Education-Related Information Behavior and Seeking on the Internet (BISIBS II)

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Nadine Mahrholz, Joachim Griesbaum Institute for Information Science and Natural Language Processing University of Hildesheim Education-Related Information Behavior and Seeking on the Internet (BISIBS II)

Aim of the Project Getting a holistic view of (social) information needs and information behavior of students of education related study paths Search behavior (web) Perception of the social web Analysis of the open social web Recommendations for professional information providers Social media monitoring Publication and communication strategies 2

Research Approach 3

Perception of the Social Web Social web primarily used in leisure contexts Literature analysis (Morris et al. 2011, Gibs 2009) shows that social media are used for study-based communication and for information search Facebook often used as a groupware for informal learning and feedback of peers 4

Places and Scale of the Social Web Social online networks and blogs only play a subordinate role (open social web) Visible education-related communication is taking place in forums and questionanswering services Analysis of 21 forums roughly 1.6 million registered users approximately 6.9 million posting Analysis clearly depicts the relevance of participative social information behavior in the domain 5

Structure of Communication Lehrerforen.de Paedagogik-klick.de Referendar.de Posts per topic 8.3 8.7 7.9 Posts per user 11.9 20.3 6.7 Length of postings in words 91.8 88.5 80.3 Fraction of threads with one posting ( dead threads ) 9.3% 16.6% 13.9% Authors per thread 5.0 3.6 4.3 Data indicates that communication is of substantial volume and that there is usually a multiplicity of perspectives involved in communication In most cases the initiation of communication is successful Limitations: No baseline, no segmentation; triangulation required 6

Quality, Pragmatics and Success of Communication Intellectual analysis in a pretest stage Development of coding scheme Implementation of webbased categorisation tool Analysis: 50 threads of three different forums Pre-test with 6 threads and 60 postings 7

First Results Pre-Test Initiation Question types: both factoriented and opinionoriented Combined occurrence of uncertainty reduction, aim for suggestions and aim for emotional support and no overlap between emotional support and problem solving information needs Course of discussion Answers: mix of information, opinion, suggestions and further inquiries; meta-discussion and gratitude rather infrequent Emotional aspects and cognitive conflicts also visible, but on a relatively low scale New topical aspects visible in nearly half of all posts Outcome of discussion often unclear 8

BISIBS II Project Reports Bertram, J. (2013). Projekt SMA (Social Media Analyzation). Dokumentation des SMA-Projekts. Technische Dokumentation und Hinweise zur Benutzung der Werkzeuge, Universität Hildesheim. Jatho, E. (2013). Projekt Informationswissenschaft. Wissensgenerierung in Bildungsforen: Fragentypen, Frageaufbau, Inhalte und Motivation zu Fragen, Projektbericht Universität Hildesheim. Lahousse, S. (2013). Informelles Lernen in sozialen Netzwerken. Analyse des sozialen Netzwerkes Facebook in Bezug auf das Potential als E-Learning-Plattform für informelles Lernen. Magisterarbeit im Studiengang Internationales Informationsmanagement, Universität Hildesheim. 9

References Agichtein, E., Castillo, C., Donato, D., Gionis, A., & Mishne, G. (2008). Finding high-quality content in social media. Proceedings of the International Conference on Web Search and Web Data Mining (pp. 183-194), Palo Alto, California, USA, February 2008. d August 06, 2013 from http://allfacebook.de/userdata/ Busemann, K., & Gscheidle, C. (2011). Web 2.0: Aktive Mitwirkung verbleibt auf niedrigem Niveau. Ergebnisse der ARD/ZDF- Onlinestudie 2011. Media Perspektiven, 7-8/2011, 360-369. Geist, K., Griesbaum, J., & Mahrholz, N. (2012). User-generated content in web search: relevance and quality aspects of search results for education-related information needs. Proceedings of LWA 2012 Lernen Wissensentdeckung Adaptivität, Dortmund, September 2012. 10

References Gibs, J. (2009). Social Media: The Next Great Gateway for Content Discovery? nielsenwire. Retrieved November 09, 2012 from http://blog.nielsen.com/nielsenwire/online_mobile/social-media-thenext-great-gateway-for-content-discovery/ Hrastinski, S., & Aghaee, N. (2012). How are campus students using Social Media to support their studies? An explorative interview study. Education and Information Technologies, 17(4), 451-464. Iriberri, A., & Leroy, G. (2009). A life-cycle perspective on online community success, ACM Comput. Surv., 41(2), 1-29. 11

References Kasper, H., Dausinger, M., Kett, H., & Renner, T. (2010). Marktstudie: Social Media Monitoring Tools. IT-Lösungen zur Beobachtung und Analyse unternehmensstrategisch relevanter Informationen im Internet. Technical report. Stuttgart: Fraunhofer-Institut für Arbeitswirtschaft und Organisation. Kim, K., Yoo-Lee, E., & Sin, S. (2011). Social Media as Information Source: Undergraduates Use and Evaluation Behavior. Proceedings of the American Society for Information Science and Technology, 48(1), 1-3. Kop, R., & Hill, A. (2008). Connectivism: Learning theory of the future or vestige of the past? The International Review of Research in Open and Distance Learning [Online], 9(3). Retrieved August 06, 2013 from http://www.irrodl.org/index.php/irrodl/article/view/523/1103 12

References Lee, J., Paik, W., & Joo, S. (2012). Information resource selection of undergraduate students in academic search tasks. Information Research, 17(1), paper 511. Retrieved November 09, 2012 from http://informationr.net/ir/17-1/paper511.html Morris, M. R., Teevan, J., & Panovich, K. (2010). What do people ask their social networks, and why? A survey study of status message Q&A behavior. Proceedings of the 28th international conference on Human factors in computing systems (pp. 1739-1748), New York: ACM. Moturu, S.T., & Liu, H. (2011). Quantifying the trustworthiness of social media content. Journal of Distributed Parallel Databases, 29(3), 239-260, June 2011. 13

References Piaget, J. (1979). Judgement and reasoning in the child. London: Routledge. Ramakrishnan, R., & Tomkins, A (2007). Toward a People Web. Computer, 40(8), 63-72. Savolainen, R. (2011). Judging the quality and credibility of information in Internet discussion forums. Journal of the American Society for Information Science, 62(7), 1243-1256, July 2011. Scardamalia,M., & Bereiter, C. (1994). Computer support for knowledge-building communities. Journal of the Learning Sciences, 3, 265-283. Selwyn, N. (2009). Faceworking: exploring students education-related use of Facebook. Learning, Media and Technology, 34(2), 157-174. 14

References Shirky, C. (2010). Cognitive Surplus. New York: Penguin Press. Shirky, C. (2008). Here comes everybody. New York: Penguin Press. Statistisches Bundesamt (2012). Studierende an Hochschulen. Wintersemester 2011/2012. Fachserie 11, Reihe 4.1. Wiesbaden: Statistisches Bundesamt. Vygotsky, L. (1979). Mind in Society. The development of higher psychological processes. Cambridge, MA: Harvard University Press. Wenger, E., & Snyder, W. (2000). Communities of Practice: The Organizational Frontier. Harvard Business Review, 78(1), 139-145. Willemsen, L.M., Neijens, P.C., Bronner, F., & de Ridder, J.A. (2011). Highly Recommended! The Content Characteristics and Perceived Usefulness of Online Consumer Reviews. Journal of Computer- Mediated Communication, 17(1), 19-38, October 2011. 15