AFFILIATE PACKET 2012-2013
WELCOME Congratulations on becoming an affiliate for Online Marketing Training (OMT), powered by Chispa Marketing. This packet will be a resource for you as you sell OMT to your constituents. You will find: Product breakdown Important links A fact sheet with helpful information A sample email Sample social media posts Contact information As you proceed in selling OMT, please keep us posted on any unique feedback you may get on the product. Since it is all online, we are able to make adjustments to the system and add on additional resources as it becomes more widespread.
PRODUCT BREAKDOWN Online Marketing Training, powered by Chispa Marketing..$997 Affiliate Earning $498.50 A powerful online system, jam-packed with videos, resources, articles and links, that guides a person step-by-step to set up their own website, blog, social media pages and email marketing campaigns. Below are the three main modules that make up OMT and the interactive videos within each module. Videos range from 5 20 minutes in length. Module #1 Website & Blog What to Expect From The Website Module What Is WordPress? WordPress.com vs. WordPress.org How To Install WordPress The Dashboard Create A New Post Edit An Existing Post Categories & Tags Create & Edit A Page Adding Photos & Images How To Embed Video Using The Media Library Managing Comments Creating Links Changing the Theme Widgets Custom Menus Plugins Adding Users Settings & Configuration Module #2 Social Media What to Expect From The Social Media Module How To Master Facebook Ready To Tweet? Be the Next Star on YouTube What Else Is Out There? Putting It All Together
Module #3 Email Marketing Creating a Constant Contact Account Creating a MailChimp Account Setting Up Your Email Marketing Campaign Email Capture Methods The Power of the List Creating an Email Template with Constant Contact Creating an Email Template with MailChimp Branding Your Email Marketing Email Tracking & Reporting It also has additional features: Big Bonuses Each module has additional articles and links that will support the subscriber in their marketing efforts. VIP Forum The portal has an open forum where subscribers can collaborate with other subscribers as well as our team. Early Access Online Marketing Training system is just the beginning. As we develop new programs, workshops or systems, subscribers will have early VIP access.
IMPORTANT LINKS This is the general link OMT link that takes folks to the squeeze page. This is ideal for new prospects. The squeeze page is where a prospect can enter their information for a free resource and video. http://onlinemarketingtrainingvideos.com This is the link to the sales page which has a detailed sales letter and access to purchase OMT. http://onlinemarketingtrainingvideos.com/sales This link is for folks who have purchased OMT and need to access the login page: http://onlinemarketingtrainingvideos.com/login
FACT SHEET Below are some frequently asked questions to help you with a subscriber that may have questions or concerns about purchasing. This will also give you information about Chispa Marketing, the company that produced the product. OK, before anything else, who is Chispa Marketing? Chispa Marketing is an interactive marketing, design and event management firm that specializes in creating inspiration-packed online marketing strategies that deliver results. What the heck does Chispa mean? Chispa is actually Spanish for spark but it is typically used as slang to refer to someone who is spunky, has a lot of good, positive energy and really lights up a room. If you are selling in Miami: Chispa Marketing is not any relation to the restaurant. How does the Online Marketing Training work? As soon as you purchase your Online Marketing Training, you receive online access via a username and password that is original to you. This system is fully online for the added convenience of being able to see it on-the-go if need be. It consists mainly of videos that walk you through step-by-step. It s not just a talking head like you are sitting in a class, but a much more interactive experience for more impactful learning. In addition, you will own the system for life. There is no expiration so you can go at your own pace and use it as a training tool as your business grows. How do I know if Online Marketing Training is right for me? This system is ideal for anyone that wants an online presence for their business but cannot make the investment yet of hiring outside help. The system teaches you to build AND manage your own website, set up AND navigate through the appropriate social media channel for your business, and set up AND manage email marketing campaigns that speak to your customer/client. Here are some examples on how it can be used: Establishing on online presence Educating yourself on the online world this is key. There are a lot of shysters out there! Training your staff to set-up and manage your online marketing for you How long will it take me to get through the Online Marketing Training? Each video in each module is anywhere between 5 20 minutes depending on the area being discussed. Altogether, the system is about 8 hours of information that not only shows you how to get started, it also shows you how to maintain and manage each of the facets in the modules.
But I already have a website and/or a Facebook account. Why would I invest in the Online Marketing Training system? We ve received this feedback before and we feel that you need to ask yourself: Did you do your website or was it done for you? Do you know how to make changes on it? Are you testing your site to make sure people are going to the pages you want them to? Is your social media incorporated on your website? How often are you posting on Facebook? Is that the best channel for you to use? We want to stress that the Online Marketing Training system is not only for starting the online marketing process, but more importantly, it is for helping you fully understand it and navigate through it yourself. I love the idea of the Online Marketing Training, but I feel that I am at a more advanced level in online marketing for my business. Do you have any other products? Chispa Marketing is currently developing a more expert level that will be a follow up to Online Marketing Training and will provide a more in-depth view of online marketing and resources for your website, blog, social media and email marketing. Stay tuned! I really didn t feel like the Online Marketing Training system was right for me. Chispa Marketing guarantees a full refund within 30 days of purchase if the Online Marketing Training system was not what you were looking for though we recommend keeping in touch with us as we re developing new systems and programs in the near future that may be a better fit for you.
SAMPLE EMAIL Hello, XXXX I wanted to reach out to share this exciting product with you -- Online Marketing Training, powered by Chispa Marketing. Using interactive video, articles, tip sheets and other resources, this powerful online system walks you through the how-to s of online marketing, such as: Building and managing your own Wordpress website Setting up your blog Activating the social media accounts that are right for your business and how to manage them Developing email marketing campaigns for your databases Sound hard to believe that an online training can teach you all of this? Download one of the system videos for free by clicking here. You can see how you are taken step-by-step through each process. Another benefit it s not going to take you 2 months to get through it. The whole system consists of 40 5 20 minute videos that you can watch at your own pace. And since the system is all online and doesn t ever expire, you can watch it anywhere, at any time. Maybe you re thinking But I already have all these things for my business? To that we say, that s great! You clearly see the value in online marketing and what it can do for a business. Cesar Quintero, President and Founder of Fit2Go Meals, actually purchased Online Marketing Training as a training tool for his staff. Say you bring on an assistant or intern to help you within a brief amount of time, they will be trained on how to manage your online marketing for you! Here s what he had to say: As the founder and president of a growing company, I have to make sure my team knows about the latest technologies for online marketing. By investing in Online Marketing Training, my team was guided step-by-step through website development, email marketing, and social media marketing all valuable aspects of my overall marketing plan. They were able to implement what they learned right away, and I am thrilled with the results! So, what do you think? Want to learn more about Online Marketing Training? Still not sure if it s right for you? Have some more questions about how the system works? Call me. I would love to help you decide if Online Marketing Training is right for you. This product was developed with entrepreneurs like you in mind, so we d love to hear from you. Ready to buy? Visit {your affiliate link here} to purchase yours today! We look forward to hearing from you soon. Have a great day!
SAMPLE SOCIAL MEDIA POSTS FB Post Did you know that over 19% of small businesses do not have websites due to the cost of the investment? Have no fear! Online Marketing Training will teach you how to build your own! {Insert Your Affiliate Link Here} Did you know that Americans spend more time on Facebook than any other U.S. website? Don t have the funds to invest in hiring an agency? Do it yourself with Online Marketing Training {Insert Your Affiliate Link Here} Want to send some weekly emails out for your own brand? Learn how to with Online Marketing Training {Insert Your Affiliate Link Here} So you have a website and a Facebook account do you know how to use them or what to do with them? Online Marketing Training will teach you how! {Insert Your Affiliate Link Here} Twitter Version Did you know that over 19% of small businesses don t have websites because of budget? Have no fear! Online Marketing Training will teach you how to build your own! {Insert Your Affiliate Link Here} Did you know that Americans spend more time on Facebook than any other U.S. website? Get social with Online Marketing Training. {Insert Your Affiliate Link Here} Like our weekly emails? Want to send some out for your own brand? Learn how to with Online Marketing Training {Insert Your Affiliate Link Here} So you have a website and a Facebook account do you know how to use them or what to do with them? Online Marketing Training will teach you how! {Insert Your Affiliate Link Here}
CONTACT INFORMATION If you need any further assistance or resources, please feel free to contact Luly Balepogi. This email can only be used by affiliates and should not be distributed to subscribers. Luly Balepogi OMT@ChispaMarketing.com