Conditions for Designing Mail Items



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Transcription:

onditions for Designing Mail Items What you have to take into account? You can browse through this conditions by clicking on the underlined links.

Postzegel niet nodig ontents Introduction 2 Size ategories 3 Regular Mail Items Envelopes 4 ards 8 Self-mailers 2 Business Reply Items 4 Irregular Mail Items Special Mail Items 6 Special Mail Items in Plastic Film 8 MEDISHE POST Medical Mail 20 Registered Letters 20 Appendices Appendix : Address and KIX ode 2 Appendix 2: Addressing International Mail 22 Appendix 3: ontrast and Reflection 23

Introduction Having your mail delivered quickly and correctly is crucial to you, so it s good to know that it s always in good hands with PostNL. We do everything we can to deliver your mail on time, to the right address and in good condition. Thanks to you that is something we succeed in! Because when you design your mail items the right way, you help us process and deliver it efficiently. Furthermore, you can even reduce your costs this way. These onditions designing mail items sets out all the guidelines to enable you to properly design your bulk mail. To bulk mail in consignments of 2,00 items or more these apply as conditions, voor smaller consignments they are guidelines. Bulk mail has clearly defined categories: Small, Large and Special. A number of general conditions apply to these sizes; see page 3 under Size ategories. The conditions for bulk mail that includes various sizes (i.e. Small, Large and/or Special) mixed together are contained in the column Mixed. Aside from a mail item s size, it also is of a certain type. In this respect there is a distinction between regular mail items, such as envelopes, cards en self-mailers, and irregular mail items, such as letterbox-sized packets en registered letters. Additional, specific design conditions apply to these mail items that are separately set out in this brochure. These conditions apply to your national as well as international mail (see unsorted bulk mail). Appendix 2 contains additional or specific conditions for addressing your international mail. For additional questions about the content of these conditions or about mail items heavier than 2 kg or larger than 380 x 26 x 32 mm, please contact your account manager or call our Business Service at +3 (0)88 868 6868. Tip! Did you know that with just a few simple changes to the design of your mail items you can reduce their impact on the environment? We will be happy to assist you. For tips on this topic visit milieukeurmerkpost.nl. 2

Size ategories Mixed Small Large Special Bulk mail composition Appearance, size and weight may vary Identical in appearance, size and weight (within weight category) Identical in appearance, size and weight (within weight category) Identical in appearance, size and weight (within weight category) Shape Rectangular Minimum size 40 x 90 mm Maximum size Letterbox (380 x 26 x 32 mm) (62 x 229 mm) 4 (229 x 324 mm) Letterbox (380 x 26 x 32 mm) Maximum thickness 32 mm 0 mm 32 mm Maximum weight 2,000 grams 0 grams 00 grams 2,000 grams ontent Any sort, including goods Paper Paper Any sort, including goods Packaging type Any sort Paper: sealed envelope, card, self-mailer Paper: sealed envelope, card, self-mailer Any sort, e.g. plastic film, cardboard 3

Regular mail items Envelopes Feature Sizes Shape, A dimensions, thickness, weight, content, packaging Small Large Special For general conditions for designing Small, Large and Special mail items see page 3. Envelope material Paper envelope, at least 70 g/m 2. Mail item sufficiently flexible. Address window Address always visible (the contents and the address must not be able to shift within the envelope). Film covering window not too glossy and completely transparent (see Appendix 3). ontrast and reflection Good contrast between address and franking mark and background (see Appendix 3). The address side of the envelope not too glossy (see Appendix 3). Objects in envelope Envelope closure D Layout E B Envelopes with gadgets or samples must be sent as Special. See page 6 for the applicable conditions. ompletely sealed by means of adhesive, tape lock or sticker. No staples, paperclips, metal eyelets or folding corners. Subdivided into:.. 2.. 3. Index zone (area within which PostNL prints the sorting codes). 4. zone. See the conditions below for further clarification of these elements. Address in the centre of the address zone, with due consideration to the franking zone, the index zone and the return address zone. Keep a distance of at least 0 mm between the smallest rectangle that can be drawn around the address and any other printing on the envelope. Size Small: address zone at least 40 mm from the top and at least from the other sides. Size Large or Special: address zone at least 40 mm from the top and at least 20 mm from the other sides. 2 Used for PostNL Port Betaald (Postage Paid) logo or franking mark (see Appendix ). Area measuring a maximum of 74 mm wide by 40 mm tall in top right-hand corner. Maximum size of PostNL Port Betaald logo or franking mark is the maximum size of the franking zone. Index zone 3 zone Address* Address Font Font size Address labels 4 Free from any printing and preferably white. 3a. Format Small: at bottom right on the long side, a blank area measuring 20 mm tall by 40 mm wide. 3b. Size Large or Special: at bottom right on the short side, a blank area measuring 30 mm tall by 00 mm wide. Top left-hand corner. Size optional, taking into account specifications for the address, index and franking zones. At least 3, but not more than 6 lines. Order: name/company name, street, postcode, town/city. Addresses in the Netherlands only: add KIX code (customer index code) as last line (see Appendix ). Sans serif font. No italic or gothic font. Well-spaced. At least 7-point font, but not larger than 7-point font. When 7 to 0-point font is used: print address in capital letters. Use a single font size for the entire address. KIX code in 0-point font. Rectangular. Place the address parallel to and at the bottom of the mail item. Every bulk mail item must have a fully return address within the Netherlands (street + house number, postcode, town/city). On the back or on the front in the return address zone. If on the front: address and town/city on a single line and underlined. Smaller font than the delivery address. No KIX code. * For detailed information on how to address mail destined for the Netherlands and abroad see Appendix and Appendix 2. 4

D geen verschuiving A Shape: rectangular mail item B Address window: no movement ontrast: sufficient contrast with background E sluiting envelop D Envelope closure: without any unevenness

F kleine envelop E Layout of envelope, landscape Small 4 2 Envelope 229 x 62 mm Index zone 40 x 20 mm 3a E Layout of envelope, portrait Small 4 2 3a Index zone 40 x 20 mm 6

F grote envelop E Layout of envelope, landscape Large or Special 4 2 20 mm 20 mm 3b Index zone 00 x 30 mm 20 mm E Layout of envelope, portrait Large or Special 4 2 20 mm 20 mm 20 mm Index zone 00 x 30 mm 3b 7

Regular mail items ards Feature Sizes Shape, A dimensions, thickness, weight, content, packaging Small Large Special For general conditions for designing Small, Large and Special mail items see page 3. ard material Sufficiently rigid and flexible paper or cardboard; the following specifications apply to each size: - Small: minimum 80 g/m 2. - Large: minimum 20 g/m 2. - Special: all types of paper or cardboard. Address side matt and with no veneer layer. The following finishing layers are recommended: glossy dispersion varnish, UV varnish and laminate. ontrast and Reflection B Good contrast between address and franking mark and background (see Appendix 3). The address side of the card not too glossy (see Appendix 3). Layout Subdivided into:.. 2.. 3. Index zone (area within which PostNL prints the sorting codes). 4. zone. See the conditions below for further clarification of these elements. Address in the centre of the address zone, with due consideration to the franking zone, the index zone and the return address zone. Keep a distance of at least 0 mm between the smallest rectangle that can be drawn around the address and any other printing on the card. Size Small: address zone at least 40 mm from the top and at least from the other sides. Size Large or Special: address zone at least 40 mm from the top and at least 20 mm from the other sides. For card with shared address side: - Division into a left-hand and a right-hand side by a line that is at least.2 mm thick. - At least 74 mm space on the right-hand side of the line. - Address on the right-hand side of the line. 2 Used for PostNL Port Betaald (Postage Paid) logo or franking mark (see Appendix ). Area measuring a maximum of 74 mm wide by 40 mm tall in top right-hand corner. Maximum size of PostNL Port Betaald (Postage Paid) logo or franking mark is the maximum size of the franking zone. Index zone zone Address* Address Font Font size 3 Address labels 4 Free from any printing and preferably white. 3a. Format Small: at bottom right on the long side, a blank area measuring 20 mm tall by 40 mm wide. 3b. Size Large or Special: at bottom right on the short side, a blank area measuring 30 mm tall by 00 mm wide. Top left-hand corner. Size optional, taking into account specifications for the address, index and franking zones. At least 3, but not more than 6 lines. Order: name/company name, street, postcode, town/city. Addresses in the Netherlands only: add KIX code (customer index code) as last line (see Appendix ). Sans serif font. No italic or gothic font. Well-spaced. At least 7-point font, but not larger than 7-point font. When 7 to 0-point font is used: print address in capital letters. Use a single font size for the entire address. KIX code in 0-point font. Rectangular. Place the address parallel to and at the bottom of the mail item. Every bulk mail item must have a complete return address within the Netherlands (street + house number, postcode, town/city). Smaller font than the delivery address. No KIX code. If on the address side: complete return address on a single line and underlined. If on a card with shared address side: preferably in the return address zone, but may also be positioned vertically in relation to the delivery address. * For detailed information on how to address mail destined for the Netherlands and abroad see Appendix and Appendix 2. 8

A Shape: rectangular mail item B voldoende contrast B ontrast: sufficient contrast with background indeling kaart 9

Layout of card, landscape Layout of card with shared address side, landscape Small Small 4 2 4 2 3a Index zone 40 x 20 mm 3a Index zone 40 x 20 mm Layout of card, portrait Small 4 2 3a Index zone 40 x 20 mm 0

F grote envelop Layout of card, landscape F grote envelop Layout of card with shared address side, landscape Large or Special Large or Special 4 4 2 2 20 mm 20 mm 20 mm 20 mm 3b Index zone 00 x 30 mm 20 mm 3b Index zone 00 x 30 mm 20 mm Layout of card, portrait Large or Special 4 2 20 mm 20 mm 20 mm Index zone 00 x 30 mm 3b

Regular mail items Self-mailers Feature Self-mailers general Sizes Shape, B dimensions, thickness, weight, content, packaging A A self-mailer is a (partly) closed and folded mail item, which is sent without any plastic film, envelope or wrapper. Small Large Special For general conditions for designing Small, Large and Special mail items see page 3. Self-mailers material Sufficiently rigid and flexible paper or cardboard; at least 80 g/m 2. ontrast and reflection Good contrast between address and franking mark and background (see Appendix 3). The address side of the self-mailer not too glossy (see Appendix 3). Fold and closure Layout Folded in such a way that parts fit together fully with no protruding/uneven parts. losure of the side to be opened by means of perforations, glue spots, stickers or tear-off edges. To be able to process self-mailers mechanically, they must comply with the following size-specific conditions: - Small or Large: closed on at least 3 sides; and at least closed on the side to the right of the address and the bottom side. - Special: closed on at least 2 sides. Subdivided into:.. 2.. 3. Index zone (area within which PostNL prints the sorting codes). 4. zone. See the conditions below for further clarification of these elements. Address in the centre of the address zone, with due consideration to the franking zone, the index zone and the return address zone. Keep a distance of at least 0 mm between the smallest rectangle that can be drawn around the address and any other printing on the self-mailer. Size Small: address zone at least 40 mm from the top and at least from the other sides. Size Large or Special: address zone at least 40 mm from the top and at least 20 mm from the other sides. For self-mailer with shared address side: - Division into a left-hand and a right-hand side by a line that is at least.2 mm thick. - At least 74 mm space on the right-hand side of the line. - Address on the right-hand side of the line. 2 Used for PostNL Port Betaald (Postage Paid) logo or franking mark (see Appendix ). Area measuring a maximum of 74 mm wide by 40 mm tall in top right-hand corner. Maximum size of PostNL Port Betaald logo (Postage Paid) or franking mark is the maximum size of the franking zone. Index zone zone Address* Address Font Font size D 3 Address labels 4 Free from any printing and preferably white. 3a. Format Small: at bottom right on the long side, a blank area measuring 20 mm tall by 40 mm wide. 3b. Size Large or Special: at bottom right on the short side, a blank area measuring 30 mm tall by 00 mm wide. Top left-hand corner. Size optional, taking into account specifications for the address, index and franking zones. At least 3, but not more than 6 lines. Order: name/company name, street, postcode, town/city. Addresses in the Netherlands only: add KIX code (customer index code) as last line (see Appendix ). Sans serif font. No italic or gothic font. Well-spaced. At least 7-point font, but not larger than 7-point font. When 7 to 0-point font is used: print address in capital letters. Use a single font size for the entire address. KIX code in 0-point font. Rectangular. Place the address parallel to and at the bottom of the mail item. Every bulk mail item must have a complete return address within the Netherlands (street + house number, postcode, town/city). Smaller font than the delivery address. No KIX code. If on the address side: complete return address on a single line and underlined. If on a card with shared address side: preferably in the return address zone, but may also be positioned vertically in relation to the delivery address. * For detailed information on how to address mail destined for the Netherlands and abroad see Appendix and Appendix 2. 2

G self mailer A Self-mailer A rechthoekige zending B Shape: rectangular mail item B voldoende contrast ontrast: sufficient contrast with background D Layout of self-mailer D Layout of self-mailer with shared address side Small, Large or Special Small, Large or Special 4 2 4 2 3b Large self-mailer index zone 00 x 30 mm 3a Small self-mailer index zone 40 x 20 mm Large self-mailer index zone 00 x 30 mm 3b 3a Small self-mailer index zone 40 x 20 mm 3

Regular mail items Business Reply Items Feature Business reply items general Sizes Shape, A dimensions, thickness, weight, content, packaging These conditions apply to mail items that you prepare for your customers and that they can return via your business reply number. Small For general conditions for designing Small mail items see page 3. Business reply mail material Sufficiently rigid and flexible paper or cardboard; at least 80 g/m 2 (small size). At least one side matt and without veneer layer. ontrast and Reflection B Good contrast between address and franking mark and background (see Appendix 3). The address side of the business reply item not too glossy (see Appendix 3). Layout Index zone zone Address* Address Font Font size 3 Address labels 2 4 Subdivided into:. 2.. 3. Index zone (area within which PostNL prints the sorting codes). 4. zone. See the conditions below for further clarification of these elements. Address in the centre of the address zone, with due consideration to the franking zone, the index zone and the return address zone. At least 40 mm from the top and at least from the other sides. Keep a distance of at least 0 mm between the smallest rectangle that can be drawn around the address and any printing. For business reply item with shared address side: - Division into a left-hand and a right-hand side by a line that is at least.2 mm thick. - At least 74 mm space on the right-hand side of the line. - Address on the right-hand side of the line. Area measuring a maximum of 74 mm wide by 40 mm tall in top right-hand corner. For business reply items, you should put the Postzegel niet nodig (No stamp required)** mark in the franking zone. Download the mark from postnl.nl/downloads You can put the Postzegel niet nodig (No stamp required) mark in the top right-hand corner, 0 mm from the top and 20 mm from the right-hand side. Different rules apply to international business reply items; see postnl.nl/zakelijk. Free from any printing and preferably white. Format Small: at bottom right on the long side, a blank area measuring 20 mm tall by 40 mm wide. Top left-hand corner. Size optional, taking into account specifications for the address, index and franking zones. At least 3, but not more than 6 lines. Order: name/company name, street, postcode, town/city. Addresses in the Netherlands only: add KIX code (customer index code) as last line (see Appendix ). Sans serif font. No italic or gothic font. Well-spaced. At least 7-point font, but not larger than 7-point font. When 7 to 0-point font is used: print address in capital letters. Use a single font size for the entire address. KIX code in 0-point font. Rectangular. Place the address parallel to and at the bottom of the mail item. Every bulk mail item must have a complete return address within the Netherlands (street + house number, postcode, town/city). On the back or on the front in the return address zone. If on the front: address and town/city on a single line and underlined. Smaller font than the delivery address. No KIX code. * For detailed information on how to address mail destined for the Netherlands and abroad see Appendix and Appendix 2. 4

A rechthoekige zending A Shape: rectangular mail item B voldoende contrast B ontrast: sufficient contrast with background Layout of business reply item Layout of business reply item with shared address side Small Small 4 Postzegel niet nodig 2 4 Postzegel niet nodig 2 Index zone 40 x 20 mm 3 Index zone 40 x 20 mm 3 0 mm 20 mm 2 Postzegel niet nodig 0 mm 20 mm * * This designation tells your customer that you will pay the postage.

Irregular mail items Special Feature General Sizes Shape, A dimensions, thickness, weight, content, packaging Deze richtlijnen gelden voor poststukken die niet vallen onder de formaten Klein of Groot. Special For general conditions for designing Special mail items see page 3. Material ontents including gadget or sample B Address window Any sort of packaging and content. The gadget/sample must not be able to move. Address always visible and legible (the contents must not be able to shift). Film covering window not too glossy and completely transparent (see Appendix 3). ontrast and Reflection D Good contrast between address and franking mark and background (see Appendix 3). The address side of the mail item not too glossy (see Appendix 3). losure Layout ompletely sealed by means of adhesive, tape lock or sticker. No staples, paperclips, metal eyelets or folding corners. Subdivided into:.. 2.. 3. zone. See the conditions below for further clarification of these elements. Address in the centre of the address zone, with due consideration to the franking zone and the return address zone. Keep a distance of at least 0 mm between the smallest rectangle that can be drawn around the address and any other printing. at least 40 mm from the top and at least 20 mm from the other sides. Used for PostNL Port Betaald (Postage Paid) logo or franking mark (see Appendix ). Area measuring a maximum of 74 mm wide by 40 mm tall in top right-hand corner. Maximum size of PostNL Port Betaald logo (Postage Paid) or franking mark is the maximum size of the franking zone. zone Address* Address Font Font size E Address labels Top left-hand corner. Size optional, taking into account specifications for the address, index and franking zones. At least 3, but not more than 6 lines. Order: name/company name, street, postcode, town/city. Addresses in the Netherlands only: add KIX code (customer index code) as last line (see Appendix ). Sans serif font. No italic or gothic font. Well-spaced. At least 7-point font, but not larger than 7-point font. When 7 to 0-point font is used: print address in capital letters. Use a single font size for the entire address. KIX code in 0-point font. Rectangular. Place the address parallel to and at the bottom of the mail item. Every bulk mail item must have a complete return address within the Netherlands (street + house number, postcode, town/city). On the back or on the front in the return address zone. If on the front: address and town/city on a single line and underlined. Smaller font than the delivery address. No KIX code. * For detailed information on how to address mail destined for the Netherlands and abroad see Appendix and Appendix 2. Tip! Are you sending more than,000 items with gadgets or samples, or thick, heavy items? If so, you can use our e-sort sorting program to sort the items prior to tendering. For additional conditions and information about this, see postnl.nl. 6

A Shape: rectangular mail item 7 B ontents: enclosing gadget or sample and letterbox-sized packages Address window: no movement D ontrast: sufficient contrast with background E Envelope closes without any unevenness 7

Irregular mail items Special Mail Items in Plastic Film Feature Sizes Shape, A dimensions, thickness, weight, content, packaging Special For general conditions for designing Special mail items see page 3. Material Plastic film wrapping Plastic film wrapping. lose-fitting plastic film, no loose flaps: do not exceed the length and width of the contents by more than 20 mm. Properly sealed seams that will not come undone. No seam or loose flaps covering the address, making it illegible. Plastic film gloss and transparency Plastic film not too slippery or too sticky, specified as a oefficient of Friction (OF) value between 0.2 and 0.4. lear and completely transparent (see Appendix 3). Plastic film thickness Layout At least 2 µm thick. For Special mail items in plastic film, the following elements must be present on an address label (loose within plastic film cover or affixed to plastic film) or on a white band on the plastic film:.. 2.. 3. zone. See the conditions below for further clarification of these elements. Address in the centre of the address zone, with due consideration to the franking zone and the return address zone. Keep a distance of at least 0 mm between the smallest rectangle that can be drawn around the address and any other printing. at least 40 mm from the top and at least 20 mm from the other sides. Used for PostNL Port Betaald (Postage Paid) logo or franking mark (see Appendix ). Area measuring a maximum of 74 mm wide by 40 mm tall in top right-hand corner. Maximum size of PostNL Port Betaald logo (Postage Paid) or franking mark is the maximum size of the franking zone. zone. Address* Address Address on label within plastic film Top left-hand corner. Size optional, taking into account specifications for the address, index and franking zones. Address always visible and legible. At least 3, but not more than 6 lines. Order: name/company name, street, postcode, town/city. Addresses in the Netherlands only: add KIX code (customer index code) as last line (see Appendix ). Address label must not be able to shift within plastic film. No seam or flaps covering the address, making it illegible. Addresses outside the Netherlands: the address must be printed on an address sheet equal to the size of the full mail item. Address printed on plastic film Printed on an opaque white strip on the plastic film (maximum translucency: 2%). Address printed on a flat, continuous area of the plastic film, without creases, etc. Good contrast between address and franking mark and background (see Appendix 3). Font Font size Address labels B Sans serif font. No italic or gothic font. Well-spaced. At least 7-point font, but not larger than 7-point font. When 7 to 0-point font is used: print address in capital letters. Use a single font size for the entire address. KIX code in 0-point font. Rectangular. Place the address parallel to and at the bottom of the mail item. Every bulk mail item must have a complete return address within the Netherlands (street + house number, postcode, town/city). On the back or on the front in the return address zone. If on the front: address and town/city on a single line and underlined. Smaller font than the delivery address. No KIX code. * For detailed information on how to address mail destined for the Netherlands and abroad see Appendix and Appendix 2. 8

A Shape: rectangular mail item J folieverpakking B Packaging: plastic film wrapping Tip! Are you sending more than,000 items in plastic film? If so, you can use our e-sort sorting program to sort the items prior to tendering. For additional conditions and information about this, see postnl.nl. 9

Irregular mail items Medical Mail Feature General Sizes Features and addressing Medical Mail contains urgent information and/or perishable content and therefore requires additional attention. When you place the specially developed Medische Post (Medical Mail) logo on your envelope or envopak, we give it the attention it deserves. You can download the Medische Post (Medical Mail) logo print file at postnl.nl/medische-post. The logo consists of a pictorial mark and a chequered attention bar. Small Large Special The Medische Post (Medical Mail) logo should preferably be affixed to Medical Mail items. For the Medical Mail design conditions visit postnl.nl/medische-post. Distance to edge square MEDISHE POST The size of the logo is linked to the height of the PostNL Logo (6 mm) Sample designation.42mm MEDISHE POST Space for return address Frame is part of the digital file and helps to ensure the right placement MEDISHE POST Irregular mail items Registered Letters Feature General Layout Sizes Before sending Registered Letters, the mail items, for each method of dispatch, must meet the guidelines specified in this brochure and in addition, must have barcode stickers or labels for Registered dispatch. Barcode stickers can be ordered at mijnpostshop.nl. Please note! Registered letters must also be franked. The Registered label of barcode sticker must be positioned within the address zone and must be placed below or to the left of the delivery address. The address and index zone must remain clear. The barcode sticker may not be folded over the edge of the mail item. Small Large Special For the Registered Letter design conditions visit postnl.nl/zakelijk. 20

Appendix : Address and KIX code Address lines and spaces Space between Minimum Maximum Two words in a single street name space space Street name and house number space 0 mm PO Box and PO Box number space 0 mm House number and house number suffix space (or hyphen*) space (or hyphen*) Postcode digits and letters space space Postcode and town/city 2 spaces 0 mm Two words in a single town/city name space space Town/city and province space space * Use a hyphen if the house number suffix starts with a digit. Make sure that the lines in the address run parallel to the bottom edge of the mail item. Always use the same line spacing between the lines: at least mm and not more than. Align the address to the left. Avoid underlining. Use the instructions given above for spaces and line spacing. Addresses in the Netherlands Use at least three, but not more than six lines for the address. If you wish to include a For the attention of line, put it before the last line but one. Put street name, house number and any house number suffix (or PO Box plus the number or business reply number plus the number) on the last line but one. Put the postcode and TOWN/ITY (in capital letters) on the last line, with a double space between the postcode and town/city. If you are using the KIX code (customer index code), put it on the last line. For business reply items, put the Postzegel niet nodig (No stamp required) indication in the franking zone. For other mail items, put the national PostNL Port Betaald (Postage Paid) logo in the franking zone. Download the logo from postnl.nl/downloads. Do not change the proportions of the downloaded image(s). KIX-code The KIX code (customer index code) gives the address information in the form of a barcode. Our sorting machines recognise the KIX code and use it when sorting. The KIX code can easily be generated yourself using a special program on our website. Go to: postnl.nl. Print the KIX code below the last address line. Make sure that the KIX code is at least 2 mm, but not more than from the last address line. Use only a 0-point font for the KIX code. Do not use a matrix printer to print the KIX code. The KIX code is a combination of house number, PO Box number or business reply number and any house number suffix, all without spaces. See also the Handleiding KIX-code brochure. Example illustration 234GB89 2 2

Appendix 2: Addressing International Mail Addressing International Mail Usage of address lines and spaces in accordance with Appendix. Put the postcode (if applicable) and TOWN/ITY (in capital letters) on the to last line but one, with a double space between the postcode and town/city. Write the country name in APITAL LETTERS in Dutch or English on the last line. A This KIX code does not apply to international mail. Place the international Port Betaald (Postage Paid) logo, or its composite version, in the franking zone. Download the logo from postnl.nl/downloads. B Affix a Priority sticker to Priority mail or print the logo on the front of the mail items. The Priority logo, together with its conditions of use, is available at postnl.nl/downloads. If the proper Priority logo is not used, the item is shipped as a standard item, with a longer delivery period as a consequence. Specific layout conditions apply to international Business Reply Items. These are available at postnl.nl/zakelijk/services. A B 22

Appendix 3: ontrast and reflection To ensure that addresses and franking marks are machinereadable, they must be easy to see. The reflection of light on the mail item and the contrast between the letters and the background are important factors. In the guidelines for contrast and reflection we use the Print ontrast Ratio (PR) and the Print Reflectance Difference (PRD) criteria. For window envelopes it must be possible to measure this through the window. Print ontrast Ratio (PR) The PR is defined as follows: PR% = ((Rs Rb) / Rs) x 00 Rs = the minimum reflection of the background Rb = the maximum reflection of the characters The PR is measured in accordance with the NEN-ISO 83. The minimum PR is 60%, measured in the green (B30) and red (B680) areas of the spectrum. If you wish to have background printing, make sure you have a print raster of at least 400 dpi. In addition, the PR of the background printing must be less than %. Print Reflectance Difference (PRD) The PRD is defined as follows: PRD = Rs - Rb Rs = the minimum reflection of the background Rb = the maximum reflection of the characters The minimum Print Reflectance Difference (PRD) is 60%. The minimum reflection of the background is 70%. The background on which the address is printed must be as while as possible. 23

January 204 Want to know more? all +3 88 868 68 68 or go to postnl.nl.