ANTI-COUNTERFEITING OPERATIONS



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ANTI-COUNTERFEITING OPERATIONS 2012 UL Brand Protection Workshop PROVISIONAL AGENDA Hilton Long Beach June 13-14, 2012 Long Beach, California

Wednesday, June 13, 2012 08:00 to 09:00 09:00 to 09:15 09:15 to 09:45 Registration Delegates sign in and receive their Workshop materials. Welcoming Comments International Room III Mr. August (Gus) W. Schaefer, Senior Vice President, Office of Public Safety, Underwriters Laboratories Key Note Address International Room III Mr. Leroy D. Baca, Sheriff, Los Angeles County Sheriff s Department 09:45 to 10:30 Coffee Break 10:30 to 11:00 Working with the U.S. National IPR Coordination Center International Room III Ms. Dawn Barriteau, Special Agent/Program Manager, Outreach and Training Unit, U.S. National IPR Coordination Center 11:00 to 12:00 Border Defenses Working with U.S. Customs and Border Protection International Room III Facilitator: Ms. Therese Randazzo, Director, IPR Policy and Programs, U.S. Customs and Border Protection Ms. Marjorie Ottenville, International Trade Specialist, U.S. Customs and Border Protection Mr. Bob Crane, Customs Program Manager, Anti-Counterfeiting Operations, Underwriters Laboratories This panel discussion will provide an overview of the U.S. Customs and Border Protection program for intellectual property crime. It will provide key points about CBP s operations and activities to enforce IPR. It will also feature an overview of the UL Customs Program and provide examples of how rights holders can work in partnership with U.S. CBP to combat product counterfeiting. 12:00 to 12:30 Networking Lounge International Room II The networking Lounge will offer law enforcement, rights holders and service providers the opportunity to set up information tables and to meet one-on-one with each other over the course of the 2-day event. Attendees can meet to discuss operational matters, seek specialist advice from brand protection service providers and to provide and receive product identification training. The lounge will be open for the entire Workshop and attendees are encouraged to take advantage of this unique feature. 12:30 to 13:30 Lunch Catalina Room 13:30 to 14:00 Working with Mexico to Combat IP Crime Dr. José Rodrigo Roque Díaz, Director General (Directeur general), Mexican Industrial Property Institute (Instituto mexicano de la propiedad industrial) 14:00 to 14:30 Gateway to North America Working with Panamanian Police to Combat IP Crime International Room III Mr. Alexis Muñoz Cerpa, Under Commissioner, Panama National Police (Policía Nacional de Panamá) 14:30 to 15:00 Gateway to North America Working with Panamanian Customs to Combat IP Crime International Room III Licenciado Aquilino Tejeira, Sub Director General Técnico, Panama National Customs Authority (Autoridad Nacional de Aduanas de Panamá ) 15:00 to 15:30 Coffee Break

15:30 to 16:00 Enforcement Strategies for the Virtual World, Private Sector Perspective International Room III Ms. Pam Passaretti, CEO, New Momentum Much of e-commerce occurs in an illicit manner as the sale of counterfeit goods, diversion of authentic products, and inappropriate brand usage. Using case study data drawn from the electronics industry this session will examine methods of combating the rampant problem of cybercrime: where the biggest issues exist; how to measure the size of the problem; what actions can be taken against online offenders. 16:00 to 16:30 Enforcement Strategies for the Virtual World, Public Sector Perspective International Room III Mr. Christopher Graham, Chief, Intellectual Property Rights Unit, Federal Bureau of Investigation (FBI) Concurrent Operational Workshops and Interactive Round Table Sessions 16:30 to 17:00 17:00 to 17:30 Managing Risk at the Supplier Level Mr. Nick Allen, Manager-Supply Chain Security and Brand Protection UL-STR This session will outline some of the common concerns associated with outsourced production, particularly regarding incidences of grey market diversion on the part of authorized suppliers, as well as best practices by brand owners for reducing this risk. A case study for developing a supplier management program will be presented. Working with UL in Brand Protection Mr. Rod Jones, Investigations Manager, Anti-Counterfeiting Operations, Underwriters Laboratories This session will provide an overview of the UL anti-counterfeiting program and how law enforcement and rights holders can partner with UL on enforcement and training initiatives. Working with U.S. Customs and Border Protection Leader: Ms. Therese Randazzo, Director, IPR Policy, U.S. Customs and Border Protection This session will continue the discussion from the panel session on working with U.S. CBP to protect intellectual property rights. It will provide participants the opportunity to speak directly with CBP personnel, learn more about their program and learn how both the public and private sector can form effective partnerships to combat IP crime at the border. Brand Protection Solutions Magic Bullet vs. the Budget Leader: Ms. Lori Campbell, Chief of Operations, The Label Printers This discussion will focus on building an appropriate brand protection solution within budgetary constraints; understanding the scope of the problem, its financial impact on the organization (aka the CODN), and the cost-benefit analysis of proposed technology solutions. Examining Case Management Principals Leader: Ms. Judith Lykins, Global Operations Manager, Anti- Counterfeiting Operations, Underwriters Laboratories This discussion will focus on the various issues surrounding case management and implementing solutions to effectively document and manage investigations. There are a number of options available that range from very simple document management to a wide variety of electronic case management systems. The Inside View of Counterfeiting in Los Angeles Leader: Mr. Kris Buckner, President, Investigative Consultants Leader: Mr. Ryuichi Ishitani, Detective, Piracy Unit, LAPD This discussion will cover the counterfeiting and piracy issues in Los Angeles and the growing trends that are being seen. Topics to be discussed will be enforcement and investigative techniques and the growing trend of gang members becoming involved in IP Crimes. Setting up an Effective Training Program Leader: Mr. Graham Hagger, Training Consultant, Graham Hagger Consultancy This discussion will examine how the protection of IPRs can be enhanced by a successful training strategy; looking at how students learn, what motivates them and how this in turn can lead to enforcement successes. Examining Civil Remedies Leader: Mr. Brian Isaac, Partner, Smart & Biggar This round table will include a discussion of civil remedies available to assist in brand protection. The discussion will explore effective approaches to using civil remedies to address trademark infringement, counterfeiting and piracy. Issues discussed may include jurisdictional differences in secondary liability regimes, statutory damages and effective enforcement of judgments. 17:30 to 20:30 Cocktail Reception & Dinner Hosted at the Hilton Long Beach Hotel

Thursday, June 14, 2012 09:00 to 09:30 Key Note Address Understanding the Judiciary's Role International Room III Honorable Ronald S. W. Lew, District Judge, Central District of California, United States District Court Concurrent Operational Workshops and Interactive Round Table Sessions 09:30 to 10:00 10:00 to 10:30 Managing Risk at the Supplier Level Mr. Nick Allen, Manager-Supply Chain Security and Brand Protection UL-STR This session will outline some of the common concerns associated with outsourced production, particularly regarding incidences of grey market diversion on the part of authorized suppliers, as well as best practices by brand owners for reducing this risk. A case study for developing a supplier management program will be presented. Working with UL in Brand Protection Mr. Rod Jones, Investigations Manager, Anti-Counterfeiting Operations, Underwriters Laboratories This session will provide an overview of the UL anti-counterfeiting program and how law enforcement and rights holders can partner with UL on enforcement and training initiatives. Working with U.S. Customs and Border Protection Leader: Ms. Therese Randazzo, Director, IPR Policy, U.S. Customs and Border Protection This session will continue the discussion from the panel session on working with U.S. CBP to protect intellectual property rights. It will provide participants the opportunity to speak directly with CBP personnel, learn more about their program and learn how both the public and private sector can form effective partnerships to combat IP crime at the border. Brand Protection Solutions Magic Bullet vs. the Budget Leader: Ms. Lori Campbell, Chief of Operations, The Label Printers This discussion will focus on building an appropriate brand protection solution within budgetary constraints; understanding the scope of the problem, its financial impact on the organization (aka the CODN), and the cost-benefit analysis of proposed technology solutions. Examining Case Management Principals Leader: Ms. Judith Lykins, Global Operations Manager, Anti- Counterfeiting Operations, Underwriters Laboratories This discussion will focus on the various issues surrounding case management and implementing solutions to effectively document and manage investigations. There are a number of options available that range from very simple document management to a wide variety of electronic case management systems. The Inside View of Counterfeiting in Los Angeles Leader: Mr. Kris Buckner, President, Investigative Consultants Leader: Mr. Ryuichi Ishitani, Detective, Piracy Unit, LAPD This discussion will cover the counterfeiting and piracy issues in Los Angeles and the growing trends that are being seen. Topics to be discussed will be enforcement and investigative techniques and the growing trend of gang members becoming involved in IP Crimes. Setting up an Effective Training Program Leader: Mr. Graham Hagger, Training Consultant, Graham Hagger Consultancy This discussion will examine how the protection of IPRs can be enhanced by a successful training strategy; looking at how students learn, what motivates them and how this in turn can lead to enforcement successes. Examining Civil Remedies Leader: Mr. Brian Isaac, Partner, Smart & Biggar This round table will include a discussion of civil remedies available to assist in brand protection. The discussion will explore effective approaches to using civil remedies to address trademark infringement, counterfeiting and piracy. Issues discussed may include jurisdictional differences in secondary liability regimes, statutory damages and effective enforcement of judgments. 10:30 to 11:00 Coffee Break

11:00 to 11:30 Building Capacity Maximizing Integrated Training and Enforcement Programs International Room III Mr. John Newton, IPR Programme Manager, INTERPOL This session will provide an overview of the INTERPOL IPR Programme and will cover topics such as INTERPOL - making a difference at regional and global levels, Integrated training and operational intervention models and the International IP Crime Investigators College (IIPCIC). 11:30 to 12:00 Counterfeit Communications Cable A Snapshot of What We ve Learned International Room II Mr. Frank Peri, Executive Director, Communications Cable & Connectivity Association (CCCA) 12:00 to 12:30 Networking Lounge International Room II The networking Lounge will offer law enforcement, rights holders and service providers the opportunity to set up information tables and to meet one-on-one with each other over the course of the 2-day event. Attendees can meet to discuss operational matters, seek specialist advice from brand protection service providers and to provide and receive product identification training. The lounge will be open for the entire Workshop and attendees are encouraged to take advantage of this unique feature. 12:30 to 13:30 Lunch Catalina Room 13:30 to 14:30 Maximizing the Courts Understanding Criminal and Civil Law Remedies International Room III Facilitator: Mr. John H. Zacharia, Senior Counsel, U.S. Dept. of Justice, Computer Crime and Intellectual Property Section Mr. Kevin Gilligan, Deputy City Attorney, Counterfeit Abatement, Project T.O.U.G.H. Office of the LA City Attorney Mr. Andy Coombs, Owner, J. Andrew Coombs, A P.C. Panelists will discuss remedies available to rights holders under both criminal and civil intellectual property law. Prosecutors from the state and federal government will discuss how rights holders may best initiate a criminal investigation of an intellectual property crime, support a criminal prosecution of such crime, and most important what remedies are available upon a successful prosecution, including imprisonment, statutory fines, forfeiture, and restitution. Likewise, civil intellectual property attorneys will discuss how rights holders may enforce their intellectual property rights to obtain civil law remedies including actual damages, statutory damages, civil forfeiture, and temporary and permanent injunctive relief. 14:30 to 15:00 Coffee Break 15:00 to 16:00 Working with law Enforcement to Combat IP Crime International Room III Facilitator: Ms. Janice Munson, Sergeant, LASD/COPS Bureau, C.A.P.E. (Counterfeit and Piracy Enforcement Team) Mr. Chris Vansteenkiste, Senior Specialist, AWF Copy, Europol Mr. Kevin Fahey, Staff Sergeant, Intellectual Property Crime Section, Royal Canadian Mounted Police 16:00 to 16:15 Closing Comments Mr. Brian Monks, Vice President, Anti-Counterfeiting Operations, Underwriters Laboratories