Search Engine Optimization

Transcription

1 Search Engine Optimization Software Features Guide 2015 Prepared by: Aesthetic Agency

2 Table of Contents SEO Software Features 3 Live Monitoring... 3 Tracks Notifications and Confirmations.. 3 Checks for Duplicate Content... 3 Keyword Monitoring and Placement Reports. 4 On Page Website Plugin.. 4 Google Plus Integration. 4 Keyword Identification... 4 Automated Reporting. 4 Other Tools. 5 2

3 SEO Software Features With our software, there is no need to change, alter or optimize existing content on your pages. Our software automatically checks your website for any changes and newly submitted content, giving it high priority when displaying the site to Search Engine Spiders. Our software keeps track of all links, keyword phrases and updates on the website periodically submitting and requesting spiders to index the pages. This is done automatically throughout our system. Live Monitoring Our Software monitors important server and website statistics to make sure the website meets all search engine requirements. Uptime Monitoring Server Status Monitoring Server Load Monitoring Virus Protection Monitoring Malware or Spyware Monitoring Malicious Intrusion Monitoring While monitoring these important statistics our software automatically submits this information to Google and other search engines based on their Webmaster Tool API. We inform the search engines once or twice a week, on the findings. If our software notices a problem or errors it notifies the admin and does not send a report to the search engines. If spiders visit the system and our software determines that the system is running slower than usual, it asks the spiders to come back at a later time. When the servers are running at peak performance it requests the spiders to visit immediately, giving the website a substantial advantage. Tracks Notifications and Confirmations Our software monitors all links leading into the website and records this data for the spiders. Our software then informs the spiders of other websites that have inbounded links and asks the spiders to index those websites immediately. Requesting these verifications right away allows the website to rank quickly and most importantly, verifies those links. Checks for Duplicate Content Search Engines hate duplicate content. Our software continuously checks for duplicate content and makes sure that your website is clean, new and relevant. Automatic XML Sitemap Generation and Maintenance Our software checks every 30 minutes for fresh, new content to index and add to the XML Sitemap. 3

4 Keeps Track of All Website Linking This generates a clean one way linking report so the search engines attach a higher value. Keyword Monitoring and Placement Reports Our Keyword monitoring and placement tool checks organic SERPs by the use of three methods. We use Search Engine APIs to pull results per keyword. Then we scrape SERPs to find the local and not local keyword positions. Using this information, we compare the results and display the most accurate report on the placement of each keyword phrase. Due to restrictions by search engines we only check the first 10 pages. On Page Website Plugin We have developed a unique way of organizing and presenting relevant information to search engines and their spiders. Our software with the use of an on-page website plugin interacts with search engine spiders and guides them through the website. Doing this instructs and presents relevant information can be used to increase rankings. The goal of a spider is to gather the most relevant information from your site and evaluate it. Once their evaluation is complete, they rank you and position you for all the keywords associated on your website. Our software makes sure the spiders only read important targeted and desired information. Google Plus Integration Through the use of Google s API, we integrate Google monitoring and plus integration. This instills that any person will be only seconds in recommending your site. Google is getting more into reviews and customer-driven data. Keyword Identification Using our tools, you will soon be able to do keyword research and reports directly in our software. The projected date of release of this feature is November 1 st. This tool will show current and up-to-date CPC and Competition Statistics to help you and your clients make great choices on what keywords to target. Automated Reporting Based on the settings you choose, you will be able to schedule and run automatic reporting with ing capabilities to your clients. It is very important to notify clients on their success. 4

5 Other Tools You Will Receive Independent Keyword Position Checker Keyword Manager Keyword Import Tool for Mass Input Site Auditor o Full Website Report o Link Reports o Error Reports o Page Optimization Reports o Art Tag and Meta Tag Reports Rank Checker Backlink Checker Directory Submission o Semi-Automated Directory Poster and Content Spinner Search Engine Saturation Reports Meta Tag Generator Director Importer Social Bookmarker Blog Commenter Link Diagnosis Newsletter Client Google Analytics Reports 5