THE ULTIMATE FOOTBALL BETTING GUIDE
WHAT IS BET LABS? Bet Labs is a unique and innovative product that lets any user quickly evaluate a sports betting database. Users no longer have to learn a programming language or use Excel for hours to manipulate data. With Bet Labs, you can create winning betting systems in seconds, not hours. Once you have built your system, Bet Labs will then alert you when any current games match your winning system. Bet Labs Football Betting Guide SportsInsights.com Page 1
HOW TO CREATE A SYSTEM To get started, simply name your system and then pick a sport, line type, and event type. Once you have named your system, you can start adding filters to hone in on your winning betting system. There are over 100 filters grouped together in the following categories. Bet Labs Football Betting Guide SportsInsights.com Page 2
EXAMPLE SYSTEM 1: NFL BOUNCE BACK SYSTEM BACKGROUND The original hypothesis for this system was to look at NFL teams coming off of a loss. We made an assumption that teams were undervalued after losing their previous game. After looking in Bet Labs, we were able to find a winning system, but the losing margin ended up being the key to the system. FILTERS USED This system uses four filters: Season Type, Previous Game Margin, Favorite/Dog, and Spread Range. For Season Type, it is defaulted to Regular season. This ensures that we are not looking at any preseason or postseason games. The Favorite / Dog filter was used to look only at teams that are underdogs. The Spread Range filter was then used to look at dogs receiving between 3 to 16.5 points at the time the line closed. For Previous Game Margin, we are looking at how much a team won or lost by in their previous game. When you open the filter, you see the screen to the right. The About Filter section will tell you exactly what the number values mean. In this case, a negative number indicates a loss. For this system, we are looking at teams coming off of a loss of 21 or more points. You can adjust the range however you like for your system; however, Bet Labs makes sure that you don t have to guess where the profitable ranges are. In the lower section of the filter, you can see a graph for your current range. You can even hover over certain data points to see exactly how each one has performed. In this example, I hovered over -38. When a team is coming off of a 38-point loss, they are 11-3 and won $736.10 for a $100-dollar bettor. Bet Labs Football Betting Guide SportsInsights.com Page 3
EXAMPLE SYSTEM 1: NFL BOUNCE BACK SYSTEM ANALYSIS The overall record for this betting system is 162-114 at the time of publication. That is a 58.7% win rate and a 13.9% return on investment (ROI). More important than the profitable record is making sure the system has sound handicapping logic, or more simply, does this make sense? In the NFL, teams coming off a huge loss would likely be undervalued the following week. Many NFL game lines are adjusted based on public perception. After this adjustment, sharp bettors will take advantage and gain some free line value by taking the team coming off of a blowout loss. This system makes logical sense and has enough of a sample size to merit following in the future. Bet Labs Football Betting Guide SportsInsights.com Page 4
EXAMPLE SYSTEM 2: NFL MONEYLINE DOGS BACKGROUND The original idea for this system was to look at moneyline dogs (underdogs getting plus money) and try to find any statistics that would create a winning system. FILTERS USED We are now looking at a moneyline system rather than a spread system. All of the results will be based on the moneyline results rather than if the team was able to cover the point spread. For this system, we are using four filters: Season Type, Off Rush Yards, Home/Away, and Moneyline Range. Again, we are only looking at regular season games. The Moneyline Range filter works exactly like the Spread Range filter in the previous example. We are looking at all teams that have a moneyline value between +100 and +230. We next narrowed our search to only show visiting teams. When we went into the Home/Away filter, we saw the following breakdown: As you can see, visitors were clearly more profitable than home teams. This is another instance where Bet Labs easily shows you the breakdown and lets you come to a quick decision about which direction to go with your system. The next step was to comb through the statistics filters to discover which would provide profitable results. We looked at points per game, total yards per game, and a handful of others that Bet Labs has available. We ended up using rushing yards per game and set the minimum to 100 yards, which produced the following final results: Bet Labs Football Betting Guide SportsInsights.com Page 5
EXAMPLE SYSTEM 2: NFL MONEYLINE DOGS ANALYSIS When compared to our earlier image, the Money Won actually went declined after we added the rushing yards filter. This doesn t necessarily mean that the system is worse. In fact, we would argue that the system has actually improved. You have far fewer games, but you are making nearly the same amount of money. You are greatly improving your return on investment and, in turn, decreasing your risk. Bet Labs Football Betting Guide SportsInsights.com Page 4
EXAMPLE SYSTEM 3: NCAAF UNDERDOGS WITH LOW TOTALS BACKGROUND The idea with this system was to use the closing total to determine if it affected spread results. Would high totals or low totals be better for favorites or underdogs? Our initial hypothesis was that dogs would be in a better position to cover spreads if the total was low. With fewer points scored, we were inclined to think the underdog had a better chance of being able to cover the spread. FILTERS USED We first looked at games where the closing total was 48 or less. We then checked the Home/Away filter to see if there was an easy way to improve the results: Again, you can see that simply picking visitors is a profitable system. We added this filter to our system and next looked for a spread range that would be profitable. Building off our original hypothesis that underdogs would be profitable, we started by examining any team getting points. You can then use the graph provided to find a profitable range for your system. By changing the endpoints of your range, the record, money won, ROI, and graph will all update automatically. Bet Labs Football Betting Guide SportsInsights.com Page 6
EXAMPLE SYSTEM 3: NCAAF UNDERDOGS WITH LOW TOTALS For this system, we set our endpoints at 3 and 14 and our system s results were revised: ANALYSIS Using these endpoints may seem arbitrary, but 3 and 14 are both key numbers in football and hold statistical significance. The results confirm our hypothesis that low totals would increase the probability that the underdog would cover the spread. Bet Labs Football Betting Guide SportsInsights.com Page 7
Still Need Help? If you still need any help or have any questions about our Bet Labs software, please contact Sports Insights by phone (877-838-2853), e-mail (help@sportsinsights.com) or by going to sportsinsights.com and using our live chat feature. FREQUENTLY ASKED QUESTIONS What is the difference between Odds & Picks memberships and Bet Labs? Odds & Picks memberships provide access to our Live Odds page, public betting trends data and betting system picks. These memberships provide unmatched access into what is happening across the entire sports betting marketplace. Bet Labs is a software interface that allows users to apply over 60 filters to our database of historical sports betting information to research profitable trends and create winning betting systems. Bet Labs then alerts members to all current games that match their systems. Can I see your software in action before making a purchase? Absolutely! We have Live Odds and Bet Labs overview videos to show all prospective members what is behind the curtain here at SportsInsights.com. > Click here to launch our Live Odds Overview Video > Click here to launch our Bet Labs Overview Video If you have questions about our software or want to schedule a live 1-on-1 demo, we encourage you to contact us at your earliest convenience. SO, WHAT S NEXT? We invite you to try our Bet Labs software for yourself to see how it can help you make better and more informed decisions when it comes to sports betting. Head over to SportsInsights.com to sign up today and follow us on Twitter @bet_labs. Bet Labs Football Betting Guide SportsInsights.com Page 8