d l i n g, guaranteed QoS/SLA and trouble management PoS Portals Multiple Channel Partners / Franchisee / Resellers / Distributors can manage their own services, orders/voucher or accounts with ease via single, user friendly interface ensuring reduced complexity in operations Customer Domain Service Domain Service Catalog Resource Domain Resource Lifecycle (Logical) Supplier Partner Domain Enterprise Domain Customer Information Service Inventory (Logical) Service Inventory (Physical) Service Test Workforce Resource Test Resource Inventory (Logical) Revenue Assurance Location Network Number Inventory Hr Customer Order Service Order Resource Process Partner Resource Order Financial Customer Self Customer Retention Customer Loyalty CSR Toolbox Case Customer SLA Customer Problem Service Problem Service Quality Service Performance Usage Resource Performance Fault Resource Domain (Logical) Supply Chain Asset Security (Application) Knowledge Receivable Billing Inquiry, Dispute & Adjustment Bill Format/ Render Wholesale/Interconnect Billing Fraud Regulatory & Compliance Billing Account Collection Bill Calculation Billing Event Charge Calculation & Balance Voucher Administrative Services TM Forum compliant Elitecore B/OSS offering Partner offering

5 Prepaid-postpaid convergence True prepaid-postpaid convergence accommodating range of pricing models & tariffs plans with support for Diameter & Radius Interfaces Ease in Partner & Settlement Partner offers complete, accuracy enhancement in revenue sharing and reconciliation, It ensures greater transparency in partnership where multiple partners with multiple disciplines co-exist Vendor-Neutral Platform Multi-tier architecture ensures smooth, faster and cost-effective working rd with existing, 3 party vendor components. It support IPv6 addressing & 3GPP latest standard interfaces like Sy, S9, Gx, Gy, Diameter, Radius, etc. Extensive Reporting End-user reporting tool to create, manage and deliver reports quickly and easily over the web and which can be integrated with any application Platform Key Differentiation 360 degree view of Subscriber with a Single data model Real-time, converged charging and billing Subscriber self-monitoring and activation of services Support for Virtualization Dialogue based order store front, Reduced Cycle Time, Right first time & Enhanced customer experience Transformation experience in data migration from legacy systems for Tier-1 providers Proven Repetitive Business with Tier-1 customers across SAARC, EMEA & SEA region Service Capabilities Flexible Product Implementation models Revenue-sharing Managed Services Built-Operate-Transfer (BOT) Operations and Maintenance End-to-end Turnkey project implementation Product Training Functional and Technical Customers, SI, NEP and Channel Partners Post-Sales Support 24/7 Support - Online & Field Services L1 to L3 service level support - Gold, Diamond, Platinum services Onsite support Professional services Business process consulting, implementation and managed services (onsite/offshore), Change request management Business Models Convergent Billing Retail and Wholesale /Interconnect Billing 4G/LTE/IMS Pay TV Enterprise MVNO/E Cloud M2M

6 Crestel IP Log System A Secure solution for an Efficient Log Crestel IP Log System is an intelligent Logging solution for service providers and Investigative agencies for lawful interception and surveillance, supporting carrier grade reliability, high scalability and proven performance for huge data storage capabilities. Key Features Integration With Offline Charging Network Elements The system integrates with offline charging network elements such as GGSN, SGSN, SGW, PGW, BRAs, AAA etc. Online Search /Offline Search Crestel system enables retrieve information easily through a user friendly intuitive Online / Offline search interface. Provides feature to search records LI Query Search: by giving input value of IP Address and Time stamp Advanced Search: MSISDN, MAC Id and other subscriber details are used as input to fetch the IP details Sliding Window Search: based on time stamp by specifying the time limit (+n) min/hrs to a specific time stamp (e.g 10:00 am (+-) 15mins) Intelligent Log Crestel IP Log System collects, stores, correlates and analyzes large volume of network and security event logs for security, auditing and reporting purpose. It provides end-to end IP details based on the following: Time stamp & Date Source Private IP Source Port MSISDN Destination IP Destination Port MACID NATed Public IP Reporting Reports based on syslog messages and used IP Addresses in the network are available for identifying trends and failures and data mining capabilities that focus on problem and incident management tasks Fast and Easy Implementation Crestel IP Log System eliminates the hassle of configuring Databases, Servers or Operating systems and is easy to deploy solution for secure and efficient log management NAT Log over Syslog/NetFlow/ FTP EAC NAT Log Collector Engine NAT Log Parsing & Processing Engine Crestel IPLMS Solution Internet Cloud Search Engine Storage Reporting GUI CRM SOAP/XML Operator s Staff NAT Log Collector Engine Crestel NAT Log Collector collects information from various CGNAT devices. The Collector engine facilitate a unique design to support a high volume TPS (100K to 300K) on the basis of different protocols on a single CPU server. It enables multi threading to get high TPS records NAT Log Parsing & Processing Engine Enriches and converts NAT Logs to the required format, arranging data in an ordered structure into the storage and file system. Thus enabling run time correlation to initiate faster queries on the data Support for Type of Logs/ Protocols Syslog NetFlow v9 NetFlow v10(ipfix) NAT log files over FTP FTP/ SFTP Secure Database File System Crestel Database File System supports an Intelligent file system that enables enhanced write once read many feature for processed file to protect highly sensitive data Easy GUI based operations A simple, user friendly and easy to operate GUI that allow users to achieve complete information such as MSISDN, IMEI, Public IP, Private IP, Gateway IP, Location and Access ports along with end to-end IP details

7 Crestel Charging Gateway Function 3GPP Compliant Enhanced Mediation Crestel CGF is an enhanced mediation system that enables operators with a robust, reliable & highly scalable solution to collect, parse, process and distribute the CDR/UDRs to downstream applications. It applies rules like Enrichment, Validation, Duplicate detection and Filtering on the CDRs Key Features Convergent Platform Ensures compatibility with present and future data networks such as 2G,3G and 4G 3GPP Standard Compliance Complies with 3GPP standard & supports many additional industry standard interfaces. Supports GTP Prime v1.0, v2.0. Usage Record Collection and Conversion Aggregates usage records from multiple sources via GTP Prime, FTP, SFTP and delivers clean data in desired to downstream systems. Allows multiple format conversion for same packet Duplicate Detection It supports packet level, file level and CDR record level duplicate detection Value Based Charging Supports value based charging based on usage, service quality & time of purchase or any attribute of CDR Vendor Independent Vendor independent architecture enables ease in communication with multi-vendor network elements Filtering Filters data from a single stream to multiple streams Data Exchange protocols FTP, FTAM, RADIUS, GTP, CORBA, HTTP, HTTP/XML, HTTP/SOAP, SFTP, RDR. CDR File Format ASCII, Binary, ITU, ANSI, ASN.1, CSV, AMA, Textfile,AMAG7.0, TTOP File, TTFile Key Differentiation Improved service reliability and availability by providing full redundancy in infrastructure & operations GTP Prime protocol for Enhanced mediation capabilities Additional access networks can be handled on same platform by seamless upgrade Faster roll out of services by leveraging existing operations and management teams 14K TPS for end to end processing (collection to distribution) 55 mn Data Records processed every hour 1.5 Billion Data Record processed per day on single site which can be scaled further using distributed scalable architecture Centralized storage to store CDRs files for last 90 Day

8 EliteCSM (Core Session platform) Monetize and Optimize Network Control EliteCSM ( Core Session ) offering comprises our Packet Core solutions including Policy Control & Charging- AAA -Diameter Signalling Controller & is designed for extreme rich performance/scalability to offer enhanced customer experience. It delivers mobile data services on 3G, LTE, Carrier Wi-Fi networks with ease and drive revenues from the same. The platform supports operator s heterogeneous network strategy via diverse Multi-Vendor Interoperability with leading 5 NEPs for PCRF, P-GW, GGSN, HSS, DPI, and OCS. Tier 1 case study references for 3G, LTE, Wi-Fi & Fixed line networks Products include EliteCSM - Core Session Platform NetVertex - PCRF EliteDSC Elite 3GPP AAA Charging Gateway IN/OCS OFCS/ Billing Med/CGF Common Admin GUI BI/CEA Common Function Server Manager Policy GW Expression Builder Library KPI Session Conf SNMP V1,V2,V3 NMS SPR LDAP Flat File HSS RDBMS HTTP SMPP SMTP Notification SMS CRM EliteCG V6.4 Products EliteAAA V6.4 NetVertex PCRF V6.4 EliteDSC V6.4 EliteMAP GW V6.4 EliteCG V6.4 Crestel BSS Platform Application EAP-SIM EAP-EKA EAP-TLS EAP-TTLS EAP-MD5 EAP Authentication PAP/ CHAP MD5 Radius CoA Acct. EAP-SIM EAP-EKA EAP-TLS EAP-TTLS EAP-MD5 EAP Gx, Gy, S9, Rx, Gxx, Sp DRA, DTA, DPA SSP, Subscriber Captive ESSP Provisioning Portal Gd Telnet Application Protocols Radius API Diameter API Soap API MAP API Telnet API RADIUS DIAMETER SOAP GSM- MAP Proprietary Network Protocols UDP TCP SCTP Telnet Access Gateway BRAS ASN GW BTS Switches DPI GGSN P-GW S-GW CSCF PCRF Access Network FTTH ADSL IMS 2G Wi-Fi LTE 3G WiMAX Diverse Multi Vendor Interoperability with Top 5 NEPs PCRF, P-GW, GGSN, HSS, DPI, OCS Enhanced Support of Wi-Fi Offload with LTE- Wi-Fi Interworking Indigenously developed stack with support of 3GPP 9, 10, 11 Standard Single Diameter Stack Reused in PCRF, DSC, AAA & Charging Gateway

9 A NetVertex PCRF An industry standard compliant (3GPP Release 10) next generation dynamic policy manager, NetVertex PCRFmakes policy enforcement decisions in real time based on the services, applications, network resources, subscriber profile and service level agreement to ensure end to end QoS and bandwidth allocation. NetVertex PCRF enables operators with a next level of policy management and goes far beyond the normal policy capabilities by offering a shift from Policy 1.0 to Policy 2.0. Key Features Network Agnostic- Centralized carrier grade Policy Manager with single policy and subscriber management across all networks Pre-integrated Policy and Charging- for Quota and balance management Reliable and Scalable-solution with support 300 TPS / core Seamless support for multi vendor ecosystem - Cisco, Ericsson, Huawei, ZTE (EPC) Support for 40+ use cases off-the-shelf for enhanced monetization, personalization and optimization along with capability to offer customized use cases as per deployment requirement Key Use Cases On demand modules enables offer on demand services to subscribers Highly scalable and flexible to configure N number of policy rules Standard compliance- 3GPP Release 10 Compliant also supports IPv6, ETSI TISPAN (RACS), WiMAX PCC 1.3 & 1.5 standard Multiple adaptors support with DIAMETER based Gx, Gxa, Gxb, Gxc, Rx, Sp, Sd, S9, Sy, SOAP/API, CSV, xml and other proprietary interfaces

10 Platform Key Differentiation Live Tier 1 3G case study supporting over 65 million subscribers Live LTE case study with Integrated Policy control and charging An exclusive user friendly & flexible expression builder library with pre-defined functions in the library, allows writing a complex business rule with ease Advance Usage Metering Flexibility Hardware agnostic: can easily be deployed on any hardware and can also use the shared hardware which is partially utilized Programmable Policy Control with support for onsite customization plug-in adaptor Solution Add on with NetVertex Enterprise Policy, Parental Control, DPI and Analytics Smart Overload protection module Next generation virtualized and converged services support Dynamic Subscriber Profile B Diameter Signaling Controller EliteDSC is an intelligent signaling framework and a centralized point for all Diameter-based signalling in 3G, IMS, and LTE networks for connecting, translating & interoperating diameter signalling traffic. It increase Operators ROI from network investment through greater interoperability in a multi-vendor environment, generating new revenue streams & monetizing networks to capitalize on the IP evolution while greatly improving customer experience. Clients PDN P CSCF MME Agents Security Relay Filtering Failover Routing Agent EliteDSC Redirect Agent Billing Servers OCS GGSN S CSCF AF Proxy Agent Translation Agent AAA PCRF HSS Key Features Diameter Connectors Centralized Centralized rule based routing to efficiently manage the network traffic Load Balancing Packet Translation Supports Transport Protocols Supports Transport Protocol security such as TCP, UDP, TLS, IPSec, GTP and IPv4/ IPv6 interworking Multi-vendor Strategy Interworking with legacy elements to ensure smooth peer to peer communication Seamless Communication Performs appropriate load balancing for desired load distribution & congestion control Standard Compliance Compliant to IETF RFC 3588, RFC 6733, RFC 4960, 3GPP Diameter Routing Agent (DRA) and GSMA Diameter Edge agent (DEA) guidelines with Diameter Relay, Proxy, Translation & Redirect agent Supports Multiple Protocols for routing, load balancing and transformation Diameter, RADIUS, LDAP, HTTP, Web Service (SOAP/XML), MAP, GTP KPI Monitoring and Real-time monitoring to prevent overloads and end-to-end correlation, configurable rate of message control, provide clear notice when message or overload limit is activated Software Based Approach Handle dynamic network traffic as compared to legacy, proprietary models or box-based hardware approach. Enables operators to introduce software-level changes to create new features, applications, use cases or technology through simple GUI-based configuration Virtualization Offers an innovative cost-effective method with maximized hardware performance and adds scalability to operator networks based on changing capacity requirements Multiple Deployment modes Can be deployed in Active-Active High Availability, Active-Passive High Availability, Geo Redundant, Disaster Recovery, Deploy & Operate in parallel Security Serves as a secure, single point of entry. Ensures security by network topology hiding and Diameter fuzzing protection mechanisms Key Use Cases Simplify & Reduce the Diameter Mesh Interoperability between various Diameter control elements Security in Roaming PCRF Binding High Performance & Enhanced Network Scalability HSS Address Resolution LTE Roaming Centralized Integrated Monitoring

11 Platform Key Differentiation GUI based Centralized Maintenance and for all diameter agents Radius & Diameter support from a Single GUI Support for complex scripting for ease in interoperability Flexible and Scalable solution to support 10K messages per second deployed Simplifies provisioning for New Diameter network elements Software based approach High Availability and Redundancy upto five nines availability C 3GPP AAA Elite 3GPP AAA is a 3GPP compliant solution for Next generation services that is future-ready to accommodate multiple technologies such as2g, 3G, 4G/LTE, WiMAX and Wi-Fi networks simultaneously, over its convergent framework, supporting rapid rollouts. It ensures mobility between 3GPP and non - 3GPP networks for seamless connectivity and uninterrupted user experience Key Features Multiple Authentication Method Support- PAP, CHAP and multiple EAP methods like EAP- SIM and EAP-AKA, EAP-MD5, EAP-TLS, EAP-TTLS Standards compliant - 3GPP & 3GPP2, IPv6 Compliant Radius & Diameter support as per 3GPP standards Distributed architecture and a single access point for entities Supports RAN Network through its RAN AAA thereby provides access to both Circuit switched (CS) and Packet switched (PS) core network Easily Integrates with existing IN System, 3G/NGN/IMS system and with existing business systems such as provisioning, rating and billing systems along with rapidly updating dictionaries for new and modified network elements Enables authentication of both pre-paid and post-paid mobile users based upon any number of wireless operator-defined attributes - Elite 3GPP AAA demonstrate Carrier Grade Scalability & Performance with1500 TPS Reliability to support rapid business expansion with % availability Platform Key Differentiation Proven Tier 1 deployments supporting million of subscribers and over 40+ case studies worldwide Support of split subscriber profile, can look up subscriber profile from multiple of sources e.g. HLR and LDAP Support of plug and play customizable hooks for faster time to market Advanced external radius interface towards operator network for ensuring Radius packet enrichment Customized authentication gateway application of Signalware platform to cater various EAP-SIM based service flow in Elite 3GPP AAA

12 Carrier Wi-Fi A Elitecore Wi-Fi Service Platform Enhancing Service Provider Wi-Fi Strategy Elitecore SMP enables operators leverage Carrier Wi-Fi as an integral part of their heterogeneous network services to improve spectral efficiency, offer bundled plans; earn profitability & deliver high quality user experience. The platform enables operators to tap new revenue opportunities with innovative offerings for different business verticals thus ensuring service differentiation, faster time-to-market and better TCO. Key Features Seamless Access and Authentication Support for EAP SIM through HLR/HSS/over Https via WISPr, AKA, TLS,TTLS,FAST, MD5, and PEAP, MAC-ID based via Captive Portal, Username and Password credentials, Mobile App, OTP Advanced authentication based on GSM MAP D' / Gr' interface to support subscriber specific features for Wi-Fi offload 3GPP compliant Seamless access, authentication & transparent login facility AAA proxy support in Wi-Fi roaming for partner networks Trusted 3GPP Wi-Fi access with 802.1X based authentication Support for utilizing cable as backhaul & CMTS integration with Wi-Fi Gateway using [DOCSIS 3.0], an n air interface Dynamic & Flexible Charging Models Prepaid/Post paid billing Network agnostic charging Hybrid Plan based charging Pay as you go Walk-in/non operator subscriber Ease in Roaming & Partner Reconciliation Secured Access Support Anytime, Everywhere' Public Wi-Fi connectivity at Enterprise, Cafes, Airports, Stadiums, Malls, Hospitality, Events, Municipalities, Government & Educational Institutions and more Support for device agnostic real time location specific offerings Mobile App based personalized & customized services for faster engagement Integration with LI systems Telecom Regulatory Compliant Portals Smart Monetization High Quality User Experience WISPr support for Wi-Fi roaming International roaming support by partnering with ipass, Boingo etc. Support for partner/content reconciliation with WISPs/other operators Largest no. of business cases off-theshelf Support for different Wi-Fi Business Models Innovative Monetization framework to launch new plans and increase revenue potential from Wi-Fi Partnerships Advertisements OTT Social Media

13 Captive Portal Captive Portal Captive Portal Key Use Cases EAP SIM User initiated Seamless Handover 2G/3G/4G Wi-Fi Offload Handover 3GPP AAA based LTE Wi-Fi interworking Walk-in Wi-Fi Voucher Based / Credit Card based Roaming user Non EAP SIM Username & Password Authentication Captive Portal - MSISDN based via SMS - MAC ID based Intelligent offload with ANDSF & Hotspot 2.0 Auto network discovery & selection Seamless & transparent interroaming among hotspots Connect client mobile app EAP based authentication Location specific promotions Real time notifications Policy based premium Wi-Fi Tiered Services Differentiating QoS, Quota management Public Wi-Fi Location based portal Flexible charging Existing credentials based Log in Wi-Fi Monetization Framework In the pursuit of leveraging existing network performance along with enhanced revenue inflow, operators have already joined the Wi-Fi regime to make it as an integral part of their Next Generation heterogeneous networks. But simply laying down the Wi-Fi infrastructure will not suffice the cause of operators in terms of earning revenue, alleviating CAPEX & OPEX cost and delivering enhanced user engagement. To overcome this, operators opt for a comprehensive solution which enables real time traffic steering, help them monetize from their Wi-Fi offerings and deliver differential & innovative services over Wi-Fi ecosystem to hasten value and rapidly change their monetizing landscape. Accessible as standalone as well as a part of standard Wi-Fi Service Platform (SMP), Elitecore Wi-Fi monetization Framework is the valuable business enabler and perfect fit for operators which help them with: Smart Connectivity Revenue Generator Advertisement Discount Coupons Voucher redeemed Clicks on portal Roaming (ipass/boingo) 3G+Wi-Fi Bundles Hotel freebies Add on Captive Portal Mobile App Roaming & partner settlement Advertisement Server VoMS PMS Latch user to Wi-Fi Offload Walk-in Launch Captive Portal Elitecore Wi-Fi SMP Mobile App VoMS AAA ANDSF Connect Analyze Identify Business intelligence Subscriber Traffic Pattern Usage pattern Analytics Revenue Statistics Network Performance Time duration Subscriber profile Application Location based partnerships Device many more Geography/Mobile App/ Cell Triangulation/Context Awareness/ Location Mobility/Cellular Network Attributes/ Wireless Access Parameters/ GPS/Web Interface-Browser based identification Captive Portal Mobile App Monetization Server Location Based Services Subscriber Analytics Smart Connectivity : For seamless user connectivity to Wi-Fi through efficient network discovery, selection, seamless connect and user authentication for both data offload and walk-in users Location Based Services: Identify user's existing location in real time based on Geography, network attributes, device, Location capture client etc.. Categorize user locations at granularity based on multiple parameters like user profile, usage, demographic etc. and notify them with customized & personalized location specific information on promotions, discounts etc. Subscriber Analytics: Helps in gaining insights and trends enabling operators with business intelligence by generating dashboard based analytics reports Revenue Generator: Enables operators to launch new revenue models through reconciliation for Context aware location advertisement Location based deals Push notifications Video/Flash Ads Gift Vouchers Discount Coupons Navigation Maps Roaming partnerships Location analytics Walled garden sites Mobile App

14 Business Models Enterprise Residential Mobile Data offload Location Aware / On Event Hospitality Hotspot Inter-carrier wholesale Cable MSOs Platform Key Differentiation 23+Tier-1 Service provider Wi-Fi case references and 2400 deployments for ISP & hotspots worldwide Comprehensive product portfolio single flexible platform with modular & pre-integrated architecture enables quick launch of customizable services roll out to market Real time, unique and dynamic policy control with enhanced policy enforcement & charging capabilities for Wi-Fi 3GPP Wi-Fi Access supporting Seamless integration with existing IT & mobile core Converged platform is scalable & extensible for future technologies Integrated Elite Access Controller with SMP, designed & developed to facilitate up to 1,000,000 concurrent sessions & 3000 concurrent users Highest no. of integrations and proven interoperability with Tier 1 multi vendors equipment and Wi-Fi partner ecosystems worldwide Support for next generation upcoming trends : 3GPP AAA support, intelligent offload with Hotspot 2.0 support & ANDSF client server model, WISPr 2.0 support for Wi-Fi roaming, Location based offerings & much more LTE - Wi-Fi interworking with support for Wx, 3GPP compliant SWa, SWm, S2b and S6b interfaces for carrier grade network performance Rich experience in BSS & OSS enables easy understanding for operator business requirements and helps providing customized solution Elitecore Advertisement Platform with capabilities to offer profile & Location specific personalized Ad display

15 Client Testimonial Elitecore platform has enabled us successfully implement our LTE prepaid-post paid & Wi-Fi services at optimized cost, as per scheduled timelines and without causing a single service disruption. Offering seamless integration with 3rd party systems, Elitecore has proven itself a reliable partner in helping us quickly launch innovative plans while improving overall customer experience. At Aircel our prime focus is on delivering a great customer experience with service differentiation. For this we selected Elitecore s Netvertex PCRF and have been very pleased with the quick implementation of the platform in our network. The support extended by Elitecore s team during deployment and operations in our network and the platform s performance has been outstanding. Manjula Pathiranage CTO Lanka Bell Robert Sewell Head, Network Architecture at Aircel At Menatelecom, our aim is to deliver a unique customer experience for all our users. We have been the first to introduce nationwide 4G LTE services in the Kingdom of Bahrain. We chose Elitecore for its customer-centric focus. The whole project was successfully delivered meeting our key business requirements of integration with the existing ecosystem, performance optimization and operational efficiencies at minimum CapEx, speedily initiate new offerings and enhance overall customer experience. Elitecore is operating Menatelecom's BSS on a managed services basis to become the custodian of our IT system ensuring the implementation of our LTE platform and the migration of existing services without a single issue. At O-Zone, we're focused on building a neutral Wi-Fi hotspot model wherein we will build hotspots across thousands of public locations. We chose Elitecore for its excellent responsiveness to our challenges and because we needed a company that had the right knowledge, experience and commitment in building a carrier Wi-Fi platform for the Indian market. Sanjeev (Bobby) Sarin Founder & CEO, O-Zone Networks Pvt. Ltd. Mr Abdul Razak Jawahery Chairman of Menatelecom

16 Corporate Office Elitecore Technologies Pvt. Ltd. 904, Silicon Tower, Off. C.G. Road, Ahmedabad INDIA. Tel : , Fax : Office Locations : India I Mauritius I UAE I USA For Product Query or Demo Request us : sales@elitecore.com Copyright 2014 Elitecore Technologies Pvt. Ltd. All Rights Reserved. BR/Ver.1.0/