COMMUNICATIONS PROTOCOL



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New Building Canada Fund - Small Communities Fund Program www.gov.bc.ca/smallcommunitiesfund COMMUNICATIONS PROTOCOL PURPOSE This Communications Protocol shall guide all communications activity planning, development and implementation with a view to ensuring efficient, structured, continuous and coordinated communications to British Columbians. The provisions of this Communications Protocol shall apply to all communications activities related to any Projects funded through the Small Communities Fund Program, or allocations. Such communications activities may include, but are not limited to, public or media events, news releases, reports, web and social media products or postings, blogs, Project signs, digital signs, publications, success stories and vignettes, photo compilations, videos, advertising campaigns, awareness campaigns, editorials, and multi-media products. GUIDING PRINCIPLES Communications activities undertaken through this Communications Protocol should ensure that British Columbians are informed of infrastructure investments made to help improve their quality of life and that they receive consistent information about funded Projects and their benefits. The communications activities undertaken jointly by Canada, British Columbia, and the Ultimate Recipient shall recognize the funding of all parties to the Projects. PROGRAM COMMUNICATIONS The Ultimate Recipients will not unreasonably restrict Canada and British Columbia from using, for their own purposes, public communications products related to Projects funded through the Small Communities Fund Program and if web-based, from linking to it. OPERATIONAL COMMUNICATIONS The Ultimate Recipients are solely responsible for operational communications with respect to Projects, including but not limited to, calls for tender, construction, and public safety notices. Operational communications as described above are not subject to the federal official language policy. The Ultimate Recipients shall share information promptly with the lead ministry staff should significant media inquiries be received or emerging media or stakeholder issues arise relating to the Projects. 1

MEDIA EVENTS AND ANNOUNCEMENT FOR PROJECTS Media events include, but are not limited to, news conferences, public announcements, official events or ceremonies, and news releases. The Ultimate Recipients will have regular media events about the funding and status of the Projects. Key milestones may be marked by public events, news releases and/or other mechanisms. Media events related to the Projects shall not occur without the prior knowledge and agreement of Canada and British Columbia. The Ultimate Recipients shall provide at least 20 working days notice to the lead ministry staff of their intention to undertake a media event. The event shall take place at a mutually agreed date and location. All joint communications material related to media events shall be approved by Canada and British Columbia and recognize the funding of all funding partners, as appropriate. All joint communications material shall reflect Canada s policy on official languages and the federal identity program. PROJECT CONSTRUCTION SIGN GUIDE This guide provides information on the production and installation of federal and provincial construction signs for projects approved under the Small Communities Fund Program. The cost of project construction signs is an eligible project cost. The Ultimate Recipient shall produce and install federal and provincial signs at each Project site in accordance with current federal and provincial signage guidelines (see attached). You are required to submit a layout of the project construction sign prior to final production via e-mail to the lead ministry staff which will coordinate provincial and federal government approval. Signs should be installed at the project site thirty (30) days before construction begins, be visible for the duration of the Project, and remain in place until 30 days after construction is completed and the infrastructure is fully operational or opened for public use. Federal and provincial signs shall be at least equivalent in size and prominence to Project signage for contributions by other orders of government. Signs should be installed in a prominent and visible location. All federal signs must be bilingual. 2

They should not obstruct traffic or cause safety concerns, particularly if located near a road. To avoid potential safety issues, ensure that the appropriate provincial and municipal authorities are consulted. The provincial sign shall have the same title as on the federal sign. Suggested titles are listed on the attached federal and provincial project construction signs guidelines. If a project does not fit into one of the suggested titles, a brief and concise title (no longer than five words) should be developed in consultation with the lead ministry staff. Federal and provincial construction signage can be ordered directly through Queen s Printer. Below is the contact information: Paula Peterson Print Agent Queen s Printer Shared Services BC Phone: (250) 387-9364 Fax: (250) 356-7380 E-mail: Paula.Peterson@gov.bc.ca PERMANENT SIGN OR PLAQUE The lead ministry will determine whether your project will require a permanent sign or plaque. The signage wording of the permanent sign or plaque must be in both official languages. It shall also recognize the federal and provincial contribution. You are required to submit a layout of the permanent sign or plaque prior to final production via e-mail to the lead ministry staff which will coordinate provincial and federal government approval. The cost of Project permanent signs or plaques is an eligible project cost. COMMUNICATIONS COSTS The eligibility of expenditures related to communication activities will be subject to Eligible and Ineligible Costs under the Small Communities Fund Program. 3

FEDERAL AND PROVINCIAL CONSTRUCTION SIGN GUIDELINES FEDERAL CONSTRUCTION SIGNAGE Catalogue Item # C-035-EAP Series Sign Item Number Dimensions (W X H) mm Substrate Sign Blank # Reflectivity Colour C-035-EAP-u 2032 x 1220 12 mm MDO PLY 1 Various 4

PROVINCIAL CONSTRUCTION SIGNAGE Catalogue Item # C-035 Series Sign Item Number Dimensions (W X H) mm C-035-u 1951 x 1220 Substrate Sign Blank # 12 mm MDO PLY Reflectivity Colour 1 As indicated 5

Suggested Titles on the Construction Sign: One of the following bilingual titles should be used on project signs. If a given project does not readily fit into one of the categories provided below, a brief title should be developed in consultation with Infrastructure Canada. Road Improvements Bridge Construction Bridge Improvements Building Improvements Investing in Water Infrastructure Waste Management Upgrades Disaster Mitigation Infrastructure Improving Energy Efficiency Port Improvements Investing in Wastewater Infrastructure Investing in Public Transit Investing in Renewable Energy Systems Investing in Infrastructure Retrofit Investing in Solid Waste Management Solid Waste Management Improvements Investing in Stormwater Management Highways and Major Road Improvements Investing in Connectivity and Broadband Investing in Green Energy Brownfield Redevelopment Local and Regional Airports Investing in Short-line Rail Investing in Short-sea Shipping Réfection des routes Construction des ponts Amélioration des ponts Amélioration des immeubles Investir dans les infrastructures liées à l eau modernisation de la gestion des déchets Infrastructures liées à l atténuation des catastrophes Amélioration de l efficacité énergétique Amélioration des ports Investir dans les infrastructures liées aux eaux usées Investir dans le transport en commun Investir dans les systèmes d énergie renouvelable Investir dans la rénovation des infrastructures Investir dans la gestion des déchets solides Amélioration de la gestion des déchets solides Investir dans la gestion des eaux pluviales Amélioration des autoroutes et grandes routes Investir dans les infrastructures de connectivité et à large bande Investir dans l Énergie verte Réaménagement de friches industrielles Aéroports locaux et régionaux Investir dans le transport ferroviaire sur courtes distances Investir dans le transport maritime sur courtes distances 6