SIP Trunking to Microsoft Lync (Skype for Business) Server
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1 SIP Trunking to Microsoft Lync (Skype for Business) Server
2 SIP Trunking to Lync/Skype for Business Server The emergence of Unified Communications integrating communications services into desktop and mobile computing has enabled MicroSoft s Lync (rebranded as Skype for Business in Q2 2015) to meet a growing demand for such services. Using our SIP Trunking connection options, VoIP Logic s Platform-as-a-Service (PaaS) allows our Service Provider Partners (SPPs) to sell to business customers that utilize the MS Lync/Skype for Business unified communications server. As a Service Provider in such a dynamically changing market for communications, keeping the technology you offer and the range of integration available current, is critical to winning and retaining customers. With Lync, Microsoft has put communication and collaboration on the desktop for the hundreds of millions of users of Microsoft Office (now commonly sold as Microsoft Office 365, as a service). Combining this powerful extension of familiar software with either the public telephone network and/or broad functionality associated with an enterprise PBX, is a powerful tool for all aspects of business communication. Figure 1: VoIP Logic SIP Trunking to MS Lync Server visualization How VoIP Logic SIP Trunking works with MS Lync Servers SIP Trunking to MS Lync is an enterprise telephony connectivity solution that enhances the capabilities found on a traditional IP-PBX. The MS Lync connectivity configuration has completed interoperability testing with VoIP Logic s SIP Trunking Interoperability Test Plan. VoIP Logic extends the premises based functionality of the MS Lync Server environment with additional options for resiliency and redundancy, along with integration to Enterprise Hosted VoIP and advanced Collaboration support through linkage to VoIP Logic Logic s United Communications Client Software (UCCS), generally available in the coming months. 1
3 VoIP Logic has worked extensively with MS Lync Virtual IP-PBX Platform. We have assisted SPPs in numerous MS Lync connectivity scenarios, from simple SIP Peering to complex SIP Trunking to Hosted integrations, we have a clear understanding of how to support SPPs with this specialized offer. This provides SPPs that are working with MS Lync based customer environments, with the assurance that VoIP Logic has the expertise to support them as they become involved in MS Lync implementations, no matter what the configuration. VoIP Logic has two major Platform scenarios, along with advanced UCCS Collaboration tools that allow Service Providers the flexibility and control over their SIP Trunking to MS Lync product offerings, while providing highly desirable enhancements to their customer s MS Lync functionality. This will allow them to provide competitive/cost effective offerings, whether they are connecting to an implementation of MS Lync that they provided, want to upgrade a customer s current MS Lync Platform with VoIP Logic SIP Trunking connectivity or enhancing MS Lync with our UCCS Soft Client. Direct Peering SIP Trunking to MS Lync: VoIP Logic Direct Peering SIP Trunking provides the ability to utilize the Acme Packet (Oracle Communications) Session Border Controller (SBC) advanced routing capability to provide Peering based SIP Trunking on the VoIP Logic Platform to an MS Lync server. The connectivity can be established via IP to IP Peering between a Service Provider s MS Lync Virtual PBX server and the VoIP Logic core platform. Figure 3: VoIP Logic Peering SIP Trunking Platform to MS Lync Server protocol flow visualization The advantages of our SIP Peering Routing Platform allows for manual or automated redirection of MS Lync server SIP voice traffic using Acme s sophisticated rerouting protocols by integrating QoS performance monitoring and routing policies with real-time controls. This is accomplished by integrating session signaling and media as source and destination for all signaling messages and media streams coming into and leaving from VoIP Logic s core platform. 2
4 Peering SIP Trunking to an MS Lync server provides a cost effective way to receive the benefits of VoIP Logic s core Platform infrastructure resiliency and redundancy for SPP s customers who want to migrate to or currently utilize the MS Lync server. In general, Service Providers find that their customers can take advantage of the efficiencies of a VoIP converged network by eliminating separate Data/Internet Access circuits and taking advantage of improved business continuity, while enhancing the resiliency of a MS Lync Platform. Using VoIP Logic Peering SIP Trunking provides SPPs with the opportunity to increase revenue by providing VoIP services to many of their prospects and customers that were not able to utilize resiliency, efficiency and cost savings with their current MS Lync Platform. This can provide a new source of revenue that was not previously available to the SPP. Feature SIP Trunking to MS Lync: Feature SIP Trunking is the most versatile and effective of the SIP Trunking platform options available for VoIP Logic s Service Providers Partners (SPPs) who sell to enterprise customers that are migrating to a MS Lync platform or who wish to enhance the capability of that platform with additional flexibility, control and resiliency that VoIP Logic Feature SIP Trunking provides. Implementing Feature SIP Trunking involves direct peering to the BroadWorks application server. Figure 4: VoIP Logic Feature SIP Trunking Platform to MS Lync Server protocol flow visualization Feature SIP Trunking is a great way to deliver the benefits of the SIP Peering Platform, while also allowing an end-user customer to take advantage of the ability to utilize Hosted VoIP features in an enhanced or hybrid environment with MS Lync configurations. Using Feature SIP Trunking as unified communications link to the VoIP Logic PaaS infrastructure, provides SPPs with the opportunity to increase revenue by offering Hosted VoIP services to MS Lync prospects and customers, whether they are interested in a more resilient, flexible SIP Trunking environment or they wish to integrate their MS Lync configurations platform into Unified Communications services. 3
5 All of VoIP Logic s SIP Trunking offerings reside on our state-of-the-art Peering SIP Trunking Platform, complete with technology and geographic failover support, but Feature SIP Trunking provides an additional layer of flexibility and disaster recovery through its ability to integrate with Hosted VoIP collaboration, mobility, forwarding, overflow and queuing feature sets. VoIP Logic SIP Trunking service is compliant with MS Lync, so you never have to worry that an update might interrupt service for your MS Lync customers. Benefits of VoIP Logic Direct Peering SIP Trunking to MS Lync server VoIP Logic s multiple option Peering SIP Trunking platform provides Service Providers with a balance of cost, flexibility, feature functionality and redundancy. VoIP Logic Peering SIP Trunking includes: Figure 5: VoIP Logic Resilient Infrastructure visualization - Ability to converge voice and data on a single network serving your customer s MS Lync server needs, along with their Data needs, which can reduce monthly line expenses and operating costs. - Reduces administrative expense for the SPP and the customer. - Current SPP Portals provide easy to implement processes for SPPs to connect Peering or Feature SIP Trunking to their customer s MS Lync Servers. - Adds Enhanced SIP Trunking functionality while maintaining current user environment. - Includes a Disaster Recovery solution available to redirect incoming calls to the destination of customer s choice as needed. When it is most useful to use VoIP Logic Peering SIP Trunking for connectivity to an MS Lync customer premise server? VoIP Logic Peering SIP Trunking is especially useful for single MS Lync locations that have require on-site redundancy and disaster recovery capabilities, but do not need the sophistication of multi-location or mobility support and Hosted functionality that Feature SIP Trunking provides. 4
6 Benefits of VoIP Logic Feature SIP Trunking an MS Lync PBX Server: Figure 6: VoIP Logic Feature SIP Trunking visualization Feature SIP Trunking provides the most advanced and versatile support for SIP Trunking available by utilizing the BroadWorks SIP Trunking functionality on VoIP Logic s core platform: - Feature SIP Trunking provides a single network serving your MS Lync platform, data and Internet requirements, without the need for expensive separate access for Voice Communications. Reduces monthly line expense Minimal initial investment Reduces administrative expense - Leverages customer s investment in MS Lync platform with additional resilience and Hosted PBX integration capabilities. - Adds functionality while maintaining current user environment for easy implementation. - Provides disaster recovery solutions to redirect incoming calls to destination of customer s choice as needed. - Supports near real time Out of Service porting between sites via a customer accessible Portal supports the most demanding High Availability business environments. - Feature SIP Trunking bursting and multilocation queuing capabilities allows a customer to reduce the number of baseline SIP pathways needed, while still allowing for short term, high volume voice traffic increases. This provides a cost effective alternative to Standard SIP Trunking configurations, while providing a more flexibility, business continuity, along Hosted Application options. Figure 6: UCCS visualization 5
7 - Support for SIP Trunking to the VoIP Logic s UCCS Soft Devices. VoIP Logic Feature SIP Trunking provides an extra layer of Flexibility and Resilience when SPPs combine UCCS with Feature SIP Trunking connections to MS Lync. Using UCCS allows MS Lync users al the mobility and collaboration capabilities (Voice, Video, IM, Presence and Call Control) that SPPs currently provide to their Hosted PBX users who utilize VoIP logic UCCS end points - Our optional easy to use end-user customer accessible Loki Portal makes SIP Trunking management, queuing, mobility support and control, easy and efficient to operate across locations and groups for any customer administrator. When it is most useful to use VoIP Logic Feature SIP Trunking for connectivity to an MS Lync customer premise server: Feature Hosted Feature SIP Trunking is preferred in multi-location MS Lync or MS Lync/Hosted PBX hybrid implementations. It is also useful when a customer requires the highest levels of resiliency and availability. For more information on our various SIP Trunking options, please review additional detail at The VoIP Logic Solutions SIP Trunking Website, along with more detailed information at the VoIP Logic Service Providers Portal. You can also contact your VoIP Logic Account Manager or complete the VoIP Logic contact request at: 6
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