BRINGING IT ALL TOGETHER: LOGISTICS CLUSTERS David Gonsalvez June 3, 2013
2001 2 Image Courtesy PLAZA
2007 Airport Rail : High Speed & Conventional Inditex (Zara) DC AutoVia : Madrid AutoVia : Valencia AutoVia : Barcelona 3 Image Courtesy PLAZA
2012 PLAZA (Platforma Logistica de Zaragoza) Size: 13 Million m2 Number of companies: 350 People employed: 12.000 Intermodal Terminal Caladero DC Inditex (Zara) DC Shopping Center 4 Image Courtesy PLAZA ZLC
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8 My Sources
Clusters in History: Diamonds in Antwerp Innovation: Cutting Skills and Tool Technology 9 Image: ladcwc.com
Clusters in History: Autos in Detroit Innovation: Assembly Line 10 Image: ford.ie
Why Cluster? Trust Tacit Knowledge Exchange Collaboration Caladero FISH Inditex WOOL Shared Loads 11
Why Cluster? Trust Tacit Knowledge Exchange Collaboration Supply Base Talent Pool Research and Education Porter: allows each member to benefit as if it had greater scale without requiring it to sacrifice its flexibility 12
Why Logistics Clusters? Replace lost manufacturing jobs Less susceptible to off-shoring Serves as infrastructure to other industries Not dependent on single industrial vertical 13 Image Courtesy PLAZA
Clusters: Enabled by Geography Location Access Mode Exchange Weather Nurture 14
Clusters: Operational Advantages Utilization Full Loads and Backhauls Frequency Several competitors! 15
Carrier Competition in PLAZA 16 Image Courtesy PLAZA
Multi-modal DCs in PLAZA 17 Image Courtesy PLAZA
2012 PLAZA (Platforma Logistica de Zaragoza) Intermodal Terminal Rail to DC 18 Image Courtesy PLAZA
Clusters: Operational Advantages Utilization Full Loads and Backhauls Frequency Several competitors! Multi modal Inventory efficiency Resource and Knowledge sharing 19
Generating Value Product finishing Customization Sequenced Delivery 20 Images Caladero Website
Infrastructure Physical Infrastructure Intermodal connections Financial and Transactional Infrastructure Information Infrastructure Energy Infrastructure 21 Image Courtesy PLAZA
Strong Role of Government Creating Large Scale Infrastructure Permitting Land Use and Regulations Attracting Private Investment Logistics Friendly Laws & Regulations Government Efficiency, External Trade Relations Participation in Logistics Clusters! 22
Building PLAZA 1000 hectares bought from private ownership Costs (Euros): Land 85 Mil Utilities 300 Mil Rail Infrastructure 288 Mil Companies: Carriers, DC s, Light Mfg, Offices, Warehouses 23
Regional Impact New jobs and increased wages Opportunities for small logistics firms Diversifying the local economy Promoting trade and exporting expertise 24
Evolution & Innovation Global and Local Emerging Markets Sustainable 25
The importance of Logistics Logistics industry in Europe à 14% of GDP 1. Six countries out of the global top-10 logistic performers are from the EU in 2012 2 Transportation is responsible for around a quarter of EU greenhouse gas emissions 3 On average, logistics costs account for 10-15% of the final cost of the finished product 4. High potential contribution to European competitiveness and sustainability targets (Cost, CO 2 and Energy savings) 1 COM(2007) 607 final. Freight Transport Logistics Action Plan European Commission, Brussels, 18.10.2007 2 Worldbank.org "Connecting to Compete 2012" http://siteresources.worldbank.org/trade/resources/239070-1336654966193/lpi_2012_final.pdf. 3 http://ec.europa.eu/clima/policies/transport/index_en.htm 4 European Logistics Association (2007) 26 6/5/13
Market opportunity and vision A 10% to 30% efficiency in EU logistics sector = 100 300 billion cost relief for European industry Make European industry resilient by a true people, planet, profit oriented logis8cs and supply chain sector. A sector that is economically, environmental and socially sustainable contribu8ng to both industry compe88veness and the EU policy targets 27 6/5/13
R&D in Logistics and Supply Chain Management is fast moving: Industry (Shippers and Logistics Service Providers) own core R&D groups/centers in logistics and Supply Chain Management: P&G, DHL, K+N National initiatives to overcome sector fragmentation and increase takeup of R&D leading to industry innovation: DINALOG (Netherlands), LOGISTOP (Spain), ILIM (Poland), VNL (Austria), 50+ (regional) research driven logistics clusters: LC Lower Austria (Austria); VIL and Logistics in Wallonia (Belgium); I-TRANS, Novalog, PIL (France); EffizienzCluster, LogDynamics, HOLM, KLOK (Germany); ALIA, AML, CCTL, MLC (Spain), CLOSER, NetPort (Sweden) and many others 28 6/5/13
5 National networks identified Organization name Country Members 1 1 1 1 CNC logística / Logistop Spain 300 "VNL" (Association for Network Logistics) ILIM - Institute of Logistics and Warehousing Dinalog - Dutch Institute for Advanced Logistics Austria 320 Poland 50 Netherlands 200 1 Maritime Development Center of Europe Denmark 157 6/5/13 29
52 Regional Clusters (EU-27) identified 7 2 2 13 6 1 2 3 3 1 1 Total: 52 14 countries 3 3 12 6 Clusters iden<fied 13 8 7 Germany Spain France Sweden Hungary Finland 8 2 1 Others 6/5/13 30
Top 15 Regional Clusters by number of members Organization name Country Members VIL (Flanders Institute for Logistics) Belgium 322 Logistics Initiative Hamburg Germany 280 Logistics in Wallonia Belgium 249 1 1 LUTB (Lyon Urban Truck & Bus) Transport & Mobility Systems France 175 Swedish Maritime Forum Sweden 130 CNA- Center for Transportation & Logistics Neuer Adler Germany 128 3 2 3 1 Logistics Cluster of Lower Austria Austria 116 TTP- Land Transportation Promotion Northern France Regionalmanagement Nordhessen GmbH, Cluster Mobility France 113 Germany 107 Mobility and Logistics Clúster Spain 102 4 Madrid Logística Spain 90 Cluster de Logística y Transporte de Galicia Spain 90 Industries du Commerce France 89 Barcelona Catalonia Logistic Center Spain 88 Syddansk Logistik Forum Denmark 87 6/5/13 31
Top 15 Regional Clusters by number of projects Organization name Country Logistics/SCM Projects Novalog - Logistics Cluster of Normandy France 80+ 1 EffizienzCluster Management Germany 33 Logis.Net - Science to Business GmbH - Hochschule Osnabrück Germany 25 VIL (Flanders Institute for Logistics) Belgium 21 ALIA (Agenda Logística Innovadora de Aragón) Spain 16 2 4 LogDynamics- Bremen Research Cluster for Dynamics in Logistics LOGICA - Campania Agency for Logistics and Freight Transport Promotion Germany 15 Italy 14 Logistics in Wallonia Belgium 13 3 3 2 Cluster of Logistics and Freight Transport in Navarra LUTB (Lyon Urban Truck & Bus) Transport & Mobility Systems Polo di Innovazione Trasporti Logistica e Trasformazione Spain 11 France 9 Italy 9 KLOK - Centre for Collaboration in Logistics Germany 9 NELI - North European Logistics Institute Finland 8 Industries du Commerce France 7 Asociación Murciana de Logística Spain 7 6/5/13 32
European Associations and Networks EIRAC (CoTree) ENLoCC (CNC) UIRR (CNC) Manufuture (CNC) CSCMP IRU ERTRAC (CNC) ELA (CNC, ILIM) AEL (CNC) CLECAT (CNC) SCC Green Freight Europe (CNC) ESC (CNC) F&L (CNC) ELUPEG (CNC) European Express Associa<on EIA (CNC) WATERBORNE TP (CNC) ERRAC (CNC) ECR- Europe 6/5/13 33
www.socool- logis<cs.eu SoCool@EU: Sustainable Organisa/on between Clusters Of Op/mised Logis/cs @ Europe The European hub for regional innova<on in logis<cs
SoCool@EU scope WHAT HOW WHY Crea8ng an open European plagorm of excellence in the area of supply chain management and logis8cs in connec8on with hubs and gateways Enabling research- driven regional clusters throughout Europe to collaborate and exchange experiences Increasing sustainability and compe88veness of logis8cal services and (intermodal) transport opera8ons in Europe 35 www.socool- logis<cs.eu info@socool- logis<cs.eu
Consor<um and Par<cipa<ng Third Par<es 36 www.socool- logis<cs.eu info@socool- logis<cs.eu
Mapping and identification of fields of Joint Action Meta-Analysis Expert Interviews Statistics Online-Survey Additional Input (e.g. expressions of interest by consortium partners) Regional Workshops Mapping of project ideas and fields of action across the clusters Identification of Fields of Joint Action 37 www.socool- logis<cs.eu info@socool- logis<cs.eu
Constitution of the Joint Action Plan: Consideration of the triple helix in the clusters Joint Action Cluster Report Business Cluster Workshops Policy Research/ Educa8on Business Plan Cluster Conference 38 www.socool- logis<cs.eu info@socool- logis<cs.eu
Fields of Joint Action of SoCool@EU in European Logistics Real estate & land use planning Alignment of future EU projects Image of logistics Infrastructure development Networking & cooperation Smart ICT technologies Harmonizing framework conditions Best practice & knowledge exchange Corridor development Human resources Advanced supply chains Urban logistics Green logistics 39 www.socool- logis<cs.eu info@socool- logis<cs.eu
Risk Factors to Logistics Clusters High energy prices Protectionist trade policies New technologies Government accountability and efficiency Infrastructure inadequacy 40 Regional competition
So How Do You Build A Logistics Cluster? With Triple Helix : Industry, Government, Research Vision and Leadership Long Term Commitment Challenges: Logistics companies are highly competitive Industry has little time for research Government seen as regulatory bureaucracy 41
So How Do You Build A Logistics Cluster? Start With: Core group of companies active and committed Government agency seed funding and involvement Innovation questions framed 42
So How Do You Build A Logistics Cluster? With Real Projects: Projects one company cannot accomplish by itself Research Institution(s) provide data driven nonpartisan framework Collaboration Vision and Leadership 43 Image: lohr.com
Factors for Successful Logistics Clusters Geography Infrastructure Government support and efficiency Education, Research and Innovation Collaboration 44
Thanks! www.zlc.edu.es