Outcome of Arena II Innovative Nordic Welfare Solutions Arena II, May 27 2014 KEYNOTE SPEAKERS, BREAKOUT SESSIONS, PANEL DISCUSSION 1
Introduction May 27, more than 100 central players across the Nordic health and welfare sector and industry were gathered in order to discuss and give input to how the Nordics can become a front-runner within innovative welfare solutions. The outcome of the Arena is to be used actively in the lighthouse project Innovative Nordic Welfare Solutions and to be used in a call that will be launched in June 2014. More specifically the participants were to discuss and share: perspectives on the Nordic DNA and strongholds to build on across the Nordics in the lighthouse project and input to concrete activities for the lighthouse project and the call Keynote speeches, panel discussions and inspirational talks had the function of giving input, while two breakout sessions created the framework for the discussions and sharing of perspectives and ideas. This is a compilation of the perspectives and ideas from the Arena II meeting. 2
Innovative Nordic Welfare Solutions Background information The mission of the lighthouse project is to position the Nordic region as world leading when it comes to innovative welfare solutions. More specific project goals are: Cross-Nordic knowledge sharing Establishing of new concrete networks Nordic test set-ups Solutions: Tested and approved by the Nordic people Needs-driven innovation is point of departure, and the aim is to build strong Nordic consortia for testing and developing new tools for needs-driven innovation. Effort on needs-driven innovation Building on existing effort on innovative public procurement Innovation sluices and test beds on a Nordic level Business Development cross-border consortia Export potential Focus areas in the lighthouse project The project is inspired by the previous project Innovation in the Health Sector Through Public Procurement and Regulation, and will expand focus beyond procurement to business development, test labs, standards, etc. The lighthouse project is intended to both develop better public services and contribute to development of the Nordic supplier industry with the aim of export to the rest of the world. 3
The Nordics as front-runner within innovative welfare solutions The challenge to overcome To solve the future challenges it is necessary for the public sector to become more innovative and it is necessary for the private sector to be able to meet the public sectors demand. Lack of interaction between the supply and demand side is one of the main challenges in fostering innovative health and welfare solutions. The suppliers have a lack of knowledge of the needs and preferences of the public health sector, and the demand side has a lack of knowledge on innovations and solutions available. This leads to fragmented demand and non-scalable products and solutions. Demand Supply 4
The Nordics as front-runner within innovative welfare solutions To get new innovations we want to strengthen the interaction between: Supply side: Clusters, researchers, entrepreneurs etc. interacting with each other in order to create new ideas and solutions. Demand side: To meet future challenges and pressure on public sector services and budgets the demand side has to become more innovative. Various groups of citizens need help and services from the public sector; hospital services, help from eldercare services etc. Intermediaries: Tools like test labs, pilots, standards, competitions, methods for strategic procurement, etc. Demand Supply Target group for activities: Municipalities and regions,eldercare homes/institutions, hospitals, rehab institutions, test labs and test bed environments, business clusters, Technology Transfer Offices (TTO s), innovation centres, investment bodies and institutions, research councils, business schools, universities 5
Activities in the lighthouse project Nordic Innovation will be launching initiatives and activities designed to boost the Nordic ecosystem and promote innovation in health and welfare. Effort on needs-driven innovation Building on existing effort on innovative public procurement 1. Procurement and Innovation 2. Challenge prize competition Innovation sluices and test beds on a Nordic level 4. Nordic DNA Business Development crossborder consortia 6 Export potential 3. Call 6
Nordic added value Sharing of best practice Shared development cost and learning developing new tools and practices and testing these in real life is an investment that is doable and relevant to all. Nordic standards/solutions Closer cooperation on the demand side - leading to more uniformly expressed needs. Stronger coordination of approval processes could speed up the market introduction process for new products and processes across the Nordic countries. Brand Characteristics of Nordic health and welfare solutions e.g. people centric, functionality could be the basis for creating a strong Nordic brand for welfare solutions. Nordic ecosystem in health and welfare Closer cooperation and better understanding of preferences and needs of the public sector and what kind of innovations and solutions are available on the market. 7 One Nordic market One Nordic market would give a larger home market for Nordic suppliers and a larger pool of ideas and suppliers for the health sector. The model shows how demanders are collaborating, suppliers are collaborating and suppliers and demanders are collaborating across the Nordics.
ARENA II: Introduction and keynote speakers 8
Breakout session 1: The DNA of innovative Nordic welfare solutions ILLUSTRATION OF DNA ELEMENTS 9
The DNA of innovative Nordic welfare solutions User involvement - We involve users in the innovation process. We are able to do that because we believe in our patients competencies and enable them to innovate on e.g. medical devices. Patients as a resource - We have very competent patients due to our education system. Prevention and proactive citizens - The public system spends a lot of resources on prevention and developing solutions to secure peoples health rather than taking care of them, when they get ill. Furthermore, the citizens have a high level of health knowledge which make them proactive. 10
The DNA of innovative Nordic welfare solutions Trust in the system - In the Nordics we are used to have everything documented. We trust in the healthcare system to take good care of information about us we even expect it to be shared with the right people in the system. Monitoring and data - Our monitoring skills make us excellent users of all sorts of data for optimising the development of organisations and solutions. Patient flow - We have a great patient flow approach in the Nordics relatively. 11
The DNA of innovative Nordic welfare solutions Equality - We have a system based on equality. A large public health sector gives all levels of the society access to the same health services and solutions. This forces us to take all types of people in to consideration, when developing new solutions. It also forces us to be economic and innovative. Community oriented - We develop community oriented solutions considering the patient as a part of a system of resourceful people. 12
The DNA of innovative Nordic welfare solutions Quality - The Nordics has always valued great quality in our products. We have built up a general trust in the quality of our products locally and globally. Long-term thinking - We think long-term usage when we develop new solutions. The total cost perspective has become a characteristic for our solutions. Question authorities - In the Nordics we have a flat hierarchy a model which makes it easy for us to question authorities and develop solutions across organisations both horizontally and vertically. PPP(P) -Public-private-peoplepartnership we re open to innovation and we have strong knowledge about open innovation from a social science point of view. 13
The DNA of innovative Nordic welfare solutions Early adaptation - We are very good at adapting new technologies. We have an open mindset in the Nordics regarding new ideas which makes us able to adapt to new solutions early in the process. This enable us to be front-runners. Technology and design - We combine technology and design which shines through in the our solutions. 14
The Nordic strongholds to build on Trust - We have high trust in and respect for each other in the Nordics which enables us to share knowledge openly. Transparency - We have a relatively transparent system. Therefore we have a lot of big data and information available on health care, patients and usage history e.g. bio banks. We aspire for transparency concerning decisions on treatment and service delivery. Homogeneity - We have a homogenous system and homogenous values across the Nordics which enables us to collaborate and to make great solutions across the Nordics.
The Nordic strongholds to build on High level of IT and technology - We have high level of technology and high internet penetration which we access and embrace. Telemedicine, cancer treatments and chronic diseases - These are some specific Nordic strongholds. Healthy people -We are healthy in the Nordics. We can value-brand ourselves as healthy Nordic people and build on this to export our health and welfare solutions.. 16
Panel discussion: Working Nordic to become front-runner ILLUSTRATION OF DNA ELEMENTS 17
Breakout session 2: Business development, test beds, standardisation ILLUSTRATION OF DNA ELEMENTS 18
Breakout session 2: Business development Opportunities working with Nordic business development - Branding end export of Nordic solutions - A stronger industry more players (both big and small) - More innovative solutions Needs to succeed - A common agreement around the Nordic DNA what is it? - In Asia branding of the Nordics as front-runner in innovative welfare solutions isn t an option. In Asia it is all about the concrete solutions and relations. Building relations takes a long time - Communication, collaboration and transparency - Strengthening and supporting the suppliers in growing - together Action - Gather central players/run a process creating a clear and common understanding of the Nordic DNA - Events and platforms for meeting and networking: suppliers-supplier, demander-demander and supplierdemander - Connecting incubator environments across the Nordics 19
Breakout session 2: Test beds Opportunities working Nordic on test bed set-up - Better Nordic solutions - Scalability for Nordic solutions - Investments in the Nordics: Global access to test in the Nordics - Branding the Nordics as an innovative region both when it comes to the process and solutions ( Tested and approved by the Nordics ) Needs to succeed - Clear ownership for structure, process, data and outcome of a Nordic test set-up - Common Nordic processes and terminology for testing - Utilizing Nordic data for testing - Specialised test units across the Nordics - Focus on learning from good practice in the Nordics - Conditions for applying funds could be: Build on existing knowledge/practice Activities - Create a demand-driven test platform - Meetings and networking events at Nordic level - Make a small travelling fund for entrepreneurs with no funding 20
Breakout session 2: Standardisation & E-health Opportunities working Nordic on standardisation and E-health - Nordic collaboration could open new markets - New/other markets with common standards - The Nordics could gain more European influence Needs to succeed - Common standards - Better coordination for standards - Agreement on a common system - Uniform implementation - A common structure for guidelines - Information management data across the Nordics Actions - Knowledge about standards - Open platforms for everyone to build on - Create common Nordic data - Common standards for collecting data - Common Nordic interface for sharing and getting these data 21
Keynote speaker: Rob Lister, founder, Future Medical Solutions ILLUSTRATION OF DNA ELEMENTS 22
Next Steps Call coming out June 2014 Challenge Prize Competition launched December 2014 Matchmaking meetings prior to call and Challenge Prize Competition is in September/October 2014 Identification of the Nordic DNA runs in bilateral meetings from June 2014 - November 2014 23