Move beyond BYOD to Mobile Workspace with Cisco and Citrix

Move beyond BYOD to Mobile Workspace with Cisco and Citrix Delivering the Complete Mobile Experience Citrix Synergy 2014 May 2014 In Collaboration with Intel

Evolving From Device Mobility to Workspace Mobility The Changing Conversation 2011 12 Organizations react to BYOD wave Mobile is 2011 top priority #3 2 2013 14 59% 1 of CIOs pro-actively adopting companywide mobility strategy. Mobile is 2013 top priority #2 2 Securing mobile devices (MDM) Securely delivering mobile applications (MAM) and mobile content (MIM): EMM 150M Mobile ios/android devices for business use in 2012 3 300M BYOD+150M CYOD ios/android devices 2014 3 / 50% 802.11ac enabled More mobile devices with limited apps functionality drives steady Wi-Fi growth Mobile workspace functionality drives massive Wi-Fi growth (50% voice-video) 4 1 Source: Accenture CIO 2013 Survey; 2 Gartner Research; 3 IDC Research; 4 Nemertes 2013 2013-2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

What is a Mobile Workspace? Cisco Definition MOBILE DEVICES MOBILE APPLICATIONS MOBILE EXPEREINCES Native Virtual HTML5 SAAS Voice Video Consistent, seamless and secure mobile access to applications, content and communications on any user or corporate device, from any networked location Security Infrastructure OFFICE MOBILE TELE COMPLETE END-TO-END MOBILITY SOLUTION INFRASTRUCTURE AND MOBILE APP EXCELLENCE SIMPLIFIED DEPLOYMENT AND SUPPORT LINKED INFRASTRUCTURE AND MOBILE APP POLICY

Mobile Workspace Citrix Definition Workspace Mobile Virtual Secure Apps Data An integrated solution that securely delivers apps, desktops, files, and services seamlessly to any user, on any device over any network Desktops Personal Collaboration 2013-2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

Not All Companies are at the Same Level of Mobility Maturity Mobility Maturity Levels for 100 Sales Organizations 5 4 Differentiated Customer/Sales Experience Reengineer Content Packaging and Delivery 12% 11% Experiences 3 2 Automate Sales Process and Workflow Integration to Sales Infrastructure (CRM) 11% 19% Apps 1 0 Enable Basic Access, Functionality and Communications Device Selection, Management, Security 71% 100% Devices *Analysis of 100 tablet sales deployments 4Q2012, Note: Figures do not add up to 100% because several organizations were pursuing initiatives at multiple levels of maturity simultaneously 2013-2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

Cisco Mobile Workspace Solution Journey Phased Approach DEVICE-FOCUSED APPLICATION-FOCUSED EXPERIENCE-FOCUSED INNOVATION: VERTICAL APPS. LOCATION SERVICE AUTOMATION CONNECTED WORKPLACES PRODUCTIVITY: COLLABORATION VIRTUALIZATION MAM / MIM w/ XenMobile Cisco Mobile Workspace Solution with Citrix SECURE ACCESS: UNIFIED ACCESS INFRASTRUCTURE POLICY & SECURITY MDM with Citrix XenMobile Cisco and Citrix BYOD Solution MULTIPLE DEPLOYMENT MODELS: MOBILITY-AS-A-SERVICE ON-PREM HYBRID

Cisco Mobile Workspace Solution with Citrix Any Device MOBILE PRODUCTIVITY Mobile Collaboration Mobile Data Security Worx Mobile Apps, Unified Comms ShareFile,Receiver APPLICATION DELIVERY Application Storefront App/Desktop Virtualization XenMobile, NetScaler Gateway XenApp, XenDesktop MOBILE POLICY Network Policy Control Mobile Device Management ISE, AnyConnect XenMobile Applications and Content MOBILE NETWORKING Unified Access CORE INFRASTRUCTURE + SECURITY CLOUD INFRASTRUCTURE Unified Data Center BYOD Solution Desktop Virtualization Solution Mobile Workspace Solution

Mobility Technical Challenges Cisco Mobile Workspace Solution With Citrix Advantage IT Executives Client-Mobility Services Network Managers Applications Management Security and Risk User Experience Flexibility, Agility Deployment and Operations 2013-2014 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

Continue the Journey with Cisco 1. Pick up a passport and have your badge scanned 2. Collect 4 stamps by visiting our demos and theater presentation and receive prizes In Collaboration with Intel Intel, the Intel logo, Xeon, and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the U.S. and/or other countries.

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