Aspera Overview Richard Voaden UKI Channel Sales Leader, Aspera +44 (0)7764 666577 voadenr@uk.ibm.com
AGENDA AND OBJECTIVES 1) To show you how to spot an Aspera opportunity! 2) To outline the Aspera portfolio (Sales overview not technical) 3) To look at the Aspera opportunity from Sharepoint 4) Summary / Q and A / Close But interaction is welcomed throughout.. 5) But before all of that. This 2
HOW DO YOU SPOT AN ASPERA OPPORTUNITY 3 Key data characteristics to look for. Volume of Data? Large files or large volumes of smaller files Value of data? Distance data needs to be sent? Also, is Security important? Aspera encrypts data ensuring its secure.. 3
ABOUT ASPERA Software technology company innovating new data transfer solutions Based in Emeryville California Founded in 2004, now part of IBM Software (ToB July 1 st 2015) Creators of the FASP protocol Innovative, patented, highly efficient bulk data transport technology Unique and core to Aspera s high-performance file transfer software suite Outperforms software and hardware WAN acceleration solutions Ranked first in every WAN transfer throughput benchmark Patents: FASP TM Bulk Data and Dynamic Bandwidth Control issued in USA and 30 other countries, others pending in over 32 countries Markets Served: Media and Entertainment, Federal Government, Life Sciences, Healthcare, Cloud Computing, Software and Gaming, Financial Services, Legal, ediscovery, Engineering, Technology, Telecommunications, Service Providers, Architecture and Design, Brands, Enterprise IT Global 24x7 Support: Support and sales offices in Sophia-Antipolis, Singapore, Virginia US, and Direct Sales and Sales Engineering throughout globe 4
OUR MISSION Creating next-generation transport technologies that move the world s digital assets at maximum speed, regardless of file size, transfer distance and network conditions. 5
MARKET /INDUSTRY TRENDS Big Data Explosion Exponential growth in data sizes Mix of file sizes but larger files becoming the norm, 4K media files on the horizon? Diversity of IP Networks Media, Bandwidth Rates, and Conditions Variable bandwidth rates (slow to super-fast) Bandwidth rates increasing costs decreasing Network media remains diverse (terrestrial, satellite, wireless) Conditions vary all networks prone to degradation over distance Global Workflows moving files and Big Data over WANs Teams are increasingly geographically dispersed, increased offshoring Over distance, network conditions degrade Contemporary TCP acceleration solutions not designed for big data transfer and replication Cloud Computing Grows Up More choices: IBM SoftLayer, AWS, Microsoft Azure, Google, OpenStack No longer a niche Netflix (transcoding), MTV (global video distribution), BGI (genomic sequencing) 6
WHAT CONSTITUTES BIG DATA ITS EVERYWHERE YOU LOOK..
CHALLENGES WITH TCP AND ALTERNATIVE TECHNOLOGIES Distance degrades conditions on all networks Latency (or Round Trip Times) increase Packet losses increase Fast networks just as prone to degradation TCP performance degrades with distance Throughput bottleneck becomes more severe with increased latency and packet loss, The path between 2 end points is never a straight line? TCP does not scale with bandwidth TCP designed for low bandwidth in 1970 s Adding more bandwidth does not improve throughput Alternative Technologies TCP-based - Network latency and packet loss must be low Modified TCP Improves TCP performance but insufficient for fast networks UDP traffic blasters - Inefficient and waste bandwidth Data caching - Inappropriate for many large file transfer workflows Data compression - Time consuming and impractical for certain file types CDNs & co-lo build outs - High overhead and expensive to scale The TCP Bottleneck 8
THE SOLUTION: FASP Maximum transfer speed Optimal end-to-end throughput efficiency Transfer performance scales with bandwidth independent of transfer distance and resilient to packet loss Congestion Avoidance and Policy Control Automatic, full utilization of available bandwidth On-the-fly prioritization and bandwidth allocation Uncompromising security and reliability Secure, user/endpoint authentication AES-128 cryptography in transit and at-rest Scalable management, monitoring and control Real-time progress, performance and bandwidth utilization Detailed transfer history, logging, and manifest Low Overhead Less than 0.1% overhead on 30% packet loss High performance with large files or large sets of small files Resulting in Transfers up to thousands of times faster than FTP Precise and predictable transfer times Extreme scalability (concurrency and throughput) FASP Overview 9
FASP PERFORMANCE BREAKTHROUGH Benchmark Resources FASP transfer speeds are not affected by distance Performance scales linearly as bandwidth increases Equally supports large files and large sets of small files 10
EASY TO PROVE 11
FASP MANAGEMENT WITH ADAPTIVE RATE CONTROL Extraordinary bandwidth control Automatic, full utilization of available bandwidth Protection of other network traffic with fair policy Allows bursts in TCP traffic and reclaims unused bandwidth as it as it becomes available Real-time prioritization of transfers Highly-concurrent transfer stacking On-the-fly, per flow, user and job prioritization Concurrent transfers adjust bandwidth consumption on the fly, allocating available bandwidth based on transfer priority System-wide monitoring and reporting Real-time progress and performance analysis Real-time bandwidth utilization Detailed transfer history, logging and manifest FASP Summary 12
A HISTORY OF INNOVATION AND GROWTH 2004 2006 2008 2010 2012 Today Over 3,000 customers world wide Cloud Aspera on Demand AWS and Azure Aspera on Demand Auto-scaling Management and Automation Aspera on Demand IBM SoftLayer Console Centralized Management Distribution and Collaboration Orchestrator Workflow Automation Cargo Auto download Point-to-Point Transfer clients Enterprise Server Universal file transfer Connect Server Web-based interface Connect Web-based plug-in faspex TM Server Person-to-person Outlook Add-in Email attachments Mobile Uploader Mobile App fasp TM Next Generation Core Transport Shares Web Sharing Sync High-performance sync faspexmobile Client Mobile App Drive Desktop Integration Proxy Secure DMZ fasp TM -Next generation highspeed bulk data transport Aspera fasp TM Developer SDK Aspera Developer Network Developer Subscription faspair TM Mobile devices fasp3 TM next generation for any bulk data faspmc TM IP Multicast
HOW WE DO IT - ASPERA PRODUCT PORTFOLIO TRANSFER CLIENTS WEB APPLICATIONS MANAGEMENT & AUTOMATION SYNCHRONIZATION Web, Desktop, Email, Mobile, Embedded Distribution, sharing, collaboration and exchange Transfer management, monitoring and automation Scalable, high-performance synchronization and replication TRANSFER SERVERS Private On Premise Public and Private Cloud FASP PATENTED HIGH-SPEED TRANSPORT Hybrid Any Data Size, Any Distance, Any Network Conditions Any Infrastructure: Block, Object, On Premise, Cloud 14
WHAT NEXT? When you find a lead contact IBM Aspera team for help with configuring and quoting.. Richard Voaden 07764 666577 voadenr@uk.ibm.com Lee Otterway 07979 806263 - leeotter@uk.ibm.com 15
Aspera for Microsoft SharePoint Aspera for Microsoft SharePoint High-speed file transfers without file size and storage limits 16 2014 IBM Corporation
Aspera Aspera for for Microsoft Microsoft SharePoint SharePoint UPLOADING Every day, SharePoint users are challenged to transfer large files and data sets to collaborate with global colleagues to adopt new workflows assuming that they even try You deserve to never struggle again 2014 IBM Corporation 17
Aspera for Microsoft SharePoint A macro-level view of SharePoint s challenging future Many enterprises are significantly invested in SharePoint, but widespread adoption an emerging use cases are often hindered Scale The number of SharePoint licenses shipped as reported by Microsoft 1. However, low rates of user engagement and adoption (~50%) diminish the value. Speed 125 Million Slow A key source of SharePoint dissatisfaction is the painfully slow and unpredictable transfer speeds of large files and data sets over distance by distributed groups of users. Size Limited SharePoint has file size and storage limits that restricts its use. This concerns IT as the projected amount of data created and copied annually is doubling in size every two years and by 2020 will measure 44 zetabytes. 2 Key Takeaway Enterprise IT can benefit greatly by improving SharePoint, which has ~80% market penetration in Fortune 500 companies Key Takeaway User experience and collaboration could be improved considerably by simply improving transfer speeds to save users time Key Takeaway File size and storage limits are becoming increasingly problematic as file sizes and volumes grow at an accelerated rate 1 http://www.microsoft.com/global/en-us/news/publishingimages/imagegallery/images/infographics/yammerinfographic_web.jpg 2 2014 EMC Digital Universe Study with data and analysis by IDC, April 2014 http://www.emc.com/collateral/analyst-reports/idc-digital-universe-2014.pdf - 2014 IBM Corporation 18
Aspera for Microsoft SharePoint Introducing Aspera for Microsoft SharePoint Aspera for Microsoft SharePoint enables SharePoint 2013 users to Overcome SharePoint file size, file number, and repository size limitations Transfer large files and data sets at high-speed predictably and reliably anywhere in the world Apply SharePoint more broadly in large file and data set workflows and business processes Aspera helps SharePoint admins to Increase adoption through better user experiences Leverage the cloud and more flexible storage architectures Improve ROI on existing software and storage investment 2014 IBM Corporation 19
Aspera for Microsoft SharePoint Aspera for Microsoft SharePoint addresses these challenges and more Scale Speed Size Transparent user experience as a result of a seamless integration into SharePoint no training necessary Flexible deployment options for storing data in any repository, on-premises or cloud, while encrypting files throughout the transfer process Supports SharePoint check in and check out workflow to facilitate document collaboration Key Benefit The seamless integration into SharePoint creates a transparent user experience Fast, secure, predictable transfers over WAN with FASP at full bandwidth capacity FASP uploads and downloads enabled directly from within the SharePoint document library interface Users get extraordinary bandwidth control with preset or on-the-fly management No file size or number of file limitations Upload individual files or whole directories; directory structures will be automatically created inside the Microsoft SharePoint document library Files are stored outside of SharePoint content repositories, making it possible to separate file storage from SharePoint database storage locations Key Benefit Key Benefit The transfer speed improvements help With no file and storage limits, there transform the user experience and boost could be greater adoption and user productivity increased potential for new SharePoint use cases 2014 IBM Corporation 20
Aspera for Microsoft SharePoint Seamlessly integrated capabilities delights users High-Speed SharePoint Transfers with Aspera Integrates directly into the SharePoint interface Upload or Download files of any size Upload or Download folders with any number of files Retain nested folder structure within SharePoint Preview images during upload Automatically launch native viewer on download Integrates with SharePoint search Check in/check out native SharePoint workflow Pause, Cancel, and Resume transfers Encrypt file transfers In Flight and At Rest (EAR) 2014 IBM Corporation 21
Aspera for Microsoft SharePoint Aspera differentiation at the core FILE SIZE INDEPENDENT Maximum transfer speed, optimal bandwidth utilization and maximum I/O throughput on any storage platform regardless of number or size of files INFRASTRUCTURE AGNOSTIC Locate your big data anywhere and move it seamlessly with high-speed, secure transfers FASP 3 DISTANCE INDEPENDENT ALL PARADIGMS & DEPLOYMENT MODELS Transfer, replicate or synchronize your data in all types of scenarios: one-toone, hub and spoke, unidirectional and multi-directional CLOU D HYBRID ON-PREMISE 2014 IBM Corporation 22
Aspera for Microsoft SharePoint Aspera for Microsoft SharePoint delivers clear business value Scale Speed Size Business outcomes Enhance the user experience to facilitate greater collaboration Increase adoption through better experience Increase employee productivity with faster performance Broaden SharePoint use cases to include large file and data set workflows Transition to use of the cloud and more flexible storage architectures 2014 IBM Corporation 23
Aspera for Microsoft SharePoint Next steps Download the datasheet IBM Aspera for Microsoft SharePoint Watch the webinar with a product demo IBM Aspera FASP high-speed transport Download the whitepaper IBM Aspera FASP high-speed transport Note: Click on thumbnails in Slideshow mode to link to the pdf 2014 IBM Corporation 24
Aspera for Microsoft SharePoint Backup 25 2014 IBM Corporation
Aspera for Microsoft SharePoint SharePoint integration architecture On-Premise Datacenter HTTP 1 Customer Site FASP 3 2 4 THE SOLUTION 1. User authenticates to SharePoint 2. SharePoint application communicates with Aspera via Node API 3. Content is uploaded to and downloaded from storage via Aspera Connect Server 4. SharePoint application accesses content in object storage for processing Aspera Enterprise Server + Connect licensing CIFS/ SAN Storage Customer Data Center 2014 IBM Corporation 26
Aspera for Microsoft SharePoint SharePoint integration architecture Cloud Datacenter HTTP 1 FASP 3 2 4 Customer Site THE SOLUTION User authenticates to SharePoint SharePoint application communicates with Aspera via Node API Content is uploaded to and downloaded from Object storage via Aspera SharePoint application accesses content in object storage for processing Aspera Enterprise Server + Connect licensing Cloud Platform 2014 IBM Corporation 27