UNDERGRADUATE PROGRAMME HANDBOOK

UNDERGRADUATE PROGRAMME HANDBOOK 2014 2015 BUSINESS MANAGEMENT BSc Business Management (N201) BSc Business Management (Human Resources Management) (NN26) BSc Business Management (International Management) (N202) BSc Business Management (Logistics and Operations) (N291) BSc Business Management (Marketing) (NN25) BSc Business Management with Integrated Work Placement (N201) BSc Business Management with French (N290) BSc Business Management with German (N1R2) BSc Business Management with Spanish (N1R4) BSc Business Studies and Japanese (NT12)

2014 Cardiff Business School Version control: v1.0: Initial version published to students CBS0420 Created by CARBS Quality and Accreditation Office v1.0

Business Management related Programmes UNIVERSITY REGULATIONS AND DISCLAIMER University Regulations All students are required, as a condition of enrolment, to abide by University Regulations and Degree Programme Regulations. Full Degree Programme Regulations will be published and issued separately to this handbook and University Regulations are published separately on the University Web Site: http://learning.cf.ac.uk/quality/regs/ Disclaimer Every effort has been made to ensure the accuracy of the information contained within this handbook and the University will use all reasonable endeavours to deliver Programmes of Study in accordance with the descriptions set out herein. However, from time to time changes in human and/or physical resources or timetable constraints (for example) mean that changes have to be made*. The University therefore: a) reserves the right to make variations to the contents or methods of delivery of degree programmes, to discontinue programmes, and to merge or combine programmes, if such action is reasonably considered to be necessary by the University. If the University discontinues any programme, it will use its reasonable endeavours to provide a suitable alternative programme. b) gives notice that there may be occasions when certain combinations of option courses/modules cannot be timetabled and such combinations will not therefore be available. (*This list is not exhaustive) Exclusion Clause All students are notified that the modules advertised or referred to in this handbook are liable to be changed or withdrawn both before and after selection, for any reason including those set out below. Cardiff University accepts no responsibility for any such changes or withdrawals of modules and students select modules at their own risk. Reasons which may cause the change or withdrawal of modules include the loss of any key member of staff or insufficient take-up of modules by students; this list is not exhaustive. Timetabling Constraints Whilst every effort is made to ensure that the modules offered within a particular degree programme are open to all students on that programme, there may be occasions when certain combinations of optional modules cannot be timetabled and such combinations will not therefore be available. 2014 Cardiff Business School Page 3 of 279

Undergraduate Programme Handbook CONTENTS UNIVERSITY REGULATIONS AND DISCLAIMER ------------------------------------------- 3 INTRODUCTION -------------------------------------------------------------------------------------- 10 INFORMATION ON PROGRESSION FOR STUDENTSERROR! BOOKMARK NOT DEFINED. UNDERGRADUATE STUDENT HUB - KEY CONTACTS -------------------------------- 12 SEMESTER DATES 2014-2015 ----------------------------------------------------------------- 13 YEAR ONE PROGRAMME STRUCTURES -------------------------------------------------- 14 N201 BSc Business Management... 15 NN26 BSc Business Management (Human Resources)... 15 N202 BSc Business Management (International Management)... 15 N291 BSc Business Management (Logistics and Operations)... 15 NN25 BSc Business Management (Marketing)... 15 N201 BSc Business Management with Integrated Work Placement... 16 NT12 BSc Business Studies and Japanese... 17 N290 BSc Business Management with French... 18 N1R2 BSc Business Management with German... 18 N1R4 BSc Business Management with Spanish... 18 YEAR ONE MODULE DESCRIPTIONS ------------------------------------------------------- 19 BS1503 - Introduction to Accounting... 20 BS1508 - Statistical Analysis and Research Methods... 24 BS1528 - Marketing... 28 BS1529 - People in Organisations... 30 BS1530 - Principles of Business Management... 33 BS1547 - Introduction to Economics... 35 BS1629 - Business Environment... 38 Page 4 of 279 Cardiff University

Business Management related Programmes BS1630 - Principles of Marketing and Strategy... 40 ML1581 - Japanese History... 43 ML1582 - Elementary Japanese... 46 ML1682 - Elementary Japanese (Spring)... 49 ML1701 - Vocational Language Skills I (French)... 52 ML1702 - Vocational Language Skills I (Spanish)... 54 ML1703 - Vocational Language Skills I (German)... 56 YEAR TWO PROGRAMME STRUCTURES ------------------------------------------------- 58 N201 BSc Business Management... 59 NN26 BSc Business Management (Human Resources)... 60 N202 BSc Business Management (International Management)... 61 N291 BSc Business Management (Logistics and Operations)... 63 NN25 BSc Business Management (Marketing)... 64 N201 BSc Business Management with Integrated Work Placement... 65 NT12 BSc Business Studies and Japanese... 66 N290 BSc Business Management with French... 67 N1R2 BSc Business Management with German... 67 N1R4 BSc Business Management with Spanish... 67 YEAR TWO MODULE DESCRIPTIONS ------------------------------------------------------- 69 BS2506 - Inferential Statistics, Statistical Modelling and Survey Methods... 70 BS2517 - Performance and Financial Management... 73 BS2518 - Business, Government and Society... 77 BS2522 - Performance Management... 80 BS2524 - Cross Cultural Management... 83 BS2530 - Organisational Behaviour... 86 BS2535 - Buyer Behaviour... 89 BS2537 - International Management... 92 2014 Cardiff Business School Page 5 of 279

Undergraduate Programme Handbook BS2539 - Marketing Research... 95 BS2540 - Marketing and Strategy... 98 BS2541 - Purchasing and Supply Chain Management... 101 BS2542 - Managing People... 104 BS2543 - Business Information Systems... 107 BS2563 - International Management... 113 BS2564 - Organisational Behaviour... 116 BS2567 - Managing People in Organisations... 119 BS2568 - International Management Project... 121 BS2569 - Cross-Cultural Management... 124 BS2573 - Marketing (One Semester)... 128 BS2581 - Logistics and Distribution Management... 131 BS2582 - Operations Management... 134 BS2583 - Theory and Practice of Managing People... 137 BS2584 - Theory and Practice of Marketing and Strategy... 140 BS2585 - Theory and Practice of Organisational Behaviour... 143 BS2586 - Operations Management (One Semester)... 145 BS2587 - Experiential Learning and Reflective Practice... 147 BS2601 - Work Placement... 149 ML2595 - Contemporary Japanese Society... 152 ML2596 - Intermediate Japanese (Autumn)... 155 ML2696 - Intermediate Japanese (Spring)... 158 ML2701 - Vocational Skills II... 161 ML2702 - Business Language... 163 ML2703 - Oral Comprehension & Expression... 165 ML2704 - Business Correspondence... 167 ML2711 - Vocational Language Skills II... 169 Page 6 of 279 Cardiff University

Business Management related Programmes ML2712 - Business Language... 171 ML2713 - Oral Comprehension and Expression... 173 ML2714 - Business Correspondence... 175 ML2721 - Vocational Language Skills II... 177 ML2722 - Business Language... 179 ML2723 - Oral Comprehension & Expression... 181 ML2724 - Business Correspondence... 183 BS4010 - Compulsory Semester Abroad... 185 INTERCALARY YEAR MODULE DESCRIPTION ---------------------------------------- 187 BS4009 - Intercalary Study Programme in Europe... 188 YEAR THREE PROGRAMME STRUCTURES -------------------------------------------- 190 N201 BSc Business Management... 191 NN26 BSc Business Management (Human Resources)... 193 N202 BSc Business Management (International Management)... 195 N291 BSc Business Management (Logistics and Operations)... 197 NN25 BSc Business Management (Marketing)... 199 N201 Business Management with Integrated Work Placement... 201 N290 BSc Business Management with French... 203 N1R2 BSc Business Management with German... 203 N1R4 BSc Business Management with Spanish... 203 NT12 BSc Business Studies with Japanese... 205 YEAR THREE MODULE DESCRIPTIONS ------------------------------------------------- 206 BS3519 - Exploratory Data Analysis... 207 BS3538 - Work and Employment... 211 BS3543 - Strategic Management... 214 BS3589 - International Business Logistics... 217 BS3593 - Corporate Reporting and Finance... 220 2014 Cardiff Business School Page 7 of 279

Undergraduate Programme Handbook BS3594 - European Business Environment... 223 BS3619 - Modelling in Management Science... 226 BS3725 - Advertising and Marketing Communications Management... 229 BS3727 - Entrepreneurship and Small Business Development... 232 BS3728 - Ethics and Morality of Business... 235 BS3735 - Organisational Analysis and Change... 238 BS3739 - Advanced Operations Management... 241 BS3740 - International Human Resource Management... 244 BS3741 - Marketing Decision Making... 248 BS3742 - Services and Relationship Marketing... 251 BS3743 - Japanese & Asian Management Systems... 254 BS3744 - International Business... 258 BS3745 - Strategic Purchasing and Supplier Management... 261 ML3701 - Language Skills For Professionals (Fren)... 264 ML3711 - Language Skills For Professionals (Span)... 266 ML3721 - Language Skills For Professionals (Germ)... 268 ML5421 - Advanced Japanese... 270 ML5422 - Japanese for Business... 272 ML5423 - Japanese for Humanities... 274 ML5424 - Japanese Studies Dissertation... 276 Page 8 of 279 Cardiff University

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Undergraduate Programme Handbook INTRODUCTION WELCOME Thank you for choosing to study at Cardiff Business School (CARBS). For those of you who are just joining us, welcome! We hope that you enjoy your time with us and get as much out of your academic experience here as possible. Those of you who are returning for the next stage of your degree: welcome back, we are really pleased to see you return and continue your studies. HOW TO USE THE PROGRAMME HANDBOOK This Programme Handbook has primarily been designed to act as an aid for you when making your choices for optional modules. It differs from the Student Handbook in that this handbook contains much more factual information about the programme that you have chosen to study. The start of the handbook also contains information about key dates in the academic calendar. If you are starting your first year at Cardiff Business School, the programme structures follow the information pages, with the associated module descriptions on the subsequent pages. Following these are the second year programme structures and module descriptions, with the final year programme and module information near the end of the handbook. STUDY YOUR PROGRAMME STRUCTURE Take some time to study the structure of your programme. Your programme is made up of modules; the components that form the structure and subject matter of your degree. Many of these modules will be core ; this is where you have to study these modules as part of your programme. However, your programme may also include optional modules. This is where you have the option of choosing between several different modules, depending on your chosen career direction, your personal interests and modules that you may have chosen or have completed in the previous year. Generally, there are fewer optional modules in the first year compared to the second and final years. If you are at all unsure about what module choices you are required to make when studying your programme diet, please speak to a member of staff who will be more than happy to assist you. The Undergraduate Student Hub (in E25 on the 4 th floor) staff can help, or point you in the right direction. If you are unsure about which module to choose, please feel free to contact the module leader for further information about a particular module, or discuss it with your personal tutor or the relevant Programme Director (see Undergraduate Key Contacts page). Page 10 of 279 Cardiff University

Business Management related Programmes PERSONAL TUTOR You will be allocated a personal tutor at the start of your programme. Your personal tutor will meet with you to discuss your progress and help with any issues you might have. You have three scheduled meetings per academic year with your personal tutor, but you do not have to wait for these specific meetings. (Most tutors will advertise contact details and office hours on their door). Please ensure that you attend the scheduled. Above all, make the most of your time with us. If you need information or help with anything, we are more than happy to assist where we can. 2014 Cardiff Business School Page 11 of 279

Undergraduate Programme Handbook UNDERGRADUATE STUDENT HUB - KEY CONTACTS The Undergraduate Student Hub has been designed and created to be a one-stopshop for all your questions, including general queries about your timetable, personal tutoring, your (SIMS) Student Record, Student Cases queries and the submission and collection of your hard-copy assignments. Please visit us, or use the email or phone number, if you have any queries that we can help with. Location: E25 (4 th Floor) Phone: +44 (0)29 208 74693 Email: Hub Manager: Hub Team Leader: Hub Staff: CARBS Student Cases CARBS-UGHubQueries@cardifff.ac.uk Wendy Brown Emily Parfitt-Croyden Barry Hogan, Janet Richards, Mark Sweet and Nick Reid CARBS_StudentCases@cardff.ac.uk Use this email address for all - Student Cases Queries - Extenuating Circumstances - Interruption of Study (IoS) - Extensions - Unfair Practice - Appeals - Specific Provision - Office of Independent Adjudication (OIA) CARBS Student Support Amy Close (Q09) CARBSStudentSupport@cf.ac.uk Housing/Accommodation, Student Finance, Immigration, Personal & Course Issues CARBS Careers Centre Jane McElroy (Q09) McElroyJK@cf.ac.uk Careers advice, job application assistance, CV writing, mock interviews Programme Directors Business Management Programmes Ms Andrea Beetles Room C05 BeetlesAC@cardiff.ac.uk BSc Business Management with an Integrated Work Placement Programme Dr Sue Bartlett Room B05 Bartlett@cardiff.ac.uk Programmes with a year or semester abroad Ms Rosemary Smith Room Q01 SmithRF@cardiff.ac.uk Page 12 of 279 Cardiff University

Business Management related Programmes SEMESTER DATES 2014-2015 Enrolment 22 September 2014 Induction Week 22-26 September 2014 First Teaching Period Starts 29 September 2014 First Teaching Period Ends 12 December 2014 Christmas Break 15 Dec 2014 5 Jan 2015 Revision/Reading Week (No Lectures) 5 9 January 2015 Examinations Start 12 January 2015 Examinations End 23 January 2015 Second Teaching Period Starts 26 January 2015 Second Teaching Period ends 1 May 2015 Easter Break 30 March 2015 to 17 April 2015 Revision/Reading Week (No Lectures) 5 8 May 2015 (bank holiday on Mon 4 th May 2015) Examinations Start 11 May 2015 Examinations End 12 June 2015 Exam Resit Period 10 21 August 2015 2014 Cardiff Business School Page 13 of 279

Undergraduate Programme Handbook YEAR ONE PROGRAMME STRUCTURES Page 14 of 279 Cardiff University

Business Management related Programmes N201 NN26 N202 N291 NN25 BSc Business Management BSc Business Management (Human Resources) BSc Business Management (International Management) BSc Business Management (Logistics and Operations) BSc Business Management (Marketing) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 1 REQUIREMENTS Five compulsory double modules BS1503 Introduction to Accounting BS1508 Statistical Analysis and Research Methods BS1528 Marketing BS1529 People in Organisations BS1547 Introduction to Economics And one compulsory single module per semester Autumn BS1530 Principles of Business Management Spring BS1629 Business Environment 2014 Cardiff Business School Page 15 of 279

Undergraduate Programme Handbook N201 BSc Business Management with Integrated Work Placement The BSc Business Management with Integrated Work Placement programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. Uniquely, this programme includes a 20-week work placement*, thus affording students the opportunity to explore and evidence the core business management disciplines in a real life work setting. YEAR 1 REQUIREMENTS Five compulsory double modules BS1503 Introduction to Accounting BS1508 Statistical Analysis and Research Methods BS1528 Marketing BS1529 People in Organisations BS1547 Introduction to Economics And one compulsory single module per semester Autumn BS1530 Principles of Business Management Spring BS1629 Business Environment * 20-week work placement takes place during the second (spring) semester of the second year of the programme. Places are limited; students will enrol on BSc Business Management in Year 1. Students are invited to apply to the programme based on their Year 1 performance. Interviews will take place shortly after enrolment into Year 2. Students will be notified as to whether they are successful shortly after the interviews have been completed. Successful students will then transfer to the BSc Business Management with Integrated Work Placement programme. Page 16 of 279 Cardiff University

Business Management related Programmes NT12 BSc Business Studies and Japanese AIMS OF THE PROGRAMME This degree programme is designed to provide the student with a thorough knowledge of the main disciplines relevant to business management together with a high level of competence in the Japanese language and a sound knowledge of Japanese culture and institutions. This degree programme provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management, particularly in a Japanese context. YEAR 1 - REQUIREMENTS Five compulsory double modules BS1503 Introduction to Accounting BS1508 Statistical Analysis and Research Methods ML1581 Japanese History And two compulsory single modules per semester Autumn Semester Spring Semester BS1530 Principles of Business BS1630 Principles of Marketing and Management Strategy ML1582 Elementary Japanese ML1682 Elementary Japanese (Spring) 2014 Cardiff Business School Page 17 of 279

Undergraduate Programme Handbook N290 N1R2 N1R4 BSc Business Management with French BSc Business Management with German BSc Business Management with Spanish AIMS OF THE PROGRAMME This degree programme is designed to provide the student with a thorough knowledge of the main disciplines relevant to management and business together with a developed competence in a specified European language, and a sound knowledge of the culture and institutions of the relevant country. This degree programme offers a combination of theoretical ideas and practical techniques which provides a firm foundation on which to build a career within the global economy and international business. It equips students with the skills to succeed in a range of management functions such as marketing and human resource management, as well as in general management, particularly within an international context. YEAR 1 REQUIREMENTS Five compulsory double modules BS1503 Introduction to Accounting BS1508 Statistical Analysis and Research Methods BS1528 Marketing BS1529 People in Organisations BS1547 Introduction to Economics And one of the following language modules ML1701 Vocational Language Skills I (French) ML1702 Vocational Language Skills I (Spanish) ML1703 Vocational Language Skills I (German) Page 18 of 279 Cardiff University

Business Management related Programmes YEAR ONE MODULE DESCRIPTIONS (in order of module code) 2014 Cardiff Business School Page 19 of 279

Undergraduate Programme Handbook BS1503 - Introduction to Accounting School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS1503 L4 Mr Malcolm Anderson Double Semester Outline Description of Module The aim of the module is to provide non-specialist accounting students with an introduction to financial accounting, management accounting and financial management On completion of the module a student should be able to A Knowledge and Understanding: appreciate the purpose of accounting and its utility to user groups. understand the double-entry book-keeping system of recording business transactions. outline the accounting concepts and conventions governing the preparation of accounts for sole traders, partnerships and limited companies. recognise the need for control in the accounting system of a simple business organisation. show an awareness of a range of techniques available to interpret financial statements and appreciate their utility and limitations. discuss the basic methods of finance available to business entities. understand the role, utility and limitations of the cash flow statement. outline the nature and role of management accounting in simple business organisations identify basic cost types and understand cost behaviour and its relevance in the decision-making process of a simple business organisation. recognise the importance of product costing to a business entity. show an awareness of the budgeting process for an entity. understand a range of management accounting techniques used to support the decision-making activities of an organisation. B Intellectual Skills: synthesise and evaluate accounting data. solve problems, including the ability to manipulate financial and other numerical data. exercise powers of inquiry and logic. Page 20 of 279 Cardiff University

Business Management related Programmes C Discipline Specific Skills: use double-entry book-keeping to record the transactions of a simple business entity. apply the accounting concepts and conventions governing the preparation of accounts for sole traders, partnerships and limited companies. identify and correct book-keeping errors. prepare a bank reconciliation statement. prepare and analyse a cash flow statement. analyse a set of accounts using ratio, horizontal, vertical, and trend analysis. apply budgeting techniques to assist in an organisation s short-term planning activities. utilise traditional absorption costing methods to cost products. use Cost-Volume-Profit and Contribution analysis techniques to facilitate short-term organisational decision-making. apply investment appraisal techniques to assist in an organisation s long-term decision-making activities. D Transferable Skills: communicate ideas and principles effectively by written means. present ideas orally in an informal class setting. exercise initiative, self-reliance and independent study skills. display time management skills. exercise numeracy and problem-solving skills. appreciate alternative viewpoints. access and utilise information in traditional (e.g. library) form. How the module will be delivered The formal components of the module comprise 34 hours of lectures and 10 hours of classes. However, given that the study of accountancy at an introductory level requires students to assimilate a body of knowledge, then become proficient in the application of such knowledge to a range of specific contexts, an effective teaching strategy and learning support structure is imperative. The lecture programme, supported by detailed handouts and subsequent structured reading (recommended reading is detailed in the handouts), strive to challenge and empower students to attempt class questions, which are closely integrated to the lecture material. Classes allow students to demonstrate the comprehension and application of techniques introduced in lectures, as well as providing a means to clarify areas of difficulty. Students are given study packages with a wide range of questions (including past examination questions), and answers, to test understanding and application of key areas of the syllabus to enable module learning outcomes to be attained. Students are supported throughout the module by the provision of catch-up classes, advertised weekly student-lecturer private consultation sessions, revision sessions and email student-lecturer contact. Indicative study hours: 200 How the module will be assessed 2014 Cardiff Business School Page 21 of 279

Undergraduate Programme Handbook The examinations contain a range of questions designed to cover the learning outcomes for the module and to test skill development. Questions set are not only designed to test students basic knowledge and comprehension of the syllabus, but also to assess their ability to apply such knowledge in particular contexts. Questions require a combination of numerical and written answers, which test students development of intellectual, communication, numeric and reasoning skills, as well as subject-specific knowledge. Informal assessment is provided through tutorial questions, marked by students themselves. A varied range of tutorial, examination-standard, questions are designed to stimulate independent learning and to provide an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. Similarly, study package questions are self-assessed. In order to provide an indicator of knowledge assimilation mid way through the Autumn Semester, an unannounced short-answer (self-marked) test is given in one of the lecture slots. Students are encouraged throughout the module to submit queries, essay plans, etc., to the module co-ordinator for discussion and, where appropriate, marking Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 20 introduction to accounting 1 hrs Examination - Spring Semester 80 introduction to accounting 3 hrs Syllabus content What is accounting?; recording economic activity and control systems; issues of valuation, measurement and disclosure; adjustment of the trial balance; the final accounts; finance and business structure; cash flow statements; interpretation of financial statements; introduction to management accounting; budgets and budgeting; accounting for overheads; cost behaviour and Cost-Volume-Profit analysis; decisionmaking in the short- and long-run. Background Reading and Resource List Berry, A. and R. Jarvis (2006) Accounting in a Business Context, 4 th edition, Chapman & Hall. Dyson, J. R. (2007) Accounting for Non-Accounting Students, 7 th edition, FT Prentice Hall. Jones, M. (2006) Accounting for Non-Specialists, 2 nd edition, John Wiley & Sons. Marriott, P., J.R. Edwards and H. J. Mellett (2002) Introduction to Accounting, 3 rd edition, Sage Publications. McLaney, E. and P. Atrill (2008) Accounting: An Introduction, 4 rd edition, FT Prentice Hall. N/A N/A Page 22 of 279 Cardiff University

Business Management related Programmes Weetman, P. (2006) Financial & Management Accounting: An Introduction, 4 rd edition, FT Prentice Hall 2014 Cardiff Business School Page 23 of 279

Undergraduate Programme Handbook BS1508 - Statistical Analysis and Research Methods School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS1508 L4 To be confirmed Double Semester Outline Description of Module The aim of this module is to provide students with an understanding of the use of different research methods, data and statistical techniques used to solve problems in a business and management environment. The focus in the first semester will be to provide students with a range of technical skills in statistical analysis to enable them to describe and analyse quantitative data, to understand statistical results and to draw conclusions from them. The focus in the second semester is to introduce the philosophical foundations of enquiry in the social sciences and to provide students with a range of techniques for conducting primary research. As a whole, the module aims to stimulate an appreciation of the link between research methods, data and statistical analysis and to demonstrate the importance of applying an appropriate method of data collection and analysis according to the nature of the enquiry. The module will help prepare students for the reading, comprehension and interpretation of original business-related research articles which will be required in subsequent levels of the programme of study. On completion of the module a student should be able to A Knowledge and Understanding: apply appropriate research methods and techniques of data analysis according to the nature and context of the enquiry. understand the context and assumptions behind the application of various statistical techniques. understand the link between philosophical assumptions and research methods and realise the need for choosing an appropriate research methodology in undertaking the collection of primary data. B Intellectual Skills: demonstrate technical, analytical and communication skills in a written examination. C Discipline Specific Skills: demonstrate an ability to solve problems using statistical techniques. demonstrate an ability to interpret the results of statistical analysis. Page 24 of 279 Cardiff University

Business Management related Programmes demonstrate an ability to design and administer different research techniques. judge the effectiveness of different types of research methods and statistical analyses in business and management research. D Transferable Skills: develop and apply a range of academic skills including an application of research methods, statistical analysis and statistical interpretation. develop analytical, communication and presentation skills in tutorials and workshops. How the module will be delivered The module comprises 31 hours of lectures, spread over the two semesters. The seminar programme includes nine hours of practical example-based workshops and ten optional surgeries in statistical analysis. A variety of teaching techniques may be used in the workshops including group work and student presentations. Indicative study hours: 200 How the module will be assessed The Autumn examination will cover material from the Autumn semester, Statistical Analysis and will have a compulsory Section A and two questions to be answered from Section B. The Spring examination will cover material from both the Autumn and Spring semesters. There will be a compulsory Section A, with material from both semesters, in Section B students will answer one question from a choice of three on material predominantly from the autumn semester and in Section C, students will answer two questions from a choice of four covering material predominantly from the Spring Semester. The questions will cover the various aspects of the syllabus and encompass the various learning outcomes. Both examinations will require mathematical and statistical calculation and interpretation, thus testing the students technical skills and understanding and application of statistical principles. The Spring examination will also require students to produce coherent essay-type answers to test their analytical and written communication skills as well as their understanding of research methods. 2014 Cardiff Business School Page 25 of 279

Assessment Breakdown Undergraduate Programme Handbook Type % Title Duration(hrs) Week Examination - Spring Semester Examination - Autumn Semester 50 50 statistical analysis and research methods statistical analysis and research methods 2 hrs N/A 2 hrs N/A Syllabus content Semester 1: This part of the module is divided into four major sections: Summarising Numerical Information The construction of frequency tables, charts including histograms, measures of central tendency, dispersion and skewness and their use to understand data. Scales of measurement and choice between summary measures. Measures and Models of Relationships Principles and interpretation of simple linear bivariate correlation and regression as the use and estimation of the intercept and slope terms in a linear relationship between two variables. Probability The concepts, usage and rules of probability. Probability distributions - including the normal and binomial as examples - with the assumptions behind and situations of use for each distribution. A Brief Introduction to Inference Estimation - the central limit theorem and confidence intervals. Decision-making from sampled data including statistical tools such as hypotheses tests or confidence intervals. Semester 2: This part of the course is organised into five themes (i) philosophical foundations of scientific enquiry (ii) research design - the principles and practice of four different approaches to scientific enquiry (iii) data collection techniques - practical application of four different research methods (iv) how research is written (v) secondary data sources. Philosophical Foundations what constitutes scientific enquiry, positivism and interpretivism as opposing approaches to scientific enquiry, induction and deduction, link between philosophy and research design, validity. Research Design classic experiment, sample survey, case study, and ethnographic. Page 26 of 279 Cardiff University

Business Management related Programmes Data Collection Techniques design and administration of an experiment, a questionnaire, interviews and participant observation. Ethical Issues deception, privacy, confidentiality. Evaluation reliability, internal validity, external validity. Secondary Data sources and evaluation. Essential Reading and Resource List Quantitative Approaches in Business Studies, Clare Morris, 6th Edition 2002 FT Prentice Hall Business Research Methods, 2nd Edition 2007 A. Bryman and E. Bell, Oxford University Press, 2014 Cardiff Business School Page 27 of 279

BS1528 - Marketing School Module Code Number of Credits 20 Level Module Leader Semester Undergraduate Programme Handbook Cardiff Business School BS1528 L4 Ms Andrea Beetles Double Semester Outline Description of Module The marketing module is designed to provide students with an understanding of the fundamental concepts of marketing. In doing so, the course equips students with basic theory, skills and essential tools to allow application of the marketing principles within the wider business environment. On completion of the module a student should be able to A. Knowledge and Understanding: display knowledge of the marketing concept and its role within organisations understand the interaction between the firm and its environment and recognise and evaluate the impact that specific environmental, market and organisational contexts have upon marketing principles and marketing practice. recognise the importance of understanding customers and researching markets identify the role and processes of market segmentation, targeting and positioning apply the fundamental marketing mix (product, promotion, price and place) elements to consumer contexts show an awareness of alternative approaches to marketing such as services marketing. B Intellectual Skills: understand, explain and apply elements of the marketing audit in a contemporary business environment understand, explain and apply elements of the marketing mix in a contemporary business environment C Discipline Specific Skills: the ability to undertake an internal and external analysis leading to a qualified and quantified SWOT analysis Page 28 of 279 Cardiff University

Business Management related Programmes D Transferable Skills: research skills intellectual skills (analytical, synthesizing skills) communication skills (written and oral) organisational skills (working in a group, taking initiative, time-management) interpersonal skills (working with or motivating others, flexibility/adaptability) How the module will be delivered The module has 44 hours of contact time which consists of a mixture of lectures and an assignment linked session. The lecture programme is supported by detailed handouts and structured reading of core texts. Suggestions for further reading will be provided within the course. Lectures are aimed at demonstrating a link between academic theory and practical application. How the module will be assessed The assignment evaluates students ability to analyse and apply basic marketing concepts and approaches within practical contexts. The examination is designed to test students knowledge of marketing together with an assessment of their ability to analyse and apply this understanding to specific contexts and problems. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 marketing 3 hrs N/A Written Assessment 40 coursework N/A 10 Syllabus content The marketing concept. The marketing environment. The marketing plan. Consumer behaviour. Introduction to marketing research. Introduction to market segmentation, targeting and positioning. Global Marketing. Introduction to services marketing. The Marketing Mix - product, promotion, price and place. Essential Reading and Resource List Jobber, David and Ellis-Chadwick, Fiona (2013). Principles and Practice of Marketing, 7th Edition, McGraw Hill (core text) Kotler, Phillip; Armstrong, Gary; Piercy, Nigel and Harris, Lloyd, (2013), Principles of Marketing, 6thEdition, Pearson Education Brassington, Frances and Stephen Pettitt (2006). Principles of Marketing, 4th Edition, Prentice Hall Baines, Paul, Chris Fill and Kelly Page (2011). Marketing, 2nd Edition, Oxford 2014 Cardiff Business School Page 29 of 279

Undergraduate Programme Handbook BS1529 - People in Organisations School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS1529 L4 Dr Claire Evans Double Semester Outline Description of Module The module provides students with an introduction to the key themes, concepts and theories relating to the study of the management of people in organisations. Particular attention is paid to organisations as the nodal points of human interaction within the business world, focusing on both the social and the psychological aspects of these relations. Students will be introduced to central ideas of the social and behavioural sciences. On completion of the module a student should be able to A Knowledge and Understanding: develop a preliminary understanding of the main sociological and psychological theories of organisation. develop an understanding of central themes in social and psychological analysis of work organisations, including individuals in organizations, groups and teams, the management of human resources, the changing work environment, fairness at work and the changing organisation of work. demonstrate a capacity to apply theories to the analysis of current developments in work organisations. B Intellectual Skills: encourage the development of intellectual skills, such as the ability critically to evaluate evidence and the ability to compare and contrast theoretical explanations. C Discipline Specific Skills: apply theoretical and conceptual information to cases in tutorial sessions. D Transferable Skills: develop listening and reading skills in lectures, tutorials and through private study. develop communications skills through group discussion and presentations in tutorials. Page 30 of 279 Cardiff University

Business Management related Programmes through participation in tutorials gain experience of working in small groups, exchanging information, solving problems, relating case material to theoretical models and making short oral presentations. learn how to gather information and conduct desk research by the requirement for additional reading for both lectures and tutorials. How the module will be delivered This module provides 44 hours of classes comprising a combination of lectures and tutorials. The lectures provide an introduction to a range of theoretical perspectives and key issues relating to the analysis of people in organisations. The tutorials provide a range of practical case studies that form the basis for student-centred learning based on small group discussion and presentation. Students are required to attend all tutorials and actively participate in the discussion of their tutorial groups. The lecture programme is supported by a module handbook containing details of the syllabus, teaching methods, assessment procedures, a synopsis of lecture materials, assigned readings, tutorial information, as well as in class OHP or PowerPoint presentations and notes handouts. In addition the module is supported by e-learning material. Indicative study hours: 200 How the module will be assessed Assessment is by means of a written assignment of 1500 words to be submitted before the end of the first semester, and a three-hour written examination at the end of the second semester. The assessed essay relates to key elements in the first semester. Students are expected to analyse a specific topic in some depth and are encouraged to use the critical and analytical skills they will have developed in the course of the semester in preparing their assignment. The examination is designed to test the students knowledge of material from the first and second semesters and to allow them to show their ability in understanding the various themes, concepts and theories relating to the way people interact in organisations and the role played by organisations in structuring the business environment. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 80 people in organisations 3 hrs Written Assessment 20 coursework N/A 11 N/A 2014 Cardiff Business School Page 31 of 279

Undergraduate Programme Handbook Syllabus content The module presents a combination of social and behavioural sciences, and seeks to address a number of issues relevant to the study of people in organisations from the perspective of these distinct disciplines. On the one hand, it includes the study of the nature of the individual at work, including different perspectives in the study of personality, group behaviour, perception and motivation, and the movement from rationalistic and scientific approaches towards managing the social, subjective and emotional aspects of the workplace. On the other hand, it includes sociological theories of organisation, theories of rationality and bureaucracy, alienation and exploitation, and the nature of the employment relationship. Essential Reading and Resource List The module will be supported by a reading pack comprising selected sections from a number of textbooks (and other relevant readings). Advanced readings will also be made available on Learning Central. Background Reading and Resource List The module will be supported by a reading pack comprising selected sections from a number of textbooks (and other relevant readings). Advanced readings will also be made available on Learning Central. Page 32 of 279 Cardiff University

Business Management related Programmes BS1530 - Principles of Business Management School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS1530 L4 Dr Thomas Entwistle Autumn Semester Outline Description of Module The aim of this module is to familiarise students with the concepts and methods through which management and business operate. On completion of the module a student should be able to A Knowledge and Understanding: Display knowledge and understanding of the main functions of business management and the theoretical principles that inform management action. B Intellectual Skills: Apply theories to appropriate business examples. Appreciate multiple theories of business and management C Discipline Specific Skills: Demonstrate the ability to develop and present coherent and discursive arguments on business and management issues. D Transferable Skills: Develop and apply a range of academic skills, including the study, analysis, discussion and presentation of material. Develop a structured approach to recording and presenting the topics and debates covered by the module. Develop initial analysis of theoretical models and interpret empirical evidence. How the module will be delivered The module comprises 22 hours of lectures over one semester. This is supported by surgery hours with the Module Coordinator and student-centred work including library and internet research. Two hours of lectures are interactive based on simulated business activities for manager and director roles and operations and supply management. 2014 Cardiff Business School Page 33 of 279

Indicative study hours: 200 How the module will be assessed Undergraduate Programme Handbook Assessment consists of a single, two-hour examination. A range of examination questions will be set which offer the student the opportunity to demonstrate achievement of learning outcomes and skills. The questions are designed to provide assessment of the students ability to comprehend the syllabus through the application of acquired knowledge in specific contexts combined with use of reading material in references to explain and synthesise ideas and conclusions. Individual contact between student and lecturer provides feedback and discussion for the student on general queries on material read for the module and essay outlines, produced as part of examination preparation. With essay outlines an indicative mark is provided. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester Syllabus content 100 principles of business management 2 hrs N/A National context and firms; Business Ownership; Control and legal forms of firms; Business objectives; Director and Manager roles and work; Public sector enterprise; Small businesses; Multinational firms and international business; Personnel management and current issues in Employment Relations; Operations and supply management; Management of technology and innovation. Essential Reading and Resource List David Needle (2000) Business in Context Ian Worthington and Chris Britton (2003) Business Environment Page 34 of 279 Cardiff University

Business Management related Programmes BS1547 - Introduction to Economics School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS1547 L4 Dr David Meenagh Double Semester Outline Description of Module This module aims to equip students of business management and accounting with a basic toolkit of economic concepts and analytical techniques which should be of use to them in their further study of business and accounting. This module aims to introduce students, many of whom will never have studied economics before, to the fundamentals of the subject. It will give a basic grounding firstly in microeconomics, then in aggregative macroeconomics, and show students how an understanding of the basics both of micro and of macroeconomics can be of considerable relevance to businesses and to business decision making. On completion of the module a student should be able to A Knowledge and Understanding: grasp the essence and the pervasive character of the economic choice problem in the face of scarcity. have a precise understanding of the basic definitions, analytical constructs and theorems of basic microeconomics. apply the concepts of economic supply and demand to a variety of practical issues and situations. understand and be able to apply the concept of elasticity of demand to marketing and strategy problems. show an awareness of the issues surrounding private sector firms motivation). Understand, and be able to identify in practice, the various forms of market structure (perfect competition, oligopoly, monopoly etc). grasp the distinction between macroeconomics and microeconomics. understand the macroeconomic concepts of aggregate output, consumption, investment, savings and unemployment and how these are linked in a basic Keynesian model of macroeconomics. understand the notions of money demand and supply, inflation and the role of interest rates in a macroeconomic setting. understand the essentials of macroeconomic policy debates. 2014 Cardiff Business School Page 35 of 279

Undergraduate Programme Handbook B Intellectual Skills: demonstrate the ability to make good use of theoretical concepts and formal hypothesis development as part of the lecture programme and through tutorial work. develop analytical skills through the use of economic models throughout the syllabus. C Discipline Specific Skills: develop problem solving and explanatory skills through tutorial work, coursework and examination questions. be able to apply the economic notion of opportunity cost to practical business decisions. appreciate how economic analysis might usefully contribute to reducing inefficiencies within firms and markets. demonstrate an understanding of why and how governments might intervene in the economy to improve economic performance. D Transferable Skills: learn to work independently on module material as part of the normal learning process. acquire the intellectual technique and work ethic necessary to master new ideas and alternative intellectual approaches. develop the ability and confidence to communicate with staff and students through the work in tutorials. demonstrate clear, precise writing skills within module assessments. How the module will be delivered The formal core timetable consists of 36 lectures and eight hours of tutorials per year. This module is taught to a very large number of students, a number of which have no prior knowledge of economics, whilst others have studied to secondary school level. Taking account of this disparity, the module offers both an initial schooling on basic economic concepts and theories, and new material, insights and developments that will interest those who have studied economics previously. The assessment and tutorial programme is the same for all students. Students will be provided with detailed readings from a selection of introductory texts. This material, together with the lecture handouts will provide the context for the tutorials, which concentrate on exploring the importance of the studied concepts and theories in the real world, and upon readying the students for their eventual tests and examinations by problem solving and in depth discussions of the course materials. How the module will be assessed Assessment consists of three components: 1. Coursework of one short essay in the Autumn semester (1000 words) which enables students to display understanding of basic microeconomic concepts Page 36 of 279 Cardiff University

Business Management related Programmes and theories; given the quite rigorous character of much of micro theory this is a particularly effective way of testing the basic information and understanding of microeconomics by students. 1. Coursework of one short essay (1000 words) in the Spring semester on a topic in macroeconomics designed to help the students ability to deal in a balanced, fair-minded and academic manner with those areas of macroeconomics which remain controversial, in particular certain policy issues. 2. The end of year examination (80%) which consists of both essay questions and short-response answers and covers both the micro and macro parts of the module. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 80 introduction to economics 3 hrs Written Assessment 10 coursework (autumn) N/A 8 Written Assessment 10 coursework (spring) N/A 8 Essential Reading and Resource List Thirlwall 'Economics of Development: Theory and Evidence' 9th edition. Palgrave Macmillan, ISBN 9780230222298 Powell, Parkin & Matthews 'Economics' 7th Edition, Addison Wesley/Pearson, ISBN 1-408-26868-X Background Reading and Resource List ALTERNATIVES: Sloman & Jones 'Economics and the Business Environment' 3rd Edition. FT Prentice Hall, ISBN 0-273-73486-5 Lipsey & Chrystal 'Economics' 11th Edition, Oxford University Press, ISBN 978-0-19-928641-6 NOTE: Most introductory texts will be adequate in combination with the module materials supplied N/A 2014 Cardiff Business School Page 37 of 279

Undergraduate Programme Handbook BS1629 - Business Environment School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS1629 L4 Dr Rachel Ashworth Spring Semester Outline Description of Module This course aims to set business within the broader context of politics and society and assesses the relationship between business and a number of related environments. On completion of the module a student should be able to A Knowledge and Understanding: Distinguish between different levels of government and consider the relationship between politics and business Identify the differences between the public and private sectors of the economy Evaluate the impact of the European Union on business and industry in the UK Assess the impact of business on the ecological environment Determine the key components of the social environment B Intellectual Skills: Demonstrate analytical and written communication skills in the form of logical, structured argument for presentation in response to examination questions. C Discipline Specific Skills: Demonstrate the ability to evaluate the interaction between business and various elements of its environment, based on a critical interpretation of the literature. D Transferable Skills: Formulate a range of academic skills including: the evaluation of theoretical models; the operationalisation of concepts; and the interpretation of empirical evidence. Develop analytical, communication, presentation, team-working and learning skills within tutorials. Page 38 of 279 Cardiff University

How the module will be delivered Business Management related Programmes The module comprises 17 hours of lectures and four hours of tutorial/seminar discussion that make use of key texts, examples and case studies and which require prior study and preparation from students. Indicative study hours: 100 How the module will be assessed The paper contains a range of questions covering the main areas of the syllabus. Each question is structured so as to elicit both knowledge and comprehension of the subject. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 100 business environment 2 hrs Syllabus content Models and theories of the business environment; an assessment of the various component parts of that environment, with particular emphasis upon the political and social influences upon business; an examination of the institutions of government and how different levels of government impact upon and regulate business activity; an indication of how business attempts to lobby and influence the policy making process; an examination of pressure/interest group activity including the activities of environmental groups and issues of corporate social responsibility; an assessment of the significance to business of the social environment. Essential Reading and Resource List Wetherley, P. and Otter, D. (2011) The Business Environment: Themes and Issues, Oxford: Oxford University Press. (core text) Background Reading and Resource List Brooks, I. and Weatherston. J. (2000) The Business Environment: Challenges and Changes, London: Prentice Hall. Coxall, Robins and Leach (2003) Contemporary British Politics, London: Palgrave. Worthington, I. and Britton, C. (2009) The Business Environment, Essex: Pearson. N/A 2014 Cardiff Business School Page 39 of 279

Undergraduate Programme Handbook BS1630 - Principles of Marketing and Strategy School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS1630 L4 Dr John Follett Spring Semester Outline Description of Module The Principles of Marketing and Strategy module is designed to provide students with an understanding of the fundamental concepts of marketing and strategic management, and to introduce students to the philosophy of market-led strategic change. It provides an overview to the key elements of marketing and strategy in order to furnish students with a clear understanding of the topic before moving to more detailed analysis in the second year. On completion of the module a student should be able to A Knowledge and Understanding: comprehend the marketing concept and explain basic marketing theory and principles, principles of corporate strategy and the relationship between the marketing and strategy disciplines. describe the process of strategic planning and identify the stakeholders involved within it. understand the strategic audit process and relate it to simple business scenarios. understand and explain the outside-in process, and formulate and justify arguments and conclusions about specific marketing issues facing companies today. generalise the merits of a marketing led approach and compare and contrast it to alternative business philosophies and practice. B Intellectual Skills: encourage the development of the ability to critically evaluate key theories and the ability to compare and contrast theoretical explanations. appreciate multiple theories of marketing and strategy. C Discipline Specific Skills: demonstrate the ability to develop and present coherent and discursive arguments on marketing and strategy issues. Page 40 of 279 Cardiff University

Business Management related Programmes D Transferable Skills: develop listening and reading skills in lectures and through private study. learn how to gather information and conduct desk research by the requirement for additional reading for lectures. How the module will be delivered The formal timetabled components of the module comprise 22 hours of lectures, split equally between the disciplines of marketing and strategy. The lecture programme is supported by handouts, however students are encouraged to add to these during the lectures and therefore develop skills in note taking. To extend and consolidate their learning, students are directed to readings in the core texts for the module. Indicative study hours: 100 How the module will be assessed The examination contains a range of questions split equally between the two sections of the module. Section A covers questions to test learning outcomes for the marketing element of the module and Section B covers questions to test learning outcomes on the strategy element of the module. Although the questions are designed to test students understanding of the basic concepts and theory of marketing and strategy, students are also required to demonstrate application of these to a variety of contexts. In addition to testing subject specific skills, the questions require answers that demonstrate students development of intellectual, communication and reasoning skills. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Syllabus content 100 principles of marketing and strategy 2 hrs N/A The marketing concept; the marketing environment; marketing objectives and strategies; the marketing planning process; managing the marketing mix; marketing information; implementation and control of marketing strategies. The concept of corporate strategy; the corporate and marketing strategy interface; the strategic planning process; strategic audits; tools for strategic analysis; strategy implementation and control. Essential Reading and Resource List The following books have been selected for the appropriate nature of their content in line with the objective for the course. They will be useful for you for making additional notes and during revision for the module exam. There will copies of the text put in the 2014 Cardiff Business School Page 41 of 279

Undergraduate Programme Handbook library and the bookshop has been made aware of the key recommendation should you wish to purchase your own copy. It is strongly advised that you purchase the key text as examples and questions will be used from it. 1. Foundations of Marketing 3 rd Edition by: Jobber and Fahy 2. Marketing by Baines, Fill & Page 2 nd Edition Background Reading and Resource List Principles of Marketing 4 th European Edition by Kotler, Wong, Saunders and Armstrong Principles and Practice of Marketing 6 th Edition by Jobber Principles and Practice of Marketing 2 nd Edition by Blythe Principles of Marketing 4 th Edition by Brassington and Pettitt Marketing real people, real decisions 1 st European Edition by Solomon, Marshal, Stuart, Barnes and Mitchell Marketing and Introduction by Armstrong, Kotler, Harker and Brennan Page 42 of 279 Cardiff University

ML1581 - Japanese History School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Japanese ML1581 L4 Dr Maki Umemura Double Semester Outline Description of Module The aim of the module is to provide students with a sound understanding of Japanese history up to the end of the Pacific War, focussing upon the development of Japan as a nation and national identity in Japan. It will also develop an awareness of the importance of Japanese history in understanding modern Japanese society. The module will also provide students with a sound understanding of Japan s economic development from the Meiji Period up to the stagnation in the post-bubble period, together with an awareness of the importance of Japanese history in understanding modern Japanese society. On completion of the module a student should be able to A Knowledge and Understanding: understand aspects of Japanese society and the development of the nation and its national identity necessary for further study of Japan understand aspects of Japanese history necessary for further study of Japan identify key moments in Japanese history identify the key aspects of the history of Japan s economic development appreciate the differences between the various periods in Japanese history appreciate the importance of Japanese history to the understanding of modern Japanese society B Intellectual Skills: read and comprehend written works relating to history critically appraise aspects of history critically appraise historical events 2014 Cardiff Business School Page 43 of 279

C Discipline Specific Skills: Undergraduate Programme Handbook gain an in-depth knowledge of Japanese history gain an in-depth knowledge of Japan s economic development D Transferable Skills: critically analyse write cogently and coherently on a given subject How the module will be delivered There will be 26 hours of classes over the two semesters with a Reading Week in both semesters. Audio visual material will also be used when appropriate. Indicative study hours: 200 How the module will be assessed Two 1,500 word essays one to be submitted in Week 12 of the Autumn Semester and the other to be submitted in Week 12 of the Spring Semester. Informal assessment is provided through discussion in classes and provides an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. The formal assessment is designed to cover the learning outcomes for the module and to test skill development that will test the student s understanding of Japanese history. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 50 Essay 1 (autumn Semester) N/A 12 Written Assessment 50 Essay 2 (spring Semester) N/A 12 Syllabus content The module will cover from Early Japanese History through to the end of the Pacific War and Japan s economic development from the Meiji Period up to the stagnation in the post-bubble period. Essential Reading and Resource List Gillespie, J, 2001, Japan A Short History, London: Curzon Sansom, G.B., 1987, Japan: A Short Cultural History (1931), available in recent reprints such as London: The Cresset Library Page 44 of 279 Cardiff University

Business Management related Programmes Schirokauer, C., 1993, A Brief History of Japanese Civilization, Thomas Learning Waswo, A., 1996, Modern Japanese Society, 1868-1994. Oxford: Oxford University Press Murasaki Shikibu Tale of Genji Sei Shonagon The Pillow Book of Sei Shonagon Peter Duus, 1998, Modern Japan. Boston: Houghton Miffin Andrew Gordon, 2003, A Modern History of Japan. New York: Oxford University Press Marius B. Jansen, 2002, The Making of Modern Japan. Cambridge: Harvard University Press James L. McClain, 2001, Japan: A Modern History. New York: W. W. Norton Co. Nakamura Takafusa, 1994, Lectures on Modern Japanese Economic History, 1926-1994. Tokyo: LTCB International Library Foundation 2014 Cardiff Business School Page 45 of 279

Undergraduate Programme Handbook ML1582 - Elementary Japanese School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML1582 L4 Dr Seiko Harumi Autumn Semester Outline Description of Module The aim of the module is to introduce students to the Japanese language; to provide them with the practical knowledge and calligraphic skills to recognise and reproduce the hiragana and katakana scripts and approximately 200 kanji (Chinese characters); and to introduce basic grammatical structures and vocabulary in both active and passive applications; to enable students to understand and to express spoken Japanese; to provide students with the skills required to read, comprehend and translate into English short passages of elementary-level Japanese; to provide students with the skills required to write short passages in Japanese. On completion of the module a student should be able to A Knowledge and Understanding: read and write the hiragana script, katakana script and approximately 200 kanji understand and manipulate basic grammatical structures understand and use appropriate vocabulary understand classroom instructions and express basic courtesies in Japanese understand and manipulate orally Japanese grammatical structures comprehend and participate in straightforward conversations in Japanese comprehend and/or translate into English passages of Japanese text using vocabulary and grammar introduced write short compositions in Japanese B Intellectual Skills: apply logical thought and memory skills apply memory skills understand cultural differences C Discipline Specific Skills: apply logical thought to Japanese grammatical structures apply memory skills to Japanese grammatical patterns develop memory skills associated with the acquisition of Japanese script pronounce Japanese appropriately understand Japanese culture and its relevance within the language Page 46 of 279 Cardiff University

Business Management related Programmes conduct oneself in a manner appropriate to a Japanese setting read and write Japanese script at an elementary and pre-intermediate level D Transferable Skills: have an awareness of and respect for other languages adapt to a different language develop self-confidence develop an ability to lead conversations develop the skills required to obtain verification on a certain issue, as required How the module will be delivered There will be eight classes per week, with a Reading Week in Week 6, with some additional tutorials throughout the semester. In classes the relevant grammar, vocabulary and language skills (reading, writing, speaking and listening) are introduced and developed. A Japanese text book is followed on a weekly basis, and material from other language books is incorporated from time to time. Independent study is expected. Indicative study hours: 200 Skills that will be practised and developed There will be eight classes per week, with a Reading Week in Week 6, with some additional tutorials throughout the semester. In classes the relevant grammar, vocabulary and language skills (reading, writing, speaking and listening) are introduced and developed. A Japanese text book is followed on a weekly basis, and material from other language books is incorporated from time to time. Independent study is expected. Indicative study hours: 200 How the module will be assessed Examination Component 40% Continuous Assessment 40% Oral Examination 20% The formal assessments contain a range of questions designed to cover the learning outcomes for the module and to test skill development. 2014 Cardiff Business School Page 47 of 279

Undergraduate Programme Handbook Informal assessment is provided through discussion in classes and feedback on the students independently produced work. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 40 Elementary Japanese Examination 2 N/A Written Assessment 40 Continuous Assessment N/A N/A Oral/Aural Assessment 20 Syllabus content Oral Examination (autumn Semester) What does Japanese sound like?- The basic pronunciation and syllabic make-up of the language. How is Japanese written?-explanation of the historical background to the written language in use today. After mastering hiragana and katakana, kanji will be introduced. Japanese Grammar - Step by step introduction to the Japanese language. Detailed explanations of components of the language will be given. Cultural elements - An awareness of the importance of register within the language is provided throughout the course. N/A N/A Page 48 of 279 Cardiff University

Business Management related Programmes ML1682 - Elementary Japanese (Spring) School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML1682 L4 Dr Seiko Harumi Spring Semester Outline Description of Module The aim of the module is to build upon the module ML1582 Elementary Japanese (Autumn) to provide students with the practical knowledge and calligraphic skills to recognise and reproduce the hiragana and katakana scripts and approximately 400 kanji (Chinese characters); and to introduce basic grammatical structures and vocabulary in both active and passive applications; to enable students to understand and to express spoken Japanese; to provide students with the skills required to read, comprehend and translate into English short passages of elementary-level Japanese; to provide students with the skills required to write short passages in Japanese. On completion of the module a student should be able to A Knowledge and Understanding: read and write the hiragana script, katakana script and approximately 400 kanji understand and manipulate basic grammatical structures understand and use appropriate vocabulary understand classroom instructions and express basic courtesies in Japanese understand and manipulate orally Japanese grammatical structures comprehend and participate in straightforward conversations in Japanese comprehend and/or translate into English passages of Japanese text using vocabulary and grammar introduced write short compositions in Japanese B Intellectual Skills: apply logical thought and memory skills apply memory skills understand cultural differences C Discipline Specific Skills: apply logical thought to Japanese grammatical structures apply memory skills to Japanese grammatical patterns 2014 Cardiff Business School Page 49 of 279

Undergraduate Programme Handbook develop memory skills associated with the acquisition of Japanese script pronounce Japanese appropriately understand Japanese culture and its relevance within the language conduct oneself in a manner appropriate to a Japanese setting read and write Japanese script at an elementary and pre-intermediate level D Transferable Skills: have an awareness of and respect for other languages adapt to a different language develop self-confidence develop an ability to lead conversations develop the skills required to obtain verification on a certain issue, as required How the module will be delivered There will be eight classes per week, with a Reading Week in Week 6, with some additional tutorials throughout the semester. In classes the relevant grammar, vocabulary and language skills (reading, writing, speaking and listening) are introduced and developed. A Japanese text book is followed on a weekly basis, and material from other language books is incorporated from time to time. Independent study is expected. Indicative study hours: 200 How the module will be assessed Examination Component 40% Continuous Assessment 40% Oral Examination 20% The formal assessments contain a range of questions designed to cover the learning outcomes for the module and to test skill development. Informal assessment is provided through discussion in classes and feedback on the students independently produced work. Page 50 of 279 Cardiff University

Assessment Breakdown Business Management related Programmes Type % Title Duration(hrs) Week Examination - Spring Semester Written Assessment 40 40 Elementary Japanese (spring) 2 N/A Continuous Assessment (spring) Oral/Aural Assessment 20 Oral Examination (spring) N/A N/A Syllabus content What does Japanese sound like?- The basic pronunciation and syllabic make-up of the language. How is Japanese written?-explanation of the historical background to the written language in use today. After mastering hiragana and katakana, kanji will be introduced. Japanese Grammar - Step by step introduction to the Japanese language. Detailed explanations of components of the language will be given. Cultural elements - An awareness of the importance of register within the language is provided throughout the course. N/A N/A 2014 Cardiff Business School Page 51 of 279

Undergraduate Programme Handbook ML1701 - Vocational Language Skills I (French) School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML1701 L4 Ms Helene Jallat-hurley Double Semester Outline Description of Module The aim of this module is to reinforce and expand students' French language skills in a vocational context. Main grammar points will be revised and reinforced. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of advanced grammar and syntax by producing written work in French in a vocational context with reference to selected topics. to translate written documents from English into French and vice versa. demonstrate aptitude to express oneself orally by participating in class discussions on authentic documents in French in a vocational context with reference to selected topics. show ability to comprehend and comment intelligently on communications in French. B Intellectual Skills: demonstrate an ability to assemble data. show a critical awareness of written and spoken sources and present ideas and arguments effectively and coherently in written and spoken form. C Discipline Specific Skills: show an ability to manipulate language (French) to present complex topics with reasonable effectiveness and precision. understand with relative ease, French texts in specialised register, with recourse to reference materials for vocational topics. comment upon and re-organise information from authentic French sources. D Transferable Skills: show an ability to work creatively and demonstrate intercultural competence. Page 52 of 279 Cardiff University

How the module will be delivered Business Management related Programmes Each topic will be supported by authentic French video/audio recordings and magazines on current affairs. Grammatical issues will be revised as appropriate. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 40 vocational language skills i (french) 1.5 hrs N/A Written Assessment 20 coursework N/A N/A Written Assessment 20 oral N/A N/A Written Assessment 20 aural N/A N/A Syllabus content The course has a strong emphasis on strengthening grammar. The subjects covered will include: French society and the growth of the French language; education and work, economical issues of the French speaking world; geography and transport; the market (setting up businesses, company tours, presenting companies and products). Essential Reading and Resource List La Recherche d un Emploi: Business French in a Communicative Context, Amy Hubbell, Focus Publishing/R Pullins & Co, 2010. Schaum's Outline of French Grammar (Schaum's Foreign Language), Mary Crocker, McGraw-Hill Professional, 6th edition, 2013. Background Reading and Resource List Access to a selection of French newspapers and magazines: www.cardiff.ac.uk/learn/languages/french/frenchlinks.php 2014 Cardiff Business School Page 53 of 279

Undergraduate Programme Handbook ML1702 - Vocational Language Skills I (Spanish) School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML1702 L4 Mrs Cristina Fatmi Double Semester Outline Description of Module The aim of this module is to reinforce and expand students' Spanish language skills in a vocational context. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of advanced grammar and syntax by producing written work in Spanish in a vocational context with reference to selected topics. to translate written documents from English into Spanish and vice versa. demonstrate aptitude to express oneself orally by participating in class discussions on authentic documents in Spanish in a vocational context with reference to selected topics. show ability to comprehend and comment intelligently on communications in Spanish. B Intellectual Skills: demonstrate an ability to assemble data. show a critical awareness of written and spoken sources and present ideas and arguments effectively and coherently in written and spoken form. C Discipline Specific Skills: show an ability to manipulate language (Spanish) to present complex topics with reasonable effectiveness and precision. understand with relative ease, Spanish texts in specialised register, with recourse to reference materials for vocational topics. comment upon and re-organise information from authentic Spanish sources. D Transferable Skills: show an ability to work creatively and demonstrate intercultural competence Page 54 of 279 Cardiff University

How the module will be delivered Business Management related Programmes Each topic will be supported by authentic Spanish video/audio tapes and magazines on current affairs. Grammatical issues will be revised as appropriate. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 40 vocational language skills i (spanish) 1.5 hrs N/A Written Assessment 20 coursework N/A N/A Written Assessment 20 aural N/A N/A Written Assessment 20 oral N/A N/A Syllabus content The subjects covered will include: aspects of Spanish society and the growth of the Spanish language; education and work, economical issues of the Spanish speaking world. Essential Reading and Resource List Coronado Gonzáles M, 1996, Gramática y Ejercicios, nivel medio y superior, SGEL Gómez Torrego L, 1997, Gramática didáctica del espa?ol, Ediciones SM Madrid Background Reading and Resource List Access to a selection of Spanish newspapers and magazines: www.cardiff.ac.uk/learn/languages/spanish 2014 Cardiff Business School Page 55 of 279

Undergraduate Programme Handbook ML1703 - Vocational Language Skills I (German) School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML1703 L4 Ms Bettina Kantelhardt Double Semester Outline Description of Module The aim of this module is to reinforce and expand students' German language skills in a vocational context. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of advanced grammar and syntax by producing written work in German in a vocational context with reference to selected topics. show ability to translate written documents from English into German and vice versa. demonstrate aptitude to express oneself orally by participating in class discussions on authentic documents in German in a vocational context with reference to selected topics. show ability to comprehend and comment intelligently on communications in German. B Intellectual Skills: demonstrate an ability to assemble data. show a critical awareness of written and spoken sources and present ideas and arguments effectively and coherently in written and spoken form. C Discipline Specific Skills: show an ability to manipulate language (German) to present complex topics with reasonable effectiveness and precision. understand with relative ease, German texts in specialised register, with recourse to reference materials for vocational topics. comment upon and re-organise information from authentic German sources. D Transferable Skills: show an ability to work creatively and demonstrate intercultural competence. Page 56 of 279 Cardiff University

How the module will be delivered Business Management related Programmes Each topic will be supported by authentic German video/audio tapes and magazines on current affairs. Grammatical issues will be revised as appropriate. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 40 vocational language skills i (german) 1.5 hrs N/A Written Assessment 20 coursework N/A N/A Written Assessment 20 aural N/A N/A Written Assessment 20 oral N/A N/A Syllabus content The subjects covered will include: aspects of German society, politics and the German language; education and work, economical issues of the German speaking world. Background Reading and Resource List Jung L, 1993, Betriebswirtschaft Lese-und Arbeitsbuch, Hueber Hegyes K, 1997, Hörfelder, Verlag für Deutsch Höffgen A, 1996, Deutsch lernen für den Beruf; Kommunikation am Arbeitsplatz, Verlag für Deutsch Pantis B et al, 1995, Wortwörtlich, Diesterweg Kirchmeyer S, 1997, Blick auf Deutschland, Klett Häussermann U et al, 1994, Sprachkurs Deutsch 6, Neufassung, Diesterweg Dreyer Schmitt, 1985, Lehr und Übungsbuch der deutschen Grammatik, Verlag für Deutsch Access to a selection of German newspapers and magazines: www.cardiff.ac.uk/learn/languages/german 2014 Cardiff Business School Page 57 of 279

Undergraduate Programme Handbook YEAR TWO PROGRAMME STRUCTURES Page 58 of 279 Cardiff University

Business Management related Programmes N201 BSc Business Management AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 2 - REQUIREMENTS Five compulsory double modules BS2517 Performance & Financial Management BS2530 Organisational Behaviour BS2540 Marketing and Strategy BS2542 Managing People BS2582 Operations Management And one double module from BS2506 Inferential Statistics and Statistical Modelling BS2518 Business, Government and Society BS2524 Cross-cultural Management BS2535 Buyer Behaviour BS2537 International Management BS2541 Purchasing & Supply Chain Management BS2543 Business Information Systems BS2581 Logistics & Distribution Management 2014 Cardiff Business School Page 59 of 279

Undergraduate Programme Handbook NN26 BSc Business Management (Human Resources) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 2 REQUIREMENTS Five compulsory double modules BS2517 Performance & Financial Management BS2524 Cross Cultural Management BS2530 Organisational Behaviour BS2542 Managing People BS2540 Marketing and Strategy And one double module from BS2518 Business, Government and Society BS2535 Buyer Behaviour BS2537 International Management BS2543 Business Information Systems BS2582 Operations Management Page 60 of 279 Cardiff University

Business Management related Programmes N202 BSc Business Management (International Management) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management, particularly in an international context. Route 2 of this programme offers the option of spending a semester abroad studying management modules through the medium of English, at one of Cardiff Business School s international partner institutions YEAR 2 REQUIREMENTS Route 1 (both semesters in Cardiff) Five compulsory double modules BS2524 Cross-Cultural Management BS2530 Organisational Behaviour BS2537 International Management BS2540 Marketing and Strategy BS2542 Managing People And one double module from BS2517 Performance & Financial Management BS2518 Business, Government and Society BS2539 Marketing Research BS2541 Purchasing & Supply Chain Management BS2543 Business Information Systems BS2581 Logistics & Distribution Management BS2582 Operations Management *Continued on next page* 2014 Cardiff Business School Page 61 of 279

Undergraduate Programme Handbook Route 2 (SpringSemester Abroad)* Autumn Semester - Six compulsory single modules BS2522 Performance Management BS2563 International Management BS2564 Organisational Behaviour BS2567 Managing People BS2569 Cross-Cultural Management BS2573 Marketing (One Semester) Spring Semester BS4010 Compulsory Semester Abroad (in English) One compulsory double module in the Spring Semester BS2568 International Management Project * Eligibility criteria exist for this Route: Students opting for Route 2 (Semester Abroad) of the Business Management (International Management) programme should note the following: 1. The eligibility requirements for the semester abroad route are: (i) a minimum overall average mark of 60% for the first year; and (ii) success at interview with the Director of International Student Exchange. 2. For more information about this route please contact Rosemary Smith (smithrf@cardiff.ac.uk), Director of International Student Exchange or Philippa Folland (follandp@cardiff.ac.uk), International Exchange Assistant. Page 62 of 279 Cardiff University

Business Management related Programmes N291 BSc Business Management (Logistics and Operations) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 2 - REQUIREMENTS Five compulsory double modules BS2530 Organisational Behaviour BS2540 Marketing and Strategy BS2541 Purchasing and Supply Chain Management BS2581 Logistics and Distribution Management BS2582 Operations Management And one double module from BS2517 Performance & Financial Management BS2518 Business, Government and Society BS2524 Cross-cultural Management BS2537 International Management BS2542 Managing People BS2543 Business Information Systems 2014 Cardiff Business School Page 63 of 279

Undergraduate Programme Handbook NN25 BSc Business Management (Marketing) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 2 - REQUIREMENTS Five compulsory double modules BS2517 Performance & Financial Management BS2530 Organisational Behaviour BS2535 Buyer Behaviour BS2539 Marketing Research BS2540 Marketing and Strategy And one double module from BS2518 Business, Government and Society BS2524 Cross-cultural Management BS2537 International Management BS2541 Purchasing & Supply Chain Management BS2542 Managing People BS2543 Business Information Systems BS2581 Logistics & Distribution Management BS2582 Operations Management Page 64 of 279 Cardiff University

Business Management related Programmes N201 BSc Business Management with Integrated Work Placement AIMS OF THE PROGRAMME The BSc Business Management with Integrated Work Placement programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. Uniquely, this programme includes a 20-week work placement*, thus affording students the opportunity to explore and evidence the core business management disciplines in a real life work setting. YEAR 2 REQUIREMENTS Three compulsory double modules BS2583 Theory and Practice of Managing People BS2584 Theory and Practice of Marketing and Strategy BS2585 Theory and Practice of Organisational Behaviour And three compulsory single modules in the autumn semester BS2522 BS2586 BS2587 Performance Management Operations Management (One Semester) Experiential Learning and Reflective Practice And one compulsory single module in the spring semester BS2601 Work Placement * 20-week work placement takes place during the second (spring) semester of the second year of the programme. Places are limited; students will enrol on BSc Business Management in Year 1. Students are invited to apply to the programme based on their Year 1 performance. Interviews will take place shortly after enrolment into Year 2. Students will be notified as to whether they are successful shortly after the interviews have been completed. Successful students will then transfer to the BSc Business Management with Integrated Work Placement programme. 2014 Cardiff Business School Page 65 of 279

Undergraduate Programme Handbook NT12 BSc Business Studies and Japanese AIMS OF THE PROGRAMME This degree programme is designed to provide the student with a thorough knowledge of the main disciplines relevant to business management together with a high level of competence in the Japanese language and a sound knowledge of Japanese culture and institutions. This degree programme provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management, particularly in a Japanese context. YEAR 2 - REQUIREMENTS Six compulsory double modules BS2540 Marketing and Strategy BS2542 Managing People BS2582 Operations Management ML2595 Contemporary Japanese Society ML2596 Intermediate Japanese (Autumn) ML2696 Intermediate Japanese (Spring) Page 66 of 279 Cardiff University

Business Management related Programmes N290 N1R2 N1R4 BSc Business Management with French BSc Business Management with German BSc Business Management with Spanish AIMS OF THE PROGRAMME This degree programme is designed to provide the student with a thorough knowledge of the main disciplines relevant to management and business together with near native competence in a specified European language and a sound knowledge of the culture and institutions of the country of the language. This degree programme offers a combination of theoretical ideas and practical techniques which provides a firm foundation on which to build a career within the global economy and international business. It equips students with the skills to succeed in a range of management functions such as marketing and human resource management, as well as in general management, particularly in an international context. YEAR 2 - REQUIREMENTS Three compulsory double modules BS2542 Managing People BS2540 Marketing and Strategy BS2582 Operations Management - Plus one of the following routes - ROUTE 1 FRENCH Two compulsory double modules ML2701 Vocational Language Skills II ML2702 Business Language And two compulsory single modules Autumn Spring ML2704 Business Correspondence ML2703 Oral Comprehension and Expression *Continued on next page* 2014 Cardiff Business School Page 67 of 279

Undergraduate Programme Handbook ROUTE 2 SPANISH Two compulsory double modules ML2711 Vocational Language Skills II ML2712 Business Language And two compulsory single modules Autumn Spring ML2714 Business Correspondence ML2713 Oral Comprehension and Expression ROUTE 3 GERMAN Two compulsory double modules ML2721 Vocational Language Skills II ML2722 Business Language And two compulsory single modules Autumn Spring ML2724 Business Correspondence ML2723 Oral Comprehension and Expression Page 68 of 279 Cardiff University

Business Management related Programmes YEAR TWO MODULE DESCRIPTIONS (in order of module code) 2014 Cardiff Business School Page 69 of 279

Undergraduate Programme Handbook BS2506 - Inferential Statistics, Statistical Modelling and Survey Methods School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2506 L5 Dr Saeed Heravi Double Semester Outline Description of Module The aim of this module is to provide students with a range of statistical approaches to sample data analysis, which are useful in applications related to management in social, economic and business related activity. On completion of the module a student should be able to A. Knowledge and Understanding Understand the context and assumptions behind the application of various statistical techniques; Understand the concept of probability theory, confidence interval estimation and hypothesis testing. Understand the principles of multivariate modelling and forecasting methods. Understand and critically evaluate the survey process as a method of data collection including its assumptions and limitations B. Intellectual Skills: Develop the ability to appreciate and assess empirical work, and therefore learn to apply the relevant statistical technique in the correct situation. Model problems quantitatively and understand and evaluate the evidence. Interpret quantitative solutions in their applied context. C. Discipline Specific Skills: Solve problems using statistical techniques based on probability theory, including population inference from sample data and hypothesis testing; Demonstrate the practice of multivariate modelling and the basic techniques of business forecasting; Evaluate the survey process, questionnaire design, specify aims and objectives, sampling frames, and sample size; Utilise statistical software as an aid to problem solving. Page 70 of 279 Cardiff University

D. Transferable Skills: Business Management related Programmes Work individually and independently on lecture and reference materials. Use statistical techniques and a software tool to record, display and analyse information Interpret statistical results and draw conclusion from them. How the module will be delivered The formal timetabled components of the module comprise 34 hours of lectures and computer workshops and 10 hours of classes. Teaching is mainly carried out by formal teaching methods. However, these are supplemented by ten compulsory classes in which students are able to work individually or in small groups on set problems which are closely related to the lecture material. The lecture programme is supported by detailed handouts, formula sheets and a list of useful references/recommended textbooks. To enable module learning outcomes to be attained: Class questions are given out with the lecture material, allowing students the opportunity to look at the questions prior to their workshop. In the computer workshop, students are introduced to the SPSS-for-Windows statistical package on the network and utilise this software as an aid to problem solving. Throughout the module students are also supported through students-lecturer private consultation sessions, revision sessions and email student-lecturer contact and surgeries if required How the module will be assessed Formal, summative assessment consists of two elements: one 2 hour examination at the end of Semester 1 (30%) and a 3 hour examination completed at the end of Semester 2 (70%). The examinations contain a range of questions designed to cover the learning outcomes for the modules and to test skill development. Questions set are not only designed to test students basic knowledge and comprehension of the syllabus, but also to assess their ability to apply such knowledge in particular contexts. They require a combination of numerical and written answers, which test students development of intellectual, communication, numeric and reasoning skills, as well as subject-specific knowledge. Formative assessment is provided through class questions, occasionally marked by students themselves. Students are also encouraged to submit queries and answers to past examination papers for discussion and marking. 2014 Cardiff Business School Page 71 of 279

Assessment Breakdown Undergraduate Programme Handbook Type % Title Duration(hrs) Week Examination - Autumn Semester Examination - Spring Semester Syllabus content 30 70 infer stats stat modelling & surv meths infer stats stat modelling & surv meths 2 hrs N/A 3 hrs N/A Probability and sampling distributions; Point and confidence interval estimation; Hypothesis testing and analysis of variance; Non-Parametric methods; Correlation analysis and regression; Multiple regression; Model building; Residual analysis; Forecasting methods and choice governing use of particular methods; Survey methods including specifying aims and objectives, sampling frames, sample design and size, questionnaire design, collection and analysis of data. Background Reading and Resource List Anderson, D.R.,Sweeny, D.J. and Williams,T.A., Statistics for business and economics, West Brenson, M.L. and Levin, D.M., Basic Business Statistics, Prentice-Hall Terry Sincich, Business Statistics by Example, Prentice-Hall Mick Silver, Business Statistics, McGraw-Hill Alan Bryman and Duncan Cramer, Quantitative Data analysis with SPSS for Window Page 72 of 279 Cardiff University

Business Management related Programmes BS2517 - Performance and Financial Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2517 L5 Miss Natalie Forde Double Semester Outline Description of Module The aims of the module are to build on students understanding, gained from studying the Level One module, Introduction to Accounting, by exploring further the uses and limitations of management accounting information, techniques and procedures. On completion of the module a student should be able to Demonstrate a broad conceptual understanding of the uses and limitations of accounting information as a decision support tool and as an aid to planning and controlling the financial performance of an organisation. A. Knowledge and Understanding Distinguish between financial and management accounting in terms of their functions and intended audiences and show understanding of the importance of non-financial information to businesses in the 21st century; Display, both through written discussion of principles and through solving numerical problems, a clear understanding of traditional and innovative techniques and concepts in planning, cost determination, pricing decisions,, and management control; Recognise the importance to organisations of the control of working capital, and show the ability to evaluate the impacts of changed assumptions or procedures in managing inventories, receivables, payables and cash; Demonstrate awareness, both by problem-solving based on numerical case studies and by written discussion, of the uses and limitations of techniques for capital and project investment appraisal and of the range of competing sources from which businesses may obtain long-term finance; Show understanding of the tensions inherent in managing and measuring the performance of organisations; Demonstrate awareness of the importance of qualitative, judgmental and commercial factors in decision-making, and the use of accounting techniques and information as tools to support and influence such decisions, rather than as decision-making techniques in their own right 2014 Cardiff Business School Page 73 of 279

Undergraduate Programme Handbook B. Intellectual Skills: Demonstrate the ability to apply and comprehend accounting and financial management techniques. C. Discipline Specific Skills: Evaluate the financial and behavioural aspects of management techniques for planning, budgeting and organisational control. D. Transferable Skills Develop the ability to use and interpret quantitative financial data Develop analytical and study skills through tutorial exercises and the preparation of assignments How the module will be delivered Teaching takes place in the Autumn and Spring semesters. There are a minimum of 36 hours of lectures and up to 8 hours of tutorials, but substantial personal input is required from students. Pre-reading: A programme of recommended pre-reading is issued to students at the beginning of each semester, identifying core materials and offering suggestions for further reading on each main topic covered. Students who complete the core prereading will be able to reinforce their understanding of topics introduced in lectures. Lectures: are intended as introductions to the individual topics covered in the module, building on the core pre-reading and suggesting further references for follow-up reading. Feedback sessions: a total of eight feedback sessions will be held based on tutorial type questions issued before the sessions commence... Tutorial material, by the nature of the module, is weighted in favour of numerical examples designed to test understanding of key principles. Students are required to prepare for the feedback sessions in advance of the session, to contribute actively to discussions and to be prepared to present their answers to, and discuss them with, other members of the class Surgery: a revision surgery is held at the end of the Spring Semester to enable students encountering difficulty with individual topics to attend, on a voluntary basis, for further assistance. Self-study and revision packs: topic specific revision packs containing a selection of past examination questions, with detailed suggested answers, are issued and students are encouraged to use these packs to prepare for the exam. How the module will be assessed Formal assessment is provided throughout the programme through tutorial questions, which are designed to test and reinforce students base of knowledge and Page 74 of 279 Cardiff University

Business Management related Programmes comprehension of individual syllabus topics and to assess their ability to apply this knowledge and comprehension in a range of contexts. Self-study and revision pack material is designed for self-assessment, and is supplied with detailed model answers to assist students analysis of examination technique and presentation as well as to support independent learning. Students are encouraged throughout the module to consult the module coordinator and other teaching staff involved if additional help or guidance is required and to make active use of the Discussion Board facility and the Learning Central system. Formal assessment consists of two elements. One examination at the end of each semester (see table). Each paper respectively covers material from each semester. Questions require a combination of numerical and written answers designed to test intellectual, communication, number and reasoning skills as well as subject-specific knowledge. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Examination - Autumn Semester Syllabus content 50 50 performance and financial management - spring exam performance and financial management - autumn exam 2 hrs N/A 2 hrs N/A Background to Management Accounting The nature and role of management accounting and its relationship to the collection and distribution of both financial and qualitative data in organisations; the uses of cost information and its multifaceted nature dependent on the purposes of the end-user. Cost/Volume Profit (CVP) Analysis The relationship between business activity and the behaviour of different categories of cost, as evidenced in cost-volume-profit applications; the limitations and assumptions behind this widespread technique. Product Costing The identification of cost for product valuation and pricing purposes; the need to reconsider traditional, simplistic techniques of cost and overhead allocation in the light of the changing pace and technologies of modern manufacturing and service organisations. Short-term Decisions Short-term operating decisions involving scarce resources, including relevant and opportunity cost for decision-making and the need to base short-term decisions on only those aspects of cost and income which are relevant to the options available. Princing: Theoretical and practical aspects of pricing decisions Budgeting and Budgetary Control The planning and control process, including financial and behavioural aspects of budgeting; the identification and analysis of variances between expected and actual outcomes. 2014 Cardiff Business School Page 75 of 279

Undergraduate Programme Handbook Developments in Management Accounting Recent developments in theory and practice affecting the uses of management accounting. Financial performance indicators (FPIs) for profitability,liquidity efficiency, financing, investment and non-financial performance indicators (NFPIs) in both manufacturing and service businesses Working Capital Management The management and planning of short-term working capital and its importance to business survival; forecasting working capital requirements and evaluating the impact of changes in working capital management policy; inventory, receivables, payables and cash management. Investment Appraisal Techniques, both traditional (Accounting Rate of Return and Payback Period) and more recent (Discounted Cash Flow, Internal Rate of Return and Net Present Value), of project and capital investment appraisal. Corporate Funding The cost of long-term capital; sources of long-term business funding and their respective benefits and drawbacks. Essential Reading and Resource List Atrill, P. & McLaney, E. 2012, Management Accounting for Decision Makers, 7 th Edition. Harlow: Pearson Drury, C. 2013, Management Accounting for Business, 5 th Edition. Andover: Cengage Learning McLaney, E. 2011, Business Finance Theory and Practice, 9 th Edition. Harlow: FT Prentice Hall. Background Reading and Resource List ACCA F5 (2014) Performance Management: London; BPP Learning Media Ltd CIMA P2 (2014) Performance Management: London; BPP Learning Media Ltd Page 76 of 279 Cardiff University

Business Management related Programmes BS2518 - Business, Government and Society School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2518 L5 Dr Thomas Entwistle Double Semester Outline Description of Module The aim of this module is to explore the interrelationships between private, public and voluntary sector organisations within the contemporary business environment. The first semester will explore the landscape of organisations differentiated by their publicness. In the second semester, we will explore the relationships between government, business and society in more depth, with a particular emphasis on publicprivate partnership, regulation and social innovation. On completion of the module a student should be able to A. Knowledge and Understanding: Consider the composition of the public sector and determine the extent to which the sector has experienced constitutional, administrative and external change over the last twenty-five years Determine the characteristics and theoretical underpinnings of Old Public Administration and New Public Management Evaluate the role of markets and competition in the public sector Identify the key features of Labour s modernisation agenda and assess its early impact on public services B. Intellectual Skills: Apply theories of bureaucracy to the public sector Consider the conceptualisation and measurement of organisational performance in public services Demonstrate analytical and written communication skills in the form of logical structured argument for presentation in an assessed essay and in response to examination questions. C. Discipline Specific Skills: Demonstrate the ability to evaluate the impact of recent public sector reforms, based on a critical interpretation of the literature. 2014 Cardiff Business School Page 77 of 279

Undergraduate Programme Handbook D. Transferable Skills: Develop and apply a range of academic skills including: the evaluation of theoretical models; operationalisation of concepts; and the interpretation of empirical evidence. Develop analytical, communication and learning skills through workshops and seminars. How the module will be delivered The module comprises 34 hours of lectures, spread over the two semesters, with two members of academic staff teaching one semester each. The seminar programme includes 10 hours of contact time. A variety of teaching techniques are used in seminars including 2 hour sessions in which students prepare and present group presentations. These core classes are supplemented throughout the year with a number of sessions with guest speakers, managers from public service organisations, such as the Welsh Assembly and the National Health Service. Podcasts will also be included to reinforce learning in lectures. How the module will be assessed The formal assessment consists of two main elements: An examination at the end of Spring Semester and one essay to be submitted in the Autumn Semester and one group presentation to take place in Spring Semester. The essay topics relate to key aspects of the syllabus and are often drawn from previous examination questions. The examination paper is divided into two halves with questions relating to both the first and second semesters. It is the intention that the questions cover the various aspects of the syllabus and encompass the various learning outcomes. Answers are expected to be in the form of coherent essays, thus testing the student s analytical and written communication skills. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 25 Presentation 25 Examination - Spring Semester business, government and society - essay business, government and society - group presentation N/A 11 N/A 10 50 business, government and society 3 hrs N/A Page 78 of 279 Cardiff University

Business Management related Programmes Syllabus content Semester one: distinctions and relationships between sectors; the businessgovernment relationship; the government-voluntary sector relationship; the functions of the public sector; policy making, including the contribution of pressure groups and social movements; Semester two: globalisation; regulation and markets, corporate social responsibility; public-private partnerships; social innovation and entrepreneurship; sustainable development; social marketing. Background Reading and Resource List Greener, I. (2009) Public Management: A Critical Text, Palgrave. Hoppe, R. (2010) The Governance of Problems: Puzzling Powering and Participation, Policy Press. Hughes, O. E. (2012) Public Management and Administration: An Introduction, Palgrave. Osborne, D. and Gaebler, T. (1993) Reinventing Government: How the Entrepeneurial Spirit is Transforming the Public Sector, Plume 2014 Cardiff Business School Page 79 of 279

Undergraduate Programme Handbook BS2522 - Performance Management School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2522 L5 Miss Natalie Forde Autumn Semester Outline Description of Module The aims of the module are to build on students understanding, gained from studying the Level One module, Introduction to Accounting, by exploring further the uses and limitations of management accounting information, techniques and procedures. On completion of the module a student should be able to Demonstrate a broad conceptual understanding of the uses and limitations of accounting information as a decision support tool and as an aid to planning and controlling the financial performance of an organisation. A. Knowledge and Understanding Distinguish between financial and management accounting in terms of their functions and intended audiences and show understanding of the importance of non-financial information to businesses in the 21st century; Display, both through written discussion of principles and through solving numerical problems, a clear understanding of traditional and innovative techniques and concepts in planning, cost determination, pricing decisions and management control; Demonstrate awareness of the importance of qualitative, judgmental and commercial factors in decision-making, and the use of accounting techniques and information as tools to support and influence such decisions, rather than as decision-making techniques in their own right. B Intellectual Skills: Demonstrate the ability to apply, comprehend and explain management accounting techniques. C. Discipline Specific Skills: Evaluate the financial and behavioural aspects of management techniques for planning, budgeting and organisational control. Page 80 of 279 Cardiff University

D Transferable Skills: Business Management related Programmes Develop the ability to use and interpret quantitative financial data Develop analytical and study skills through tutorial exercises How the module will be delivered Teaching: Takes place in the Autumn semester in parallel with teaching for the double module BS2512. There are a minimum of 18 hours of lectures and 4 hours of tutorials, but substantial personal input is required from students. Pre-reading: A programme of recommended pre-reading is issued to students at the beginning of the semester, identifying core materials and offering suggestions for further reading on each main topic covered. Students who complete the core prereading will be able to reinforce their understanding of topics introduced in lectures. Lectures: Are intended as introductions to the individual topics covered in the module, building on the core pre-reading and suggesting further references for follow-up reading. Tutorials: A total of four tutorial sessions will be held. Tutorial material, by the nature of the module, is weighted in favour of numerical examples designed to test understanding of key principles. Students are required to prepare for tutorials in advance of the session, to contribute actively to discussions and to be prepared to present their answers to, and discuss them with, other members of the class. Self-study and revision packs: Topic-specific revision packs containing a selection of self-study materials, including past examination questions with detailed suggested answers, are issued after every tutorial. Students are encouraged to use these packs to assist their understanding of topics and prepare for formal assessments. Students are further supported throughout the module via the University s Learning Central electronic communication facilities. How the module will be assessed Assignment Component 100% - One assignment Formative assessment is provided throughout the programme through tutorial questions, which are designed to test and reinforce students base of knowledge and comprehension of individual syllabus topics and to assess their ability to apply this knowledge and comprehension in a range of contexts. Self-study and revision pack material is designed for self-assessment, and is supplied with detailed model answers to assist students analysis of examination technique and presentation as well as to support independent learning. Students are encouraged throughout the module to consult the module coordinator and other teaching staff involved if additional help or guidance is required and to make active use of the Discussion Board facility and the Learning Central system. 2014 Cardiff Business School Page 81 of 279

Undergraduate Programme Handbook Summative assessment: The assessment for the module is 100% assignment based. The assignment requires demonstration of key critical thinking and analytical skills; demonstrating evidence of academic research and critical evaluation skills with respect to contemporary and developing issues in performance management. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 2,500 word essay N/A 12 Syllabus content Background to Management Accounting: The nature and role of management accounting and its relationship to the collection of both financial and qualitative data in organisations; the uses of cost information and its multifaceted nature dependent on the purposes of the end-user. Cost/Volume Profit (CVP) Analysis: The relationship between business activity and the behaviour of different categories of cost, as evidenced in cost-volume-profit applications; the limitations and assumptions behind this widespread technique. Product Costing: The identification of cost for product valuation and pricing purposes; the need to reconsider traditional, simplistic techniques of cost and overhead allocation in the light of the changing pace and technologies of modern manufacturing and service organisations. Short-term Decisions: Short-term operating decisions involving scarce resources; relevant and opportunity cost for decision-making and the need to base short-term decisions on only those aspects of cost and income which are relevant to the options available. Pricing: Theoretical and practical aspects of pricing decisions. Essential Reading and Resource List Atrill, P. & McLaney, E. 2012, Management Accounting for Decision Makers, 7 th Edition. Harlow: Pearson Drury, C. 2013, Management Accounting for Business, 5 th Edition. Andover: Cengage Learning McLaney, E. 2011, Business Finance Theory and Practice, 9 th Edition. Harlow: FT Prentice Hall. Background Reading and Resource List ACCA F5 (2014) Performance Management: London; BPP Learning Media Ltd CIMA P2 (2014) Performance Management: London; BPP Learning Media Ltd Page 82 of 279 Cardiff University

Business Management related Programmes BS2524 - Cross Cultural Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2524 L5 Dr Sudeshna Bhattacharya Double Semester Outline Description of Module The purpose of this module is provide students with an understanding of the issues entailed in managing in diverse national cultural and institutional environments. Students will understand how management practices and processes differ across countries and how multinational firms seek to manage these differences. To an increasing extent, managers are responsible for ensuring positive and productive work environments which are extremely diverse in terms of the backgrounds and expectations of staff. Research evidence shows that these environments tend to either perform well through leveraging the diverse skills and knowledge, or poorly because of conflicts and misunderstandings. The module will assist students to understand the relationships between processes and outcomes. The module will be of direct and short-term benefit to students through teaching and reinforcing the basic skills necessary for a successful undergraduate career. The module will enable students to understand differences in national cultures and institutions which impact on organizations, management and work, and to explore the implications this will have on working and studying abroad. On completion of the module a student should be able to A./B. Knowledge and Understanding: Understand key issues relating to this field: Understanding national cultures and institutions Appreciating the different levels at which culture operates (organizational, occupational, regional, national, civilizational, global). How cultures relate to the key institutions in particular societies, e.g. the family, the educational system, the state and politics. How national cultural values and institutions impact on organizations through shaping Motivation, Leadership, Communication, Decision-making, and Teamworking. How cultural values are expressed in terms of language, symbols, rituals, bodywork and material objects. Whether globalization is leading to a convergence or divergence of values and practices inside multinationals. 2014 Cardiff Business School Page 83 of 279

Undergraduate Programme Handbook How multinationals seek to manage issues arising from national differences inside and outside the firm. C. Discipline Specific skills Students taking this module will strengthen effective oral and written communication skills D. Transferable Skills: Continue developing mastery of the essay form, including layout, presentation, structure, expression and argument Students will work in groups during tutorials which will enhance team working skills. Tutorials will also prepare students for working and studying in a cross cultural context How the module will be delivered There will be 44 contact hours comprising 34 hours of lectures and 10 hours of tutorials. Indicative study hours: 200hrs How the module will be assessed In Semester One An individual essay (40%). Students are provided with a choice of three essay questions, in which they have to answer one. In Semester Two One three hour examination at the end of the Spring semester (60%) Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 40 2,500 word essay N/A 12 Examination - Spring Semester Syllabus content 60 cross cultural management 3 hrs N/A The concept of culture; levels of culture; models of national culture (Hofstede, Trompenaars); models of national institutions (Hall and Soskice, Whitley, Boyer, Amable); firms, cultures and institutions; the impact of culture and institutions on organizations, management and work; how culture works ritual, symbols, language and bodywork; multinationals and cultural/institutional differences; managing national Page 84 of 279 Cardiff University

Business Management related Programmes differences; globalization, convergence and national difference; difference, diversity and requisite variety in organizations. Background Reading and Resource List G.Morgan, J.Campbell, C.Crouch, O.K.Pedersen, R.Whitley (2010) The Oxford Handbook of Comparative Institutional Analysis (Oxford University Press) S.Collinson and G.Morgan ed. (2009) Images of the Multinational (Wiley) P.Hall and D.Soskice eds. (2001) Varieties of Capitalism (Oxford University Press) B.Hancke ed. (2009) Debating Varieties of Capitalism (Oxford University Press) S.C.Schneider and J-L. Barsoux (2003) Managing across Cultures 2nd ed. (FT Prentice-Hall). R.M.Steers, C. Sanchez-Runde and L.Nardon (2010) Management across Cultures: Challenges and Strategies (Cambridge University Press) D.C.Thomas (2008) Cross Cultural Management: Essential Concepts 2nd ed (Sage) 2014 Cardiff Business School Page 85 of 279

Undergraduate Programme Handbook BS2530 - Organisational Behaviour School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2530 L5 Professor Mike Wallace Double Semester Outline Description of Module The aim of this second-level module in Organisational Behaviour (OB) is to develop a critical understanding of the activities and interactions of people within work organisations. This will be achieved through an explanation and discussion of key concepts, theories and ideas in the OB literature. The relevance and usefulness of these concepts and theories for management and other groups within organisations will also be considered. On completion of the module a student should be able to A. Knowledge and Understanding: Demonstrate a critical understanding of the complex inter-relationships between individual behaviour, group behaviour, organisational structure and organisational processes. Demonstrate a detailed knowledge of the key theories used in the management literature to understand individual and group behaviour and the relationships between this behaviour and organisational structure and processes. Critically understand the nature of Organisational Behaviour and the relevance of the discipline in understanding and managing organisations. B. Intellectual Skills: Identify the strengths and weaknesses of alternative theoretical perspectives, including those advanced to understand motivation, leadership, decisionmaking, control, power and resistance, and the gendering or organisations. Appreciate the implications of different perspectives for both understanding and managing organisations. Critically evaluate recent developments in organisations, including diversity management and team-work. C. Discipline Specific Skills: Demonstrate the ability to draw on a range of perspectives and to use this knowledge to critically examine organisations and to manage the behaviour that occurs within them. Page 86 of 279 Cardiff University

D. Employability Skills: Business Management related Programmes Develop a range of employability skills that can be utilized in the critical analysis of management and of organizations Develop skills in critical reflection, teamworking, effective communications, time management, and creative thinking through a range of individual and group based exercises. How the module will be delivered The module is delivered through a series of lectures and tutorials over two semesters. There is an emphasis on student-directed learning, and you are expected to prepare thoroughly for classes via reading and reflection. Tutorials will involve a combination of group-work, individual and group presentations, discussion and debate. A handout will be provided for each tutorial. The main contact points will be: One lecture (1hr 50mins each, including a 10 minute break) per week in both semesters. Three fortnightly tutorials (1hr 40mins each) in each semester. These small group sessions have been designed to ensure the active participation of students in the learning process. Here there will be extensive use of experiential exercises, discussion groups, quizzes and text analyses. These sessions will focus on the development of employability skills, especially critical thinking, and on developing the understanding of key concepts and theories in organizational behaviour. How the module will be assessed This module will be formally assessed by one 3000 word essay and an examination. In the examination students will be required to answer three questions, one from the first semester and two from the second semester. A pass mark of 40% is required on this module. Other, more informal methods are used in the assessment of transferable skills. These will regularly be used in small group sessions where specific feedback and advice will be given to students on the development of practical skills relating to working in groups, making oral presentations and improving their own ability to learn and to reflect on their learning process. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Written Assessment 40 60 organisational behaviour 3 hrs N/A coursework (spring semester) N/A 1 2014 Cardiff Business School Page 87 of 279

Undergraduate Programme Handbook Syllabus content Understanding and investigating teamwork, the management of change, leadership, and organizational politics. Decision-making; happiness; control; resistance; conflict. Background Reading and Resource List Knights, D & Willmott, H. (2007) Introducing Organisational Behaviour & Management, London: Thomson. Palmer, I. and Hardy, C. (2000) Thinking about Management, London, Sage Linstead, S. Fulop, L. and Lilley, S. (2009) Management and Organisation: A Critical Text., London, Macmillan. Thompson, P. and McHugh, D. (2009) Work Organizations: A Critical Introduction, London: Macmillan. Grey, C (2008) A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations, London: Sage. Page 88 of 279 Cardiff University

BS2535 - Buyer Behaviour School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Cardiff Business School BS2535 L5 Dr Adriana Campelo santana Double Semester Outline Description of Module The module aims to provide specialised knowledge concerning customers within the marketing context. Buyer behaviour is at the heart of the marketing concept such that an organisation aims to satisfy customers needs and wants as a means to achieving its own goals. It is also important to understand how customers respond to marketing activities. On completion of the module a student should be able to A. Knowledge and Understanding Demonstrate understanding of the relevance of buyer behaviour to marketing strategy. Explore the contributions of concepts from the social sciences to an understanding of buyer behaviour and how consumers respond to marketing activities. B. Intellectual Skills: Apply theory and concepts to an understanding of buyer behaviour. Identify and appraise the behavioural/environmental/situational factors influencing buyer behaviour. C. Discipline Specific Skills: Identify the cognitive processes with which customers engage when processing information for the buying process and how they respond to marketing activities. Analyse and evaluate the contribution of psychological concepts to understanding purchasing and consumption. Explore social influences in the purchasing process. Demonstrate understanding of a range of integrated approaches such as new and repeat product buying, misbehaviour and environmental/situational factors influencing buyer behaviour. 2014 Cardiff Business School Page 89 of 279

Undergraduate Programme Handbook D. Transferable Skills: Demonstrate the ability to analyse concepts and theories and to apply these to different contexts and then to evaluate applicability. How the module will be delivered The formal timetabled components of the module consist of 40 hours of lectures and 4 tutorials. Lectures are aimed at introducing academic theory and demonstrating a link between academic theory and practical application. Tutorials provide students with the opportunity to explore concepts and their application with each other and with staff. Extensive use of examples and case material will aid in developing students ability to comprehend, analyse, evaluate and apply theory. How the module will be assessed The examination is designed to test students knowledge and comprehension of buyer behaviour and to assess their ability to apply this understanding to specific contexts and problems. The individual assignment evaluates students ability to analyse, apply and evaluate buyer behaviour concepts and approaches. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 buyer behaviour 3 hrs Written Assessment 40 coursework N/A 9 Syllabus content The module is structured around three themes: 1) the consumer as an individual: the contribution of psychological concepts to understanding consumer behaviour (eg motivation, perception, learning attitude, cognitive dissonance) how consumers cognitive processes operate and how consumers respond to marketing activities. This theme also explores the role and nature of consumer demographics (age, gender, social grade) and the implications of these for consumption behaviour and for marketers. In addition, consumer psychographics (personality, life style and self concept) and the insights provided for both consumer behaviour and for marketing activity. 2) Social dimensions of consumer behaviour, including the influence of friends, family and reference groups and the influence of culture. 3) Integration of theories and concepts within more holistic topics, such as consumer behaviour with respect to new products, for example the purchase of innovative products. This will also include situational influences covering consumer situation theory and the retail environment, consumer misbehaviour and organisational buying. N/A Page 90 of 279 Cardiff University

Business Management related Programmes Essential Reading and Resource List Evans M, Jamal A and Foxall G (2009) Consumer Behaviour. 2 nd Edition, Wiley Solomon, M.R, Bamossy, G, Askegaard, S and Hogg, M.K (2010) Consumer Behaviour: A European Perspective. 4 th Edition, FT Prentice Hall 2014 Cardiff Business School Page 91 of 279

Undergraduate Programme Handbook BS2537 - International Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2537 L5 Dr Thomas Prosser Double Semester Outline Description of Module The module is designed to provide business students with key ideas in international management, within the context of a rapidly developing international business environment. The material presented will allow students to understand the challenges faced by international managers in a variety of different international settings. On completion of the module, students should be able to analyse a range of processes involved in enabling organizations to manage effectively in a global economy, addressing issues including cross-cultural management and comparative management and business systems. On completion of the module a student should be able to A. Knowledge and Understanding; Address competing theories of the nature of globalisation including developing a critical understanding of the causes of stability and instability in the global business environment Demonstrate an in-depth understanding of the role of multinationals in the world economy Show an awareness of how multinationals have evolved in different economic environments, and of the growing importance of multinationals based in emerging economies Understand the diversity of international organizations including the growing role of international non governmental organizations Understand the changing organization of international business processes, including outsourcing and offshoring Demonstrate an understanding of the framework within which international business activity occurs, including the role of transnational institutions Show an awareness of business ethics changes and dilemmas raised by internationalisation Demonstrate an understanding of the core challenges faced by international managers, and strategies managers can employ to enable organizations to perform effectively in diverse environments B. Intellectual Skills: Critically assess and understand the changing international context in which organizations operate Page 92 of 279 Cardiff University

Business Management related Programmes Critically evaluate the functioning of organisations operating internationally Analyse and highlight the complexities of managing organisations in the international context Demonstrate an understanding of the role of the international manager in the management of human resources C. Discipline Specific Skills: Read, interpret and critically assess academic research conducted by management scholars in the field of international management. Integrate emerging information and data from various sources into theoretical understandings drawn from academic research in international management, and draw conclusions applicable to management practice D. Transferable Skills: Work individually and independently on lecture and class reference materials Communicate orally within classes on specified topics Make individual presentations within classes on specified topics Write effectively in producing coherent and succinct assignments Where appropriate, analyse numerical data Manage time with regard to class preparation, the writing and handing in of assignments and the preparation for examinations How the module will be delivered This module is taught using a lecture and tutorial system, with the lectures covering the core content of the module topics and the tutorials enabling the students to analyse, discuss and debate the module content. Lectures and tutorial topics will be research-led, based on the extensive experience in international and comparative management of the module Co-ordinator and the module team. The module will be delivered through 34 lectures, over two semesters, and 10 hours of tutorials. How the module will be assessed The examination paper contains eight questions of which student are required to answer three. Both the essay assignment and the examination questions are intended to assess the extent to which students have achieved the module s learning outcomes. Principally, the assessments are designed to determine whether students can critically evaluate the theoretical models and identify the key empirical issues facing managers and policy makers involved in International Management. Students ability to develop a coherent argument based on empirical evidence is also assessed through the written essay assignment. Verbal presentation skills are evaluated during the class sessions when individual and collective presentations are prepared and delivered before class members. During these sessions the tutorial leader provides students with constructive feedback on their delivery style and presentation structure. Informal feedback is provided through Blackboard and in lectures and tutorials to all students requesting advice with regards to essay structure and revision programme. 2014 Cardiff Business School Page 93 of 279

Assessment Breakdown Undergraduate Programme Handbook Type % Title Duration(hrs) Week Examination - Spring Semester 60 international management 3 hrs Written Assessment 40 coursework N/A 8 Syllabus content The main module topics include: 1. Globalization: what is it, how does it affect us, and is it a good thing? 2. Multinational corporations, theory and practices. 3. Global business strategy. 4. Transnational business process organization. 5. Transnational organizational coordination and learning. 6. Cross cultural management and ethics in the international environment. 7. Managing in China, India, and Malaysia. 8. Europe and the Eurozone. 9. International NGO management. 10. International financial architecture. The module contents are updated as the academic year progresses to take into account emerging developments in international management and business. Background Reading and Resource List Bartlett, C., Ghoshal, S., Beamish, P. (2007), Transnational Management: Text and Cases, London, McGraw Hill. Bird, F. and Velasquez, M., eds, (2006), Just Business Practices in a Diverse and Developing World: Essays on International Business and Global Responsibilities, London, Palgrave Macmillan. Dicken, P. (2007), Global Shift, London, Sage. Gereffi, G. (2006), The New Offshoring of Jobs and Global Development, Geneva, ILO. Lasserre, P. (2007), Global Strategic Management, London, Palgrave. Mathews, J. (2002), Dragon Multinational: A New Model for Global Growth, Oxford, OUP. Schneider, S. and Barsoux, J. (2002), Managing Across Cultures, London, Prentice Hall. N/A Page 94 of 279 Cardiff University

BS2539 - Marketing Research School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Cardiff Business School BS2539 L5 Dr Manto Gotsi Double Semester Outline Description of Module This module aims to provide students with the ability to design and justify appropriate marketing research programmes, to choose and carry out appropriate research methodologies, both qualitative and quantitative, and to analyse and interpret the results of such programmes. On completion of the module a student should be able to A. Knowledge and Understanding Describe and understand the key stages of the marketing research process. Comprehend the range of secondary data sources available for marketing. B. Intellectual Skills: Choose appropriate marketing research methodologies to address specific decision needs in marketing. Evaluate different sources of secondary data. Analyse and evaluate the role, nature and contributions within marketing research, of qualitative and quantitative methodologies. Choose appropriate statistical tests and/or analyses for a given situation. Interpret results of selected analyses in a marketing context. Apply research techniques within a variety of marketing-related contexts. C. Discipline Specific Skills: Identify and use appropriate sources of secondary research. Design, implement and evaluate marketing research programmes. D Transferable Skills: Conduct qualitative research. Design and administer a questionnaire and sampling plan for survey research. Use SPSS to perform selected statistical analyses. 2014 Cardiff Business School Page 95 of 279

How the module will be delivered Undergraduate Programme Handbook The formal timetabled component of the module comprises 44 hours of classes (i.e., 34 hours of lectures; 4 hours of tutorials; and 6 hours of computer labs). Lectures are aimed at demonstrating a link between academic theory and practical application. To enhance student problem-solving and team working skills, tutorials will be used, facilitating interaction and application of key concepts to specific case contexts. Computer labs will also be used to facilitate student learning and use of SPSS to carry out particular analyses, following lecturer demonstration and instruction. How the module will be assessed The examination consists of a selection of questions which relate to the learning outcomes set for the module. Section A is designed to test understanding of the marketing research process, methodologies and methods of analysis, while Section B focuses on sampling and interpretation of statistical analysis; students are required to answer 3 questions, including at least one from each section. The continuous assessment also focuses on module learning outcomes. The individual assignment requires students to locate and use appropriate secondary research sources, thus enhancing their skills in information seeking using both library resources and the Internet. The group assignment requires students to agree research objectives and work together to design and administer a questionnaire survey, and analyse their findings, thus enhancing skills in teamworking and negotiation. Acquisition and application of computer-based transferable skills are assessed through lecturer observation during computer lab sessions. Informal assessment is also provided through class discussion and feedback from exercises. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 marketing research 3 hrs Written Assessment 20 coursework N/A 11 Written Assessment 20 coursework N/A 8 Syllabus content Sources of marketing information The marketing research process Secondary data sources Methods of data collection qualitative, observational, experimental, survey Questionnaire design and sampling Data preparation and coding N/A Page 96 of 279 Cardiff University

Business Management related Programmes Statistical analysis and its interpretation frequency distribution, cross tabulation, hypothesis testing, tests of difference, analysis of variance, correlation, regression, techniques of multivariate analysis Interpretation of results within marketing decision making contexts Essential Reading and Resource List McDaniel, C and Gates, R, Marketing Research, John Wiley, latest edition 2014 Cardiff Business School Page 97 of 279

Undergraduate Programme Handbook BS2540 - Marketing and Strategy School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2540 L5 Dr Eleri Rosier Double Semester Outline Description of Module This module provides students with an understanding of the role and major elements of marketing and strategic management. The aims of this module are to: furnish students with a broad-based understanding of the factors, mechanisms and processes relevant to establishing and maintaining effective marketing and strategic management activities, and provide them with the ability to critically evaluate and apply marketing and strategy issues in contemporary business settings On completion of the module a student should be able to A. Knowledge and Understanding: Appreciate the evolution of the marketing concept. Understand further approaches to marketing such as digital marketing, retailing, business-to-business and international marketing. Demonstrate knowledge of fundamental marketing and strategy models, processes and concepts and their practical application. Understand key strategic influences from the environment. Outline the central issues in strategy evaluation, choice and implementation. B. Intellectual Skills: Apply and evaluate key theoretical and analytical perspectives found in the marketing and strategic management literatures. Evaluate the importance for strategic decision making of key strategic influences from the environment. Enhanced employability skills such as peer-to-peer interaction and learning, self-directed study, conceptualisation and reflection skills and sense making by applying theory to practical examples. C. Discipline Specific Skills: Application of applied knowledge; practical application of theories and models; develop problem solving skills. Explain and evaluate the conceptual and practical virtues of relationalorientated conceptions of marketing. Page 98 of 279 Cardiff University

D. Transferable Skills: Business Management related Programmes Demonstrate understanding and ability to construct an argument within exam essays and in a written assignment. Further develop both reflective log and critical writing skills. How the module will be delivered There are a minimum of 44 hours of direct contact with students. These are supported by detailed handouts and both pre- and post- structured reading (recommended reading is detailed in the handouts) and a range of in-class exercises, in order to empower students to critically assess and evaluate the subject matter. Additional exercises (including learning logs) are set for students to complete during self-study time. Students are further supported throughout the module via electronic communication facilities. How the module will be assessed Formal assessment: one three-hour examination at the end of the Spring Semester (60%); and one 2000 word assignment and 8 learning logs to be submitted in the Autumn Semester (40%). The examination, assignment and learning logs contain questions designed to cover all the learning outcomes for the module and to test skill development. Questions set are not only designed to test students basic knowledge and understanding of the comprehensive syllabus, but also to appraise their ability to apply such knowledge to business situations; through analysing practical situations using appropriate techniques and developing relevant arguments. Informal assessment: classroom exercises, where students will be encouraged to analyse contemporary case examples. The discussions surrounding these exercises are designed to provide an indicator of knowledge assimilation and skill development and provide a stimulus for independent study. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 marketing and strategy 3 hrs Written Assessment 10 learning logs N/A 9 Written Assessment 30 assignment N/A 9 Syllabus content The module is structured around two themes: Marketing Management -covers issues relating to the management of marketing activities in modern organisations incorporating insights into the N/A 2014 Cardiff Business School Page 99 of 279

Undergraduate Programme Handbook marketing management process, customer insight, market positioning and targeting. Strategic Management- features the strategic fundamentals of business policy-including the strategy process, organisational vision, mission and objectives, strategic analysis of the internal and external environments, the resource-based view of the firm, strategic alternatives for growth and achieving competitive advantage, strategy evaluation, choice and implementation and measuring success. Essential Reading and Resource List Rosier E (2014) Marketing and Strategy Custom Pearson Text Jobber and Ellis-Chadwick (2013) Principles and Practice of Marketing, 7th Ed, McGraw Hill. Page 100 of 279 Cardiff University

Business Management related Programmes BS2541 - Purchasing and Supply Chain Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2541 L5 Mrs Jane Lynch Double Semester Outline Description of Module The role and contribution of purchasing, more commonly known today as procurement, has evolved considerably in recent years. Successful organisations now realise the competitive advantage that effective procurement and supply chain management can offer. This practical module provides students with the fundamental building blocks for developing a contemporary procurement function whilst understanding the necessary capabilities to support the supply chain integration strategies. In particular this module explores the procurement process, further highlighting the knowledge and skills required to become an effective buyer. The module content has also received recognition by the Chartered Institute of Purchasing and Supply (CIPS) s. Students who successfully complete this module as part of the BSc Business Management (Logistics & Operations) pathway will be able to apply for modular exemptions for the Graduate Diploma in Procurement and Supply, should graduates later wish to pursue CIPS professional qualifications. On completion of the module a student should be able to A. Knowledge and Understanding Understand contemporary thinking regarding the importance of effective procurement and supply chain management throughout entire supply chains. Demonstrate the knowledge of the characteristics of procurement practice in different organisational environments. Determine the key issues surrounding global sourcing. B. Intellectual Skills: Compare the relative merits and demerits of various models of procurement structures and organisation. C. Discipline Specific Skills: Appraise the key variables that impact effective procurement and supply chain management. Determine the key elements of contract law that are applicable to procurement practice. 2014 Cardiff Business School Page 101 of 279

Undergraduate Programme Handbook Identify the main issues surrounding outsourcing and global sourcing strategies. Describe some of the particular issues pertinent to procurement and supply chain management in both the public and private sectors. D. Transferable Skills: Evaluate case studies and draw recommendations from complex qualitative data. Develop problem-solving and teamworking skills through group working on case studies. Presentation skills, including the ability to communicate complex information orally to a small group using appropriate visual aids. How the module will be delivered The module comprises 44 hours of lectures and tutorials spread over two semesters. Teaching methods involve a combination of formal lectures and more informal tutorial sessions designed to encourage discussion and participation. Students will be encouraged to explore the application of concepts learned through the use of contemporary case studies. Indicative study hours: 200 How the module will be assessed Formal assessment consists of two key elements: examination and continuous assessment. The examination content consists of a three-hour examination at the end of the Spring semester. The examination is designed to cover the learning outcomes for the module and to test skill development. Questions are set not only to test students basic comprehension of the syllabus but also their ability to apply such knowledge in particular contexts. Continuous assessment coursework consists of one group presentation accounting for 15%, and one individual report accounting for 25% of the total marks for the module. The group presentation (15%) allows the students to apply theories learned in the early part of semester 1. The report (25%) is aimed at assessing students ability to assimilate the broad principles outlined throughout semester 1 and the early part of the semester 2 syllabus. Informal assessment is provided through tutorials in which students are required to work in teams to tackle problems presented through case studies and to formally feedback their collective view. Page 102 of 279 Cardiff University

Assessment Breakdown Business Management related Programmes Type % Title Duration(hrs) Week Examination - Spring Semester 60 purchasing and supply chain management 3 hrs N/A Presentation 15 group presentation N/A 10 Written Assessment 25 individual written assignment N/A 8 Syllabus content The role and scope of procurement and supply chain management (SCM); the evolution and development of procurement and supply chain management; key variables governing effective procurement and supply chain management; source selection and management; procurement performance measurement and procurement research; outsourcing and international procurement; ethical dilemmas in procurement; legal aspects of procurement and SCM; public sector procurement. Essential Reading and Resource List Baily, P., Farmer, D., Crocker, B., Jessop, D., and Jones, D(2008) Procurement Principles and Management 10 th edition. FT Prentice Hall Lysons K and Farrington B (2006) Purchasing and Supply Management, 7 th edition, FT Prentice-Hall Day, M (editor) (2003) Handbook of Purchasing Management, 3 rd edition, Gower Baily, Farmer, Jessop and Jones, (2005), Purchasing Principles and Management, 9 th edition, FT Prentice-Hall Background Reading and Resource List Students will also be expected to read articles in the following journals: Supply Chain Management, An International Journal Journal of Supply Chain Management European Journal of Purchasing and Supply Management Supply Management 2014 Cardiff Business School Page 103 of 279

BS2542 - Managing People School Module Code Number of Credits 20 Level Module Leader Semester Undergraduate Programme Handbook Cardiff Business School BS2542 L5 Dr Aoife Mcdermott Double Semester Outline Description of Module The aim of this module is to provide students with the knowledge and skills needed to manage people in contemporary organisations. The programme of study will develop knowledge of (1) how people management can support organisational performance; (2) the core HR models and practices that form the toolkit used in managing people and; (3) how these HR models and practices can be applied to address contemporary issues in people management. On completion of the module a student should be able to A. Knowledge and Understanding: Discuss and apply the principal models and practices used in dealing with people-related issues. Demonstrate an understanding of key contemporary issues involved in managing people. Undertake evidence based choices when applying theory and practice to address these issues. Describe and evaluate the principal debates in the field of human resource management. Assess the impact of new approaches to human resource management on workers. B. Intellectual Skills: Analyse and synthesise information. Sustain a logical argument and defend conclusions. Compare, contrast and evaluate theoretical explanations. Use empirical evidence to debate how certain approaches to management practice can be applied. Discuss the relevance of theory on the basis of empirical research. Identify formal and informal structures and cultures within organisations and analyse the effects of these on management and the efficiency of organisations. Page 104 of 279 Cardiff University

C. Discipline Specific Skills: Business Management related Programmes Consider a broad range of views in dealing with specific people-related issues. Analyse organisational context and work-place settings in making informed decisions. Anticipate the impact of decisions on employee relations and performance. Recognise the potential implementation issues facing managers when addressing people-related issues. D. Transferable Skills: Find, manage, appraise and utilise information and data. Work individually and as part of a team. Negotiate with others. Write effectively for a management audience. Make presentations as part of a group. How the module will be delivered The formal timetable comprises 32 hours of lectures and 12 hours of tutorials. The lecture programme is supported by the tutorials, which provide students with an opportunity to apply theory to real-life workplace settings. In addition to tutorials, students are supported throughout the module programme via the course handbook and the module Learning Central webpage. Copies of PowerPoint lecture slides, handouts and recommended readings are made available in class and online. Students may also avail of further support through advertised weekly consultation sessions with the programme lecturers, via email and via the discussion board. How the module will be assessed The module assessment will comprise of two components. The first is a 2,000 word case study report, to be submitted early in Spring Semester. This case study will require students to write a written response to a contemporary people management issue, faced by a designated organisation. The case study will account for 30% of the module marks. The second assessment component is a three hour examination, which will take place at the end of the Spring Semester. This will account for 70% of the module marks. The examination paper will comprise two sections. The first section will contain four essay questions, of which students are required to answer two. The second section will consist of two questions based on a short case study. Students must answer one of these questions. The case study and exam are designed to assess the extent to which students have achieved the module learning outcomes. The assessments will therefore require students to (1) identify and discuss key contemporary people-management issues facing managers in organisations; (2) describe and evaluate appropriate theoretical 2014 Cardiff Business School Page 105 of 279

Undergraduate Programme Handbook models for addressing these issues and; (3) identify and discuss the HR practices required to support appropriate interventions. Students must develop coherent and appropriate arguments, based on theory and empirical evidence. Analytic and verbal presentation skills are applied and evaluated during the tutorial sessions, through individual and group presentations. Students will receive constructive feedback on their content, delivery style and presentation structure during these sessions. The tutorial programme is designed to support and assist students with their assignment and exam preparation. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 30 case study N/A 2 Examination - Spring Semester 70 spring exam 3 hrs Syllabus content The themes covered in the programme are as follows: (1) The origins and development of people management, including the relationship between HR and organisational performance, and strategic human resource management; (2) HR practices including recruitment and selection; training and development; performance management and; reward management and; (3) Contemporary people management issues including organisational culture; managing contemporary work; diversity management and managing workers in an international environment. Essential Reading and Resource List Redman and Wilkinson (2013), Contemporary Human Resource Management (4 th Edition), Prentice Hall. Gilmore and Williams (2009) Human Resource Management, Oxford University Press. N/A Page 106 of 279 Cardiff University

Business Management related Programmes BS2543 - Business Information Systems School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2543 L5 Professor Paul Beynon-davies Double Semester Outline Description of Module This module introduces the aspiring business professional to three topic areas that are likely to be critical to his or her future working life. Information is so-important to the modern world that some have even referred to it as the global information society. In this module we help the student unravel the ways in which information underpins business activity of many forms. We demonstrate the ways in which information underlies the work of not only the business manager but also the shop-floor worker. Second, organisations establish information systems in order to control their current activities and also as the basis for changing and improving their ways of doing things. In this module we study a number of typical information systems within business which drive their operation. We also discuss the ways in which information systems are now critically important for managing activities and relationships with external stakeholders such as customers, suppliers and partners. Third, information and communication technology (ICT) has been used to increase the efficiency and effectiveness of both information systems and business practice. Much of the way modern business works is embedded or encoded in its ICT. Without ICT systems many organisations would cease to function. The module therefore examines at a high-level and in business terms the ICT infrastructure of the typical company. Information, information systems and ICT are not isolated areas of concern for the modern business. For instance, the modern business organisation may have the aim of improving its performance through the collection and use of better information. But in order to do this the business must develop an efficient information system, which is likely to require extensive use of ICT. Hence, the module aims to impart an integrated and rounded account of the domain of business informatics. On completion of the module a student should be able to Knowledge and Understanding: Understand the central place of the concepts of system and information to modern organisations 2014 Cardiff Business School Page 107 of 279

Undergraduate Programme Handbook Distinguish between and understand the interdependence of activity systems, information systems and ICT systems within modern business Describe the critical activities involved in the planning, management, operation and development of ICT infrastructure in organisations Intellectual Skills: Critically evaluate the role of information, information systems and ICT in the provision of business value Explore the effective planning and management of information systems for organisations Assess business and management concepts and their relevance to information systems Debate the role of electronic business and electronic commerce in the context of the national and international economy Analyse the impact of ICT upon the transformation of organisations Discipline Specific (including practical) Skills: Relate features of organisations that impact upon the shape of information systems Identify the importance of information systems development for organisations and the effects of different approaches Analyse and document simple examples of key business systems Design elements of key business systems Transferable Skills: Analytical skills (particularly abstraction and synthesis) Design skills (particularly modelling) Communication skills (particularly written and graphic) Critical skills (particularly evaluation) How the module will be delivered Indicative study hours for the module will be of the order of 200 hours, of which the formal timetabled component will consist of 34 hours of lectures and 6 hours of tutorial support. Learning will be supported by provision of on-line materials and resources available through the university s managed learning environment (MLE) and other online resources. The university MLE will also be used for on-line tutorial support through discussion boards, podcasts and blogs. Students will be directed to consolidate and expand their learning through structured reading, which will be detailed in the syllabus for each key topic of the module. Journal articles may be used to highlight recent developments in each of the key topic areas. The opportunity will also available to apply a number of business analysis techniques Page 108 of 279 Cardiff University

Business Management related Programmes to selected elements from a large range of case material that will be provided as part of the module. How the module will be assessed One in-course assignment, consisting of a report containing diagrams and text (equivalent to 30 hours preparation and presentation work), will give the student the opportunity to apply one or more business analysis techniques they have learnt within the module to a practical context. It is expected that the assessment will be based on a case study of the application of an ICT system within a particular business. The examination includes a range of questions designed to cover all the learning outcomes for the module and to test skill development. Emphasis is placed on testing students application of knowledge in particular contexts and their ability to critically assess and synthesise the knowledge obtained from the module as a whole. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 40 Examination - Spring Semester Syllabus content 60 business analysis assignment business information systems The module consists of a number of module elements: N/A 9 3 hrs N/A Informatics Domain. The opening module element considers the importance of an understanding of information systems to effective performance of organisations of various kinds. A model of the domain is introduced and used to emphasise the necessary multi-faceted and inter-connected nature of information systems in business. Organisations and Systems.The purpose of ICT can only be considered in terms of human activity conducted within organisations. This module element examines what organisation constitutes as a basis for considering the relevance of information, information systems and ICT to organisations. It uses the concept of system to relate many of the issues seen as critical to the modern organisation including strategy, management and performance. The element will also cover the key skills of process modelling and design. Data, Information and Knowledge. The concept of information is much taken for granted. This chapter module element argues that an understanding of the multifaceted nature of information is critical to successful endeavour in this domain. We utilise the concept of a sign to help us explain the crucial relationship between data, information, decision and action. The element also considers the practical importance of modelling data, information and knowledge in organisations. 2014 Cardiff Business School Page 109 of 279

Undergraduate Programme Handbook Information Systems.This module element defines the concept of an information system as a communication system used to support a given activity system. We argue for its place as a socio-technical system in that it spans between activities on the one hand and ICT on the other. The module element concludes with an examination of a typical information systems infrastructure for the modern business. Communication infrastructure. The adoption of ICT is promoted within both the public and private sector as a means of improving the efficacy, efficiency and effectiveness of the delivery of services and goods to internal and external stakeholders. Modern organisations therefore rely on effective ICT infrastructure. In this module element we examine key elements making up the communication infrastructure supporting such changes to organisational activity. This includes a consideration of the concepts of access devices and channels, communication networks, the Internet and the World- Wide Web upon business activity. We also consider the importance of such networks for carrying business transactions and the ongoing attempts to develop various standards in this area. ICT Systems Infrastructure. This module element begins by considering the component elements of an ICT system and how the processing of such systems is now distributed across communication networks. This leads to a discussion of frontend ICT systems and the critical place of Web sites and Web content in such systems. We then consider the place of the business tier and the concept of business rules. This is followed by a consideration of back-end ICT systems and the critical place of data management in the modern ICT infrastructure. The module element concludes with a discussion of the integration of front-end and back-end infrastructure and securing data both within ICT systems and across communication infrastructure. The Business Environment.The primary viewpoint on the organisation adopted in this module is as an activity system (or more accurately a collection of interacting activity systems) that is affected by forces found within its environment. Organisations are not isolated entities, they are open systems. This means that the success of any organisation will depend on how well it integrates with aspects of its environment. In this chapter we focus on the economic environment of the organisation and describe ways in which organisations can be considered as systems producing value that travels within and between organisations. Hence, activity systems provide supportive mechanisms for the customer, supply and internal value-chains of organisations. We outline key elements of such value-chains and describe them as conduits within a wider value network which coordinates the flow of goods, services and transactions both within and between organisations. Electronic Business and Electronic Commerce. Much of the economic environment globally now relies on ICT infrastructure for effective operation. Hence many modern businesses are electronic businesses to a greater or lesser extent. In this module element we consider the use of ICT in terms of the concept of the value-network, which helps us distinguish between various forms of electronic business. Intra-business ebusiness involves the use of ICT to support the internal value-chain. Since we use the term ebusiness to incorporate the area of ecommerce, Business to consumer (B2C) ecommerce involves consideration of the place of ICT in the customer-chain. Business to Business (B2B) ecommerce particularly focuses on the place of ICT in the supply-chain. Consumer to consumer (C2C) ecommerce covers that area Page 110 of 279 Cardiff University

Business Management related Programmes concerned with the application of ICT in the community-chain. Lastly, Partner to Partner (P2P) ebusiness concerns the use of ICT in support of collaboration networks between businesses. Assessing the Use and Impact of Information Systems. After an information system is introduced into an organisation, the system begins to have effects on that organisation. We may distinguish between first-order effects and second-order effects. First-order effects concern issues of use. Second-order effects concern the impact of the system on individuals, groups and the organisation as a whole. Both use and impact are critical to the assessment of the success or failure of some information system. This module element considers all three issues of use, impact and success and concludes with a consideration of a number of different ways in which the worth of information systems can be established. Planning, Strategy and Management. In this module element we consider two of the critical processes impacting upon what we shall refer to as the informatics infrastructure of some organisation: management and planning. We consider the importance of informatics planning to the effective coupling of informatics strategy with general business strategy. This leads us to consider the management activities associated both with current and future informatics infrastructure. Service, Projects and Operations. In this module element we consider the structure of the informatics industry and that of the informatics service tasked with conducting such activity. The informatics service is either part of the organisation in question or some vendor organisation which services the needs of the client organisation. Two critical activities of such a service are also considered in this chapter. First, we consider the essentials of project management as a key skill. Second, we consider the neglected topic of operating the ICT infrastructure for organisations something which is now typically described as ICT services management. Development.In this module element we consider information systems development as one of the key organisational processes for organisations. Since it is a process it can be considered as a system in itself. The key inputs into the process are ICT resources and developer resources. A critical part of developer resources are the toolkit of methods, techniques and tools available to the developer. The development process is normally organised in terms of projects and is managed typically in terms of defined phases of activity. Each of these phases is discussed within this module element. Successful Practice in Business Informatics In this final module element we attempt two things. First, synthesise the material from previous elements in terms of the domain model covered in the opening module element. Second, we apply this model to a consideration of one of the most prominent cases in the literature. This helps us to summarise some of the key elements of the body of knowledge for the discipline and area of practice. 2014 Cardiff Business School Page 111 of 279

Undergraduate Programme Handbook Background Reading and Resource List Beynon-Davies P. (2009). Business Information Systems. Palgrave/Macmillan, Houndmills, Basingstoke. Beynon-Davies P. (2010). Significance: exploring the nature of information, systems and technology. Palgrave/Macmillan, Houndmills, Basingstoke. Checkland, P. (1999). Soft Systems Methodology: a thirty year retrospective. Chichester, John Wiley. Chaffey, D. (2006). E-Business and E-Commerce Management. Pearson Education, Harlow, Essex. Senge, P. M. (2006). The Fifth Discipline: the art and practice of the learning organisation. New York, Doubleday. Tapscott, D. and A. D. Williams (2006). Wikinomics: how mass collaboration changes everything. London, Atlantic Books. Avison, D. E. and B. Fitzgerald (2006). Information Systems Development: Methodologies, Techniques and Tools, Mcgraw-Hill. Galliers, B. and D. Leidner (2002). Strategic Information Management: Challenges and Strategies in Managing Information Systems. New York, Butterworth-Heinemann. Page 112 of 279 Cardiff University

Business Management related Programmes BS2563 - International Management School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2563 L5 Dr Thomas Prosser Autumn Semester Outline Description of Module The module is designed to provide business students within the International Route 2 with an introduction to key ideas in international management. The material presented provides an understanding of the concepts, institutions, practices and historical tendencies of management in an international context, enabling students to grasp the international dimensions within business management. On completion of the module, students should have a good theoretical understanding of key issues in international business and management. Note this module is taught in conjunction with the first semester of BS2537. Students will cover the same materials as the first semester of BS2537 but will be assessed separately On completion of the module a student should be able to A. Knowledge and Understanding: Recognise and acknowledge the breadth of the field of international management Address competing theories of the nature of globalisation Demonstrate an in-depth understanding of the role of multinationals in the world economy Show an awareness of how multinationals have evolved in different economic environments, Including the emergence of multinationals in emerging economies Demonstrate an understanding of the core challenges faced by international managers B. Intellectual Skills: Analyse and highlight the complexity of managing organisations in the international context Critically evaluate the functioning of organisations in the international context Demonstrate an understanding of the role of the international manager in the management of human resources 2014 Cardiff Business School Page 113 of 279

C. Discipline Specific Skills: Undergraduate Programme Handbook Read, interpret and draw conclusions from academic research conducted by management scholars in the field of international management. Students taking this module will strengthen the effectiveness of their oral and written communication skills. D. Transferable Skills: Work individually and independently on lecture and class reference materials Communicate orally within classes on specified topics Make individual presentations within classes on specified topics Prepare to respond effectively in a time-limited takeaway examination environment How the module will be delivered There will be 2 hours of classes per week for 9 weeks, supported by tutorials Indicative study hours: 100 How the module will be assessed Timed Takeaway Exam (100%) Informal summative assessment is provided through discussions in tutorials, providing a mechanism for assessing the extent to which the students are meeting module objectives. Assessment Breakdown Type % Title Duration(hrs) Week Class Test 100 coursework N/A 12 Syllabus content The module is structured around two themes: Globalization: what is it, how does it affect us, and is it a good thing? Learning objectives: students should be able to understand the impacts of globalization on society and business activity, and be able to critically analyze the merits and disadvantages of globalization as well as the business opportunities and risks that it brings with it. Multinational corporations, theory and practices Learning objectives: students should be aware of the main theories of firm organization in order to do business internationally, as well as new theories Page 114 of 279 Cardiff University

Business Management related Programmes exploring and explaining how non-traditional multinational corporations can succeed. Global business strategy Learning objectives: after completing the strategy topic, students should have an understanding of strategies MNC s use for success, and the links between these strategies and organizational structure and business area. Based on this foundation, students should be able to analyze particular business examples to critically assess the types of strategies used and the outcomes. Transnational business process organization Learning objectives: this topic explores organization of transnational business processes in an era of globalization, using the value chain approach. Students should be able to understand, explain, and apply the concept of business process disassembly to specific processes, as well as understand strategies countries can employ in order to move up the value chain. Transnational organizational coordination and learning Learning objectives: this topic looks at how MNCs manage across borders, and also how they go about exploiting the synergies of their unique business position to build transnational business advantage. Students should understand the special organizational challenges posed by transnational operation and be able to apply that understanding to specific business examples. Essential Reading and Resource List Bartlett, C., Ghoshal, S., and Birkinshaw, J. (2003), Transnational Management, London, McGraw Hill. Dicken, P. (2003), Global Shift, London, Sage. 2014 Cardiff Business School Page 115 of 279

Undergraduate Programme Handbook BS2564 - Organisational Behaviour School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2564 L5 Professor Allan Wallace Autumn Semester Outline Description of Module The aim of this second-level module in Organisational Behaviour (OB) is to develop a critical understanding of the activities and interactions of people within work organisations. This will be achieved through an explanation and discussion of key concepts, theories and ideas in the OB literature. The relevance and usefulness of these concepts and theories for management and other groups within organisations will also be considered. On completion of the module a student should be able to A. Knowledge and Understanding: Demonstrate a critical understanding of the complex inter-relationships between individual behaviour, group behaviour, organisational structure and organisational processes. Demonstrate a detailed knowledge of key theories used in the management literature to understand individual and group behaviour and the relationships between this behaviour and organisational structure and processes. Critically understand the nature of Organisational Behaviour and the relevance of the discipline in understanding and managing organisations. B. Intellectual Skills: Identify the strengths and weaknesses of alternative theoretical perspectives, including those advanced to understand teamworking, the management of change, leadership, and organisational politics. Appreciate the implications of different perspectives for both understanding and managing organisations. Critically evaluate recent developments in organisations, including teamwork. C. Discipline Specific Skills: Demonstrate the ability to draw on a range of perspectives and to use this knowledge to critically examine organisations and to manage the behaviour that occurs within them. Page 116 of 279 Cardiff University

D. Employability Skills: Business Management related Programmes Develop a range of employability skills that can be utilized in the critical analysis of management and of organizations. Develop skills in critical reflection, teamworking, effective communications, time management, and creative thinking through a range of individual and group based exercises. How the module will be delivered The module is delivered through a series of lectures and tutorials over one semester. There is an emphasis on student-directed learning, and you are expected to prepare thoroughly for classes via reading and reflection. Tutorials will involve a combination of group-work, individual and group presentations, discussion and debate. A handout will be provided for each tutorial. The main contact points will be: One lecture (1hr 50mins each, including a 10 minute break) per week. Three fortnightly tutorials (1hr 40mins each). These small group sessions have been designed to ensure the active participation of students in the learning process. Here there will be extensive use of experiential exercises, discussion groups, quizzes and text analyses. These sessions will focus on the development of employability skills, especially critical thinking, and on developing the understanding of key concepts and theories in organizational behaviour. How the module will be assessed This module will be formally assessed by one 3000 word essay, submitted at the beginning of the second semester. A pass mark of 40% is required on this module. Other, more informal methods are used in the assessment of transferable skills. These will regularly be used in small group sessions where specific feedback and advice will be given to students on the development of practical skills relating to working in groups, making oral presentations and improving their own ability to learn and to reflect on their learning process. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 coursework N/A 1 Syllabus content Understanding and investigating teamwork, the management of change, leadership, and organizational politics. 2014 Cardiff Business School Page 117 of 279

Undergraduate Programme Handbook Background Reading and Resource List Knights, D & Willmott, H. (2007) Introducing Organisational Behaviour & Management, London: Thomson. Palmer, I. and Hardy, C. (2000) Thinking about Management, London, Sage Linstead, S. Fulop, L. and Lilley, S. (2009) Management and Organisation: A Critical Text., London, Macmillan. Thompson, P. and McHugh, D. (2009) Work Organizations: A Critical Introduction, London: Macmillan. Grey, C (2008) A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations, London: Sage. Page 118 of 279 Cardiff University

Business Management related Programmes BS2567 - Managing People in Organisations School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2567 L5 Dr Aoife Mcdermott Autumn Semester Outline Description of Module This module aims to provide students with the knowledge and skills needed to manage people in contemporary organisations. The programme of study will develop knowledge of (1) the core HR practices or toolkit used in managing people and; (2) how HR models and associated HR practices can be applied to address contemporary issues in people management. On completion of the module a student should be able to A. Knowledge and Understanding: Discuss and apply the principal models and practices used in dealing with people-related issues. Demonstrate an understanding of key contemporary issues involved in managing people. Undertake evidence based choices when applying theory and practice to address these issues. Describe and evaluate the principal debates in the field of human resource management. Assess the impact of new approaches to human resource management on workers. B. Intellectual Skills: Analyse and synthesise information. Sustain a logical argument and defend conclusions. Compare, contrast and evaluate theoretical explanations. Use empirical evidence to debate how certain approaches to management practice can be applied. C. Discipline Specific Skills: Consider a broad range of views in dealing with specific people-related issues. Analyse organisational context and work-place settings in making informed decisions. Anticipate the impact of decisions on employee relations and performance. 2014 Cardiff Business School Page 119 of 279

Undergraduate Programme Handbook Recognise the potential implementation issues facing managers when addressing people-related issues. D. Transferable Skills: Find, manage, appraise and utilise information and data. Work individually and as part of a team. Negotiate with others. Write effectively for a management audience. Make presentations as part of a group. How the module will be delivered The formal timetable comprises 16 hours of lectures and 6 hours of tutorials. The lecture programme is supported by the tutorials, which provide students with an opportunity to apply theory to real-life workplace settings. In addition to tutorials, students are supported throughout the module programme via the course handbook and the module Learning Central webpage. Copies of powerpoint lecture slides, handouts and recommended readings are made available in class and online. Students may also avail of further support through advertised weekly consultation sessions with the programme lecturers, via e-mail and via the discussion board. How the module will be assessed Formal One case study report. The continuous assessment component requires students to provide a written response to an issue facing a contemporary organisation. The written assignment is intended to assess the extent to which students have achieved the module s learning outcomes. Principally, the assessment is designed to determine whether students can apply HRM theories in addressing managerial issues. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 case study N/A 2 Syllabus content The themes covered in the programme include an introduction to the origin and meaning of Human Resource Management, as well as an introduction to the core HR practices as follows: Recruitment and Selection; Performance Management; Reward Management; Employee Development and; Employee Relations and Participation. Essential Reading and Resource List Redman and Wilkinson (2013), Contemporary Human Resource Management (4 th Edition), Prentice Hall. Page 120 of 279 Cardiff University

Business Management related Programmes BS2568 - International Management Project School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2568 L5 Dr Sudeshna Bhattacharya Spring Semester Outline Description of Module This module builds upon the module 'Cross Cultural Management' as well as upon the students own experience of studying at an International University and living within a different culture. This will bring them to an advanced stage in their ability to compare, contrast and appreciate the differences between management practices in the UK and of those of their host country. It provides the student with the opportunity to apply knowledge of Cross Cultural Management practice, within their chosen area of specialism. It provides students with the opportunity to reflect up their experiences whilst studying abroad. On completion of the module a student should be able to A. Knowledge and Understanding: Identify and understand key aspects of their chosen topic within the context of Cross Cultural Management theory and practice. Appreciate the major differences between the two management cultures (UK and host country) Reflect upon the experience of learning abroad in terms of both social and learning interaction. Develop a critical understanding of cultural dynamics across national boundaries. B. Intellectual Skills: Carry out a comparative critical analysis of their chosen topic area. Describe and illustrate certain management practices of their host country and how the wider social and cultural environment may influence these. Carry out independent research. C. Discipline Specific Skills: Read and understand works and data relevant to their chosen specialisation within the context of the country of the host institution. Understand aspects of the society in which they studied. 2014 Cardiff Business School Page 121 of 279

Undergraduate Programme Handbook Draw on their own personal experiences of learning and living abroad. Understand and address issues regarding cultural dilemmas, and develop the ability to exercise powers of enquiry, logic and critical analysis. D. Transferable Skills: Carry out independent research. Develop independence and confidence through living and studying abroad. Develop organisational skills. How the module will be delivered Since the project is based upon the development of independent learning there will be limited teaching. Preparation for the project will be through 'Cross Cultural Management' in Semester 1, which will give students an introduction to key areas of intercultural management and will prepare them for writing their reflective report. Students will be required to contact their academic supervisor on a regular basis throughout Semester 2 whilst studying abroad using email and Blackboard and video conferencing. Themes for research will be identified through study of 'Cross Cultural Management' in semester 1 as well as through studying and living abroad. The academic supervisor will assess the project outline for relevance and academic soundness before students embark upon the work. Students will be required to keep a personal journal that will aid them in the development of their reflective report. Indicative study hours 100 How the module will be assessed 100% Coursework Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 coursework N/A Syllabus content The module is structured around two themes: The student is to choose a topic in consultation with the module co-ordinator that is of interest to them and is set within the environment that reflects the culture and business practices within the country of their host institution. N/A Page 122 of 279 Cardiff University

Business Management related Programmes In order to complete the reflective report students will need to keep a reflective journal during their stay in the host University. 2014 Cardiff Business School Page 123 of 279

Undergraduate Programme Handbook BS2569 - Cross-Cultural Management School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2569 L5 Dr Sudeshna Bhattacharya Autumn Semester Outline Description of Module The purpose of this module is provide students with an understanding of the issues entailed in managing in diverse environments. Students will be exposed to different theories of management and cultural difference, as well as case studies of how issues arise and are addressed on a practical basis. To an increasing extent, managers are responsible for ensuring positive and productive work environments which are extremely diverse in terms of the backgrounds and expectations of staff. Research evidence shows that these environments tend to either perform well through leveraging the diverse skills and knowledge, or poorly because of conflicts and misunderstandings. The module will assist student to understand the techniques that can be used to move diverse teams to the high-functioning track. The module will be of direct and short-term benefit to students through teaching and reinforcing the basic skills necessary for a successful undergraduate career. The module will enable students to understand differences in cultures within both academic and social environments, and to explore the implications this will have on working and studying abroad. On completion of the module a student should be able to A. Knowledge and Understanding: Understand some of the key issues in this field including: Different types of culture Different forms of communication Verbal codes National differences in communication styles Cultural groupings Cultural Intelligence Working in cross-cultural teams Culture and strategy Economic cultures Thinking out of the box : new thinking on culture and identity Page 124 of 279 Cardiff University

B. Intellectual Skills: Business Management related Programmes Analyze and find solutions to issues in an international context relating to cultural differences and similarities Understand and address issues regarding cultural dilemmas, and develop the ability to exercise powers of enquiry, logic and critical analysis. C. Discipline Specific Skills: Students taking this module will strengthen effective oral and written communication skills. D. Transferable Skills: Continue developing mastery of the essay form, including layout, presentation, structure, expression and argument Students will work in groups during tutorials and in preparation for the group assignment which will enhance team working skills. Tutorials will also prepare students for working and studying in a cross cultural context How the module will be delivered There will be 22 contact hours, 16 hours of lectures and 6 hours of tutorials Indicative study hours: 100 How the module will be assessed An individual 3000 word essay (100%) with a choice of three questions (students to answer one) to be submitted mid January. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 3000 word essay N/A 12 Syllabus content The module is structured around two themes: 1. Different forms of communication (Lasserre) o Basic assumptions and meaning o Values, beliefs, preferences o Behaviour (overt) 2. Verbal codes (Neiliep) o Relationship between language and culture o Structure of human language 2014 Cardiff Business School Page 125 of 279

Undergraduate Programme Handbook o Universal aspects of language / variations in language o Crosscultural communication styles o Personal and contextual styles 3. National differences in communication styles: Four main streams of research into cultural difference: o Ethnological research, eg silent language differences o Management values and assumptions: differ over works values eg hierarchy etc o Country clusters: grouping nations according to cultural characteristics, eg Huntington o Economic culture differences: varieties of capitalism 4. Cultural groupings Hofstede s research o Power distance o Individualism o Masculinity o Uncertainty avoidance o Long vs. short term orientation (Michael Harris Bond) Huntingdon and Hofstede s groupings McSweeney s critique; Hofstede typology implausible 5. Working in cross-cultural teams (Maznewski) Groups with high integration perform better than groups with low integration on complex decision-making tasks. Groups with high diversity and high integration perform better than groups with low diversity, But groups with high diversity and low integration perform worse than groups with low diversity. 6. Cultural Intelligence (Early and Mozakowski) Cultural intelligence: an outsider's seemingly natural ability to interpret someone's unfamiliar and ambiguous gestures the way that person's compatriots would. Ability to cope with different national, corporate and vocational cultures Three elements: the cognitive, the physical, and the emotional/motivational. Six steps to cultural intelligence 7. Culture and strategy Western rational-analytic approach and strategy emphasis on Alternative approaches - Long-term perspective Peripheral vision Bottom-up strategy Strategy as pattern Spontaneous strategy Page 126 of 279 Cardiff University

8. Economic cultures Rationale societal objectives Institutional fabric Business system Business Management related Programmes 9. Thinking out of the box : new thinking on culture and identity Benedict Anderson and imagined communities Arjun Appadurai and post-national identities Essential Reading and Resource List S.Schneider and J.-L.Barsoux (2003) Managing across Cultures 2nd ed. Prentice-Hall) (FT R.M.Steers, C. Sanchez-Runde and L.Nardon (2010) Management across Cultures: Challenges and Strategies (Cambridge University Press) D.C.Thomas (2008) Cross Cultural Management: Essential Concepts 2nd ed (Sage) 2014 Cardiff Business School Page 127 of 279

Undergraduate Programme Handbook BS2573 - Marketing (One Semester) School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2573 L5 Dr Eleri Rosier Autumn Semester Outline Description of Module This module provides students with an understanding of the role and major elements of marketing management. The aims of this module are to: furnish students with a broad-based understanding of the factors, mechanisms and processes relevant to establishing and maintaining effective marketing management activities, and provide them with the ability to critically evaluate and apply marketing issues in contemporary business settings. On completion of the module a student should be able to A. Knowledge and Understanding: Appreciate the evolution of the marketing concept. Understand further approaches to marketing such as retailing, NFP and international marketing. Demonstrate knowledge of fundamental marketing models, processes and concepts and their practical application. Understand key strategic influences from the environment. B. Intellectual Skills: Apply and evaluate key theoretical and analytical perspectives found in the marketing management literatures. Evaluate the importance for marketing decision making taking account of key strategic influences from the environment. C. Discipline Specific Skills: Application of Knowledge; Application of Theories/Models; Problem solving Explain and evaluate the conceptual and practical virtues of the 4P and relational-orientated conceptions of marketing. D. Transferable Skills: Demonstrate understanding and ability to construct an argument within exam essays and in a written assignment. Page 128 of 279 Cardiff University

How the module will be delivered Business Management related Programmes There are a minimum of 22 hours of direct contact with students. These are supported by detailed handouts and subsequent structured reading (recommended reading is detailed in the handouts) and a range of in-class exercises, in order to empower the students to critically assess and evaluate the subject matter. Additional exercises are set for students to complete during self-study time. Students are further supported throughout the module via electronic communication facilities. How the module will be assessed Formal assessment: One 2000 word assignment and 8 learning logs to be submitted in the Autumn Semester (100%). The assignment and learning logs contain questions designed to cover all the learning outcomes for the module and to test skill development. Questions set are not only designed to test students basic knowledge and understanding of the comprehensive syllabus, but also to appraise their ability to apply such knowledge to business situations; through analysing practical situations using appropriate techniques and developing relevant arguments. Informal assessment: classroom exercises, where students will be encouraged to analyse contemporary case examples. The discussions surrounding these exercises are designed to provide an indicator of knowledge assimilation and skill development and provide a stimulus for independent study. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 75 2,000 Word Essay N/A 9 Written Assessment 25 8 X Learning Logs N/A 9 Syllabus content The module is structured around this theme: Marketing Management - covers issues relating to the management of marketing activities in modern organisations - incorporating insights into the marketing management process, customer insight, market positioning and targeting. Essential Reading and Resource List Core text: Marketing and Strategy Custom Pearson Text 2014 Cardiff Business School Page 129 of 279

Undergraduate Programme Handbook Background Reading and Resource List Supplementary text: Jobber and Ellis-Chadwick (2013) Principles and Practice of Marketing, 7th Ed, McGraw Hill. Page 130 of 279 Cardiff University

Business Management related Programmes BS2581 - Logistics and Distribution Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2581 L5 Dr Andrew Potter Double Semester Outline Description of Module The module aims to provide students with a tactical and operational level understanding of the functions and operational characteristics of logistics systems. There is a focus on both internal and external factors, reflecting contemporary issues faced by logistics managers. On completion of the module a student should be able to A. Knowledge and Understanding: Explain how logistics has emerged a business process and distinguish it from similar concepts such as physical distribution and supply chain management. Demonstrate understanding of the components of the supply chain by describing and assessing the trade offs between transport, warehousing and inventory that are inherent in logistics. Comprehend how operations can be affected by the internal characteristics of the logistics system, such as the type of product and scale of operations. Explain the impact of external factors, such as policy frameworks, the environment and information technology, on logistics management practices, particularly at a tactical and operational level. Identify and understand the role of third party providers in logistics operations. Demonstrate awareness of the importance of performance measurement in satisfying the customer requirements from a logistics system. B. Intellectual Skills: Apply generic logistics management principles into practical solutions through empirical examples. Analyse and synthesise information from a wide range of information sources. Develop a holistic perspective on logistics, recognising the trade offs between different functional areas. C. Discipline Specific Skills: Comprehend the logistics business from an economic, operational and regulatory perspective. 2014 Cardiff Business School Page 131 of 279

Undergraduate Programme Handbook Explain the interplay of internal and external factors that influence logistics operations. Develop and evaluate solutions for typical, contemporary problems faced by logistics managers. D. Transferable Skills: Write essays and reports to a deadline. Undertake project management as part of a small team. Collect information from the library and synthesise it to meet learning objectives. Integrate the learning from both lectures and personal research. Give presentations within set time limits. How the module will be delivered The formal timetabled components of the module comprise 44 hours of lectures, 22 in each of the Autumn and Spring semesters. The lecture programme is introduced at the beginning of the academic year by the module co-ordinator with an emphasis on how the different components link to each other. The structured reading promotes the strength of the cohesive rationale of the syllabus and aims at providing students with the foundations for addressing their coursework essay questions which are directly related to lecture material. Students are given a sufficiently varied range of topics to cover in their coursework in order to enhance their understanding of key areas of the syllabus. Lectures are enhanced through the use of industry based case studies as appropriate. Video projections are used to link theory and taught information with real industrial examples. Student learning is supported by the practice of private lecturer/student consultations and direct e-mail contact. How the module will be assessed Assessment consists of two elements: an examination component consisting of one 3 hour examination taken at the end of Semester 2 and two written pieces of coursework, each of 2000 words. The first piece of coursework is a small group project and presentation, the second is an individual essay. The examination contains a range of questions designed to cover the learning outcomes of the module. Questions are designed to test the student s basic knowledge and comprehension of the material taught. Answers require an application of theory/model, or number when appropriate. Questions are designed to assess critical and analytical ability and provide a means to stretch good students. Page 132 of 279 Cardiff University

Assessment Breakdown Business Management related Programmes Type % Title Duration(hrs) Week Examination - Spring Semester 60 logistics and distribution management 3 hrs N/A Written Assessment 20 coursework N/A 10 Written Assessment 20 coursework N/A 7 Syllabus content Introduction to the concepts, definitions and development of logistics; Distribution channels; Identifying and managing the components of logistics systems: transport, warehouse and inventory; Trade offs in logistics system design and operation; Logistics and the environment; Information and Communication Technology in logistics operations; Third party logistics operations and the outsourcing process; Logistics performance measurement. Essential Reading and Resource List Rushton, A., Croucher, P., and Baker, P. (2014) The Handbook of Logistics & Distribution Management, 5th Edition, Kogan Page, London Background Reading and Resource List International Journal of Logistics: Research & Applications International Journal of Physical Distribution and Logistics Management Logistics and Transport Focus Supply Chain Management: An International Journal 2014 Cardiff Business School Page 133 of 279

Undergraduate Programme Handbook BS2582 - Operations Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2582 L5 Mr Wessam Abouarghoub Double Semester Outline Description of Module The module aims to provide students with a number of operational management techniques that can be applied to real world problems and stimulate an appreciation of the use of different types of operations management approaches to solving problems. The module gives students a broad foundation in operations management and will enable students to apply the relevant operations management technique to appropriate situations. It will also enable students to understand operational management performance and draw conclusions from them. On completion of the module a student should be able to A. Knowledge and Understanding: Understand the context and assumptions behind the application of various operational management techniques. Demonstrate their ability to solve problems using Operations Management techniques. B. Intellectual Skills: Develop and present a balanced, considered, professional argument of the strengths and weaknesses of operations management techniques. C. Discipline Specific Skills: Relate the strategic aspects of operations management to actual how it is done activities Demonstrate their ability to solve problems using Operations Management techniques. Recognise common barriers to operational improvement activities and how they can be overcome. D. Transferable Skills: Develop skills to aid problem solving. Page 134 of 279 Cardiff University

How the module will be delivered Business Management related Programmes A series of 18 two-hour lectures is given in the Autumn and Spring semesters. Students attend 8 hours of tutorials across the two semesters where carefully selected worked examples, case studies, exercises and management activities are used to reinforce some of the lecture topics. How the module will be assessed The topics on which students are assessed relate to key aspects of the syllabus and are intended to be problem-solving in nature. The examination is in two sections with questions related to both semesters. Answers will be in the form of essays, numerical solutions and diagrammatical representations. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 operations management 3 hrs Written Assessment 40 coursework - project work N/A 4 Syllabus content A Historical Perspective of Operations Management. As an introduction to the module the major contributions to OM are outlined and the role of operations managers is considered. Strategy development. Linkage of operations with corporate and marketing strategies. Performance objectives and order winners & market qualifiers. The Production Function. Types of Business Operation. Job shops, batch production, continuous production. Location and layout design. Quality and Reliability. Major contributions from quality gurus are outlined.. Process Improvement. Approaches to Business Process Improvement are introduced; E.g. Lean and Six Sigma. Visual management and mapping techniques are considered. Managing Inventory Some aspects of inventory control. Costs of inventory; ordering, holding and stock-outs. Dependent and independent demand. Production Planning Techniques. A review of basic planning methods is taken. Forecasting. The major elements of simple forecasting techniques are covered with both statistical and judgmental approaches. Project Management. The use of activity networks is considered for project management. New product introduction. The development and introduction of new products and services. Issues in the research and development process. Service Industry Considerations. Consider the role of service operations, Why are services different? Specifying the service package. Complexity and standardisation of services. Degree of contact with the customer. Managing demand for services. N/A 2014 Cardiff Business School Page 135 of 279

Undergraduate Programme Handbook Essential Reading and Resource List Jones, P. & Robinson, P. (2012) Operations Management, Oxford University Press. Slack et al., (2010) Operations Management, 6 th Edition, Pearson Page 136 of 279 Cardiff University

Business Management related Programmes BS2583 - Theory and Practice of Managing People School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2583 L5 Dr Aoife Mcdermott Double Semester Outline Description of Module The aim of this module is to provide students with the knowledge and skills needed to manage people in contemporary organisations. In semester 1 the programme of study will develop knowledge of the core HR models and practices that form the toolkit used in managing people. Students will begin to consider how these models and practices can be applied to address contemporary issues in people management. In semester 2, as part of their work placement, students will identify, evidence and evaluate whether and how the HR toolkit is applied a real organisational setting. On completion of the module a student should be able to Discuss and apply the principal models and practices used in dealing with people-related issues. Describe and evaluate the principal debates in the field of human resource management. Demonstrate an understanding of key contemporary issues involved in managing people. Undertake evidence-based choices when applying theory and practice to address these issues. Demonstrate a critical understanding of how HR models and practices are applied in a real world setting. How the module will be delivered Formal timetabled sessions run throughout semester 1 and comprise 16 hours of lectures and 6 hours of tutorials. The lecture programme is supported by the tutorials, which provide students with an opportunity to apply theory to address workplace scenarios. In addition to tutorials, students are supported throughout the module programme via the course handbook and the module Learning Central webpage. Copies of Powerpoint lecture slides, handouts and recommended readings are made available in class and online. Students may also avail themselves of further support through advertised weekly consultation sessions with the programme lecturers, via e- mail and via the discussion board. Students will spend semester 2 on a work placement. They will have access to learning central and the programme lecturers as needed, to support their learning and 2014 Cardiff Business School Page 137 of 279

Undergraduate Programme Handbook assessment. The pastoral and academic support for the student will be a partnership between the lecturers and the work placement supervisor. Skills that will be practised and developed By the end of the module, students should be able to: Intellectual Skills Analyse and evaluate the concepts and theories that underpin understandings of business and management, using theoretical, empirical and personal evidence. Solve problems in business and management contexts. Exhibit balanced and informed critical arguments in both written work and presentations. Demonstrate work-related skills and knowledge, including professionalism, ethics, health and safety. Apply relevant theories and approaches to practical business and management contexts. Demonstrate an awareness of the experiential learning process. Demonstrate an ability to reflect on and evaluate learning from the workplace. Discipline Specific, including Practical Skills Understand the social, economic, cultural and administrative considerations which influence employment settings. Utilise the theoretical frameworks that have been developed in human resource management and employment relations to analyse business processes. Display a firm grounding in academic study and research skills that will provide a basis for continuing study in a practitioner or academic environment. Evidence practical knowledge and understanding of the main techniques used in managing people. Demonstrate a reflective and critical awareness of the process of experiential learning and on the independent learning and self-management required to complete a work placement Illustrate an ability to plan for the development of skills, knowledge and experience Transferable Skills Communicate ideas, principles and theories effectively by oral and written means. Exercise initiative, self-reliance and time management skills and work independently. Exercise co-operation and negotiation skills and work effectively in a team. Appreciate alternative viewpoints. Exercise numeracy, problem solving and IT skills. Page 138 of 279 Cardiff University

Business Management related Programmes Analyse and reflect on personal management skills, identifying ways to improve through personal development planning. Think and write critically. Develop work-based skills and experience, building on confidence and professionalism. Apply theory to real life contexts and problems. Access and utilise information in a variety of research resources both traditional (e.g. library) and IT. How the module will be assessed Case study - Designing a people management strategy to address a HR issue facing a contemporary organisation. Report - An evidence-informed evaluation of HR issues in the workplace. The opportunity for reassessment in this module Students who do not pass this module at the first attempt may, at the discretion of the Examinations Board, be permitted to attempt the assessment prior to the commencement of the next academic session. Nature of reassessment: 2,000 word report (100%) or 2,000 word case study (100%) to be decided by the Examinations Board. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Written Assessment 50 2,000 word case study (spring semester) N/A 2 50 Syllabus content 2,000 word report (end of placement assessment period) N/A 13 The themes covered in the programme include an introduction to the origin and meaning of Human Resource Management, as well as an introduction to the core HR practices as follows: Recruitment and Selection; Performance Management; Reward Management; Employee Development; Employee Relations and Participation; and Employee Commitment. Essential Reading and Resource List Redman and Wilkinson (2013), Contemporary Human Resource Management, (4th Edition) Prentice Hall Gilmore and Williams (2009) Human Resource Management, Oxford University Press. 2014 Cardiff Business School Page 139 of 279

Undergraduate Programme Handbook BS2584 - Theory and Practice of Marketing and Strategy School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2584 L5 Dr Eleri Rosier Double Semester Outline Description of Module This module provides students with an understanding of the role and major elements of marketing and strategic management. In semester 1 the programme will furnish students with a broad-based understanding of the factors, mechanisms and processes relevant to establishing and maintaining effective marketing and strategic management activities. In semester 2, as part of their work placement, students will critically evaluate marketing and strategy issues in a contemporary business setting. On completion of the module a student should be able to Understand issues in contemporary marketing as applied to real-life contexts. Demonstrate knowledge of fundamental marketing and strategy models, processes and concepts and their practical application Understand key strategic influences from the environment. Outline the central issues in strategy evaluation, choice and implementation How the module will be delivered There are a minimum of 22 hours of direct contact with students. These are supported by detailed handouts and pre- and post-lecture structured reading (recommended reading is detailed in the handouts) and a range of in-class exercises, in order to empower the students to critically assess and evaluate the subject matter. Additional exercises are set for students to complete during self-study time. Students are further supported throughout the module via electronic communication facilities. Skills that will be practised and developed Intellectual Skills 1. Analyse and evaluate concepts and theories that underpin understanding of business and management in a variety of ways, including empirical and personal evidence 2. Solve problems in business and management contexts 3. Exhibit balanced and informed critical arguments in both written work and presentations 4. Demonstrate work-related skills and knowledge, including professionalism, ethics, health and safety Page 140 of 279 Cardiff University

Business Management related Programmes 5. Apply relevant theories and approaches to practical business and management contexts 6. Demonstrate an awareness of the experiential learning process 7. Demonstrate an ability to reflect on and evaluate learning from the workplace Discipline Specific, including Practical Skills 1. Understand the social, economic, cultural and administrative considerations which influence employment settings 2. An understanding of the theoretical frameworks that have been developed in the fields of corporate strategy, organisational studies, human resource management, employment relations and marketing to analyse business processes 3. A firm grounding in academic study and research skills that will provide a basis for continuing study in a practitioner or academic environment 4. A practical knowledge and understanding of the main techniques used in managing organisations, particularly in the fields of marketing, organisational behaviour and human resource management 5. Demonstrate a reflective and critical awareness of the process of experiential learning and on the independent learning and self-management required to complete a work placement 6. An ability to plan for the development of skills, knowledge and experience Transferable Skills 1. Communicate ideas, principles and theories effectively by oral and written means 2. Exercise initiative, self-reliance and time management skills and work independently 3. Exercise co-operation and negotiation skills and work effectively in a team 4. Appreciate alternative viewpoints 5. Exercise numeracy, problem solving and IT skills 6. Analyse and reflect on personal management skills, identifying ways to improve through personal development planning 7. Think and write critically 8. Develop work-based skills and experience, building on confidence and professionalism 9. Apply theory to real life contexts and problems 10. Access and utilise information in a variety of research resources both traditional (e.g. library) and IT How the module will be assessed Please see Assessment Breakdown table 2014 Cardiff Business School Page 141 of 279

Undergraduate Programme Handbook The opportunity for reassessment in this module Students who do not pass this module at the first attempt may, at the discretion of the Examinations Board, be permitted to attempt the assessment prior to the commencement of the next academic session. Nature of reassessment: 2,000 word essay (100%) or 2,000 word report (100%) to be decided by the Examinations Board. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Written Assessment 50 50 Syllabus content 2,000 word essay and 8 learning logs (autumn semester) 2,000 report (end of assessment placement period) The module is structured around two themes: N/A 9 N/A 13 Marketing Management- covers issues relating to the management of marketing activities in modern organisations incorporating insights into the marketing management process, customer insight, market positioning and targeting. Strategic Management- features the strategic fundamentals of business policyincluding the strategy process, organisational vision, mission and objectives, strategic analysis of the internal and external environments, the resource-based view of the firm, strategic alternatives for growth and achieving competitive advantage, strategy evaluation, choice and implementation and measuring success. Essential Reading and Resource List Rosier, E. (2014) Marketing and Strategy Custom Pearson Text Jobber and Ellis-Chadwick (2013) Principles and Practice of Marketing, 7th Ed, McGraw Hill. Page 142 of 279 Cardiff University

Business Management related Programmes BS2585 - Theory and Practice of Organisational Behaviour School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS2585 L5 Professor Allan Wallace Double Semester Outline Description of Module This module provides students with an understanding of the major elements of organisational behaviour and their role in the management of businesses. Most importantly, it offers an opportunity to explore and evidence these elements in practice in a real life work setting. In semester 1 the module will furnish students with a broad understanding of the key topics related to the activities and interactions of people in work organisations. The module encourages students to think and write critically when reflecting on theory and practice. In semester 2, as part of their work placement, students will reflect on the relevance and usefulness of the theory for practice, evidencing their enquiry in a report covering the key topics in a real organisational setting. On completion of the module a student should be able to Identify key aspects of organisational behaviour that influence individual wellbeing and organisational performance Describe the main concepts, theories and ideas associated with these topics. Critically evaluate the application of OB theories in a real world setting. How the module will be delivered Formal timetabled hours run throughout semester 1 and comprise a minimum of 23 hours of direct contact with students. This is usually broken down into 17 hours of lectures and 6 hours of tutorials. These are supported by detailed handouts, slides and subsequent structured reading (recommended reading is detailed in the handouts and provided on Blackboard). Additional exercises are set for students to complete during the lecture. Students are further supported throughout the module via electronic communication facilities. In semester 2 students will be on a work placement but will have access to learning central and the programme lecturers as needed to support their learning and assessment. The pastoral and academic support for the student will be a partnership between the lecturers and the work placement supervisor. How the module will be assessed Two written assessments totalling 100% of the contribution for the module: 2014 Cardiff Business School Page 143 of 279

Undergraduate Programme Handbook 3,000 word essay - Undertake a critical comparison of two studies relating to one topic considered in the module. This comparison will entail you addressing three issues in turn: what the authors were trying to achieve, what they claim to have found out (that s relevant to your purposes), and how convincing the authors claims are. Your recommendations must be backed up by the evidence of your critical discussion of the two studies, supported by reference to other relevant academic literature. 2,000 word report - OB issues in the workplace: the relationship between theory and practice The opportunity for reassessment in this module Students who do not pass this module at the first attempt may, at the discretion of the Examinations Board, be permitted to attempt the assessment prior to the commencement of the next academic session. Nature of reassessment: 3,000 word essay (100%) or 2,000 word report (100%) to be decided by the Examinations Board. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Written Assessment 50 3,000 word essay (autumn semester) N/A 1 50 Syllabus content 2,000 word report (end of placement assessment period) N/A 13 Understanding and investigating teamwork, the management of change, leadership, and organizational politics. Background Reading and Resource List Knights, D and Willmott, H. (2007) Introducing Organizational Behaviour and Management, London: Thomson. Palmer, I. and Hardy, C. (2000) Thinking about Management, London, Sage. Linstead, S., Fulop, L. and Lilley, S. (2009) Management and Organization: A Critical Text (2nd edn), London, Palgrave Macmillan. Thompson, P. and McHugh, D. (2009) Work Organizations: A Critical Introduction (4th edn), London: Macmillan. Buchanan, D. and Huczynski, A. (2010) Organizational Behaviour (7th edn), Prentice Hall. Additional reading is provided for every lecture. Page 144 of 279 Cardiff University

Business Management related Programmes BS2586 - Operations Management (One Semester) School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2586 L5 Mr Wessam Abouarghoub Autumn Semester Outline Description of Module The module aims to provide students with a number of operational management techniques that can be applied to real world problems and stimulate an appreciation of the use of different types of operations management approaches to solving problems. The module gives students a broad foundation in operations management and will enable students to apply the relevant operations management technique to appropriate situations. It will also enable students to understand operational management performance and draw the correct conclusions from this. On completion of the module a student should be able to A. Knowledge and Understanding: Understand the context and assumptions behind the application of various operational management techniques. Demonstrate their ability to solve problems using Operations Management techniques. B. Intellectual Skills: Develop and present a balanced, considered, professional argument of the strengths and weaknesses of operations management techniques. C. Discipline Specific Skills: Relate the strategic aspects of operations management to actual how it is done activities Demonstrate their ability to solve problems using Operations Management techniques. Recognise common barriers to operational improvement activities and how they can be overcome. D. Transferable Skills: Develop skills to aid problem solving. 2014 Cardiff Business School Page 145 of 279

How the module will be delivered Undergraduate Programme Handbook A series of 9 two-hour lectures is given in the Autumn semester. Students attend 4 hours of tutorials where carefully selected worked examples, case studies, exercises and management activities are used to reinforce some of the lecture topics. How the module will be assessed Continuous Assessment: 100% Assignment of 1,500 words completed in semester 1 (submitted in week 11). The topics on which students are assessed relate to key aspects of the syllabus and are intended to be problem-solving in nature. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 coursework (autumn) N/A 11 Syllabus content A Historical Perspective of Operations Management. As an introduction to the module the major contributions to OM are outlined and the role of operations managers is considered. The Production Function. Types of Business Operation. Job shops, batch production, continuous production. Location and layout design. Managing Inventory Some aspects of inventory control. Costs of inventory; ordering, holding and stock-outs. Dependent and independent demand. Production Planning Techniques. A review of basic planning methods is taken. Forecasting. The major elements of simple forecasting techniques are covered with both statistical and judgmental approaches. Service Industry Considerations. Consider the role of service operations, Why are services different? Specifying the service package. Complexity and standardisation of services. Degree of contact with the customer. Managing demand for services. Essential Reading and Resource List Jones, P. & Robinson, P. (2012) Operations Management, Oxford University Press. Slack et al., (2010) Operations Management, 6 th Edition, Pearson Page 146 of 279 Cardiff University

Business Management related Programmes BS2587 - Experiential Learning and Reflective Practice School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS2587 L5 Dr Susan Bartlett Autumn Semester Outline Description of Module This module is designed to prepare students for their work placement. It introduces personal development planning, and key concepts and models associated with reflective learning. It considers the increasing recognition and value given to learning in real world contexts. Students will explore analytical approaches that support the connection of work practices and experiences with appropriate underpinning theory. A visit to the student s host workplace will be organized. On completion of the module a student should be able to Intellectual Skills: Demonstrate an awareness of the experiential learning process; The ability to reflect on and evaluate learning from the workplace Discipline Specific Skills: Demonstrate a critical awareness of the process of experiential learning Show an ability to reflect critically on the independent learning and selfmanagement that work requires Draw up an action plan for the development of skills, knowledge and experience at each stage in the process (before/during/after the period of work experience) Transferable Skills: Analyse personal management skills, identifying ways to improve through personal development planning How the module will be delivered Formal timetabled hours run throughout semester 1 and comprise a minimum of 22 hours of direct contact with students. This is usually broken down into 17 hours of lectures and 5 hours of tutorials. These are supported by detailed handouts, slides and subsequent structured reading. Students are further supported throughout the module via electronic communication facilities. 2014 Cardiff Business School Page 147 of 279

How the module will be assessed Undergraduate Programme Handbook Summative assessment as outlined below. Formative assessment through discussions in classes. The 5,000 word report will demonstrate an understanding of the theories and processes of reflective practice and experiential learning, the relationship between them and of their meaning to the student. The student will also use the body of the report to reflect on their experiences of reflective practice, including journal writing, and the difference these might make to their work placement experience. The Report should contain a statement of current goals; definitions of at least 10 skills required to achieve those goals; an evidence based assessment of the student s strengths and weaknesses with respect to these goals; and a personal development plan for skills development which anticipates the work-placement as a learning opportunity. Assessment Breakdown Type % Title Duration(hrs) Week Report 100 Syllabus content experiential learning and reflective practice - 5000 word report N/A 10 The module will cover the following themes: an introduction to personal development planning; an introduction to 'learning'; the relationship between theory, experience and learning; concepts and models of workplace learning; tacit and explicit knowledge; the importance of reflective practice in professional learning and development; methods and conditions to support reflective practice; representational modes for supporting reflection; the value of supervision and mentoring roles in supporting reflective practice; developing and maintaining a reflective journal; using work experiences to support learning. Background Reading and Resource List Cottrell, S. (2003), Skills for Success: The Personal Development Planning Handbook. Palgrave Study Guides. London? Fanthorne, C. (2004), Work Placements A Survival Guide for Students. Palgrave Study Guides. Macmillan, London.? Kolb, D. (1984), Experiential Learning: Experience as a source of Learning and Development. PHI, New Jersey.? Longson, S. (1999), Making Work Experience Count. How to Books.? Moon, J. (1999), Learning Journals: A handbook for academics, students and professional development. Kogan Page. London. Page 148 of 279 Cardiff University

BS2601 - Work Placement School Module Code Number of Credits 30 Level Module Leader Semester Business Management related Programmes Cardiff Business School BS2601 L5 Dr Susan Bartlett Spring Semester Outline Description of Module This module, available to students undertaking the BSc Business Management with Integrated Work Placement programme, will provide the opportunity for students to gain work experience and develop skills in a business environment during semester 2 of the second year of study. The placement, which is planned, structured and monitored by the School, will provide an opportunity for students to develop and apply the knowledge and skills gained during their studies and also to develop the important employability and commercial awareness skills desired by graduate employers. On completion of the module a student should be able to Demonstrate work-related skills and knowledge, including professionalism, ethics, health and safety. Understand the nature and operations of a commercial environment Demonstrate an ability to reflect critically on practical experiences gained Understand the social, economic, cultural and administrative considerations which influence employment settings Show an ability to use appropriate language and presentation skills to analyse experiences both orally and in writing Take responsibility for their own learning and personal and professional development needs How the module will be delivered A 20-week work placement running from January to June Skills that will be practised and developed Intellectual Skills: Demonstrate understanding of the workplace, gaining knowledge of what their particular work-experience organisation does, its management and how it seeks to achieve its goals. Demonstration understanding of their role in the organisation, together with an awareness of statutory (e.g. health and safety) regulations. Show an ability to use appropriate language and presentation skills to analyse their experiences and to communicate conclusions, both orally and in writing 2014 Cardiff Business School Page 149 of 279

Undergraduate Programme Handbook Demonstrate an ability to reflect critically on practical experiences gained. Discipline Specific Skills Demonstrate a critical awareness of the process of experiential learning by reflecting on and evaluating the experience of working in an organisation Show an ability to reflect critically on the independent learning and selfmanagement that work requires Understand the social, economic, cultural and administrative considerations which influence employment settings Transferable Skills Show an ability to identify and adapt to working and related practices in an employment setting and reflect critically on them Operate in the workplace confidently and professionally Develop/ enhance practical work-based skills and experience Negotiate the different types of working relationships with staff within the workplace, and others - directly or indirectly - relevant to the work experience Demonstrate a secure understanding of their own personal attributes and be self-reflective about the skills and abilities that they possess, or need to acquire, for future employment Draw up an action plan for the development of their skills, knowledge and experience during / after the work placement How the module will be assessed Fortnightly logs (50%) 10 x 500-word fortnightly logs to be completed via the Journal facility on Learning Central which describe, reflect on, and analyse experiences in the work place. (5,000 words total) Submitted fortnightly for the duration of the placement Oral presentation (15%) Students will give a reflective and critical 10 minute presentation based on their activities and experience whilst on placement. (10 minutes) Presented at the end of placement assessment period Employer Report (10%) Assessment by the employer of student performance during work placement. To be agreed between employer mentor and academic supervisor. Submitted by employer at the end of placement assessment period Final placement report (20%) A critical evaluation of overall performance in light of goals previously stated in BS2587 Experiential Learning and Reflective Practice. (2,000 words) Submitted at end of placement assessment period Page 150 of 279 Cardiff University

Business Management related Programmes The opportunity for reassessment in this module Students who do not pass this module at the first attempt may, at the discretion of the Examinations Board, be permitted to attempt the assessment prior to the commencement of the next academic session. Nature of reassessment: 3,000 word report (100%). Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Presentation 0 10 x 500-word fortnightly logs N/A 13 15 10-minute reflective and critical oral presentation N/A 13 Report 10 employer assessment N/A 13 Report 75 final placement report (2,000 words) N/A 13 Syllabus content The period of work experience will take place within a company partnered with the School for the purpose of the BSc Business Management with Integrated Work Placement degree programme. The placement period should cover a minimum of one semester. Students will be expected to reflect upon this work experience critically and to apply their experience in the following areas: Professionalism: Development of transferable skills e.g. presentation, self awareness, self promotion; The value of work experience and work related activities; Skills qualities and abilities sought by employers; Health and safety in the work place; Legal and ethical considerations; Managing risk in the workplace; Reflective learning: Using reflection and feedback to support work based learning and to demonstrate an understanding of the real world application of a range of organisational theories; Personal Development Planning; Time management skills in the professional environment; Effective communication in the workplace Essential Reading and Resource List Moon, J.A (2004) A Handbook of Reflective and Experiential Learning: Theory and Practice, Routledge 2014 Cardiff Business School Page 151 of 279

Undergraduate Programme Handbook ML2595 - Contemporary Japanese Society School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML2595 L5 Dr Christopher Hood Double Semester Outline Description of Module The aim of the module is to provide students with a comprehensive understanding of Japan s contemporary political, economic, educational and social systems. On completion of the module a student should be able to A Knowledge and Understanding: identify the key aspects of economic, political, educational and social change in Japan in the Post-War period illustrate and compare the major differences between Japanese society and society in other developed nations B Intellectual Skills: appreciate and interpret information about Japan provided in lectures carry out independent reading to consolidate and supplement information provided in lectures C Discipline Specific Skills: take part in and lead discussion on various aspects of modern Japan to produce written work of a high standard, presenting both description and analysis. independently to find sources of published information and data about Japan, and to interpret and digest this information D Transferable Skills: absorb information provided in class, and supplement this with independent reading appreciate the different approaches and techniques used in academic studies have an international perspective in analysing information be able to produce a high quality PowerPoint (or equivalent) presentation be able to deliver a high quality presentation Page 152 of 279 Cardiff University

How the module will be delivered Business Management related Programmes There will be 27 contact hours across the module, with Reading Weeks in both semesters. Lectures will focus upon providing the important but by no means exclusive information relevant to that week s subject. Students will be expected to present and lead discussions on these issues. Indicative study hours: 200 Skills that will be practised and developed Intellectual Skills: appreciate and interpret information about Japan provided in lectures carry out independent reading to consolidate and supplement information provided in lectures Discipline Specific Skills: take part in and lead discussion on various aspects of modern Japan to produce written work of a high standard, presenting both description and analysis. independently to find sources of published information and data about Japan, and to interpret and digest this information. Transferable Skills: have an international perspective in analysing information be able to produce a high quality PowerPoint (or equivalent) presentation be able to deliver a high quality presentation absorb information provided in class, and supplement this with independent reading appreciate the different approaches and techniques used in academic studies How the module will be assessed Continuous Assessment: 30% - 2,000 word essay to be submitted in Week 12 of the Spring Semester Examination: 70% - 2 hour examination using a computer with no access to the Internet The formal assessment is designed to cover the learning outcomes for the module, to test skill development, and test the student s understanding of Japan and Japanese society. Informal assessment is provided through discussion in classes and provides an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. Students will give presentations, one of which will be on the subject of their assessed essay. 2014 Cardiff Business School Page 153 of 279

Assessment Breakdown Undergraduate Programme Handbook Type % Title Duration(hrs) Week Written Assessment 30 Examination - Spring Semester Syllabus content 70 Contemporary Japanese Society Contemporary Japanese Society N/A N/A 2 N/A The syllabus will include lectures on a variety topics relevant to the understanding of Japan today. Background Reading and Resource List INDICATIVE READING LIST: Hendry, J., 2003, Understanding Japanese Society, London: Routledge Hood, C.P., 2001, Japanese Educational Reform: Nakasone s Legacy, London: Routledge Hood, C.P., 2006, Shinkansen From Bullet Train to Symbol of Modern Japan, London: Routledge Hood, C.P., 2011, Dealing with Disaster in Japan: Responses to the Flight JL123 Crash, London: Routledge. Kingston, J., 2001, Japanin Transformation, 1952-2000, Harlow: Pearson Preston, P.W., 2000, Understanding Modern Japan, London: Sage Publications Sugimoto, Y, 1997, An Introduction to Japanese Society, Cambridge: Cambridge University Press. Page 154 of 279 Cardiff University

Business Management related Programmes ML2596 - Intermediate Japanese (Autumn) School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML2596 L5 Mr Masakazu Kudara Autumn Semester Outline Description of Module The aim of the module is to build upon the student s Japanese language knowledge and ability by continuing students training in the core structures of the Japanese language. Through reading, writing, speaking and listening it will continuously utilise and reinforce the foundations of the language learned before, and will introduce intermediate level grammar and language use. On completion of the module a student should be able to A Knowledge and Understanding: understand and express intermediate courtesies in Japanese. manipulate orally the grammatical structures learned in the module comprehend and participate in intermediate level conversation in Japanese. read and write Japanese at intermediate level. write compositions in Japanese. recognise and reproduce a minimum of 600 kanji. comprehend and/or translate into English passages of Japanese prose using vocabulary and grammar introduced in the module B Intellectual Skills: apply logical thought and memory skills apply memory skills understand cultural differences C Discipline Specific Skills: apply logical thought to intermediate level Japanese grammatical structures. apply memory skills to intermediate level Japanese grammatical patterns. develop memory skills associated with the acquisition of Japanese script. understand and apply in practice cultural aspects of the Japanese language speak Japanese with appropriate pronunciation and intonation. understand Japanese culture and its relevance within the language at different levels. conduct oneself in a manner appropriate to a Japanese setting. read and write Japanese at an intermediate level. 2014 Cardiff Business School Page 155 of 279

Undergraduate Programme Handbook D Transferable Skills: respect other languages and cultures. adapt one s language and conduct to that of a different nation lead conversations in a second language. obtain information or verification through the practical application of language. How the module will be delivered There will be eight classes per week, with a Reading Week in Week 6. In classes the relevant grammar, vocabulary and language skills (reading, writing, speaking and listening) are introduced and developed. A Japanese text book is followed on a weekly basis, and material from other language books is incorporated from time to time. Skills that will be practised and developed Intellectual Skills: apply logical thought and memory skills apply memory skills understand cultural differences Discipline Specific Skills: apply logical thought to intermediate level Japanese grammatical structures. apply memory skills to intermediate level Japanese grammatical patterns. develop memory skills associated with the acquisition of Japanese script. understand and apply in practice cultural aspects of the Japanese language speak Japanese with appropriate pronunciation and intonation. understand Japanese culture and its relevance within the language at different levels. conduct oneself in a manner appropriate to a Japanese setting. read and write Japanese at an intermediate level. Transferable Skills: respect other languages and cultures. adapt one s language and conduct to that of a different nation lead conversations in a second language. obtain information or verification through the practical application of language. How the module will be assessed Examination Component 40% - a 2 hour examination in the Autumn exam period Continuous Assessment 40% - a one hour class test on kanji and vocabulary (20%) and a Presentation (20%) Page 156 of 279 Cardiff University

Oral Examination 20% Business Management related Programmes The formal assessments contain a range of questions designed to cover the learning outcomes for the module and to test skill development. Informal assessment is provided through discussion in classes and feedback on the students independently produced work. RE-ASSESSMENT: Any student failing the module will be required to be re-assessed according to the components failed as follows; a re-assessment of the oral examination and/or a 2 hour examination in the re-sit period. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 40 Oral/Aural Assessment 20 Written Assessment 20 Presentation 20 Syllabus content Intermediate Japanese (autumn) Intermediate Japanese (autumn) Intermediate Japanese (autumn) Intermediate Japanese (autumn) 2 N/A New grammar will be introduced logically and progressively. Classes will consolidate grammar, vocabulary, and kanji and will facilitate oral and aural use of the Japanese language, preparing students for using Japanese in an active setting. Students will be introduced to a variety of prose styles in classes which will develop translation techniques and develop comprehension skills. In writing classes students will receive further training in writing Japanese, including the different styles applicable to various written forms. Cultural aspects of the Japanese language will be included. N/A N/A N/A N/A N/A N/A 2014 Cardiff Business School Page 157 of 279

Undergraduate Programme Handbook ML2696 - Intermediate Japanese (Spring) School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML2696 L5 Mr Masakazu Kudara Spring Semester Outline Description of Module The aim of the module is to build upon the student s Japanese language knowledge and ability by continuing students training in the core structures of the Japanese language. Through reading, writing, speaking and listening it will continuously utilise and reinforce the foundations of the language learned before, and will introduce intermediate level grammar and language use. On completion of the module a student should be able to A Knowledge and Understanding: understand and express intermediate courtesies in Japanese. manipulate orally the grammatical structures learned in the module comprehend and participate in intermediate level conversation in Japanese. read and write Japanese at intermediate level. write compositions in Japanese. recognise and reproduce a minimum of 750 kanji. comprehend and/or translate into English passages of Japanese prose using vocabulary and grammar introduced in the module B Intellectual Skills: apply logical thought and memory skills apply memory skills understand cultural differences C Discipline Specific Skills: apply logical thought to intermediate level Japanese grammatical structures. apply memory skills to intermediate level Japanese grammatical patterns. develop memory skills associated with the acquisition of Japanese script. understand and apply in practice cultural aspects of the Japanese language speak Japanese with appropriate pronunciation and intonation. understand Japanese culture and its relevance within the language at different levels. conduct oneself in a manner appropriate to a Japanese setting. read and write Japanese at an intermediate level. Page 158 of 279 Cardiff University

Business Management related Programmes D Transferable Skills: respect other languages and cultures. adapt one s language and conduct to that of a different nation lead conversations in a second language. obtain information or verification through the practical application of language How the module will be delivered There will be eight classes per week, with a Reading Week in Week 6. In classes the relevant grammar, vocabulary and language skills (reading, writing, speaking and listening) are introduced and developed. A Japanese text book is followed on a weekly basis, and material from other language books is incorporated from time to time. Skills that will be practised and developed Intellectual Skills: apply logical thought and memory skills apply memory skills understand cultural differences Discipline Specific Skills: apply logical thought to intermediate level Japanese grammatical structures. apply memory skills to intermediate level Japanese grammatical patterns. develop memory skills associated with the acquisition of Japanese script. understand and apply in practice cultural aspects of the Japanese language speak Japanese with appropriate pronunciation and intonation. understand Japanese culture and its relevance within the language at different levels. conduct oneself in a manner appropriate to a Japanese setting. read and write Japanese at an intermediate level. Transferable Skills: respect other languages and cultures. adapt one s language and conduct to that of a different nation lead conversations in a second language. obtain information or verification through the practical application of language. How the module will be assessed Examination Component 40% - a 2 hour examination in the Spring exam period Continuous Assessment 40% - a one hour kanjiand vocabulary test (20%) and a presentation (including assessment of the script as well as the presentation and answering questions about it) (20%) 2014 Cardiff Business School Page 159 of 279

Undergraduate Programme Handbook Oral Examination 20% The formal assessments contain a range of questions designed to cover the learning outcomes for the module and to test skill development. Informal assessment is provided through discussion in classes and feedback on the students independently produced work. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 40 Oral/Aural Assessment 20 Written Assessment 20 Presentation 20 Syllabus content Intermediate Japanese (spring) Intermediate Japanese (spring) Intermediate Japanese (spring) Intermediate Japanese (spring) 2 N/A New grammar will be introduced logically and progressively. Classes will consolidate grammar, vocabulary, and kanji and will facilitate oral and aural use of the Japanese language, preparing students for using Japanese in an active setting. Students will be introduced to a variety of prose styles in classes which will develop translation techniques and develop comprehension skills. In writing classes students will receive further training in writing Japanese, including the different styles applicable to various written forms. Cultural aspects of the Japanese language will be included N/A N/A N/A N/A N/A N/A Page 160 of 279 Cardiff University

ML2701 - Vocational Skills II School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Cardiff Business School ML2701 L5 Mrs Sylvie Beresford Double Semester Outline Description of Module The aim of this module is to further develop students language skills in French in the context of current affairs of the French-speaking countries. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of higher level grammar and syntax by producing written work in French which is centred around current affairs from French speaking countries, demonstrate capacity to express oneself orally with accuracy and appropriateness when discussing and analysing current affairs issues from French speaking countries. B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics linked to current affairs in French speaking countries giving a structured and reasoned argument, demonstrate their ability to communicate in written French by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from authentic French sources. make effective use of Frenchreference materials, to refine knowledge and understanding of register, nuances of meaning and language use. D Transferable Skills: to be responsive to the discipline of working with others as part of a group, to understand and reflect upon different cultures and societies, to communicate ideas and arguments effectively. 2014 Cardiff Business School Page 161 of 279

How the module will be delivered Undergraduate Programme Handbook There will be 48 hours of language workshops. Topics will be supported by French video/audio tapes and readings from magazines on current affairs. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Period Week Examination - Spring Semester 30 vocational skills ii (french) 1 hrs 1 N/A Written Assessment 20 coursework N/A 1 8 Written Assessment 20 aural N/A 1 N/A Written Assessment 30 oral N/A 1 N/A Syllabus content France and the world (politics, history); the French Press (to include analysis and discussion of authentic reports/tv programmes from France); environmental issues; tourism and the French at work. Grammatical issues will be revised as appropriate. Essential Reading and Resource List French for Business, 5 th edition, M Bower & L Barbarin, Hodder & Stoughton, 2002 (units 10-13) Background Reading and Resource List Access to a selection of French newspapers and magazines: Page 162 of 279 Cardiff University

ML2702 - Business Language School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Cardiff Business School ML2702 L5 Mrs Genevieve Kinnafick Double Semester Outline Description of Module The aim of this module is to equip students with a sound knowledge of French business systems together with a range of advanced business language skills. This module will prepare for the Diplôme de français professional affaires B2 from Paris Chamber of Commerce and Industry. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate an ability, both in written and oral forms, to communicate at an advanced level on a range of business topics and situations by completing oral and written assignments, show knowledge/understanding of French business systems by completing oral and written assignments, take (optionally) the Paris Chamber of Commerce and Industry examination (DFP B2). B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics business related within the framework of a structured and reasoned argument, demonstrate their ability to communicate in writing by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from spoken sources, make effective use of language reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. D Transferable Skills: show an ability to work creatively and flexibly with others as part of a team, 2014 Cardiff Business School Page 163 of 279

Undergraduate Programme Handbook show effective use of mediating skills and qualities of empathy. How the module will be delivered There will be 48 hours of language workshops during which students will broaden their vocabulary and knowledge of Business language. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 business language (french) 2 hrs N/A Written Assessment 25 coursework N/A 9 Written Assessment 25 oral N/A N/A Syllabus content The subjects covered will be Banking, business organisations, sales and negotiations, accountancy, transports, insurance, marketing, import-export, taxes, general economy. Background Reading and Resource List Le Nouveau French for Business, 4th edition, Le Goff C., Paris:Didier, 2000. Le français de l entreprise, M. Danilo, B. Tauzin, CLE International, 1990. Le français de la communication, M. Danilo, JL Penfornis, CLE International, 1993. Manual of business French, S. Williams, N. McAndrew-Cazorla, Routledge, 1996. French for marketing, RE. Batchelor, M. Chebli-Saadi, Cambridge University Press, 1997. L Express (weekly magazine) Le Monde, Le Figaro (daily newspapers) Access to a selection of French newspapers and magazines: Page 164 of 279 Cardiff University

Business Management related Programmes ML2703 - Oral Comprehension & Expression School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School ML2703 L5 Mrs Nadia Swanwick Spring Semester Outline Description of Module The aim of this module is to equip students with the necessary oral and aural study skills for their year abroad. On completion of the module a student should be able to A Knowledge and Understanding: understand the nature, purpose and content of authentic recorded documents from television channels or other media communications from the French speaking countries by participating in various forms of listening comprehension tasks including note-taking techniques, demonstrate their ability to discuss competently selected topics in a vocational context with advanced accuracy in grammar and syntax. B Intellectual Skills: integrate information provided in taught sessions and private study, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves fluently and maintain a lengthy conversation in French on a wide range of topics, apply idiomatic and colloquial phrases appropriately, demonstrate their aptitude to understand spoken French to near native speed. D Transferable Skills: to communicate ideas and arguments effectively in oral form, to be responsive to the discipline of working with others as part of a group, to understand and reflect upon different cultures and societies. How the module will be delivered There will be 24 hours of language workshops. This module focuses on oral comprehension and expression and various forms of oral participation will be used to 2014 Cardiff Business School Page 165 of 279

Undergraduate Programme Handbook encourage students to speak French. A variety of authentic supports will be used to develop their understanding of spoken French. Indicative study hours: 100 How the module will be assessed Continuous assessment 100% Oral test (20 minutes) 50% Aural test (45 minutes) 50% Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Written Assessment Syllabus content 50 50 oral comprehension & expression (french) aural comprehension & expression (french) Multimedia materials selected from the following will be used to stimulate discussion: TF1, France 2, France 3, Arte, TV5, Internet, France-Inter, Europe 1. Essential Reading and Resource List Students are advised to regularly listen to French radio and watch French television if possible. Additionally, it is suggested that they listen to and work with various supports such as some of the recordings in the following periodicals:- Authentik, Champs Elysées and Outre-Manche. Background Reading and Resource List Students are advised to regularly listen to French radio and watch French television if possible. Additionally, it is suggested that they listen to and work with various supports such as some of the recordings in the following periodicals:- Authentik, Champs Elysées and Outre-Manche. N/A N/A N/A N/A Page 166 of 279 Cardiff University

Business Management related Programmes ML2704 - Business Correspondence School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School ML2704 L5 Mrs Genevieve Kinnafick Autumn Semester Outline Description of Module The aim of this module is to refine students accuracy and flexibility in written expression in a business context. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of various forms of business correspondence by writing appropriate documents in given business situations, demonstrate written skills in writing business correspondence in a given business situation with accuracy and appropriateness. B Intellectual Skills: read and comprehend business correspondence and respond accordingly solve problems by developing appropriate responses in certain business situations. C Discipline Specific Skills: apply business vocabulary and idioms appropriately when dealing with French business correspondence, apply correct grammatical structures when writing French business letters understand written and oral information communicated via the phone and act accordingly. D Transferable Skills: understand various aspects of the French business world, apply effectively for jobs in French speaking countries. How the module will be delivered There will be 24 hours of language workshops during which students will acquire different techniques of written communication. Indicative study hours: 80 2014 Cardiff Business School Page 167 of 279

How the module will be assessed Examination component 70% Undergraduate Programme Handbook One 1 hour examination at the end of the Autumn semester Continuous assessment 30% One written assignment to be submitted in week 7 of the Autumn Semester Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 70 business correspondence (french) 1 hrs N/A Written Assessment 30 assignment N/A 7 Syllabus content Business letters, memos, e-mails, faxes, note-taking, telephone skills, job advertisements and written applications. Essential Reading and Resource List Le Français De La Communication Professionnelle, M Danilo, S L Penfornis, CLE International, 1993 Page 168 of 279 Cardiff University

Business Management related Programmes ML2711 - Vocational Language Skills II School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML2711 L5 Dr Luzia Dominguez Double Semester Outline Description of Module The aim of this module is to further develop students language skills in Spanish in the context of current affairs of the Spanish-speaking countries. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of higher level grammar and syntax by producing written work in Spanish which is centred around current affairs from Spanish speaking countries. demonstrate capacity to express yourself with accuracy and appropriateness when discussing and analysing current affairs issues from Spanish speaking countries. B Intellectual Skills: extract and synthesise key information from written and spoken sources. engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics linked to current affairs in Spanish speaking countries giving a structured and reasoned argument. demonstrate their ability to communicate in written Spanish by effectively applying analytical and problem solving skills. demonstrate their ability to extract and analyse detailed information from authentic Spanish sources. make effective use of Spanish reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. D Transferable Skills: to be responsive to the discipline of working with others as part of a group. to understand and reflect upon different cultures and societies. to communicate ideas and arguments effectively. 2014 Cardiff Business School Page 169 of 279

How the module will be delivered Undergraduate Programme Handbook There will be 48 hours of language workshops. Topics will be supported by Spanish video/audio tapes and readings from magazines on current affairs. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 30 vocational language skills ii (spanish) 1 hrs N/A Written Assessment 20 coursework N/A 8 Written Assessment 20 aural N/A N/A Written Assessment 30 oral N/A N/A Syllabus content The course will cover information and discussion about current affairs in Spanish speaking countries with a particular emphasis on economic aspects. Topics will be based on authentic broadcasts from radio/tv and selected articles from the Spanish press. A revision of advanced grammatical points will also be included. Essential Reading and Resource List Butt J/Benjamin C, 1988, A new Reference Grammar of Modern Spanish, Edward Arnold Background Reading and Resource List Journals: Muy Interesante Puerto del Sol, The Spanish Language Audiomagazine Access to a selection of Spanish newspapers and magazines: www.cardiff.ac.uk/learn/languages/spanish Page 170 of 279 Cardiff University

ML2712 - Business Language School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Cardiff Business School ML2712 L5 Mrs Cristina Fatmi Double Semester Outline Description of Module The aim of this module is to equip students with a sound knowledge of Spanish business systems together with a range of advanced business language skills. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate an ability, both in written and oral forms, to communicate at an advanced level on a range of business topics and situations by completing oral and written assignments, show knowledge/understanding of Spanish business systems by completing oral and written assignments. B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics business related within the framework of a structured and reasoned argument, demonstrate their ability to communicate in writing by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from spoken sources, make effective use of language reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. D Transferable Skills: show an ability to work creatively and flexibly with others as part of a team, show effective use of mediating skills and qualities of empathy. 2014 Cardiff Business School Page 171 of 279

How the module will be delivered Undergraduate Programme Handbook There will be 48 hours of language workshops during which students will broaden their vocabulary and knowledge of Business language. Indicative study hours: 200 How the module will be assessed Examination component - 50% One 2 hour examination at the end of the Spring semester Continuous assessment - 50% One written assignment 25% - (to be submitted in week 9 of Spring Semester) Oral examination 25% Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 business language (spanish) 2 hrs N/A Written Assessment 25 coursework assignment N/A 9 Written Assessment 25 oral N/A N/A Syllabus content The subjects covered will be: The Market Place; Human Resource Management; Marketing & Publicity; Sales and Negotiations; Import-Export; Commerce & Industry; Business Organisations; Banking-Stock Exchange; Tourism. Essential Reading and Resource List Textbook: Temas de Empresa, Edinumen, 2008 Background Reading and Resource List 1993, Dictionary of Business, English-Spanish, Spanish-English, Peter Collin Publishing Perez Roman C/Michel Ferrie F, 1993, Introduction to Business Translation. A Handbook of English-Spanish Contrastive Linguistics, S.A. Gorman M/Henson ML, 1995, Spanish Business Situations, Routledge Page 172 of 279 Cardiff University

Business Management related Programmes ML2713 - Oral Comprehension and Expression School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School ML2713 L5 Dr Luzia Dominguez Spring Semester Outline Description of Module The aim of this module is to equip students with the necessary oral and aural study skills for their year abroad. On completion of the module a student should be able to A Knowledge and Understanding: understand the nature, purpose and content of authentic recorded documents from television channels or other media communications from the Spanish speaking countries by participating in various forms of listening comprehension tasks including note-taking techniques. demonstrate their ability to discuss competently selected topics in a vocational context with advanced accuracy in grammar and syntax. B Intellectual Skills: integrate information provided in taught sessions and private study, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves fluently and maintain a lengthy conversation in French on a wide range of topics, apply idiomatic and colloquial phrases appropriately, demonstrate their aptitude to understand spoken Spanish to near native speed. D Transferable Skills: to communicate ideas and arguments effectively in oral form, to be responsive to the discipline of working with others as part of a group, to understand and reflect upon different cultures and societies. How the module will be delivered There will be 24 hours of language workshops. This module focuses on oral comprehension and expression and various forms of oral participation will be used to 2014 Cardiff Business School Page 173 of 279

Undergraduate Programme Handbook encourage students to speak Spanish. A variety of authentic supports will be used to develop their understanding of spoken Spanish. Indicative study hours: 100 How the module will be assessed Continuous assessment 100% Oral test (20 minutes) 50% Aural test (45 minutes) 50% Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Written Assessment Syllabus content 50 50 oral comprehension & expression (spanish) aural comprehension & expression (spanish) Multimedia materials selected from Spanish Radio and TV-programmes will stimulate discussions on a selection of topics. Essential Reading and Resource List Students are advised to regularly listen to Spanish radio and watch Spanish television if possible. Background Reading and Resource List Additionally, it is suggested that they listen to and work with various supports such as some of the recordings in the following periodicals: - Authentik, Puerto del Sol N/A N/A N/A N/A Page 174 of 279 Cardiff University

Business Management related Programmes ML2714 - Business Correspondence School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School ML2714 L5 Dr Luzia Dominguez Autumn Semester Outline Description of Module The aim of this module is to refine students accuracy and flexibility in written expression in a business context. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of various forms of business correspondence by writing appropriate documents in given business situations. demonstrate written skills in writing business correspondence in a given business situation with accuracy and appropriateness. B Intellectual Skills: read and comprehend business correspondence and respond accordingly. solve problems by developing appropriate responses in certain business situations. C Discipline Specific Skills: apply business vocabulary and idioms appropriately when dealing with Spanish business correspondence. apply correct grammatical structures when writing Spanish business letters. understand written and oral information communicated via the phone and act accordingly. D Transferable Skills: understand various aspects of the Spanish business world. apply effectively for jobs in Spanish speaking countries. How the module will be delivered There will be 24 hours of language workshops during which students will acquire different techniques of written communication. Indicative study hours: 80 2014 Cardiff Business School Page 175 of 279

How the module will be assessed Examination component - 70% Undergraduate Programme Handbook One 1 hour examination at the end of the Autumn semester Continuous assessment - 30% One written assignment to be submitted in week 12 of the Autumn Semester Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 70 business correspondence (spanish) 1 hrs N/A Written Assessment 30 assignment N/A 12 Syllabus content Business letters, memos, e-mails, faxes, note-taking, telephone skills, job advertisements and written applications. Background Reading and Resource List 1993, Dictionary of Business English-Spanish Spanish-English, Peter Collin Publishing Gorman M/Henson M, 1997, Spanish/English Business Glossary, Routledge Paine M, 1993, Spanish Commercial Correspondence, Harrap s Language Library Gomez de Enterria J, 1990, Correspondencia Comercial en Espanol, SGEL Page 176 of 279 Cardiff University

Business Management related Programmes ML2721 - Vocational Language Skills II School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML2721 L5 Ms Bettina Kantelhardt Double Semester Outline Description of Module The aim of this module is to further develop students language skills in German in the context of current affairs of the German-speaking countries. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of higher level grammar and syntax by producing written work in German which is centred around current affairs from German speaking countries. demonstrate capacity to express yourself with accuracy and appropriateness when discussing and analysing current affairs issues from German speaking countries. B Intellectual Skills: extract and synthesise key information from written and spoken sources. engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics linked to current affairs in German speaking countries giving a structured and reasoned argument. demonstrate their ability to communicate in written German by effectively applying analytical and problem solving skills. demonstrate their ability to extract and analyse detailed information from authentic German sources. make effective use of German reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. D Transferable Skills: to be responsive to the discipline of working with others as part of a group. to understand and reflect upon different cultures and societies. to communicate ideas and arguments effectively. 2014 Cardiff Business School Page 177 of 279

How the module will be delivered Undergraduate Programme Handbook There will be 48 hours of language workshops. Topics will be supported by German video/audio tapes and readings from magazines on current affairs. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 30 vocational language skills ii (german) 1 hrs N/A Written Assessment 20 aural N/A N/A Written Assessment 30 oral N/A N/A Written Assessment 20 coursework N/A 8 Syllabus content The course will cover information and discussion about current affairs in German speaking countries with a particular emphasis on economic aspects. Topics will be based on authentic broadcasts from radio/tv and selected articles from the German press. A revision of advanced grammatical points will also be included. Background Reading and Resource List Tebbutt S, 2001, Klaro! A practical guide to German grammar, Arnold Fehringer C, 2002, German Grammar in Context, Arnold Dreyer Schmitt, 1985, Lehr und Übungsbuch der deutschen Grammatik, Verlag für Deutsch Hill J et al, Aspekte deutscher Gegenwart, Texte und Übungen, Advance Materials 1999 Schauins Land, The German Language Audiomagazine Access to a selection of German newspapers and magazines: www.cardiff.ac.uk/learn/languages/german Page 178 of 279 Cardiff University

ML2722 - Business Language School Module Code Number of Credits 20 Level Module Leader Semester Business Management related Programmes Cardiff Business School ML2722 L5 Ms Bettina Kantelhardt Double Semester Outline Description of Module The aim of this module is to equip students with a sound knowledge of German business systems together with a range of advanced business language skills. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate an ability, both in written and oral forms, to communicate at an advanced level on a range of business topics and situations by completing oral and written assignments, show knowledge/understanding of German business systems by completing oral and written assignments. B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics business related within the framework of a structured and reasoned argument, demonstrate their ability to communicate in writing by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from spoken sources, make effective use of language reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. D Transferable Skills: show an ability to work creatively and flexibly with others as part of a team, show effective use of mediating skills and qualities of empathy. 2014 Cardiff Business School Page 179 of 279

How the module will be delivered Undergraduate Programme Handbook There will be 48 hours of language workshops during which students will broaden their vocabulary and knowledge of Business language. Indicative study hours: 200 How the module will be assessed Examination component - 50% One 2 hour examination at the end of the Spring semester Continuous assessment - 50% One written assignment 25% - (to be submitted in week 9 of Spring Semester) Oral examination 25% Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 business language (german) 2 hrs N/A Written Assessment 25 assignment N/A 9 Written Assessment 25 oral N/A N/A Syllabus content The subjects covered will be business organisations, sales and negotiations, transports, insurance, marketing, import-export, general economy, company legal structure. Essential Reading and Resource List Textbook: Wirtschaftsdeutsch Von A Z, 1995, Langenscheidt Background Reading and Resource List Collins German Dictionary, 5 th Edition 2004 Hamblock/Wessels, 1994, Wörterbuch Wirtschaftsenglisch. Deutsch-Englisch, Cornelsen Business Magazines: Die Wirtschaftswoche (Germany) Der Trend (Austria) Renner Sachs, 1987, Economic Terminology, Hueber Page 180 of 279 Cardiff University

Business Management related Programmes ML2723 - Oral Comprehension & Expression School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School ML2723 L5 Ms Helga Eckart Spring Semester Outline Description of Module The aim of this module is to equip students with the necessary oral and aural study skills for their year abroad. On completion of the module a student should be able to A Knowledge and Understanding: understand the nature, purpose and content of authentic recorded documents from television channels or other media communications from the German speaking countries by participating in various forms of listening comprehension tasks including note-taking techniques. demonstrate their ability to discuss competently selected topics in a vocational context with advanced accuracy in grammar and syntax. B Intellectual Skills: integrate information provided in taught sessions and private study. engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves fluently and maintain a lengthy conversation in German on a wide range of topics. apply idiomatic and colloquial phrases appropriately. demonstrate their aptitude to understand spoken German to near native speed. D Transferable Skills: to communicate ideas and arguments effectively in oral form. to be responsive to the discipline of working with others as part of a group. to understand and reflect upon different cultures and societies. How the module will be delivered There will be 24 hours of language workshops. This module focuses on oral comprehension and expression and various forms of oral participation will be used to 2014 Cardiff Business School Page 181 of 279

Undergraduate Programme Handbook encourage students to speak German. A variety of authentic supports will be used to develop their understanding of spoken German. Indicative study hours: 100 How the module will be assessed Continuous assessment 100% Oral test (20 minutes) 50% Aural test (45 minutes) 50% Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 50 oral comprehension & expression N/A Written Assessment 50 aural comprehension & expression N/A Syllabus content Multimedia materials selected from the following will be used to stimulate discussion: ARD, ZDF, NTV, www.dradio.de Essential Reading and Resource List Students are advised to regularly listen to German radio and watch German television if possible. Background Reading and Resource List Additionally, it is suggested that they listen to and work with various supports such as some of the recordings in the following periodicals: - Authentik, Schau ins Land. N/A N/A Page 182 of 279 Cardiff University

Business Management related Programmes ML2724 - Business Correspondence School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School ML2724 L5 Ms Juliana Nau Autumn Semester Outline Description of Module The aim of this module is to refine students accuracy and flexibility in written expression in a business context. On completion of the module a student should be able to A Knowledge and Understanding: demonstrate knowledge of various forms of business correspondence by writing appropriate documents in given business situations. demonstrate written skills in writing business correspondence in a given business situation with accuracy and appropriateness. B Intellectual Skills: read and comprehend business correspondence and respond accordingly. solve problems by developing appropriate responses in certain business situations. C Discipline Specific Skills: apply business vocabulary and idioms appropriately when dealing with German business correspondence. apply correct grammatical structures when writing German business letters. understand written and oral information communicated via the phone and act accordingly. D Transferable Skills: understand various aspects of the German business world. How the module will be delivered There will be 24 hours of language workshops during which students will acquire different techniques of written communication. Indicative study hours: 80 2014 Cardiff Business School Page 183 of 279

How the module will be assessed Examination component 70% Undergraduate Programme Handbook One 1 hour examination at the end of the Autumn semester Continuous assessment 30% One written assignment to be submitted in week 12 of the Autumn Semester Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 70 business correspondence (german) 1 hrs N/A Written Assessment 30 assignment N/A N/A Syllabus content Business letters, memos, e-mails, faxes, note-taking, telephone skills. Background Reading and Resource List Paine M, 1991, German Commercial Correspondence, Harrap s Language Library Hartley P, 1996, Manual of Business German, Routledge Renner Sachs, 1987, Economic Terminology, Hueber Collins German Dictionary, 5 th Edition 2004 DUDEN, 1987, Briefe gut und richtig schreiben, Dudenverlag Sachs R, 2001, Deutsche Handelskorrepondenz. Der Schriftwechsel in Export und Import, Neubearbeitung, Hueber Langenscheidts Musterbriefe, 100 Briefe Deutsch, 1992, Langenscheidt Hering A/Matussek M, 1996, Geschäftskommunikation, Schreiben und Telefonieren, Hueber Schmitz W/Schreiner D, 1983, Ihr Schreiben vom Geschäftliche und private Briefe im Baukastensystem, Verlag für Deutsch Page 184 of 279 Cardiff University

Business Management related Programmes BS4010 - Compulsory Semester Abroad School Module Code Number of Credits 40 Level Module Leader Semester Cardiff Business School BS4010 L5 Mrs Rosemary Smith Spring Semester Outline Description of Module This module enables students to spend the spring semester studying at one of Cardiff Business School s partner institutions outside the UK. It gives students the opportunity to gain further academic knowledge of Business Management and to gain experience of daily life in a country other than the UK. On completion of the module a student should be able to A Knowledge and Understanding: To appreciate and understand British and international perspectives on subjects related to Business Management; To live and function effectively in a country outside the UK. B Intellectual Skills: To appreciate and be able to digest information in a variety of forms; To describe and analyse given situations; To compare and contrast known paradigms with those newly encountered. C Discipline Specific skills: To understand and actively engage with key principles in Business Management from an international perspective; To produce academic work in a variety of forms and styles for assessment at the host institution. D Transferable skills To live and function in another country; Independently to observe and appreciate other cultures and daily society; To carry out independent study and to further develop self study techniques How the module will be delivered Students select modules at the host institution. The modules will relate to Business Management, and will be taught and assessed at the host institution. The language of teaching, learning and assessment will be English. The methods of teaching and 2014 Cardiff Business School Page 185 of 279

Undergraduate Programme Handbook learning will be as specified by the host institution. The choice of modules may include one language module. The choice of modules must be agreed by Cardiff Business School at the start of the study period. The modules selected must total 20 European credits (ECTs). (equivalent to 40 Cardiff credits) [NOTE : The remaining 20 Cardiff credits for the spring semester are obtained from the compulsory module BS2568 International Management Project ] Independent study will be expected. Indicative study hours: 400 How the module will be assessed The modules will be assessed in English. Module assessment may include written examinations, written assignments, individual or group presentations, case studies, and other methods of assessment as prescribed by the host institution. The result obtained at the host institution will be converted to the Cardiff Business School equivalent. Resit assessment subject to approval by the Cardiff Business School Examining Board - will be required in the event of failure to achieve 20 ECTs. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 100 coursework N/A Syllabus content The content will be selected by the student and must be approved by Cardiff Business School and the host institution. N/A Page 186 of 279 Cardiff University

Business Management related Programmes INTERCALARY YEAR MODULE DESCRIPTION 2014 Cardiff Business School Page 187 of 279

Undergraduate Programme Handbook BS4009 - Intercalary Study Programme in Europe School Module Code Number of Credits 120 Level Module Leader Semester Cardiff Business School BS4009 L5 Mrs Rosemary Smith Double Semester Outline Description of Module This module enables students to live in France, Germany, Spain or Switzerland, and to study at one of Cardiff Business School s partner institutions in that country. It gives students the opportunity to move their French, German or Spanish language to an advanced stage; to gain academic knowledge in French, German or Spanish relevant to their area of study; and to gain experience of daily life in France, Germany, Spain or Switzerland. On completion of the module a student should be able to A Knowledge and Understanding: Speak and read French, German or Spanish with improved facility Live and function effectively in a European country where that language is spoken B Intellectual Skills: Appreciate and be able to digest information in a variety of forms and languages; Describe and analyse given situations; Compare and contrast known paradigms with those newly encountered. C Discipline Specific skills: To understand and actively use key terms and phrases related to business, economics, accounting etc in French, German or Spanish; To produce written academic work in that language; To present academic work orally in that language; To participate in group work conducted in that language. D Transferable skills To live and function in another country Independently to observe and appreciate cultures and daily society To carry out independent study and to further develop self study techniques Page 188 of 279 Cardiff University

How the module will be delivered Business Management related Programmes Students select modules at the host institution. The modules will relate to the student s degree subject, and will be taught and assessed in the language of that country (not English). The choice of modules must include one language module (ie the language of the student s degree). The methods of teaching and learning will be as specified by the host institution. The choice of modules must be agreed by Cardiff Business School at the start of the study period. The modules selected must total 40 European credits (ECTs). Independent study will be expected. Indicative study hours: 1200 How the module will be assessed The modules must be assessed in the language of that country (not English). Module assessment may include written examinations, written assignments, individual or group presentations, case studies, and other methods of assessment as prescribed by the host institution. The result obtained at the host institution will be converted to the Cardiff Business School equivalent. Resit assessment subject to approval by the Cardiff Business School Examining Board - will be required in the event of failure to achieve 40 ECTs Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Syllabus content 100 Intercalary Study Programme In Europe The content will be selected by the student and must be approved by Cardiff Business School, and the host institution. N/A N/A 2014 Cardiff Business School Page 189 of 279

Undergraduate Programme Handbook YEAR THREE PROGRAMME STRUCTURES Page 190 of 279 Cardiff University

Business Management related Programmes N201 BSc Business Management AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 3 REQUIREMENTS Two compulsory double modules (40 credits) BS3543 Strategic Management BS3735 Organisational Analysis & Change Plus optional double modules: at least one and no more than two from each of the following three groups (80 credits) GROUP 1 Optional Double Modules in HRM BS3538 Work & Employment BS3740 International Human Resource Management GROUP 2 Optional Double Modules in Marketing BS3725 Advertising & Marketing Communications Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3744 International Business *Continued on next page* 2014 Cardiff Business School Page 191 of 279

Undergraduate Programme Handbook GROUP 3 Optional Double Modules in Accounting, Operations & General Management BS3589 International Business Logistics BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3739 Advanced Operations Management BS3743 Japanese and Asian Management Systems BS3745 Strategic Purchasing and Supplier Management Optional Single Modules in Accounting, Operations & General Management (NOTE: these modules must be taken together) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science Page 192 of 279 Cardiff University

Business Management related Programmes NN26 BSc Business Management (Human Resources) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 3 REQUIREMENTS Four compulsory double modules (80 credits) BS3538 Work & Employment BS3543 Strategic Management BS3735 Organisational Analysis & Change BS3740 International Human Resource Management and one of the following Groups GROUP 1: Two optional double modules (40 credits) BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3739 Advanced Operations Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3743 Japanese and Asian Management Systems *Continued on next page* 2014 Cardiff Business School Page 193 of 279

Undergraduate Programme Handbook GROUP 2: One optional double module (20 credits) DOUBLE MODULES BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3739 Advanced Operations Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3743 Japanese and Asian Management Systems And both SINGLE MODULES (10 credits each) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science Page 194 of 279 Cardiff University

Business Management related Programmes N202 BSc Business Management (International Management) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 3 REQUIREMENTS Four compulsory double modules (80 credits) BS3543 Strategic Management BS3740 International Human Resource Management BS3743 Japanese and Asian Management Systems BS3744 International Business and one of the following Groups GROUP 1: Two optional double modules (40 credits) BS3538 Work & Employment BS3589 International Business Logistics BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3739 Advanced Operations Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3745 Strategic Purchasing and Supplier Management *Continued on next page* 2014 Cardiff Business School Page 195 of 279

Undergraduate Programme Handbook GROUP 2: One optional double module (20 credits) DOUBLE MODULES BS3538 Work & Employment BS3589 International Business Logistics BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3739 Advanced Operations Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3745 Strategic Purchasing and Supplier Management And both SINGLE MODULES (10 credits each) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science Page 196 of 279 Cardiff University

Business Management related Programmes N291 BSc Business Management (Logistics and Operations) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 3 REQUIREMENTS Four compulsory double modules (80 credits) BS3543 Strategic Management BS3589 International Business Logistics BS3739 Advanced Operations Management BS3745 Strategic Purchasing and Supplier Management and one of the following Groups GROUP 1: Two optional double modules (40 credits) BS3538 Work & Employment BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3740 International Human Resource Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3743 Japanese and Asian Management Systems BS3744 International Business *Continued on next page* 2014 Cardiff Business School Page 197 of 279

Undergraduate Programme Handbook GROUP 2: One optional double module (20 credits) DOUBLE MODULES BS3538 Work & Employment BS3594 European Business Environment BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3740 International Human Resource Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3743 Japanese and Asian Management Systems BS3744 International Business And both SINGLE MODULES (10 credits each) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science Page 198 of 279 Cardiff University

Business Management related Programmes NN25 BSc Business Management (Marketing) AIMS OF THE PROGRAMME This degree programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. YEAR 3 REQUIREMENTS Four compulsory double modules BS3543 Strategic Management BS3725 Advertising & Marketing Communications Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing and one of the following Groups GROUP 1: Two optional double module (40 credits) BS3538 Work & Employment BS3589 International Business Logistics BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3739 Advanced Operations Management BS3740 International Human Resource Management BS3744 International Business BS3745 Strategic Purchasing and Supplier Management *Continued on next page* 2014 Cardiff Business School Page 199 of 279

Undergraduate Programme Handbook GROUP 2: One optional double module (20 credits) DOUBLE MODULES BS3538 Work & Employment BS3589 International Business Logistics BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3739 Advanced Operations Management BS3740 International Human Resource Management BS3744 International Business BS3745 Strategic Purchasing and Supplier Management And both SINGLE MODULES (10 credits each) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science Page 200 of 279 Cardiff University

Business Management related Programmes N201 Business Management with Integrated Work Placement AIMS OF THE PROGRAMME The BSc Business Management with Integrated Work Placement programme is designed to provide a thorough knowledge of the main disciplines relevant to management and business together with an appreciation of the different functional areas involved. It provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management. Uniquely, this programme includes a 20-week work placement*, thus affording students the opportunity to explore and evidence the core business management disciplines in a real life work setting. YEAR 3 REQUIREMENTS Two compulsory double modules (40 credits) BS3543 Strategic Management BS3735 Organisational Analysis & Change Plus optional double modules: at least one and no more than two from each of the following three groups (80 credits) GROUP 1 Optional Double Modules in HRM BS3538 Work & Employment BS3740 International Human Resource Management GROUP 2 Optional Double Modules in Marketing BS3725 Advertising & Marketing Communications Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3744 International Business *Continued on next page* 2014 Cardiff Business School Page 201 of 279

Undergraduate Programme Handbook GROUP 3 Optional DOUBLE Modules in Accounting, Operations & General Management BS3589 International Business Logistics BS3593 Corporate Reporting and Finance BS3594 European Business Environment BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3739 Advanced Operations Management BS3743 Japanese and Asian Management Systems BS3745 Strategic Purchasing and Supplier Management Both Optional SINGLE Modules in Accounting, Operations & General Management (NOTE: these modules must be taken together) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science * 20-week work placement takes place during the second (spring) semester of the second year of the programme. Places are limited; students will enrol on BSc Business Management in Year 1. Students are invited to apply to the programme based on their Year 1 performance. Interviews will take place shortly after enrolment into Year 2. Students will be notified as to whether they are successful shortly after the interviews have been completed. Successful students will then transfer to the BSc Business Management with Integrated Work Placement programme. Page 202 of 279 Cardiff University

Business Management related Programmes N290 N1R2 N1R4 BSc Business Management with French BSc Business Management with German BSc Business Management with Spanish AIMS OF THE PROGRAMME This degree programme is designed to provide the student with a thorough knowledge of the main disciplines relevant to management and business management together with near native competence in a specified European language and a sound knowledge of the culture and institutions of the country of the language. This degree programme offers a combination of theoretical ideas and practical techniques which provides a firm foundation on which to build a career within the global economy and international business. It equips students with the skills to succeed in a range of management functions such as marketing and human resource management, as well as in general management, particularly in an international context. YEAR 4 REQUIREMENTS (Two compulsory double modules) BS3594 European Business Environment BS3543 Strategic Management and one of the following Groups GROUP 1: Three optional double modules (60 credits) BS3538 Work and Employment BS3593 Corporate Reporting and Finance BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3739 Advanced Operations Management BS3740 International Human Resource Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3744 International Business *Continued on next page* 2014 Cardiff Business School Page 203 of 279

Undergraduate Programme Handbook GROUP 2: 2 optional double modules (40 credits) DOUBLE MODULES BS3538 Work and Employment BS3593 Corporate Reporting and Finance BS3725 Advertising & Marketing Communications Management BS3727 Entrepreneurship & Small Business Development BS3728 Ethics & Morality of Business BS3735 Organisational Analysis & Change BS3739 Advanced Operations Management BS3740 International Human Resource Management BS3741 Marketing Decision Making BS3742 Services & Relationship Marketing BS3744 International Business And both SINGLE MODULES (10 credits each) BS3519 Exploratory Data Analysis BS3619 Modelling in Management Science And one compulsory language module: ROUTE 1 FRENCH ML3701 Language Skills for Professionals (Fren) ROUTE 2 GERMAN ML3721 Language Skills for Professionals (Germ) ROUTE 3 SPANISH ML3711 Language Skills for Professionals (Span) Page 204 of 279 Cardiff University

Business Management related Programmes NT12 BSc Business Studies with Japanese AIMS OF THE PROGRAMME This degree programme is designed to provide the student with a thorough knowledge of the main disciplines relevant to business management together with a high level of competence in the Japanese language and a sound knowledge of Japanese culture and institutions. This degree programme provides a combination of theoretical ideas and practical techniques which gives a thorough grounding for a variety of careers in a range of management functions such as marketing and human resource management, as well as in general management, particularly in a Japanese context. YEAR 4 - REQUIREMENTS Four compulsory modules BS3543 Strategic Management BS3743 Japanese & Asian Management Systems ML5421 Advanced Japanese ML5424 Japanese Studies Dissertation Two modules from: BS3728 Ethics & Morality of Business BS3741 Marketing Decision Making BS3744 International Business ML5422 Japanese for Business ML5423 Japanese for Humanities 2014 Cardiff Business School Page 205 of 279

Undergraduate Programme Handbook YEAR THREE MODULE DESCRIPTIONS (in order of module code) Page 206 of 279 Cardiff University

Business Management related Programmes BS3519 - Exploratory Data Analysis School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS3519 L6 Dr Peter Morgan Autumn Semester Outline Description of Module Exploratory Data Analysis (EDA) is a framework for analyzing data to seek hypotheses worthy of testing. It complements the tools of conventional statistics for testing hypotheses. In the era of Big Data, the existence of vast quantities of data of all types, and our capacity to create even more, pose a severe challenge to managers, accountants and statisticians alike. Hence there is a need for data reduction or data mining methods which will cope with high dimensional data, large numbers of cases and/or a variety of data types. Data now occurs in many forms text, images (static and moving), sound, numbers, etc. and conventional methods may not cope very well with these more unusual forms of data. This module is designed to give students experience in both new and established techniques for EDA. On completion of the module a student should be able to A Knowledge and Understanding: Understand the scope and challenges of the modern data environment and newer methods of data exploration, acquisition and creation. Develop an understanding of a range of analysis tools for data which may have qualitative or quantitative variables or a mixture of both. B Intellectual Skills: Discuss the need for new techniques to cope with data sets which are extensive in terms of number of cases and/or variables. Use these analysis tools to develop and test hypotheses about the data and the data generating process Critically evaluate the suitability of a given technique to a particular analytical situation C Discipline Specific (including practical) Skills: Use a variety of software tools and appreciate the criteria for their use in a varied selection of data analysis situations 2014 Cardiff Business School Page 207 of 279

Undergraduate Programme Handbook D Transferable Skills: Acquire the ability to use a variety of standard software packages Practise analytical problem solving skills through data analysis Develop reporting skills through maintaining an electronic journal How the module will be delivered The teaching will be based around a series of guided workshop and tutorial activities interspersed with inputs in the form of lectures on core topics. The pattern will be set around 11 lectures and 5 fortnightly workshops interleaved with 5 software tutorial sessions based around, for example, case-studies including the use of software such as Excel together with Open Source software packages such as R, GGobi, Gauguin and Mondrian. Each student will keep a data analysis journal completed in the IT lab sessions, some of which will be submitted in electronic form as part of their module assessment. An invited lecturer will also provide some input on industrial practice in this area. Indicative study hours - 100 How the module will be assessed There will be an examination which will include examples of software output of the type used by students in the tutorial sessions. The production of a dataset analysis journal by individual students will concentrate on the material and datasets that they cover in the computer laboratory sessions. This will evidence their progress and include analysis of data unique to the individual student. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 50 exploratory data analysis 2 hrs Written Assessment 50 data analysis journal N/A 12 Syllabus content Theoretical Content Introduction types of data and the information content of data levels of measurement The concept of Knowledge Discovery Data Mining and Exploratory Data Analysis (EDA) N/A Page 208 of 279 Cardiff University

Business Management related Programmes 1. The concept of perspective viewpoint, foreground Background and data and dimensional reduction The histogram and allied plots as prototypical data analysis tools for univariate data 2. Extensions to 2 and 3 dimensions Simple visualization tools scatter plots, matrix scatter plots, brushing, and 3-D scatter plot Coping with nominal, ordinal and mixed data 3. High dimensional data Plotting methods for high-d data Outliers, clusters, nonlinearity and distance measures Perspective and data reduction revisited - Projection methods 4. Cluster analysis 5. Analysis of textual and nominal data. Mosaic plots 6. Regression and time series methods examination of residuals for model refinement 7. Acquiring and verifying large data sets and the missing data problem 8. Commonly-used multivariate methods - including Multidimensional Scaling (MDS) - from a software user s perspective and including a discussion of the scope and pitfalls of such methods 9. Validating models Practical and Software Content 1. Input and creation of data through such media as the WWW, Data Reformatting, Table and Data handling aspects of spreadsheet, word processor and database programs 2. Univariate and Bivariate analyses using simple charting techniques on a standard dataset and testing the results 3. Examining data through data visualization methods implemented in Ggobi exploring a variety of plotting methods including matrix scatter plots, parallel coordinate plots and the use of brushing to link plots and highlight clusters and outliers 4. Using cluster analysis techniques on a standard dataset with statistical validation (using external variables, etc.) 5. Analysis of textual and qualitative data using such software as Mondrian and R 6. Use of a variety of multivariate software tools such as Minitab and Excel and Open Source software applications and environments such as R, GGobi, Gaugion and Mondrian 7. Exposition of some standard data sets. 2014 Cardiff Business School Page 209 of 279

Undergraduate Programme Handbook Background Reading and Resource List John W. Tukey, (1977) Exploratory Data Analysis Addison-Wesley Brian S. Everitt, Sabine Landau, and Morven Leese (2001) Cluster Analysis, Hodder Arnold Usama M. Fayyad, Georges G. Grinstein and Andreas Wierse, (2001) Information Visualization in Data Mining and Knowledge Discovery, Morgan Kaufmann William G. Jacoby (1998) Statistical Graphics for Visualizing Multivariate Data, Sage Publications Unwin, A., Theus, M. and Hoffman, H. (2006) The Graphics of Large Data Sets: Visualizing Million, Springer-Verlag, NY(http://stats.math.uni-augsburg.de/GOLD/) http://www.ggobi.org/ A powerful Open Source software tool for Data Visualization Page 210 of 279 Cardiff University

Business Management related Programmes BS3538 - Work and Employment School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3538 L6 Dr Sarah Jenkins Double Semester Outline Description of Module To develop a critical knowledge and understanding of the changing content, management and experience of work in contemporary industrial society. On completion of the module a student should be able to A. Knowledge and Understanding Demonstrate knowledge and understanding of the different ways of analysing work skills in the social sciences and evaluate the debate over the changing nature of skill with reference to the knowledge economy. Demonstrate an understanding of the concept of emotional labour and its relevance to the contemporary workplace. Display an understanding and ability to critically review debates in sociology about the nature of control and consent within the new workplace. Demonstrate knowledge and understanding of the debate over worker responses to contemporary management practice. Understand the importance of time in the overall experience of work and assess the approaches of management and workforce to working time issues. Assess the importance of workers collective representation within the workplace. Assess the components and importance of hidden work and its relevance to work in the formal sector. Assess the changing nature of careers in contemporary society. Demonstrate a knowledge and ability to evaluate critically current theories of the future of work. B. Intellectual Skills: Analysis/Synthesis/Evaluation Make use of lectures, tutorials, assignments and independent study to acquire knowledge and understanding of theories and research findings on the changing nature of work in contemporary societies. Develop a critical understanding of theory and debate over the nature, experience and development of work. Develop a capacity to apply social theory to the analysis of work in capitalist societies. 2014 Cardiff Business School Page 211 of 279

C. Discipline Specific Skills: Undergraduate Programme Handbook Develop a knowledge of sociological and management theories of work and their relevance to the analysis of changes in work in contemporary society. Develop a capacity to read, evaluate and synthesise original research of both quantitative and qualitative forms produced by researchers in the field of work sociology. D. Transferable Skills: Develop the ability to interpret research data produced in the social sciences. Develop a capacity to communicate orally through participation in tutorial debate and other exercises Develop a capacity to synthesise research data and write assignments to communicate ideas, knowledge and arguments. Work individually through guided study and make use of lectures, tutorials, reading lists, websites and assignments to develop knowledge of work sociology. Work in groups in problem-solving and other activities within tutorials. Make use of word-processing other software to generate assignments. How the module will be delivered The module is delivered through 32 hours of lectures, delivered over two semesters. The lectures provide a range of theoretical perspectives and practical illustrations relating to themes and debate over the nature of the contemporary workplace. Examples used are drawn from the lecturers current research. Students are provided with a list of reading and journal titles relevant to the subject area and are required to undertake self-directed study. The lectures are supported by 12 hours of tutorials. The latter reflect the main themes in the module and are based around carefully selected, appropriate reading. It is a requirement that students prepare for tutorials through reading and debate and discuss themes. There is an emphasis on student participation with tutors acting as facilitators. Indicative study hours: 200 How the module will be assessed Assessment combines an end-of-module examination and an individual written assignment of 3000 words. The examination requires students to answer three questions; one related to work covered in semester one and two related to work covered in semester two. It provides for summative assessment and requires students to display subject relevant knowledge and understanding and the intellectual skills of analysis, synthesis and argument. Page 212 of 279 Cardiff University

Business Management related Programmes The individual assignment provides both summative and formative assessment, covering detailed knowledge and understanding of a specific aspect of the module subject matter and intellectual, discipline-specific and transferable skills, including the capacity to gather and interpret research material and present it in a communicable form. The assignment relates to the material delivered in semester one of the module. It requires students to search for and identify relevant research material and demonstrate a critical understanding of theoretical interpretations of the changing nature of work. Formative assessment is provided for through the use of assessment criteria, which are communicated to students and discussed prior to the work being completed. Feedback is provided on a group and individual basis using these same criteria. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 work and employment 3 hrs Written Assessment 40 essay N/A 1 Syllabus content Syllabus content focuses on contemporary debate and research on the nature of work and employment. Themes include: the meaning of work; content of work, including skills, knowledge work and emotional labour; the organisation of work, including the organisation of working time, the representation of collective interests and the relationship between the formal and informal economy; the management of work, including new forms of control and strategies to elicit consent; responses to work, including survival strategies and resistance; the future of work, including theories of work futures and the changing nature of careers. Essential Reading and Resource List Reading lists are given out with each topic. Background Reading and Resource List Reading lists are given out with each topic. N/A 2014 Cardiff Business School Page 213 of 279

Undergraduate Programme Handbook BS3543 - Strategic Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3543 L6 Mr Mark Toon Double Semester Outline Description of Module The aim of the module is to develop a deeper understanding among students of how strategy is conceived, developed and implemented in order to generate superior business performance. Internal and external sources of strategic advantage are explored and synthesised to generate an overall picture of effective business strategy. Leading theory is balanced alongside applied examples to create a rounded perspective of how superior business performance is arrived at in the contemporary business environment. On completion of the module a student should be able to A. Knowledge and Understanding Display knowledge and understanding of the core strategic management concepts and of their application within contemporary business. B. Intellectual Skills: Analyse key strategy issues and their implications for strategic management and the establishment of advantage. Such issues include identification of positional advantage, understanding sources of core competence, strategy implementation developing and managing learning, and knowledge, strategic alliances, and corporate governance. C. Discipline Specific Skills: To debate the validity of theories based around competitive advantage and understand the implications of the internal and external views of the firm and to recognise the overlap possible across these two perspectives. To examine the trend of collaborative strategies such as strategic alliances and joint ventures as a growth strategy for organisations, exploring current approaches and key success factors. To assess the importance of mergers and acquisitions for companies in today s dynamic environments and develop awareness of managing the acquisition and merger process. To understand the role of strategy innovation and renewal in maintaining an effective strategy. Page 214 of 279 Cardiff University

D. Transferable Skills: Business Management related Programmes To assess strategic management concepts and corporate strategies from the perspective of the key themes discussed in the module. Develop analytical skills from case study analysis. Develop group working skills. To debate the validity of theories based around the pursuit of competitive advantage, and to discuss the significance of concerns about the sustainability and responsibility of businesses to their various stakeholders. To apply an understanding of Strategic Management theory to solve practical problems in an industrial context. How the module will be delivered The formal timetabled component of the module comprises 44 hours (40 hours lectures and 4 hours seminars) in Semesters 1 and 2, supported by on-line learning resources. Lectures are supported by handouts and students are directed to consolidate and expand their learning through structured reading. This is detailed in the syllabus for each key theme of the module. Journal articles in each subject area are utilised in class to highlight recent developments. The opportunity is also taken in the lectures to use a variety of media such as videos and demonstrations of specific examples of new information technology. Seminars are used to consolidate knowledge on several of the key themes covered in the module via case study analysis. Indicative study hours: 200 How the module will be assessed Formal: Two in-course assignments of 1500 words each. The first essay, based assignment will allow students to apply some of the theory covered in phase one of the module. The second assignment will be of a report style format and will allow the students to demonstrate application of the theory covered across phases one and two using an industrial context. One three-hour examination, where students are required to answer three questions. The examinations contain a range of questions designed to cover all the learning outcomes for the module and to test skill development. Emphasis is placed on testing students application of knowledge in particular contexts and their ability to critically assess and synthesise the knowledge obtained from the module as a whole. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 strategic management 3 hrs Written Assessment 20 assignment N/A 9 Written Assessment 20 assignment N/A 4 N/A 2014 Cardiff Business School Page 215 of 279

Undergraduate Programme Handbook Syllabus content The module addresses key areas of strategy. The external view reflects the position of an organisation in its industry. The internal view covers the internal resources and competencies of the organisation. Each of these two areas contributes to understanding the sources of advantage for an organisation. Mergers and acquisitions introduces the key area of strategy implementation. Corporate governance considers the responsibility of the organisation to its stakeholders and also considers issues of strategic control. Essential Reading and Resource List Strategic Management Competitiveness and Globalization. Volberda et al (2011). Cengage Background Reading and Resource List See associated reading list in syllabus Page 216 of 279 Cardiff University

Business Management related Programmes BS3589 - International Business Logistics School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3589 L6 Dr Robert Mason Double Semester Outline Description of Module The aim of this focus on the strategic opportunities and challenges in modern logistics, with a particular emphasis on international logistics. The module will familiarise students with the different components of an international distribution channel and enable them to understand how it is structured and how it can be managed to best optimise results. Emphasis will be on exploring and examining the relationships between the logistics process and the business management objectives. The module, in particular, will encourage an awareness of the significance of customer service in logistics and an appreciation of logistics as a strategic management tool as well as developing analytical skills in logistics in areas such as trade-offs or service optimisation. On completion of the module a student should be able to A. Knowledge and Understanding Define and explain international supply chain management. Identify and exploit business opportunities linked to the international movement of goods B. Intellectual Skills: Demonstrate an appreciation of logistics as a strategic management tool. Analyse the trade-offs inherent in efficient supply chain management. Demonstrate analytical and written communication skills in the form of logical structured argument for presentation in assessed Coursework and in response to examination questions. C. Discipline Specific Skills: Evaluate the methods used in international logistics to effect trade-offs and consider the implications of such trade-offs. D. Transferable Skills: Develop analytical, communication and learning skills through workshops and seminars. Develop critical ability in the interpretation of empirical evidence. 2014 Cardiff Business School Page 217 of 279

How the module will be delivered Undergraduate Programme Handbook The module comprises 44 hours of lectures and seminars spread over two semesters and shared between two members of staff. Each timetable slot will be for two hours allowing for development of material and presentations in seminar groups. Occasional guest lectures from industry will be invited to contribute to the programme. How the module will be assessed The examination and assignments contain a range of questions designed to cover the learning outcomes of the module. They are designed to test the student s critical knowledge and comprehension of the material taught. Answers require the application of theories or models when appropriate. Questions are designed to assess critical analytical ability and provide a means to stretch good students. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Written Assessment 20 Written Assessment 20 Syllabus content 60 spring exam 3 hrs N/A 2,000 word assignment (spring) 2,000 word assignment (autumn) N/A 3 N/A 8 Role of logistics in supply chain management; International transport and logistics; International channels of distribution and distribution network design; Customer service; Innovative concepts in international logistics; Outsourcing of logistics, 3 rd and 4 th Party Logistics, Inter-organisational relationships in logistics; Risk management in international logistics systems; Time compression in international logistics; The role of flexibility in logistics; Power regimes. Essential Reading and Resource List A. Rushton, P. Croucher & P Baker (2010), Handbook of Logistics & Distribution Management. Fourth Edition, Kogan Page. A. Harrison & R. Van Hoek (2011), Logistics Management and Strategy, Financial Times, Fourth Edition, Prentice Hall. M. Christopher (2011), Logistics and Supply Chain Management, Financial Times, Prentice Hall. Mangan, J., Lalwani, C., Butcher, T. and Javadpour, R. (2012), Global Logistics & Supply Chain Management, Second Edition, Wiley. Page 218 of 279 Cardiff University

Business Management related Programmes McKinnon, A., Cullinane, S., Browne, M. and Whiteing, A. (2010), Green Logistics, Kogan Page. Waters, D. (2008), Supply chain risk management, Kogan Page. Background Reading and Resource List Students are expected to use relevant academic journals, for example: International Journal of Physical Distribution and Logistics Management Transportation Research Part E: Logistics and Transportation Review Journal of Business Logistics International Journal of Logistics: Research and Applications Supply Chain Management: An International Journal. Students are also expected to use trade journals such as: Logistics Focus Containerisation International 2014 Cardiff Business School Page 219 of 279

Undergraduate Programme Handbook BS3593 - Corporate Reporting and Finance School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3593 L6 Dr Louise Macniven Double Semester Outline Description of Module The aim of the module is to build on students financial skill acquired at levels one and two and broaden and deepen their financial awareness and understanding. In particular, this module seeks to develop students critical understanding of practical accounting techniques and finance for decision making within the context of a sound, theoretical framework of knowledge. On completion of the module a student should be able to A. Knowledge and Understanding demonstrate a knowledge and a critical understanding of advanced financial ideas and concepts; understand and evaluate current developments within the financial accounting and finance areas. B. Intellectual Skills: search for and acquire relevant information collect and manipulate financial and other numerical data analyse, interpret and draw reasoned conclusions from a set of data C. Discipline Specific Skills: appreciate the role of accounting in the contexts of internal control and corporate reporting and governance gather, construct and interpret financial information account for groups of companies, overseas activities, the impact of inflation; liquidation and re-organisation of a company s balance sheet demonstrate a knowledge of the form and content of corporate reports and accounts analyse and appraise a company s performance and value develop an advanced understanding of investment appraisal and risk, firms dividend policies and capital structure Page 220 of 279 Cardiff University

D. Transferable Skills: Business Management related Programmes effectively communicate ideas, principles and theories exercise initiative, self-reliance and time management skills and work independently appreciate alternative viewpoints exercise numeracy, problem-solving and IT skills access and utilise information in a variety of resources both traditional and IT How the module will be delivered Teaching will take place in the Autumn and Spring semesters. There will be 34 hours of lectures and 10 hours of supplementary seminars. The lectures will cover the theoretical concepts underpinning accounting and include their practical application. The seminars will be based around seminar questions dealing with the appreciation of knowledge acquired and its application. The lectures will be research-driven and provide students with core knowledge. The seminars will be conducted in an interactive manner to exploit the advantages of small group teaching. Detailed handouts and a structured reading list are given to students to encourage the completion of class questions, which build upon the material covered in lectures. The seminars will also be informed by student reading required in advance of the session. Indicative study hours: 200 How the module will be assessed The assessments comprise of two examinations. The examinations will test students knowledge, understanding and analytical skills. In particular, this third-level module will aim to test the students ability to solve practical problems, and to put forward reasons, analytically, and evidence-based arguments. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Examination - Autumn Semester Syllabus content 70 30 corporate reporting and finance - spring exam corporate reporting and finance - autumn exam 3 hrs N/A 1.5 hrs N/A Lectures will cover the following topics: Accounting environment of UK companies. Group accounting. Accounting for changing prices, foreign currency and other accounting issues. Liquidation and re-organisation of companies. Audit and Assurance. Financial statement analysis. Advanced investment appraisal and risk. Capital structure and dividend policy issues. Business valuation. 2014 Cardiff Business School Page 221 of 279

Undergraduate Programme Handbook Essential Reading and Resource List Arnold, Glen (2013), Corporate Financial Management, 5 th ed., Pearson. Elliott, B. and Elliott, J. (2011), Financial Accounting and Reporting, 14th Edition, FT Prentice Hall. Glautier, M., Underdown, B. and Deigan, M. (2011), Accounting Theory and Practice, 8th Edition, FT Prentice Hall. Page 222 of 279 Cardiff University

Business Management related Programmes BS3594 - European Business Environment School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3594 L6 Dr Rachel Ashworth Double Semester Outline Description of Module The aim of this module is to develop awareness of the distinctive nature of the business environment within the European Union (EU). In the first semester, students will be introduced to the overall vision and ultimate objectives of the EU. The key political and legal institutions and actors responsible for the formulation of policies that influence business practice in Europe will be examined and core academic debates about the form and function of the EU will be reviewed. The students will also be introduced to economic integration and the operation of the EU single market. In the second semester, we will explore EU policies, business and society in more depth, with a particular emphasis on employment relations, corporate social responsibility and sustainable innovation. On completion of the module a student should be able to Knowledge and Understanding of: The economic, political and social evolution of the EU; The central contemporary issues facing the EU; The policy and law-making processes in operation in the EU; How key actors shape EU policy; The impact of key policies on business organizations and the consumers and citizens of Europe. Intellectual Skills: Ability to: Apply social, economic, political and organization theories to the EU and its relationship with business Critically evaluate the effectiveness of major EU policies and initiatives, such as competition policy and environmental regulation To identify the distinctive implications the EU has for business organizations and management practices 2014 Cardiff Business School Page 223 of 279

Discipline specific skills: Undergraduate Programme Handbook Analytical (analysing literature, EU developments and constructing an argument) Communication (presenting information effectively through written and verbal forms) Learning (reflecting on personal and group perspectives on the EU) Transferable skills: Formulate and apply a range of academic skills including: the evaluation of theoretical models, the operationalisation of concepts, and the interpretation of empirical evidence Develop analytical, communication, presentation, application, team-working and learning skills through seminar activity and assessments How the module will be delivered The module provides some 34 hours of lectures and 10 hours of classes/seminars spread across the two semesters. The programme covers all the main areas identified in the syllabus and, in addition, a variety of expert visiting or guest lecturers are invited to contribute to the programme. Indicative study hours: 200 How the module will be assessed Examination Component: 60% One 3 hour examination at the end of the Spring Semester Continuous Assessment: 40% One assessed essay of 3000 words to be submitted in week 7 of the Spring semester The assessed essay will enable students to undertake research into a topic from either the first or second semester and the examination will test student knowledge of subjects taught in both the first and the second semesters. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Examination - Spring Semester 40 european business environment - essay N/A 7 60 european business environment 3 hrs N/A Page 224 of 279 Cardiff University

Business Management related Programmes Syllabus content Overall, the module will cover the PESTLE factors associated with analyses of the business environment. Semester one will cover the Political and Legal aspects of the environment and aspects of the Economic environment. Students will cover different visions of the EU; the functions of the EU; primary EU institutions; the nature of EU policy making, which will include examining the role of business interest groups and case studies of the implementation of EU law. The students will also be introduced to economic integration and the euro. Semester two will cover the Social/sociological, Ethical/environmental and Technical aspects of the business environment. Students will cover: the EU within a wider context of globalisation; the social and technical impact of EU policies (e.g. transport); EU policies related to HRM; sustainable innovation and growth; regulation and corporate social responsibility. Background Reading and Resource List Gold, M (ed), 2009, Employment Policy in the EU: Origin, Themes and Prospects, Palgrave Scholz, C & Bohm, H (eds), 2008, Human Resource Management in Europe: Comparative Analysis and Contextual Understanding, Routledge. Nugent, The Government and Politics of the European Union (Macmillan) 5 th edition 2003 Nicoll & Salmon, Understanding the European Union (Longman) 2001 Hantrais, Social Policy in the EU (Macmillan) 2000 Foster, D & Scott, P (eds),2003, Trade Unions in Europe: Meeting the Challenge (P.I.E, Peter Lang) Adnett, N and Hardy, S, The European Social Model, (Edward Elgar), 2005. 2014 Cardiff Business School Page 225 of 279

Undergraduate Programme Handbook BS3619 - Modelling in Management Science School Module Code Number of Credits 10 Level Module Leader Semester Cardiff Business School BS3619 L6 Professor Malcolm Beynon Spring Semester Outline Description of Module The aim of this third-level module is to provide students with a range of predominantly probability/statistical based approaches for understanding and modelling real life problems of interest to managers, accountants and others concerned with business and commerce. Within the general area of management science, the considered problem will include queuing and inventory management. The intended understanding is to range from the mathematical rudiments of the problems and subsequent approaches to model them and the managerial, economic, accounting and/or logistic impact any results may have. On completion of the module a student should be able to A Knowledge and Understanding: Construct formal models for a variety of business/management problems. Appreciate how software can pertinently be used in simulation modelling. B Intellectual Skills: Understanding the underlying mathematics/statistics employed in the modelling processes of business/management problems. Be able to construct model based solutions to business/management problems. C Discipline Specific (including practical) Skills: Practical understanding of the role of simulation modelling for business/management problems. Theoretical understanding of the mathematical construction of models. D Transferable Skills: Understanding of the progression from problem formulation to solution identification. Page 226 of 279 Cardiff University

How the module will be delivered Business Management related Programmes The formal timetabled components of the module comprise 16 hours of lectures and 5 hours of classes. The lecture program is supported by detailed handouts and subsequent structured reading, which strives to challenge and empower students to attempt class questions (closely connected to the lecture material). The class work also includes a component of work that utilises software. Students are supported through advertised weekly student-lecturer private consultation and e-mail student-lecturer contact. Indicative study hours - 100 How the module will be assessed The summer examination is divided into two sections: Section A includes a compulsory question, while section B includes three questions from which two must be answered. The questions include a variety of parts, enabling the student to demonstrate their knowledge and skills in a number of ways, including the theoretical and quantitative. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Syllabus content Models Using Probability 100 modelling in management science Introduction to Stochastic Processes Markov Chain based models (using matrices). Applications: Customer loyalty, Repayment of loans etc. Queuing Theory 2 hrs N/A Introduction to Waiting Line Models Generalised Poisson Model, Single and Multi channel waiting line models Applications: Shop queuing etc. Simulation Modelling (Including use of excel spreadsheets) SimulationModel Building(Advantages and Disadvantages) Monte CarloMethods, Managerial Implications. Applications: Queuing and Inventory Management Simulations 2014 Cardiff Business School Page 227 of 279

Undergraduate Programme Handbook Inventory Management (Small use of differentiation) Deterministic Models: Economic Order Quantity, Production Lot Size and Backorder Models, Stochastic Models: Theoretical and Simulation based Models Essential Reading and Resource List Anderson, D. R., Sweeney D. J., Williams T. A. andmartin, R. K., An Introduction to Management Science: Quantitative Approaches to Decision Making (A number of editions of this book are satisfactory) Page 228 of 279 Cardiff University

Business Management related Programmes BS3725 - Advertising and Marketing Communications Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3725 L6 Dr Adriana Campelo santana Double Semester Outline Description of Module The module aims to provide students with an understanding of marketing communications. The module helps students to examine the behavioural and communications theories that underpin or contribute to marketing communications. Also, students will focus on the specific promotional tools (such as advertising, direct marketing, sales promotion, personal selling, and public relations) that are available to organisations to communicate with their external and internal audiences. On completion of the module a student should be able to A. Knowledge and Understanding Understand the range of marketing communications vehicles available to the marketer Explore underpinning communications theory within the marketing communications context B. Intellectual Skills: Critically appraise and evaluate marketing communication models and theories Formulate, evaluate and report marketing communications mix solutions and/or strategies Critically appraise and account for the value of market intelligence through marketing research or communication planning and control, and the associated information system issues. C. Discipline Specific Skills: Critically evaluate marketing communications mix components and/or strategies in developing successful integrated marketing communication campaigns Analyse, evaluate and apply a variety of marketing information and research approaches within the development of marketing communications programmes and for the evaluation of these. 2014 Cardiff Business School Page 229 of 279

Undergraduate Programme Handbook D. Transferable Skills: Demonstrate ability to analyse concepts and theories and to apply these to different contexts and then to evaluate applicability and implications within both a business and societal context. How the module will be delivered There are 44 hours of classes. The lecture programme consists of one hour of teaching followed by a one hour interactive session that includes the use of videos, the Internet and analysis of case studies. The module also involves the use of guest speakers. Students are supported throughout the module with electronic Blackboard facilities. Indicative study hours: 200 How the module will be assessed Assessment is via one individual assignment and a three hour examination, selected to achieve the learning outcomes for the module. The continuous assessment is based on a practical piece of work that permits assessment of students abilities, skills and competencies related to all of the learning outcomes. The focus of the continuous assessment remains on developing and evaluating skills and abilities related to comprehension and application. The assessment will normally be based on major marketing communications case study which assesses these competencies and provides important formative as well as diagnostic assessment of students. The final examination component then evaluates students overall abilities, skills and competencies related to all of understanding, analysis, application, synthesis and evaluation. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 advertising and marketing communications management 3 hrs N/A Written Assessment 40 coursework N/A 2 Syllabus content Marketing communication theories, process, role of signs, meaning and culture Integrated marketing communications and the marketing communication planning process Sequential models of advertising, elaboration likelihood model, role of advertising and branding Page 230 of 279 Cardiff University

Business Management related Programmes Context of communications ethics, self regulation and legislation; the international dimension Tools of marketing communications, aim, key characteristics, selection and effectiveness Comprehensive discussion of major tools such as advertising, sales promotion, direct marketing; public relations; personal selling Message appeals and strategies; media characteristics, planning and strategy; agency - client relationship Communications for services marketing and for business to business marketing Essential Reading and Resource List De Pelsmacker P. Geuens M. Van Den Bergh J. (2013). Marketing communications. A European perspective. 5th revised edition. Pearson Education. Fill, Chris (2013). Marketing Communications: brands, experiences and participation. 6th Edition. Pearson. ISBN13: 9780273770541 ISBN13: 9780273760894 Percy, L. and Rosenbaum-Elliott, R. (2011) Strategic Advertising Management, 4 th Edition, Oxford University Press; ISBN: 978-0-19-960558-3 Rosenbaum-Elliott, R. and Percy, L. (2011), Strategic Brand Management, Oxford University Press; ISBN: 978-0-19-956521-4 Background Reading and Resource List De Mooij, Marieke (2011) Consumer behaviour and culture: consequences for global marketing and advertising, 2 nd Edition, SAGE Publications; ISBN: 978-1-4129-7990-0 Fill, Chris (2011),Essentials of Marketing Communications, FT Prentice Hall Europe; ISBN:978-0-273-73844 Tag, Nancy (2012), AD Critique: How to deconstruct ads in order to build better advertising. SAGE Publications Inc; ISBN: 978-1-4129-8053-1. Hollensen, Svend (2011), Global Marketing: A decision-oriented approach, 5 th Edition, FT Prentice Hall. Smith, P. R. and Ze Zook (2011), Marketing communications : integrating offline and online with social media, 4th edition, Kogan Page: London 2014 Cardiff Business School Page 231 of 279

Undergraduate Programme Handbook BS3727 - Entrepreneurship and Small Business Development School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3727 L6 Dr Timothy Edwards Double Semester Outline Description of Module The module is designed to introduce students to the process and challenges of successful entrepreneurship. In the first semester the module introduces theory and practice in small business management as well as the growing field of entrepreneurship. In the second semester the students will be introduced to the practical challenges of starting a new business venture and will be required to develop a new start-up idea that includes delivering a detailed report and formal presentation. On completion of the module a student should be able to A. Knowledge and Understanding Display knowledge and understanding of theories of entrepreneurship and small business development developed in economics and other social science fields Display knowledge and understanding of the primary functions of small business activity B. Intellectual Skills: Display a capacity to critically assess and apply theories of small business to empirical cases Display research, analytical and deliberative skills appropriate to a critical understanding of the academic field of small business development C. Discipline Specific Skills: Display and apply in business simulation and other exercises the management and other relevant skills that are required in analysing small business activity and supporting small business decision-making. D. Transferable Skills: Display the ability to present business data and theoretical argument in a group format and in reports and other forms of extended prose. Page 232 of 279 Cardiff University

Business Management related Programmes Display research and analytical skills appropriate to managing in a small business context. How the module will be delivered Teaching is conducted over two semesters. In the first semester, material is delivered through 16 hours of lectures and 8 hours of tutorials. Theoretical concepts are introduced in the lectures and empirical evidence relating to small businesses and entrepreneurship is discussed. Tutorial classes provide students with the opportunity of asking questions and discussing theoretical and practical issues relating to the lecture material. In the second semester, the delivery of course material moves toward a focus on group activities. While the contact time is approximately the same, as in the first semester, students will be required to work in their business groups to develop their start-up ideas and presentation skills. The group work involves students working in groups of five or more, presenting their ideas to their peer group and assessing the practical implications and relevance of these ideas in the context of the small business environment. Students are required to submit a written plan and present their business ideas in a formal setting. Indicative study hours: 200 How the module will be assessed Assessment comprises two elements: a two hour examination and a group assignment. The assignment focuses on a business start-up and requires students to work through a business simulation exercise. The focus is on developing applied business skills and team working and groups of students present their business plan in a formal examination setting and in written form. The examination at the end of the Autumn Semester provides an assessment of the material taught in Semester One. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Autumn Semester 60 entrepreneurship and small business development 2 hrs N/A Written Assessment 40 coursework N/A 9 Syllabus content A social science perspective of entrepreneurship; understanding entrepreneurial success; financing small business; financial management of small business; marketing in the small firm; the role of government and the regulation of small business development. 2014 Cardiff Business School Page 233 of 279

Undergraduate Programme Handbook Essential Reading and Resource List S. Carter and D. Jones-Evans (2000) Enterprise and Small Business: Principles, Practice and Policy, Financial Times/Prentice Hall M. Coulter (2001) Entrepreneurship in Action, Prentice Hall K. Mole and M. Ram (2011) Perspectives in Entrepreneurship: A Critical Approach. Page 234 of 279 Cardiff University

Business Management related Programmes BS3728 - Ethics and Morality of Business School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3728 L6 Dr Michael Marinetto Double Semester Outline Description of Module The module will examine ethical issues and dilemmas in business covering such key, controversial subjects as child labour, and ethical consumption. The main concepts and moral philosophical theories that have been used to understand and explain business ethics will be introduced. In this way it is intended that students will be able to gain an understanding of why ethical problems arise, what their significance might be, and how they might be attended to. Ultimately, the aim of the module is to enable students to reflect upon ethical questions with a view to enhancing their analytical and decision-making skills. On completion of the module a student should be able to Question the role of business in society, and explain how and why this role might change or be managed. Evaluate the responsibilities of, and relationships between, companies and their external and internal stakeholders. Conduct critical evaluation of the ethical rights and wrongs of a variety of business issues drawing on relevant moral philosophical theories. A. Knowledge and Understanding Identify and critically analyse common ethical issues arising in business. Develop a basic understanding of the moral philosophical theories which may be relevant to such critical analysis. Diagnose ethical problems and suggest how they might be resolved or dealt with. B. Intellectual Skills: Demonstrate the ability to analyse and debate ethical problems in business, and to develop, present and defend potential solutions. C. Discipline Specific Skills: Skills of critical evaluation, the research process and the application of academic theory to professional practice 2014 Cardiff Business School Page 235 of 279

Undergraduate Programme Handbook D. Transferable Skills: Develop the ability to think critically and originally An awareness of moral philosophy in business situations How the module will be delivered A mixture of lectures, case studies, exercises, guest speakers, audio-visual materials and interactive podcasts. A strong emphasis is to be placed on student participation in class. There will be approximately 44 hours of classes, which will consist of a combination of formal lectures and tutorial sessions. Indicative study hours: 200 How the module will be assessed The exam will consist of two sections A and B. The questions in section A are based on topics covered in the first semester that were not used for the assignment questions. Section B will include questions based on all the topics covered in the second semester. Students taking the exam will be required to complete ONE essay question from Section A and TWO essay questions from Section B. They will have three hours to complete these essays. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 ethics and morality of business 3 hrs N/A Written Assessment 40 coursework N/A 12 Syllabus content The module is structured around four themes. (1) Business Ethics in Philosophical Context: The first part of the module looks at business ethics in context, introducing key philosophical ideas and concepts. (2) Corporate Social Responsibility and Ethics: The second part of the module explores the rise of the corporation and how this reshaped the ethical and social priorities of corporations. Consideration is given to CSR or corporate social responsibility. (3) Deviant Ethics of Globalisation: This section will cover emerging issues faced by global businesses today, such as child labour, mobile capital, glocalisation and the anti-capitalist movement. (4) Contemporary Issues in Business Ethics: this section will focus on areas such as ethical investment, ethical consumerism, the fair trade phenomenon, shareholder activism, and the unethical behaviour of corporations. Essential Reading and Resource List Crane A. and Matten, D. (2004), Business Ethics (Oxford University Press) Page 236 of 279 Cardiff University

Business Management related Programmes Fisher, C. and Lovell, A. (2006), Business Ethics and Values (Prentice Hall) Boatright, J. R. (2006),Ethics and the Conduct of Business, 5 th ed. (Prentice Hall) 2014 Cardiff Business School Page 237 of 279

Undergraduate Programme Handbook BS3735 - Organisational Analysis and Change School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3735 L6 Dr Ismael Al-amoudi Double Semester Outline Description of Module The aim of this third year module is to enable students to develop a critical understanding of key approaches to analysing organisations and change. The module will introduce students to a range of theoretical perspectives and analytical skills to undertake a critical analysis of contemporary issues in organisations. On completion of the module a student should be able to A. Knowledge and Understanding Understand the perspective-based nature of theories of organisation and assess the implications for organisational analysis Demonstrate a critical understanding of the main theories used in the management literature to analyse and explain organizational processes. Use this knowledge to examine organizations and the events that occur within them. Critically evaluate the usefulness of various theories for management and/or other groups in organizations. Critically assess a number of theoretical approaches to analysing organisations, using the cultural organisational perspective. Consider the usefulness of the cultural organisation perspective in effective organisational change Synthesise different theoretical perspectives on culture to analyse issues of gender and diversity Apply a range of theoretical frameworks to explain the use of management fads and fashions in contemporary organisations Critically examine the relationship between organisational change and workplace identities Critically assess the emergence of new forms of organisations and posthierarchical organisations Evaluate the competing theories of organisation-environment relations Critically evaluate the interactions between home and work and the implications for work/life balance Analyse the role of jokes, irony and humour within organisations. Develop understanding of critical issues in the management of knowledge, including the changing roles of professionals and consultants, inter- Page 238 of 279 Cardiff University

Business Management related Programmes subjectivity, the process of innovation and the contribution of information and communications technology. B. Intellectual Skills: Apply a range of epistemological and ontological approaches to the analysis of contemporary organisational issues Appreciate the implications of contrasting approaches for the analysis of organisations and the management of change Present advanced level critical analysis in assessed work and examination answers C. Discipline Specific Skills: Demonstrate the ability to undertake critical reflection in the selection and use of various perspectives on organisational analysis and change. D. Transferable Skills: Develop and effectively utilise a range of transferable skills in the critical analysis of organisations. Develop the skills of critical reflection, creative thinking, effective communication, and the giving and receiving of feedback through a range of individual and group based exercises and case studies How the module will be delivered The module is formally assessed by one 3000 word essay, submitted at the end of the first semester and a three hour exam to be held at the end of the second (final) semester. In the examination, students are required to answer three questions, one from the first semester and two from the second semester. How the module will be assessed In addition, informal forms of assessment are made use of in the tutorials. Here a range of tutor and peer-driven informal assessment provides students with feedback on critical analysis, the application of theory, and the development of a range of transferable skills. The teaching and learning approaches are designed to focus on three areas: content (knowledge), context (applying knowledge to real life situations) and capability (developing transferable skills). Overall, the aim is on challenging assumptions, developing an awareness of context and seeking alternative ways of understanding a situation or problem. A number of different learning and teaching methods will be used. Formal two-hour lectures will be supplemented by small group (tutorial) sessions of two hours duration. The tutorials are designed to be highly participative, drawing on case study material, experiential exercises and realistic learning situations. The tutorials will provide the main arena for critical debate and for the development of critical self-reflexive techniques and other transferable skills. Assessment Breakdown 2014 Cardiff Business School Page 239 of 279

Undergraduate Programme Handbook Type % Title Duration(hrs) Week Examination - Spring Semester 60 Spring Exam 3 hrs N/A Written Assessment 30 coursework (2,500 words) N/A 12 Presentation 10 tutorial presentations N/A 1 Syllabus content Ways of knowing, post-modern organisations, professions and organisations, identities, working and living, organisation-environment relations, understanding, analysing and implementing change, knowledge work and expert work; network organisations; markets, networks and hierarchies; professional organisations and change; knowledge work and ICT; innovation and knowledge creation; middle management and change, fads and fashions, culture, gendered cultures, humour. Background Reading and Resource List Alvesson, M. (2002) Understanding Organizational Culture, Sage. Grey, C. (2009) A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organisations, Second Edition, Sage. Hancock, P. and Tyler, M. (2001) Work, Postmodernism and Organization, Sage. Hatch, M. J. (with Cunliffe, A. L.) (2006) Organization Theory: Modern, Symbolic, and Postmodern Perspectives, Oxford. Kipping, M. and Engwall, L. (eds) (2002) Management Consulting, Oxford University Press. McAuley, J., Duberley, J. and Johnson, P. (2007) Organization Theory: Challenges and Perspectives, Prentice Hall. Newell, S., Robertson, M. and Scarborough, H. (2002) Managing Knowledge Work, Palgrave. Thompson, P. and McHugh, D. (2002) Work Organizations: A Critical Introduction, Macmillan Page 240 of 279 Cardiff University

Business Management related Programmes BS3739 - Advanced Operations Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3739 L6 Dr Jonathan Gosling Double Semester Outline Description of Module The Strategic Operations Management module builds on the work undertaken in the BS2582 Operations Management module and aims to provide students an advanced understanding of operations management research methods and their application in solving business problems. It also develops an appreciation of the role of operational research in the development of business strategy. The Advanced Operations Management module aims to: provide students with a number of operational management strategies that can be applied to real world problems. stimulate an appreciation of the use of different types of operations management strategies to solving problems. give students a foundation in operations management research. enable students to apply the relevant operations management strategy to the correct situation. enable students to understand operational management strategies and research and draw the correct conclusions from them. give students an appreciation of the role of research in strategy development. reinforce other modules in the programme from a strategic and research perspective. On completion of the module a student should be able to A. Knowledge and Understanding Evaluate best practice operations management strategies and their applications. Understand the context and assumptions behind the application of various operational management strategies. Demonstrate the ability to solve problems using Operations Management strategies. Recognise the link between operations management strategies and other corporate strategies. 2014 Cardiff Business School Page 241 of 279

Undergraduate Programme Handbook B. Intellectual Skills: Critically appraise various strategies within the context of operational constraints Develop and present a balanced, considered, professional argument of the strengths and weaknesses of operations management strategies and research methods. Test the application of various operational strategies via business games. C. Discipline Specific Skills: Critically appraise various strategies within the context of operational constraints Relate the strategic aspects of operations management to actual how it is done activities Demonstrate their ability to solve problems using Operations Management techniques. Recognise common barriers to operational improvement activities and how they can be overcome. D. Transferable Skills: Utilise computer spreadsheet software as an aid to problem solving. Working with others in a team. Demonstrate communication skills by presenting well argued justifications for their strategic choices. How the module will be delivered Teaching will take place during Autumn and Spring semesters. There will be approximately 44 hours of tutorials and lectures. Tutorials will focus on carefully selected worked examples, case studies, computer exercises and management games to re-enforce the lecture topics. The module is fully supported by a web page for the module that contains; worked examples, computer spreadsheet models of various concepts explored in the module, links to other useful websites, previous assignments and exams papers and other supplementary material. How the module will be assessed Learning outcomes are assessed through three methods. There is a three hour examination (60%) at the end of the module, an individual essay assignment of 2500 words submitted at the end of the first semester, and an individual project assignment, equivalent to 2500 words, submitted in Semester 2. The two pieces of course work have equal weighting contributing to 40% of the module assessment. The topics on which students are assessed relate to key aspects of the syllabus and are intended to be problem solving in nature. The examination is in two halves with questions related to both semesters. One half will be quantitative in nature and the Page 242 of 279 Cardiff University

Business Management related Programmes other will be qualitative. Answers will be in the form of essays, numerical solutions and diagrammatical representations. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 advanced operations management 3 hrs N/A Written Assessment 20 project work N/A 8 Written Assessment 20 coursework N/A 7 Syllabus content The syllabus will build on latest research and developments in operations management and research strategy. The students will be shown how to critically analyse the latest strategic thinking in operations management and to discuss the relevance of these strategies to various operational environments. Coverage of the syllabus content will be achieved through the effective linking of key research papers with specific taught sessions where the underpinning knowledge and specific research themes are reinforced. Selected research papers will be provided to the students and discussed during the lecture periods. From here key tools, techniques and paradigms are drawn out and fully developed in the teaching phase of the lecture. The learning approach is centred on four themes: Industrial problem solving Practical tools and techniques developed through labs and tutorials A combination of qualitative and quantitative approaches Learning content will be research-led The module tutors will review annually a range of papers that have made a significant contribution in the field of operations management. Candidate journals include, but are not limited to, Journal of Operations Management, International Journal of Operations and Production Management, International Journal of Production Research and International Journal of Production Economics. The papers will also be selected based on their research methods content pertinent to the field of operations management. Research data sources will be categorised as archival, empirical, analytical and opinion. Current topical themes include: auditing and process improvement, strategic priorities, project management and earned value, production planning and control via the decoupling point, queuing and inventory management. Background Reading and Resource List As many lectures are based on individual or clusters of research papers, reading will be distributed as the course progresses. 2014 Cardiff Business School Page 243 of 279

Undergraduate Programme Handbook BS3740 - International Human Resource Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3740 L6 Dr Deborah Hann Double Semester Outline Description of Module The module explores with students how the management of people has an international dimension and seeks to develop knowledge and understanding of HR practices within international employing organisations. The module also makes evident to students that HRM practices must be regarded within an international political economy, focusing on how nation states, civic organisations, global business activities and transnational bodies shape contemporary HRM practices. On completion of the module a student should be able to A. Knowledge and Understanding Demonstrate knowledge and understanding of the process of managing human resources in international organisations Demonstrate knowledge and understanding of the context that shapes international HRM, including the strategies and structures of firms, the institutions and cultures of host countries, the international regulatory environment, and international trade unionism and the new social movements B. Intellectual Skills: This module will encourage students to develop a critical approach to ideas and evidence encountered in the module of study. The assessed essay and examination require students to demonstrate a knowledge of, and an ability to synthesise and evaluate the relative merits of different arguments in each of the main areas of the syllabus. C. Discipline Specific Skills: Students taking the module will be required to communicate effectively and read and interpret theoretical and research-based literature on aspects of international HRM and international employment relations. Students will also acquire an ability to evaluate and formulate policies relating to the management of workforces in international organisations, including conformance to international labour standards. Communicate HR Issues and policies effectively through posters/and leaflets/pamphlets Page 244 of 279 Cardiff University

Business Management related Programmes Read and interpret theoretical and research-based literature on international HRM and international employment relations and demonstrate an ability to communicate such information effectively Demonstrate an ability to evaluate and formulate policies relating to the management of workforces in international organisations, including conformance to international labour standards D. Transferable Skills: Students taking the module will develop a series of advanced learning skills. There is an emphasis on good oral communication within tutorials and a particular stress is placed on the development of effective writing skills. Students will work in groups to complete tutorial exercises, allowing teamworking skills to be nurtured and there is an emphasis on developing research skills through the use of internet and other electronic sources in tutorial exercises. General study skills will be developed through the use of lectures, tutorials and reading lists and through the preparation of an assignment and completion of the examination. Students will refine word-processing skills by submitting an assignment with an accent on imaginative presentation. formulate and apply a range of academic skills including: the evaluation of theoretical models; the operationalisation of concepts; and the interpretation of empirical evidence develop analytical, communication, presentation, team-working and learning skills through tutorials and group presentations Production of posters and leaflets IT Skills (Photoshop) How the module will be delivered This module will rely upon a student-centred and active learning approach to teaching. Students develop the necessary insights and skills to allow them to become independent learners. Tutorial and lecture activities are planned carefully so that they not only impart necessary information and knowledge but allow students to participate in the learning process and develop their competencies. High expectations will be communicated to students in order to build esteem and promote effective performance. The module will employ a diverse range of teaching methodologies and techniques and there will be a deliberate effort to avoid lectures and tutorials becoming formulaic and predictable. The module will consist of 40 hours of lectures and 10 hours of tutorials. Indicative study hours: 200 How the module will be assessed The extent of student reading and knowledge of the subject is formally assessed in the examination and assessed essay/report components of the module. Oral communication is informally assessed via comments given to students on presentations and discussions in tutorials. Comments are made on the presentation 2014 Cardiff Business School Page 245 of 279

Undergraduate Programme Handbook and content of word-processed assessed work, using agreed criteria and there is overall feedback on the assignment given to the group. Both mechanisms allow for formative assessment. Informal assessment is made of the depth and quality of the material gathered for tutorial work and individual and group activities are informally assessed with comments relating to the strengths and weaknesses of student performance. The examination will be of three hours in length and will require students to answer three questions, at least one of which will relate to the first semester s work. The assignment will consist of a substantial individual piece of work (essay or report) of 3000 words in length Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 international human resource management 3 hrs N/A Written Assessment 20 group assisgnment poster N/A 11 Written Assessment 4 group assignment leaflet N/A 11 Written Assessment 16 Syllabus content group assignment poster presentation N/A 11 Globalisation, international competition and employment; International HRM and the HR manager in a global economy; International labour standards; European social models and HRM; Varieties of capitalism; National systems of employment and HRM (Japan, USA, Spain and Asian models); Beyond national models pressures for change of IHRM; Industrial patterns of HRM (civil aviation and auto manufacturing); The convergence of IHRM; Training and education of employees; Corporate social responsibility; Work organization; Expatriation: Staffing the multinational companies; International management development Essential Reading and Resource List Edwards, T. and C. Rees (2006) International Human Resource Management: Globalisation, National Systems and Multinational Companies, Prentice Hall. Harzing, A-W. and H. Van Ruysseveldt (eds.) (2004) International Human Resource Management, Sage. Background Reading and Resource List Bamber, G. et al (2004) International and Comparative Industrial Relations, Sage. Page 246 of 279 Cardiff University

Business Management related Programmes Boyer, R. et al (eds.) (1998) Between Imitation and Innovation: The Transfer and Hybridization of Productive Models in the International Automobile Industry, Oxford University Press. Brewster, C. et al (2007) International Human Resource Management, CIPD. Briscoe, D. et al (2009) International Human Resource Management: Policies and Practices for the Global Enterprise, Routledge. Brown, P. et al (2001) High Skills: Globalisation, Competitiveness and Skill Formation, Oxford University Press. Budhwar, P. (ed.) (2004) Managing Human Resources in Asia-Pacific, Routledge. Dowling, P. and D. E. Welch (2004) International Human Resource Management: Managing People in a Multinational Context, Thomson Learning. Dowling, P. et al (2008) International Human Resource Management, Thomson. Eaton, J. (2000) Comparative Employment Relations: An Introduction,Polity Press. Ferner, A. and R. Hyman (eds.) (1998) Changing Industrial Relations in the New Europe, Blackwell. Hall, P. and D. Soskice (eds.) (2001) Varieties of Capitalism,Oxford University Press. Hyman, R. (2001) Understanding European Trade Unionism, Sage. Lucas, R. et al (2006) Human Resource Management in an International Context, CIPD. Morley, M.J. et al (eds.) (2006) Global Industrial Relations, Routledge. Ozbilgin, M. (2005)International Human Resource Management, Palgrave. Parker, B. (1998) Globalization and Business Practice: Managing Across Boundaries, Sage. Roozendahl, G. (2002) Trade Unions and Global Governance, Continuum. Scullion, H. et al (2005) International Human Resource Management, Palgrave. Scullion, H. (2006) Global Staffing, Routledge. Tayeb, M. (2005) International Human Resource Management: A Multinational Company Perspective, Oxford University Press. Students will be expected to make use of relevant journals including: British Journal of Industrial Relations Bulletin of Comparative Labour Relations European Journal of Industrial Relations International Journal of Human Resource Management Politics and Society 2014 Cardiff Business School Page 247 of 279

Undergraduate Programme Handbook BS3741 - Marketing Decision Making School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3741 L6 Dr John Kouropalatis Double Semester Outline Description of Module The module presents the context, concepts, methods and applications of decision modelling, covering marketing decision areas such as segmentation, positioning, new product design, forecasting, advertising and promotion planning, pricing and product strategies. This course will help students develop skills and learn techniques necessary for translating conceptual understanding into specific operational plans and marketing decisions. On completion of the module a student should be able to A. Knowledge and Understanding: Understand how analytical techniques and computer models can enhance decision making. Understand how to apply specific analytical techniques to market problems in a variety of contexts. Critically appraise marketing phenomena and processes for their usefulness in decision-making Evaluate the components of marketing strategies and programmes for relevance and outcomes. Assess the implementation barriers facing specific marketing initiatives and develop a logical approach to problem-solving. B. Intellectual Skills: Exercise powers of inquiry, logic and critical analysis Interpret and evaluate arguments and evidence Translate findings into actionable activities. C. Discipline Specific Skills: To discriminate and critically evaluate different marketing actions in terms of relevance, efficiency and results. Ability to apply software tools to real marketing decision problems Appreciate the processes and impediments to developing and implementing a strategic marketing plan Page 248 of 279 Cardiff University

D. Transferable Skills: Business Management related Programmes To access and critically appraise from a variety of research resources To identify alternative options in a decision-making context. How the module will be delivered The formal timetabled components of the module consist of approximately 44 hours of lectures and 12 hours of labs. The lecture programme is supported by detailed handouts and structured reading of core texts and additional readings. The labs will focus on developing analytical skills and will be supported with handouts, instructions, and readings. How the module will be assessed A single in course assignment and a written examination are designed to cover the learning outcomes of the module and to test skill development. The assignment will focus on strategic marketing decisions, such as the segmentation, targeting and positioning, for a given company. This assignment will be due at then end of term 1. The written examination will address the main marketing decision making concepts and context (such as NPD, advertising, pricing, etc) and will be held at the end of the spring term. Each assessment element will be equally weighted. Formative assessment arises from the lab sessions where a range of tutor and peerdriven informal assessment provides students with feedback on critical analysis, the application of theory and the development of a range of transferable skills. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 marketing decision making 3 hrs Written Assessment 50 coursework N/A 12 Syllabus content The module presents the concepts, methods and applications of decision modelling to address marketing issues such as segmentation, positioning, new product design, development and forecasting, advertising and promotion planning, pricing and product strategies. The course content will categorize decision support systems into two main areas, those that help with strategic dimensions and those that assist the development of marketing programmes. Indicative syllabus is as follows: Introduction to Marketing decision models Segmentation and Targeting process and methods Positioning using Perceptual Mapping Techniques Tools for Strategic Marketing Decisions N/A 2014 Cardiff Business School Page 249 of 279

Undergraduate Programme Handbook New Product Decisions Advertising and Communications decisions Sales force and channel decisions Price and Sales promotion decisions Essential Reading and Resource List Best, R. (2005) Market-based Management, International edition, Prentice Hall Lilien, G.L. and Rangaswamy, A. (2003) Marketing Engineering, Prentice Hall Mullins, J., Walker Jr., O. and Boyd Jr., H. (2009) Marketing Management, A Decision- Making Approach, 7 th edition, McGraw-Hill Irwin. Page 250 of 279 Cardiff University

Business Management related Programmes BS3742 - Services and Relationship Marketing School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3742 L6 Dr Kate Daunt Double Semester Outline Description of Module This module aims to broaden students understanding of marketing beyond that of the traditional marketing mix approach. It is intended that this course will offer a specialised advanced level module in the areas of services and relationship marketing. The module aims to show how service and relational approaches are increasingly becoming the preferred marketing model. This is facilitated by demonstrating progression from the traditional marketing mix and services marketing towards an alternative marketing paradigm. Subsequently, a practical approach is used to show how services marketing and relationship marketing are used in the business environment. Further strategic developments in marketing are also reviewed, for example customer relationship management, loyalty and experience marketing. On completion of the module a student should be able to A. Knowledge and Understanding Understand the theoretical underpinnings of services marketing and relationship marketing. Understand service markets, products and customers Understand the application of these approaches to a variety of environmental contexts Understand the tools and skills necessary for the successful implementation of both services marketing and relationship marketing strategies. B. Intellectual Skills: Analyse and evaluate marketing and management issues arising from the services marketing and relationship marketing approaches Critically analyse various contrasting theoretical and practical approaches to services marketing and relationship marketing. C. Discipline Specific Skills: Be able to apply principles of services marketing and relationship marketing to appropriate services and environments. Develop relational marketing programmes using a range of facilitating interactive media. 2014 Cardiff Business School Page 251 of 279

Undergraduate Programme Handbook D. Transferable Skills: Be able to construct a balanced and valid argument within a given context. Develop a range of presentation and report writing skills appropriate to the business environment. Be aware of wider social issues involved with new business practices. How the module will be delivered 44 hours of classes per student will be provided. These include a number of lectures and small group sessions How the module will be assessed Assessment will be via an individual assignment and an examination. The assignment will be designed to explore students understanding of and ability to apply and evaluate concepts and approaches presented to them in the module. The examination assesses student understanding of, and ability to use and apply, a both services and relational approaches to marketing. They will also be examined on their understanding of marketing theory in these areas. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 services and relationship marketing 3 hrs N/A Written Assessment 40 coursework N/A 11 Syllabus content The development of marketing from the traditional marketing mix with an emphasis on services marketing and relational marketing. Understanding service markets, products and customers. The service-dominant logic perspective. The Servicescape Managing people in a services and relationship marketing environment. Service failure and service recovery. Origins and theoretical underpinnings of Relationship Marketing. The facets of successful marketing relationships. Page 252 of 279 Cardiff University

The Relationship Marketing model. Relationship Marketing in practice. Relationship maintenance and dissolution. Business Management related Programmes Background Reading and Resource List Wirtz, Jochen, Patricia Chew and Christopher Lovelock (2013). Essentials of Services Marketing, 2 nd Edition. Pearson. Zeithaml, V, Bitner, MJ and Gremler, G (2005) Services Marketing 4e, McGrawHill Baron, S., Conway, T. and Warnaby, G. (2010), Relationship Marketing: A Consumer Experience Approach, SAGE: London Egan, J (2011) Relationship Marketing: Exploring Relational Strategies in Marketing 4e, Pearson: Harlow Evans, M, O Malley L and Patterson M (2004) Exploring Direct and Customer Relationship Marketing, Thomson Learning Sheth, J and Parvatiyar, A (2000), Handbook of Relationship Marketing, SAGE: Thousand Oaks Journal of Services Marketing Journal of Services Research Journal of Database Marketing Journal of Interactive Marketing Journal of Relationship Marketing 2014 Cardiff Business School Page 253 of 279

Undergraduate Programme Handbook BS3743 - Japanese & Asian Management Systems School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3743 L6 Professor Jonathan Morris Double Semester Outline Description of Module The purpose of this module is provide students with an understanding of a variety of concepts and issues that are related to the development of firms and management systems in Japan and other Asian countries (especially China, South Korea, and Taiwan). The module aims to show how the strategy and structure of firms and the specificities of management practices reflect both internal institutional developments and also the process of learning from overseas through importing management techniques and/or foreign direct investment. The module aims to show that whilst there are some commonalities amongst Asian business systems (and these distinguish the way that Asian managements are organized compared to those in Europe and North America), there are also significant differences amongst Asian countries which need to be understood. On completion of the module a student should be able to A Knowledge and Understanding: Identify the particular political, economic and social forces that underlie the development of Japanese management systems. Assess the role of the state and the financial system in the development of Japan Critically analyse the industrial relations and HRM practices of Japan Understand the role of formal and informal networks in the organization of Japanese industry Assess the nature of the employment relationship in Japan, what impact it has on productivity and innovation and how it has been changing. Identify the way in which Japanese firms have changed as a result of becoming more international. Assess the significance of Japanese firms and practices as a model for organization in other countries. Understand the sources of stagnation in the Japanese economy after the collapse of the bubble economy and its influence on the strategy and structure of Japanese firms. Page 254 of 279 Cardiff University

Business Management related Programmes Identify the role of Japan as a role model and leader of industrial development in Asia from the 1980s. Assess the significance of the Japanese model and Japanese FDI and firms for the development of China and other East Asian economies in recent decades. Identify the way in which the Korean business system diverged from the Japanese and how this was reflected in the organization of firms, the nature of workplace relations and the role of the state. Analyse the development of Taiwanese firms, the role of networks, families and diaspora. Identify the preconditions for the rise of the Chinese economy. Critically assess the different forms of management control and governance which exist in China and their significance for innovation and competition. Compare and contrast the structure and strategy of firms across different East Asian business systems. B Intellectual Skills: Apply relevant theories to Japanese and Asian management systems. Critically reflect on empirical material and its significance for different theories. C Discipline Specific skills: Students taking this module will strengthen effective oral and written communication skills. D Transferable Skills: Have a range of written and oral skills to help in future career development in management Work effectively in groups Apply key tenets of reflective practice to problem solving Effective use of a range of methods of communication in analysing contemporary Japanese management Develop a range of analytical skills in examining Asian forms of management How the module will be delivered The formal timetable comprises of 35 hours of lectures and 10 hours of classes. The lectures provide a range of theoretical and practical illustrations relating to themes and debates over the nature of Japanese and Asian business management systems. Tutorial sessions focus in detail on particular themes chosen to reflect important areas of debate and supported by appropriate reading. Indicative study hours: 200 How the module will be assessed One examination at the end of the Spring Semester 2014 Cardiff Business School Page 255 of 279

Undergraduate Programme Handbook One essay to be submitted in the Autumn Semester Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment Examination - Spring Semester Syllabus content 40 60 japanese & asian management systems japanese & asian management systems N/A 10 3 hrs N/A The political economy of Japan and its history; the post-war rise of Japanese firms; the collapse of the bubble economy in Japan; the role of the state in relation to firms and the economy; the main bank/keiretsu system in Japan; lifetime employment and the three pillars of the Japanese firm; the consequences of the three pillars for worker involvement, innovation, productivity and career; the Japanese system as an international role model and the idea of Japanisation; the globalization of Japanese firms; the reform of the Japanese system (corporate governance changes, changes in the three pillars); the impact of Japanese FDI on other parts of Asia; the entry of Japanese firms into China and Taiwan; the rise of Taiwan and the role of small firms, families and networks; the origins of reform in China; forms of management, organization and control in China; China, FDI and MNCs; state owned enterprises in China; Chinese family businesses; disapora and internationalisation of Chinese firms; labour and trade unions in China; the Korean form of capitalism; the reorganization of Korean chaebols post the Asian financial crisis; labour in Korean firms; innovation processes in Asian firms. Background Reading and Resource List Aoki, M., Jackson, G., & Miyajima, H. 2007. Corporate governance in Japan : institutional change and organizational diversity. Oxford: Oxford University Press. Breznitz, D. 2007. Innovation and the state : political choice and strategies for growth in Israel, Taiwan, and Ireland. New Haven, Conn. ; London: Yale University Press. Breznitz, D., & Murphree, M. 2011. Run of the red queen : government, innovation, globalization, and economic growth in China. New Haven, Conn. ; London: Yale University Press. Brown, P., Green, A., & Lauder, H. 2001. High skills : globalization, competitiveness, and skill formation. Oxford: Oxford University Press. Elger, T., & Smith, C. 1994. Global Japanization? : the transnational transformation of the labour process. London ; New York: Routledge. Elger, T., & Smith, C. 2005. Assembling work : remaking factory regimes in Japanese multinationals in Britain. New York: Oxford University Press. Page 256 of 279 Cardiff University

Business Management related Programmes Feenstra, R. C., & Hamilton, G. G. 2006. Emergent economies, divergent paths : economic organization and international trade in South Korea and Taiwan. New York ; Cambridge: Cambridge University Press. Hamilton, G. G. 1996. Asian business networks. Berlin ; New York: Walter de Gruyter. Hamilton, G. G. 2006. Commerce and capitalism in Chinese societies. London: Routledge. Hassard, J., McCann, L., & Morris, J. 2009. Managing in the modern corporation : the intensification of managerial work in the USA, UK and Japan. Cambridge: Cambridge University Press. Jackson, G. 2009. The Japanese firm and its diversity. Economy and Society, 38(4): 606-629. Janelli, R. L., & Im, T. 1993. Making capitalism : the social and cultural construction of a South Korean conglomerate. Stanford, Calif: Stanford University Press. Keizer, A. B. 2010. Changes in Japanese employment practices : beyond the Japanese model. London: Routledge. Orrú, M., Biggart, N. W., & Hamilton, G. G. 1996. The economic organization of East Asian capitalism. London: SAGE. Redding, S. G. 1990. The spirit of Chinese capitalism. Berlin: De Gruyter. Redding, S. G., & Witt, M. A. 2010. The future of Chinese capitalism : choices and chances. Oxford: Oxford University Press. Sako, M. 2006. Shifting Boundaries of the Firm: Japanese company-japanese Labour. Oxford: Oxford University Press. Schaede, U. 2008. Choose and Focus: Japanese Business Strategies for the 21st Century. Ithaca, NY: Cornell University Press. Streeck, W., & Yamamura, K. 2001. The origins of nonliberal capitalism : Germany and Japan in comparison. Ithaca ; London: Cornell University Press. Vogel, S. K. 2006. Japan Remodeled: How Government and Industry are reforming Japanese Capitalism. Ithaca, NY: Cornell University Press. Wade, R. 2004. Governing the market : economic theory and the role of government in East Asian industrialization. Princeton, NJ ; Oxford: Princeton University Press. Yamamura, K., & Streeck, W. 2003. The end of diversity? : prospects for German and Japanese capitalism. Ithaca: Cornell University Press. Yueh, L. Y. 2011. Enterprising China : business, economic, and legal developments since 1979. Oxford: Oxford University Press. 2014 Cardiff Business School Page 257 of 279

Undergraduate Programme Handbook BS3744 - International Business School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3744 L6 Dr Patrick Artisien Double Semester Outline Description of Module To develop an understanding of the role of international firms in the world economy and their influence on the economic development of host countries. To facilitate understanding and application of methods of assessing international markets, entering them and developing, implementing and evaluating international business programmes. On completion of the module a student should be able to A. Knowledge and Understanding Demonstrate an in-depth understanding of the role of multinationals in the world economy Identify and assess the international business issues facing firms. Contrast the evolution of multinationals in North America, Western Europe, Japan and the newly industrialising countries B. Intellectual Skills: Contrast the evolution of multinationals in North America, Western Europe, Japan and the newly industrialising countries Diagnose the fundamental issues involved in the internationalisation of business activity Appreciate the impact of culture in international business. C. Discipline Specific Skills: Explore the application of alternative international business strategies. Develop international business strategies. Synthesise theories of corporate internationalisation and question the future of the multinational. D. Transferable Skills: Demonstrate ability to analyse concepts and theories and to apply these to different international contexts and then to evaluate applicability and implications within both a business and societal context and across cultures. Page 258 of 279 Cardiff University

How the module will be delivered Business Management related Programmes 44 hours of lectures will include a variety of approaches such as staff presentations, guest speakers, use of case study and video material. Students will be encouraged to explore issues in international business in their own study time as well as for the assessments. How the module will be assessed Examination Component - 60% One 3 hour examination at the end of the Spring Semester Continuous Assessment - 40% Individual assessed assignment of 2500 3000 words to be submitted in week 1 of the Spring Semester. Assessment will be via an individual assignment and an examination. The assignment will be designed to explore students understanding of and ability to apply and evaluate concepts and approaches to International Business. The examination assesses student understanding of, and ability to use and apply, a range of approaches needed within international contexts of business and marketing. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Written Assessment Syllabus content 60 international business 3 hrs N/A 40 The International Business Environment international business - individual assignment N/A 1 Globalisation. International trade: Trade theories and the development of the world trading system. Modes of entry: Exporting turnkey projects licensing franchising joint ventures wholly owned subsidiaries greenfields takeovers strategic alliances. Economic, political and legal risk analysis: Political legal and economic risks government intervention operational and management problems sourcing implications for business benefits and costs ethical issues 2014 Cardiff Business School Page 259 of 279

Undergraduate Programme Handbook Foreign Direct Investment Regional Economic Integration: levels of integration the case for and against integration the European Union NAFTA, MERCOSUR, ASEAN. Investing in less developed and transition economies: Eastern Europe, Russia, China and Southern Africa The Japanese model The international technological environment. Technology transfer: Technology transfer to LDCs Research and Development Dualistic economic structure appropriate technology LDC factor endowment. Multinationals from newly industrialising countries: Korea Malaysia Thailand off the shelf technology vehicles of industrial upgrading. International Ethics and Legality: social responsibility of MNEs codes of conduct ethics and the environment managing interdependence. Cross Cultural Decision Making: culture and its effects of organisations comparative management in focus the negotiation process decision making. Background Reading and Resource List P. Artisien (2001) Multinationals in Eastern Europe, Macmillan-Palgrave. C.W.L Hill (2012) International Business: Competing in the Global Marketplace, Irwin McGraw-Hill, Boston. M. Wolf (2005) Why Globalisation Works, Yale University Press, London. J.J. Wild and K.L. Wild, International Business: The Challenges of Globalization, Pearson, Boston, 2012. Page 260 of 279 Cardiff University

Business Management related Programmes BS3745 - Strategic Purchasing and Supplier Management School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School BS3745 L6 Mrs Jane Lynch Double Semester Outline Description of Module The strategic management literature suggests that effective supply chain management offers enormous potential to unlocking competitive advantage. This module explores specific supply management strategies for tapping that potential, providing students with a broad-based understanding of the factors, mechanisms and processes relevant to establishing and maintaining effective supply chain management and improvement. In doing so, this module builds on students knowledge developed in BS2541 Purchasing and Supply Chain Management. The module content has also received recognition by the Chartered Institute of Purchasing and Supply (CIPS) s. Students who successfully complete this module as part of the BSc Business Management (Logistics & Operations) pathway, will be able to apply for modular exemptions for the Diploma in Procurement and Supply, should graduates later wish to pursue CIPS professional qualifications. On completion of the module a student should be able to A. Knowledge and Understanding Identify and evaluate a range of world-class techniques for performance improvement. Appraise key logistics concepts, both traditional and contemporary B. Intellectual Skills: Critically appraise the role of supply management within the supply chain as a vehicle for achieving competitive advantage. Demonstrate analytical and written communication skills by presenting their arguments clearly and concisely in written form in accordance with appropriate scholarly conventions in assessed work and in response to examination questions. C. Discipline Specific Skills: Analyse the strategic factors that impact the planning, policy formation and effectiveness of supply chain management. Critically appraise the application of world class performance improvement techniques. 2014 Cardiff Business School Page 261 of 279

Undergraduate Programme Handbook D. Transferable Skills: Develop analytical, communication and learning skills through workshops and seminars. Develop critical ability in the interpretation of empirical evidence. How the module will be delivered The module comprises 44 hours of lectures and tutorials spread over two semesters. Teaching methods will involve a combination of formal lectures which includes some sessions delivered by industry experts and visiting academics. More informal tutorial sessions are designed to encourage discussion and participation. Students will be encouraged to explore the application of concepts learned through the use of contemporary case studies. Indicative study hours: 200 How the module will be assessed Formal assessment consists of two key elements: examination and continuous assessment. The examination is designed to cover the learning outcomes for the module and to test skill development. Questions are set not only to test students basic comprehension of the syllabus but also their ability to apply such knowledge in particular contexts. The continuous assessment coursework will be presented as a formal report. This will assess the students ability to solve complex problems relating to supply management in a systematic manner. Informal assessment is provided through tutorials in which students are required to work in teams to tackle problems presented through case studies and to formally feedback their collective view. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 60 spring exam 3 hrs N/A Written Assessment 40 4,000 word spring essay N/A 8 Syllabus content The context of supply chain management; World-class performance improvement techniques; Strategic supply commercial relationships; Key inhibitors to supply chain integration; Change management within the supply chain; Risk Management; Environmental Considerations; Lean and Agile Philosophies. Page 262 of 279 Cardiff University

Business Management related Programmes Essential Reading and Resource List Van Weele, A. 2014. Purchasing and Supply Chain Management. (6 th Edition). Cengage. Cousins, P., Lamming, R & Lawson, B (2009) Strategic Supply Management: Principles, Theories and Practice. FT. Pearson Background Reading and Resource List Lysons, K.Farrington, B (2006) Purchasing & Supply Chain Management.7th Edn. FT. Pearson Hines P., 2004, Creating World-Class Suppliers, FT. Pitman Womack J., Jones D. and Roos D., 1990, The Machine That Changed The World, Maxwell Macmillan Given the advanced nature of the module, students are expected to make use of relevant journals: Journal of Purchasing and Supply Management Journal of Business Logistics Supply Chain Management: An International Journal Supply Management: CIPS 2014 Cardiff Business School Page 263 of 279

Undergraduate Programme Handbook ML3701 - Language Skills For Professionals (Fren) School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML3701 L6 Mrs Genevieve Kinnafick Double Semester Outline Description of Module The aim of this module is to equip students with the necessary language employability skills, together with an understanding of employment issues in the EU context to be able to work in French speaking countries. On completion of the module a student should be able to A Knowledge and Understanding: show their ability to apply for jobs in French speaking countries by participating in simulated situations and producing written work with a near native linguistic competence, demonstrate their understanding of employment organisations in the EU context, demonstrate their ability to read and comprehend official documents by commenting intelligently on their contents, both orally and in writing, demonstrate their presentational skills in French by giving business presentations and participating. B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics business related within the framework of a structured and reasoned argument, demonstrate their ability to communicate in writing by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from spoken sources, make effective use of language reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. Page 264 of 279 Cardiff University

Business Management related Programmes D Transferable Skills: show an ability to work creatively and flexibly with other as part of a team, show effective use of mediating skills and qualities of empathy. How the module will be delivered There will be 48 hours of language workshops during which students will work in small groups using authentic documents published by the European Union. Indicative study hours: 200 How the module will be assessed Examination component - 50% One 2 hour written examination at the end of the Spring Semester Continuous assessment - 50% One oral presentation - 20% One 20-minute oral presentation - 15% One 30-minute aural test - 15% Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 language skills for professionals (french) 2 hrs N/A Written Assessment 20 oral N/A N/A Written Assessment 15 oral presentation N/A N/A Class Test 15 aural test N/A N/A Syllabus content Extensive use of the Internet to obtain EU documentation; documentation from French business magazines and textbooks; intensive practise of translation and interpreting skills; legal documentation on the French job market; case studies. Essential Reading and Resource List Access to a selection of French newspapers and magazines Background Reading and Resource List Access to a selection of French newspapers and magazines 2014 Cardiff Business School Page 265 of 279

Undergraduate Programme Handbook ML3711 - Language Skills For Professionals (Span) School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML3711 L6 Dr Luzia Dominguez Double Semester Outline Description of Module The aim of this module is to equip students with the necessary language employability skills, together with an understanding of employment issues in the EU context to be able to work in Spanish speaking countries. On completion of the module a student should be able to A Knowledge and Understanding: show their ability to apply for jobs in Spanish speaking countries by participating in simulated situations and producing written work with a near native linguistic competence. demonstrate their understanding of employment organisations in the EU context. demonstrate their ability to read and comprehend official documents by commenting intelligently on their contents, both orally and in writing. demonstrate their presentational skills in Spanish by giving business B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics business related within the framework of a structured and reasoned argument, demonstrate their ability to communicate in writing by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from spoken sources, make effective use of language reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. Page 266 of 279 Cardiff University

Business Management related Programmes D Transferable Skills: show an ability to work creatively and flexibly with other as part of a team, show effective use of mediating skills and qualities of empathy. How the module will be delivered There will be 48 hours of language workshops during which students will work in small groups using authentic documents published by the European Union. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 language skills for professionals (spanish) 2 hrs N/A Written Assessment 20 oral N/A N/A Written Assessment 15 oral presentation N/A N/A Class Test 15 aural test N/A N/A Syllabus content Extensive use of the Internet to obtain EU documentation; documentation from Spanish business magazines and textbooks; intensive practise of translation and interpreting skills; legal documentation on the Spanish job market; case studies Essential Reading and Resource List Aguirre Beltran B, 1998, El Espanol por profesiones, 1 La Empresa, S.A. 1993, Dictionary of Business, English-Spanish, Spanish-English, Peter Collin Publishing Background Reading and Resource List Journals: Emprendedores, Muy Interesante, Puerto del Sol Access to a selection of Spanish newspapers and magazines 2014 Cardiff Business School Page 267 of 279

Undergraduate Programme Handbook ML3721 - Language Skills For Professionals (Germ) School Module Code Number of Credits 20 Level Module Leader Semester Cardiff Business School ML3721 L6 Ms Helga Eckart Double Semester Outline Description of Module The aim of this module is to equip students with the necessary language employability skills, together with an understanding of employment issues in the EU context to be able to work in German speaking countries. On completion of the module a student should be able to A Knowledge and Understanding: show their ability to apply for jobs in German speaking countries by participating in simulated situations and producing written work with a near native linguistic competence. demonstrate their understanding of employment organisations in the EU context. demonstrate their ability to read and comprehend official documents by commenting intelligently on their contents, both orally and in writing. demonstrate their presentational skills in German by giving business presentation. B Intellectual Skills: extract and synthesise key information from written and spoken sources, engage in constructive and critical assessment of ideas and arguments. C Discipline Specific Skills: demonstrate their ability to express themselves creatively and fluently on a wide range of topics business related within the framework of a structured and reasoned argument, demonstrate their ability to communicate in writing by effectively applying analytical and problem solving skills, demonstrate their ability to extract and analyse detailed information from spoken sources, make effective use of language reference materials, to refine knowledge and understanding of register, nuances of meaning and language use. Page 268 of 279 Cardiff University

Business Management related Programmes D Transferable Skills: show an ability to work creatively and flexibly with other as part of a team, show effective use of mediating skills and qualities of empathy. How the module will be delivered There will be 48 hours of language workshops during which students will work in small groups using authentic documents published by the European Union. Indicative study hours: 200 Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester 50 language skills for professionals (german) 2 hrs N/A Written Assessment 20 oral N/A N/A Written Assessment 15 oral presentation N/A N/A Written Assessment 15 aural N/A N/A Syllabus content Extensive use of the Internet to obtain EU documentation; documentation from German business magazines and textbooks; intensive practise of translation and interpreting skills; legal documentation on the German job market; case studies Essential Reading and Resource List Renner Sachs, 1987, Economic Terminology, Hueber Seel H, 1999, Deutschland in Europa-Europa in Deutschland, Inter Nationes Background Reading and Resource List Access to a selection of German newspapers and magazines 2014 Cardiff Business School Page 269 of 279

Undergraduate Programme Handbook ML5421 - Advanced Japanese School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML5421 L6 Dr Seiko Harumi Autumn Semester Outline Description of Module This module aims to develop and extend students knowledge and understanding of the Japanese language. On completion of the module a student should be able to Knowledge and Understanding: understand the main ideas and most details of connected discourse on a variety of topics beyond their immediate personal experience converse in Japanese in a clearly participatory fashion on a variety of topics of a formal and informal nature How the module will be delivered There will be three hours of classes per week, with a Reading Week in Week 6. Classes will include all aspects of language skills. Students will be expected to prepare before classes and actively participate in the classes. Skills that will be practised and developed Intellectual Skills: the consolidation and progression of previously learnt Japanese, combined with new idioms and vocabulary a heightened cultural awareness of the application of language the development of one s own comprehension and delivery Discipline Specific Skills: a sound working knowledge of Japanese grammar, combined with awareness of honorific and humilific speech. an increasing vocabulary base Transferable Skills: active participation in group discussions. Page 270 of 279 Cardiff University

Business Management related Programmes the ability to present information orally and to lead discussion amongst peers. How the module will be assessed ASSESSMENT: Examination Component 70% One two hour examination Continuous Assessment 30% Oral presentation The formal assessment is designed to cover the learning outcomes for the module and to test development in all the key language skills. This may include garnering information from the spoken word, from written Japanese texts, and presenting information in spoken and written forms. Informal assessment is provided through discussion in classes and provides an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. Students achieving 70% in the oral component of this module will be awarded Distinction in Oral Proficiency in Japanese. Assessment Breakdown Type % Title Duration(hrs) Week Oral/Aural Assessment 30 Oral Presentation N/A N/A Examination - Autumn Semester 70 Examination 2 N/A Syllabus content Students will work with a variety of materials. The materials used will be appropriate to the needs and areas of interest of all students. 2014 Cardiff Business School Page 271 of 279

Undergraduate Programme Handbook ML5422 - Japanese for Business School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML5422 L6 Dr Seiko Harumi Spring Semester Outline Description of Module This module aims to develop and extend students knowledge and understanding of the Japanese language, focussing upon developing their ability to use Japanese in a business context whilst also developing a better understanding of Japanese business and economy. On completion of the module a student should be able to A Knowledge and Understanding: understand the main ideas and most details of connected discourse on a variety of topics beyond their immediate personal experience converse in Japanese in a clearly participatory fashion on a variety of topics of a formal and informal nature demonstrate a high level of understanding of Japanese business and economy B Intellectual Skills: the consolidation and progression of previously learnt Japanese, combined with new idioms and vocabulary a heightened cultural awareness of the application of language the development of one s own comprehension and delivery C Discipline Specific Skills: an increasing vocabulary base a sound working knowledge of Japanese grammar. D Transferable Skills: the ability to present information orally and to lead discussion amongst peers. active participation in group discussions. Page 272 of 279 Cardiff University

How the module will be delivered Business Management related Programmes There will be three hours of classes per week, with a Reading Week in Week 6. Classes will include all aspects of language skills and classes for developing the student s understanding of Japanese business and economy. Students will be expected to prepare before classes and actively participate in the classes. Indicative study hours: 200 How the module will be assessed Examination Component period Continuous Assessment Week 12 of the Spring Semester 70% - a 2 hour examination in the Spring exam 30% One 2,000 word essay to be submitted in The formal assessment is designed to cover the learning outcomes for the module and to test development in all the key language skills. This may include garnering information from the spoken word, from written Japanese texts, and presenting information in spoken and written forms. Informal assessment is provided through discussion in classes and provides an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. RE-ASSESSMENT: Any student failing the module will be required to be re-assessed in failed components. The length and method will be the same as the original assessment. Assessment Breakdown Type % Title Duration(hrs) Week Examination - Spring Semester Written Assessment 30 Syllabus content 70 Japanese For Business - Exam 2 N/A Japanese For Business - Continuous Assessment Students will work with a variety of materials. N/A N/A 2014 Cardiff Business School Page 273 of 279

Undergraduate Programme Handbook ML5423 - Japanese for Humanities School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML5423 L6 Dr Seiko Harumi Spring Semester Outline Description of Module This module aims to develop and extend students knowledge and understanding of the Japanese language, whilst also developing a better understanding of Japanese culture and society. On completion of the module a student should be able to Knowledge and Understanding: understand the main ideas and most details of connected discourse on a variety of topics beyond their immediate personal experience converse in Japanese in a clearly participatory fashion on a variety of topics of a formal and informal nature demonstrate a high level of understanding of Japanese culture and society. How the module will be delivered There will be three hours of classes per week, with a Reading Week in Week 6. Classes will include all aspects of language skills and classes for developing the student s understanding of Japanese culture and society. Students will be expected to prepare before classes and actively participate in the classes. Skills that will be practised and developed Intellectual Skills: the consolidation and progression of previously learnt Japanese, combined with new idioms and vocabulary a heightened cultural awareness of the application of language the development of one s own comprehension and delivery Discipline Specific Skills: a sound working knowledge of Japanese grammar. an increasing vocabulary base Page 274 of 279 Cardiff University

Business Management related Programmes Transferable Skills: active participation in group discussions. the ability to present information orally and to lead discussion amongst peers. How the module will be assessed ASSESSMENT: Examination Component period Continuous Assessment Week 12 of the Spring Semester 70% - a 2 hour examination in the Spring exam 30% One 2,000 word essay to be submitted in The formal assessment is designed to cover the learning outcomes for the module and to test development in all the key language skills. This may include garnering information from the spoken word, from written Japanese texts, and presenting information in spoken and written forms. Informal assessment is provided through discussion in classes and provides an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. Assessment Breakdown Type % Title Duration(hrs) Week Written Assessment 30 Examination - Spring Semester Japanese For Humanities - Continuous Assessment N/A N/A 70 Japanese For Humanities - Exam 2 N/A 2014 Cardiff Business School Page 275 of 279

Undergraduate Programme Handbook ML5424 - Japanese Studies Dissertation School Module Code Number of Credits 20 Level Module Leader Semester Japanese ML5424 L6 Dr Christopher Hood Spring Semester Outline Description of Module This module builds upon the students' time in Japan by bringing them to an advanced stage in their ability to understand an aspect of Japanese society in their area of specialization; it provides students with a sound understanding of the theories that are used to study the particular area of Japanese society being studied; it develops in students the ability to appreciate, illustrate, differentiate and exemplify different explanations of how Japan functions using established theories, information gathered and from personal experience gained in Japan. On completion of the module a student should be able to Knowledge and Understanding: On completion of the module a student should be able to identify the key aspects of their dissertation topic and demonstrate a high level of understanding of Japanese culture and society. How the module will be delivered Students will have access to a supervisor to discuss the topic of their dissertation. Students will also have access to a language lecturer to aid with developing an ability to use Japanese sources in their dissertation and to discuss their dissertation in Japanese. Skills that will be practised and developed Intellectual Skills: carry out critical analysis of their chosen subject area describe and illustrate certain aspects of Japan, both within their area of specialisation and from a wider perspective carry out independent research Page 276 of 279 Cardiff University

Discipline Specific Skills: Business Management related Programmes read and understand works and data published about Japan, understand aspects of Japanese society draw on their own personal experience of Japanese society Transferable Skills: carry out independent research produce a dissertation of high quality (both content and presentation) How the module will be assessed Continuous Assessment 100% One 5,000 word dissertation written in English to be submitted in Week 12 of the Spring Semester The formal assessment is designed to cover the learning outcomes for the module and to test development. Informal assessment is provided through discussion in meetings and provides an ongoing mechanism for assessing the extent to which students are meeting the module s learning outcomes. RE-ASSESSMENT: Re-assessment will be done via a resubmission of the dissertation by the end of the first week of the resit period. Assessment Breakdown Type % Title Duration(hrs) Week Dissertation 100 Japanese Studies Dissertation N/A N/A 2014 Cardiff Business School Page 277 of 279

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