Cloud POS Banking. Value Services
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1 Cloud POS Banking Value Services ElectronicPayment System
2 What is Cloud POS Banking?? It is a product developed by Custos Mobile and supported by Informática El Corte Inglés Informática El Corte Inglés 2
3 What is Cloud POS Banking?? Is a tool and technology platform for the development and deployment of applications POS on CLOUD Informática El Corte Inglés 3
4 Which modules supports CLOUD POS BANKING? Payment Application APP APP APP APP Cloud POS Banking Server Cloud POS Banking Client Porting Informática El Corte Inglés 4
5 Applications Marketplace The Merchants will have an added value applications marketplace to enhance the functionality of their traditional payments terminal. This Apps will give them access to: Loyalty Ticketing Marketing and advertisement Social Media Business Intelligence Business analytics And of course PAYMENTS Informática El Corte Inglés 5
6 Advantages C L O U CROSSPLATFORM LIBERATE POS DEVELOPMENT OFFLINE & ONLINE USER INTERFACE The system is able to run on different hardware from different manufacturers and models with a single development. Make it easy not only for POS experts with high experience in EMV and Contactless. A Visual development environment allows a quick and very easy development and pretest. It is possible to work in a mixed mode with the advantages of a cloud system but also with the possibility to work in a traditional way if there is not cloud connectivity. Configurable, Allows to have a personalized user interface based on business intelligence criteria. Low latency for the user. D DISTRIBUTED The transaction intelligence could be in the CLOUD, in the POS or in both working in a cooperative mode. Informática El Corte Inglés 6
7 Payment & Added Value Applications & Services Cloud / User interface CUSTOS CLOUD SERVER Acquiring server Transactional switch Business Intelligence Parameters Protocols User Interface Transaction Definition Connectivity Informática El Corte Inglés 7
8 Faster Time to market The Applications now run in the cloud. So whenever a new functionality is going g to be deployed it is only necessary to develop it in the cloud App in a high level language (C#, Java, C++) and it will run in all the payment terminals no matter the manufacturer or model. If you are working with terminals dial-up 6 you will be able to work in a traditional 5 mode (with all the intelligence in the 4 terminal) and just accessing to the cloud for the added value and real time 3 functionalities. Of course this also means 2 that in case of a critical failure of the 1 cloud servers the business still can work in its basic mode. 0 Informática El Corte Inglés 8
9 Cloud Interfaces Added value applications marketplace. Developed by the acquirer or by trusted third party Third party systems: To provide more added value services either linked to a payment or not (tickets, taxi, etc.) Bank Business intelligence systems Allows a personalized management of the user based on their consumer profiles. Social Networks: Marketing Maintenance Push servicesto the terminals: Real time Marketing, Real time Maintenance, Merchant communications, Software upload Informática El Corte Inglés 9
10 Sumarizing Advantages UNIC Develop. TIME To Market PUSH services Interfaces TMS Integrated Marketing developer The same development willbe running at the same time in all the certified POS platforms of different manufacturers. Dial up, Ethernet, GPRS, Wifi and Mobile POS Solutions. Reduces the timeto to market of the new designed applications. And allows to give specific set of transactions depending on card holder profile Real time marketing Real Time Maintenance actions (including software upgrade) Direct merchant communications Easy to integrated with in house business intelligence and data mining process or third party added value services Fully integrated with Custos Terminal Management System that provides: Software update Parameters update Collect statistics Collect events and alarms Even marketing or business people that know the requirements can easily develop new operations without taking care of all the cryptographic, EMV or Cless issues Informática El Corte Inglés 10
11 Informática El Corte Inglés Informática El Corte Inglés, S.A. Travesía Costa Brava, Madrid. T
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