THE KALIBRATE ASP.NET APPLICATION FRAMEWORK IS A PRODUCT DEVELOPED & OWNED BY DIGITAL FUNCTION, LLC.

THE KALIBRATE ASP.NET APPLICATION FRAMEWORK IS A PRODUCT DEVELOPED & OWNED BY DIGITAL FUNCTION, LLC.

Kalibrate ASP.NET Application Framework Kalibrate is a powerful ASP.NET application framework that has been engineered to adapt to your business. What started out as a content management solution has evolved into an application framework that delivers enterprise level capabilities with an intuitive suite of tools for creating and managing innovative digital solutions. Kalibrate is the perfect hybrid between flexibility, extendibility, design, and efficiency that enables companies, like yours, to invest into a solution that can be strategically tailored to meet your business and brand objectives. Regardless if you need a simple brochure website or a fully integrated e-commerce solution the Kalibrate.NET framework has the flexibility to adapt to your needs and can be distributed across multiple channels web, mobile, collaboration/intranet, and custom applications. Technology Kalibrate utilizes Microsoft technologies and is built on the Microsoft ASP.NET Framework using the VB.NET language. It uses the latest technologies available, such as Microsoft.Net, MVC, Json, JavaScript, jquery, XML, HTML5, CSS3, AJAX, and SQL Server. Extendibility: Solution You Can Grow With We don t believe in forcing businesses into a box with a cookie cutter or off the shelf mentality, that is why the Kalibrate framework was designed to grow with your business and can be used as a solid foundation for projects of all shapes and sizes. With Kalibrate s extensive configuration and extendibility it is truly a.net solution that can be molded to fit and evolve with your business. Adapts to Your Brand: Maintains Brand Integrity Kalibrate has been engineered to work with the creative process, not against it. As a company, we understand that your brand is one of the most important aspects and your business should not have to sacrifice its integrity to get functionality. No cookie cutter design templates to choose from and nor do we put restraints on your creative or development team. It is more than just editing content: Content Management Empower Your Editors & Development Team Scalable Framework Flexible & Open API Multi-channel Delivery Latest Microsoft Technologies SEO Friendly Content Aggregation Extensive Configuration Extendible to Fit your Digital Needs E-commerce Capabilities Manage Multiple Applications or Sites Integrates with Other Technologies Mashes Well with Front-End Technologies No Restraints on Creative Team Optimal Performance No Cookie Cutter Design Templates Cloud Support

Content Management The core of Kalibrate, is a feature-rich content management solution that provides all the required tools for managing and maintaining an environment. Kalibrate s intuitive interface is quick to learn and can easily adapt to your digital needs. With Kalibrate s unique workflow, administrators and editors can access tools to edit and post content, quickly create pages, maintain digital assets, manage user access, essentially providing all the basics to help make your environment more useful for your users. The following list is a breakdown of the basic content management features included with Kalibrate. These features make up a strong, comprehensive foundation for managing and maintaining your environment. Content Management Features: Web-Based Solution Manage Pages & Site Navigation Dynamically add pages to the navigation Add/ Remove/ Modify Content Publishing Workflow Easily Create internal or external links Control Administrative & User Access Levels Manage Digital Assets SEO Friendly Framework Access to Meta Data & Title Tags Works with Google Analytics Rich Text Editing Controlled Editable Areas Adapts to Your Brand & Design Helps to Maintain Brand Consistency Tailored Styles for Your Brand No Cookie Cutter Designs Optional HTML Access Through Editor Supports HTML 5 & CSS Configurable Content & Path Types No HTML Knowledge Required Recycle/Trash Can Workflow Suppress Pages Quickly Page Versioning Content Scheduling SEO Friendly Search Engine Optimization (SEO) is a key component to any successful website, but to execute a successful SEO strategy you need a solution that can support your needs. With this in mind, Kalibrate has been engineered to be SEO friendly and offers key features to help your business implement a strategy that fits your business. Readable & SEO Friendly URLs URL Aliases 301 Re-directs Manage Custom Page URLs Manage Title Tags & Description Control Heading Tags within Editor Auto-Generated sitemap.xml Customize Additional Meta Data For Social Media Tags Tailor Content Structure to Microdata Vocabulary CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 3

Extend Framework with Tailored Components Since the conception of the Kalibrate framework, not one environment has ever been the same when it comes to the functionality. Because of this, we have built in flexible configuration to make it easy to extend the Kalibrate base framework. The following is a list of components that have been implemented, but the possibilities are endless. Photo Galleries E-commerce Workflow Shopping Cart Solutions Online Donation Workflow Online Delivery Workflow Online Auction Workflow Order Management Payment Gateway Integration Shipping API Integration Social Media Integration Specifications Catalog Product Catalog Online Boutiques Blog Management Intranet/Collaboration Solutions Member Directory MLS Integration Contact Company Directory Content Aggregation Across Components News & Announcements Articles & White Papers Events Calendar Management Event Registration & RSVP Administrative Workflow Integrate with Google Maps Locations Workflow Mapping Solutions Member & User Profile Management Discussion Forums & Bulletin Boards Login & Registration Process Forget Password Workflow Commenting Workflow Portfolio, Case Studies, & Projects Property Management Mobile Environments Milestones & Task Management Document Repository Site Search Reporting Features Wish List Workflow Reward Points RSS Feed Generation Lead Generation Forms Manage Multiple Sites Integrate with Third Party API s For Developers Purely an ASP.NET framework, built for developers, that is truly customizable making it easy for any.net development team to extend Kalibrate to fit your business. Accessible through Visual Studio Intellisense Support Built Using.NET Mobile Ready Extend Framework at Multiple Levels Setup & Manage Multiple Applications/Sites Control & Setup Taxonomy Rules Extendible Security SSL Configuration Enable Caching Permissions & Role Based Access Build & Implement Custom Components Setup Multiple SMTP Configuration True Separation of Layers CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 4

KALIBRATE CASE STUDY: WEBSITE, MOBILE, & FULL-ECOMMERCE ONLINE DELIVERY SOLUTION CLIENT Escalante s Fine Tex-Mex & Tequila PROJECT www.escalantes.net Project Lead Digital Strategy & Planning System Architecture Wireframe Development Content Management Solution Mobile Development E-commerce Development Authorize.net Integration Google Chrome Notifications Module Custom Development User Experience/UX Design Mobile & Web/UI Design HTML 5/CSS 3 Production Business Managed Hosting & Support Client Since: 2004 Launched: 2013 Escalante s is one of our oldest clients and when they started looking into developing an online solution to help support their delivery services they turned to Digital Function. Working with their team through a detailed discovery process we were able to deliver a full-ecommerce online delivery solution that adapts to their existing inhouse processes with workflow so each store manager can manage and process their location s specific deliveries. Along with the delivery solution, we updated their existing website with a new UI design and built in workflow to manage multiple locations with tools so they can manage their menus at each of their different locations. Plus, we implemented a mobile optimized environment so their customers can find their locations or look at their menu while on the go. Kalibrate.NET Application Framework Full-Ecommerce Online Delivery Solution Content Management Multiple Location Management Multiple Location Menu Management CRM workflow for Customers & Store Managers Store Manager Delivery Queue Delivery Zip Code Search Allow Customers to Create & Pay for Deliveries Online Account Management for Customers Manage Multiple Billing & Shipping Addresses Allow Customers to Apply & Pay with Corporate Account Google Chrome Notification Alerts on New Orders CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 5

KALIBRATE CASE STUDY: WEBSITE SOLUTION CLIENT Houston Public Library PROJECT www.houstonlibrary.org Lead Development Team Digital Strategy & Planning System Architecture User Experience/UX Design Web/UI Design Content Management Solution Custom Development Database Design HTML/CSS Production Social Media Integration The Houston Public Library teamed up with Limb Design & Digital Function to revamp their existing web environment. The project was a great collaboration between design and technology which is one of the key reasons we were hired for the project. Digital Function handled all the web development and collaborated on the interface design. Our team worked closely with the HPL staff to implement a solution to fit their needs. Kalibrate.NET Application Framework Content Management Tools Branch Locator with Zip Code Search Google Maps API Integration Location Profile Management Photo Gallery Workflow Custom Add-on: Link Management for Catalog Resources Google Translate Integration Site Search Client Since: 2008 Launched: 2008 STRATEGIC PARTNER/PROJECT LEAD Limb Design: Handled Branding/Design CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 6

KALIBRATE CASE STUDY: WEBSITE SOLUTION CLIENT Child Advocates PROJECT www.childadvocates.org Project Lead User Experience/UX Design Web/UI Design Application Development Back-End Development Front-End Development HTML/CSS Production Content Management Solution Social Media Integration Constant Contact Integration Black Baud Integration Business Managed Hosting & Support Child Advocates Houston is a local non-profit organization that provides a court appointed volunteers to represent abused and neglected children in Harris County to make sure no child falls through the cracks of our overburdened child welfare system. Child Advocates looked to Digital Function to re-design and implement a solution that they can grow with. We implemented our application framework Kalibrate so they can easily manage their content, their events, and profiles for their children. Kalibrate.NET Application Framework Content Management Tools News Management & Archiving Workflow Event Management Automation Tools for News, Profiles, & Events Profile Management to Highlight their Children Social Media Feeds Photo Gallery Management Microsite Development Client Since: 2011 Launched: 2011 CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 7

KALIBRATE CASE STUDY: WEBSITE & FULL-ECOMMERCE ONLINE DONATION SOLUTION CLIENT International Rhino Foundation PROJECT www.rhinos.org Lead Development Team User Experience/UX Design HTML/CSS Production E-commerce Development Back-End Development Front-End Development Custom Development Authorize.net Integration Constant Contact Integration Business Managed Hosting & Support Client Since: 2011 Launched: 2012 STRATEGIC PARTNER Paper Wing Studios: Handled Branding/Design Paper Wing Studios asked Digital Function to help build an online donation solution for one of their clients the International Rhino Foundation. We worked with this global foundation through a discovery process to determine their needs for the new site and online donations. Utilizing the Kalibrate framework we were able to implement a solution to help them manage their content, post recent news, set up featured articles, manage multiple photo galleries, and keep their staff & board of director profiles up to date. Plus, we implemented a custom online donation solution to meet their needs to collect donation, setup re-occurring donations, manage donor accounts, and download donation reports. Kalibrate.NET Application Framework Full-Ecommerce Online Donation Solution Content Management Tools CRM workflow for Donor Management Custom Add-on: Reporting Tools for Online Donations News Management & Archiving Workflow Automation Tools for News & Profiles Staff & Board of Directors Profile Management Featured Article Management Photo Gallery Management Join our email List Workflow CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 8

KALIBRATE CASE STUDY: WEBSITE & TECHNICAL SPECIFICATIONS CATALOG SOLUTION CLIENT Flotek Industries Project www.flotekind.com Project Lead Digital Strategy & Planning System Architecture Content Management Solution Re-Design based on Brand Guidelines Wireframe Development Custom Development User Experience/UX Design Web/UI Design HTML/CSS Production Campaign Monitor Integration Business Managed Hosting & Support Client Since: 2011 Launched: 2011 Flotek is a global company that supplies drilling & production related products and services to the energy and mining industries. Flotek hired on Digital Function to re-design and re-develop their existing website with content management tools to help keep their content and product information consistently updated. After going through a detailed discovery process to determine the needs for the new design and functionality we utilized the Kalibrate framework to build a solution tailored specially to their needs and unique product catalog. Kalibrate.NET Application Framework Content Management Tools Custom Add-on: Technical Spec Product Catalog Multi-level News Management & Archiving Workflow Automation Tools for Company & Investor News Investor Relations Management Tools Customer login Request workflow Customer Login to Access Protected Files Office Contact Directory Management & Organization Join our email List Workflow Microsite Development CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 9

KALIBRATE CASE STUDY: WEBSITE & MOBILE SOLUTION Client Menninger Clinic Project www. menningerclinic.com Lead Development Team Web/UI/ Interface Consulting HTML/CSS Production Mobile Development Back-End Development Front-End Development Social Media Integration Business Managed Hosting & Support Client Since: 2012 Launched: 2012 Spotlight Creative, a local creative firm, brought on Digital Function to work with one of their clients Menninger Clinic to develop their new website. The Spotlight team handled all the creative and branding aspects of the project and asked Digital Function to implement content management to fit their client s needs. Using the Kalibrate.NET framework we implemented tools tailored to Menninger s needs that allow their staff to manage and update content, manage their newsroom, post testimonials, & keep their management team profiles up to date. Kalibrate.NET Application Framework Content Management Tools News Management & Archiving Workflow Automation Tools for News Staff & Board of Directors Profile Management Social Media Feeds Mobile Optimized Site launched in 2013 Photo Gallery/Testimonial Management Site Search STRATEGIC PARTNER/PROJECT LEAD Spotlight Creative: Handled Branding/Design CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 10

KALIBRATE CASE STUDY: WEBSITE, MOBILE, & MAPPING SOLUTION CLIENT Houston Bayou Greenways PROJECT www.houstonbayougreenways.org Lead Development Team Interface Design Consulting HTML 5/CSS 3 Production Content Management Solution Google Maps Integration Custom Development Mobile Development Business Managed Hosting & Support Client Since: 2011 Launched: 2012 STRATEGIC PARTNER/PROJECT LEAD Minor Design Group: Handled Branding/Design Minor Design brought on Digital Function to help implement a mapping solution for one their clients, the Houston Bayou Greenways. We worked with them to develop and create a unique mapping experience that would allow users to explore the Houston Bayous and all their activities and amenities. With custom tools we developed utilizing the Kalibrate framework, they are able to import points/polylines using KML files that pinpoint the path of each bayou where they can easily add in points, using x-y coordinates, for amenities such as paddling, restrooms, art installations, points to highlight plans for future projects, show paths of existing trails, and bike trails. This experience allows users to quickly locate activities of interest along the bayous and provides these locations on the map using the Google Maps API. Content Management Tools Custom Add-on: Managing Bayous Custom Add-on: Managing Bayou Amenities Custom Add-on: Managing Projects on the Bayous Custom Add-on: Managing Existing Trails Calendar Event Management Mobile Optimized Site Calorie Counter Photo Gallery Management CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 11

KALIBRATE CASE STUDY: WEBSITE, E-COMMERCE, & EVENT REGISTRATION SOLUTION CLIENT Energistics PROJECT www.energistics.org Lead Development Team Content Management Solution E-commerce Development Front-End Back-End Custom Development HTML/CSS Production Business Managed Dedicate Hosting & Support Client Since: 2009 Launched: 2010 STRATEGIC PARTNER/PROJECT LEAD Origin Design: Handled Branding/Design Digital Function partnered with local design agency, Origin Design and Energistics to build the new Energistics.org. Using the Kalibrate framework we were able to adapt to all their needs for events, news, team member profiles, showcasing their members & media partners, event registration, portfolio standards, and reference materials. Content Management News Management & Archiving Workflow Event Management & Event Registration Automation Tools for News & Events CRM workflow for Member Management Document Repository workflow for Reference Materials Staff & Board of Directors Profile Management Member Company Profile Management Member Login and Account Management Content Classification, Tagging & Aggregation Site Search CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 12

KALIBRATE CASE STUDY: ONLINE GLOBAL COLLABORATION SOLUTION CLIENT Energistics Collaboration Centre PROJECT Private Collaboration Portal Project Lead Digital Strategy & Planning System Architecture Wireframe Development Prototyping Content Management Solution Custom Development User Experience/UX Design Web/UI Design HTML /CSS Production Business Managed Dedicate Hosting & Support Client Since: 2008 Launched: 2012 Energistics, an existing client, was looking to revamp their online Collaboration Centre, currently in Microsoft SharePoint. They were looking for a solution with the flexibility they need and not be forced into a box. Looking at all the options, they selected Digital Function and Kalibrate as the foundation for this global project. The extendable framework within Kalibrate is allowing Digital Function to build a powerful solution with the collaboration tools they need to communicate better and allow members from all over the globe to work more efficiently. Kalibrate.NET Application Framework Online Global Collaboration Solution WIKI Workflow Advanced Search Functionality Project Management Workflow Forum/Discussions Document Repository for Shared Documents Issues & Change Request Workflow CRM Member Directory User Access & Account Management Member Profiles & Management Workflow, Registration & Login Process Tagging & Category Content Aggregation Notifications, Personal Tags, & Personal Flagging CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 13

Select Kalibrate Projects The following is a list of selected clients currently using Kalibrate. Flotek Industries www.flotekind.com s International Rhino Foundation www.rhinos.org Menninger Clinic www.menningerclinic.com Child Advocates www.childadvocates.org Energistics www.energistics.org Houston Public Library www.houstonlibrary.org Gertz Law www.gertzlawyers.com Escalante s www.escalantes.net YUMA Companies www.yumacompanies.com OFS Energy Fund www.ofsfund.com Tekell Book Allen & Morris, LLP www.tekellbook.com Haus Alkire www.hausalkire.com Fortune Fish & Gourmet www.fortunefishco.net Vision Oil Tools www.visionoiltools.com Connelly Baker Wotring www.connellybaker.com PAWS Houston www.pawshouston.org American Spine Center www.americanspinemd.com Rognon & Patterson www.rognonpatterson.com Element Power www.elpower.com Past Era Jewelry www.pastera.com CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 14

About Digital Function Digital Function, launched in 2002, is a development firm that focuses on technology, design, strategy, & support. We have been building solutions, frameworks, and digital experiences for over 10 years and we believe in building comprehensive solutions that adapt to real world business situations. It s not about having a website anymore, we feel that digital is the future and we believe in implementing innovative solutions that are flexible, engaging, and can grow with your business. Who We Are: The Digital Function team is comprised of experienced developers, software engineers, information architects, front-end experts, & UX/UI designers all with passion for technology. Together we collaboratively create successful solutions to fit any business looking to progress their digital presents. Digital Function is proud to be an American made development company based out of Houston, Texas. Plus, our content management framework, Kalibrate, is 100% American made. We do not outsource any of our development or support services overseas. Digital Function Services Digital Function provides a comprehensive suite of digital services and solutions for all types businesses, from startups to publicly traded companies, in helping them stay competitive in this digital world. Our goal is to provide services unmatched in the industry by going beyond what s required. Through integrity and dedication, we make every effort to provide value in our services and are committed to delivering outstanding results for our clients. How We Can Help Your Business Strategy Consulting & Discovery Digital Strategy & Planning System/Information Architecture Technology Back-End Development Front-End Development Mobile Development Prototyping Usability Research Product strategy Custom App Development Content Management Development Web Applications E-commerce Development WordPress Websites/Blogs Social Media Integration Design User Experience/UX Design Mobile/UI Design Support Business Managed Hosting Solution Support Website Maintenance Website/UI Design Wireframe Development Search Engine Optimization Email Marketing CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 15

Digital Function Solutions Digital Function has extensive experience in developing a wide range of digital solutions for various industries and amazing clients. Our team has crafted content management software, e-commerce solutions, countless websites, mobile solutions, online tee time management software for the golf industry, online order solutions for the restaurant industry, online auction environment, reporting solutions, global collaboration portals, and intranet environments to name a few. We work closely with our clients to determine the right digital strategy that compliments their business to deliver an innovative solution that they can grow with. Comprehensive Solutions Website Management Solution E-commerce Management Solution Mobile Solutions SEO/SEM Solutions Social Media Solutions Email Solutions Our Core: Digital Function is well versed in following technologies ASP.NET ASP.NET MVC Microsoft SQL Server ASP.NET AJAX JavaScript Json Format jquery Library & UI Mobile Platforms WordPress Services REST Web Services IIS & Server Technologies Payment Processing Gateways Google Maps API Google Analytics Social Media The Right Team Finding the right solution is part of the process when looking for a solution to support your business or your next project, but we feel that working with the right team is just as important, to make the right solution work for you. Not only do we have a strong development core, our supporting cast of UI/UX designers, front-end experts, software engineers, and information architects creates a well balanced team that is capable of handling your needs from concept to deployment. We strive to create synergy with our clients to build a solid foundation for a long-term relationship. Industries Served Because of our approach and philosophy in crafting solution that fit your business our team has been lucky enough to deliver successful solutions across multiple industries Non-profit Organizations Legal Services & Law Firms Financial Services Medical & Healthcare Services Startups Online Retailers & Boutiques Fashion Restaurants Professional Services Oil/Gas & Energy Sectors Industrial Products CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 16

Contact Information For More Information Please Contact Digital Function Digital Function, LLC. 8323 Southwest FWY, Suite 473 Houston, Texas 77074 713.988.0058 _office CONFIDENTIAL. COPYRIGHT 2014 DIGITAL FUNCTION, LLC. www.digitalfunction.com 17