READING AND WRITING In this part you will : skim scan analyze and synthesize and you will: write a letter of complaint Let s think about it Read and do After reading Writing
Let s think about it Answer the following questions; 1. Which of the advertising media in the list below is the most influential in Algeria? Billboards TV the radio magazines the Internet newspapers 2. To which item in the box below do you think businesses in our country appeal most to sell their goods and services? environment safety price tradition modernity 3. Do you respond more positively to advertisements that appeal to your culture, to modernity to price or to safety? Why? 4. Do you think that advertisements always keep their promises? 5. Have you ever been influenced by an advert and then been disappointed when you bought the product? Give examples. Read and do Read the text on the next page. Then do the activities that follow.
WINDERMERE WILDSIDE ADVENTURE HOLIDAYS Isn t it time to take refreshing holidays with us at A fortnight s holiday with us will be an experience you ll never forget. Every day you ll be able to choose from a wide range of thrilling activities. We certainly won t! Only 2 activities offered each day Canoeing Rock climbing Wind surfing on 8 days, neither wind surfing nor Sailing sailing was offered Hiking And to introduce you to the joys of group work, there will be: One three day camping expedition - 3 days in the rain Two problem solving activities being shouted at by the rest of the group But this is my holiday! Aren t I allowed to relax? Whenever you like, you can choose to take a day off and enjoy some of the remarkable facilities at the residential centre, Wildside Hall: Only facilities : table tennis, a pack of cards Full Instead they put us in a youth hostel 7 miles away. swimming pool sauna games room ( billiards, darts, table tennis) video library
Won t it be just like the army: dormitories and canteen food? Yes,it was! 4 people in a room Accommodation consists of comfortable double rooms, and our talented kitchen staff prepare memorable and delicious meals using the very best of the local produce. Ugh! Perhaps true of Wildside Hall, but not of the hostel the hostel All this for only 380 inclusive per person for 13 days Windermere Widside Adventure Wildside Hall, Ambleside, Cumbria. 1. Circle the letter corresponding to the right answer. The text is: a. a letter of complaint b. an advertisement leaflet with handwritten notes c. a postcard 2. Which of the following statements are true or false? Write true or false next to statements a and b. The person who wrote the notes: a. has been on the adventure holiday advertised.. b. has enjoyed the adventure holiday... The notes are comments on: a. what accommodation, facilities, leisure activities and food were really like... b. the prices which were not fair... 3. Read the annotated advertisement carefully and complete the table below with the appropriate information.
Accommodatio n Leisure activities Facilities at the residential centre Food Promises made in the advertisement Place: Wildside Hall Type of acommodation:. Number: 8 Activities offered: canoeing, rock climbing, wind surfing, sailing and hiking. swimming pool. library delicious meals using the very best of the local produce What it was really like Place:Youth Hostel Type of accommodation: 4 people in a room Number : Activities offered:. table tennis. meals served were tasteless 4.The handwritten notes contain a number of exclamations. Thick what you think each one expresses. a. We certainly won t! expresses: surprise joy anger b. Ugh! means that the meals served were: delicious disgusting/unpleasant tasteless
After reading Read the annotated advertisement again, then complete the letter of complaint below. Dear Sir or Madam, I am writing to. Adventure holiday I have just had with your organization from the 12 th to the 25 th of this month. My holiday with your company did not correspond to what I.. Firstly, the advert states that. But in fact we were sent to.. We never.. because.. Secondly, the advert promises.. of activities. Unfortunately, Thirdly, it says that accommodation.. and that.. are prepared Actually... In general, our holiday... As a result of all these non-kept promises, I feel that a refund of at least 190 would be appropriate. If you consider this refund unjustifiable, I shall be obliged to refer the matter to the British Tourist Board. Yours faithfully, Joan and Peter Smith
Writing Write a holiday advert for your local travel agency. 1. Use the advert on page 22 as a model. In order to sell your holiday include the following: a catchy slogan emphasis on low cost a promise of enjoyment accommodation traditional dishes reference to the local culture 2. Review your draft paying attention to punctuation, spelling mistakes, subject verb agreement, tenses and sentence construction. Then write your final version.