Impress Funders and Make Mission and Message Clear: Easy Data Visualization and Infographics. May 10,

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1 Impress Funders and Make Mission and Message Clear: Easy Data Visualization and Infographics May 10, 1

2 Agenda Introductions What is Visualization / What is it Good For? Examples of how data integration and visualization can make mission and message clear Big Data / Integrated Data Data Access Data Visualization Audience Input Throughout! 2

3 Introductions and Definitions 3

4 Introductions - Confluence Mission: To help our nonprofit clients achieve the greatest strategic value from their technology resources Founded 3/01 Worked with over 550 nonprofits Primarily bi-coastal: LA and DC Over a dozen full time staff and consultants 4

5 Introductions Lisa Rau, CEO ~20 years of experience in IT services Last 12+ dedicated 100% to nonprofit sector Strategy consultant to the sector technology consulting, capacity building, assessments Computer Scientist: B.S., EECS, University of California, Berkeley M.S., Computer Science, Univ. of California, Berkeley Ph.D., CS / Artificial Intelligence, Univ. of Exeter 5

6 Introductions Lisa Rau, CEO Performed ~100 strategic tech assessments / plans Strategic technology consultant Present / train on IT budgeting, fundraising, IT capacity building, tech planning, social media... Peer Reviewer, MD Nonprofits Standards of Excellence Program Prior Board Member, YWCA of the National Capital Area 6

7 What is Data Visualization? The visual / schematic representation of data We seem to call Data Indicators In the old days: Business Intelligence? - nice portfolio of Infographics Predictive analysis, dashboards, infographics, geochart, timeline, traditional chart, heatmap 7

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15 OK, I date myself

16 Audience: What is Visualization Useful For In Your Nonprofit 16

17 Data Integration and Visualization Impact Easy absorption of information for public Interactivity and animation capture and engage nothing like a table of numbers! Non-technical what if analysis Merging data sets / overlays to see: Patterns: obesity rates in food deserts Areas of need / opportunity: Clinic within 10 miles Results over time: Decreased recidivism 17

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19 Data Integration and Visualization Impact Service delivery maps / Overlay with community indicators Reporting and notification Financial analysis / integration Census / demographic data Schools Program Outcomes / Evaluation 19

20 Data Visualization Requires Data Burgeoning initiatives to integrate and free public data sets Requires Data Access Method(s) Requires Visualization Tools Translate data into pictures 20

21 Data Integrated, Open Source 21

22 Urban Institute National Data Repository 22

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31 WEAVE Web-based Analysis and Visualization Environment Easy-to-use, consumable analytical, visualization tools: Charts, maps, scorecards, dashboards, narrations and animations Developed by University of Massachusetts-Lowell In partnership with the Open Indicators Consortium (OIC) Java application on the server and Flash application in web browser on the client Can be integrated with any CMS that can produce an HTML <object> tag 31

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40 Data Access Methods 40

41 Data Access Methods Get raw data Use data extraction tools RSS Feeds Widgets and Gadgets; Apps Some services replicate the requested data locally Some tools require migration to their own data model APIs: Web Services JSON+ REST or XML + SOAP 41

42 State of the art in Visualization technology 42

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44 Ways to Create Visualizations NTEN Article 6 Great Interactive Data Visualization Tools For the do it yourself ers Idealware Beyond Dashboards: Business Intelligence Tools for Program Analysis and Reporting And both in Beta: Easel.ly, Venngage Six Principles of Good Data Graphics 44

45 jquery Visualize 45

46 Google Charts 46

47 Highcharts

48 Simile Exhibithttp: 48

49 JavaScript InfoVis Toolkit 49

50 D3.js 50

51 Tools Dashboards and lots of other tools like MapBox for mapping 51

52 GoodData Dashboard Tool 52

53 GoodData Dashboard Tool 53

54 idashboard Dashboard Tool 54

55 Birst Dashboard Tool 55

56 ClikView Dashboard Tool 56

57 Tableau Dashboard Tool finding-bigfoot 57

58 Infogr.am 58

59 To Do Something Decide if you will either: Load data into new data structure Access via APIs / access data in situ Pre-made Interfaces / All ODBC Requirements, requirements, requirements Mobile access / touch screens Social / Sharing Web-ready Enterprise deployment / integration with local data sets The Right Tool for the Job 59

60 Why this used to be Hard Before: Automatic generation of visual data doesn t look great and design is not automated Now: Full styling control Before: Access to data sources Now: Web Services Before: Space and Speed Constrained Now: Space and bandwidth are cheap Still Hard: Integration of Each New Data Source Constantly changing technology 60

61 Why this is still hard Reconciling taxonomies Zip codes =/ Voting districts Data is Hard Boolean Logic Quarters to Months Comparing data when there are gaps Comparing qualitative and quantitative data 61

62 Questions / Comments / Sharing from the Audience Let s Talk! 62

63 Contact Information THAT S ALL FOLKS!!! Lisa Rau Follow us [email protected] Confluence Corporation 63