Table of Contents 1. Organisation and Management (5 ECTS)...1 1.1. Management...1 1.2. Personnel Management...2 1.3. Recruitment and Selection...2 1.4. Information Management...2 1.5. Career Planning...2 2. Marketing and Entrepreneurship (5 ECTS)...3 2.1 Marketing...3 2.2 Logistics...3 2.3 Entrepreneurship and Business Plan...4 2.4 Market Research...4 3. Accounting and Finance (5 ECTS)...5 3.1 Financial Accounting...5 3.2 Financial Management and Budgeting...5 4. Business Economics (5 ECTS)...6 5. Language Module...6 1. Organisation and Management (5 ECTS) 1.1. Management To give an overview of the main theories of management and teach how to implement them competently, strategically and creatively. To show how to use main management theories and models in solving different problem situations. Explain major organisation and management theories using appropriate terminology. Explain management process with the help of four core functions planning, organisation, leadership, control. Understand the importance of decision making in management, and analyse the process and different methods in different situations. Figure out problem situations, analyse them and suggest possible solutions that are based on appropriate theories.
1.2. Personnel Management To create prerequisites for obtaining the basics of personnel management, its objectives and spheres, and develop skills to manage properly at least one sphere of personnel management. Understand the essence of personnel management, its objectives and basic terms. Differentiate the spheres of personnel management. Design the employment plan based on the movement of workers. Distinguish parts of job descriptions and make them. Understand the methods of recruitment and choice. Implement at least one of the recruitment methods. 1.3. Recruitment and Selection To give specific knowledge in recruitment and choice methods, develop skills to use and analyse the results of the methods. Differentiate the recruitment and choice methods. Implement at least two methods. Analyse job interviews and assess them. Plan a group interview, carry it out, analyse the techniques and assess them. 1.4. Information Management To develop students knowledge and skills of information processing and basics of info policies in companies. Understand the role of information in company management and the essence of information processes. Understand and use the major search systems to find information. Understand the essence and strategies of company information policy. Implement the principles of information management. 1.5. Career Planning 2
To give theoretical knowledge of the importance of career planning and leading, to teach skills how to make effective choices in labour market and how to plan the careers of other people in an organisation. To explain the concept of decision making concerning career design, choice of a profession or change in life. Understand the most widespread principles of career theories and find their similarities and differences. Implement the main principles of career theories in their own career planning and choices. Understand their role in organisational career planning and management. Understand the importance of decision making in career choices, analyse and participate in the decision making process as a personnel department employee. Understand the importance of career planning in human resources management, analyse and make decisions in an organisation. 2. Marketing and Entrepreneurship (5 ECTS) 2.1 Marketing To give an overview of the basics of marketing, the effect of the marketing environment to the company, the elements of marketing complex, market segments and customer shopping behaviour. Explain the basic marketing terms. Analyse the effect of the marketing environment to the company and assess the opportunities and threats of the company in the market. Analyse the components influencing customer shopping behaviour and decision making process. Segment the market. Explain the design, factors and mutual correlations of marketing complex elements. 2.2 Logistics To give an overview of transport legislation and contracts and to help to find priorities in logistics strategies. 3
Understand the system of logistics and its necessity. Understand the problems concerning logistics and its regulations. Implement normative documents concerning logistics. Understand relations between successful and well administered logistics and the wellbeing of a company. 2.3 Entrepreneurship and Business Plan To explain the terminology of entrepreneurship, Estonian business environment and its types. To develop skills necessary for the development of business ideas, formation and starting of a company as well as the administration of the company. Understand and analyse business situation and its position in the economy. Understand the business terminology, understand the terms entrepreneurship, enterprise, entrepreneur according to Estonian economic outlook and legislation. List and compare types of entrepreneurship and principles of choice. Understand the principles and processes how to start and administer the enterprise, staring with the development of a business idea, start of the company and effective administration. Develop and analyse business ideas, enterprises and case studies. 2.4 Market Research To explain the concept of market research, its types, aspects, methods and their implementation possibilities. Understand the differences, types and aspects of market research. Set objectives, hypotheses, tasks and questions to different types of market research. Implements appropriate methodology. Carry out an applied research according to their field of speciality. Analyse and draw conclusions both in case of qualitative and quantitative research. If necessary, make proposals to a certain interest group in the company. 4
3. Accounting and Finance (5 ECTS) 3.1 Financial Accounting To explain the concepts of international accounting standardisation and harmony. To explain different accounting methods and skills for their implementation. To teach how to make an annual report and how to interpret it. Differentiate accounting models, standardisation and harmony. Understand and implement assessment methods of accounts receivable and historical cost and amortisation methods of tangible fixed assets. Determine the influence of the method chosen to financial statements in different economic situations. Determine the differences between the audited account and annual report. List financial reports and their details. 3.2 Financial Management and Budgeting To explain the concept of financial planning and management; and develop skills to implement them. To train students in budgeting methods and models while solving various problem situations. Understand the basics of financial planning; understand the system of financial planning and forecasting arrangements in a company. Understand the essence and aims of budgeting and design budgets for different fields in order to carry out management decisions and check financial activities. Demonstrate correlation between financial planning, analysis and management. Understand the objectives and tasks of financial management and specify specific problems of financial management in a company. Implement methods of financial management and investment analysis. Understand the possibilities of capital investment and carry out calculations of profitability. Determine financial risks and use financial instruments to manage risks. Understand the responsibilities and rights of a financial manager; participate in team work. 5
4. Business Economics (5 ECTS) To give an overview of cost accounting, expenses and their behaviour in case of changes in outturn; correlation between budgeting and their analysis. To explain the origin of costs and the importance of cost accounting and analysis in management. To explain the movement of information necessary for the management. Understand expenditure categories and the basics of their classification. Understand correlation between expenditure, revenue and profit. Gather, analyse and interpret economic information. Carry out cost estimation and cost-benefit analysis. Understand the basics of overhead expenses and divide them. Inform management about the economic information needed, make management decisions and analyse the results. Understand the budgeting system of a company and compile the budgets of divisions. 5. Language Module Estonian Language and Culture 5 ECTS Academic English 5 ECTS Business English 5 ECTS To develop necessary oral and written communication in business management. To develop skills to explain and solve problems in everyday work situations. Use business vocabulary in written and oral forms. Talk and take part in professional discussions and explain their views. Write different documents in English. Take into consideration cultural differences in business communication. 6