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Enterprise Master Data Architecture Design Decisions and Options Alexander Schmidt, Boris Otto Lima, August 13, 2010 Institute of Information Management Chair of Prof. Dr. Hubert Österle

Motivation: Increasing Attention for Master Data on Enterprise Level Process Industry: Fulfillment of REACH provisions (EU guideline regulating registration, evaluation, authorization, and restriction of chemical substances) forces companies to gather data and give evidence of properties of their chemical substances across the entire supply chain Insurance Companies: With fierce competition in a highly hl saturated t market, need to be able to view their customers from a 360 perspective, i.e. all customer master data, contract data, and performance data must be available in a consistent, up-to- date, and complete form across the company Procurement: In order to be able to conduct a comprehensive spend analysis in multi-divisional companies, the central procurement department has to have access to consistent supplier master data and product group codes. Also, ownerships structures of suppliers and their affiliates must be transparent so that purchasing volumes of all subsidiaries can be taken into account in an evaluation? What design decisions do companies have to make with regard to master data management in general and, more specifically, with regard to their enterprise master data architecture and which design options do they have? CC CDQ2 Lima, 13.08.2010 / 2

Defining Master Data Master Data Represents the business objects which are agreed on and shared across the enterprise, i.e. the core business data entities Typical master data is material and product master data, supplier and customer master data, and master data regarding employees and assets [Dreibelbis et al. 2008, p. 35], [Smith and McKeen 2008, pp. 65-66] Data Master Data Inventory Data Transaction Data Low reference to time High reference to time High reference to time Low change frequency High change frequency Relatively l low change frequency Constant in volume Existentially independent referenced e.g. by transaction data Relatively constant in volume Existentially dependent reference master data Increasing volume Existentially dependent reference master data CC CDQ2 Lima, 13.08.2010 / 3

Components of an Enterprise Master Data Architecture Enterprise Master Data Architecture Conceptual Master Data Model Application Architecture for Master Data Application Systems Data Flows [Periasamy and Feeny 1997, p. 198], [Pienimäki 2005, p. 39] CC CDQ2 Lima, 13.08.2010 / 4

Literature Review: Appropriateness of Existing Architecture Frameworks Zachman TOGAF EAP FEAF EAC DAMA Enterprise master data architecture t focus Coverage of all enterprise master data architecture components Reference to master data Specification of relevant design decisions Identification of concrete design options Legend: TOGAF. The Open Group Architecture Framework EAC.. Enterprise Architecture Cube EAP.. Enterprise Architecture Planning DAMA Data Management Association FEAF.Federal Enterprise Architecture Framework CC CDQ2 Lima, 13.08.2010 / 5

Case A (DB Netz): Inventory of Infrastructure Assets (Tracks, Tunnels etc.) Infrastruktur planen Trassen/Anlagen vermarkten Betrieb Simulationsverfahren SNB Konzernanwendungen EVU- Anwendungen IBL Dienstplan Statistik LeiPro-A Infrastruktur beschreiben Projektbau + sonst. Anw. Konzernanwendungen TPS APS TPN ESF IZ-Plan Spurplan Gesamtangebot Druckliste Trassenbestellung Neigung 1 NFLS VZG ZuGe Fahrplanstatistiken GFD-Z Betris LST- Systeme Verzeichnis d. zulässigen Geschw. GFD-I Buchfahrplan EBuLa RUT-K BuMV BIP StreDa La DB GIS La- Druckstück BAUPLAN Csv-Dateien Buchfahrplan Dokumente Bildfahrplan DB Brücken Fahrzeug-DB bei TFZ 56 Bildliche Übersicht Zub-Info NSS LKD IIS R/3 Netz BBP VERONA ZFIS BFO-FfZ Genehmigung Schwerlasttransporte R/3 Werke Betra Örtliche FPLO FPLO für Einzelzüge Fahrplan für Zugmeldest. Infrastruktur instandhalten Baumaßnahmen planen Trassen planen/disponieren? application What is a common definition of the business object station track? (master data object definition) Which of the business object s attributes must be used in a standardized way across different processes, and which need not? (master data validity, master data object definition) Which of the business object s attributes are currently stored, altered, and distributed in which li ti systems? (metadata t management) How do data flows between application systems look like? (master data application topology and distribution) Who is responsible for which data? (master data ownership) What data is created, used, changed in which activity of the business process? (master data lifecycle, master data operations) Should data describing station tracks be stored in a central system or in several, distributed systems? (master data application topology) CC CDQ2 Lima, 13.08.2010 / 6

Case B (SBB Cargo): Identifying and Describing Master Data Objects Absolute Number Percentage Identified data objects 303 with owner 279 92 owner still to be clarified 23 8 Identified data objects (per data type) 303 Transaction data objects 62 20 Master data objects 47 16 Reference data objects 114 38 Synonym terms 78 25 still to be clarified 2 1 Data objects with master process 204 93 Data objects with identified master system 121 54? Determine common uniform definitions and structures for the company s master data objects (master data object definition, conceptual master data model) as well as unique identifiers for each master data class for unambiguous identification (master data validity). Establish a central organizational unit responsible for carrying out changes on master data objects (master data operations, master data ownership). Determine the leading system for each master data class and optimize architecture of applications administrating master data (master data application topology). Create a Master Data Map depicting assignment of master data objects to applications and the data flows between them (master data application topology and distribution). Design and implement tool-supported master data management processes (master data lifecycle, master data operations) CC CDQ2 Lima, 13.08.2010 / 7

Case C (Deutsche Telekom): Integrated Enterprise Master Data Modelling Architecture Layer Architecture Model Data Model Process Model Kundenprozess Produktkauf Business Process Architecture Leistungserstellungsprozess Teilprozess N I: Produktionsauftrag bis Annahme... N II:... I. 2 Produktion planen...... Business Object Glossary (Definition of Master Data Objects) Aufgabe... GbE Verfügbarkeitsprüfung... Group Domain Model Strategic Management Business Object Model Logical Architecture t Product Life Cycle Mgmt.. Billing CRM Partner Mgmt.. Supply Mgmt.. Service & Resource Lifecycle Mgmt. Service Management Production Resource Management FlexProd Typ Feldlänge / Pattern G12-Lokations-ID Application / System Architecture FlexProd MEGAPLAN Kontes-Orka Onkz Char [2-9] {1} [0-9] {1,4} Rufnummer Char [0-9] {1,10} LeistungsKey Char 14 G1-Produktanfrage LokationId String 60 ProduktinstanzId String 38 Technisches Produkt String 20 ProduktgruppenListe String 4 VonDatum String; dd.mm.yyyy 16 BisDatum String; dd.mm.yyyy 16 Application Landscape (Logical) Application Data Models? topology Origin and distribution of master data objects on its current application architecture (master data application topology and distribution) Semantics of master data objects leading to ambiguous understandings and inconsistent usage (master data definitions, metadata management) Business requirements on enterprise-wide data quality of certain master data objects (master data validity) CC CDQ2 Lima, 13.08.2010 / 8

Morphological Box: Options for Enterprise Master Data Architecture Design Decision Design Options Cases Busine ess Architec cture Master Data Ownership Master Data Validity Master Data Operations Master Data Life Cycle (Create, Update, Deactivate) Defined enterprise-wide Defined locally Enterprise-wide Specific business unit Specific business process Centralized execution (by central unit) Local execution (by the owner) Centrally standardized Hybrid Local design A, B and C A, B and C A and B A and B Data Arch hitecture Master Data Object Definition Conceptual Master Data Model Metadata Management Enterprise-wide, unambiguous Enterprise-wide, unambiguous Responsibility and processes are defined enterprise-wide Per business unit Per project Not defined Per business unit Per project Not defined Not actively managed A, B and C B and C A and C Applicatio on Architectu ure Master Data Application Topology (including allowed redundancy) Central System Leading System Consolidation Hub Registry A, B and C Integ gration Archit tecture Master Data Distribution Push Pull Not defined A, B and C Master Data Processing Real-time Batch B and C CC CDQ2 Lima, 13.08.2010 / 9

Enterprise Master Data Architecture Patterns Master Data Creation / Maintenance central MDM System Separate master data server Existing Business Application Central System Leading System Enterprise Master Data Architecture Bi-directional Coexistence Hub De-central Uni-directional Consolidation Hub none Registry Consolidation (Data Flow) Peer-To-Peer- Architecture [Dreibelbis et al. 2008], [Spath et al. 2009] CC CDQ2 Lima, 13.08.2010 / 10

Evaluating Different Architecture Patterns Central Leading Coexistence Consolidati Registry Peer-To- System System Hub on Hub Peer Adequacy for operative MDM Little implementation / maintenance effort Consistency / Controlled Redundancy Timeliness of master data Scalability / Performance Ability to improve master data quality CC CDQ2 Lima, 13.08.2010 / 11

Contact Person http://cdq.iwi.unisg.ch Dr. Boris Otto University of St. Gallen Institute of Information Management E-mail: boris.otto@unisg.ch Phone: +41 71 224 3220 Alexander Schmidt University it of St. Gallen Institute of Information Management E-mail: alexander.schmidt@unisg.ch Phone: +41 71 224 3784 CC CDQ2 Lima, 13.08.2010 / 12