DPI-802 MA The Arts of Communication January 2016



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DPI-802 MA The Arts of Communication January 2016 Each speech has a job to do. Figure out what it is and make sure it gets done. Peggy Noonan The human mind is a pattern-seeking, story-telling device. Stephen Jay Gould The mind is a wonderful thing. It starts working the minute you re born and never stops until you get up to speak in public. Roscoe Drummond Instructor: Holly Weeks Office: BL 2C, Belfer Building holly_weeks@hks.harvard.edu Office Hours: Thursday 1/7 4:30-5:45, Tuesday 1/12 4:30-5:45, Friday 1/15 2:20-3:15 Faculty Assistant: Alison Kommer alison_kommer@hks.harvard.edu Class Meetings: Weil Town Hall, Belfer Building, Lobby This is a complex schedule. Please see the course calendar at the end of the syllabus. Full-class meetings include a lecture/discussion on Monday January 4, 12:00-2:00, and a baseline workshop Monday January 4, 2:30-5:00; and lecture/discussions on Thursday January 7, 1:00-3:00, Tuesday January 12, 1:00-3:00, and Friday January 15, 9:00-11:30 in Weil Town Hall, Belfer Building, Lobby. Required workshops are assigned and are scheduled for half the class on the mornings or afternoons of Tuesday January 5, Friday January 8, and Wednesday January 13. The other half of the class will meet (mornings or afternoons) on Wednesday January 5, Monday January 11, and Thursday January 14. Assigned workshops: RED 1 1/5, 1/8, 1/13 9:30am 1:00pm Weil Town Hall RED 2 1/5, 1/8, 1/13 1:30am 5:00pm Weil Town Hall BLUE 1 1/6, 1/11, 1/14 9:30am 1:00pm Weil Town Hall BLUE 2 1/6, 1/11, 1/14 1:30pm 5:00pm Weil Town Hall In addition, optional open workshops are scheduled on Thursday January 7, and Tuesday January 12, 3:00-4:20 and Friday January 15 12:30-1:50 in Weil Town Hall. During these optional open workshops, students are invited to deliver extra speeches, re-do speeches given previously in required workshops and practice impromptu speaking. DPI-802 MA January 2016 Holly Weeks 1

Overview and Objectives Today s leaders must have the ability to communicate clearly and persuasively, as well as analyze thoughtfully. This course is designed for potential leaders in politics and public policy as well as other professions. Its goal is to strengthen your capacity to present yourself and your ideas well, speaking with authenticity, eloquence, and authority. The course emphasizes how to find your voice, shape your speaking persona, and work with effective elements of persuasion. Speaking assignments require students to develop important messages that combine substance, passion, and commitment. Students will stand in front of their class section giving brief speeches, taking questions, and receiving and, in turn, giving feedback. The speeches will be available as streamed video on the course webpage for later review. Course Outline The module is highly compressed for January term and consists of four strands that run concurrently. Full-class lecture/discussions focus on critical aspects of public speaking in the context of leadership situations. Sections, which divide the class into four assigned working groups of eight, are the occasions for students to hone their speaking skills. Readings and video clips bring greater breadth and depth to students understanding of the principles and characteristics of excellent and genuine public speaking. And optional workshops add opportunities for replay, impromptu speaking, and experimentation. This module differs from other DPI-802 classes in focusing exclusively on speeches, and does not include writing assignments. Audience There is no prerequisite for this course. It is designed to be useful to all students interested in public communication with all levels of experience, both in American and international contexts. Enrollment is limited by the performance nature of the course. Students do not need to petition the professor for admission. Cross-registrants and auditors are not permitted in DPI-802 MA. Expectations Time requirements for this course are likely to be medium-high; the scheduling is intensive but each section meets one morning or afternoon over the course of two days. (Please see the course calendar as the scheduling is complex.) The readings are compacted by the nature of the schedule. Students are required to present frequently and participate professionally in feedback sessions. Grades will be based on the speeches, and on class professionalism particularly on contributing constructive spoken and written feedback on others speeches. Since speeches and feedback are fundamental to learning, full attendance is required in all classes and assigned sections of this tightly scheduled module. A doctor s written excuse is required for an absence. One or more unexcused absences, including the final class, will affect the final grade. There are no exceptions to this policy. You are expected to abide by the University policies on academic honesty and integrity as given in the Student Handbook. Violations of these policies will not be tolerated and are subject to severe sanctions up to and including expulsion from the University. DPI-802 MA January 2016 Holly Weeks 2

Assignments Each student will be required to give one ungraded baseline speech of two minutes in the first class, and three speeches of four minutes followed by questions and answers during assigned workshop sessions. In addition, all students are expected to provide meaningful written and oral feedback to each presenter in their workshop group. There is no final exam. All assignments are due on the date under which they are listed, without exception. Grading Speeches 85% Class professionalism and written and oral feedback 15% Attendance is required at each assigned workshop. Any assignment that remains unfulfilled receives a failing grade. Course Materials Copies of the Required and Recommended books will be on reserve in the HKS library. Other course materials will be available on the Canvas course page. They will include both practical and theoretical readings, and additional video clips and commentary. There are eight books that students may wish to purchase at The Coop. There are also used copies available through vendors such as Amazon. Two are required reading and the others are recommended. Required: Jay Heinrichs, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion (Three Rivers Press, 2007) Annette Simmons, The Story Factor (Basic Books, 2006) Recommended: Jay Allison and Dan Gediman, This I Believe: The Personal Philosophies of Remarkable Men and Women (Holt, 2006) Lewis Copeland, The World s Great Speeches, 4th Edition (Dover, 2000) Bob Elliott and Kevin Carroll, Make Your Point! (AuthorHouse, 2005) Annette Simmons, Whoever Tells the Best Story Wins (AMACOM, 2007) Gerry Spence, How to Argue and Win Every Time (St. Martin s Press, 1995) Holly Weeks, Failure to Communicate: How Conversations Go Wrong and What You Can Do to Right Them (Harvard Business Press, 2008) These websites contain a broad range of famous speeches texts, audio, and video: www.americanrhetoric.com and www.tcc.vccs.edu/lrc/guides/speeches.htm Where to Find Readings In this syllabus, readings are marked (B) a required or recommended book listed above (O) online, either through a public website or via the Canvas course page Hard copies of the Required and Recommended books above will be on reserve in the HKS library. DPI-802 MA January 2016 Holly Weeks 3

Access to Canvas Course Website Class communication of notes, announcements, readings, and changes will be made through the Canvas course page. HKS students who register for the course will automatically have access to Canvas. To access Canvas go to: https://canvas.harvard.edu/. Class Schedule Monday, January 4 12:00-2:00 Lecture and discussion in Weil Town Hall. 2:30-5:00 Baseline Presentation Taking Your Ideas to Your Audience Required readings: (O) Marshall Goldsmith, Try Feedforward Instead of Feedback, from Leader to Leader, No. 25, Summer 2002. (O) Harwood Group, Meaningful Chaos: How People Form Relationships with Public Concerns (Bethesda: The Kettering Foundation, 1993), pp 1-5, 7-9, 11-21, 23-25, 27-39, 41-51, III-VII. (B) Jay Heinrichs, Thank You for Arguing, chapters 1-13, Appendix 1. (O) Nick Morgan, The Kinesthetic Speaker: Putting ACTION into WORDS, Harvard Business Review, vol.79 issue 4, Apr 2001. Recommended readings: (O) Edward Abbey, The Cowboy and His Cow from John Loughery s The Eloquent Essay. (O) Jay Conger, Inspiring Others: The Language of Leadership, The Executive, Vol. 5, No. 1 (Feb., 1991), pp. 31-45. (O) Daniel Goleman, Richard Boyatzis, Annie McKee, pp. 45-55 and Appendix B: Leadership Competencies, pp. 253-256 from Primal Leadership. (O) Jason Salzman, Develop a Simple Message, in Making the News: A Guide for Nonprofits and Activists, 1998, pp. 9-10. (B) Holly Weeks, Failure to Communicate: How Conversations Go Wrong and What You Can Do to Right Them (Harvard Business Press, 2008). Tuesday, January 5 / Wednesday, January 6 Workshops in Weil Town Hall Round 1: Presentations Tuesday: Wednesday: AM: RED 1 AM: BLUE 1 PM: RED 2 PM: BLUE 2 Workshop assignment: 4-minute problem/solution speech + 2-minute Q&A DPI-802 MA January 2016 Holly Weeks 4

Thursday, January 7 Carrying Your Point 1:00-3:00pm Lecture and discussion in Weil Town Hall Readings: (In-class handout) Neal Yanofsky, Where We Are, Where We Are Going. Recommended readings: (B) Jay Heinrichs, Thank You for Arguing, chapters 14-25. (O) Marie Danziger, Guidelines for More Effective Public Speaking. (O) Susan Faludi, Speak for Yourself, NY Times. (O) Madeleine Kunin, Living a Political Life, pp. 61-70. (O) Deborah Tanner, The Power of Talk: Who Gets Heard and Why, HBS Case No. 95510. 3:00-4:20pm Optional workshop 4:30-5:45pm Office hours BL 2C, Belfer Building Friday, January 8 / Monday, January 11 Round 2: Presentations Workshops in Weil Town Hall Friday: Monday: AM: RED 1 AM: BLUE 1 PM: RED 2 PM: BLUE 2 Workshop assignment: 4-minute frame argument speech + 2-minute Q&A Tuesday, January 12 Putting It All Together 1:00-3:00 Lecture and discussion in Weil Town Hall Required readings: (B) Annette Simmons, The Story Factor (Basic Books, 2006) Recommended readings: (B) Jay Allison, ed., This I Believe, pp. 28-33, 37-39, 49-51, 62-64, 75-86, 97-102, 132-134, 144-146, 168-170, 175-177, 191-193, 197-200, 214-216, 235-240. (O) Lilyan Wilder, The Key: Being Real, Chapter 2 from Talk Your Way to Success. (O) Howard Gardner, The Leaders Stories, in Leading Minds: An Anatomy of Leadership. 3:00-4:20pm Optional workshop 4:30-5:45pm Office hours BL 2C, Belfer Building DPI-802 MA January 2016 Holly Weeks 5

Wednesday, January 13 / Thursday, January 14 Round 3: Presentations Workshops in Weil Town Hall Wednesday: Thursday: AM: 9:30-12:00 RED 1 AM: 9:30-12:00 BLUE 1 PM: 1:30-4:00 RED 2 PM: 1:30-4:00 BLUE 2 Workshop assignment: 4-minute story & values speech + 2-minute Q&A Friday, January 15 Putting it all together 9:30-11:30 All-class debrief in Weil Town Hall 12:30-1:50pm Optional workshop 2:20-3:15pm Office hours BL 2C, Belfer Building Date TBD Make-up Class(es), if needed 9:00-1:00 & 1:00-5:00 Room TBD DPI-802 MA January 2016 Holly Weeks 6

DPI-802 MA January 2016 Calendar Holly Weeks Sections are assigned. Monday Tuesday Wednesday Thursday Friday 4 5 6 7 8 AM PM 12:00-2:00 Lecture and Discussion 2:30 5:00 Full Class Baseline Presentations Red 1 Red 2 Blue 1 Blue 2 1:00-3:00 Lecture and Discussion 3:00-4:20 Optional Workshop 4:30-5:45 Office Hours Red 1 Red 2 11 12 13 14 15 AM Blue 1 9:30-12:00 Red 1 9:30-12:00 Blue 1 9:30-11:30 Final Class and Debrief PM Blue 2 1:00-3:00 Lecture and Discussion 3:00-4:20 Optional Workshop 1:30-4:00 Red 2 1:30-4:00 Blue 2 12:30-1:50 Optional Workshop 2:00-3:15 Office Hours 4:30-5:45 Office Hours Sections are assigned. 12-31-15 DPI-802 MA January 2016 Holly Weeks 7