Health Care: Wearable + Big Data



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Health Care: Wearable + Big Data Authors: Andrew Feng, Bhavesh Davda, Amlan Haldar, Naoyuki Sato This work was created in an open classroom environment as part of the Engineering Leadership Professional Program (ELPP) developed and led by Prof. Ikhlaq Sidhu at UC Berkeley. There should be no proprietary informanon contained in this work. No informanon contained in this work is intended to affect or influence public relanons with any firm affiliated with any of the authors. The views represented are those of the authors alone.

Hypothesis healthcare wearable Preven&ve healthcare acnonable data for individuals populanon health Significant tech opportunity big- data SaaS for healthcare cloud connected wearables big data tech

Health Care Market: $3T in US 1960 1970 1980 1990 2000 2010 US heathcare cost Heathcare / GDP Source : Centers for Medicare and Medicaid Services, Office of the Actuary, NaNonal Health StaNsNcs Group Source : Healthcare data from world bank

Healthcare Ecosystem reduce cost Healthcare provider doctors clinical trials alert processing Big data tech storage preven;ve alerts advanced analy;cs (personal and popula;on) health data Regulatory Affordable Care Act FDA CLIA approve DiagnosNc Lab bio- samples domain specialists cloud, device connected market size Exis;ng players Insurance ACA economics prevennve care subsidy subsidy Wearable sensors transmi+ers cloud connected samples/ health data Poten;al disrup;on

Wearable Devices Monitoring 9SoluNons Type Business LocaNon/AcNve Medical Device/Soc/DB AiQ, NUUBO ECG Fitness Device/Soc PrevenNce ECG Medical(FDA) Device/Soc/DB Imec ECG,EEG Medical UCSD Blood Glucose Medical Sensor/Device Device (R&D) Micro- needle Sensor (Back side) Rev. $10B => $35B (2018) Microneedles sensor array devices for detailed diagnosncs under the skin. UCSD E- skin Tafoo (w/micro- needles) Source: UCSD

Case: Oscar Insurance New insurance provider in NY launched in 2013 o 3 free physician visits, unlimited generic drugs o 17,000 members in 2014 open enrollment o 10% market share for NY health care exchange o Expanding to NJ, CA & TX Free wearable device for fitness tracking o Earn up to $240 each year for being acnve

Case: Kaiser Permanente Largest private integrated healthcare system in US 60+ telehealth pilots or implementa&ons in mulnple specialnes currently o hfp://www.meetup.com/svforum- HealthcareITSIG/events/ 88869802/ Remote panent monitoring o Near- real- Nme monitoring in their homes ex. blood pressure, glucose, wearable bracelet monitor o Integrate with analyncs program in hospitals/ clinics

Case: IMS Health Healthcare big- data (revenue: $2.6B) 10+PB of health care data (57%) 90% of US prescripnon and drug sales ⅔ of US medical claims 33M records for de- idennfied panents AnalyNc tools (43%) ex. Clinical trial opnmizanon, TargeNng Ecosystem 100,000 suppliers: pharmaceuncal manufacturer, pharmacy outlets, hospitals, health plans etc. 5,000 clients: pharmaceuncal, medical device manufacturers/distributors, government, policymakers, financial community etc. Limited compennon Optum (United Health Group), etc.

Case : Theranos Cholester ol FerNlity $85 $3 ~ $200 $35 Source: theranos.com womenbusiness.org

Opportunity - Company X Cloud store and access for panent data SDK for devices and wearables Advanced analyncal capabilines in collaboranon with medical experts Tieup with health care providers for monitoring and alernng Caters to individuals and healthcare providers

Conclusion An era of prevennve healthcare will be ushered in by a combinanon of technology players in wearable devices, cheap and fast diagnosncs and advanced big data analyncs driving down healthcare costs. Condé Nast CollecNon