1 UNF Drive Jacksonville, FL 32224-2675 (904) 620-1541 / Fax (904) 620-3861 MINUTES International Business Curriculum Committee Meeting August 29, 2012, 10-11:30am Building 10, Room 2245 Approved unanimously via email vote: September 5, 2012. Present: Lynn Jones, Oliver Schnusenberg, Young Tae Choi, Cheryl Van Deusen, Fred Pragasam, Jeff Michelman and Anne Sheridan Fugard 1. Jeff Michelman announced that Dean Samant will be forming an International Faculty Advisory Council. 2. Jeff Michelman presented a draft of the International Business Flagship Program, Mission & Vision. Jeff noted that this would be formally presented to the faculty advisory council as soon as it is formed. See Appendix A. 3. Anne Sheridan Fugard presented a Study Abroad Update for faculty led as well as Coggin-In programs for 2013 and the IB Flagship s vision of programs for 2014 and beyond. 4. Jeff Michelman and Anne Sheridan Fugard updated about the GlobalMBA : o Directors meeting o Students o Defense/graduation o Alumni 5. Jeff Michelman discussed some of the challenges of recruiting for the IberoAmericanMBA. The IB Flagship is commited to developing new strategies to try and recruitstudents. Legislative Issues and Update
2 6. MBA in Global Entrepreneurship: Jeff Michelman mentioned the challenges that have arisen through managing curriculum processes at 3 different schools. As a result, the directors all met in Paris on May 11, 2012 and proposed the curriculum changes at EBS-London as presented in Appendix B. Cheryl Van Deusen motioned to review the changes which was seconded by Oliver Schnusenberg. There was significant discussion and the proposal was then passed unanimously. 7. BBA with Euromed: Jeff Michelman presented two items (the full program is attached in Appendix C). o Internship credit change to make the course 1-20 credits, variable. GEB3361: International Business Internship 3 Description: This course involves field practice at designated businesses or government agencies significantly involved in international business operations, research or marketing. Grading is on a pass/fail basis. Jeff explained that the Euromed double degree program requires an 18 credit internship but we currently only have a 3 credit internship class. Because future programs may have additional needs, Jeff suggested that the course be adapted for variable credits of 1-20 in order to facilitate new degree programs. Oliver Schnusenberg motioned to review the change which was seconded by Cheryl Van Deusen. There was significant discussion and the proposal was then passed unanimously. a) Curriculum change in credits to include the thesis for UNF students as only 2 credits which will make both programs 148 hours. Jeff explained that this change was due to a clerical error in the original program. He had discussed this with his contemporaries at Euromed and they supported the change. Cheryl Van Deusen motioned to review the change which was seconded by Young Tae Choi. There was significant discussion and the proposal was then passed unanimously. 8. Jeff suggested that the International Concentration in MBA be re-examined to do two things: a) Allow students more flexibility as Coggin College of Business international courses are often not offered or other courses not listed are offered. b) Make a Coggin College of Business Semester Abroad an automatic concentration. The proposal presented was to make any three Coggin College of Business International courses comprise the International Business concentration including up to one faculty led
3 study abroad. In addition, any study studying full-time for a semester abroad at any Coggin College of Business exchange partner would automatically qualify for the International Business Concentration. Oliver Schnusenberg motioned to review the change which was seconded by Cheryl Van Deusen. There was significant discussion and the proposal was then passed unanimously. 9. Jeff Michelman presented a proposal to change duration of Study Abroad for International Business Majors to a minimum of 4 weeks due to significant availability to meet the requirement through Coggin College of Business programs and the need for students in the International Business major to have more intensive experiences. Cheryl Van Deusen motioned to review the change, which was seconded by Oliver Schnusenberg. There was significant discussion and the proposal was then passed five in favor, none opposed and one abstension. Information Items 10. Planned additional double degrees at the undergraduate level o University of Valencia o Hocheschule Bremen o University of Hertfordshire o Turkey o South America o China 11. TABSA meeting, November 1 & 2 o Jeff Steagall s presence on campus 12. IB Research Conference February 8 & 9 13. Other Business: Lynn Jones discussed progress in meeting AACSB documentation for International Business programs and she and Jeff Michelman would complete this in the near future. Lynn recommended the following to be considered/reviewed by the (to be formed) faculty advisory council: 1) curriculum map updates/coverage (including proposed changes to GlobalEntreMBA); and 2) addition of IB representatives to the (Under)graduate curriculum committees.
Appendix A 4 International Business Flagship Program Vision The International Business Flagship Program aspires to facilitate the development of positive global citizens characterized by an understanding of the economic, political, social, cultural and environmental diversity and sustainability of the world. Mission To empower Coggin students, faculty and staff to better understand the global environment through scholarly activities (Center for International Business Studies) and academic programs (International Business Program). Goals To name the International Business Flagship Program To create an International Business Flagship Program Task Force To create an International Business Flagship Faculty Advisory Council To engage alumni of the International Business Flagship Program Increase outside funding to support faculty scholarship and student study abroad International Business Program To collaborate with programs across the UNF campus to create multidisciplinary programs abroad To develop a plan to provide leadership in community engagement within the Coggin College of Business 10% of Coggin students travel abroad every year Facilitate opportunities for Coggin College of Business Faculty to offer creative opportunities for faculty study abroad International Business majors spend at least four weeks in an approved academic program abroad Increase the participation in longer duration Coggin Study Abroad experiences To explore creative marketing opportunities (through the use of social media) Center for International Business Studies To have 50% of full-time Coggin faculty travel abroad per year To increase attendance at the International Business Research Conference To create a high quality International Business journal To increase faculty research in International Business
Appendix B 5 Semester at EBS-London Previously Approved Proposed Program Rationale for Change Financial Managerial Accounting Financial Managerial Accounting No change (required for UNF MBA) 3 US Credits Entrepreneurship and New Business Ventures (Elective in UNF MBA) 3 US Credits Managing & Growing a New Business (Elective in UNF MBA) 3 US Credits Finance & Entrepreneurship Business (Elective in UNF MBA) 3 US Credits 3 US Credits Entrepreneurship and New Business Ventures Entrepreneurship Theory and Practice (Elective in UNF MBA) 6 US Credits Emerging Economy Enterprise OR Green Non-for-Profit Enterprise (Elective in UNF MBA) 3 US Credits Eliminated from program Change in course title and content. The module became 6 credits and the three schools believe is core to the Entrepreneurship curriculum. BEFORE = 3 US credits NOW = 6 US credits Double Module Finance & Entrepreneurship Business is no longer offered in the semester when the students are studying in London. The directors believe that the best alternative is to allow students to choose from one of the two courses based on their interest.
CURRENT Approved Curriculum 6 Global EntrepreneurshipMBA Double Degree: University of North Florida & European Business School (London & Paris) The Global EntrepreneurshipMBA curriculum is listed below. All classes are taught in English. Prerequisites All students enrolled in the Global EntrepreneurshipMBA, regardless of the home university, must meet the following admission requirements: Hold a bachelor's (undergraduate) degree by the time that they begin the Global EntrepreneurshipMBA program. Official GMAT score (minimum 500) or GRE (minimum 150 verbal and minimum 150 quantitative) Note: Due to the re-scoring of the GRE in 2011, these GRE admissions requirements are valid for spring 2012- spring 2013 admissions. Be proficient in English. (All instruction in the Global EntrepreneurshipMBA is in English regardless of the student's native language.) Have successfully completed courses in each of the following areas: o Business Law o Principles of Microeconomics o Principles of Macroeconomics o Introduction to Financial Accounting o Introduction to Financial Management o Principles of Marketing o Principles of Management Major: General Business Concentration: Global Entreupreneurship Degree: Master of Business Admin. Informational Text All students must be fully admitted into the Global EntrepreneurshipMBA. Students must earn a "C" or higher in all courses. Student must have 3.0 GPA or higher to graduate Student earn a UNF MBA & an MBA in Entrepreneurship. Semester in London (12 credits) European Business School London - London, UK ACG6305X Financial Managerial Acctg GEB6401X Entrep & Business Creation GEB6402X Managing Growing Business GEB6403X Finance the Entrep Business
Spring Semester at UNF (12 credits) University of North Florida - Jacksonville, Florida ECO6415 3 Making Decisions with Data ECP6705 3 Economics of Business Decision MAN6204 3 Organizational Theory MAR6805 3 Marketing Strategy Summer Semester at UNF (12 credits) University of North Florida - Jacksonville, Florida FIN6406 3 Advanced Financial Management ISM6021 3 Mgmt Information Technology MAN6501 3 Modeling/Management Operations MAN6726 3 Advanced Strategic Management Semester in Paris (12 credits) European Business School - Paris, France GEB6404X Intl Marketing Strategy GEB6405X Intl Bus Entrepreneurship Proj GEB6406X Geopolitical Strategy GEB6407X Intl Bus & Entrep Strategy 7
8 Appendix C BBA International Business: Marseilles France University of North Florida, Coggin College of Business & Euromed Management Revised September 19, 2011
BBA International Business: Marseilles France University of North Florida, Coggin College of Business & Euromed Management Revised September 5, 2012 9 The International Business Flagship program is proposing a 149-credit 1 undergraduate double-degree program, with a major in International Business. Our partner university, Euromed, is located outside Marseilles France s second leading business city. The school is both EQUIS accredited (the European business accrediting body), and accredited by AACSB-International (the business accrediting body that has accredited UNF s programs), and is ranked as a top business school in France. Coggin and Euromed have been partners since 1998, exchanging both students and faculty. The history of excellent cooperation between the universities will be essential in operating a double-degree program. Further, Euromed sponsored the Coggin College of Business application to TABSA (TransAtlantic Business School Alliance) http://www.csb.uncw.edu/global/tabsa.htm. This week UNF learned that TABSA 2 received $180,000 funding from Fund for the Improvement of Postsecondary Education (FIPSE) to enhance our ability to do double degrees. These types of program were a part of the strategy that we put forward under the International Business Flagship when we were funded by the president s office. Double degree programs at the undergraduate level are a relatively new phenomenon and this program will be one of the first in Florida. Both UNF and EUROMED students will have the option of participating in the program in this limited access track (5 students will be accepted from each school each year) within the International Business Major. In addition to meeting other UNF and Euromed requirements, all candidates must complete an admission interview by their home school. All double-degree students will spend 2 years at each university. Students will take a minimum of 45 hours at UNF with at least 15 at the upper division. The student mobility requirements of this program will mean that while at UNF the French students will mix with both local (some of whom will be in years one and two of the double degree program) and international students, but not the specific students in years three and four of this program, as they will be in France. In contrast, the UNF students studying in France will mix with French (some of whom will be in years one and two of the double degree program) and other international students but not the specific students in years three and four of this program, as they will be in the US. Student Mobility Semester UNF Students Euromed Students 1 UNF Euromed 2 UNF Euromed 3 UNF Euromed 4 UNF Internship in Europe Summer UNF N/A 5 Euromed UNF 6 Euromed UNF 7 Euromed UNF 8 Internship in Europe Internship in the US Summer UNF N/A 1 Because Euromed students will have completed much of the general education requirements prior to beginning the program, their total credits will be 140. 2 The purpose of this project is to create special certification opportunities related to business and develop foreign language competence assessments. The project will also develop international student internship opportunities through the creation of a corporate internship network. Students will develop acute cultural awareness through business practice while preparing them for today s global economy. http://www2.ed.gov/about/offices/list/ope/fipse/index.html
10 All students will complete the requirements for the UNF BBA in International Business and the requirements for Euromed's Bachelor of Euromed Management (CeseMed). Instruction will be in both English and French 3. Although UNF students will be given the opportunity to take all classes in English, proficiency through Intermediate French II is required of UNF students so UNF students must continue to take French language during each semester in the program. Students who have demonstrated higher-level French language proficiency will be encouraged to take business classes offered in French. Students will complete both an internship and a thesis before graduating. The IB directors have worked closely with the General Education Council at UNF to ensure that French students will meet the UNF general education requirements upon graduation. The three pillars of the International Business Major have been: 1) foreign language, 2) an internship and 3) study abroad. In comparison to the traditional IB major the double degree program will have 7 semesters of French language compared to 4 in the current program; will have an internship of at least 400 hours that must be completed abroad compared to 200 hours that can be completed in the US for the current program; and will require 4 semesters abroad compared to a minimum of 10 days in the current program. A Comparison of the Three Pillars of the International Business Program Current BBA International Business Proposed BBA International Business Euromed Foreign language requirement 4 semesters of college level language 7 semesters of college level French Internship requirement 200 hours at a domestic or international location at an organization doing international 400 hours outside the US at an organization doing international business business Study abroad requirement 10 days or more 4 semesters 3 UNF students can take all of their courses in English but it is hoped that some students will elect to take some courses offered in French.
11 Year 1 UNF Students at UNF Course # Course Name 4 Credits 5 Notes FRE 1120 Beginning French I 4 Program requirement. MAC 1105 College Algebra 3 CGS 1100 Computer Applications for 3 (Coggin Foundation Course 6 ) 1 Business ENC 1101 College Writing 3 General Education course 3 Total 16 Spring FRE 1121 Beginning French II 4 Program requirement. STA2023 Elem Statistics-Business 3 Satisfies a Gen. Ed. Math and (Coggin Foundation Course) 2 General Education course 3 General Education course 3 General Education course 3 Total 16 1 st year Total 32 Year 2 FRE 2240 Intermediate French I 3 Program requirement. AGC 2021 Principles of Financial 3 (Coggin Foundation Course) 3 Accounting ECO 2013 Principles of Macroeconomics 3 Satisfies a Gen Ed. Social Science and (Coggin Foundation Course) 4 LIT 2000 Literature 3 MAC 2233 Calculus for Business 3 Satisfies a Gen Ed Math and (Coggin Foundation Course) 5 Total 15 Spring FRE 2241 Intermediate French II 3 Program requirement. ACG 2071 Principles of Managerial 3 (Coggin Foundation Course) 6 Accounting ECO 2023 Principles of Microeconomics 3 (Coggin Foundation Course) 7 (Program Prerequisite) General Education Course 3 General Education Course 3 ECO 3411 Business/Economic Statistics 3 Total 18 Summer FIN 3403 Financial Management 3 ECO3704 International Trade 3 6 2 nd year Total 39 4 Course titles in some cases will be the same or similar but the content is significantly different when the same title is duplicated. 5 All credits are stated based on the American semester model where 3 UNF credits=5 ECTS Credits. 6 The numbers are used to designate Coggin s 7 foundation classes.
Year 3 Spring Year 4 UNF Students at Euromed International 3 Cultural Diversity (Satisfies Gen Ed Environment/Geopolitics requirement) International Business 3 IB Major Elective 3 Substitutes for Legal environment of European and competition law Business Sustainable Development 3 Regional Studies 1 MIS Management Information 3 System Business Elective 3 Regional Studies 2 French as a Foreign Language 0 Total 18 3 Substitutes for Principles of Marketing Marketing Intercultural Management 3 Substitutes for Administrative Organizational Behavior 3 Management The Euro-Mediterranean 3 Substitutes for International Management Approach Management 3 Substitutes for Introduction to E Business Management Information Systems 3 Substitutes for Operations Operations Management Management French as a Foreign Language 0 Total 18 3 rd year 36 Total 3 IB Major Elective Project Management 3 Substitutes for Speech for Marketing communication Professionals European and International 3 Substitutes for International Marketing Marketing Business Elective 3 Business Elective 3 Elective French as a Foreign Language 0 Total 15 12 Spring Internship 18 Bachelor s Thesis 3 Total 21 UNF Students at UNF Summer FIN4604 International Finance 3 MAN4720 Strategic Mgmt Business Policy 3 Total 6 4 th year 39 Total Program Total 149
Year 1 Euromed Students at Euromed Course # Course Name Credits Notes 3 Macroeconomics 1 and Macro and Micro Economics Microeconomics 2 The Euro-Mediterranean 3 Substitutes for International Management Approach Global Business Approach and Business Knowledge 3 Management Financial Accounting 3 Principles of Financial Accounting 3 Calculus for Business 3 Calculus for Business 4 International environment/geopolitics Foreign Language 0 Total 18 3 13 Spring Year 2 3 Substitutes for Principles of Marketing Marketing MIS Management Information 3 Computer Applications for Business 5 System Intercultural Management 3 3 Substitutes for Operations Operations Management Management Business Law 3 Quantitative Methods 3 Elem Statistics-Business 6 Personal development 0 Foreign Language 0 Total 18 1 st year Total 36 3 Introduction to Finance Research Methods in Business 3 Principles of Managerial Accounting International trade 3 Sustainable development 3 International Business 3 Foreign Language 0 Personal development 0 Marketing for Employment 0 Total 18 3 Principles of Managerial Accounting 7 Spring Internship 18 2 nd year Total 36
Year 3 Euromed Students at UNF ENC 2210 G(W) Technical Writing 3 Final Gen Ed requirement FIN 3403 Financial Management 3 ECO3704 International Trade 3 Business Elective 3 MAN 3025 Administrative Management 3 Regional Studies 1 Total 15 14 Spring ECO3411 Business/Economic Statistics 3 ISM 4011 Introduction to Management 3 Information Systems BUL 3130 Legal Environment of Business 3 Regional Studies 2 MAR 4156 International Marketing 3 IB Major Elective 3 Business Elective 3 Total 18 3 rd year Total 33 Year 4 FIN4604 International Finance 3 Business Elective 3 Business Elective 3 SPC 4046 Public Speaking for Professionals 3 MAN4720 Strategic Mgmt Business Policy 3 Total 15 Spring Internship 18 Bachelor s Thesis 2 Total 20 4 th year 35 Total Program 140 Total
Appendix D 15 2. International Concentration in MBA o Students must make a "B" or better in all concentration classes. o CHOOSE Two of the following MAN6606 - Cultural Environment of Global Business, MAN6931 - Special Topics in Management, FIN6605 - International Finance, MAR6157 - Import- Export Marketing, MAR6158 - International Marketing o SELECT One of the following BUL6850 - Legal Aspect of International Business, ECO6705 - The Global Economy, MAN6067 - Global Business Ethics, TRA6725 - International Logistics, GEO6506 - Economic Geography and GIS, TAX6505 - International taxation, ACG6957 - Study Abroad in Accounting, ECO6957 - Study Abroad in Economics, FIN6957 - Study Abroad in Finance, GEB6957 - Study Abroad in Business, MAN6957 - Study Abroad, in Management, MAR6957 - Study Abroad in Marketing, TRA6957 - Study Abroad in Logistics