Star Quality Ratings: Legal, Operational and Strategic Questions for MA Organizations and Part D Plan Sponsors



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Where Do We Go From Here? Star Quality Ratings: Legal, Operational and Strategic Questions for MA Organizations and Part D Plan Sponsors American Health Lawyers Association 2011 Payors, Plans and Managed Care Law Institute Anne W. Hance McDermott Will & Emery Washington, DC Boston Brussels Chicago Düsseldorf Houston London Los Angeles Miami Milan Munich New York Orange County Rome San Diego Silicon Valley Washington, D.C. Strategic alliance with MWE China Law Offices (Shanghai) 2010 McDermott Will & Emery LLP. McDermott operates its practice through separate legal entities in each of the countries where it has offices. This communication may be considered attorney advertising. Previous results are not a guarantee of future outcome. The following legal entities are collectively referred to as "McDermott Will & Emery," "McDermott" or "the Firm": McDermott Will & Emery LLP, McDermott Will & Emery/Stanbrook LLP, McDermott Will & Emery Rechtsanwälte Steuerberater LLP, MWE Steuerberatungsgesellschaft mbh, McDermott Will & Emery Studio Legale Associato and McDermott Will & Emery UK LLP. These entities coordinate their activities through service agreements. This communication may be considered advertising under the rules regulating the legal profession. Agenda Why we re talking about star ratings Quality performance measures Legal issues, strategic and operational considerations Questions and comments 1

Why We re Talking About Star Ratings Medicare Advantage Payments Under the Affordable Care Act (ACA) CY 2012 begins the transition to FFS-linked benchmarks Counties assigned to a quartile, based on FFS spending in the county Each county s benchmark equals a percentage of FFS spending, determined according to the quartile assignment Highest FFS-spending quartile benchmark is 95% FFS costs Second highest FFS-spending quartile benchmark is 100% FFS costs Third highest FFS-spending quartile benchmark is 107.5% FFS costs Lowest FFS-spending quartile benchmark is 115% FFS costs County assignments change with CMS rebasing Transition to new payment methodology is incremental between 2012 and 2017, depending on the amount of the PMPM reduction 2

Medicare Advantage Payments Under the ACA (cont.) Quality bonuses for high-ranking MA Plans Ranking based on CMS 5-star quality rating system Phase-in 1.5-5% bonuses for 4- and 5-star Plans Double bonuses (up to 10 %) for qualifying plans in qualifying counties Bonuses available for new and low-enrollment MA Plans Medicare Advantage Payments Under the ACA (cont.) (2012 Pre-ACA Rate) x (Pre-ACA Transition Blend %) x (1+ Bonus % ) Stars < 3 3 2012 0% 3% 2013 0% 3% 2014 0% 3% 2015 0% 0% + 3.5 3.5% 3.5% 3.5% 0% (2012 FFS IME Phase Out x (FFS Transition Blend %) x (Quartile % + Bonus % ) 4 4.5 5 4% 4% 5% 4% 4% 5% 5% 5% 5% 5% 5% 5% = Blended Benchmark Morgan Stanley Research, Managed Care: Expecting Improvement in Medicare Adv. Star Ratings October 5, 2011 (slightly modified) 3

Medicare Advantage Payments Under the ACA (cont.) Reduction in MA rebates CY 2012-2014 phase-down of MA rebates to 50% High ranking quality MA Plans eligible for 65-70% rebate retention Certain new and low-enrollment MA Plans may be eligible for 65 70% rebate retention Medicare Advantage Payments Under the ACA (cont.) Stars <3 Pre-ACA Rebate % 75% ACA- Rebate % 50% CY 2012 Phase-in 66.7% CY 2013 Phase-in 58.3% CY 2014 50% 3 75% 50% 66.7% 58.3% 50% 3.5 75% 65% 71.7% 68.3% 65% 4 75% 65% 71.7% 68.3% 65% 4.5 75% 70% 73.3% 71.7% 70% 5 75% 70% 73.3% 71.7% 70% Morgan Stanley Research, Managed Care: Expecting Improvement in Medicare Adv. Star Ratings October 5, 2011 4

Medicare Advantage Payments Under the ACA (cont.) Plan #1: 2 stars Benchmark = $800 - Bid = $750 = $50 x 50% = Rebate = $25 Plan #2: 4 stars Benchmark = $832 - Bid = $750 = $82 X 65% = Rebate = $53 Plan #3: 5 stars Benchmark = $840 - Bid = $750 = $90 x 70% = Rebate = $63 Total Payment = $775 Total Payment = $803 Total Payment = $813 Morgan Stanley Research, Managed Care: Expecting Improvement in Medicare Adv. Star Ratings October 5, 2011 CMS Quality Bonus Payment Demonstration Project Introduced in November 2010 for CY 2012-2014 Enhanced quality bonuses 5-star MA Plans eligible for 5% bonus for CY 2012-2014 4-star and 4.5-star MA Plans eligible for 4% bonus for CY 2012-2013 and 5% bonus in CY 2014 3.5-star MA Plans eligible for 3.5% bonus in CY 2012-2014 3-star MA Plans eligible for 3% bonus in CY 2012-2014 Bonuses applied to both parts of the blended benchmark CMS will not apply the cap on the blended benchmark for 3- to 5-star MA Plans 5

Marketing and Enrollment Special election period for 5-star Plans Initially established for MA Plans, extended to Part D Plans as well Does not affect enrollment periods for other coverage Medicare.Gov displays symbols of high- and low-performing Plans Caution rating for Plans with overall rating below 3-stars for 3 consecutive years 5-star Plans receive high-quality designation Contract Performance and Termination Poor performers already subject to Corrective Action Plan letters CMS proposes to require maintenance of minimum 3-star rating for the MA and/or Part D Program(s) as a Program participation requirement CMS also proposes to permit CMS to terminate an MA Organization s or Part D Plan Sponsor s contract for failure to maintain a minimum 3-star rating for 3 consecutive years 6

Quality Measures Star Quality Rating System Quality measures 36 measures for MA Plans 17 measures for Part D Plans Grouped into 5 categories or domains for MA Plans 4 categories or domains for Part D Plans All Plans under a contract get the same score Part C score Part D score Beginning with the 2011 ratings (announced in Fall 2010), MA-PD Plans get overall score as well 7

Data Sources CMS administrative data Various measures collected throughout the benefit year E.g., IRE appeals, call center performance Consumer Assessment of Healthcare Providers and Systems (CAHPS) Survey of beneficiaries regarding their health care E.g., flu and pneumonia vaccines, ease of getting to physicians Survey conducted in spring of each year Data Sources (cont.) Healthcare Effectiveness Data and Information Set (HEDIS) Data collection in June for prior benefit years E.g., screenings for breast, colorectal cancers and metrics for diabetic members Heath Outcomes Survey (HOS) Survey of beneficiaries as to their longitudinal health/health care under the Plan and changes in past two years E.g., status of physical, mental health, monitoring of physical activity Members surveyed twice, two years apart 8

Quality Metrics Individual measures Each contract receives a number of stars for each individual quality measure CMS designates performance standards for certain metrics Meeting/exceeding a specific performance threshold automatically results in a pre-determined number of stars (e.g., 4 stars) Compliance with an absolute regulatory standard typically results in automatic 3 stars Other metrics may be evaluated on a relative scale and may be adjusted for certain patient characteristics, such as age, physical/mental health status, Medicaid eligibility Quality Metrics (cont.) Domain measures Individual measure scores are grouped with similar measures A domain score is assigned a star rating, based on the weighted average of the measures Program and Overall Scores All of a Program s domains are combined to determine the Program score MA-PD Plans receive an overall score summarizing Part C and D Program scores 9

Quality Metrics (cont.) CY 2012 Performance Ratings Five new measures, four retired, and a few adjusted Introduction of weighted scores Patient outcome measures receive greatest weight Then patient experience/complaints and access measures Process measures weighted the least Increased emphasis on measures for higher-risk beneficiaries Retired measures Still displayed publicly on CMS website and CMS still monitors Poor scores are subject to CMS compliance action Quality Metrics (cont.) Domain: 1 - Staying Healthy: Screenings, Tests and Vaccines Measure: C01 - Breast Cancer Screening Measure: C02 - Colorectal Cancer Screening Measure: C03 - Cardiovascular Care Cholesterol Screening Measure: C04 - Diabetes Care Cholesterol Screening Measure: C05 - Glaucoma Testing Measure: C06 - Annual Flu Vaccine Measure: C07 - Pneumonia Vaccine Measure: C08 - Improving or Maintaining Physical Health Measure: C09 - Improving or Maintaining Mental Health Measure: C10 - Monitoring Physical Activity Measure: C11 - Access to Primary Care Doctor Visits Measure: C24 - Reducing the Risk of Falling Measure: C12 - Adult BMI Assessment Domain: 2 - Managing Chronic (Long Term) Conditions Measure: C13 - Care for Older Adults Medication Review Measure: C14 - Care for Older Adults Functional Status Assessment Measure: C15 - Care for Older Adults Pain Screening Measure: C16 - Osteoporosis Management in Women who had a Fracture Measure: C17 - Diabetes Care Eye Exam Measure: C18 - Diabetes Care Kidney Disease Monitoring Measure: C19 - Diabetes Care Blood Sugar Controlled Measure: C20 - Diabetes Care Cholesterol Controlled Measure: C21 - Controlling Blood Pressure Measure: C22 - Rheumatoid Arthritis Management Measure: C23 - Improving Bladder Control Measure: C25 - Plan All-Cause Readmissions 10

Quality Metrics (cont.) Domain 3 - Ratings of Plan Responsiveness and Care Measure: C26 - Getting Needed Care Measure: C27 - Getting Appointments and Care Quickly Measure: C28 - Customer Service Measure: C29 - Overall Rating of Health Care Quality Measure: C30 - Overall Rating of Plan Domain: 5 - Health Plan Customer Service Measure: C34 - Plan Makes Timely Decisions about Appeals Measure: C35 - Reviewing Appeals Decisions Measure: C36 - Call Center Foreign Language Interpreter and TTY/TDD Availability Domain: 4 - Member Complaints, Problems Getting Services, and Choosing to Leave the Plan Measure: C31 - Complaints about the Health Plan Measure: C32 - Beneficiary Access and Performance Problems Measure: C33 - Members Choosing to Leave the Plan Quality Metrics (cont.) Domain: 1 - Drug Plan Customer Service Measure: D01 - Call Center Pharmacy Hold Time Measure: D02 - Call Center Foreign Language Interpreter and TTY/TDD Availability Measure: D03 - Appeals Auto Forward Measure: D04 - Appeals Upheld Measure: D05 - Enrollment Timeliness Domain: 3 - Member Experience with Drug Plan Measure: D09 - Getting Information From Drug Plan Measure: D10 - Rating of Drug Plan Measure: D11 - Getting Needed Prescription Drugs Domain: 2 - Member Complaints, Problems Getting Services, and Choosing to Leave the Plan Measure: D06 - Complaints about the Drug Plan Measure: D07 - Beneficiary Access and Performance Problems Measure: D08 - Members Choosing to Leave the Plan Domain: 4 - Drug Pricing and Patient Safety Measure: D12 - MPF Composite Measure: D13 - High Risk Medication Measure: D14 - Diabetes Treatment Measure: D15 - Part D Medication Adherence for Oral Diabetes Medications Measure: D16 - Part D Medication Adherence for Hypertension (ACEI or ARB) Measure: D17 - Part D Medication Adherence for Cholesterol (Statins) 11

Challenges With the Current System Quality rating system as a payment mechanism? Payments based on quality data from 1-3 years earlier Potential appeal opportunity at beginning of calendar year, prior to rate announcement (and benchmark determinations and bid submissions) E.g., Quality scores for CY 2013 payment subject to appeal in early 2012, prior to April 2012 announcement of CY 2013 rates Timing of Data Collection and Ratings Payment Year Data Year Post- Performance Ratings for Open Enrollment Post Performance Ratings for Payment Purposes Timeframe for Appealing Quality Scores Rate Notice Publication 2012 2009 October 2010 January 2011 Oct. 2010- Feb. 2011 Feb/April 2011 2013 2010 October 2011 January 2012 Oct. 2011- Feb. 2012 Feb/April 2012 2014 2011 October 2012 January 2013 Oct. 2012- Feb. 2013 Feb/April 2013 2015 2012 October 2013 January 2014 Oct. 2013- Feb. 2014 Feb/April 2014 12

Challenges With the Current System (cont.) Reliability of metrics Evolving metrics In support of CMS s triple aim, patient experience has and will continue to be emphasized Will the Medicare Shared Savings Program quality metrics influence MA Plan quality measures? Legal, Strategic and Operational Considerations 13

Select Legal Considerations Beneficiary inducement prohibition What is the inducement? Is there a particular provider involved? Is there an established exception? Anti-kickback statute What is the referral? What is the remuneration? Is there a safe harbor available? False Claims Act What are the payment implications? What about certifications of data accuracy? Select Legal Considerations (cont.) Mid-year benefit enhancement Value-added items and services Uniform benefit and uniform premium requirements Physician incentive payment requirements PCP panel requirements 14

Some Strategic and Operational Considerations Short-term initiatives to improve quality scores Internal changes Affecting change at the member and provider levels Incentives vs. rewards Creating buy in Do you have the appropriate tools in place? Some Strategic and Operational Considerations (cont.) Long-term strategic initiatives How do you engage the member in the long-term? What initiatives can influence provider behavior? Can you capitalize on other health care reform developments? 15

Questions and Comments Anne W. Hance 202.756.8270 ahance@mwe.com 16