American Express Company Financial Community Meeting

American Express Company Financial Community Meeting Kenneth Chenault Chairman and Chief Executive Officer Dan Schulman Group President, Enterprise Growth August 3, 2011

2 Agenda Financial Performance AXP: A Digital Evolution Digital Relevance in Core Businesses Enterprise Growth Strategy and Progress Q & A

Financial Performance ($ in billions) Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 Total Revenues Net of Interest Expense Growth vs. Prior Year $6.6 11% $6.8 12% $7.0 17% $7.2 13% $7.0 7% $7.6 12% Growth vs. Prior Year (Managed) (1%) (1%) 5% 4% Income from Continuing Operations* $0.9 $1.0 $1.1 $1.1 $1.2 $1.3 Growth vs. Prior Year 100% 197% 70% 50% 33% 27% Diluted EPS from Continuing Ops*** $0.73 $0.84 $0.90 $0.88** $0.97 $1.07 Return on Average Common Equity 17% 23% *Net income, including results from discontinued operations, was $885MM in Q1 10 (up 103%), $1,017MM in Q2 10 (an increase of 202%), $1,093MM in Q3 10 (up 71%), $1,062MM in Q4 10 (up 48%), $1,177MM in Q1 11 (an increase of 33%) and 1,331MM in Q2 11 (up 31%). **Q4 10 results include a $113MM ($74MM after-tax) charge related to reengineering costs. Excluding this charge, Q4 10 EPS would have been $0.94. ***Attributable to common shareholders. Excludes preferred share dividends and earnings allocated to participating share awards. Diluted EPS on a net income basis was $0.73 in Q1 10, $0.84 in Q2 10, $0.90 in Q3 10, $0.88 in Q4 10, $0.97 inq1 11 and $1.10 in Q2 11. See Annex 1 for a reconciliation to GAAP basis. 26% 27% 28% 28% 3

Metric Trends % increase/(decrease) vs. prior year: Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 Billed Business* 16% 16% 14% 15% 17% 18% Total Cards In Force** (4%) 0% 1% 4% 5% 6% Avg. Basic Cardmember Spending*** 23% 21% 15% 13% 14% 15% Mgd. Cardmember Loans**** (11%) (9%) (6%) (1%) 0% 2% Credit Performance *Card billed business includes activities (including cash advances) related to proprietary cards, cards issued under network partnership agreements (non-proprietary billed business), and certain insurance fees charged on proprietary cards. ** Q3 10 cards-in-force (CIF) was reduced by 1.6MM cards due to a change in the definition of CIF for certain retail co-brand cards in GNS. Adjusted for this change, CIF would have increased YoY 2%, 5%, 7% and 8% in Q3 10, Q4 10, Q1 11 and Q2 11, respectively.***computed from proprietary card activities only.****managed basis includes non-securitized and securitized loans. On a GAAP basis, loan growth increased/(decreased) by 57% in Q1 10, 76% in Q2 10, 82% in Q3 10 and by 86% in Q4 10. 4

Billed Business Growth by Segment % increase/(decrease) vs. prior year: 40% 30% 20% USCS ICS (FX Adj)* GCS (FX Adj)* GNS (FX Adj)* Total (FX Adj)* 10% 0% (10%) (20%) *See Annex 2 for reported billings growth rates. Q2'09 Q3'09 Q4'09 Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 5

Billed Business Growth by Region % increase/(decrease) vs. prior year: 25% 15% 5% (5%) (15%) (25%) *See Annex 3 for reported billings growth rates. US EMEA (FX Adj)* JAPA (FX Adj)* LACC (FX Adj)* Q2'09 Q3'09 Q4'09 Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 6

Online Commerce AXP Global Online Spend* Estimated Spending: Full Year Online Spend $100B+ June YTD Online Spend $60B+ 2009 2010 * Primarily includes spending at pure online merchants and spending through known online channels for merchants with both online and offline presence. Also includes an estimate of online spend for merchants in industries where external and internal benchmarks around online spend are available. 1H'10 1H'11 7

First Half 2011 Relative Performance ($ in billions) ($ in billions) $396 $154 $131 $126 $172 $163 $107 $62 $49 $63 $59 $45 AXP Citi* JPM** BofA*** Cap One Discover Growth vs. PY 18% 5% 11% 4% 23% 8% Citi* BofA*** JPM** Cap One AXP Discover Growth vs. PY (4%) (9%) (12%) 1% 2% (1%) *Includes Citi-Branded Cards and Citi Holdings Retail Partners North America Cards. **Includes the impact of the Washington Mutual acquisition. Reported billings shown above reflects sales volume, which excludes balance transfers. ***Credit Card, includes US consumer and foreign credit card. Global Card. Fiscal year ends November 30. Billed business is credit card sales volume; disclosed total credit card volume was $53B for the first half 2011 ended 5/31/11 and increased 10%. 8

First Half 2011 Worldwide Revenue 10% 4% (1%) (3%) (9%) AXP Bank of America* Discount Revenue and Fees Discover JPMorgan Capital One Net Interest Income (19%) AXP Discover Capital Citi** JPMorgan Bank of One America* Total Revenues YoY Growth NOTE: Discount revenue and fees include discount revenue, interchange, card fees and all other non-interest revenues. *Card Services Segment. **Citi Branded Cards. Fiscal year ends November 30. Consolidated. Consolidated. Card Services. 9

AXP Lending Net Write-off Rates versus Competitors 12.2% 8.6% 10.2% 9.4% 9.7% 6.0% 5.0% 5.8% 5.1% 7.1% 6.2% 3.1% Q2 10 Q2 11 AXP* Discover** JPMorgan*** Cap One Bank of America Citi *Rates include principal only. See Statistical tables in Q2 11 Earnings Release for net write-off rates including interest and/or fees. **Fiscal year ends November 30. US Card. *** Includes the impact of the Washington Mutual acquisition. Global Card. Credit Card, includes US consumer and foreign credit card. Citi-Branded Cards. 10

12 Investment Process Revenue Growth Brand Partnerships Improving Credit Drives Reserve Releases MasterCard & Visa Settlement Proceeds Acquisition Loyalty Technology Development New Business Initiatives 12-15% EPS Target

13 Investments by Category % of Total Investment Spending as of June 30, 2011 YTD: New Business Initiatives Brand Technology Development Merchant & Network Loyalty Acquisition

Global Proprietary New Cards and First Year Spend Acquired New Cards Acquired by Product Type YOY Growth First Year Spend* by Product Type YOY Growth 32% 40% 8% 1% 10% 10% 1H'10 1H'11 Cards Acquired Charge Co-Brand in 1H'10 Prop Lending Cards Acquired in 1H'11 *First Year Spend reflects the first 12 months of spending for a new card acquired. For cards acquired less than 12 months prior, internal estimates have been used for their expected spending over the 12 month period, i.e. a new card acquired on 2/1/11 includes 5 months of actual spend and 7 months of internally forecasted spend. 14

15 Investments by Category % of Total Investment Spending as of June 30, 2011 YTD: New Business Initiatives Brand Technology Development Merchant & Network Loyalty Acquisition

1.2x Investments Driving Loyalty USCS Cardmember Non-credit Attrition*; Indexed to Q1 05 levels: 1.0x 0.8x 0.6x 0.6x 0.4x Q1'05 Q1'06 Q1'07 Q1'08 Q1'09 Q1'10 Q1'11 Q2'11 Note: Q4 08, Q1 09 and Q2 09 were normalized for inactive card cancellations of 300K cards in Q4 08, 500K cards in Q1 09 and 2.6MM cards in Q2 09. *Non-Credit attrition includes voluntary attrition (cardmember initiated) and involuntary attrition (Amex initiated for non-activity, death, or the supplemental card cancellation by the basic cardmember). 16

17 Global Network & Merchant Services Increase in 1H 2011 versus 1H 2010: Total New Booked Charge Volume New Signings Billed Business Total Cards in Force New Partner Banks Generating 62% Return on Segment Capital with 41% PTI margins

AXP Share of U.S. Purchase Volume 19.9% 20.6% 19.9% 19.5% 20.4% 21.2% 22.2% 23.0% 23.7% 24.0% 23.8% 25.4% 26%+ 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Q1'11 General Purpose Charge and Credit* Preliminary Source: The Nilson Report. *Excludes cash advances. 18

19 Investments by Category % of Total Investment Spending as of June 30, 2011 YTD: New Business Initiatives Technology Development Digital Capabilities Core Infrastructure Workplace Efficiencies

20 Investment Process Revenue Growth Brand Partnerships Improving Credit Drives Reserve Releases MasterCard & Visa Settlement Proceeds Acquisition Loyalty Technology Development New Business Initiatives 12-15% EPS Target

21 Investment Process As we exit 2011 and into 2012 Revenues New Initiatives Revenues Core Businesses Reserve Releases Investments MasterCard & Visa Settlement Proceeds Expire 12-15% EPS Target

23 AXP Financial Targets On average and over time: 8% + 12-15% 25% +

25 Digital Strategy Objectives: Retain AXP Leadership Position Improve value for customers and partners Fully leverage assets and capabilities

26 Digital Strategy Guiding Principles: Go where our Customers go Be Embedded in the Payment Path Retain Optionality

Mobile Payments Recent Announcements Visa Digital Wallet With One-Click Buying To Launch This Fall Google, Citi, MasterCard, First Data and Sprint Team up to Make Your Phone Your Wallet MasterCard Starts Mobile Provisioning for NFC Visa Going Mobile with Fundamo Deal Wells Fargo, Chase, Bank of America jointly launch PayPal rival Pay-by-Phone Dialed Back: Carriers Scrap Plans for Their Own Network, Look to Big Credit Card Companies Note: The trademarks, logos and service marks used on this slide and throughout this presentation are property of their respective owners. 27

28 Digital Strategy Guiding Principles: Go where our Customers go Be Embedded in the Payment Path Retain Optionality Expand Franchise

29 Competitive Advantages Brand Premium Positioning Channels Closed Loop Data Travel Network Processing Infrastructure Rewards Bank Marketing / Sales Risk Management Info Management Servicing Rewards/Loyalty Ability to Partner Reengineering Affluent Customers Merchants Corporate Clients Business Partners GNS Partners

30 Competitive Advantages Closed Loop Information

31 Digital Closed Loop Information Cardmembers Loyalty program collectors Travel clients Serve users Prepaid card users Insights Industry Sub Industry Merchant Geography Time

32 Competitive Advantages Cardmembers, merchants and partners

33 Competitive Advantages Rewards Bank Loyalty Marketing

34 Competitive Advantages Ability to Partner

Valuable Partnerships 35

36 Competitive Advantages Brand

37 Competitive Advantages Brand Premium Positioning Channels Closed Loop Data Travel Network Processing Infrastructure Rewards Bank Marketing / Sales Risk Management Info Management Servicing Rewards/Loyalty Ability to Partner Reengineering Affluent Customers Merchants Corporate Clients Business Partners GNS Partners

39 Digital Initiatives Core Businesses Servicing App Launch Instant Customer Notification Search-Manager Launch Shop with Points Small Business Saturday Big Break for Small Businesses South by Southwest Refresh of americanexpress.com Return Protection on Merchant Partner sites OpenTable / MR Partnership Link, Like, Love: CM Offers on Facebook National foursquare rollout Apr 10 May 10 Jun 10 Aug 10 Sept 10 Nov 10 Feb 11 Mar 11 Apr 11 May 11 Jun 11 Jul 11 Real-Time Card Offers Insurance-Edge Launch Smart Offer API OPEN Forum App Launch Zynga / MR Partnership itunes Promotion Social Currency Advertising Campaign Launch of NEXTPEDITION Multi-city couponless loyalty offers pilot Redeem MR for Facebook ads Go Social program for merchants

Digital Customer Service: Mobile Apps Developed 15 iphone and 2 ipad apps in past year, including: Over one million downloads since US launch in April 2010; Launched in UK and Japan in November, Australia in February Over 25,000 downloads since September launch 40

43 Connecting Cardmembers & Merchants: Small Business Saturday In just three weeks 1.2 million Facebook Fans 2,500 PR placements in broadcast, print and online press 200,000 Registered Card enrollees Over 150 partners

45 Connecting Cardmembers & Merchants: Partnering with Foursquare National rollout of Smart Offer API with foursquare to provide couponless, location-based offers with select merchants National Offers Available

47 Digital Rewards: Membership Rewards in Facebook First ever rewards point redemption option for Facebook ads

48 1 Connecting Cardmembers & Merchants: Link, Like, Love on Facebook Cardmembers receive personalized couponless offers based their Social Graph, i.e. their likes, interests & social connections Register on Link, Like, Love Facebook page. 2 Receive deals tailored to you

49 Connecting Cardmembers & Merchants: Go Social Social media tool for merchants to create, provide and track offers for Cardmembers through Facebook, foursquare and other social media sites How It Works Connect social media accounts Claim locations Design an offer Distribute through Facebook and foursquare Couponless fulfillment Track and measure outcomes

51 Positive Industry Reactions Following the announcement of Link, Like, Love and Go Social "It's an inspired initiative. It will be the new retail and Amex has first mover advantage over Amazon Visa, Mastercard and every type of competitor on a 360 degree basis. Burt Flickinger, Strategic Resource Group in a Fox Business TV interview 160-Year-Old American Express Out-Innovates Google and Groupon. TechCrunch.com The Go Social area of the Amex site exudes the safety, security and gravitas of a mature financial institution. Paul Marsden, Social Commerce Today

52 Digital Closed Loop in Action +

Enterprise Growth Group Business Units 55

Annex 1 ($ in millions) Q1'10 Q2'10 Q3'10 Q4'10 GAAP Total Revenues Net of Interest Expense $6,560 $6,805 $6,973 $7,244 Securitization Adjustments: Discount revenue, net card fees and other NA NA NA NA Interest income NA NA NA NA Securitization income, net NA NA NA NA Interest expense NA NA NA NA Managed Total Revenues Net of Interest Expense $6,560 $6,805 $6,973 $7,244 ($ in millions) Q1'09 Q2'09 Q3'09 Q4'09 GAAP Total Revenues Net of Interest Expense $5,891 $6,056 $5,968 $6,421 Securitization Adjustments: Discount revenue, net card fees and other 99 79 82 71 Interest income 886 771 714 726 Securitization income, net (141) 2 (71) (190) Interest expense (83) (48) (58) (55) Managed Total Revenues Net of Interest Expense $6,652 $6,860 $6,635 $6,973 Increase/(Decrease) vs. prior year: GAAP Basis 11% 12% 17% 13% Managed Basis (1%) (1%) 5% 4% 106

Annex 2 Segment Billed Business - Reported & FX Adjusted* % increase/(decrease) vs. prior year: Q2'09 Q3'09 Q4'09 Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 ICS Reported (20%) (12%) 14% 19% 12% 12% 12% 16% 24% FX Adjusted (7%) (6%) 0% 6% 9% 10% 11% 10% 11% GCS Reported (23%) (14%) 8% 23% 21% 19% 16% 19% 19% FX Adjusted (18%) (11%) 3% 18% 21% 19% 17% 17% 15% GNS Reported (3%) 2% 34% 36% 27% 24% 26% 29% 36% FX Adjusted 6% 7% 22% 25% 23% 22% 24% 24% 25% Total Reported (16%) (11%) 8% 16% 16% 14% 15% 17% 18% FX Adjusted (13%) (9%) 4% 12% 15% 14% 14% 15% 15% *FX adjusted information assumes a constant exchange rate between the periods being compared for purposes of currency translation into U.S. dollars. (e.g., assumes foreign exchange rate used for Q2'11 applies to Q2'10; rate used for Q1 11 applies to Q1 10, etc.) 107

Annex 3 Region Billed Business - Reported & FX Adjusted* % increase/(decrease) vs. prior year: Q2'09 Q3'09 Q4'09 Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 U.S. (15%) (11%) 2% 11% 14% 13% 14% 15% 14% EMEA Reported (24%) (15%) 11% 16% 5% 5% 4% 13% 23% FX Adjusted (13%) (8%) 2% 11% 11% 11% 10% 10% 11% JAPA Reported (12%) (1%) 34% 44% 34% 31% 29% 28% 36% FX Adjusted 0% 1% 12% 22% 23% 23% 20% 18% 19% LACC Reported (19%) (11%) 20% 26% 24% 19% 18% 21% 22% FX Adjusted (5%) (1%) 7% 11% 15% 15% 15% 16% 15% *FX adjusted information assumes a constant exchange rate between the periods being compared for purposes of currency translation into U.S. dollars. (e.g., assumes foreign exchange rate used for Q2'11 applies to Q2'10; rate used for Q1 11 applies to Q1 10, etc.) 108