Training Curriculum for Key Competence 7 * : SENSE OF INITIATIVE AND ENTREPRENEURSHIP (ENGLISH)

Transcription

1 Certification Standard for European Reference Framework Key Competencies Training Curriculum for Key Competence 7 * : SENSE OF INITIATIVE AND ENTREPRENEURSHIP (ENGLISH) *KC 7 according to the European Reference Framework (ERF) Work Package : 2 Deliverable: 5 LEADER of KC7 : MMC CERF LdV TOI Project No GR1-LEO Project Coordinator: DIMITRA ITD This project has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein

2 ERF Key Competences for Lifelong learning Page 2

3 Key competences for lifelong learning according to European Reference Framework (ERF) Lifelong learning has become a necessity for all citizens. We need to develop our skills and competences throughout our lives, not only for our personal fulfillment and our ability to actively engage with the society in which we live, but for our ability to be successful in a constantly changing world of work. The knowledge, skills and aptitudes of the European workforce are a major factor in the EU s innovation, productivity and competitiveness. Growing internationalization, the rapid pace of change, and the continuous roll-out of new technologies mean that Europeans must not only keep their specific job-related skills up-todate, but also possess the generic competences that will enable them to adapt to change. People s competences also contribute to their motivation and job satisfaction in the workplace, thereby affecting the quality of their work. The ways in which we access information and services continue to change. We need new competences to master a whole new digital world, not only by acquiring technical skills, but also by gaining a deeper understanding of the opportunities, challenges and even ethical questions posed by new technologies. The Council and the European Parliament adopted, at the end of 2006, a European Framework for Key Competences for Lifelong Learning. The Framework identifies and defines, for the first time at the European level, the key competences that citizens require for their personal fulfillment, social inclusion, active citizenship and employability in our knowledge-based society. So, competences can be defined as a combination of knowledge, skills and attitudes appropriate to the context. The Reference Framework sets out eight key competences: 1. Communication in the mother tongue (KC 1) 2. Communication in foreign languages (KC 2) 3. Mathematical competence and basic competences in science and technology (KC 3) 4. Digital competence (KC 4) 5. Learning to learn (KC 5) 6. Social and Civic competences (KC 6) 7. Sense of Initiative and entrepreneurship (KC 7) 8. Cultural awareness and expression (KC 8) ERF Key Competences for Lifelong learning Page 3

4 The Key competences are all considered equally important, because each of them can contribute to a successful life in a knowledge society. Many of the competences overlap and interlock: aspects essential to one domain will support competence in another. Competence in the fundamental basic skills of language, literacy, numeracy and in information and communication technologies (ICT) is an essential foundation for learning and supports all learning activities. There are a number of themes that are applied throughout the Reference Framework: critical thinking, creativity, initiative, problem-solving, risk assessment, decision-taking and constructive management of feelings play a role in all eight key competences. The CERF Training Curriculum aims to develop innovative training methodologies and curricula for five of the key competences according to European Reference Framework-ERF and a multimedia certification model for acquired knowledge, skills and attitudes of key competence: Sense of Initiative and Entrepreneurship. The five key competences according to European Reference Framework-ERF which will be analyzed and developed by CERF project are: Communication in foreign languages (KC 2) Digital competence (KC 4) Social and Civic competences (KC 6) Sense of Initiative and entrepreneurship (KC 7) Cultural awareness and expression (KC 8) Specifically for the above competences the training material developed consists of two separate manuals: 1 st the Training Curriculum and 2 nd the Trainer s Package: The material you are now reading is the Training Curriculum (1 st manual). The training curriculum introduces the Key Competence and determines the general aim of the overall training course, it also determines per each chapter the specific aim, learning objectives in terms of Knowledge, Skills and Attitudes and the detailed contents. At the end, the above content breakdown is presented in a form of a Short Description table too. The Trainer s Package (2 nd manual), which you may find in the CD, has been developed as a second separate manual and is enriched with theoretical material, contents and methodology approaches per each Key Competence for the trainer to use. It includes the trainer s methodology, i.e. the analyzed chapter introduced in the training curriculum, and describes the training techniques, tools and equipment used in each chapter. In the Annexes you may also find detailed training tools and guidelines to be used in the classroom (e.g.: ppts, Exercises, videos, etc). This specific training curriculum is focuses on the Key Competence No 7: Sense of Initiative and Entrepreneurship English ERF Key Competences for Lifelong learning Page 4

5 CONTENT 1. Introduction to KC, and General description of the program Content of the training course (Short description) General aim of the training course Certification Objectives of the training course (according to ERF) Learning Objectives regarding Knowledge Learning Objectives regarding Skills Learning Objectives regarding attitudes Expected impact for citizens by developing this Key Competence Training Contents Detailed Description Short Description ERF Key Competences for Lifelong learning Page 5

6 I) TRAINING CURICULUM 1. Introduction to KC, and General description of the program Existing courses on Entrepreneurship tend to focus on strategic business planning and on the development of a new business strategy. The focus of the current module is distinct from the traditional courses on Entrepreneurship, in that it is based on the conceptualization of the Key Competence Sense of Initiative and Entrepreneurship as defined by the European Reference Framework (ERF). Based on the ERF, the Key Competence Sense of Initiative and Entrepreneurship is defined in terms of knowledge, skills and attitudes as follows: Entrepreneurship has an active and a passive component: it comprises both the propensity to induce changes oneself and the ability to welcome, support and adapt to innovation brought about by external factors. Entrepreneurship involves taking responsibility for one s actions, positive or negative, developing a strategic vision, setting objectives and meeting them, and being motivated to succeed. The current module looks into six major chapters that cover the components of this Key Competence. Entrepreneurship Concept & Basic Principles Personal SWOT Analysis, Goal Setting and Motivation for Success, Project Management, Team Building Business Ethics and Innovation and Change Therefore, this module does not only target entrepreneurs (that is people setting up their own business). It is a module that targets every European that desires to have quality of personal life as well as a prosperous career. Through this unique approach to entrepreneurship, the course provides a solid background on the major modules and also hands on experience with the use of innovative, experiential training tools. Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 6

7 2. Content of the training course (Short description) 2.1 General aim of the training course The general aim of this training course is to develop the key competence "Sense of initiative and entrepreneurship" as described by the ERF. As mentioned by ERF entrepreneurship has an active and a passive component and deals with the propensity to bring about innovation as well as the ability to welcome innovation and change. To be able to achieve the above, specific knowledge, skills and attitudes must be developed. This training module adopts a structured view of entrepreneurship that: 1. Distinguishes between entrepreneurship as well in business vs entrepreneurship as used by ERF 2. Develops a model of the ERF key competence 8 to facilitate a structured and systematic method of development. In accordance to this model Entrepreneurship and initiative competence is presented by the figure below: Personal Swot analysis Goal Setting and Motivation for Success Innovation and Change Project Management Business Ethics Team Building Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 7

8 The above model provides a clearly defined and systematic approach for the development of the competence since it clarifies the thematic issues one should master in order to develop the ERF Key competence 7 namely: Personal SWOT analysis, goal setting and motivation for success Project Management Team building (being a team player) Business Ethics Innovation and Change The training course deals with each of the issues mentioned above separately while at the same time it deals with the relationships between these issues. 2.2 Certification The main principles upon which the certification methodology is developed is that the certification process should be integrated into the learning process. The main certification methodologies used for the certification of skills, knowledge and competencies for Key Competence 7 Sense of Initiative and Entrepreneurship are: - The In Application Methodology: The most important advantage of this testing methodology is the fact it is designed in such a way so as to examine the application of knowledge rather than the recall of information. Moreover, it is acclaimed for its high validity and reliability in testing skills. - The Paper and Pencil Methodology: the main techniques used are multiple choice questions, problem solving applications etc. The main axes of the certification scheme involve: a. The development of a reliable and valid Testing Methodology b. Application of an acceptable Supervising Procedure Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 8

9 c. Testing Questions: The pool of the testing questions developed cover the entire syllabus and all the training material. Moreover, the testing questions guarantee the coverage of all types of the pre-defined knowledge, skills and attitudes described in the curriculum. The quantity and the wording of the testing questions is taken into consideration, in the sense that the pool of the testing questions should cover all the material described. Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 9

10 3. Objectives of the training course (according to ERF) Taking into account the definition of knowledge, skills and competences within the EQF, the experts defined competence as "a demonstrated ability to apply knowledge, skills and attitudes for achieving observable results". Consequently, the related descriptions will embed and integrate knowledge, skills and attitudes. 3.1 Learning Objectives regarding Knowledge In the context of EQF, knowledge is described as theoretical and/or factual. The learning objectives of the program for the acquisition of Knowledge, set of know-what I learn the way that something is made are Knowledge of available opportunities in order to identify those suited to one s own personal, professional and/or business activities. 3.2 Learning Objectives regarding Skills In the context of EQF, skills are described as cognitive (involving the use of logical, intuitive and creative thinking) and practical (involving manual dexterity and the use of methods, materials, tools and instruments). The learning objectives of the program for the acquisition of Skills I am able to do something are Skills for planning, organizing, analyzing, communicating, doing, de-briefing, evaluating and recording. Skills for project development and implementation. Ability to work co-operatively and flexibly as part of a team. Ability to identify one s personal strengths and weaknesses. Ability to act proactively and respond positively to changes. Ability to identify the major aspects of Business Ethics Ability to assess and take risks as and when warranted Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 10

11 3.3 Learning Objectives regarding attitudes The learning objectives of the program at the level of attitudes, cognitive and relational capacity I am able to respond effectively in professional, personal and social situations are: Disposition to show initiative. Positive attitude to change and innovation. Willingness to identify areas where one can demonstrate the full range of enterprise skills for example at home, at work and in the community. Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 11

12 4. Expected impact for citizens by developing this Key Competence To realize the impact of the training course one should consider the key characteristics of Europe today both as a working as well as a living environment. The following should be listed: Working Environment Intense competition Need for increase in productivity (as a response to the competition) Living Environment The requirements of knowledge, skills and attitudes for one to live in Europe are very high. The presence of technology (e.g. e-government), bureaucracy, increased cost of living etc impose the need for more knowledge and skills today than in the past Changes are fast and European citizens must be able to adopt fast. Need for innovative products and services (as a response to the competition) Labour market is very competitive (since unemployment is high) In general, it is no longer an issue of whether changes will take place. It is how often, what the size of the consequences is and how quickly we have to respond. A traditional approach to entrepreneurship was that it was a competence needed by people starting a new business. This is not the scope of ERF. ERF adopts a more open minded approach where entrepreneurship is a competence everyone should have in order to live and work in the European Union. Entrepreneurship is no longer just a business issue. It is the ability one has to manage projects (not necessarily in the workplace but also in his/her personal life) to work together with others for the achievement of common goals, to be able to respond to change as well as to cause change and innovation if needed and to be able to motivate himself and others to respond to the challenges of the new era. This is what this training course is all about and this is the impact it will have on any European citizen. Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 12

13 5. Training Contents 5.1 Detailed Description Chapter A. ENTREPRENEURSHIP CONCEPT & BASIC PRINCIPLES - 4 hours a) Introduction to the chapter: This chapter provides the framework for the competence and introduces the learner to the contents of the training programme for the specific competence. More specifically, the four main areas of the competence are introduced namely: Personal SWOT analysis, Goal setting and Motivation for success Project management Team building Innovation and change This chapter also deals with the relationships between the four different areas and explains how these relationships affect the entrepreneurship competence of the learner b) Main Aim & objectives: After the completion of this section the learners will be able to: Understand and describe the competence of entrepreneurship Analyse the competence into its key elements Describe the relationships between the key elements of the competence c) Key words: Goal setting, objective setting, entrepreneurship, project management, team building, innovation, change d) Expected Learning outcomes: Knowledge level - To gain basic knowledge on the general rules of the class - To be able to understand the difference between the term entrepreneurship as used in business vs. as used in ERF - To define entrepreneurship in business terms and describe the qualities of a good entrepreneur - To be able to understand the basic rules of Successful Entrepreneurship - To be able to understand the basic characteristics of an intelligent Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 13

14 entrepreneur - To describe the entrepreneurship competence as defined by the ERF Skill s level Level of attitudes - No skills are associated with this chapter - To adopt a positive attitude towards the training module - To adopt a positive attitude towards the course - To adopt a more 'open minded approach' to entrepreneurship e) Detailed Contents and Indicative Duration: A: ENTREPRENEURSHIP CONCEPT & BASIC PRINCIPLES 4 HOURS Α.1 Introduction to entrepreneurship 1 hour A.1.1 Introduction to the class - Trainers introduction - ice-breaking [ the trainer can select from a list of ice breaking activities presented in Annex 3] A.1.2 Introduction to the course - Educational contract - the rules of the class A.1.3 Introduction to entrepreneurship - The concept of entrepreneurship - Team exercise: Define entrepreneurship - Present the results to the group - The term of entrepreneurship (as used in business) - The competence of entrepreneurship as specified by the ERF A.2. The term of entrepreneurship as used in business 1.5 hours A.2.1 The 10 Rules of Successful Entrepreneurship (Reid Hoffman) A.2.2 The intelligent entrepreneur ( by Bill Murphy) A.3. The term of entrepreneurship as used in ERF 1.5 hours A.3.1 Four different dimensions of ERF - Presentation to the group of the knowledge, skills and attitudes as presented in ERF - Group work for the definition of the dimensions (The structure of entrepreneurship) - Relationships between dimensions (Group work and presentation to the class) Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 14

15 Chapter B. PERSONAL SWOT ANALYSIS, GOAL SETTING AND MOTIVATION FOR SUCCESS-9.5 hours a) Introduction: The second chapter of the curriculum deals with the issue of goal setting as the starting point of entrepreneurship. For the goals to be SMART, the person must be able to able to identify and recognize his/her strengths and weaknesses as well as the available opportunities and the possible threats. This chapter goes further into the issue of motivation for success, making a clear distinction between one's ability to motivate himself/ herself to success and his/her ability to motivate others for success. b) Main Aim & objectives: After the completion of this chapter the learners will be able to: 1. Identify the importance of attitude as the key to success in entrepreneurship 2. Identify their own strengths and weaknesses using SWOT analysis 3. Identify possible opportunities for own personal, professional and business activities 4. Achieve self motivation for success as well as motivation of team for success c) Key words: [SWOT analysis] [SMART] [Goals] [Objectives] [Personal] [Professional] [Self Motivation] [Motivation] Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 15

16 d) Expected Learning outcomes: Knowledge level - Understand the triangle of success (attitudes, behavior and techniques) - Knowledge of available opportunities in order to identify those suited to one s own personal, professional and/or business activities - Understand appropriate attitude and behavior towards entrepreneurship - Understand the meaning of SMART objectives - Understand what is motivation and why it is important - To be able to understand the difference between short and long term goals - Distinguish between motivation of self and others - Understand the expectancy theory of motivation Skill s level - Has the skills to use the SWOT analysis to identify one s personal strengths and weaknesses as well as to identify opportunities and treats - Has the skills to set SMART objectives - Has the skills to use techniques for personal goal setting - Has the skills to use techniques for self motivation and motivation of others Level of attitudes - To develop a positive attitude towards ones self-image and possibility for success as a key factor for the success coming through the use of specific techniques (that is techniques are not enough) - Has a positive attitude towards self to enable self motivation e) Detailed Contents: B. PERSONAL SWOT ANALYSIS, GOAL SETTING AND MOTIVATION FOR SUCCESS 9.5 HOURS B.1 The triangle of success- Attitude- Behaviour and Techniques 0.5 hours B.1.1 Presentation of the triangle - Attitudes - Behaviour - Techniques Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 16

17 B.2. Personal SWOT analysis 1 hour 50 min B.2.1 The concept of SWOT analysis - SWOT analysis on a personal level - personal strengths and weaknesses and how they affect personal and professional success - identification of opportunities for personal, professional and business activities - identification of threats affecting personal, professional and business activities - SWOT analysis on a personal level and entrepreneurship - Group Discussion - Experiential exercise: SWOT Analysis B.3. Goal setting 2 hours 40 min B.3.1 SMART goals - Examples of goals - Advantages from setting goals - Exercise: goal setting B.3.2 Personal goal setting (Stephen Covey) - Techniques for personal goal setting - Goals in six areas of life - Family and Home - Financial and Career - Spiritual and Ethical - Physical and Health - Social and Cultural - Mental and Educational B.3.3 Professional goal setting - Long term and short term goals - Examples Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 17

18 B.4. Motivation for success 4.5 hours B.4.1 Self motivation - Definition of self motivation - Self Motivation in Maslow's hierarchy of needs - Importance of self motivation - Self motivation techniques - Have a cause - Have a dream - Be hungry - Have your own race - Take one more step - Let go of the past - Watch the video: Stay hungry, stay foolish by Steve Jobs [video explained and analyzed in training tools] - Watch the video: FISH [video explained and analyzed in training tools] - Watch the video: Ken Kamler: Medical Miracle on everest [video explained and analyzed in training tools] - Self motivation and entrepreneurship - Discussion B.4.2 Motivation of others - Motivation theories - Herzberg's two-factor theory B.4.3 Motivation and entrepreneurship - Porter and Lawler (1968) Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 18

19 Chapter C. PROJECT MANAGEMENT - 19 hours a) Introduction: This chapter aims to introduce the learners to the concept of project management. More specifically, through this chapter the learners will acquire skills for analyzing the needs the project should satisfy, plan and organize the project as well as develop and implement. The learners will also acquire competences for communicating with the project team or the client/sponsor of the project, de-briefing, evaluate the project results as well as recording. b) Main Aim & objectives: After the completion of this training the learners will be in a position to 1. Understand the basic concept of project and project management 2. Analyse the requirements of the sponsor adequately in order to plan a project that will satisfy these requirements 3. Plan, implement and monitor the project using appropriate tools and techniques c) Key words: [Project Management] [Project] [Sponsor] [Needs Analysis] [Planning] [Monitoring] [Control] [Quality Assurance] [Project Life Cycle] Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 19

20 d) Expected Learning outcomes: Knowledge level Skill s level Level of attitudes - Understand the concept of project and its distinguishing characteristics from routine work - Understand project management and the basic principles of the PDCA procedure - Understand the importance of the project scope statement - Understand how a project is broken down into work packages - Be able to understand the planning activities and the risk analysis required for a project - Understand project management planning principles - Understand the basic principles for acquiring and developing a team - Be able to recall the procedure for monitoring and controlling a project - Be able to understand the importance of using progress reports and having progress review meetings and be able to recall the 14 points of controlling product quality - Be able to develop a project scope statement for a project - Be able to perform work breakdown structure - Skills for planning, organising, analysing, communicating, doing, debriefing, evaluating and recording - Skills for project design, development and implementation - Skills for identification, analysis and response to risks affecting the project - No attitudes related to this chapter a) Detailed Contents: C. PROJECT MANAGEMENT 19 HOURS C.1 Basic principles of project management 2.5 hours C.1.1 The concept of a project - Definition of projects - Characteristics of projects - Exercise: Project or not - Project Life Cycle - Project stakeholders Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 20

21 C.1.2 The concept of project management - Definition of project management - Basic principles of project management - The procedure of project management- PDCA C.2. Project Planning C.2.1 Requirement analysis - Development of the project scope statement C.2.2 Create WBS - Breakdown of the project into work packages C.2.3 Other planning activities - Activity definition and sequencing - Resource estimation - Duration estimation - Scheduling - Cost estimating - Budgeting - Quality planning - Designing the allocation f Human Resources - Communications planning - Risk analysis - Plan purchases and acquisitions - Ten golden rules of project risk management C.2.4 Project Management Plan - what it is and what it is not - Introduction to the sections of the project management plan C.3. Project Implementation 5.5 hours 4 hours C.3.1 Direct and manage project execution - Acquire project team - Develop project team - Information distribution Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 21

22 C.4. Project Monitoring and Control 3 hours C.4.1 Monitoring and control - The importance of Milestones - Procedures for monitoring and control - Integrated change control - Confirmation of field - Quality control C.4.2 Monitoring tools - Progress reports - Progress review meetings - Adhoc meetings - 14 points for controlling product quality C.5 Exercises 4 hours C.5.1 Case study analysis: Save the Troodos House C.5.2 Experiential exercise: Business start up Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 22

23 Chapter D. TEAM BUILDING 9.5 hours a) Introduction: The purpose of this chapter is for the learners to understand what a team is and to realize the value of effective teams. Moreover, through this module the learners will be able to communicate effectively in a team, use team building techniques to improve the results of the team as well as their own contribution to the results of the team. b) Main Aim & objectives: After the completion of this module the participants will be in a position to: Understand the concept of team and team working Understand different kinds of personalities in a team and what each of them has to offer to the team results Communicate effectively Resolve conflict c) Key words: Team, team roles, team characteristics, stages, communication, active listening, collaboration, conflict, conflict resolution Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 23

24 d) Expected Learning outcomes: Knowledge level Skill s level Level of attitudes - Understand the concept of the team - Understand the characteristics of a team - Understand the stages of team development - Understand the characters and the role each of them has in team work - Understand basic concepts of communication and active listening - Understand the basic conflict styles - Ability to work co-operatively and flexibly as part of a team - Ability to communicate effectively using voice and body language - Ability to resolve conflict - Develop positive attitude towards team working - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen - Positive attitude towards collaboration and conflict resolution a) Detailed Contents: D. TEAM BUILDING 9.5 HOURS D.1 Definition and characteristics of a team 2 hours D.1.1 Team and team working - Definition of a team - Sayings related to teams and team work and analysis - Introductory exercise on team building: Let s build bridges - Characteristics of a team D.1.2 The stages of team development - Characteristics of different stages D1.3 Characters and roles in a team - Different kind of characters in a team - Different roles in a team and the importance of each Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 24

25 D.1.4 Tips for successful team building - Clear expectations - Commitment - Competence - Control - Collaboration - Communication - Consequences D.1.5 Ability to work cooperatively - Effectiveness - Appropriateness - Responsiveness D.1.6 Watch the video; The Kingdom was lost [video explained and analyzed in training tools] - Key messages D.2. Effective communication in teams 4 hours 10 min D.2.1 Communication in general - Internal and External communication - The dimensions of a message - Words - Body language - Tone of Voice D.2.2 Verbal communication - The magic of words - The tone and other characteristics of voice D.2.3 Non verbal communication - Innate or acquired non verbal signals - Understanding body language - Gestures and expressions that support communication - the handshake - Head gestures - Eyes - Mouth - Posture - Distances and positions - Group Exercise: Understand body language [exercise explained and analyzed in training tools] Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 25

26 D.2.4 Active Listening - Understanding active listening - Active listening techniques - Exercise: Guess the picture [exercise explained and analyzed in training tools] - Advantages of active listening - Role play: Active listening D.3 Conflict and conflict resolution 3 hours 20 min D.3.1 Conflict Styles - Avoidance - Accommodation - Competition - Compromise - Collaboration D.3.2 Techniques for conflict resolution - Exercise: Thomas Kilmann questionnaire [exercise explained and analyzed in training tools] - Conflict resolution exercise: Andrew and John D.3.3 Being a team player: Experiential exercise on team building Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 26

27 Chapter E. a) Introduction: BUSINESS ETHICS - 3 hours & 20 minutes The fifth chapter of the curriculum deals with Business Ethics which beyond any doubt should be on top priority of any enterprise. A person needs to be aware of the different dimensions of business ethics including Corporate Social Responsibility, Environmental Ethics and Sustainable growth, Fair trade, Human rights, Fair business practice and Health and Safety, and should be able to take all actions in order to ensure these are in place. b) Main Aim & objectives: After the completion of this chapter the learners will be able to: 1. Identify the major aspects of business ethics as essentials to success in entrepreneurship 2. Understand the importance of respecting the environment during the function of the enterprise as well as the significance of sustainable growth 3. Recognize the value of fair trade as well as the value of fair business practice 4. Understand the significance of respecting human rights of other people working at the enterprise as well as the importance of ensuring health and safety at the workplace c) Key words: [Corporate Social Responsibility] [Environmental ethics] [Sustainable growth] [Fair trade] [Human rights] [Fair Business Practice] [Health and safety] d) Expected Learning outcomes: Knowledge level Skill s level Level of attitudes - Understand the major aspects of business ethics - Understand the importance of issues concerning the environment - Understand how sustainable growth is related to business success - Understand obligations towards fair trade and fair business practice - Understand obligations regarding human rights of employees - Understand the importance of health and safety at the workplace - Not applicable in this chapter - To develop positive attitude towards business ethics and in particular towards environmental issues, trade, business practices, human rights, and health and safety. Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 27

28 Detailed Contents: E. BUSINESS ETHICS 3 HOURS & 20 MIN E.1 Business ethics 0.5 hours - Definition - Importance E.1.1 Corporate Social Responsibility - Original definition from European Commission - Revised definition - The different aspects E.2 Environmental ethics 20 minutes - Green entrepreneurship - Pollution - Debatable areas E.3 Sustainable Growth 20 minutes - Sustainable development - Definitions E.4 Fair trade 20 minutes - Ethical trade movement - Workers rights - Behaviour of buying companies E.5 Human rights 30 minutes - Definition - Dimensions - The law E.6 Fair Business Practice 20 minutes - Legal obligations - Transparency - Fair competition E.7 Health and Safety at workplace 20 minutes - Definition - Objectives Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 28

29 E.8 Lessons from the case study of Toyota 20 minutes - Growth - Risk management - Suppliers - Responsibility - Long term view E.9 Exercises 20 minutes E.9.1 Case study: Ethical or not ethical (Michael Thomas) E.9.2 Case study: Ethical or not ethical (Annie Hudson) Chapter F. INNOVATION AND CHANGE 7.5 hours a) Introduction: This chapter deals with the element of innovation and change, two issues that are central in the element of entrepreneurship. As noted in the definition of the competence, entrepreneurship has an active and a passive component: the propensity to bring about innovation oneself but also the ability to welcome and support innovation. The main theme covered by this chapter revolves around this active and passive component. b) Main Aim & objectives: After the completion of this chapter the learners will be able to: 1. identify the meaning of creativity and innovation 2. distinguish between different approaches to innovation 3. Identify opportunities for innovation and act accordingly 4. Manage change c) Key words: [Innovation] [Change] [Creativity] [Innovation approach] Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 29

30 d) Expected Learning outcomes: Knowledge level Skill s level Level of attitudes - Understand creativity and innovation and its advantages - Understand different approaches to innovation as well as styles of innovation - Understand the connection between innovation and entrepreneurship - Understand the characteristics of change - Understand the steps to successful change and understand change management issues - Ability to identify opportunities for innovation - Ability to act proactively and respond positively to changes. - Ability to manage change - Ability to assess and take risks as and when warranted - Positive attitude to change and innovation - Positive attitude towards risk e) Detailed Contents: F. INNOVATION AND CHANGE 7.5 HOURS F.1 Creativity and Innovation 3.5 hours F.1.1 Definitions and importance - Define creativity and innovation - Importance - Experiential exercise: Creativity (matches) F.1.2 Approaches to innovation - the six more common approaches to innovation - Connecting innovation to profit - Experiential exercise: Balls F.1.3 Styles of innovation - visioning - modifying - exploring - experimenting - Experiential exercise: Numbers Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 30

31 F1.4 Opportunities for innovation - Techniques for identification of opportunities for innovation F.2 Change management 3 hours F.2.1 Characteristics of change - Characteristics of change - Change in personal life - Change in professional life F.2.2 Change management (John Kotter) - Eight steps to successful change - Change management issues F.2.3 Responsibility for managing change - Involve people - Leadership and management style - Other techniques (workshops etc) F.2.4 Positive attitude to innovation and change - Exercise: Test your innovation IQ [exercise explained and analyzed in training tools] F.3 Risk taking 1/2 hour F.3.1 Risk in life - The 5 most important risks you have to take in life. - Discussion F.4 Module completion and evaluation 1/2 hour Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 31

32 5.2 Short Description CHAPTERS (Duration hours) COMPETENCES (ERF) Knowledge Skills Attitudes A. ENTREPRENEURSHIP CONCEPT & BASIC PRINCIPLES (4 hours) A.1 Introduction to entrepreneurship (1 hour) A.1.1 Introduction to the class - Trainers introduction - ice-breaking A.1.2 Introduction to the course - Educational contract - the rules of the class - To gain basic knowledge on the general rules of the class. - To adopt a positive attitude towards the training module. - To adopt a positive attitude towards the course. Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 32

33 A.1.3 Introduction to entrepreneurship - The concept of entrepreneurship - Team exercise: define the definition of entrepreneurship - Present the results to the group - The term of entrepreneurship (as used in business) - The competence of entrepreneurship as specified by the ERF - To be able to understand the difference between the term entrepreneurship as used in business vs. as used in ERF - To define entrepreneurship in business terms and describe the qualities of a good entrepreneur - To adopt a more 'open minded approach' to entrepreneurship A 2. The term of entrepreneurship as used in business (1.5hours) A.2.1 The 10 Rules of Successful Entrepreneurship (Reid Hoffman) A.2. 2 The intelligent entrepreneur ( by Bill Murphy) - To be able to understand the basic rules of Successful Entrepreneurship - To be able to understand the basic characteristics of an intelligent entrepreneur Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 33

34 A.3 The term of entrepreneurship as used in ERF (1.5 hours) A.3.1 Four different dimensions of ERF - Presentation to the group of the knowledge, skills and attitudes as presented in ERF - Group work for the definition of the dimensions - The structure of entrepreneurship - Relationships between dimensions - Group work and presentation to the class - To describe the entrepreneurship competence as defined by the ERF Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 34

35 B. PERSONAL SWOT ANALYSIS, GOAL SETTING AND MOTIVATION FOR SUCCESS (9.5 hours) B.1 The triangle of success- Attitude- Behaviour and Techniques (0.5 hours) B.1.1 Presentation of the triangle - Attitudes - Behaviour - Techniques - Understand the triangle of success (attitudes, behaviour and techniques) - To develop a positive attitude towards ones self-image and possibility for success as a key factor for the success coming through the use of specific techniques (that is techniques are not enough) Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 35

36 B.2 Personal SWOT analysis (1 hour and 50 minutes) B.2.1 The concept of SWOT analysis - SWOT analysis on a personal level - personal strengths and weaknesses and how they affect personal and professional success - identification of opportunities for personal, professional and business activities - identification of threats affecting personal, professional and business activities - SWOT analysis on a personal level and entrepreneurship - Group discussion - Experiential exercise: SWOT Analysis - Knowledge of available opportunities in order to identify those suited to one s own personal, professional and/or business activities - Understand appropriate attitude and behaviour towards entrepreneurship - Has the skills to use the SWOT analysis to identify one s personal strengths and weaknesses as well as to identify opportunities and treats Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 36

37 B.3 Goal setting (2 hours and 40 minutes) B.3.1 SMART goals - examples of goals - Advantages from setting goals - Exercise: Goal setting B.3.2 Personal goal setting (Steven Covey) - Goals in six areas of life - Family and Home - Financial and Career - Spiritual and Ethical - Physical and Health - Social and Cultural - Mental and Educational - Understand the meaning of SMART objectives - Has the skills to set SMART objectives - Has the skills to use techniques for personal goal setting Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 37

38 B.3.3 Professional goal setting - Long term and short term goals - examples - To be able to understand the difference between short and long term goals B.4 Motivation for success (4.5 hours) B.4.1 Self motivation - Definition of self motivation - Self motivation in Maslow s hierarchy of needs - Importance of self motivation - Self motivation techniques - Have a cause - Have a dream - Be hungry - Have your own race - Take one more step - Let go of the past - Watch the video: Stay hungry, stay foolish by Steve Jobs - Watch the video: FISH - Watch the video: Ken Kamler: Medical Miracle on Everest - Understand what is motivation and why it is important - Has the skills to use techniques for self motivation and motivation of others - Has a positive attitude towards self to enable self motivation Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 38

39 - Self motivation and entrepreneurship - Discussion B.4.2 Motivation of others - Motivation theories - Herzberg's two-factor theory - Distinguish between motivation of self and others - Has the skills to use techniques for self motivation and motivation of others B.4.3 Motivation and entrepreneurship - Potter and Lawler expectancy theory of motivation - Understand the expectancy theory of motivation Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 39

40 C. PROJECT MANAGEMENT (19 hours) C.1 Basic principles of project management (2.5 hours) C.1.1 The concept of a project - Definition of projects - Characteristics of projects - Exercise: Project or not - Project Life Cycle - Project stakeholders - Understand the concept of project and its distinguishing characteristics from routine work C.1.2 The concept of project management - Definition of project management - Basic principles of project management - The procedure of project management- PDCA - Understand project management and the basic principles of the PDCA procedure Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 40

41 C.2 Project Planning (5.5 hours) C.2.1 Requirement analysis - Development of the project scope statement C.2.2 Create WBS - Breakdown of the project into work packages - Understand the importance of the project scope statement - Understand how a project is broken down into work packages - Be able to develop a project scope statement for a project - Be able to perform work breakdown structure C.2.3 Other planning activities - Activity definition and sequencing - Resource estimation - Duration estimation - Scheduling - Cost estimating - Budgeting - Quality planning - Designing the allocation f Human Resources - Communications planning - Risk analysis - Plan purchases and acquisitions - Ten golden rules of project risk management - Be able to understand the planning activities and the risk analysis required for a project - Skills for planning, organising, analysing, communicating, doing, de-briefing, evaluating and recording - Skills for project development and implementation - Skills for identification, analysis and response to risks affecting the project Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 41

42 C.2.4 Project Management Plan - What is and what is not - Introduction to the sections of the project management plan - Understand project management planning principles - Skills for project development and implementation C.3 Project Implementation (4 hours) C.3.1 Direct and manage project execution - Acquire project team - Develop project team - Information distribution - Understand the basic principles for acquiring and developing a team - Skills for project development and implementation C.4 Project Monitoring and Control (3 hours) C.4.1 Monitoring and control - The importance of Milestones - Procedures for monitoring and control - Be able to recall the procedure for monitoring and controlling a project - Skills for project development and implementation Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 42

43 C.4.2 Monitoring tools - Progress reports - Progress review meetings - Adhoc meetings - 14 points for controlling product quality - Be able to understand the importance of using progress reports and having progress review meetings and be able to recall the 14 points of controlling product quality - Skills for project development and implementation C.5 Exercises (4 hours) C.5.1 Case study analysis: Save the Troodos House - Skills for project design development and implementation C.5.2 Experiential exercise: Business start up - Skills for project design development and implementation Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 43

44 D. TEAM BUILDING (9.5 hours) D.1 Definition and characteristics of a team (2 hours) D.1.1 Team and team working - Definition of a team - Sayings related to teams and team work and analysis - Understand the concept of the team - Understand the characteristics of a team - Develop positive attitude towards team working D.1.2 The stages of team development - Characteristics of different stages - Understand the stages of team development D.1.3 Characters and roles in a team - Different kind of characters in a team - Different roles in a team and the importance of each D.1.4 Tips for successful team building - Clear expectations - Commitment - Competence - Control - Collaboration - Communication - Consequences - Understand the characters and the role each of them has in team work - Ability to work cooperatively and flexibly as part of a team - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 44

45 D.1.5 Ability to work cooperatively - Effectiveness - Appropriateness - Responsiveness - Ability to work cooperatively and flexibly as part of a team - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen D.1.6 Watch the video; The Kingdom was lost - Key messages - Ability to work cooperatively and flexibly as part of a team - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen D.2 Effective communication in teams (4 hours & 10 minutes) D.2.1 Communication in general - Internal and External communication - The dimensions of a message - Words - Body language - Tone of Voice - Understand basic concepts of communication and active listening - Ability to communicate effectively using voice and body language - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 45

46 D.2.2 Verbal communication - The magic of words - The tone and other characteristics of voice D.2.3 Non verbal communication - Innate or acquired non verbal signals - Understanding body language - Gestures and expressions that support communication - The handshake - Head gestures - Eyes - Mouth - Posture - Distances and positions - Group Exercise: Understand body language - Understand basic concepts of communication and active listening - Understand basic concepts of communication and active listening - Ability to communicate effectively using voice and body language - Ability to communicate effectively using voice and body language - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen D.2.4 Active Listening - Understanding active listening - Active listening techniques - Exercise: Guess the picture - Advantages of active listening - Role play: Active listening - Understand basic concepts of communication and active listening - Ability to communicate effectively using voice and body language - Positive attitude for taking responsibility for one's actions - Positive attitude for 'making it happen Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 46

47 D.3 Conflict and conflict resolution (3 hours & 20 minutes) D.3.1 Conflict styles - Avoidance - Accommodation - Competition - Compromise - Collaboration - Understand the basic conflict styles D.3.2 Techniques for conflict resolution - Exercise: Thomas Kilmann questionnaire - Conflict resolution exercise: Andrew and John - Ability to resolve conflict - Positive attitude towards collaboration and conflict resolution - Positive attitude towards team work D.3.3 Being a team player: Experiential exercise on team building - Ability to work cooperatively in a team Training Curriculum for KC 7: Sense of Initiative and Entrepreneurship English Page 47