OUR EXPERTISE STEMS FROM OUR EXPERIENCE IN FINANCIAL PLANNING.



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OUR EXPERTISE STEMS FROM OUR EXPERIENCE IN FINANCIAL PLANNING. PRESENTING YOU WITH THE CERTIFICATION TRAINING PROGRAMME

ICICIdirect Centre for Financial Learning is an Authorised Education Partner of Financial Planning Standards Board India for CFP certification. We are one of the leading providers of education on financial planning, wealth management and capital markets & have trained 50000+ participants.

Index 1 2 3 4 5 6 7 8 About CFP Credentials & FPSB India Why CFP Certification? Demand for CFP Professionals Career Opportunities & Pay Scale Pathway to CFP Certification The Practical Learning Curriculum Our Differentiators Our Programme Offerings

About CFP Credentials & FPSB India Rated as Gold Standard in Financial Planning, CERTIFIED FINANCIAL PLANNER or CFP is an international certification programme in the lucrative field of financial planning, wealth management and financial advisory services. As the Indian Financial Industry is transforming and maturing, professional financial planners have become an imminent need. In India, leading industry giants from financial services sector have been promoting the concept of financial planning among the customers and professionals. CERTIFIED FINANCIAL PLANNER certification programme makes you competent to provide strategic advice in regard to investment, insurance, tax, retirement & estate needs and enables you to plan and fulfil such needs. CERTIFIED FINANCIAL PLANNER Certification is a: Mark of Quality The World Over. Tested for competency education, examination & work experience. Committed to code of ethics & rules of professional conduct. Highest level of certification globally in the field of financial planning. About FPSB India The Certification Awarding Body FPSB India is the principal licensing body that awards CFP Certification in India. It is an affiliate of Financial Planning Standard Board (FPSB) based in Denver, U.S. It provides a pathway for members to develop the necessary skills & knowledge to become successful financial planners. CFP, Certified Financial Planner and are certification marks owned outside the US by Financial Planning Standards Board Ltd. Financial Planning Standards Board India is the marks licensing authority for the CFP marks in India, through agreement with FPSB Ltd.

Management Thoughts Anup Bagchi CFP Managing Director & CEO, ICICI Securities Limited The Banking & Financial Services Industry is going through a paradigm shift from being merely transaction oriented, to being an advisory based service. CFP professionals have an indispensable role to play in this transformation. Abhishake Mathur CFP Senior Vice President, Financial Planning Services, ICICI Securities Limited The competency and ethical standards set by CFP professionals further reinforces trust in Financial Planning & Advisory Services amongst our clients. Vaijayanti Naik Sr. Vice President & Head - Human Resources, ICICI Securities Limited The demand for qualified financial planners in the banking and financial services industry is enormous. CFP professionals not only fulfil this demand but also bring credibility and integrity to the financial planning role.

Why CFP Certification? 1 2 3 4 5 6 7 8 Supported, recognised and promoted by 50 Charter Members and other employers engaged in financial planning services, looking for competent and ethical financial planning professionals. An industry and employment oriented certification which is rated as One of the Best Jobs by U.S. News and World Report, 2012. Rated amongst the Top 5 Jobs on the basis of five key areas: Work Environment, Physical Demands, Job Outlook, Income Levels and Stress by Career Cast in 2012. The most recognised and respected financial planning certification in 24 countries. Rated as Gold Standard by Wall Street Journal in 2006. Ideal for self employment. Financial planners can start their own practice as an entrepreneur. Highly sought after certification by BFSI industry as it provides credibility with customers seeking trustworthy assistance. Enables qualified individuals to provide clients with a holistic approach to achieving their financial and life goals. A Career in high demand: CFP Global Recognition &Demand: 2011 33,181 64,232 United States 2008 2005 2003 2000 Number of CFP Professionals Worldwide INDIA-1,570 5,492 17,507 Japan Canada Australia India Other countries 0 50000 100000 150000 17,836 1,39,818 CFP Professionals Worldwide Source: Financial Planning Standards Board, 2011 Statistics

Demand for CFP Professionals Careers in financial planning are expected to grow 41% globally by 2016, according to Money Magazine and Payscale.com. Assuming one financial planner is handling approx. 1,000 clients, we need at least 50,000 Certified Financial Planners in India immediately. However, up till December 2011, India has had only 1570 CFP professionals. With a growing demand for qualified personal financial planners,now is the time to become a Certified Financial Planner professional. In India, CFP recipients are in high demand in the following fields: Banking Wealth Management Companies Stock Broking Firms Investment Advisory Services Financial Planning Services Life and General Insurance Accounting and Law Firms Asset Management Companies Credit Counseling Organisations CFP Certification is suitable for: B.Com / M.Com / BMS / BBA / BBI / BAF / BFM Other undergraduates / graduates looking for a career in finance MBA / CA / CA Inter Sub-brokers Insurance Advisors Banking Professionals Mutual Fund Distributors Professionals interested to make a fruitful career in finance

Career Opportunities & pay scale Whether you are pursuing your graduation, or seeking to improve your professional status or want to become a practicing financial planner, CFP certification can open the doors to better opportunities. Levels Job profile Qualification/Experience Expected Pay (p.a) Entry Trainees and executives in banks, wealth management and financial advisory firms. Pursuing CFP certification programme + graduate fresher. Up to Rs. 4 lakh Middle Sales Managers, Relationship Managers, Wealth Managers, Financial Planners / Advisors, Investment / Insurance Advisors. Pursuing CFP certification programme with work experience of 1-2 years. Rs. 4-8 lakh Senior Functional Heads, Business Heads / Regional Heads, Senior Planners / Advisors and Team Leaders. Attained CFP certification with a 5-7 years work experience and other professional qualifications. Above Rs. 10 lakh Source: Financial Planning Standards Board India as on July, 2012.

CHARTER MEMBERS OF FPSB INDIA The Promoters of CFP Certification Source: Financial Planning Standards Board India as on July, 2012.

Pathway to CFP Certification: Pathway Regular Challenge Status Education th A candidate must be HSC / 12 pass at the time of enrolment and has to complete the education criterion, which is passing the following four examinations*: 1. Risk Analysis & Insurance Planning (Exam 1) 2. Retirement Planning & Employee Benefits (Exam 2) 3. Investment Planning (Exam 3) 4. Tax Planning & Estate Planning (Exam 4) A candidate must be a CA / Intermediate level, CFA (US), ICWA, CAIIB, CS, LLB, Ph.D, M.Phil, PG, Licentiate / Associate / Fellowship of Life Insurance, Actuary, FFSI & FLMI from LOMA, Civil Service Examinations by UPSC Examination Advanced Financial Planning Exam 5 Experience Either pre or post CFP examination (3 years for graduates & 5 years for non-graduates) Pre CFP Examination (3 Years in financial services industry & 5 Years in non-financial services industry) Ethics Certification Signed Declaration for adherence to FPSB India s Code of Ethics & Rules of Professional Conduct Candidate is authorised by FPSB India to use CFP i.e. CERTIFIED FINANCIAL PLANNER, * All examinations are facilitated by NSE and conducted online on NCFM platform on NSE s examination centres and other NSE networked sites throughout India.

The Practical Learning Curriculum 1 Introduction to Financial Planning Financial Planning Process Client Interactions Time Value of Money Applications Personal Financial Statements Cash Flow and Debt Management Asset Acquisition Education Planning Overview of Risk Management Investment Planning Retirement Planning Special Circumstances Plan Integration Ethics and Business Aspects of Financial Planning 2 Risk Analysis and Insurance Planning Risk Management and Insurance Decisions in Personal Financial Planning Identifying Client s Exposures to Morality, Health, Disability, Property, Liability and Long Term Care Risk is Emphasized Selecting the Appropriate Risk Management Technique Insurance Pricing Various Insurance Policies & Strategies: General Insurance Life Insurance Motor Insurance Medical Insurance Insurance of Business Risk Regulation of Insurance Industry 3 Retirement Planning and Employee Benefits Retirement Need Analysis Techniques Development of Retirement Plans Various Retirement Schemes such as: Employees Provident Fund (EPF) Public Provident Fund (PPF) Super Annuation Fund Gratuity Other Pension Plans, Post-retirement Counseling Examination: M.C.Q. type Duration of Examination: 2 hours Examination: M.C.Q. type Duration of Examination: 2 hours 4 Investment Planning Risk Return Analysis Mutual Funds Derivatives Asset Allocation Investment Strategies Portfolio Construction & Management Regulation of an Investment Advisor Examination: M.C.Q. type Duration of Examination: 2 hours 5 Tax and Estate Planning Tax Planning: Income Tax Computation Capital Gain & Indexation House Property Deductions & Allowances Non Resident Indian Tax Laws Tax Management Techniques Estate Planning: Wills, Trust, Indian Succession Act Power of Attorney Joint Ownership of Property 6 Advanced Financial Planning Establishing Client Planner Relationship Analyse Client Objectives, Needs & Financial Situation Developing the Financial Plan Implementing the Financial Plan Monitoring the Financial Plan Examination: M.C.Q. type Duration of Examination: 4 hours Examination: M.C.Q. type Duration of Examination: 2 hours A Candidate has an option to be certified as an AFP at module level number 2 / 3 / 4 / 5

Our Differentiators When you choose an education partner, you should look for: 1 2 3 Training standards of the education provider. Experience of faculty. Support for an internship to enhance practical learning. ICICIdirect Centre for Financial Learning ensures that you get all of the above. Why we are preferred to others in the industry: Internships Internship shall be provided with Financial Planning Services Department of ICICI Securities Ltd. based on fulfilment of the following criteria: Successfully cleared module 2 to 5 of the CFP Certification and is eligible for the Advanced Financial Planning module. Successfully completed graduation. Established a need for an internship. Cleared the interview for internship.

Faculty What matters for quality learning is - Who will teach you? With the objective of ensuring premium & highly practical learning that you deserve, we have stringent faculty selection standards. You learn from 3 types of Expert Faculty: 1 2 3 Core Faculty Corporate Faculty from ICICI Securities Ltd. Guest Faculty All of our faculty are CFP certificants and have not only a rich experience as industry practitioners but also flair to teach. The Intensive 3-tier Faculty Selection Process The organisation follows an intensive 3-tier process for selection of the faculty. 1. Credentials based short-listing CFP Certification Extensive experience in teaching Experience as an industry practitioner 2. Personal interview with qualified domain experts Before selection, internal experts involve in a detailed discussion with the faculty to evaluate domain knowledge and ability to teach. 3. Screening by the committee of top management Each faculty is exclusively screened by a committee consisting of senior management of ICICI Securities Limited.

Our Programme Offerings: Regular Pathway: Classroom Learning 175+ Hours of Core Practical Learning 24+ hours of Webetorials - Live online learning sessions for doubt solving / faculty interactions (Included above) Exhaustive Study Material Case Studies with Mock Tests Online Mock Tests Flexibility to attend missed classes based on class schedule Duration: 3 to 6 months Challenge Status Pathway: Classroom Learning 30 hours of Core Practical Learning based on Case Studies Study Material: Orientation Book, Concept Book, Case Study Book Doubt solving / faculty interactions Duration: 1 to 2 months Add-ons for both pathways Basics of Excel from a CFP learning perspective Financial plan construction training by an industry practitioner for those who have cleared module numbers 2 to 5 Guest Lectures by industry experts

Examination and Fees Details Training Fees: Please contact your nearest branch for details Training Fees Payable to ICICI Securities Limited Registration fees: ` 10,000/- Examination / Re-examination Fees: ` 2000/- each for Modules 2 to 4 & ` 5000/- for the last module (Above fees are exclusive of Service Tax) Batch Start Date: Please contact your nearest branch for details Training Venue:

Our Regional Offices: MUMBAI ICICIdirect Centre for Financial Learning 2nd Floor, Patel Complex, Liberty Garden Rd., Off S.V. Road, Malad West, Mumbai - 400064. Phone: 022 65900141 / 168 / 169 PUNE ICICIdirect Centre for Financial Learning Ground floor, SANAS Memories, Fergusson College Road, Near Deendayal Hospital, Pune - 411004. Phone: 020 40009248 / 46 BANGALORE ICICIdirect Centre for Financial Learning 2nd Floor, No.50 Little Plaza, Cunningham Road, Bangalore - 560095. Phone: 080 49118827 / 35 DELHI ICICIdirect Centre for Financial Learning Plot No. 17, Community Centre, 1st Floor, Mayapuri, Delhi -110064. Phone: 011 42433508 / 07 Website: learning.icicidirect.com SMS EDU CFP to 5676766 Email: learning@icicisecurities.com Corporate office: Registered Office: Shree Sawan Knowledge Park, Plot No. D-507, T.T.C. Industrial Area, MIDC Turbhe, Navi Mumbai - 400 705 Tel: (91-22) 4070 1000 Fax: (91-22 4070 1022). ICICI Centre, Churchgate, Mumbai 400 020, India. ICICI Securities Ltd.( I-Sec).Registered office of I-Sec is at ICICI Securities Ltd. - ICICI Centre, H. T. Parekh Marg, Churchgate, Mumbai - 400020, India, Tel No : 022-2288 2460, 022-2288 2470. The contents herein above shall not be considered as an invitation or persuasion to trade or invest. These programmes do not guarantee any job or placements with ICICI Group or any other organization. Participants should make independent judgment with regard suitability, profitability, and fitness of any program offered herein above. I-Sec and affiliates accept no liabilities for any loss or damage of any kind arising out of any actions taken in reliance thereon. Certification is an indicator that an individual has completed a combination of defined examination and course requirements prescribed by ICFL. However, certification is not a guarantee or assurance of the competence or ability of any particular individual.