INVESTOR PRESENTATION

Similar documents
INVESTOR PRESENTATION

TOTAL REVENUES OF 88.7 MILLION EBITDA OF 20.3 MILLION PROFIT OF 8.9 MILLION

RECORD Q1 REVENUES OF MILLION, UP 39.3% RECORD Q1 ADJUSTED EBITDA OF 41.6 MILLION, UP 104.9%

BEATING THE OFFSIDE TRAP: DRIVING FORWARD THE COMMERCIAL PERFORMANCE

Major trends and challenges in an industry full of passion

An Assessment of UEFA s Financial Fairplay Rules. Stefan Szymanski

THE BOARD OF DIRECTORS APPROVES RESULTS AT 31 MARCH 2013

Borussia Dortmund GmbH & Co. KGaA

SPOrTrONS SPORTS VENUE ADVERTISING & MARKETING SEASONAL PROGRAM. Introduces

Total Assets 0,00 0,00

Social Media Usage In European Clubs Football Industry. Is Digital Reach Better Correlated With Sports Or Financial Performane?

CANADA UNITED STATES MONTREAL TORONTO BOSTON NEW YORK CITY PHILADELPHIA WASHINGTON, D.C. CHICAGO SALT LAKE CITY DENVER COLUMBUS SAN JOSE KANSAS CITY

You will see a giant is emerging

Sportingbet Plc. Unaudited results for the first quarter ended 31 October 2010

J.P. MORGAN HIGH YIELD & LEVERAGED FINANCE CONFERENCE FEBRUARY 24, 2015

Aon Manchester United Media Pack

Globalization of the Premier League: A debate worth having.

LIVE NATION ENTERTAINMENT REPORTS FOURTH QUARTER AND STRONG FULL YEAR 2009 FINANCIAL RESULTS

WE ARE. SHOWROOMPRIVE.com FY2015 RESULTS February, 16 th 2016

Sports Sponsorship. A cost effective investment for your brand. Suzy Aronstam Head of MMT

Third quarter results as of December 31, Investor presentation

Financial Issues in Sport Chapter 1

CUMULUS MEDIA INC. Cumulus Reports Operating Results for Third Quarter 2015

EPL SPORTS TOUR PROPOSAL & COSTINGS

Carlsberg involved in football for 30 years

Postmedia Network Canada Corp. Q2 F2012 Investor and Analyst Conference Call. April 12, 2012

King Reports First Quarter 2014 Results

San Francisco Soccer Football League

Audiences create Sports

Real Madrid brings the stadium closer to 450 million fans around the globe, with the Microsoft Cloud

MEDiASET ESPA A Comunicaci n S.A. 9m15 results presentation (January September) Madrid, october 28 th 2015

Please read this document carefully as the terms below apply to your Membership

Commercialisation. Globalisation. Governance. Integrity

30+ football sites 10m+ unique visitors The first football-only ad network

Luxottica s net income from continuing operations for fiscal year 2006 rises by 100 million or by 30% Cash dividend for FY 2006 to increase by 45%

Countrywide Holdings, Ltd. Financial results for the quarter ended

Football Lotto.

First Quarter 2015 Earnings Conference Call. April 28, 2015

Performance Food Group Company Reports First-Quarter Fiscal 2016 Earnings

Like all football clubs, PSG suffered from unsold seats for the less-popular games. Even when it was able to sell tickets for

A L WA Y S A H E A D OF THE GAME

LIVE NATION REPORTS STRONG THIRD QUARTER 2009 RESULTS

LIVE NATION ENTERTAINMENT REPORTS FOURTH QUARTER AND FULL YEAR 2014 RESULTS

Acquisition of Sportfive

Sponsorship & Advertising 2016/17

Klöckner & Co SE. Q Results

Tabcorp Holdings Limited 2011/12

Europe: Growth of +7.8% in Recurring Operating Income France: New half of improved profitability

How To Make A Profit From Telecolumna.Com

Woodley Sports Football Club

Analyst presentation H1 2015/16

GAP INC. REPORTS THIRD QUARTER RESULTS

Ferrari posted a record Q performance

ARSENAL HOLDINGS PLC Interim Accounts for the six months ended November 30, 2015

Reboot Annual Review of Football Finance 2016

AT&T to Acquire DIRECTV May 19, 2014

Earnings Conference Call Q Update Wednesday, May 25 th 2016

inaugural opening ,270, ,456, ,609, ,002, ,468, (projected) 6,000,000+

SELA SPORT CREDENTIALS

COMMERCIAL BROCHURE SEASON 2015/16 GILLINGHAM FOOTBALL CLUB

- Company Also Expects Leverage Ratio to Drop Below 6x by the End of Fiscal 2016 and Below 5x by the End of Fiscal

Staples, Inc. Announces First Quarter 2016 Performance

Investor Deck Q3 2013

Walmart reports Q1 FY 16 EPS of $1.03

Annual report 2003 Summary

LESSON PLANS. Contents

Industries. Industry Standards

The European Elite 2016

TripAdvisor Reports Fourth Quarter and Full Year 2013 Financial Results

THE WALT DISNEY COMPANY REPORTS RECORD QUARTERLY EARNINGS FOR THE FIRST QUARTER OF FISCAL 2016

Football Money League

THINKSMART REVENUE UP 30% - ON TRACK TO ACHIEVE FULL YEAR PROSPECTUS FORECASTS

APX GROUP HOLDINGS, INC. REPORTS FIRST QUARTER 2014 FINANCIAL RESULTS

Hartismere School FC Porto Football Development Tour April 2016

Telesat Reports Results for the Quarter and Year Ended December 31, 2014

INTRODUCTION. Italian Football Association

Get Close to Greatness UEFA Champions League Trophy Tour

Terremark Investor Presentation

Tim Salt. Managing Director, Diageo Australia

UEFA CHAMPIONS LEAGUE /16 SEASON MATCH PRESS KITS

FACT BOOK Use these interesting facts and figures from around the world and the world of soccer to help inspire your soccer season.

2013 Full Year Results. 28 March 2014

Smart & Final Stores, Inc. Reports First Quarter 2016 Financial Results

SeaWorld Entertainment, Inc. Reports First Quarter 2015 Results

Accelerating for the future. Amer Sports CMD 2014 // Heikki Takala, President & CEO

Global Supply. 17 November 2011

Reed Elsevier Results 2013 Erik Engstrom, CEO Duncan Palmer, CFO

Travel Advice for Malmo FF. Tuesday 25 August Kick off 2045hrs (UK +1 hour) Gates Open 1hr30min before Kick Off.

Sportingbet Plc. Sportingbet Plc, a leading online sports betting and gaming group, announces its results for the half year ended 31 January 2012.

MORGAN STANLEY Financial Supplement - 3Q2004 Table of Contents

TheDeloitteFootballRichList

GrandVision reports Revenue growth of 13.8% and EPS growth of 31.7%

CONFERENCE CONCEPT

REA GROUP LIMITED Investor & Analyst Presentation For the half-year ended 31 December 2014

GAP INC. REPORTS FOURTH QUARTER AND FISCAL YEAR 2014 RESULTS

2016 Interim Results Presentation 24 November 2015

THE WALT DISNEY COMPANY REPORTS FIRST QUARTER EARNINGS

King Reports Second Quarter 2014 Results, Announces $150 Million Special Dividend

2014 HALF YEAR RESULTS 4 September 2014

Confident progress delivering transformation

Transcription:

INVESTOR PRESENTATION

IMPORTANT DISCLOSURE This presentation contains estimates and forward-looking statements made pursuant to the safe harbour provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on our current expectations and estimates with respect to current and future events and trends which affect or may affect our business operations. All statements that address future operating, financial or business performance or our strategies or expectations are forward-looking statements. In some cases, you can identify these statements by forward-looking words such as may, might, will, could, would, should, expect, plan, anticipate, intend, seek, believe, estimate, predict, potential, continue, contemplate, possible and other comparable terminology. These statements are subject to many risks, uncertainties and factors relating to our operations and business environment, which may cause our actual results to be materially different from any future results, express or implied, by such statements. Among these factors are (1) our ability to maintain and enhance our brand and reputation; (2) our ability to attract and retain key personnel, including players; (3) the performance and popularity of our first team; (4) our ability to properly manage our growth; (5) our ability to maintain, train and build an effective international sales and marketing infrastructure; (6) the negotiation and pricing of key media contracts; (7) our ability to maintain strong relationship with certain third parties; (8) our ability to deal with competition in Europe and internationally; (9) our ability to adequately protect our intellectual property; and (10) the effectiveness of our digital media strategy. Additional information concerning these and other factors can be found in Manchester United plc s filings with the United States Securities and Exchange Commission. New risks and uncertainties arise from time to time, and it is impossible for us to predict these events or how they may affect us. It should be remembered that the price of the Class A ordinary shares and any income from them can go down as well as up. We disclaim any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events and/or otherwise, except to the extent required by law. 2 This presentation contains a discussion of EBITDA and Adjusted EBITDA, which are non-ifrs measures and are not uniformly or legally defined financial measures. EBITDA is defined as profit/(loss) for the period from continuing operations before net finance costs, tax credit/(expense), depreciation, and amortization of players registrations, and Adjusted EBITDA is defined as EBITDA adjusted for profit on disposal of players registrations and operating expenses exceptional items. Adjusted EBITDA is included in this presentation because it is a measure of our operating performance and our management believes that Adjusted EBITDA is useful to investors because it is frequently used by securities analysts, investors and other interested parties in their evaluation of the operating performance of companies in industries similar to ours. We have provided reconciliations of EBITDA and Adjusted EBITDA to the most directly comparable IFRS measures in the Appendix to this presentation. EBITDA and Adjusted EBITDA should not be considered substitutes for comparable measures prepared in accordance with IFRS. EBITDA and Adjusted EBITDA, as determined and measured by us, should also not be compared to similarly titled measures reported by other companies.

INVESTMENT HIGHLIGHTS Value of content is rising - sport is the must-have content Football is the world s No.1 sport The most watched Club with the biggest fanbase Commercial revenues driven by a truly global brand 3

MOST SUCCESSFUL PREMIER LEAGUE CLUB Manchester United Trophies Won 12 20 3 Premier League Club Trophies Won (since 1992 1 st Season of the Premier League) 20 2 5 FA Cups English League Titles European Cups 13 11 1 6 4 10 7 3 4 1 3 3 1 2 1 1 Chelsea Arsenal Liverpool Manchester Everton City 4 FAPL FA Cup UCL

JOSE MOURINHO Highest win percentage of any Premier League Manager (66%) Won a trophy in every calendar year between 2003 and 2012 32 team honours, including: - Two Champions League titles - Three Premier League titles - Two Serie A titles - One La Liga title - Two Portuguese league titles Numerous personal accolades, including: - One FIFA World Coach of the Year award - Two UEFA Manager of the Year awards - Three Premier League Manager of the Year awards - Two Serie A Manager of the Year awards 5

659 MILLION FOLLOWERS WORLDWIDE N. AMERICA 34m EUROPE 90m ASIA 325m S. AMERICA 37m MIDDLE EAST/AFRICA 173m 6 Source: Kantar Sport 2012

THE MOST WATCHED CLUB 9 of the all-time top 10 Premier League broadcasts feature Manchester United Academy Awards 2015 Top match in 2014/15 Regular Season Game of Thrones Season 5 Premiere Top match in 2014/15 65.2m* 23.7m 10.1m* 137.3m 7 Source:. Futures Sport & Entertainment/ Nielsen *Global audience figures are estimates only. Game of Thrones audiences based on US, UK & Australian audience figures

SOCIAL MEDIA FOLLOWERS WORLDWIDE FACEBOOK Over 69.9m followers TWITTER Over 8.1m followers SINA WEIBO Over 8.6m followers More followers than the New York Yankees (8.5m) and the Dallas Cowboys (8.2m) The fastest sports page to reach 1m followers The No.1 Football Club on Sina Weibo MANUTD.COM Over 43m Page Views The world s most popular club website INSTAGRAM Over 11.9m followers Became the biggest Premier League club in 22 days TENCENT WEIBO Over 5.2m followers Became the site s biggest football club within 4 months 8 As of July 2016

OUR BUSINESS

BUSINESS OVERVIEW 38 Games (19 Home, 19 Away) Top 17 Clubs remain each season c.4 Games (c.2 Home, c.2 Away) Knock-out competition, drawn each round c.4 Games 10 Games (1) (1) (1) (c.2 Home, c.2 Away) Knock-out competition, drawn each round (5 Home, 5 Away) European competition; Top 4 PL teams from previous season qualify FOR MFANELO. FOR JASMINE. FOR YAN YI. FOR NOKUTHULA. FOR KSHITIJ. FOR AKASH. VENUE BROADCASTING SPONSORSHIP RETAIL, MERCHANDISING, APPAREL AND LICENSING MOBILE & CONTENT 10 (1) Number of games assumes Quarter Final exit in each knock-out competition COMMERCIAL

MULTIFACETED BUSINESS MODEL MATCHDAY 66 million 42% COMMERCIAL 43 million 27% BROADCASTING 48 million 31% MATCHDAY 91 million - 23% CAGR 3.2% BROADCASTING 108 million - 27% CAGR 8.3% COMMERCIAL 197 million - 50% CAGR 16.6% MATCHDAY BROADCASTING COMMERCIAL 11 157m 2005 Revenue 395m 2015 Revenue 500m+ 2016 Revenue (forecast)

MATCHDAY

OUR MATCHDAY BUSINESS 75,615 2M 154 >8,000 SEAT STADIUM ANNUAL ATTENDANCE LUXURY BOXES EXECUTIVE CLUB SEATS 140,000 MEMBERSHIPS 99% OCCUPANCY FOR PREMIER LEAGUE GAMES SINCE 1998/1999 Ticket Allocation (in 000s) Season Tickets 55 Executive Clubs (Suites & Box Seats) 8 Away Fans 3 Other (1) 4 Sub-total 70 Matchday VIP 3 Available for Official Members 2 Total 75 13 Source: European Football Statistics; Manchester United (1) Includes supporter clubs, sponsors, etc.

BROADCASTING

VALUE OF CONTENT IS RISING New deals command significant premium % change over prior rights deal Tenor of new contract (yrs) 180% 107% 110% 63% 70% NFL Premier League MLB Formula 1 NBA (Live Domestic Rights) 8 3 8 7 9 15 Source: National Football League, Premier League, Major League Baseball, Formula 1 (Live UK Rights), National Basketball Association

PREMIER LEAGUE IS THE BIGGEST LEAGUE Year Broadcasting Value Premier League Value EPL Rights USA (yearly values billion) - 2014/15 season (yearly values billion) (US$ million) 1,000 1.7 1.04 1.5x 2.0x New Int l 0.7 0.72 1.7x 1.71 0.6 0.5 0.5 0.46 1.01 0.59 England Italy Spain Germany France 2011-13 2014-16 Domestic 16 Source: TV Sport Markets 2013, Reuters; Sportcal 3.1x New Domestic 80 2017-19 2011-13 International 250 2014-16 2017-22

TRADITIONAL MEDIA Increasing consumer and advertiser appetite for premium live content Annual Broadcasting Contract Values Premier League Domestic million per annum Premier League International million per annum Champions League million per annum 1,712 1,257 1,006 1,038 (1) 1,059 865 569 593 455 719 635 237 2008-10 2011-13 2014-16 2017-19 2008-10 2011-13 2014-16 2017-19 2007-09 2010-12 2013-15 2016-18 17 Source: Deloitte June 2011, FAPL, UEFA, TV Sports Markets 2009 & 2011, press reports (1) Based upon guidance from FAPL. Average over three years

COMMERCIAL - SPONSORSHIP

COMMERCIAL: ENGINE OF GROWTH 2015 Commercial Revenues - 197 million MOBILE & CONTENT 10 million 5% 2016 YTD Commercial Revenues MOBILE & CONTENT 4% RMAL 33 million 16% SPONSORSHIP 155 million 79% SPONSORSHIP 60% RMAL 36% 19

NO.1 MARKETING PLATFORM We enable our partners to amplify the marketing & growth of their businesses Brand Affinity & Association with Success Global Reach & Media Visibility Unique Access to Players & Aon Training Complex/ Old Trafford Marketing Support & Global Activations 20

SEGMENTATION STRATEGY Annual Value of Shirt Sponsorship ( million) TOURS REGIONALS Sponsorship Revenue Growth ( million) % 5 9. 50 2 = R GLOBALS G A C 40 155 30 136 49.2 20 91 10 8.0 14.1 55 19.6 0 2000/06 21 2006/10 2010/14 2014/21 63 Fiscal 2011 Fiscal 2012 Fiscal 2013 Fiscal 2014 Fiscal 2015

RETAIL, MERCHANDISING, APPAREL & PRODUCT LICENSING

ADIDAS PARTNERSHIP Retail, Merchandising, Apparel & Product licensing Business WHOLESALE - SHIRT Power with retailers OWN RETAIL E-COMMERCE SPONSORSHIP Brand affinity LICENSING MONO BRAND PRODUCTS (including apparel, hard goods etc) WHOLESALE - OTHER Co-branded products SOCCER SCHOOLS brand awareness 23

million per year RECORD BREAKING KIT DEAL WITH ADIDAS 750 million minimum guarantee - 10 year contract expires 2025 75* + Retail + E-commerce + Mono brand products 35 30 30 28 25 +Soccer schools 12 10 Manchester United Real Madrid Arsenal Chelsea Barcelona Liverpool Manchester City Tottenham Hotspur Largest kit manufacturer or sponsorship deal in sports 24 *Represents the average payment of the 750 million minimum guarantee over the 10 year term subject to adjustments

MOBILE & CONTENT

OUR DIGITAL MEDIA OPPORTUNITY Content Licensing & Syndication Subscription Content & Membership Social Media Platforms New Digital Media Platform Sponsorship & Advertising Mobile Apps E-commerce 26

COSTS

INDUSTRY UPDATE UEFA Financial Fair Play (FFP) - Break-even requirement in force 2013/14 - Clubs should have no overdue payments Complemented by FAPL Financial Regulations Aggregate European top division clubs Operating Profit ( million) FFP break-even rules come into effect 757 - Break-even test similar to FFP - Short-term cost controls - 7 million limit on FAPL central funds may be used to increase player wages per annum for the 2017 to 2019 cycle (249) -249 (336) (382) -336-382 (112) -112 339 2009 2010 2011 2012 2013 2014 28

PLAYER EXPENDITURE & ACCOUNTING Last 15 years net player capital expenditure ( million) Blend of youth & experience - Approximately one third of our first team members from academy - Carried on the balance sheet at zero book value 100 75 50 97 79 Player registrations - Transfer fee booked on balance sheet 25 0 18 43 12 8 29 (3) -3 33 11 27 30 11 50 36 - Transfer fee amortised over life of contract - Remaining book value amortised over length of new contract when signed (25) (50) 99/00A 00/01A 01/02A 02/03A 03/04A 04/05A 05/06A 06/07A 07/08A (44) -44 08/09A 09/10A 10/11A 11/12A 12/13A 13/14A 14/15A 29

BALANCE SHEET & CASH FLOW SUMMARY Strong balance sheet with ample liquidity - Undrawn RCF of 125 million New USD Senior Secured Notes of $425 million - Maturity June 2027 at 3.79% Amended and extended Term Loan facility of $225 million - Maturity June 2025, no amortisation at LIBOR +1.25% - 1.75% p.a. Key Balance Sheet Data & Leverage Statistics ( million) YE 2012 YE 2013 YE 2014 YE 2015 Cash & cash equivalents 70.6 94.4 66.4 155.8 Total borrowings 436.9 389.2 341.8 411.0 Net Debt : Adjusted EBITDA 4.0x 2.7x 2.1x 2.1x 30 Note: Secured Term Loan facility margin based on total net leverage ratio at the applicable time Note: Adjusted EBITDA is adjusted for profit on disposal of players registrations and exceptional operating expenses

APPENDIX

MANCHESTER UNITED DELIVERS: BRAND ENGAGEMENT Social Media Promotion - Facebook Most viewed partner-video post ever Launch video 12.3 million views 616k likes, 311k of which featured on the original post 146k shares, most-shared post of all time 75k comments, 35k of which featured on the original post 32

MANCHESTER UNITED DELIVERS: BRAND VALUE Concha y Toro named the World s Most Admired Wine Brand Study by Drinks International Concha Y Toro achieved the No.1 ranking a year after signing the Partnership with Manchester United Remained the World s Admired Wine Brand for 3 consecutive years Manchester United specifically named as a reason 33

MANCHESTER UNITED DELIVERS: PROPENSITY TO BUY Singha On-pack Promotion 3:1 sales uplift from Manchester United branded cans Market share has increased from 62% to 70% since the start of the partnership Singha renewed their partnership in 2012 34

MANCHESTER UNITED DELIVERS: BRAND AWARENESS % fans that are more familiar with brands since they partnered with Manchester United 86% 90% 93% 80% 0% 25% 50% 75% 100% 35 Source: Manchester United Global Fan Survey 2012 Base: Manchester United Fans

HIGH REVENUE VISIBILITY Commercial 750m* kit deal with adidas contracted out to 2025 $559m shirt deal with Chevrolet contracted out to 2021 Training kit deal with Aon contracted out to 2021 Typically deals are 3-5yrs (with no playing performance clauses) Broadcasting FAPL (Domestic & International) contracted out to 2019 UCL contracted out to 2018 Matchday 63,000 of 76,000 seats are seasonally sold 36 * 750 million subject to adjustments; if no UCL for two consecutive seasons (starting 15/16 ) there is a penalty - calculated as 30% of the amount that would have been received for the year when 2nd consecutive season of non participation occurs, spread over the remaining life of the agreement

TOTAL REVENUE million 286 77 331 103 CAGR 10-16 = 9.9% 363 320 152 118 433 189 No European Football 395 197 505 103 117 104 102 136 108 106 111 99 109 108 91 2010 2011 2012 2013 2014 2015 2016 Matchday Broadcasting Commercial Guidance 37 Note: 2015 was impacted from lack of UCL revenues

COMMERCIAL REVENUE million 77 10 26 41 103 17 31 55 118 21 34 63 152 23 39 91 CAGR 10-15 = 20.6% 189 16 37 136 197 10 10 32 155 2010 2011 2012 2013 2014 2015 Sponsorship Retail, Merchandising, Apparel & Product Licensing New Media & Mobile 38

ADJUSTED EBITDA million 36% No European Football 28% 29% 30% 30% 92 109 130 120 2012 2013 2014 2015 2016 Adjusted EBITDA margin Guidance 39 Note: Adjusted EBITDA is adjusted for profit on disposal of players registrations and exceptional operating expenses Note: 2015 was impacted from lack of UCL revenues

RECONCILIATION TO ADJUSTED EBITDA 000 2012 2013 2014 2015 Profit/(loss) for the period 23,313 146,419 23,835 (1,168) Adjustments Net finance costs 49,536 70,807 27,412 35,215 Tax (credit)/expense (27,977) (155,212) 16,668 (2,821) Depreciation 7,478 7,769 8,665 10,324 Amortization of players registrations 38,262 41,714 55,290 99,687 EBITDA 90,612 111,497 131,870 141,237 Adjustments Profit on disposal of players registrations (9,691) (9,162) (6,991) (23,649) Operating expenses exceptional items 10,728 6,217 5,184 2,336 Adjusted EBITDA 91,649 108,552 130,063 119,924 40