The Cloud as the New Middleware Platform

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1 The Cloud as the New Middleware Platform Gregor Hohpe Track Host Google, Inc. All rights reserved,

2 Created by Ludwig Gatzke 2007 Google, Inc. All rights reserved, 2

3 Web 2.0 From the Horse s (Tim s) Mouth 1. Web as Platform 2. Harnessing Collective Intelligence 3. Data is the next Intel Inside 4. End of the Software Release Cycle 5. Lightweight Programming Models 6. Software Above the Level of a Single Device 7. Rich User Experiences 2007 Google, Inc. All rights reserved, 3

4 The Cloud as Middleware Platform Presentation Mashups Maps Portals Plug-Ins Transformation / Aggregation Transformation Adapters Aggregation Gateways Business Apps & Services Sales Auto. Calendar CRM Text Proc. Location Currency GData Infrastructure Services Storage Processing Queuing Relay Lock / Coord. Mapreduce 2007 Google, Inc. All rights reserved, 4

5 The Cloud as Middleware Platform Presentation Mashups Maps Portals Plug-Ins Transformation / Aggregation Transformation Adapters Aggregation Gateways Business Apps & Services Sales Auto. Calendar CRM Text Proc. Location Currency GData Infrastructure Services Storage Processing Queuing Relay Lock / Coord. Mapreduce 2007 Google, Inc. All rights reserved, 5

6 Today s Line-up 11:00 Building Blocks for True Internet Apps Jeff Barr, Sr. Web Services Evangelist 13:00 Application Services on the Web: Dave Carroll, Principal Developer Evangelist 14:30 15:45 Reading and Writing Data on the Web Frank Mantek, Software Engineer Middleware in the Cloud Jonathan Trevor, Pipe Builder GData 17:00 Panel: Programming the Cloud 2007 Google, Inc. All rights reserved, 6

7 Hot Mashups Demo or die! Copy-paste development Ubiquitous computing resources Computing on demand Universal connectivity Open API s It s free! (mostly) Or Not Security Availability Service-level agreements License agreements Inside the enterprise Version changes Scalability Debugging Monitoring & Management 2007 Google, Inc. All rights reserved, 7

8 2007 Google, Inc. All rights reserved, 8

9 Line-up Amazon Web Services: Building Blocks for True Internet Applications Jeff Barr, Sr. Web Services Evangelist SalesForce.com: Application Services on the Web: Dave Carroll, Principal Developer Evangelist Google GData: Reading and Writing Data on the Web Frank Mantek, Software Engineer Yahoo Pipes: Middleware in the Cloud Jonathan Trevor, Pipe Builder 2007 Google, Inc. All rights reserved, 9

10 Web 2.0 Architecture Blue Print Google Mashup Editor QED Wiki JavaScript Libraries Microsoft Popfly Yahoo! Pipes Snaplogic Microsoft Popfly IBM Damia Dapper Openkapow Snaplogic StrikeIron (not meant to be complete nor a recommendation) 2007 Google, Inc. All rights reserved, 10

11 Web Google, Inc. All rights reserved, 11

12 Programming Models Data pipeline Declarative within HTML DOM tree Query pipeline (IBM Damia) Visual programming back in vogue? Intuitive Scalability concerns 2007 Google, Inc. All rights reserved, 12

13 Snags (Small Picture) Spec vs. common practice, e.g. RSS GUIDs Atom vs. RSS feed formats Absence of schema does not mean no data mapping issues XPATH (in various guises) Debugging (especially in declarative models) 2007 Google, Inc. All rights reserved, 13

14 Snags (Big Picture) License agreements Inside the enterprise Security Service-level agreements Contract changes Scalability 2007 Google, Inc. All rights reserved, 14

15 Mashups vs. SOA vs. Web Services vs. EAI Mashups User-driven Bottom-up Quick time to value Laissez faire Design by sample data Reuse by copy-paste Uses services EAI / SOA IT driven Top-down Longer time Robust, guarantees Design by contract Service re-use Uses services It's all (still) about integration! 2007 Google, Inc. All rights reserved, 15

16 Who's Gregor? Distributed systems, enterprise integration, service-oriented architectures, mashups Write code every day. Share knowledge through patterns. Enterprise Integration Patterns Addison-Wesley Integration Patterns Microsoft Press Enterprise Solution Patterns Microsoft Press Best Software Writing I (Joel Spolsky) APress SOA Expertenwissen dpunkt Verlag 2007 Google, Inc. All rights reserved, 16

17 A Brief History of Time Web 1.0 Static HTML pages, Shopping Sites User oriented Web 1.5 Web Services Machine oriented Web 2.0 Web as platform, lightweight programming RSS and Atom Feeds Mashups User contributed content, collective intelligence 2007 Google, Inc. All rights reserved, 17

18 Resources Blog / Tutorial code.google.com/support/bin/topic.py?topic=12044 Products code.google.com/gme pipes.yahoo.com Market Watch / Directories programmableweb.com Events Mashup Camp 2007 Google, Inc. All rights reserved, 18

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