2Q12 Results Conference Call and Webcast August 15th, 2012 (Wednesday) Time: 11:00 a.m. (US EDT) - 12:00 p.m. (Brazil) Phone: +1 (786) 924.6977 - Code: B2W Webcast: www.b2winc.com/webcast2q12 Replay: until August 21st, 2012 Access: +55 (11) 4688.6312 Code: 6560635#
General Considerations This presentation contains forward-looking statements relating to the prospects of the business, estimates for operating and financial results, and those related to growth prospects of B2W. These are merely projections and, as such, are based exclusively on the expectations of B2W s management concerning the future of the business and its continued access to capital to fund the Company s business plan. Such forward-looking statements depend, substantially, on changes in market conditions, government regulations, competitors pressures, the performance of the Brazilian economy and the industry, among other factors and risks disclosed in B2W s filed disclosure documents and are, therefore, subject to change without prior notice. The financial statements were prepared and are presented in accordance with the international financial reporting standards (IFRS), norms issued by the Securities Exchange Commission (known locally as CVM), as well as the Novo Mercado listing. Except when otherwise specified, the analyses refer to the Consolidated results of B2W. BLOCKBUSTER trademarks are owned by Blockbuster inc, and B2W Companhia Global do Varejo. has the sublicense to use these trademarks in the activities of video rental on internet. 2
2Q12 and 1H12 Highlights Consolidated Gross Revenues: R$ 1,110.4 million in 2Q12 and R$ 2,230.3 million in 1H12; Consolidated Net Revenues: R$ 996.9 million in 2Q12 and R$ 1,998.0 million in 1H12; Submarino Card: 40% of participation in the website s sales in 2Q12 and more than 730,000 cards issued; Evolution of the PROCON SP Complaints Rating: In 1H12, the number of complaints registered in the PROCON SP presented a significant reduction of 64%; Fitch Ratings upgraded B2W s rating to A+: The credit rating agency Fitch Ratings upgraded B2W s long-term corporate rating from A to A+, with stable outlook; Investment Plan: B2W will invest more than R$ 1 billion in the next 3 years, reaffirming the strategy of getting closer to the client. 3
Consolidated Gross Revenue (R$ million) Consolidated Gross Revenue: R$ 1,110.4 MM in 2Q12 and R$ 2,230.3 MM in 1H12 1,081 1,110 2,220 2,230 2Q11 2Q12 1H11 1H12 4
Consolidated Net Revenue (R$ million) Consolidated Net Revenue: R$ 996.9 MM in 2Q12 and R$ 1,998.0 MM in 1H12 983 997 2,011 1,998 2Q11 2Q12 1H11 1H12 5
Submarino Finance Submarino Card: Increase of 8.0 p.p. of the participation in website s sales +8 p.p. 32% 40% 2Q11 2Q12 6
Evolution of the Complaints Ratings,369 3,369 3,369 12,530 12,530 12,530 4,375 4,375 4,375 1,217 1,217 1,217 5,569 5,569 5,569 1,923 1,923 1,923 H11 1H111H121H11 1H12 1H12 1H11 1H111H121H11 1H12 1H12 1H11 1H111H121H11 PROCON - SP SINDEC TJRJ 1H12 1H12 Reclame Aqui Americanas.com Submarino Shoptime 6 Months Reputation Good Good Good Evaluation 5.62 5.23 5.52 Answered 100% 99.9% 99.9% Solution 82.9% 80.2% 80.0% Business 56.2% 56.4% 54.0% Response Time* 2.91 days 4.17 days 3.59 days Evolution 6 months x 12 months 12 Months Reputation Regular Good Regular Evaluation 4.99 5.20 4.79 Answered 100% 99.9% 100% Solution 79.1% 81.3% 76.6% Business 50.6% 57.1% 46.3% Response Time* 2.91 days 4.17 days 3.59 days 7
Subsidiaries International expansion: 284 cinema s rooms in Mexico, 139 in Chile and 83 in Argentina; Applications for iphone, mobile devices with Android operational system and Caixa Expresso. Start of the operations in Argentina; Investment in mobile platform for tickets and packages sales. Submarino Card s participation on sales made on the Submarino website of 40%; More than 730,000 cards issued. With the largest volume of DVD and Blu-ray Disc titles in Brazil; First online rental to rent games. 8
Investment Program: 3 Years 2013 2015 More than R$ 1 Billion 9
Overview: Competitive Advantages Customer File Largest digital customer file in Brazil and Latin America. Traffic Highest trafficked digital retail site in Brazil and Latin America. Powerful Brands Most visited and beloved digital retail brand in Latin America world s largest twitter following among digital retailers. Partnerships with the Most Important Suppliers / Product Depth Strategic Partnerships with the most important suppliers / Market dominance in 36 product categories. Infrastructure Best technological and logistical e-commerce platform in Latin America. World Class Team Best and most successful digital team in Latin America; strong talent recruitment and development program. 10
Overview: Market Dominance B2W Ranking: Assortment B2W Ranking: Online Sales Automotive TOP 2 TOP 1 Baby TOP 1 TOP 1 Beauty & Health TOP 1 TOP 1 Bedding & Bath TOP 1 TOP 1 CDs, DVDs and Blu-Ray TOP 1 TOP 1 Camera, Photo & Video TOP 1 TOP 1 Household Appliances TOP 1 TOP 2 Eletronics TOP2 TOP 1 Portable Appliances TOP 2 TOP 1 Sports & Outdoors TOP 1 TOP 1 Tools TOP 1 TOP 1 Games TOP 1 TOP 1 Computer & Appliances TOP 1 TOP 1 Books TOP 1 TOP 1 Luggage & Accessories TOP 2 TOP 1 Furniture TOP 1 TOP 2 Perfumes TOP 1 TOP 1 Watches TOP 1 TOP 1 Phones & Cell Phones TOP 1 TOP 1 Home Utilities TOP 1 TOP 1 11
Overview: Fully Integrated Platform In the Past In the Present 3 Technology Platforms 3 Logistics Platforms 3 Inventories 1 Technology Platform 1 Logistic Platform 1 Inventory 12
Investment Program: 2013-2015 We are ready to grow. More than R$ 1 Billion of investments in the next 3 years. We want to get closer to the clients. 4 new DCs in the next 60 days - More than 10 new DCs in the next 3 years. We want to offer the Best Shopping Experience, Best Delivery Service and Best Customer Service. CLIENT Best Shopping Experience Best Delivery Best Customer Service 13
Overview: To Get Closer to the Client We will Invest to Get Closer to the Client : Mind Best Purchase Experience Home Best Delivery Service Heart Best Customer Service 14
BUSINESS TO WORLD COMPANHIA GLOBAL DO VAREJO 2Q12 Results Conference Call and Webcast B2W Investor Relations Team http://www.b2winc.com ri@b2winc.com Phone: +55 (21) 2206.6000 15