Master of Science Integrated Marketing Communications 2014-15 Handbook

Master of Science Integrated Marketing Communications 2014-15 Handbook

Contents 03 04 05 06 Introduction Welcome to Medill IMC Academic Calendar Full-Time Program Degree Requirements Core Courses Electives and Specializations Academic Opportunities Spiegel Research Center Fellowship Media Management Specialization NUVention 11 13 Registration Course Selection and Enrollment Courses Outside of Medill Add / Drop Using CAESAR Cancellation and Withdrawal Leave of Absence Registration Holds Academic Regulations Satisfactory Academic Progress Academic Probation Dismissal Grading Policies Appeal of Degree Requirements FERPA Students with Disabilities 08 Part-Time Program Degree Requirements Core Courses Electives and Media Management 16 18 Medill Integrity Code IMC Student Involvement 09 10 Online Program Degree Requirements Core Courses Electives Academic Option Independent Study 20 22 Medill Contacts & Resources Office of Student Life IMC Department Administration Career Services Financial Aid Information Technology Northwestern Resources 2

Welcome IMC Graduate Students! We are pleased that you are joining our community of learners. This handbook has been compiled by the Medill Office of Student Life in conjunction with the IMC academic department to serve as the primary resource for information about degree requirements, academic policies and procedures and resources for Medill IMC students. The degree requirements listed here are those by which degree progress will be monitored and audited in order to graduate. Keep this handbook and refer to it regularly. Students are responsible for familiarity with the information and policies; failure to read the handbook does not excuse students from knowledge of the information within. The Medill Office of Student Life s website should also serve as a resource for you and as a supplement to this handbook. While this handbook can always serve as a first point of contact, please know that your advisers are here to support you and answer any questions during your time at Medill. Within the handbook you will find the various advising, counseling, and academic resources both within Medill and beyond. Welcome, again, to Medill and to Northwestern University! Best, Dorina Aguilar Rasmussen, Director Office of Student Life Nate Daigle, Assistant Director Office of Student Life Medill Administration: IMC Curriculum Brad Hamm Dean medill-dean@northwestern.edu Frank Mulhern Associate Dean, Department Chair, Integrated Marketing Communications fjm274@northwestern.edu Tom Collinger Senior Director of Medill Distance Learning Initiative t-collinger@northwestern.edu Jenna Massey Lecturer and Program Director for Full-Time IMC Program jennamassey@northwestern.edu Dorina Aguilar Rasmussen Director Office of Student Life da-rasmussen@northwestern.edu Nate Daigle Assistant Director Office of Student Life nathan.daigle@northwestern.edu 3

Academic Calendar First day of classes Last day to add / drop IMC classes Thanksgiving holiday begins at 6:00 PM Thanksgiving holiday: classes canceled Last day of the quarter Medill Winter Convocation Fall Quarter 14 Tuesday, September 23, 2014 Monday, September 29, 2014 Wednesday, November 26, 2014 Thursday-Friday, November 27-28, 2014 Friday, December 12, 2014 Saturday, December 13, 2014 First day of classes Last day to add/drop IMC classes Martin Luther King Holiday: classes canceled Last day of the quarter Winter Quarter 15 Monday, January 5, 2015 Friday, January 9, 2015 Monday, January 19, 2015 Friday, March 20, 2015 First day of classes Last day to add/drop IMC classes Memorial Day Holiday: classes canceled Last day of the quarter University Commencement Medill Spring Convocation Spring Quarter 15 Monday, March 30, 2015 Friday, April 3, 2015 Monday, May 25, 2015 Friday, June 12, 2015 Friday, June 19, 2015 Saturday, June 20, 2015 First day of classes/team Projects begin Last day to add/drop IMC classes Independence Day: classes canceled Last day of the quarter Summer Quarter 15 Monday, June 22, 2015 Friday, June 26, 2015 Friday, July 3, 2015 Friday, August 28, 2015 First day of classes Last day to add / drop IMC classes Thanksgiving holiday begins at 6:00 PM Thanksgiving holiday: classes canceled Last day of the quarter Medill Winter Convocation Fall Quarter 15 Monday, September 21, 2015 Friday, September 25, 2015 Wednesday, November 25, 2015 Thursday-Friday, November 26-27, 2015 Friday, December 11, 2015 Saturday, December 12, 2015 Note: All Medill graduate programs follow the standard NU academic calendar for start and end dates. 4 ACADEMIC CALENDAR

IMC Full-Time Graduate Program + IMC Full-Time students must satisfy the following requirements: 15 credits must be academic courses - 5 credits are core courses - 10 credits are elective courses; at least 5 electives must be in the IMC Department - 1 non-medill credit may be applied toward the IMC degree and may not be taken until after 4 IMC credits are completed (i.e., after Fall Quarter) 3 credits are team project credits taken in the Immersion Quarter = 18 graduate-level credits at Northwestern University - All courses applied toward the IMC degree must be taken for letter grades; courses with pass/fail grading may be taken but will not be counted towards the degree - All grades must be finalized by the time of degree completion - Students must have a grade point average of at least 3.0 (no rounding) at the time of graduation - Students must have earned no more than 2 grades of C (C+, C, C-), and no grades of F Students may take one or more specializations by completing the two required courses and two or more electives in a specialization. Students do not apply for or declare specializations except for the Media Management program offered by Kellogg, which does require formal application and admittance. IMC Full-Time Core Courses Required For All Students 455-0 Consumer Insight 452-0 Marketing Management 450-0 Financial Accounting 451-0 Statistics & Marketing Research 460-0 IMC Strategic Process IMC Full-Time Electives and Specializations Students earn a specialization by completing two required courses and two electives in an area. These include: º º Brand Strategy º º Digital and Interactive Marketing º º Marketing Analytics º º Strategic Communications º º Content Marketing Some courses count towards multiple specializations. All electives are not offered every year or every quarter. Some of the electives have pre-requisites that are listed in the course descriptions. Course descriptions can be found in Caesar. Specializations are not required and up to three specializations are permitted. Specialization requirements are outlined on the Medill website. (bit.ly/imc_classes) IMC FULL-TIME GRADUATE PROGRAM 5

Academic Opportunities Spiegel Research Center Student Fellowships The fellowship will come with an opportunity to do original research suitable for publication, guided by Spiegel Researchers. Those considered especially qualified will be students who demonstrate the aptitude, experience and skills in the areas that will be in greatest demand in the coursework and research project. Fellows will also be recognized and rewarded as part of their status and given a stipend. Full-time IMC students interested in being considered must submit an application. The application will be available through the office of student life and the deadline will be in November of their first quarter. Each year, five students will be given an opportunity to be a Spiegel Research Fellow. Those selected agree to take the following courses: Winter Quarter Audit IMES 304 class in the winter quarter (OR take the fifth quarter clas IMC 498 Advanced Marketing Models during your first quarter) IMC 451-1Analytic Techniques (required for Marketing Analytics concentration) IMC 498 Data Management, (required for Marketing Analytics concentration) -or- MSiA 421 Data Mining (counts for IMC 486 Segmentation and Lifetime Value) Spring Quarter IMC 498 Spiegel Research Center Engagement Study This is a class comprised of Spiegel fellows only, doing an original Spiegel Research project, supervised by Prof. Malthouse, Collinger, and a Spiegel Research Associate. Fall Quarter Finally, Spiegel Fellows will also agree to produce a suitable for publication research paper to be completed no later than November 1 in the fifth quarter. 6 ACADEMIC OPPORTUNITIES

NUvention Northwestern s Farley Center for Entrepreneurship and Innovation offers an interdisciplinary twocourse sequence that spans winter and spring quarters. IMC student are welcome to apply for this program and several students have participated in the past few years. The courses feature in-depth work on the entire cycle of innovation and execution in important fields such as medicine, energy, media, science and analytics. The program typically features a trip during spring break to other countries. Media Management Specialization IMC students may seek admission to the Media Management specialization in the Kellogg School of Management. Enrollment is limited to about ten students. Media Management is a three-course specialization offered by the Kellogg School of Management. Each year about ten IMC students enroll in that program. Students must apply and be admitted since space is limited. The program is designed to prepare students to work for media and entertainment companies. Students must complete one required course in Kellogg and two elective in either Kellogg or IMC: 432-0 Understanding Media and Content (Required) 433-0 Media and Integrated Marketing (co-listed in Medill and Kellogg) 431-0 Entertainment Marketing and Analytics 490-0 Leading Media Organizations Medill journalism electives as approved ACADEMIC OPPORTUNITIES 7

IMC Part-Time Graduate Program IMC Part-Time students must satisfy the following requirements: + 5 credits are core courses 10 credits are elective courses - 1 non-medill credit may be applied toward the IMC degree. Courses outside of Medill are available on the Evanston campus. Other Northwestern part-time programs typically do not enroll students from different part-time programs = 15 graduate-level credits at Northwestern University IMC Part-Time Program Core Courses 455-0 Consumer Insight 452-0 Marketing Management 450-0 Financial Accounting 451-0 Statistics and Marketing Research 460-0 IMC Strategic Process IMC Part-Time Program Electives Electives in the IMC Program are offered from the lists on pages 6-7 based upon faculty availability, student feedback and current issues in the industry. Medill graduate journalism courses can be taken towards the IMC degree. IMC Part-Time Program: Media Management Students interested in media management may petition for permission to pursue a 3-course concentration in the subject. It features a combination of IMC and Kellogg School of Management courses. This program has limited spaces available and courses are held in Evanston. It takes place during a student s second year in the program. Interested students should inquire during the summer after their first year in the program. 8 IMC PART-TIME GRADUATE PROGRAM

IMC Online Graduate Program + IMC Online students must satisfy the following requirements: 5 credits are core courses 8 courses are elective courses = 13 graduate-level credits at Northwestern University - Students must have a grade point average of at least 3.0 (no rounding) at the time of graduation - Students must have earned no more than 2 grades of C (C+, C, C-), and no grades of F - Online students must complete their degree requirements within five years of enrolling in the program IMC Online Program Core Courses 455-6 Consumer Insight 452-6 Marketing Management 450-6 Financial Accounting 451-6 Statistics and Marketing Research 460-6 IMC Strategic Process IMC Online Program Electives Electives in the IMC Program are offered based upon faculty availability, student preferences and current issues in the industry One elective may be taken elsewhere at Northwestern University, provided it is a graduate-level course, all prerequisites have been met and permissions obtained, and the student has completed six (6) credits in the IMC program prior to taking the course. It is the student s responsibility to research non-medill courses and obtain the necessary permission to enroll IMC Online Elective options include: 461-6 Media Economics and Technology 457-6 Managing Integration 459-6 IMC Law, Policy and Ethics 482-6 Digital, Social & Mobile Marketing 451-7 Analytic Techniques 486-6 Segmentation and Lifetime Value 463-6 Brand Communication Decisions 454-6 Communications & Persuasive Messages 462-6 Marketing Mix Analysis & Planning 475-6 Crisis Communications 490-0 IMC Leadership (taught over five days in Evanston each June) 498-6 Marketing Measurement 498-6 Digital Storytelling IMC ONLINE GRADUATE PROGRAM 9

Independent Study Independent study (IMC 499-0) enables qualified students to engage in individualized study and research in an area of interest outside the available curriculum. An approved independent study project (IMC 499-0) will count as a 1-unit elective toward degree requirements. IMC students are allowed to pursue no more than one (1) independent study per term, and no more than two (2) overall. Students must be in good academic standing to pursue an independent study. 1. Develop a detailed plan for the independent study. This will provide a basis for discussion with faculty members when searching for a sponsor. 2. Locate a full-time faculty member with the appropriate interests and expertise who is willing to sponsor the independent study project and agree upon a plan of study. At least one full-time faculty member must supervise the study. Students are encouraged to approach faculty advisers who can often suggest fellow faculty members who have research interests in the area proposed. 3. Turn that plan into a detailed proposal (essentially a syllabus). This proposal should include: a statement about the goals of study, required and suggested reading approved by the sponsoring professor, written or produced assignments and the purpose of each, a deadline for completion of work and grading criteria. Material in this course outline should not duplicate an existing course in the curriculum. 4. Obtain from the faculty sponsor a written statement agreeing to sponsor the independent study and approving the course of studies as outlined. 5. Present the proposal and sponsor s statement to the IMC Registrar and/or Director of Student Life, who will submit to the IMC program director for review and possible approval. Independent study proposals must be submitted by the end of week 4 the quarter prior. Late proposals may not be approved. Students wishing to extend their work beyond one quarter may do so only with the permission of the sponsoring faculty member and the IMC department chair. Such approvals are rare. 10 INDEPENDENT STUDY

Registration Course Selection and Enrollment The Office of Student Life assists IMC students with registration, which typically occurs during week eight of each quarter. In the full-time program, the IMC registrar will register students automatically for core courses in the first quarter. IMC students may also request to take elective courses in Medill s Master of Science in Journalism (MSJ) program. Seats in such courses are not guaranteed. The IMC Student Life will share procedures and deadlines each quarter with the entire class. Online students may take any course in the full-time or part-time program, on a space available basis. Part-time students may take any course in the full-time program, on a space available basis. Part-time students are also eligible to take up to four courses in the online program, on a space available basis. Full-time students may take courses in the part-time program in the fall, winter and spring, but not summer quarters. Additionally, full-time students are able to enroll in one (only) online course in any quarter except summer. Enrollment is based on space availability in the class and is limited to students with the minimum requirement of four years of full-time work experience. Courses outside Medill One elective may be taken elsewhere at Northwestern University, provided it is a graduate-level course, and all prerequisites have been met and permissions obtained. It is the student s responsibility to research non-medill courses and obtain the necessary permission to enroll. Kellogg Courses Kellogg has specific registration requirements for non-kellogg students. The IMC registrar publicizes course options and procedures to students once they are available. Add / Drop After registration each quarter, IMC students may work with the IMC registrar to alter their course schedule until the end of the first week of the quarter. No classes may be added or dropped after the end of the first week of the quarter or the student may be financially responsible based on the withdrawal information on page 14. Using CAESAR To access your registration account, class schedules and descriptions, instructor information, and personal information, open your Web browser to the CAESAR home page at www.northwestern.edu/ CAESAR. In the login screen on the right, enter required net ID and e-mail password. After a successful login, an enterprise menu will appear on the left side of the screen. Click the For Students link, followed by Enrollment. Then click on the View My Class Schedule option in the drop-down menu. To see the weekly view, click on View My Weekly Schedule. If there are any problems with the schedule, please contact the IMC registrar. Cancellation Cancellation of registration occurs when a student has registered for a quarter during advance registration and then later decides not to attend classes that quarter. A cancellation must be dated, completed and delivered to the Medill Office of Student Life on or before the first day of classes for the quarter to be canceled. Nothing will appear on the student s record and no tuition will be charged, as long as this deadline is met. ACADEMIC OPPORTUNITIES 11

Withdrawal A student who withdraws from Medill after having already attended classes in any quarter must fill out a withdrawal form, which is available in the Medill Office of Student Life. The completed form requires the signature of the IMC department chair and should be submitted to the Office of Student Life. It will then be forwarded to the University Registrar s Office for processing. The Office of Student Financial Services considers the date the completed form is filed with the University Registrar s Office as the effective date for determining financial adjustments. Tuition and refundable fees are refunded if the student withdraws as follows: º º If a student withdraws before the first 10 percent of the quarter has elapsed, 100 percent of the tuition (less the deposit) is refunded. º º After 10 percent and until 25 percent of the quarter has elapsed, 75 percent of the tuition is refunded. º º After 25 percent and until 50 percent of the quarter has elapsed, 50 percent of the tuition is refunded. º º After 50 percent of the quarter has elapsed, no refunds are given. Any student who has not been registered for one quarter or more must fill out an application to reenter. This form (often referred to as a FRET form) may be obtained from the website of the Office of the Registrar. It requires Medill approval and must be filed at least six weeks before the quarter a student plans to return. Leave of Absence Unlike a withdrawal, a leave of absence is worked out in advance between the student and the Medill Office of Student Life. A student may opt to interrupt his or her graduate program for an internship, related work experience or for personal reasons. Requests for Leave of Absence are approved by the IMC program director. Students in the Part-time and Online program are able to take 1-2 quarters off at time without penalty but must complete all program requirements within 5 years of enrollment. Students returning from a leave of absence or quarter off (Part-time and Online) must file a re-entry form with the University Registrar s Office at least six weeks before registration. This form (FRET) requires the signature of the Medill Office of Student Life. Before approval for re-admission is granted, the student s record will be reviewed to verify that he or she left in good academic standing. When a student has been inactive in a program for longer than a calendar year, the student s preparation and ability to complete the degree program will be evaluated. The school cannot guarantee that the student will be able to resume studies precisely at the point at which they were interrupted. Course offerings, for instance, may change in the student s absence, and it is the student s responsibility to adjust to any changes in offerings or requirements. Registration Holds Students will be blocked from registering if they have a hold on their record. Most holds are placed by Student Accounts, Student Health or the University Registrar s Office, and in all cases students need to arrange with the appropriate office to have the hold cleared before they can register. CAESAR will indicate the appropriate contact information for students. 12 ACADEMIC OPPORTUNITIES

Academic Regulations Medill graduate students are held to all policies and procedures outlined in the Northwestern University Student Handbook. Failure to read the handbook does not absolve students from being held to those policies. A copy of the Northwestern University Student Handbook may be obtained online: northwestern.edu/handbook Satisfactory Academic Progress Students are expected to complete the Master of Science degree in Integrated Marketing Communications in five quarters of full-time enrollment. Part-time and online students must complete the degree within five years of matriculation. Full-time students are considered to be making satisfactory academic progress if they complete three or four units (depending upon the classes being offered) of approved graduate credit per quarter with at least a 3.0 grade point average; part-time and online students must complete at least 1 unit of approved graduate credit per quarter. Students are expected to maintain the minimum enrollment unless an exception is approved by the Medill administration. Students receiving a grade of C+, C or C- may receive a notice from the department chair reminding them of the guidelines for satisfactory academic progress in the program; those students earning a current cumulative GPA of less than 3.0 may be placed on probation by the IMC department chair. They will be allowed to continue their studies for an additional quarter to re-establish satisfactory standing, unless they are in the final quarter of the degree program. Students who have not achieved a 3.0 cumulative grade point average by the end of their final quarter will not be eligible for graduation. Any student who receives a cumulative total of three grades of C (C+, C or C-) or any grade of F is automatically dismissed from the program. Financial aid may be jeopardized by a student s failure to maintain satisfactory academic progress as defined above. Academic Probation Academic probation constitutes notice of unsatisfactory academic performance. Students on academic probation are expected to fulfill any probationary conditions established by the IMC department chair and demonstrate significant improvement during the probation period. Failure to meet the conditions of probation or failure to demonstrate ability to successfully fulfill degree requirements within a reasonable time may be grounds for continued probation or dismissal. Students are placed on academic probation for one of the following reasons: º º Receiving one or more grades of C (C+, C, C). º º Having a grade point average below 3.0. Students who fall below that average are placed on probation so that their progress can be closely monitored, and will come off academic probation once a 3.0 GPA is achieved. Students must maintain a minimum GPA of 3.0 in order to graduate Academic probation is not a punishment, but a tool for the school to monitor academic progress. ACADEMIC REGULATIONS 13

Academic probation status is not recorded on the student s transcript. Probation may include recommendations to seek out additional advisers, or required meetings with faculty or a hold on course registration until other conditions are met. Dismissal Students with an accumulation of poor grades, those who are not making adequate progress toward their degrees or students who have been found guilty of a violation of the Medill Integrity Code may face dismissal from Medill and Northwestern. Students who have been dismissed have the right to appeal the dismissal to Medill s Academic Standards Committee. Students are dismissed form the program if they receive an F grade or three C grades (including C+, C and C-). Dismissed students have the right to appeal their dismissal to the Medill Academic Standards Committee. Grading Policies Students with incomplete grades are expected to make arrangements with their instructor for the completion of work. Incompletes (Y or X grades) are rarely allowed in the graduate division and when allowed are expected to be completed before the end of the next quarter in which the student is enrolled. According to University regulations, Y or X grades that have not been completed by the end of a student s degree program will be converted to F on the transcript and credit will be forfeited. A student taking an optional course outside Medill not required for the degree may take the class on a Pass-No Credit (P/N) basis. The following appeal procedures are available for the review of alleged unjust, prejudiced or capricious grading for a course, though not for the review of an instructor s judgment in assessing the quality of that work by other instructors. (The right and responsibility to assess the quality of a student s work remain with the instructor.) Unjust grading includes (but is not confined to) the assignment of a grade; º º On some basis other than academic performance in the course, or; º º By resorting to more exacting or demanding standards than were applied to other students in a course, or º º By a substantial departure from the instructor s previously announced standards. Students who believe they have received, in this sense, an unjustified grade in a Medill course should attempt to resolve the dispute by talking with the instructor within 10 weeks after the end of the quarter in which the grade was received. If the meeting does not produce a resolution that is satisfactory to both parties, the student should ask the IMC department chair to review the situation, with the goal of reaching an agreement between the student and instructor. If the instructor agrees that a grade change is justified, the instructor will submit a Change of Grade request to the University Registrars Office. If the situation remains unresolved, the student may submit an appeal in writing, and accompanied by all relevant materials to the dean of Medill. If, after review, the dean should find that the allegation of unjust grading is supported by substantial evidence, the dean shall proceed to determine the most appropriate remedy. This might include directing the instructor to re-grade the student s work or give the student a new examination in the course or taking other action to effect substantial justice in the case. Except in the most extraordinary circumstances, however, the dean will not award the student a new grade. The decision of the dean shall be final and shall be reported in writing to the student, instructor and IMC department chair. 14 ACADEMIC REGULATIONS

Appeal of Degree Requirements Petitions to alter academic or degree requirements are reviewed by the IMC program director. Students who wish to pursue an independent study or to alter the requirements outlined in the school s published curriculum should consult with IMC program director or registrar to begin the process. Petitions must be submitted by the Friday of the fourth week of the previous quarter. Family Educational Rights and Privacy Act (FERPA) Under the Family Educational Rights and Privacy Act (FERPA), all students have certain rights with regard to their educational records. A copy of Northwestern s student records policy is available at www.registrar.northwestern.edu/ferpa FERPA grants students the rights to: º º Inspect and review their educational records at Northwestern University; º º Request an amendment of their records to ensure the records are not inaccurate, misleading, or otherwise in violation of privacy or other rights; º º Consent to release or to restrict disclosure of personally identifiable information contained in their educational records, except under certain limited circumstances when, by law, consent is not required; º º File a complaint with the U.S. Department of Education concerning alleged failures by Northwestern University to comply with FERPA requirements. AccessibleNU 2122 Sheridan Road, Room 130 Evanston, IL 60208 847-467-5530 accessiblenu@northwestern.edu Northwestern University and AccessibleNU are committed to providing a supportive and challenging environment for all undergraduate, graduate, professional school, and continuing studies students with disabilities who attend the University. Additionally, the University and AccessibleNU work to provide students with disabilities and other conditions requiring accommodation a learning and community environment that affords them full participation, equal access, and reasonable accommodation. The majority of accommodations, services, and auxiliary aids provided to eligible students are coordinated by AccessibleNU, which is part of the Dean of Students Office. Students with disabilities or other conditions requiring accommodation who take the majority of their classes in Evanston (who frequently fall into one of the groups below) are encouraged to contact and register with AccessibleNU-Evanston: º º Undergraduate students º º TGS students whose programs are located in Evanston º º Other graduate students whose programs are housed in Evanston º º Kellogg (full-time and executive MBA programs) º º School of Professional Studies who take the majority of their classes in Evanston All students should consider the office location where they registered as their home office although both campuses AccessibleNU branches collaborate closely to ensure uniform services. AccessibleNU-Evanston students are welcome to work with AccessibleNU-Chicago regarding classes on the Chicago campus and vice versa. (northwestern.edu/accessiblenu/) ACADEMIC REGULATIONS 15

Medill Integrity Code Appendix III: Persons Covered By the Code This code applies to everyone enrolled at Medill from a student taking a single class to those who are full time. Violating the code constitutes breaking Northwestern s and Medill s Academic Standards. This means that violations will be dealt with and enforced in accordance with the processes explained in the Medill and/or University standards and handbooks. Penalties for code violations range from letters of warning to exclusion from Medill and/or Northwestern University. The process for adjudicating violations is available separately as part of the School s academic standards and it is each individual s responsibility to know them. Procedures for Violations of the Medill Integrity Code The following procedures should be followed whenever a Medill teacher or other individual believes that a violation of the Medill Integrity Code may have occurred. Any situation involving a possible violation of the Medill Integrity Code shall be referred to the appropriate administrative officer (the IMC program Director). A case must be referred within one month of the date of the alleged incident or within one month of the date the individual becomes aware of the alleged incident, whichever is later. No action shall be taken on any case if more than one year has elapsed since the alleged incident. Also, a student may not change registration in a course in which an allegation of a violation of the Medill Integrity Code is pending or in which such a finding has been made, nor may a student receive a University degree if a charge of an integrity code violation is pending or if a suspension is in effect. Procedures for Violations of the Medill Integrity Code The administrative officer shall review the facts of the alleged incident with the referring individual. If the administrator determines that a violation of the Medill Integrity Code may have occurred, the administrator shall notify the student in writing of the charge(s) made, including the date of the incident, activity in which the alleged violation took place, the individual alleging the violation, the nature of the alleged violation and the sanctions that may be imposed. If timely notification is important, verbal notification may be made, to be followed by written notification. In either situation, the student shall be advised of his or her right to request a meeting with the administrator to discuss the situation, at which time the student will be expected to present material or statements on his or her behalf. The student shall be given a reasonable time to prepare for the meeting. After the meeting, the administrator shall review all matters involved in the case and inform the student in writing of the decision and penalty, if any, to be imposed. The letter shall inform the student that the decision and/or penalty may be appealed to the Academic Standards Committee of Medill. This is done by filing a written notice of appeal to the committee chair within 10 days of the date of the letter of notification. The appeal letter should state the grounds for the appeal and all other information the student thinks appropriate. The Academic Standards Committee will review the appeal as soon as practical after it has been filed. The student will be invited to appear at the meeting to review the appeal, and the Committee may, at its discretion, invite the administrator and/or the instructor to the meeting. The Dean of Medill will 16 MEDILL INTEGRITY CODE

select current students to serve on the Committee when that Committee meets to hear appeals of matters involving violations of the Medill Integrity Code. Three graduate students will be chosen when the allegations concern students enrolled in Medill graduate courses, and three undergraduates will be chosen when the allegations concern students enrolled in Medill undergraduate courses. Students who have been selected must confirm they have no conflicts of interest regarding either the alleged incident or the student. If the selected students fail to appear at Committee meetings, decisions rendered by the Committee will still be valid. The decision of the Academic Standards Committee can be appealed to the Dean of Medill within seven days of the date of the letter of notification from the chair of the Academic Standards Committee. The decision of the Dean can be appealed to the Provost within seven days of the date of the letter of notification from the Dean. Proposed penalties take effect after the appropriate appeals period has expired or after all University appeals have been exhausted. If the student s final appeal is not granted, the penalty imposed by the administrator may be applied retroactively and, if necessary, current registration may be canceled. If the alleged violation occurs in a class, the teacher of record determines the grade the student shall receive in the course after the appropriate appeals period has expired or after all University appeals have been exhausted. The teacher has full discretion as to how a proven violation of the Medill Integrity Code may be factored into computing the final course grade. A single act of proven violation of the Integrity Code may be cause for a failing grade in a course. If a student from another school is alleged to have violated the Medill Integrity Code in a Medill course, Medill determines whether the violation has occurred (and the teacher of record determines the grade the student will receive in the course). If the finding of a violation is affirmative, the administrator will refer the case, along with documentation, to the school in which the student is registered for whatever sanction that school may consider appropriate. MEDILL INTEGRITY CODE 17

Student Involvement Student involvement plays a major role in determining the experience of current students while attending the IMC program; committees are formed and disbanded as student interest dictates. Below is a list of the committees currently active in Medill. [Students in any IMC program may participate in the activities marked with an asterisk (*)] IMC Student Advisory Council (SAC)* The IMC Student Advisory Council is a standing student committee, with separate groups representing full-time and part-time IMC students. The purpose of the SAC is to represent the interests and concerns of the student body to the Medill/IMC administration and to serve as a forum for the administration to collaborate with students to initiate positive change within the IMC program. The SAC meets at least twice per quarter during the academic year. IMC Ambassadors* The IMC Ambassadors work with the Medill administration to cultivate relationships and guide prospective and new IMC students into the Medill community. The group is open to anyone, and involves participating in information sessions, IMC Visit Day, current student panels, and new student orientation. Hispanic and Latino Organization (HALO) HALO is a unique group of IMC students who come together to celebrate cultural diversity. The committee focuses on promoting the ties to Hispanic culture by organizing and promoting activities that are tied to the Spanish speaking world. The group is open to anyone interested in sharing parts of their Latin heritage as well as anyone interested in learning more about the culture. Social Committee Social Committee is committed to creating a rich social and cultural experience to complement the academic experience at IMC in an effort to ensure that all students take advantage of the many cultural offerings in the Chicago area. The committee organizes multiple events each quarter. Past events have included Halloween parties, baseball games, museum outings, theater outings, iceskating, restaurants trips and barbecues. Events are open to all IMC students, with the school funding select events each quarter. Vitamin IMC* This is an IMC focused marketing blog called Vitamin IMC, originally part of the branding committee, but has grown to become its own organization within IMC. Please feel free to visit our blog at: www.vitaminimc.blogspot.com Professional Speakers Series (PSS) The Professional Speaker Series (PSS) is a student-run committee that aims to develop relationships between marketing communications professionals and IMC students. Every quarter the committee invites high-profile guest presenters to the Evanston campus so that IMC students can gain insights from leading professionals in the field of marketing communications and exchange ideas in a two-way forum. To learn more about PSS, please visit: http://nu.campusgroups.com/pss/about/ 18 STUDENT INVOLVEMENT

Journal of Integrated Marketing Communications (JIMC) The Journal of Integrated Marketing Communications is a student-managed and directed project produced by IMC graduate students. Each year a staff of approximately 20 students publishes one issue of this academic journal that contains articles, case studies, and academic and practitioner research. Participation offers students the opportunities to communicate with industry organizations and professionals, to lead and implement projects related to publishing and to learn about corporate sponsorship, event planning, public relations and editorial initiatives. To learn more about JIMC, please visit: http://jimc.medill.northwestern.edu/ IMC Cause Marketing Initiative (CMI) IMC students understand the need for strategic and effective marketing communications - especially for non-profits. CMI takes the education gained inside the classroom and applies it for the greater good. CMI strives to provide organizations with comprehensive work based on (but not limited to) the following specialties: Stakeholder Insight and Analysis, Event planning and Management Copywriting, Public and Media Relations, Graphic Design and Web Design, Branding conception and Implementation, and Interactive Marketing Initiatives. To learn more about CMI, please visit: http://cmi.medill.northwestern.edu/ Medill Asian Student Association (MASA) Medill Asian Student Association (MASA) was founded with the goal of helping people from all over the world to understand Asian culture and economy. It provides a social and professional network for Medill students and people who are interested in Asia. MASA actively seeks to promote the Medill brand in Asia through various communication channels. This year MASA will continue to bring Asian cultures to the world and provide professional and social networking opportunities to different audiences. Medill African American Professional Student Organization (MAAPSO) The Medill African American Professional Student Organization (MAAPSO) provides Medill s African American graduate students with professional and social networking opportunities. Our mission is to highlight the role of diversity in media, marketing communications and other related fields. We seek to provide a forum for the discussion of diversity s role in media and marketing communications by showcasing African American leaders in those industries. IMC Oratoria Oratoria supplies the training and practice needed to speak effectively in public settings. Members practice public speaking through speech, table topics and debate during meetings and receive feedback from their peers. Members could also practice personal presentation and job interviews if needed. Other benefits include learning organizational frameworks, overcoming fear of public speaking and listening to the culturally diverse viewpoints demonstrated by other members speeches. To learn more about Oratoria, please visit: http://oratoria.medill.northwestern.edu/ STUDENT INVOLVEMENT 19

Medill Office of Student Life Medill Contacts and Resources The Medill Office of Student Life assists students with course scheduling and academic advising, and student involvement. While students are encouraged to consult with their faculty advisers regularly, the student life staff is available to provide information on degree requirements, academic regulations, and educational opportunities outside of class and the core curriculum. To make an appointment with a staff member, call or visit Fisk Hall Suite 101. Director of Student Life, Dorina Aguilar Rasmussen Fisk 101D, 847-491-4484, da-rasmussen@northwestern.edu Assistant Director of Student Life, Nate Daigle Fisk 101B, 847-491-5878, nathan.daigle@northwestern.edu IMC Registrar, Lillian Braunstein Fisk 101A, 847-467-2763, l-braunstein@northwestern.edu IMC Department Director of Immersion Quarter, Gerry Chiaro 312-543-4829, g-chiaro@northwestern.edu Program Director for Undergraduate IMC Certificate, Tom Hayden 847-467-0558, t-hayden@northwestern.edu Faculty Advisor for IMC Part Time Program, Randy Hlavac 630-328-9550, r-hlavac@northwestern.edu Program Director for IMC Full Time Program, Jenna Massey 847-467-3782, jennamassey@northwestern.edu Program Director and Faculty Advisor for IMC Online, Tom Collinger 847-467-3433, t-collinger@northwestern.edu Program Assistant, Robin Young 847-491-5665, robin-young@northwestern.edu Program Assistant, Kristina Amundsen 847-491-5665, kristina.amundsen@northwestern.edu IMC Content Strategy & Spiegel Research Center Manager, Katie Smith 847-467-1800, kathleen.smith@northwestern.edu 20 MEDILL CONTACTS & RESOURCES

Medill Career Services Director, Jim O Brien Fisk 108A, 847-491-5634, j-obrien@northwestern.edu Senior Associate Director, Marty Kohr Fisk 106A, 847-491-3862, m-kohr@northwestern.edu Assistant Director, Jerry Donahue Fisk 107B, 847-467-1598, john.donahue1@northwestern.edu Assistant Director, Angela Solis Fisk 107B, 847-467-5066, angela.solis@northwestern.edu Medill Graduate Admissions & Financial Aid Director of Graduate Admissions and Financial Aid, Karla Davis Fisk 104E, 847-467-1238, karla.davis1@northwestern.edu Associate Director, Julie Collins Fisk 104B, 847-491-5359, collinsj@northwestern.edu Assistant Director, Graduate Admissions and Financial Aid, Rebecca Slater Fisk 104C, 847-491-5891, rebecca.slater@northwestern.edu Program Assistant, Graduate Admissions and Financial Aid, Ward Belford Fisk 104, 847-491-2052, w-belford@northwestern.edu Program Assistant, Jackie Jackson Fisk 104, 847-491-5228, jackie-j@northwestern.edu Medill Information Technology If you have general computing questions, please see: www.medill.northwestern.edu/tech-support/ For specific incoming student computer configuration items, please see: bit.ly/medill_computer For detailed information related to printing at Medill, please see: bit.ly/medill_printer Senior Director of Technical Instruction and Chief Engineer, Jeff Prah MTC 4-105, 847-491-4341, j-prah@northwestern.edu Director of Information Technology, Greg Schrader Fisk 301, 847-467-3153, g-schrader@northwestern.edu Teaching Technologies Specialist, Jonathan Love MTC 2-109, 847-467-6369, j-love@northwestern.edu MEDILL CONTACTS & RESOURCES 21

Northwestern University Contacts and Resources Northwestern Directory http://directory.northwestern.edu/ Counseling and Psychological Services (CAPS) 633 Emerson St. northwestern.edu/counseling 847-491-2151 AccessibleNU 2122 Sheridan Road, Room 130 northwestern.edu/accessiblenu/ 847-467-5530 Norris University Center 1999 Campus Dr norris.northwestern.edu 847-491-2301 Student Financial Services 555 Clark St. northwestern.edu/sfs 847-491-8950 Student Health Service 633 Emerson St. nuhs.northwestern.edu 847-491-8134 University Library: Evanston 1970 Campus Drive northwestern.edu/libraries 847-491-7658 University Sexual Harassment Prevention Office 633 Clark St. northwestern.edu/sexual-harassment 847-491-3745 The Women s Center 2000 Sheridan Rd. northwestern.edu/womencenter 847-491-7360 Graduate Student Life at NU nugsa.wordpress.com Hispanic/Latino Student Affairs 1936 Sheridan Road northwestern.edu/msa/our-departments/a-aasa/ 847-467-7337 African American Student Affairs 1914 Sheridan Road northwestern.edu/aasa 847-491-3610 Asian/Asian-American Student Affairs 1936 Sheridan Road northwestern.edu/asian-american 847-467-7583 International Office 630 Dartmouth Place northwestern.edu/international 847-491-5613 Lesbian, Gay, Bisexual and Transgender Support Network northwestern.edu/msa/our-departments/lgbt 847-491-1205 Multicultural Center/Multicultural Student Affairs 1936 Sheridan Road northwestern.edu/mcc/ 847-467-6200 Religious Life 1870 Sheridan Road northwestern.edu/chaplain 847-491-7256 22 NU CONTACTS & RESOURCES

NU EVANSTON UNVERSITY MAP 23