The Power of Broccoli

Transcription

1 Broccoli Master

2 The Power of Broccoli Master Per capita consumption for broccoli has taken great leaps in the past decade after several scientific studies indicated broccoli contains high levels of glucosinolates. This compound is known to stimulate the body s natural defenses that reduce the risk of cancer. Broccoli is also low in saturated fat and sodium and is a good source of vitamins A & C, calcium, potassium, folate, iron and dietary fiber. In addition, broccoli is very adaptable and can be eaten alone or mixed with other vegetables to improve both flavor and nutritional value. Broccoli is easy to prepare and adapts to the lifestyles of busy consumers looking for a fast and convenient way to fulfill their nutritional requirements. Broccoli can be served raw in salads or as a satisfying appetizer. Cooked broccoli can be added to pasta salads, stir-fry, casseroles and soups. It also makes a delicious side dish served with a sauce or simply grilled during a weekend barbecue. Is it any wonder why broccoli consumption shouldn t be increasing? As the leader in the broccoli seed industry, Sakata takes its global responsibilities seriously. By adding value to new varieties, we hope to see the broccoli market continue to flourish and grow. Sakata also enthusiastically supports the efforts of all growers, shippers, brokers, retailers, and foodservice operators who are actively involved in growing and marketing broccoli on a daily basis. Year-Round Availability The map below of North America and Central America highlights key broccoli production areas. The tables on page 2 and 3 indicate fresh market broccoli availability by month for each variety (color coded to production areas on map). Mexico and Guatemala primarily produce product for processing and freezing. Pacific Northwest Northeast / Midwest Salinas Valley Santa Maria San Joaquin Valley Imperial Valley / Yuma Florida / Southeast Mexico Guatemala 1

3 Fresh Market Harvesting Schedules Salinas Valley - 12 Month Availability Variety Harvesting Period* Avenger Aug - Mid-Nov; Apr - June Centennial November - May Emerald Crown August - December Emerald Jewel May - June; Nov - Dec Endurance November - Early May Expo November - Early May Green Magic September - Mid-Nov Imperial August - Mid-November Marathon November - June Patron July - Mid-October Santa Maria - 12 Month Availability Variety Harvesting Period* Avenger September - May Centennial October - May Emerald Jewel May - June; Nov - Dec Endurance October - May Expo October - May Green Magic July - Mid-November Gypsy July - October Imperial July - November Marathon October - May Maverick May - July Patron July - October San Joaquin Valley - Fall / Winter / Spring Variety Harvesting Period* Avenger Mid-February - March Centennial February - March Endurance January - March Expo January - March Green Magic Mid-October - November Imperial October - November Marathon February - March Maverick November - December Imperial Valley / Yuma - Fall / Winter / Spring Variety Harvesting Period* Avenger Mid-February - March Centennial Mid-Feb - Late March Destiny Late November - Late Dec Emerald Crown Mid-December - January Emerald Jewel January - March Endurance January - February Expo January - February Green Gold Mid-Dec - Feb (transitions) Green Magic Mid-Dec - Mid-January Gypsy Mid-Dec - Late Dec Imperial Mid-Nov - December Marathon Mid-Feb - Late March Maximo January Triathlon Mid-Feb - Late March * Harvest months may vary depending on the weather and/or other related causes affecting maturity and product availability. 2

4 Fresh Market Harvesting Schedules Pacific Northwest - Summer / Fall Variety Harvesting Period* Arcadia August - September Centennial October - November Diplomat September - November Emerald Crown August - November Emerald Jewel September - November Emerald Pride August - September Endurance October - November Expo October - November Green Magic September - November Gypsy September - November Imperial August - November Marathon October - November Northeast / Midwest - Summer / Fall Variety Harvesting Period* Arcadia August - Mid-October Centennial October - November Diplomat August - Mid-October Emerald Crown August - November Emerald Isle August - November Emerald Jewel August - November Emerald Pride August - October Endurance October - November Expo October - November Green Gold August - October Green Magic August - September Northeast / Midwest - Summer / Fall Variety Harvesting Period* Gypsy August - Mid-October Imperial August - October Marathon October - November Florida / Southeast - Fall / Winter / Spring Variety Harvesting Period* Centennial January - February Emerald Crown December; March Emerald Isle January - March Emerald Jewel February - March Endurance January - February Expo January - February Green Gold January - February Green Magic December; March Gypsy November - December Imperial February - March Marathon January - February Mexico / Guatemala - 12 month availability Variety Harvesting Period* Avenger January - June Endurance September - January Expo September - January Imperial Mid-Oct - December Marathon September - January Maximo July - November Triathlon November - March 3 * Harvest months may vary depending on the weather and/or other related causes affecting maturity and product availability.

5 Broccoli Hybrids (Listed in order of Relative Maturity) Variety Relative Product Maturity 1 Usage 2 Head Color Head Characteristics Bead Size Disease Resistance 3 Uses & Remarks Destiny 89 days C Blue-green Domed, round, smooth Small Good holding ability. Green Magic 90 days B, C, F, P Blue-green Semi dome, large, dense Small Good uniformity. Wide regional adaptability. Gypsy 90 days B, C Medium green Smooth dome Medium IR: Pp Wide regional adaptability. Emerald Crown 93 days C Blue-green Semi dome, large, dense Small Good uniformity. Wide regional adaptability. Can blind under cold/low light conditions. Patron 94 days B, C, F Dark blue-green Medium dome Medium small Tolerant to brown bead & hollow core. Arcadia 95 days B, F Medium green High dome, large, dense Medium small Wide seasonal adaptability. Vigorous plant. Holds well. Maverick 95 days B, C, F Medium green Domed, dense Small Multi-use. Vigorous plant, smooth stem. Emerald Isle 97 days B, C, F Blue-green Semi dome, large, dense Small Can obtain nice blue-green color in adverse conditions. Marathon 97 days B, C, F, P Blue-green High dome, dense Fine Standard of the industry. Consistent yielding. Wide adaptability. Maximo 97 days B, C, F, P Blue-green High dome, dense Fine IR: Pp Suited for fresh/frozen florets and bunch markets. Centennial 97 days B, C, F Medium green Medium dome Small Wide seasonal adaptability. Multi-use. Emerald Jewel 100 days B, C, F Medium green Large/dense with high dome Fine IR: Pb Good transition variety. Excellent crown cut. IR to some races of clubroot. Green Gold 100 days B, C, F Medium green Domed, round, smooth Small Excellent shape and small bead. Triathlon 100 days C, P Medium green Large/dense with high dome Medium Less purpling, smooth, nice dome shape. Medium tall plant. Good weight. Avenger 102 days C, F, P Blue-green Domed, dense Very small High percentage of crown cut, excellent for fresh/frozen processing. Can blind under cold/low light conditions. Diplomat 102 days B, C, F Blue-green Semi dome, large, dense Small Good uniformity. Wide regional adaptability. Endurance 102 days C, P Medium green Domed, dense Small Excellent for crown cut. Expo 102 days C, P Medium green Semi dome, large, dense Small Excellent for crown cut. Imperial 105 days B, C, F Blue-green Domed, round Small Performs well in long day/moderate heat conditions. Can blind under cold/low light conditions 1. The days to maturity are calculated as an average of fall harvest dates for transplanted broccoli in Salinas, CA. Other sowing dates may result in earlier or later maturity. Overwinter production can add additional days to the numbers listed. 2. Product Usage: (B) = Bunching, (C) = Crown Cut, (F) = Florets, (P) = Processing/Freezing. 3. Disease reaction: (IR) = Intermediate Resistance, (R) = Resistant, Pp = Foliar Downy Mildew, Pb = Clubroot. 4

6 U.S. Grade Standards Bunched Broccoli and Crown Cuts USDA Grades Bunched Broccoli U.S. Fancy Each bunch shall be free from decay, and from damage caused by overmaturity, discoloration of bud clusters or leaves, freezing, wilting, dirt or other foreign material, disease, insects, mechanical or other means. The bud clusters in each bunch shall be generally compact. Each bunch shall be neatly and fairly evenly cut off at the base, and closely trimmed unless otherwise specified as well trimmed. The diameter of each stalk shall be not less than 2 inches. The length of each stalk shall be not less than 6 inches or no more than 8 inches. U.S. No. 1 Each bunch shall be free from decay, and from damage caused by over maturity, discoloration of bud clusters or leaves, freezing, wilting, dirt or other foreign material, disease, insects, mechanical or other means. The bud clusters in each bunch shall be generally fairly compact. Each bunch shall be neatly and fairly evenly cut off at the base, and well trimmed, unless otherwise specified as closely trimmed, fairly well trimmed, or leafy. There are no requirements for diameter, but diameter may be specified for any lot. Unless otherwise specified, the length of each stalk shall be not less than 5 inches or more than 9 inches. U.S. No. 2 Each bunch shall be free from decay, and from damage caused by over maturity, insects, and from serious damage caused by discoloration of bud clusters or leaves, freezing, wilting, dirt or other foreign material, disease, or mechanical or other means. Each bunch shall be fairly well trimmed unless otherwise specified as closely trimmed, well trimmed, or leafy. There are no requirements for diameter or length, but size may be specified for any lot in connection with the grade. USDA Grades Crown Cuts Crown Cuts - Must be 90% free from defects. USDA Tolerances - Fresh Market For Defects Ten percent for bunches in any lot, which fail to meet the requirements of the specified grade, including therein not more than 2 percent for bunches which are affected by decay. For Size 1. Ten percent, by weight, for stalks in any lot which fail to meet the size requirements of the specified grade or any sizes specified for length or diameter When a percentage of the broccoli in a lot is specified to be heads or of a certain diameter and larger, no part of any tolerance shall be used to reduce such a percentage for the lot as a whole; but individual containers may not have more than 15 percentage points less than the percentage specified.

7 U.S. Grade Standards Processed/Frozen Broccoli USDA Grades Processed/Frozen Broccoli U.S. No. 1 Consists of stalks or portions of stalks of broccoli which are fresh, tender, and have good characteristic color and compact heads, are well trimmed and which are free from decay and cull material, and are free from damage caused by discoloration, freezing, hollow stem or pithiness, scars, dirt or other foreign material, disease, insects or mechanical or other means. U.S. No. 2 Consists of stalks or portions of stalks of broccoli which are fresh, tender, and have good characteristic color and fairly compact heads, are fairly well trimmed and which are free from decay and cull material and free from damage caused by scars, dirt or other foreign material, disease, insects, are free from serious damage caused by discoloration, freezing, hollow stem or pithiness or mechanical or other means. (a) Unless otherwise specified, the length shall be not more than 6 inches nor less than 3 inches, the diameter of the stem shall be not less than 1/4-inch. Basis for Grading Processed/Frozen Broccoli (A) Large stalks of broccoli shall be cut lengthwise into halves or quarters to remove defective portions. A proportionate ratio of head material to stem material must be maintained in each segment. (B) Stalks with heads smaller than 1 inch in diameter shall not be cut, but shall be graded as one unit. Typical Packaging Crown Cuts 20 lb box, bulk 34, 38 and 42 count Bunches Florets Fresh-Cuts Spear Broccoli Cole Slaw 23 lb carton, 14 and 18 count 9 to 18 lb, cello bags packed in carton 8 oz and 1 lb retail packs (2 inches or less) 3 lb cello bags for foodservice 10, 15 and 20 lb loose packed cartons 8 oz, 1 lb and 5 lb bags (shredded broccoli, red cabbage and carrots) Iceless broccoli is usually available from most shippers or brokers, but may require special ordering. Some suppliers also offer shrink-wrapped product. Products made with broccoli stalks are also available and may include: diced, coin-cut and shredded. Broccoli Handling and Storage Conditions Temperature 32 F, 0 C Relative Humidity % Mist Lightly (Unpackaged Product) Typical Shelf Life Bunched 10 to 14 Days Packaged 14 to 16 Days Ethylene Sensitive (note 1) Freeze Injury Moderately Sensitive (note 2) Soaking in cold water can revive slightly wilted broccoli. Notes: 1. Do not store or transport ethylene sensitive items with commodities that produce ethylene. 2. Broccoli can recover from one or two nights of light freezing. 6

8 Definitions - Fresh Market Stalk: A portion of the broccoli plant including the stem, bud clusters and leaves. Head: A stalk of broccoli having a cluster of closely associated buds which is 2-inches or larger in diameter. Shoot: A stalk of broccoli having bud clusters which fail to meet the requirements for a head. Bunch: Stalks bound together to form a unit. A single stalk may be considered a bunch if it is approximately as large as other bunches in the lot. Damage: Any specific defect or an equally objectionable variation of any one of these defects, any other defect, or any combination of defects, which materially detracts from the appearance, or the edible/marketing quality of the bunch.the following specific defects shall be considered as damage: A. Overmaturity is when the appearance of the bunch is materially affected by the presence of open flower buds, or buds which are enlarged and on the verge of opening. B. Discoloration of bud clusters occurs when the appearance of the bunch is materially affected by buds which have a noticeably yellowish, brownish or reddish cast in contrast to the desirable good green color. A bluish or purplish cast over the green is often a characteristic of good broccoli and shall not be considered as damage. C. Discoloration of leaves is defined as when the appearance of the bunch is materially affected by discolored leaves or parts of leaves. Compact: The individual buds in the bud cluster are generally small and tightly crowded together and the bud clusters on the stalk are generally close together and feel fairly firm and moderately resistant to pressure. Fairly Compact: The individual buds and bud clusters on the stalk are generally close together so that the top of the clusters do not have a ragged appearance or feel very soft. Closely Trimmed: Not more than a total of 5%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment, or loose leaves and stems. Well Trimmed: Not more than a total of 15%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment, or loose leaves and stems. 7

9 Definitions - Fresh Market Fairly Well Trimmed: Not more than a total of 30%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment or loose leaves and stems. Leafy: More than 30%, but not more than 50%, by weight, of the bunch consists of attached stems and leaves that are longer than the average length of the bunch, regardless of point of attachment or loose leaves and stems. Serious Damage: Any specific defect or equally objectionable variation of any defect or any combination of defects which seriously detracts from the appearance or the edible/ marketing quality of the bunch caused by discoloration of bud clusters or discoloration of leaves. Diameter: The average measurement across the bud cluster at the top of the stalk. Length: The total length of the stalk measured from the base of the stem to the top of the bud cluster. Cytoplasmic Male Sterility (CMS): A seed production method used to improve hybridity levels of carrots, onions, beets and some brassicas (e.g. broccoli, cabbage). Source: USDA Standards for Grades of Italian Sprouting Broccoli Retail Product Look-Up Codes (PLU s) 4060 Bunched Broccoli 4548 Broccoli Florets 3082 Broccoli Crowns Broccoli Contains Cancer Fighting Properties The benefits of eating broccoli go beyond basic nutrition; eating broccoli on a regular basis helps protect our bodies from many physical ailments. Broccoli is an excellent source of fiber and vitamins A, E and C. Broccoli also contains special components that provide substantial health benefits beyond basic nutrition. Specifically, the antioxidant flavonoids quercetin and kaempferol, as well as the phytochemical sulforaphane and indole-3-carbinol; each of these has been shown in animal studies to help prevent disease and are believed to aid in preventing some types of cancer. 8

10 Salinas Valley Selections Avenger Avenger is an excellent choice for the crown cut and fresh processing markets! Avenger offers domeshaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers heavy yields of small, uniform florets. This variety has wide adaptability and performs well for spring and fall transition harvest periods in Salinas. Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots and can be grown yearround in the cooler Castroville/Watsonville areas. Emerald Crown Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. The variety s growing season is warm to cool (not for rainy season). This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim for Salinas Valley summer and fall harvests. 9

11 Salinas Valley Selections Emerald Jewel Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. This is a beautiful variety; however the maturity can be quite late during cold growing conditions. We suggest late spring/early summer and late fall harvests. Emerald Jewel has intermediate resistance to some races of clubroot. Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest when grown overwinter in Salinas. Plant to plant uniformity is good. Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well overwinter in Salinas. 10

12 Salinas Valley Selections Green Magic This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has wide adaptability. Green Magic has a semi-domed, tight head with mediumsmall bead size and a good plant habit. Harvests well in south Salinas Valley during the summer and in north Salinas Valley as the days shorten in the fall. Imperial Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads. Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Imperial needs heat! Harvest in summer in south Salinas Valley and fall in north Salinas Valley. Excellent postharvest shelf life! Marathon Marathon is widely adaptable and performs well for fall and early spring harvests in the Salinas Valley. Marathon can be harvested all year long in coastal plantings. Marathon has a high dome, small bead a heavy head and is multi-use. 11

13 Salinas Valley Selections Patron This high domed broccoli is dark blue-green and has good uniformity and shape with a small bead size. Patron is well suited for the summer to fall harvest period in Salinas Valley. Patron can be used for bunching, crown cut and processing. Hollow core and brown bead tolerant. Excellent for post harvest color retention! 12

14 Santa Maria Selections Avenger Avenger is an excellent choice for the fresh processing and crown cut markets! Avenger offers dome-shaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads which can lead to more cartons of crown product per acre. Avenger also offers a small, uniform floret size. This variety has wide adaptability but is not well suited for rainy seasons. Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots and can be grown yearround in the coastal Guadalupe region. The variety has shown tolerance to purpling under cold conditions. Emerald Jewel Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. This is a beautiful variety; however the maturity can be quite late during cold growing conditions. We suggest late spring and late fall harvests. Emerald Jewel has intermediate resistance to some races of clubroot. 13

15 Santa Maria Selections Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good. Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter. Green Magic This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has a wide adaptability. Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit. 14

16 Santa Maria Selections Gypsy Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads. Imperial Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads. Imperial is multi-use, performing well for bunch, crown cut and fresh processing in Santa Maria summer and fall harvests. Excellent post-harvest shelf life! Marathon As an industry standard in broccoli, Marathon is widely adaptable. This consistent variety has yielded outstanding results for fresh market bunching, processing and crown cut markets. Marathon has a high dome, small bead and heavy head. 15

17 Santa Maria Selections Maverick This exciting multi-purpose broccoli variety is noted for its vigorous plant, tight dome, and small uniform beads. Maverick has mid-late maturity, performing well in cool to warm and warm to cool conditions in Santa Maria. This multi-use variety has a clean stem and good color. Patron This high domed broccoli is dark blue-green and has good uniformity and shape with a small bead size. Patron is well suited for the summer to fall harvest period in Santa Maria. Patron can be used for bunching, crown cut and processing. Hollow core and brown bead tolerant. Excellent for post harvest color retention! 16

18 San Joaquin Valley Selections Avenger Avenger is an excellent choice for the crown cut and processing markets! Avenger offers dome-shaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers a small, uniform floret size. We have seen strong results for late December January harvests in this region. Can be sensitive to blinding during late October/ early November plantings. Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety has shown excellent trial performance in Tracy, Firebaugh and Huron in the Valley s Marathon slot. Centennial has shown tolerance to purpling under cold conditions. Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good. Endurance is a good choice for overwinter San Joaquin Valley productions. 17

19 San Joaquin Valley Selections Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter. Green Magic This broccoli is the industry standard in San Joaquin Valley for fall to early winter harvests. This multi-use variety is in the mid-early maturity class with wide adaptability and an extremely uniform harvest. Green Magic produces a semi-domed, tight head with medium-small bead size and a good plant habit. Imperial Imperial has a tight dome with nice, small, dark green beads. This variety is multi-use, performing well for bunch, crown cut and fresh processing. Plant early with Green Magic in San Joaquin Valley for a later maturing variety with high quality. 18

20 San Joaquin Valley Selections Marathon As a long time performer in San Joaquin Valley, Marathon is widely adaptable for winter through early spring harvests. This variety has yielded outstanding results for fresh market bunching, fresh processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head. Maverick This exciting multi-purpose broccoli variety is noted for its vigorous plant, tight dome, and small uniform beads. Maverick has mid-late maturity, performing well for December and early January harvests in San Joaquin Valley. This multi-use variety has a clean stem, good color and a medium high head position. 19

21 Imperial Valley / Yuma Selections Avenger Avenger is an excellent choice for fresh processing and crown cut markets! Avenger offers domeshaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers a small, uniform floret size. This variety has wide adaptability. Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in the Desert Southwest s overwinter slot. The variety has shown tolerance to purpling under cold conditions. Destiny Destiny is in the mid-early maturity class, and performs well for early winter harvest in the Desert Southwest. Dwarf plants produce broccoli with a smooth dome and round shape. Destiny has medium-small beads with good heat tolerance. 20

22 Imperial Valley / Yuma Selections Emerald Crown Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. The variety s growing season is warm to cool (not for rainy season). This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim in Imperial Valley and Yuma. Emerald Jewel Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. This variety performs best in the Triathlon slot in the Desert Southwest and has intermediate resistance to some races of clubroot. Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Additionally, plant to plant uniformity is good. 21

23 Imperial Valley / Yuma Selections Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter in the Desert Southwest. Green Gold Green Gold produces tight, smooth, heavy, domed, fine beaded heads with a medium green color. This mid-late maturing variety has excellent uniformity and performs well in the Desert Southwest fall to winter Greenbelt slot. Green Gold is a premium choice for crown cut/short trim markets and can also be used for bunching/florets in this warm region. Green Magic This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has wide adaptability. Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit. This variety continues to grow during cooling periods in the fall. 22

24 Imperial Valley / Yuma Selections Gypsy Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads. Imperial Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads. Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life! Marathon As an industry standard in broccoli, Marathon is widely adaptable. This variety has yielded outstanding results for fresh market bunching, fresh processing and crown cut markets for many years. Marathon has a high dome, small bead and heavy head. 23

25 Imperial Valley / Yuma Selections Maximo Maximize your broccoli yield and weight with this outstanding variety! Maximo is a mid-late maturing variety with dome-shaped heads and small beads with a short branching habit, making it excellent for processing and bunch markets. Maximo performs well in the Desert Southwest and has intermediate resistance to downy mildew. Triathlon In a class by itself, Triathlon yields a dense, smooth, dome-shaped head. This variety is ideal for crown cut as its heavy heads offers growers and buyers more product in the box. Triathlon also purples less than other varieties in the over-wintering slot. 24

26 Pacific Northwest Selections Arcadia Arcadia is a widely adapted variety. Similar maturity to Marathon with large heads, small to medium bead size and medium stem. Good tolerance to hollow core. Suited for fresh market bunching, florets and freezer markets. Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots. This variety has shown tolerance to purpling under cold conditions. Diplomat Another outstanding variety from Sakata s broccoli program, Diplomat performs well in the Pacific Northwest with good uniformity. This variety is suitable for the bunch and crown markets. 25

27 Pacific Northwest Selections Emerald Crown Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. The variety s growing season is warm to cool (not for rainy season). This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim in the Pacific Northwest. Emerald Jewel Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. The variety performs best in transition periods and has intermediate resistance to some races of clubroot. Emerald Pride This summer-type broccoli is good for bunching and offers exceptional stalk color. Emerald Pride is in the mid-late maturity class and has good heat tolerance with even beads. This broccoli is also suitable for fresh processing. 26

28 Pacific Northwest Selections Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good. Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions. Green Magic This summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the midearly maturity class and has a wide adaptability. Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit. 27

29 Pacific Northwest Selections Gypsy Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads. Imperial Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads. Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life! Marathon As an industry standard in broccoli, Marathon is widely adaptable. This variety has yielded outstanding results for fresh market bunching, processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head. 28

30 Northeast / Midwest Selections Arcadia Arcadia is a widely adapted variety and has performed well for many years in both the Northeast and Midwest regions. Similar maturity to Marathon with large heads, small to medium bead size and medium stem. Good tolerance to hollow core. Suited for fresh market bunching, fresh florets and freezer markets. Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots. The variety has shown tolerance to purpling under cold conditions. Diplomat Another outstanding variety from Sakata s broccoli program, Diplomat performs well in both the Northeast and Midwest regions with good uniformity. This variety was bred for performance in the long day with moderate heat conditions this region experiences. Diplomat is suitable for the bunch and crown markets. 29

31 Northeast / Midwest Selections Emerald Crown Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim. Emerald Isle Emerald Isle is a mid maturing type broccoli. It has a short branching habit, smooth dome shape and medium-small beads. It shows excellent uniformity and yield per acre. Emerald Isle has the ability to produce blue-green heads when other varieties may produce a lighter color. Emerald Jewel Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. The variety performs best in transition periods and has intermediate resistance to some races of clubroot. 30

32 Northeast / Midwest Selections Emerald Pride This summer-type broccoli is good for bunching and offers exceptional stalk color. Emerald Pride is in the mid-late maturity class and has good heat tolerance with even beads. This broccoli is also suitable for fresh processing. Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good. Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter. 31

33 Northeast / Midwest Selections Green Gold Green Gold produces tight, smooth, heavy, domed, fine beaded heads with a medium green color. This mid-late maturing variety has excellent uniformity. Green Gold is a premium choice for crown cut/ short trim markets. This variety should not be used during rainy seasons. Green Magic This industry standard summer to fall type broccoli offers very good uniformity of harvest. Green Magic is in the mid-early maturity class and has a wide adaptability. Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit. Gypsy Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads. 32

34 Northeast / Midwest Selections Imperial Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads. Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life! Marathon Marathon is a consistent variety that is widely adaptable. This variety has yielded outstanding results for fresh market bunching, processing and crown cut markets. Marathon has a high dome, small bead and heavy head. 33

35 Florida / Southeast Selections Centennial An exciting addition to Sakata s vast broccoli product line. Centennial has small beads, smooth heads and minimal sideshoots. This multi-use variety performs well in all Marathon slots. The variety has shown tolerance to purpling under cold conditions. Emerald Crown Emerald Crown is a medium maturing, very uniform, tight, heavy headed, domed variety with small beads that are blue green in color on a small framed plant. This variety can extend the Green Magic slot into cold due to its resistance to purpling. Produces excellent quality crown cuts/short trim and is suitable for fall and spring harvests in the Southeast. Emerald Isle Emerald Isle is a mid maturing type broccoli. It has a short branching habit, smooth dome shape and medium-small beads. It shows excellent uniformity and yield per acre. 34

36 Florida / Southeast Selections Emerald Jewel Emerald Jewel is a small beaded, smooth headed, clean stemmed, multi-use variety that is especially suited for crown cut. The variety performs best in transition periods and has intermediate resistance to some races of clubroot. Endurance This high yielding crown and processing hybrid is an exciting addition to the Sakata product line. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plant to plant uniformity is good. Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter. 35

37 Florida / Southeast Selections Green Gold Green Gold produces tight, smooth, heavy, domed, fine beaded heads with medium green color. This mid-late maturing variety has excellent uniformity and performs well in the Southeast during December harvests. Green Gold is a premium choice for crown cut/short trim markets. Green Magic This fall and spring harvest type broccoli offers very good uniformity. Green Magic is in the midearly maturity class and has a wide adaptability. Green Magic has a semi-domed, tight head with medium-small bead size and a good plant habit. Gypsy Gypsy performs well under moderately warm conditions. It is a medium green hybrid that yields overall uniformity. This variety produces a very strong root system and has downy mildew intermediate resistance. Gypsy yields excellent, smooth, domeshaped heads with medium-small beads. 36

38 Florida / Southeast Selections Imperial Imperial performs best in the Southeast for fall and spring harvests. This variety performs well during long day length with moderate heat and is mid to mid-late maturing under these conditions. It is slow to develop in cold or cool climates. This variety has a tight dome with nice, small, dark green beads. Imperial has multiuses, performing well for bunch, crown cut and fresh processing. Excellent post-harvest shelf life! Marathon As an industry standard in broccoli, Marathon is widely adaptable. This variety has yielded outstanding results for fresh market bunching, processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head. The variety performs best in the cold to cool harvest periods in the Southeast. 37

39 Mexico / Bajio / Guatemala / North Guanajuato Selections Avenger Avenger is an excellent choice for frozen and fresh processing markets! Avenger offers dome-shaped, tight, heavy, blue-green heads with short bracts, thick stems and very small beads. Avenger also offers a small, uniform floret size and works well for fresh markets. This variety has wide adaptability performing well in Mexico and Guatemala. Endurance This high yielding crown type variety is an exciting addition to the Sakata product line and is especially suited for fresh market. Small, refined beads and tight, semi-domed heads characterize this hybrid. Endurance has reduced sideshoots which can lead to a more uniform and predictable harvest. Plantto-plant uniformity is good. Expo This exciting broccoli variety is an exceptional choice for crown and Asian cuts. Expo is a late maturing variety with a tight, heavy dome, short bracts and small, uniform, green beads. Performs well in warm to cool conditions and overwinter. 38

40 Mexico / Bajio / Guatemala / North Guanajuato Selections Imperial Imperial performs best during long day length conditions with moderate heat and is mid to midlate maturing under these conditions. This variety has a tight dome with nice, small, dark green beads. Imperial is multi-use, performing well for bunch, crown cut and fresh processing. Excellent postharvest shelf life! Marathon As an industry standard in broccoli, Marathon is widely adaptable. In Mexico and Guatemala this variety has yielded outstanding results for fresh market bunching, processing and the increasingly popular crown cut market. Marathon has a high dome, small bead and heavy head. Maximo Maximize your broccoli yield and weight with this outstanding variety! Maximo is a mid-late maturing variety with dome-shaped heads and small beads with a short branching habit, making it excellent for processing and bunch markets. Maximo harvests well in the summer and fall months in the broccoli producing regions of Mexico and has intermediate resistance to downy mildew. 39

41 Mexico / Bajio / Guatemala / North Guanajuato Selections Triathlon In a class by itself, Triathlon yields a dense, smooth, dome-shaped head. This variety is ideal for crown cut as its heavy heads offers growers and buyers more product in the box. Triathlon also purples less than other varieties in the over-wintering slot. 40

42 What Makes Sakata Broccoli Better? Sakata Seed Corporation is the premier leader in breeding and producing broccoli seed. Our extensive research efforts for more than 95 years have produced varieties that have allowed growers and shippers to produce broccoli more economically with superior quality. Superior quality broccoli means more value to everyone grower, shipper, broker, retailer and ultimately, the produce buying customer. Sakata varieties are grown worldwide. That s because growers buy our seed for its superior genetics and seed quality. Varietal standards like Marathon and Patron have outstanding name recognition within the grower/shipper community. Our excellent genetics combined with quality means more consistent product to the retail buying industry. Retailers as well as shippers and brokers appreciate consistent quality so they get repeat business. Repeat business means more sales and customer satisfaction. And in business, that s what we are all here to do please the customer. In the year 2013 we will be celebrating our 100 year anniversary. Whether you re a grower, shipper, broker, retailer, produce buyer or consumer you can rely on Sakata broccoli! 41

43 Notes: DISCLAIMER: Claims and other disclosed information are based on our observations and/or information from other sources. Crop performance depends on the interaction between the genetic potential of the seed, its physiological characteristics, the environment, including management, and other uncontrollable factors that may alter expected performance. Statements on the reaction of varieties to a specific pathogen, pest or stress are based on evaluation under defined conditions. These reactions can be affected by changes in environmental and biological factors, especially new pathogen races, pest biotypes or vectors of disease agents. Therefore, we give no warranty, express or implied, for crop performance relative to the information given; nor do we accept any liability for any loss, direct or consequential, that may arise from any cause. Read all seed package labeling carefully as it contains terms and conditions of sale. 42

44 As the leader in the broccoli seed industry, Sakata is very aware of our position in the market and our responsibility to continually improve our varieties and increase quality standards. When you think of broccoli, always think SAKATA. Nutrition Facts Serving Size: 1 medium stalk broccoli (140g) Amount Per Serving Calories 50 Calories from Fat 0.5 % Daily Value Total Fat 0g 0% Saturated Fat 0g 0% Cholesterol 0mg 0% Sodium 70mg 2% Total Carbohydrate 9g 3% Dietary Fiber 4g 15% Sugars 2g Protein 4g Vitamin A 10% Vitamin C 200% Calcium 6% Iron 4% * Percent Daily Values are based on a 2,000-calorie diet. Source: PMA s Labeling Facts Low in fat and sodium Cholesterol free High in Vitamin C and folate Good source of potassium & Vitamin A Sakata Seed America, Inc Serene Drive Morgan Hill, CA Tel: (408) Fax: (408)