STRATEGIC PLAN

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STRATEGIC PLAN 2013 2018 2028 EXECUTIVE SUMMARY Mayor and City Council Fort Myers, Florida April 2013 Lyle Sumek Associates, Inc. Phone: (386) 246-6250 9 Flagship Court Lyle Sumek Associates, Inc. Fax: (386) 246-6252 Palm Coast, FL 32137-3373 E-mail: sumekassoc@gmail.com

Table of Contents EXECUTIVE SUMMARY Strategic Planning for the City of Fort Myers 1 Fort Myers Vision 2028 2 City of Fort Myers: Mission 7 Plan 2013 2018 8 Action Agenda 2013 17 This report and all related materials are copyrighted. This report may be duplicated for distribution to appropriate parties as needed. No unauthorized duplication is allowed, including for use in training within your organization or for consulting purposes outside your organization. Copyright 2013: Lyle Sumek Associates, Inc. Project 130417

STRATEGIC FRAMEWORK VISION 2028 Desired Destination for City of Fort Myers PLAN 2018 Map to City of Fort Myers s Destination EXECUTION Route for Next Year MISSION Responsibilities of City of Fort Myers BELIEFS How the City of Fort Myers Should Operate Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 1

Fort Myers Vision 2028 FORT MYERS 2028 is the GATEWAY OF SOUTHWEST FLORIDA (1) known for HISTORY, ARTS AND CULTURE. (2) Fort Myers 2028 is a FAMILY FRIENDLY (3) and ONE OF THE SAFEST CITIES IN FLORIDA. (4) Fort Myers 2028 has a VIBRANT DOWNTOWN ON THE RIVER (5) and LIVABLE NEIGHBORHOODS. (6) In 2028, Fort Myers Residents have an abundance of OPPORTUNITIES for ECONOMIC PROSPERITY (7) and RELAXED LIFE STYLE. (8) Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 2

Vision 2028 Guiding Principles PRINCIPLE 1 GATEWAY TO SOUTHWEST FLORIDA Means 1. Regional center for arts, culture and entertainment 2. Year round destination for tourists 3. Seat of government: federal, state, county and city 4. Cross state intra-coastal waterway 5. Diverse population and different cultures in an inclusive community 6. Strong middle class community 7. Major regional transportation with connectivity to the state, region and nation PRINCIPLE 2 HISTORY, ARTS AND CULTURE Means 1. Preservation of buildings and homes of architectural significance 2. Major museums capturing the history and culture of Fort Myers 3. Tradition of baseball spring training 4. Destination for tourism: celebrating our history, arts and culture 5. Long standing major events for residents and visitors 6. Home for Edison, Ford and Firestone 7. Rich military history particularly World War II which influenced growth and development 8. Residents know and appreciate Fort Myers traditions and heritage Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 3

PRINCIPLE 3 FAMILY FRIENDLY COMMUNITY Means 1. Families making the choice to live in Fort Myers 2. Diverse population and different cultures feeling welcome and included 3. Affordable recreation and leisure activities for all generations 4. Residents volunteering and community organizations/faith based institutions contributing to the community and supporting youth and seniors 5. Quality local public and private schools with excellent and unique educational programs 6. Parents having opportunities to be involved with their children 7. Convenient living with access to quality shopping and retail 8. Parades, festivals and community events focusing on the family 9. Children return to raise their families here PRINCIPLE 4 ONE OF THE SAFEST CITIES IN FLORIDA Means 1. Low crime rate and low homicide rate 2. Police working with the neighborhoods and residents to create a safe community 3. Visible police presence in the community and in neighborhoods 4. People feeling safe and secure in their homes, in the neighborhood, in crowds and gatherings, and throughout the community 5. No tolerance for violent crimes, drugs and gangs Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 4

PRINCIPLE 5 VIBRANT DOWNTOWN ON THE RIVER (River to Edison Avenue) Means 1. Pedestrian friendly and walkable area 2. Top quality hotel with conference center 3. Higher educational programs and degrees 4. Easy access, convenient public transportation and available parking 5. Choice of housing options: types, life styles, prices 6. Range of restaurants and entertainment businesses 7. Attractive corridors and gateways to Downtown 8. Ground floor retail businesses: basic services; unique, locally owned 9. Class A office space PRINCIPLE 6 LIVABLE NEIGHBORHOODS Means 1. Well maintained neighborhood infrastructure including sidewalks, streets, utilities and lighting 2. Safe neighborhoods with residents sharing responsibility for a safe community 3. High percentage of homeownership 4. Urban infill on vacant lots upgrading and adding value to the neighborhood 5. Quality, well maintained homes and landscaping 6. Strong neighborhood identity and organizations 7. Preferred place to live in the region 8. Redevelopment/upgrade of neighborhoods needing rehabilitation 9. Convenient neighborhood retail businesses serving the needs of residents in the area Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 5

PRINCIPLE 7 OPPORTUNITIES FOR ECONOMIC PROSPERITY Means 1. Positive climate for diverse business investment and entrepreneurism 2. Higher educational institutions with top quality advanced degrees, spinning off business opportunities and providing continuing education for lifelong learning 3. Variety of family wage jobs (income level to support a family of four) 4. Center for medical and healthcare businesses 5. Variety of manufacturing companies producing products for global markets 6. Major international, year round tourist destination 7. State of the art information technology serving businesses and residents PRINCIPLE 8 OPPORTUNITIES FOR RELAXED LIFE STYLE Means 1. Variety of quality recreation and sports activities for all ages 2. Affordable, accessible and diverse leisure and recreational activities and programs for all family generations 3. Well designed and well maintained parks and athletic fields 4. Quality municipal golf courses and activities 5. Multiple museums for all generations 6. Bike and runner friendly city Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 6

City of Fort Myers: Mission and Services The MISSION OF THE CITY OF FORT MYERS is to be FINANCIALLY RESPONSIBLE, (1) and to be a LEADER in MUNICIPAL SERVICES, (2) with a DEDICATED CITY WORKFORCE, (3) and an INVOLVED COMMUNITY. (4) Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 7

City of Fort Myers Goals 2018 Financially Sound City Providing Exceptional Municipal Services Safe and Livable Neighborhoods Economic Prosperity and a Growing Economy Vibrant Downtown on the River Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 8

GOAL 1 FINANCIALLY SOUND CITY PROVIDING EXCEPTIONAL MUNICIPAL SERVICES Objectives Objective 1 Objective 2 Objective 3 Objective 4 Objective 5 Objective 6 Develop new revenue sources to support City government Provide adequate resources to support defined services and service levels Leverage City resources through public-private partnerships Retain and hire top quality City workforce dedicated to serving Fort Myers community Deliver City services in the most cost effective, efficient manner Maintain financial reserves consistent with national standards and city policies Short-Term Challenges and Opportunities 1. Defining and prioritizing City services and levels of City services 2. High level of City debt 3. Protecting current and identifying new revenue sources for the City 4. Maintaining competitive compensation and benefits 5. Identifying and implementing ways and delivery mechanisms to reduce the cost of services 6. Investing in the maintenance and upgrade in City facilities and infrastructure 7. Moving toward City financial self sufficiency 8. Partnering with the community and others to reduce the cost of government Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 9

Actions 2013 Policy Agenda PRIORITY 1. Long Term Financial Plan (5 years) Top Priority 2. Employee Compensation Policy and Plan: Update Top Priority 3. Pension Reform: Next Steps Top Priority 4. Reserve Policy High Priority 5. Community Events Policy 6. City Services Outsourcing Management Agenda 1. Comprehensive Facilities and Buildings Report: Update Top Priority Management in Progress 1. Telecommunications Communications Tax Lobbying 2. Labor Negotiations and Contracts 3. Golf Course Improvements Analysis and Funding 4. Police Communications and CAD System 5. Telecommunications Communications Tax Lobbying 6. Labor Negotiations and Contracts 7. Golf Course Improvements Analysis and Funding 8. Police Communications and CAD System 9. Fire Engine: Purchase 10. Fire Station 1: Design Review 11. Imaginarium: HVAC 12. New Utility Pedestal at Yacht Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 10

GOAL 2 SAFE AND LIVABLE NEIGHBORHOODS Objectives Objective 1 Objective 2 Objective 3 Objective 4 Objective 5 Objective 6 Upgrade City neighborhood infrastructure, streets, sidewalks and lights Reduce the crime rate and criminal activities Reduce homicide rate Upgrade city parks and recreational facilities Increase the percentage of home ownership in the neighborhoods Develop and sustain strong neighborhood associations Short-Term Challenges and Opportunities 1. Upgrading neighborhood infrastructure, parks and public amenities 2. Working in partnership with faith based institutions and community based organizations 3. Reputation as an unsafe city 4. Responding to the different needs of each neighborhood 5. Apathy among residents 6. Increasing activities for youth and seniors Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 11

Actions 2013 Policy Agenda PRIORITY 1. Street Program and Resurfacing Top Priority 2. Stars Complex Renovation/Upgrade High Priority 3. Sidewalk Program 4. Annexation: Enclaves and Voluntary 5. Complete Streets Management Agenda 1. Strategy/Action Plan for Reducing Murders Top Priority 2. Neighborhood Watch Expansion High Priority Management in Progress 1. McCollum Hall 2. EAR: Completion 3. Community Policing Initiative: Bike Patrol Major Projects 2013 1. Library Project (Lee County) 2. Stars Complex: Gym Floor Replacement 3. Hanson Street Resurfacing 4. Sidewalk ADA Compliance 5. S.R. 80 Median Landscape 6. Centennial Park Restrooms Renovation 7. Riverside Community Center: Floating Dock Replacement 8. Stars Complex: Gym Floor Replacement 9. Hanson Street Resurfacing Project 10. Sidewalk ADA Compliance Project 11. S.R. 80 Median Landscape Project 12. Centennial Park Restrooms Renovations ( ADA Compliance) 13. Riverside Community Floating Dock Replacement 14. Sidewalk Project 15. McGregor Improvement Evaluation Report: Current Funding and Additional Funding Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 12

GOAL 3 ECONOMIC PROSPERITY AND A GROWING ECONOMY Objectives Objective 1 Objective 2 Objective 3 Objective 4 Objective 5 Objective 6 Expand Fort Myers as a historic, arts and culture center Expand and diversify the local economy Develop a proactive business recruitment program with a set of economic tools Develop and expand the presence of high educational programs, degrees and continuing education for lifelong learning Expand medical and healthcare businesses and services Attract and maintain baseball spring training Short-Term Challenges and Opportunities 1. Packaging and marketing Fort Myers as a great place for business investment and development 2. Expanding history, arts and culture as an economic asset 3. Developing a workforce prepared for 21 st century jobs 4. Defining and funding the City s role in economic development 5. Filling vacant buildings and warehouses 6. Working with Lee County and other economic development partners 7. Streamlined business licensing and permitting processes Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 13

Actions 2013 Policy Agenda PRIORITY 1. City of Palms Ball Park Top Priority 2. City Economic Development Policy, Plan, Tool Kit Top Priority 3. Medical and Healthcare Business Expansion Strategy 4. History, Arts and Culture Expansion Strategy 5. University Education Strategy Management in Progress 1. Youth Entrepreneurial Summer Program 2. Urban Farming Model Plan and Site 3. Minority Business Development 4. Harlem Lake Urban Garden Model 5. City Summer Youth Program 6. Streamlining Permitting Process City Economic Development Web page (with link to County Economic Development Website) Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 14

GOAL 4 VIBRANT DOWNTOWN ON THE RIVER Objectives Objective 1 Objective 2 Objective 3 Objective 4 Objective 5 Objective 6 Expand the Downtown boundary to Edison Avenue on the south Attract a major full service hotel with conference center Increase number of retail businesses Maintain Downtown as a destination for arts, culture and entertainment Preserve Fort Myers historic buildings and traditions Upgrade MLK and other corridors connecting to Downtown Short-Term Challenges and Opportunities 1. Developing expanded housing options: Brownstones, Townhomes, Condos, Upend Rentals 2. Developing Downtown south to Edison Avenue 3. Continuing the momentum in Downtown and enhancing opportunities for the future 4. Upgrading appearance, road condition and business activity on major corridors leading to Downtown MLK, McGregor, U.S. 41 5. Developing effective public-private partnerships in Downtown Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 15

Actions 2013 Policy Agenda PRIORITY 1. Downtown/Midtown Master Plan Update High Priority 2. MLK Corridor Redevelopment Plan High Priority 3. Palm Beach Corridor Redevelopment High Priority 4. U.S. 41/Cleveland Avenue Corridor Redevelopment Plan High Priority 5. Major Full Service Hotel and Conference Center 6. Downtown Boat Ramp and Park Management Agenda 1. Residential Development in Downtown Strategy High Priority Management in Progress 1. Hickson Funeral Home Expansion 2. Boyd Funeral Home Renovation and Expansion 3. Business Directory for Corridor Businesses (Web based) 4. Central CRA Reset 5. Palm Beach CRA Reset 6. Dunbar Michigan CRA Reset 7. Amtel: Leasing Parking Space 8. Public Art at MLK/Veronica S. Shoemaker: Location, Funding 9. Parking Management Contract Major Projects 2013 1. Wayfinding Signs: Design, Construction 2. Palm Beach Corridor Median Streetscape Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 16

City of Fort Myers Policy Agenda 2013 Targets for Action TOP PRIORITY Long Term Financial Plan (5 years) Employee Compensation Policy and Plan: Update Pension Reform: Next Steps Street Program and Resurfacing City of Palms Ball Park City Economic Development Policy, Plan, Tool Kit HIGH PRIORITY Downtown/Midtown Master Plan Update Stars Complex Renovation/Upgrade MLK Corridor Redevelopment Plan Reserve Policy Palm Beach Corridor Redevelopment U.S. 41/Cleveland Avenue Corridor Redevelopment Plan Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 17

City of Fort Myers Management Agenda 2013 Targets for Action TOP PRIORITY Comprehensive Facilities and Buildings Report: Update Strategy/Action Plan for Reducing Murders HIGH PRIORITY Residential Development in Downtown Strategy Neighborhood Watch Expansion Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 18

City of Fort Myers Management in Progress 2013 1. Telecommunications Communications Tax Lobbying 2. Labor Negotiations and Contracts 3. McCollum Hall 4. Golf Course Improvements Analysis and Funding 5. Police Communications and CAD System 6. EAR: Completion 7. Community Policing Initiative: Bike Patrol 8. Youth Entrepreneurial Summer Program 9. Urban Farming Model Plan and Site 10. Minority Business Development 11. Harlem Lake Urban Garden Model 12. City Summer Youth Program 13. Streamlining Permitting Process City Economic Development Webpage (with Link to County Economic Development Website) 14. Hickson Funeral Home Expansion 15 Boyd Funeral Home Renovation and Expansion 16. Business Directory for Corridor Businesses (Web based) 17. Central CRA Reset 18. Palm Beach CRA Reset 19. Dunbar Michigan CRA Reset 20. Amtel: Leasing Parking Space 21. Public Art at MLK/Veronica S. Shoemaker: Location, Funding 22. Parking Management Contract Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 19

City of Fort Myers Major Projects 2013 1. Library Project (Lee County) 2. Stars Complex: Gym Floor Replacement 3. Hansen Street Resurfacing 4. Sidewalk ADA Compliance 5. S.R. 80 Median Landscape 6. Centennial Park Restrooms Renovations 7. Riverside Community Center: Floating Dock Replacement 8. Wayfinding Signs: Design, Construction 9. Palm Beach Corridor Median Streetscape Copyright 2013: Lyle Sumek Associates, Inc. Project 130417 20