What the Hell is Big Data?
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- Lenard Gaines
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1 Presentation What the Hell is Big Data? Bernard Marr 1
2 Background 2
3 Navigating to Success 3
4 Navigation Today 4
5 The Global Data Revolution 5
6 The Intelligent Company Model Strategic Review 5. Make Better Decisions 4. Communicate the Insights 1. Agree Information Needs Information and Analytics Infrastructure 2. Collect the Right Data 3. Analyse Data to Extract Insights 6
7 The Intelligent Company Model Strategic Review 5. Make Better Decisions 4. Communicate the Insights 1. Agree Information Needs Information and Analytics Infrastructure 2. Collect the Right Data 3. Analyse Data to Extract Insights 7
8 Mapping Strategic Objectives 8
9 Why Questions Are The Answer 9
10 The Google Case Study 10
11 The Intelligent Company Model Strategic Review 5. Make Better Decisions 4. Communicate the Insights 1. Agree Information Needs Information and Analytics Infrastructure 2. Collect the Right Data 3. Analyse Data to Extract Insights 11
12 Innovative Metrics 12
13 Text, Photos, Images, Likes, Shapes, etc. 13
14 The Intelligent Company Model Strategic Review 5. Make Better Decisions 4. Communicate the Insights 1. Agree Information Needs Information and Analytics Infrastructure 2. Collect the Right Data 3. Analyse Data to Extract Insights 14
15 Quantifying and Analysing Yourself 15
16 Big Data Is Good For Our Health 16
17 Understanding Your Customer 17
18 GPS Sensors and Navigation 18
19 The Intelligent Company Model Strategic Review 5. Make Better Decisions 4. Communicate the Insights 1. Agree Information Needs Information and Analytics Infrastructure 2. Collect the Right Data 3. Analyse Data to Extract Insights 19
20 Visualising Data 20
21 Learning from Newspapers 21
22 The Intelligent Company Model Strategic Review 5. Make Better Decisions 4. Communicate the Insights 1. Agree Information Needs Information and Analytics Infrastructure 2. Collect the Right Data 3. Analyse Data to Extract Insights 22
23 Reviewing Evidence & Making Decisions 23
24 Conclusions Big Data will completely change the way we do business... Be Guided by your strategy and critical questions Finding the data (big and small) to answer your questions Analyse the data to turn it into actionable insights Visualise and communicate insights using narratives & visuals Review the evidence and make fact-based decisions Leverage data now to gain real competitive advantages 24
25 Get in touch Bernard Marr linkedin.com/in/bernardmarr facebook.com/apinstitute twitter.com/bernardmarr theintelligentcompany.blogspot.com 25
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