COURSES OFFERED ERASMUS STUDENTS IN ACADEMIC YEAR 2010/11

Transcription

1 COURSES OFFERED ERASMUS STUDENTS IN ACADEMIC YEAR 20 Introduction Courses can be planned in Fall (Autumn) semester (October-January) or in Spring semester (February-June) or in Full year (one course continued in both semesters). Notice: usually in Polish universities semesters are called in another way: Fall=Winter and Spring=Summer. Information in column called Kopia is valid only for Polish students and means whether this course is English copy of Polish course. ECONOMICS, INTERNATIONAL RELATIONS AND SOCIAL SCIENCES N o Code Title Person ECTS Hours Term Kopia BPE Karol Fall or 1. BUSINESS ETHICS 2 15 tak Fjałkowski Spring CPE CIS CAG IDSE DLD ESM ECGL EOR EEI EIS EUIN FTD FDI HIG INOR ISED CONSUMERS PROTECTION AND EDUCATION IN MODERN MARKET ECONOMY (POLISH AND EU ASPECTS) CREDITO, INNOVAZIONE E SVILUPPO DELLE PICCOLE E MEDIE IMPRESE CULTURAL ASPECTS OF GLOBALISATION DETERMINANTS OF CONTEMPORARY SPATIAL ECONOMY DETERMINANTS OF LOCAL DEVELOPMENT IN THE ASPECT OF GLOBALIZATION AND INTEGRATION PROCESS ECONOMÍA ESPAÑOLA Y MUNDIAL ECONOMIC GLOBALISATION: CONCEPT, INDICATORS AND GOVERNANCE PROBLEMS ECONOMICS OF RELIGION ECONOMICS OF THE EUROPEAN INTEGRATION ELABORATION AND IMPLEMENTATION OF STRATEGIC DOCUMENTS AND PROJECTS Katarzyna Poroś Giuseppe Calzoni 2 15 Lewis Jillings 4 30 Małgorzata Pięta-Kanurska Małgorzata Rogowska Jarosław Chuchla Bożena Baborska Karol Fjałkowski Fall or Spring nie 2 15 Fall nie Fall or Spring nie 4 30 Spring nie 2 15 Fall tak 4 30 Spring nie Jerzy Ładysz 4 30 Niki Derlukiewicz EUROPEAN INTEGRATION Anna Jenik 4 30 FAIR TRADE VS. DEVELOPMENT FOREIGN DIRECT INVESTMENT IN THEORY AND PRACTICE HOW TO IMPROVE MECHANISM OF GLOBALIZATION? INDUSTRIAL ORGANISATION INFRASTRUCTURE IN SOCIAL AND ECONOMIC DEVELOPMENT Sebastian Bobowski Zbigniew Mogiła Sebastian Bobowski Mikołaj Klimczak Małgorzata Rogowska Fall or Spring Fall or Spring Fall or Spring nie nie tak 4 30 Spring nie Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring tak nie nie nie tak 2 15 Spring nie 1

2 DRDLS IRDE INSEC IAT INBU ICF IEC INTEC 26. INMAR 27. INTRD 28. INTRS 29. INEC 30. MACR 31. MANEC 32. MES 33. MICR 34. MONP 35. OPEU 36. PRMAC RKBE RERP SUMKB SMEPE SPO INNOVATING DETERMINANTS OF REGIONAL DEVELOPMENT ON THE EXAMPLE OF LOWER SILESIA INNOVATIONS IN REGIONAL DEVELOPMENT INSTITUTIONAL ECONOMICS INTERNATIONAL AIR TRANSPORT Katarzyna Miszczak Niki Derlukiewicz Bożena Baborska 4 30 Spring nie 4 30 Fall nie 2 15 Łukasz Olipra 4 30 INTERNATIONAL BUSINESS Artur Klimek 4 30 INTERNATIONAL CORPORATE FINANCE INTERNATIONAL ECONOMIC COMPARISONS INTERNATIONAL ECONOMICS INTERNATIONAL MARKETING INTERNATIONAL TRADE INTERNATIONAL TRADE IN SERVICES INTERNATIONALIZATION OF NET ECONOMY Artur Klimek 7 60 Łukasz Olipra 4 30 Zbigniew Mogiła, Sebastian Bobowski Aleksandra Kuźmińska Sebastian Bobowski Magdalena Rudnicka Katarzyna Miszczak MACROECONOMICS Wiktor Szydło 7 60 MANAGERIAL ECONOMICS METHODOLOGY OF ECONOMIC SCIENCE MICROECONOMICS MONETARY POLICY OVERVIEW OF POLISH, EU AND WORLD ECONOMY PRINCIPLES OF MACROECONOMICS REGION IN THE KNOWLEDGE BASED ECONOMY REGIONAL ECONOMICS AND REGIONAL POLICY SCIENCE AND UNIVERSITY MODELS IN TERMS OF KNOWLEDGE-BASED ECONOMIES SMALL AND MEDIUM ENTERPRISES IN PRESENT ECONOMY SOCIAL POLICY Mikołaj Klimczak Mikołaj Klimczak Bożena Baborska Radosław Kurach Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring nie nie tak tak tak tak tak nie nie 4 30 Spring nie Wiktor Szydło 2 10 Radosław Kurach Anna Mempel- Śnieżyk, Katarzyna Miszczak 5 45 Anna Jenik 2 15 Elżbieta Pohulak- Żołędowska Anna Mempel- Śnieżyk, Katarzyna Miszczak Stanisław Kamiński Fall or Spring Fall or Spring Fall or Spring Full year Fall or Spring Fall or Spring Fall or Spring tak tak tak tak tak tak tak 4 30 Spring nie Fall or Spring tak 3 20 Spring nie 4 30 Spring nie 2 15 Spring tak 2

3 SPPL CEIB RETC SPATIAL PLANNING THE CULTURAL ENVIRONMENT OF INTERNATIONAL BUSINESS THE ROLE OF EMERGING AND TRANSITIONAL COUNTRIES IN THE GLOBAL ECONOMY Katarzyna Miszczak Aleksandra Kuźmińska 4 30 Spring nie 2 15 Artur Klimek 4 30 Fall or Spring Fall or Spring tak nie FINANCE, ACCOUNTING AND BANKING N o Code Title Person ECTS Hours Term Kopia 45. BUJB ACCOUNTANCY BUSINESS Fall or Joanna Koczar 4 30 LANGUAGE Spring nie 46. ANALYSIS, USING AND AUFSF Grzegorz Fall or UNDERSTANDING FINANCIAL 3 18 Michalski Spring STATEMENTS OF THE FIRM nie 47. BUBU Joanna Fall or BUSINESS BUDGETING 4 30 Dyczkowska Spring nie 48. CFLM CASH AND FINANCIAL Grzegorz 3 18 Fall nie CTP COVAL CBAI CAM EFM FAFI FLM FIMA FMNM FMNO FIPL FFD IAS LIQUIDITY MANAGEMENT COMPANY TAXATION IN POLAND Michalski Krzysztof Biernacki 4 30 CORPORATE VALUATION Bartłomiej Nita 4 30 COST-BENEFIT ANALYSIS OF INVESTMENT PROJECTS CURRENT ASSETS MANAGEMENT: VALUE BASED WORKING CAPITAL DECISIONS ENTREPRENEURIAL FINANCIAL MANAGEMENT FAMILY FINANCE MANAGEMENT FINANCIAL LIQUIDITY MANAGEMENT FINANCIAL MANAGEMENT FINANCIAL MANAGEMENT FOR NON-FINANCIAL MANAGERS FINANCIAL MANAGEMENT FOR NONPROFIT ORGANIZATIONS FINANCIAL PLANNING FIRMS FINANCING DECISIONS IFRS IN FIRMS (INTERNATIONAL FINANCIAL REPORTING STANDARDS IN FIRMS) Magdalena Ligus 3 20 Grzegorz Michalski Grzegorz Michalski Grzegorz Michalski Grzegorz Michalski Tomasz Słoński, Karolina Daszyńska- Żygadło Grzegorz Michalski Grzegorz Michalski Tomasz Słoński, Karolina Daszyńska- Żygadło Tomasz Słoński, Karolina Daszyńska- Żygadło Maria Niewiadoma Fall or Spring Fall or Spring Fall or Spring Fall or Spring Fall or Spring tak tak nie nie nie 3 18 Spring nie 3 18 Spring nie 7 60 Fall tak 3 18 Fall or Spring nie 3 18 Spring nie 4 30 Spring nie 4 30 Spring nie 5 40 Spring nie 3

4 CNTR IACBD MAFI MACO PUFI SMI SMA VAL INTERNAL REPORTING (CONTROLLING) INVESTMENT APPRAISAL CAPITAL BUDGETING DECISIONS MANAGEMENT ACCOUNTING IN FINANCIAL INSTITUTIONS Tomasz Dyczkowski Tomasz Słoński, Karolina Daszyńska- Żygadło Magdalena Chmielowiec- Lewczuk 4 30 MARKETING CONTROLLING Marta Nowak 4 30 PUBLIC FINANCE Wiktor Szydło 4 30 STOCK MARKET INVESTMENTS STRATEGIC MANAGEMENT ACCOUNTING VALUATION Fall or Spring nie 4 30 Fall nie 4 30 Fall nie Fall or Spring Fall or Spring nie nie Jacek Welc 2 15 Fall tak Bartłomiej Nita 4 30 Tomasz Słoński, Karolina Daszyńska- Żygadło Fall or Spring nie 4 30 Spring nie INFORMATICS (COMPUTER SCIENCE), QUANTITATIVE METHODS AND TECHNOLOGY N o Code Title Person ECTS Hours Term Kopia Józef APPEC 70. APPLIED ECONOMETRICS Dziechciarz, 7 60 Fall nie Anna Król AIFE BMEP BUFO DLT DORQD ECMR ECMAP GATH MNIS INTE ARTIFICIAL INTELLIGENCE IN FINANCE AND ECONOMICS BIOTECHNOLOGICAL METHODS IN ENVIRONMENTAL PROTECTION BUSINESS FORECASTING DISCRETE LOCATION THEORY DOING ECONOMIC RESEARCH USING QUANTITATIVE DATA ECONOMETRICS ECONOMETRICS APPLICATIONS GAME THEORY INFORMATION SYSTEMS FOR SUCCESSFUL MANAGERS INFORMATION TECHNOLOGIES Jerzy Korczak 4 30 Fall tak Małgorzata Krzywonos Aleksandra Szpulak, Ewa Szabela- Pasierbińska Katarzyna Krupińska Józef Dziechciarz, Klaudia Przybysz, Anna Król Józef Dziechciarz, Anna Król Józef Dziechciarz, Anna Król Grzegorz Tarczyński 2 15 Spring nie 3 24 Spring tak 4 30 Fall or Spring nie 7 60 Fall nie Jacek Unold 4 30 Fall or Spring Fall or Spring tak nie 2 15 Spring nie Fall or Spring nie Jerzy Korczak 4 30 Fall tak 4

5 IMFTS IMSA MRIS MFD MDA ORM PROB PFDM QMR QMM RASD SCPG STAC STAK SDA UREDA WAHR INTRODUCTION TO MODELLING FINANCIAL TIME SERIES INTRODUCTION TO MULTIVARIATE STATISTICAL ANALYSIS MARKETING INFORMATION SYSTEMS MINING OF FINANCIAL DATABASES MULTICRITERIA DECISION ANALYSIS OPERATIONS RESEARCH METHODS Józef Dziechciarz, Anna Król Józef Dziechciarz, Klaudia Przybysz, Anna Król 7 60 Jacek Unold 4 30 Fall or Spring nie 7 60 Spring nie Fall or Spring nie Jerzy Korczak 4 30 Spring tak Katarzyna Krupińska Katarzyna Krupińska PROBABILITY Albert Gardoń 4 30 PSYCHOLOGICAL AND FORMAL DECISION MODELS QUANTITATIVE MARKETING RESEARCH QUANTITATIVE METHODS IN MANAGEMENT REQUIREMENTS ANALYSIS AND SYSTEMS DESIGN (RASD) SOCIAL CHOICE AND POLITICAL GAMES Fall or Spring Fall or Spring Fall or Spring nie nie tak Marek Kośny 2 15 Fall nie Józef Dziechciarz, Klaudia Przybysz, Anna Król Aleksandra Szpulak Leszek A. Maciaszek 7 60 Spring nie 3 18 Spring nie 6 50 Marek Kośny 2 15 STATISTICS Albert Gardoń 4 30 STATISTIK Albert Gardoń 4 30 SURVEY DATA ANALYSIS USING R ENVIRONMENT FOR ECONOMIC DATA ANALYSIS Józef Dziechciarz, Klaudia Przybysz, Anna Król Józef Dziechciarz, Klaudia Przybysz, Anna Król WAHRSCHEINLICHKEIT Albert Gardoń 4 30 Fall or Spring Fall or Spring Fall or Spring Fall or Spring nie nie tak tak 7 60 Fall nie 6 50 Fall nie Fall or Spring tak MANAGEMENT SCIENCES N o Code Title Person ECTS Hours Term Kopia 98. BRMA BRAND MANAGEMENT Ryszard Kłeczek 4 30 Spring tak 99. BUCO Anna Witek- Fall or BUSINESS CONSULTING 2 15 Crabb Spring nie 100. BCM BUSINESS CREATIVITY Tomasz Fall or 7 60 MODULE Dyczkowski Spring nie 101. Adela Barabasz, BUNE BUSINESS NEGOTIATIONS Arkadiusz Wierzbic 4 30 Fall tak 5

6 CHM COMA COBR COCR CSA CCIM DAM HRM INPH IHRM IBC GAWS 114. KDINE KMIE LSCM MSD 118. MWOR 119. MGCS 120. MCR 121. MIT 122. MARK 123. MAMA MBSG MIM MPV CHANGE MANAGEMENT CONCEPTS OF MANAGEMENT Grzegorz Bełz, Adela Barabasz Jakub Drzewiecki 4 30 Fall tak 7 60 Fall or Spring CORPORATE BRANDING Monika Hajdas 2 15 Fall tak CORPORATE CRISIS CREATIVE STRATEGY IN ADVERTISING CULTURAL CONTEXT OF THE INTERNATIONAL MANAGEMENT DECISION ANALYSIS FOR MANAGEMENT HUMAN RESOURCES MANAGEMENT INNOVATIVE PHILANTHROPY INTERNATIONAL HUMAN RESOURCES MANAGEMENT (E-LEARNING) INTERPERSONAL BUSINESS COMMUNICATION INTRODUCTION TO GOOGLE ADWORDS KNOWLEDGE DIFFUSION IN THE INTERNATIONAL NETWORK OF ENTERPRISES KNOWLEDGE MANAGEMENT IN THE INTERNATIONAL ENTERPRISE LOGISTICS AND SUPPLY CHAIN MANAGEMENT MANAGEMENT SYSTEMS DESIGNING MANAGEMENT WORKSHOP MANAGERIAL GAMES MANAGING CORPORATE RENEWAL MANAGING INTERNATIONAL TEAMS Joanna Dyczkowska 2 15 Fall or Spring tak nie Ryszard Kłeczek 4 30 Spring tak Sylwia Przytuła 2 15 Ewa Konarzewska- Gubała Marzena Stor 6 45 Tomasz Dyczkowski Fall or Spring nie 4 30 Spring nie 5 45 Sylwia Przytuła 4 30 Marzena Stor 6 45 Fall or Spring Fall or Spring Fall or Spring Fall or Spring tak nie nie tak Katarzyna Lechki 2 15 Fall nie Kazimierz Perechuda Kazimierz Perechuda Jarosław Witkowski, Bartłomiej Rodawski Fall or Spring Fall or Spring Fall or Spring nie nie tak Grzegorz Bełz 3 20 Spring tak Grzegorz Bełz, Łukasz Wawrzynek Janusz Marek Lichtarski 3 24 Fall tak 2 15 Spring nie Grzegorz Bełz 2 10 Spring nie Marzena Stor 4 30 MARKETING Anna Śliwa 4 30 Fall or Spring Fall or Spring MARKETING MANAGEMENT Ryszard Kłeczek 4 30 Fall tak MARKETPLACE - BUSINESS SIMULATION GAME MODERN INFORMATION MANAGEMENT MODERNE PERSONALVERWALTUNG Anna Witek- Crabb, Joanna Radomska 4 24 Jacek Unold 4 30 Katarzyna Piwowar-Sulej Fall or Spring Fall or Spring tak nie nie nie 2 15 Spring tak 6

7 127. PMAR 128. PROMA SAMA SQM 131. SBGEF STMA STRM TIC TQM PLACE MARKETING PROJECT MANAGEMENT Andrzej Raszkowski Ewa Konarzewska- Gubała 2 15 Fall or Spring tak 4 30 Spring tak SALES MANAGEMENT Ryszard Kłeczek 4 30 Fall tak SERVICE QUALITY MANAGEMENT STRATEGIC BUSINESS GAME EUROPE FAIR STRATEGIC MANAGEMENT Cyprian Kozyra 2 15 Krzysztof Natalli, Maciej Szczepanik Ewa Stańczyk- Hugiet Fall or Spring tak 3 16 Spring tak 4 30 STRESS MANAGEMENT Marta Nowak 2 15 TOOLS OF THE INFLUENCE ON THE CUSTOMERS TOTAL QUALITY MANAGEMENT Aleksander Binsztok Ewa Konarzewska- Gubała 2 15 Fall or Spring Fall or Spring Fall or Spring tak nie nie 4 30 Spring tak LANGUAGES N o Code Title Person ECTS Hours Term Kopia ESPAÑOL DE LOS NEGOCIOS Urszula EN LA COMUNICACIÓN 3 30 Spring nie Sokolnicka INTERCULTURAL ESPNC 137. POL POLISH LANGUAGE Halina Karaszewska 3 60 Fall or Spring There is also a possibility to select some foreign language course (English, German, French etc.) on at least an Intermediate level. PROGRAMME BACHELOR/MASTER STUDIES IN FINANCE N o Code Title Person ECTS Hours Term Kopia 1. ACTUARIAL METHODS Ewa Poprawska 5 30 Spring tak 2. ADVANCED CORPORATE Tomasz Słoński, FINANCE Diarmuid Bradley 6 60 Spring nie 3. ANALYSIS OF FINANCIAL Krzysztof Jajuga, INSTRUMENTS Paweł Rokita Fall tak 4. ANALYSIS OF FINANCIAL TIME SERIES Krzysztof Piontek 6 45 Fall tak 5. BANKING Ewa Kania 6 60 Spring nie 6. BASICS OF ACCOUNTING Wojciech Hasik 4 45 Spring tak 7. BASICS OF FINANCE Krzysztof Jajuga 5 45 Spring tak 8. BASICS OF MANAGEMENT Ewa Stańczyk- Hugiet 6 60 Fall tak 9. BEHAVIORAL FINANCE Hermann Locarek- Junge 4 30 Spring nie 10. BUSINESS STRATEGY AND Ewa Stańczyk- OPERATIONS Hugiet 4 45 Spring nie 11. CORPORATE FINANCE Tomasz Słoński, Full Diarmuid Bradley year tak 12. COST ACCOUNTING Bartłomiej Nita 4 30 Fall tak 13. ECONOMETRICS Józef Dziechciarz, Bartłomiej Bartoszewicz 7 60 Spring tak nie 7

8 14. ETHICS (ETHICAL AND PROFESSIONAL STANDARDS Karol Fjałkowski 3 30 Spring nie IN FINANCE) 15. FINANCIAL ACCOUNTING Adrian Ryba 3 30 Fall tak 16. FINANCIAL ANALYSIS Tomasz Słoński 3 30 Fall tak 17. FINANCIAL INSTITUTIONS Ewa Kania 6 45 Fall nie MANAGEMENT FINANCIAL MARKET FINANCIAL MARKET REGULATION FINANCIAL MATHEMATICS Krzysztof Jajuga, Marek Czuba 7 60 Fall tak Ewa Kania 4 30 Spring nie Krzysztof Jajuga, Katarzyna Kuziak 7 60 Fall tak 21. FINANCIAL REPORTING STANDARDS Wojciech Hasik 4 30 Fall tak 22. FUND ACCOUNTING (PNC) Marek Czuba 3 30 Fall nie 23. INFORMATION TECHNOLOGY Jerzy Korczak 3 45 Fall nie 24. INFORMATION TECHNOLOGY IN FINANCE Jerzy Korczak 4 45 Fall nie 25. INSURANCE Ilona Kwiecień 6 60 Spring tak 26. INTERMEDIATE ACCOUNTING AND FINANCIAL REPORTING Magdalena Chmielowiec- Lewczuk 5 45 Fall nie 27. INTERMEDIATE ECONOMICS Jerzy Stelmach 6 45 Fall nie 28. INTERNATIONAL FINANCE Tomasz Słoński 6 45 Fall tak 29. MACROECONOMICS Jerzy Stelmach 9 75 Spring nie 30. MANAGERIAL ACCOUNTING Bartłomiej Nita 4 30 Spring tak 31. MARKETING Ryszard Kłeczek 3 or 4? 30 Spring? nie 32. MATHEMATICAL Paweł ECONOMICS Kuśmierczyk 3 30 Fall nie 33. MATHEMATICS Zbigniew Michna Fall nie 34. MICROECONOMICS Paweł Kuśmierczyk 9 75 Fall nie 35. MONETARY POLICY Krzysztof Jajuga 4 30 Fall tak 36. PHILOSOPHY Anna Luty 4 60 Spring tak 37. PORTFOLIO MANAGEMENT Krzysztof Jajuga, Paweł Rokita 7 60 Spring nie PUBLIC FINANCE Bożena 38. Ryszawska Fall tak Grzeszczak 39. REAL ESTATE MARKET Grzegorz Jajuga, Piotr Cegielski 3 30 Spring nie 40. RISK ANALYSIS AND Krzysztof Jajuga, MANAGEMENT Paweł Rokita 8 60 Fall nie 41. STATISTICS Zbigniew Michna 7 60 Spring nie 42. STRATEGIC MANAGEMENT Ewa Stańczyk- Hugiet 4 30 Fall tak 43. WEALTH MANAGEMENT Krzysztof Jajuga 5 30 Spring nie THESIS SEMINAR FOR STUDENTS (Thesis is finished in sending university, but could be prepared with help of WUE professors) N o Code Title Person ECTS Hours Term Kopia STS SEMINAR OF THESIS FOR Fall or 1. many 10 min. 15 nie STUDENTS Spring 8

9 ECONOMICS, INTERNATIONAL RELATIONS AND SOCIAL SCIENCES BUSINESS ETHICS Code: BPE ECTS credits: 2 Lecture hours: 15 Study period: Winter or Spring Basic Examination: Attendance, Active Participation and Essay Prerequisites: -- I Introduction to Business Ethics Morality and ethics; Business Ethics: its scope and purpose; Ethical theory: utilitarianism, Kantian ethics, personalism, moral responsibility, justice, moral dilemmas, Psychological difficulties of ethical decisions II The Nature of the Firm and Purposes of Managers Purposes and forms of business activity and the role of profit, Managerial capitalism vs. Social responsibility of corporations III Ethical Treatment of Employees Employee rights and employee duties; Hiring and firing; The fair wage; Occupational risk; Diversity and discrimination; Workplace privacy; Mobbing and sexual harassment; Trade unions; Whistle-blowing IV Relations with Suppliers and Customers. Fair Competition Information in business relations; Marketing; Advertising; Consumer risk; Principles of positive competition; Fair and unfair competition V Ethical Issues in Finance, Banking and Accounting Fiduciary duties; Creative accountancy; Banking issues: credit and confidentiality; Information and manipulation in capital markets; Responsibility of investors, Ethical standards of finance professionals VI Ethical Issues Regarding the Natural Environment Business and environmental obligations; Environmental friendliness VII Ethical Issues in International Business Moral relativism vs. moral universalism; Multinational corporations; Sweatshops and bribery; International business ethics initiatives VIII Making Ethics Work in Managing a Firm Tools of ethical management, Corporate culture, Codes of ethics, Structures and procedures, Problems of Corporate Social Responsibility Awareness and sensitivity to the moral dimension of business activities; Familiarity with the most important moral problems in contemporary business; Practical abilities of using tools of Ethics to solve moral problems in everyday business situations, including moral dilemmas mgr Karol Fjałkowski [email protected] Ethical Theory and Business, Edited by T.L. Beauchamp, N.E. Bowie and D.G. Arnold, Upper Saddle River, Seventh Edition (2004) or Eight 9

10 Edition (2009) An Introduction to Business Ethics, Edited by G.D. Chryssides and J.K. Kaler, London 1993 All CONSUMERS PROTECTION AND EDUCATION IN MODERN MARKET ECONOMY (POLISH AND EU ASPECTS) Code: CPE ECTS credits: 2 Lecture hours: 15 (or 30 if it would be possible) hours of workshop Study period: Winter (or summer) Basic level Examination: Attendance and test (or presentation) written in English Prerequisites: Basic knowledge concerning EU law and integration Lectures, discussion and case study concerning: 1. Consumer rights (mainly the right to obtain the proper information) and policies in Poland and EU; 2. Consumer education; 3. Legal aspects of chosen consumer transactions (eg. consumer purchase, distant (mainly e-) transactions, financial and tourist services, timesharing) To educate students how to become concerned consumers, who have the proper knowledge, concerning mainly their consumer rights and know how to use it in practise when playing their role on the market scene Mgr Katarzyna Poroś; [email protected]; tel (or 233) 1. Dąbrowska A., Janoś-Kresło M., Ozimek I.: Ochrona i edukacja konsumentów we współczesnej gospodarce rynkowej, PWE 2005; 2. Kieżel E. (red.): Ochrona interesów konsumentów w Polsce w aspekcie integracji europejskiej, Difin 2007; 3. Lowe R.E., Malouf Ch.A., Jacobson A.R.: Consumer Education and Economics, Glencoe/McGraw-Hill 2006; 4. Howells G., Wetherill S.: Consumer Protection Law, Ashgate 2005; 5. Promoting Consumer Education. Trends, Policies and Good Practices, OECD Publishing all CREDITO, INNOVAZIONE E SVILUPPO DELLE PICCOLE E MEDIE IMPRESE Code: CIS ECTS credits: 2 Lecture hours: Ore di Lezione:10, Ore di Seminario:5 10

11 Study period: Location: Examination: Language: Prerequisites: Semestre invernale Avanzato Wrocław Esame orale Italiano Conoscenza dei fundamenti di Microeconomia e Teoria dello sviluppo Caratteri dello sviluppo dei sistemi di imprese minori.caratteristiche morfologiche e produttive dei distretti industriali. Strategia dei sistemi di imprese minori tra concorrenza e collaborazione. Carattere dello sviluppo delle piccole e medie imprese in Italia e in Polonia Gli effetti previsti sono costituiti dalla conoscenza approfondita e critica del ruolo che le piccole e medie impresje svolgono nell ambito del sistema produttivi europeo, sull importanza del ruolo che le relazioni sociali svolgono al loro interno e sulla specificacaratura imprenditoriale necessaria per la loro corretta gestione e per il loro consolidamento e sviluppo. Prof. Giuseppe Calzoni, [email protected], tel. cellulare (0048) ricevimento: mercoledi, venerdi Credito, innovazione e sviluppo delle piccole e medie imprese Facolta Scienze economiche Code: CAG ECTS credits: 4 Lecture hours: 30 Study period: Fall or Spring Basic Location: Wroclaw Examination: Language: Prerequisites: CULTURAL ASPECTS OF GLOBALISATION English This course aims to explore the current economic, political, and cultural integration of all nations into a single world system where there is unprecedented ease and speed of travel and communications. Globalisation is an age-old process, but has come since the end of the Cold War to be regarded as the dominant paradigm for international relations. This system most certainly extends far beyond finance and trade, to include wide-ranging cultural implications. Indeed, Globalisation raises profound ethical issues for nations and individuals alike. The importance of culture and identity within and across individual countries will be a principal focus, and we shall pay attention to the place of individuals in this process, through citizenship, culture, and ethical concerns: issues which relate to us personally and to the planet which we inhabit. The increasing migration of people and social problems which transcend borders (disease, organised crime, terrorism) call for closer study, as do the environment and the present food and energy crises, and 11

12 we shall examine these as time permits. After brief examination of the international agencies which regulate the global economy, we shall consider the implications of these changes for the nation-state, which has previously been the dominant mode of political organisation and allegiance: is the nation-state losing its role as economic and legal authority is denationalised and passes both upwards to international organisations and downwards to private sector entities and markets largely exempt from political and social control? Students will be expected to follow current affairs closely and participate fully in class discussion, drawing upon their experience, knowledge, and regular reading to reflect upon the implications of globalisation in their own lives and for the future of humankind. The course will aim to reflect students interests and priorities, and students are encouraged to raise relevant issues from other subjects they study or from study abroad for inclusion in class discussion. Successful completion of the course should enhance students ability to appreciate what the major consequences of actual existing globalisation are and whether the system is sustainable in its present configuration; and to evaluate the benefits and the costs of this system for those who win and for those who lose. Professor Lewis Jillings Manfred B. Steger, Globalization. A Very Short Introduction, (Oxford UP), 2003 Thomas L. Friedman, The Lexus and the Olive Tree: Understanding Globalization, (Farrar, Strauss and Giroux; and Oxford University Press), 1999, 2000 Thomas L. Friedman, The World is Flat 3.0. A Brief History of the Twenty First Century, (Farrar, Strauss and Giroux), 2005 Nigel Dower, An Introduction to Global Citizenship, (Edinburgh University Press), 2003 Joseph E. Stiglitz, Globalization and its Discontents, (W. W. Norton), 2002 Jagdish Bhagwati, In Defense of Globalization, (Oxford University Press), 2007 Daniele Archibugi, The Global Commonwealth of Citizens. Toward Cosmopolitan Democracy, (Princeton University Press), 2008 Walter C. Opello & Stephen J. Rosow, The Nation State and Global Order. A Historical Introduction to Contemporary Politics, (Lynne Rienner Publishers), 2004 J. Michael Adams & Angelo Carfagna, Coming of Age in a Globalized World. The Next Generation, (Kumarian Press),

13 Saskia Sassen, The Global City: New York, London, Tokyo. (2001) Saskia Sassen, A Sociology of Globalization (Contemporary Societies Series) (2007) Homi K. Bhabha, The Location of Culture (Routledge Classics) (2004) all ECONOMICS OF RELIGION Code: EOR ECTS credits: 2 Lecture hours: 15 Study period: Winter or Spring Basic Examination: Attendance and Essay Prerequisites: Microeconomics I Introduction to the Economic Study of Religion Religion and Science; Scientific theories of religion; Economics and the economic approach to human behavior; The Economics of Religion II Theory of Religious Consumption Religious needs and demand for religion; Applying G. Becker s consumer theory, risk and opportunity cost analysis to religious consumption III Theory of Religious Production, Markets, Church-State Relations Church/sect dichotomy; Formal models of church and sect; Reducing free-riding in sects; Economic theories of churches; Consequences of religious market structure; Dynamics of the religious economy; Political economy of church-state relations; Why do governments favor religion? IV Economic Perspectives on the History of Religion Monotheism; Medieval Church; Monasticism; Crusades; Protestant Reformation; Doctrinal innovations: baptism at infancy, usury regulations, hell, purgatory and indulgences, salvation; Secularization? V Economic Consequences of Religion Religion and the economy, M. Weber s Protestant Ethic and Spirit of Capitalism discussion, Religions and economic incentives and attitudes Economics of Religion is a study of religious beliefs, behavior and organizations from an economic, market or rational choice perspective. outcomes include: Understanding of the scope and limitations of the scientific study of religion, Comprehension of the specificity of the economic method of studying religion, Knowledge of the achievements of Economics of Religion in explaining religious phenomena and their relations with economic decisions and outcomes. mgr Karol Fjałkowski [email protected] L. Iannaccone, Introduction to the Economics of Religion, Journal of Economic Literature, 1998, 36 (3), pp C. Azzi and R. Ehrenberg, Household Allocation of Time and Church 13

14 Attendance, Journal of Political Economy, 1975, 83 (1), pp B.B. Hull and F. Bold, Towards an Economic Theory of the Church, International Journal of Social Economics, 1989, 16 (7), pp R. Ekelund, R.F. Hebert and R.D. Tollison, The Economics of Sin and Redemption, Journal of Econ Beh & Org, 1992, 19 (1), pp U. Blum and L. Dudley, Religion and Economic Growth: Was Weber Right?, Journal of Evolutionary Economics, 2001, 11 (2), pp All ECONOMICS OF THE EUROPEAN INTEGRATION Code: EEI ECTS credits: 4 Lecture hours: 30 Study period: second year of full-time study basic or/and Jelenia Góra Examination: (forma egzaminu, zaliczenia; metody oceny) Prerequisites: Microeconomics, Macroeconomics Economics of European Integration and Transition Selected Issues in EU Policy lecture, conversation Success in the course will mean that students are able to: - make a basic comparative welfare analysis of different barriers to trade, and appreciate the limitations of these viewpoints, - appreciate the tension between policies aimed at promoting domestic competition and those aimed at promoting international competitiveness, - understand the essential complementarity between monetary union and labour market integration Jerzy Ładysz, Ph.D. [email protected] ) A.M. El-Agraa (ed.) (2001): The Economics of the European Community (sixth edition). 2) Willem Molle (1990): The economics of European integration (Dartmouth). All the students Code: EIS ECTS credits: 4 ELABORATION AND IMPLEMENTATION OF STRATEGIC DOCUMENTS AND PROJECTS 14

15 Lecture hours: Study period: Location: Examination: Language: Prerequisites: 30 (10 hours of lecture and 20 hours of worshops) Summer basic Wrocław participation in the lecture, activity at the workshops, submit the project English no 1. Basic information about strategic planning 2. The characteristic of elements of strategic documents 3. Features of well- elaborated documents and projects 4. Examples of strategic documents 5. Implementation of strategic document 6. Monitoring and evaluation of project 7. Student's work on developing a strategy document. presentation, discussion, workshop acquaint students how to prepare strategic documents and projects, what elements should have such documents, and then how effectively implement these documents. dr Niki Derlukiewicz [email protected] 71/ Leonard Goodstein, Timothy Nolan, William Pfeiffer: Applied Strategic Planning. How to develop a plan that really works, Mc Graw Hill Inc Peter Rea, Harold Kerzner: Strategic planning. A practical guide. John Willey & Sons Inc.New Jersey Tery Schmidt: Strategic Project management made Simple. Practical tools for leaders and teams, John Willey & Sons Inc.New Jersey Tony Grundy, Laura Brown: Strategic project management, Thomson, London All students EUROPEAN INTEGRATION Code: EUIN ECTS credits: 4 Lecture hours: 30 hours(15 hours lectures and 15 hours workshop) Study period: Winter or spring beginners Examination: Test written in English Prerequisites: Microeconomics and Macroeconomics Part one: Fundamental concepts, origins and development of the European Communities,European Union(three pillars structure,the basis for the EU law) European Union s stages of integration,common policies, principle of subsidiarity,institutional structure and decision making 15

16 processes in the EU,budget of the EC,revenues and expenditures,evolution of the budget,financial perspective ,structural operations, common market (benefits and cost)trade liberalization,free movement of people,freedom of establishment, competition rules, monetary union(cost and benefits) history of EMU, three stages of the EMU,convergence criteria., institutions responsible for EMU, practice of the monetary integration. EU reform treaty and the future of the EU Part two: Students will discuss the current problems connected with the main policy areas of the European Community like: regional policy agriculture policy social policy etc. and with functioning of the common market and the monetary union. Students will extend their knowledge on institutional structure, decisions making processes and actual problems connected with different areas of EU activities. They also will raise their ability to discuss positive and negative sides of integration processes. Dr. Anna Jenik Ali M. El-Agra The European Union (eight edition) Cambridge University Press, 2007 T.Hitiris The European Union Economics, The Pearson Education Ltd, 2003 Zoltan Horvath, Handbook of the European Union, HVG-ORAC Publishing House Ltd, 2007 A.Baneth, G.Cserey, The Ultimate EU test Book, John Harper Publishing, 2007 All DETERMINANTS OF CONTEMPORARY SPATIAL ECONOMY Code: IDSE ECTS credits: 4 Lecture hours: 30 Study period: Location: Examination: Language: Prerequisites: Summer term Master s studies Wrocław The conditon of gaining the final grade is the written work and its presentation (discussion) during the lecture. English Macroeconomic, microeconomic The aim of this lecture is to acquaint students with contemporary problems of the spatial economy. The subject of the lecture is connected with experiences of shaping the spatial economy so far and the directions of its development in the future in choosen national economies, especially 16

17 in European space. This considerations are conducted both on the theory ground, as well as using practical examples. 1. Understanding the determinants of shaping contemporary spatial economy. 2. Gaining the skills of identification of spatial problems, mainly connected with socio-economical aspects of metropolises. Ph. D. Małgorzata Pięta Kanurska 1. State of the Word Our Urban Future. Red. M. O Mear Sheen. The Worldwatch Institute Florida R.: Cities and the Creative Class. Routledge, New York London Albouy D.: Are Big Cities Really Bad Places To Live? Improving Quality-Of-Life Estimates Across Cities. National Bureau of Economic Research Working Paper No ,, Cambridge, MA, Myrdal G., Economic Theory and Under Developed Regions. Duckworth, London Sassen S., The global city. New York, London, Tokio. Wyd. Princeton University Press, Princeton New Yersey All DETERMINANTS OF LOCAL DEVELOPMENT IN THE ASPECT OF GLOBALIZATION AND INTEGRATION PROCESS Code: DLD ECTS credits: 2 Lecture hours: 15 Study period: Winter Master studies Location: Wroclaw Examination: Written work and its presentation during the lecture Prerequisites: Microeconomics, macroeconomics The aim of this lecture is to show the particular problems of local authorities in creating social, economic and spatial development. Development process always concerns certain time and space. Contemporary development conditionality are created by global processes which caused revaluing development factors (the more impact is putting to non-material ones such as knowledge and innovation). Local scale must be flexible and answer to such condition, where the most important feature is uncertainty The significance of local level is paradoxically non decreasing but development process reinforced in that scale. Global completion wines only units that identify and intensify its endrogenic potential. Glocalization is most common word that is used to describe an answer from local level to globalization. All of these 17

18 problems will be discussed during the classes. methods: lecture, case-study, discussion, individual work. The student will acquire the knowledge which will contribute to the better understanding of local development process and its problems. That will give the basic to understand bilateral relation between local and global level. Małgorzata Rogowska: 1. Barquero A. V., Local development in the times of globalization, 2. Blair J., Caroll M.C. Local economic development. Analysis, Practices, and Globalization. SAGE Publication G. Jones, J. Stewart, The Case of Local Government. Allen and Unwin, London Hirst, P., Thompson, G., Globalization in Question. Polity Press, Cambridge Jewtuchowicz A., Terytorium i współczesne dylematy jego rozwoju. Wyd. Uniwersytetu Łódzkiego, Łódź Oman, C., Globalization and Regionalization. The Challenge for Developing Countries. OECD Development Centre Studies, París Pietrzyk I., Teoretyczne podstawy rozwoju lokalnego. W: Związki polityki gospodarczej z polityką regionalną. Red. R. Broszkiewicz, Prace Naukowe AE we Wrocławiu nr 768, Wyd. AE we Wrocławiu, Wrocław Schaffer R., Deller S.C., Marcouiller D.W., Community Economics. Blackwell Publishing The interconnection between globalization and local development, All students ECONOMÍA ESPAÑOLA Y MUNDIAL Code: ESM ECTS credits: 4 Lecture hours: 30 Study period: Verano Nivel Basico Examination: La evaluación de los trabajos y proyectos de los estudiantes Language: Español Prerequisites: Conocimiento de la lengua Tema 1.- Introducción a la Economia Espanola Tema 2.- La economía española desde la perspectiva histórica Tema 3.- El mercado de trabajo espańol y sistema financiero Tema 4.- El sector del turismo Tema 5.- Mapa general de la economía mundial Tema 6.- La Unión Europea Tema 7.- Los paises del este europeo y las economias emergentes Tema 8.- El cambio tecnológico. Las TIC Tema 9.- La globalización Tema 10.- Medio ambiente y desarrollo sostenible Conocimiento de los basicos de la Economia Espańola y Mundial Mgr Jarosław Chuchla, [email protected], 706Z 1. ALONSO J.A. (Dir). Lecciones sobre economía mundial. Introducción al desarrolo y a las relaciones económicas internacionales. Madrid. Thomson Civitas AURIOLES, J. y E. MANZANERA (coor). Cuestiones clave de la economía española.perspectivas actuales, Madrid. Pirámide.Centra

19 3. TUGORES, J. Economía Internacional, globalización e integración regional. Madrid. Ed Mac Graw Hill REQUEIJO, J. Y Otros.Economía española. Madrid.Delta todos los estudiantes ECONOMIC GLOBALISATION: CONCEPT, INDICATORS AND GOVERNANCE PROBLEMS Code: ECGL ECTS credits: 2 Lecture hours: 15 hours lectures or seminar Study period: Winter or spring semester Intermediate or advance Location: Wroclaw Examination: Written test Prerequisites: Completed basic economics course The aim of this short course is to show some problems the economists face in attempting to give scientific (not intuitive or emotional) explanation of the nature of economic globalisation (EG) and its expected benefits and threats for developed and developing national economies. From a wide range of the above mentioned problems course will be focused on the measurement and governance problems. Proposed by the OECD EG indicators related to foreign direct investment, activity of multinational firms and trade globalisation as well as the last global financial crisis ( ) reasons, its course and impact on governance proposals will be presented Economic globalisation problems belong to the well developed branch of outcomes economic sciences international economics, but even textbook of such famous authors as P.R. Krugmann nad M.Obsffeld dedicated to the economic globalisation very limited attention. This course aim is to provide broader set of information about current stage of globalisation as well as to present some theoretical approaches to this phenomenon Dr Bozena Baborska [email protected] Held D., McGrew A., Goldblatt D. and Perraton J.: Global Transformation. Stanford University Press, 1999 Hirst, P., Thompson, G.: Globalization in Question. Blackwell, 1996 OECD Handbook on Economic Globalisation Indicators. OECD, 2005 IMF Strategy, Policy, and Review Department: Initial Lessons of the Crisis for the Global Archtecture, February 18,2009 For all 19

20 FAIR TRADE VS. DEVELOPMENT Code: FTD ECTS credits: 2 Lecture hours: 15 (tutorials) Study period: Winter or Spring basic Examination: attendance, short presentation Prerequisites: principles of macroeconomics and microeconomics 1) Vision of fair development by World Bank. 2) Fair trade. The role of WTO. 3) Priorities of Development Round. 4) Achievements of Doha. 5) The basis of a fair agreement. 6) Special treatment for developing countries. 7) Fair Trade Agenda. 8) Trade system. 9) Institutional reforms. 10) Trade liberalization and its costs The course is intended to familiarise students with theoretical and empirical studies of fair trade and its discontents. Course include practical cases and examples of trade policies and operations conducted by authorities, international organisations and private companies. dr Sebastian Bobowski; [email protected] 1. Joseph E. Stiglitz, Making globalization work, Oxford University Press, Joseph E. Stiglitz, Globalization and Its Discontents, Oxford University Press, Andrew Charlton, Joseph E. Stiglitz, Fair trade for all. How trade can promote development, Oxford University Press, Joseph E. Stiglitz, Wizja sprawiedliwej globalizacji. Propozycje usprawnień, Wydawnictwo Naukowe PWN, Warszawa Joseph E. Stiglitz, Globalizacja, Wydawnictwo Naukowe PWN, Warszawa Andrew Charlton, Joseph E. Stiglitz, Fair trade. Szansa dla wszystkich, Wydawnictwo Naukowe PWN, Warszawa Jan Rymarczyk, Internacjonalizacja i globalizacja przedsiębiorstwa, PWE, Warszawa Jan Rymarczyk (red.), Międzynarodowe stosunki gospodarcze, PWE, Warszawa Adam Budnikowski, Międzynarodowe stosunki gospodarcze,, Wydawnictwo Naukowe PWN, Warszawa 2006 all students 20

21 FOREIGN DIRECT INVESTMENT IN THEORY AND PRACTICE Code: FDI ECTS credits: 2 Lecture hours: 15h ( lectures) Study period: Winter and Spring semester Basic Location: Wroclaw Examination: Essay Prerequisites: Principles of International Economics The course will examine the following subjects: 1) theoretical aspects of foreign direct investment (FDI): - definitions; - measurement; - micro- and macro-level theories; - costs and benefits of FDI; 2) FDI flows and stock- global trends: - historical aspects; - geographical and sectoral structure; - mergers and acquisitions versus greenfield investment; 3) transnational corporations: - types; - strategies; - the OECD guidelines for multinational enterprises; 4) consequences of FDI for source and host countries: - implications for the balance of payments and macroeconomic policy; - FDI and labour market; - FDI as a source of new technologies; - negative aspects of FDI; 5) relocation and FDI: - offshoring and outsourcing; - determinants and consequences; - global trends; 6) means of attracting FDI: - FDI policies, - international agreements on FDI; - examples of the FDI incentives- with special reference to Poland; 7) the impact of economic integration on FDI the example of the European Union: - the interdependence between FDI and foreign trade; - static and dynamic effects of economic integration; - investment creation and diversion effects; 8) FDI and Central and Eastern Europe - with special reference to Poland; 21

22 At the end of the course students should be able to: - explain why companies undertake FDI; - identify the main types of FDI and multinational companies; - discuss the impact of FDI on source and host countries; - present major FDI incentives both at the national and regional level; dr Zbigniew Mogiła - [email protected] 1) Bezpośrednie inwestycje zagraniczne w Polsce, red. Z. Olesiński, PWE, Warszawa 1998; 2) Dunning J.H., A rose by any other name...? FDI theory in retrospect an prospect, University of Reading and Rutgers University 2000; 3) Dynamic Interdependence between Foreign Direct Investment and Foreign Trade in the Context of the European Integration Process with Special Reference to Central and East European Countries, red. J. Witkowska, Z. Wysokińska, Wydawnictwo Uniwersytetu Łódzkiego, Łódź 1998; 4) Egger P., Pfaffermayer M., Foreign Direct Investment and European Integration in the 90 s., University of Innsbruck, Innsbruck 2002; 5) European Union Foreign Direct Investment Yearbook, Eurostat, Luksemburg- different series; 6) Hansen M.W., Economic Theories of Transnational Corporations, Environment and Development, Copenhagen Business School, Kopenhaga 1998; 7) Hein P., Vork A., Foreign Direct Investments and European Integration: Implications for CEEC, University of Tartu, Tartu 2000; 8) Inwestycje zagraniczne w Polsce. Raport roczny, red. J. Chojna, IKiCHZ, Warszawa 2006; 9) Rymarczyk J., Internacjonalizacja i globalizacja przedsiębiorstwa, PWE, Warszawa 2004; 10) Witkowska J., Rynek czynników produkcji w procesie integracji europejskiej, Wydawnictwo Uniwersytetu Łódzkiego, Łódź ) World Investment Report,UNCTAD, Geneva different series ( ); All students Code: HIG ECTS credits: 2 HOW TO IMPROVE MECHANISM OF GLOBALIZATION? 22

23 Lecture hours: Study period: Location: Examination: Language: Prerequisites: 15 (tutorials) winter or spring basic Wrocław attendance, short presentation english principles of macroeconomics and microeconomics 1) Globalization as a process. Introduction. 2) Vision of fair development by World Bank. 3) Making trade fair. Trade agreement, the role of WTO. 4) Intelectual property and its limits. 5) Lifting the resource curse. 6) Global warming. 7) Corporate governance. 8) Burden of debt. 9) Reforming global reserve system. 10) Democratizing globalization. The course is intended to familiarise students with theoretical and empirical studies of main global issues faced by international community. It deals with political, economic, social and ecological problems and solutions brought by some transregional and multilateral bodies. Course include practical cases and examples of policies and operations conducted by authorities, international organisations and private companies. dr Sebastian Bobowski; [email protected] 1. Joseph E. Stiglitz, Making globalization work, Oxford University Press, Joseph E. Stiglitz, Globalization and Its Discontents, Oxford University Press, Andrew Charlton, Joseph E. Stiglitz, Fair trade for all. How trade can promote development, Oxford University Press, Joseph E. Stiglitz, Wizja sprawiedliwej globalizacji. Propozycje usprawnień, Wydawnictwo Naukowe PWN, Warszawa Joseph E. Stiglitz, Globalizacja, Wydawnictwo Naukowe PWN, Warszawa Andrew Charlton, Joseph E. Stiglitz, Fair trade. Szansa dla wszystkich, Wydawnictwo Naukowe PWN, Warszawa Jan Rymarczyk, Internacjonalizacja i globalizacja przedsiębiorstwa, PWE, Warszawa Jan Rymarczyk (red.), Międzynarodowe stosunki gospodarcze, PWE, Warszawa Adam Budnikowski, Międzynarodowe stosunki gospodarcze,, Wydawnictwo Naukowe PWN, Warszawa 2006 all students INDUSTRIAL ORGANISATION Code: INOR 23

24 ECTS credits: 4 Lecture hours: Lecture and case study: 30 hours Study period: Location: Examination: Language: Prerequisites: Winter or spring semester Intermediate Wroclaw Case study, essay and attendance English Microeconomics and Macroeconomics In economics, studies in the field of the industrial organisation consist of the analysis of imperfect competitive markets, i.e., markets where a company is able to apply market power and establish a price above marginal cost. Throughout the course we will discuss case studies mainly from our European markets rather then American ones. The course will start with the overview of the theory of firms and costs and the description of different market structures. This will be applied to the analysis of monopolies and monopoly practices. The course will also discuss concentration in individual markets, entry and exit issues and mergers. The next part of the course will begin from the short overview of game theory and its application to the analysis of oligopolistic behaviour together with basic microeconomics tools we will study cartels and the entry in both pricing and non-pricing strategies. The last part of the course will give an overview of business practices product differentiation and advertising strategies, research and development, price discrimination and vertical relationships and integration. The course will end with the discussion about regulation and deregulation. Ability and knowledge to analytically study markets and competition. Mikolaj Klimczak Department of Microeconomics and Institutional Economics Phone: [email protected] 1) D.E.Waldman, E.J.Jensen: Industrial Organisation. Theory and Practice. 3rd Edition. Pearsons Education ) D.W.Carlton, J.F.Perloff. Modern Industrial Organization. (last edition) Harper-Collins. 3) L.Pepall, D.Richards, G.Norman, Industrial Organization: Contemporary Theory and Practice, Thomson, 3rd Edition, Supplementary books and articles may be used. All 24

25 INFRASTRUCTURE IN SOCIAL AND ECONOMIC DEVELOPMENT Code: ISED ECTS credits: 2 Lecture hours: 15 hours Study period: Spring Master studies Location: Wroclaw Examination: Written work and its presentation during the lecture Prerequisites: Microeconomics, macroeconomics The aim of this lecture is to show the significance of technical and social infrastructure mainly by presenting its place in local and regional development, and in the latest theories concerning economic growth. The infrastructure should be fitted to other developmental factors (also nonmaterial) so that it amplifies the development. Only an active approach to infrastructure gives an opportunity to use the whole development potential, therefore it is one of the most important tasks of the local and regional authorities. The specific character of infrastructure requires special tools to carry out and to finance infrastructural investments. All of these aspects will be discussed during the classes. methods: lecture, case-study, discussion, individual work. The student will acquire the knowledge which will contribute to the better understanding of the problems concerning the meaning of infrastructure in spatial development process. Małgorzata Rogowska: [email protected] 1. M. Ratajczak, Infrastruktura w gospodarce rynkowej, Wyd. AE w Poznaniu, Poznań Infrastructure in Europe and Central Asia Region approaches to sustainable services, World Bank, Municipal and environmental infrastructure, European Bank for Reconstruction and Development, Public-Private Partnership in the New UE Member States, World Bank, European Bank for Reconstruction and Development, All students Code: DRDLS ECTS credits: 4 Lecture hours: 30 Study period: Location: Wrocław INNOVATING DETERMINANTS OF REGIONAL DEVELOPMENT ON THE EXAMPLE OF LOWER SILESIA Summer semester Master/Bachelor studies 25

26 Examination: On mark - final write-up (50%) and project (50%) Prerequisites: Titles of prior courses whose successful completion is required to enter the course: To feel comfortable in this class having previously taken a course in undergraduate (Basics of/introduction to) Economics and/or Regional Policy would be helpful but not to the point of being mandatory. Student's knowledge and skills required for entry: 1. Good command of English 2. The material in this class will be relatively self-contained. However, if students are behind the curve in terms of basic undergraduate preparation in economics and/or regional policy, it is their responsibility to make up for the basic knowledge on economic issues in regions that will be assumed throughout this class. If such is a case, students are highly encouraged to seek at the course beginning advice from the instructor as to how best to cope with this requirement. Basic definitions in field of regional and local development. Determinants of competitiveness, attractiveness and innovations of particular regions. Policy of regional and local development. Analysis of endogenous and exogenous determinants of regional development in Lower Silesia. Examples of localization selected investments in Lower Silesia. Methods: Information lecture with using audiovisual technique (multimedia projector, handouts and slides prepared for classes by an instructor). Cognitive goals (Knowledge): Cognition of basic terms within Regional Sciences (competitive and complementary theories). Identification of basic factors of regional development and changeability of international relations in their global and regional scope. On the other hand character and attributes of participants (actors) of regional and local innovating systems. Knowledge about principles of functioning of phenomena and processes of contemporary world (globalization, internationalization, regionalization, international order, networking, metropolization). Knowledge about significant plan documents on regional level and the ability of using this information for farer studies. General information about Lower Silesia opportunities and threats of its development. Skills demonstrated: Acquisition of ability of common analyzes of individual phenomena and processes of international character presented within interactive discussion based on presentations of lecturer. Developing and improvement of ability of substantive discussion about important problems of contemporary regional development and asking questions by leaving stereotype opinions and simplifications for critical analyze of each phenomena among other things: in accordance with theories of regional development, elements of international law or history. Affective goals (Attitude): In this aspect acquisition by student experience in effective pointing out positive and negative behaviors of regional actors/institutions and analyze of course and results of globalization, internationalization and integration process is one of the most important benefits. Acquaintance of possibilities of overcome international crisis in economic and political aspect on the example of chosen regions (Lower Silesia). Dr Katarzyna Miszczak Department of Spatial Economy and Self-governed Administration Phone: [email protected] 1. Recent Advances in Urban and Regional Studies, ed. R. Domański, KPZK PAN, vol. XII. 2. Spatial Aspects of Entrepreneurship, KPZK PAN, vol. XII. 3. M.E. Porter, The Competitive Advantage of Nations, MacMillan, London Regions, Globalization, and the Knowledge-Based Economy, ed. J.H. Dunning, Oxford University Press, New York Incentives and Foreign Direct Investment, UNCTAD/DTCI/28, New York and Geneva S. Barios, H. Goerg, E. Strobl, Multinationals Location Choice, Agglomeration Economies and Public Incentives, Research Paper Series, Internalization of Economic Policy, the University of Nottingham 33/

27 7. J.H. Dunning, The Globalization of Business. The Challenge of the 1990s, Routledge, London and New York World Investment Report 2003, FDI Policies for Development: National and International Perspectives, UN-UNCTAD, New York and Geneva 2003 All INNOVATIONS IN REGIONAL DEVELOPMENT Code: IRDE ECTS credits: 4 Lecture hours: 30 Study period: Winter basic Examination: active participation in the lecture, individual project Prerequisites: macroeconomy 1. Basic information about regional development 2. Regional policy in European Union 3. Towards a Knowledge Based Economy 4. Regional Perspective on Innovation: From Theory to Strategy 5. Developing Regional Innovation Strategies 6. Regional Innovation Strategies in European Union countries (examples) 7. Innovation policy in regions Multimedia presentation, discussion, case study Acquaint students with the basic definitions of: innovation, region, regional development, knowledge based economy. Moreover, present the role of innovation and innovation policy in regional development in European regions using examples. dr Niki Derlukiewicz [email protected] 71/ Kevin Morgan, Claire Nauwelaers: Regional Innovation Strategies. The Challenge for Less-Favoured Regions, Routledge Hans-Joachim Braczyk, Philip Cooke, Martin Heidenreich: Regional Innovation Systems. The Role of Governances in a Globalized World, Routledge Philip Cooke, Andrea Piccaluga: Regional Development in the Knowledge Economy, Routledge All students INSTITUTIONAL ECONOMICS Code: INSEC ECTS credits: 2 Lecture hours: 15 hrs lectures 27

28 Study period: Location: Examination: Language: Prerequisites: Winter or spring semester Intermediate / Advanced Wroclaw Final test English Completed basic economics The purpose of the course is to introduce students in relatively new field in the economic theory - the institutional economics (IE), mainly its stream called the New Institutional Economics (NIE).Lectures contents: Some basic terms. IE versus orthodox economics. Old and new institutional economics superficial comparison. Basic concepts of NIE. Transaction costs economics. Firms and markets as institutions. Propertyrights analysis. Two types of economic theories of contracts: the agency theory and relational and incomplete contract theory. Some samples of NIE concepts applications to the economic analysis of such systemic transformation problems as former state-owned firms privatisation, development of markets and their institutional environment. Such phenomena as economic transition of former centrally planned economies or economic underdevelopment of many countries call for some theoretical explanation not supported by mainstream economics. Institutional economics try to deal with such problems using specific methods and tools of analyses. Dr Bożena Baborska [email protected] 1. E.G. Furubotn and R. Richter: Institutions and Economic Theory. The Contribution of the New Institutional Economics. The University of Michigan Press 1997, 2. E.G. Furubotn and R. Richter (editors): The New Institutional Economics. Mohr, C. Menard(ed): Institutions, Contracts and Organizations. Perspectives from New Institutional Economics. Edward Elger Publ., 2000, 4. C. Menard and M.M. Shirley (editors): Handbook of New Institutional Economics. Springer O.E. Williamson: The Economic Institution of Capitalism. The Free Press, 1985 All INTERNATIONAL AIR TRANSPORT Code: IAT ECTS credits: 4 Lecture hours: 30 hours (15 hours lectures and 15 hours of workshop) Study period: Winter or spring Beginners Examination: 50% - essay; 50% - written exam 28

29 Language: Prerequisites: English Basic knowledge in economics 1. Legal and regulatory framework of international air transport market; 2. Economics of air transport market - basic notions, divisions and entities; 3. Supply on the air transport market (taking into consideration kinds of airplanes and main producers of airplanes in the world); 4. Demand on the air transport market and methods of forecasting 5. Selected aspects of carriers economics; measures and methods of carriers effectiveness improvement 6. Network and charter carriers general aspects of functioning 7. Low cost airlines on the background of network carriers basis and rules of functioning 8. Economics and finances of airports 9. Basis of Air Traffic Management 10. Liberalization of the European air transport market and its results 11. The impact of air transport on the economy chosen aspects 12. New tendencies in the world air transport; impact of globalization and liberalization. The aim of this course is to acquire knowledge about the legal and economic basis of international air transport, particularly european. Participants should be able to answer the question after the course, what is liberalization in the air transport, whether there is or not single market in air transport in the EU. They should be able to assess current situation and indicate new trends and tendencies in the world air transport market. Dr Łukasz Olipra, [email protected] 1.. Doganis R., The Airline Business in the 21st Century, Routledge, London, New York Vasigh B., K. Fleming, T. Tacker, Introduction to Air Transport Economics. From Theory to Applications, Ashgate, Aldershot D. L. Rhoades, Evolution of International Aviation. Phoenix Rising, Ashgate, Aldershot J. Balfour, European Community Air Law, Butterworths, London All students INTERNATIONAL BUSINESS Code: INBU ECTS credits: 4 Lecture hours: 15h (lecturers) + 15h (tutorials) Study period: Winter and spring semester Basic Examination: Projects prepared by students + final multiple test Prerequisites: Principles of economics Topic 1: International Business Nature Topic 2: World Financial System Topic 3: Multinational Corporations Topic 4: International Market Entry Modes Topic 5: Country Evaluation and Selection Topic 6: Managing International Operations Topic 7: Ethics of International Business 29

30 Each topic consists of lectures and tutorials, when case studies will be analyzed. The module will allow students to develop their understanding of international business. Thanks to the course students will identify the crucial factors of international environment like financial systems, entry barriers and risk assessment which affect firms in their markets, acquisition of materials or labour supply in various parts of the world. After completing the module students should achieve competence to work individually with international business issues. Dr Artur Klimek International Business: The Challenge of Global Competition/Donald Ball (et. al), 10 th ed, McGraw-Hill Companies, 2005 International business : global competition from a European perspective / Andrew Harrison, Ertugrul Dalkiran, Ena Elsey. - Oxford: Oxford University Press, 2000 International business / Michael R. Czinkota, Ilkka A. Ronkainen, Michael K. Moffett. - 3rd ed. - Fort Worth, TX : Dryden Press, Students should also monitor current issues in international business by reading The Financial Times and The Economist All students INTERNATIONAL CORPORATE FINANCE Code: ICF ECTS credits: 7 Lecture hours: 30h (lecturers) + 30h (tutorials) Study period: Winter and spring semester Basic Examination: Coursework, written examination Prerequisites: Principles of economics and international economics Topic 1: The economics of international transactions Topic 2: International financial system Topic 3: Exchange rate Topic 4: Derivatives Topic 5: Managing exchange risk Each topic consists of lectures and tutorials, when case studies will be analyzed. The aim of the course is to familiarise students with crucial notions and mechanisms of international financial system. Student will be able to use international finance techniques to manage exchange rate risks. After a successful completion of the course, students will understand the role and operation of international securities, derivatives and foreign exchange 30

31 markets. Dr Artur Klimek International Finance, E. Clark, Thomson, 11 th ed., London 2002 International Financial Management, R.W. Click, J. Coval, Prentice Hall, 2002 Exchange Rates and International Finance, L. Copeland, 5 th ed., Pearson Education Limited, Harlow 2008 Students should also monitor current issues in international finance by reading The Financial Times and The Economist All students INTERNATIONAL ECONOMIC COMPARISONS Code: IEC ECTS credits: 4 Lecture hours: 30 hours (15 hours lectures and 15 hours of workshop) Study period: Winter or spring Beginners Examination: 50% - essay; 50% - written exam Prerequisites: Microeconomics, macroeconomics, general knowledge about international diversity in economic and social development of countries Part one: 1. Methodology and methods of international economic assessment and comparisons; 2. International rankings and ratings; 3. World Competitiveness Yearbook of IMD - structure, content and methodology of ranking; 4. Global Competitiveness Report of World Economic Forum - structure, content and methodology of ranking; 5. Index of Economic Freedom (Global Economic Freedom) - structure, content and methodology; 6. Corruption Perception Index (CPI) - structure, content and methodology; 7. Human Development Index (HDI) - structure, content and methodology; 8. Ease of Doing Business Index (of World Bank) - structure, content and methodology; 9. Foreign Direct Investment Index (FDII) - structure, content and methodology; 10. Opacity Index - structure, content and methodology; 11. Globalization Index - structure, content and methodology; 12. Economic system of the state general information, types and varieties 13. Examples of different economic systems case studies Part two: 1. Assessment of particular economic systems on the basis of different rankings 2. Student s presentations of research projects The aim of this course is to acquire knowledge about methods of international comparisons of countries and economic systems. Rankings, ratings, organizations preparing such rankings and sources of data, economic systems in the countries across the world will be presented. Participants should be able to compare countries independently according to criteria specified by themselves. Participants should be able to search comparable date in the international databases, distinguish types of economic systems across the world and compare them on base of ranking presented during the 31

32 lecture. Dr Łukasz Olipra, 1. International comparisons of socio-economic consequences of transition processes in Central- East European countries : proceedings of the 9th Polish-Slovak-Ukrainian scienitific seminar, Krynica, 6-8 November 2002 / ed. Józef Pociecha. - Kraków : Wydział Zarządzania AE, Economic Systems Research : journal of the International Input-Output Association. - Abingdon : Carfax Publishing Company, Websites of international institutions, publishing world rankings All students INTERNATIONAL ECONOMICS Code: INTEC ECTS credits: 7 Lecture hours: 30h ( lectures) + 30h ( tutorials) Study period: Winter and Spring semester Basic Location: Wroclaw Examination: Written examination Prerequisites: Principles of macroeconomics and microeconomics The course will examine the following subjects: 1) the reasons for international trade: - early trade theories; - classical theories based on the principle of comparative advantage; - neoclassical trade theories; - new trade theories; 2) international factor movements: - labour movements; - capital and technology movements; - foreign direct investment and multinationals; 3) international trade policy: - the instruments of trade policy; - free trade versus protectionism; 4) international financial markets: - international financial instruments; - foreign exchange market; - various exchange rate regimes; - exchange rates and open-economy macroeconomics; - the international monetary system; - capital flows and financial crises; 5) the balance of payments accounts; 6) international economic integration: - theoretical aspects of economic integration; - examples of trade blocs in America and Asia; - the European Union; 7) international economic institutions such as the World Bank, the 32

33 International Monetary Fund, the World Trade Organization; 8) economic globalization: - causes, consequences and challenges of the globalization process; - international competitiveness of countries and companies in the global economy; - the impact of globalization on developed and developing countries; - the European Union in the global economy - with special reference to Poland; At the end of the course students should be able to: - explain why countries engage in international exchange of goods and services; - discuss advantages and disadvantages of free trade vs. protectionism (trade policy tools); - discuss international mobility of people, capital, goods and services in the context of globalisation process and economic integration; - discuss the main aspects of international finance. dr Zbigniew Mogiła - [email protected]; dr Sebastian Bobowski [email protected] 1) Appleyard D., Field A.,Cobb S., International Economics, McGraw-Hill, 2005; 2) Carbaugh R., International Economics,International Thomson Publishing, ) Krugman P., Obstfeld M., International Economics. Theory and Policy (7 th Edition), Addison Wesley Publishing Company, 2006; 4) Międzynarodowe stosunki gospodarcze, red. J. Rymarczyk, Polskie Wydawnictwo Ekonomiczne, Warszawa 2006; 5) Współczesna gospodarka światowa, red. A. B. Kisiel-Łowczyc, Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk All students INTERNATIONAL MARKETING Code: INMAR ECTS credits: 4 Lecture hours: 30 h (interactive tutorials) Study period: Winter or spring semester Advanced Examination: Project Prerequisites: Principles of international economics and marketing 1. International marketing versus global marketing Differences between export, international and global marketing Characteristic of international and global marketing 33

34 2. Standardization versus adaptation Factors that influence standardization and adaptation in international marketing 3. International marketing environment Elements of environment that influence managers decisions in international business 4. The cultural environment in international marketing The concept of culture Elements of culture that influence international marketing 5. Product on international markets Factors influencing product strategies Product strategies Brand and product names Country of origin effect 6. Promotion on international markets Factors influencing promotion strategies Blending product and promotional strategies International advertising 7. Pricing Factors that affect pricing decisions Pricing policies 8. Distribution Designing distribution channels on international markets Distribution problems on international markets After attending this lecture a student should be able to: 1. Characterize the nature of marketing management on international markets 2. Describe the types of factors that managers must take into consideration when deciding whether adopt or standardize marketing strategies 3. Discuss the basic kinds of product policies and decisions made in international business 4. Discuss the factors that influence international promotional strategies and the blending of product and promotional strategies 5. Identify pricing issues and evaluate pricing decisions in international marketing Discuss the elements that influence international distribution decisions Aleksandra Kuźmińska, Katedra MSG, [email protected] ; International Marketing, P.R. Ceteora, J.L. Graham, McGraw-Hill Companies, International Marketing, M.R. Czinkota, I.A. Ronkainen, South- Western, Div of Thomson, Marketing Across Cultures, J.C. Usunier, J.A. Lee, Pearson Education, International Business, R.W. Griffin, M.W. Pustay, Pearson Education, International Business. The Challenges of Globalization, J.J. Wild, K.L. Han, J.C.Y. Han, Pearson Education,

35 6. International Business. Competing in the Global Marketplace, Ch.W.L. Hill, Irwin McGraw-Hill, All students INTERNATIONAL TRADE Code: INTRD ECTS credits: 3 Lecture hours: 20 (lectures) Study period: winter or spring basic Examination: attendance, written exam Language: english Prerequisites: principles of macroeconomics and microeconomics The Evolution of International Trade Theory, Policy and Institutions The Instruments of Trade Policy Bilateral and Multilateral Trade Arrangements International Factor Movements and Transnational Corporations Innovation and Technology Diffusion Trade-related Intellectual Property Trade and Developing Countries Dispute Settlement International Sales Contract Documents and Risk Factors The course is intended to familiarise students with theoretical and empirical studies that involve impact of international trade on economic growth and development. It deals with trade instruments, policies, arrangements and implications in order to describe the position of emerging economies and TNCs within global trade system. Course include practical cases and examples of trade policies and operations conducted by authorities, international organisations and private companies. dr Sebastian Bobowski; [email protected] 1. Aghion Philippe, Howitt Peter, Endogenous Growth Theory, MIT Press Bhagwati Jagdish, Panagariya Arvind, Srinivasan T.N., Lectures on International Trade, 2nd Edition, MIT Press Choi E. Kwan, Harrigan James, Handbook of International Trade, Basil Blackwell Feenstra Robert, Advanced International Trade: Theory and Evidence, Princeton University Press Krugman, Paul., Obstfeld, M., International Economics: Theory and Policy (8th edition). Boston: Pearson Trebilcock Michael J., Howse Robert, The Regulation of International Trade, Third Edition, Routledge Taylor & Francis Group, London and New York Budnikowski Adam, Międzynarodowe stosunki gospodarcze, Wydawnictwo Naukowe PWN, Warszawa

36 8. Charlton Andrew, Stiglitz Joseph E., Fair trade for all. How trade can promote development, Oxford University Press Handel zagraniczny. Organizacja i technika, Rymarczyk Jan (red.), PWE, Warszawa Kaczmarek T. T., Zarzycki M., Poradnik eksportera, Oficyna Wydawnicza Branta, Bydgoszcz Warszawa WTO, UNCTAD websites. 12. Rymarczyk Jan, Internacjonalizacja i globalizacja przedsiębiorstwa, PWE, Warszawa Stiglitz Joseph E., Globalization and Its Discontents, Oxford University Press all students INTERNATIONAL TRADE IN SERVICES Code: INTRS ECTS credits: 4 Lecture hours: 15h (lecture) + 15h (tutorials) Study period: winter and spring semester speciality Examination: projects prepared by students + final multiple test Language: english Prerequisites: It is aimed at students who completed the following courses: International Business, International Economic Relations, Foreign Trade. Distinctive features of services Importance of services in global economy Structure of world trade in services Barriers to international services trade Benefits and challenges of services trade opening Services liberalization in the WTO and PTAs The module will allow students to develop their understanding of international trade in services. It will explain basic concepts and provide an overview of global services trade. After completing the module students should achieve competence to analyse, discuss and work with international services trade issues. It will provide solid background for further research. Magdalena Rudnicka, [email protected], tel G.C. Haufbauer, T. Warren, The Globalization of Services: What Has Happened? What are the Implications, Institute for International Economics, Washington D.C Opening Markets for Trade in Services. Countries and Sectors in Bilateral and WTO Negotiations, ed. J.A. Marchetti, M. Roy, Cambridge University Press, New York Strategic Trends in Services: An Inquiry into the Global Services Economy, ed. A. Bressand, K. NicolaidisHarper and Row, New York Trading Services in the Global Economy, ed. J.R. Cuadrado-Roura, L. Rubalcaba-Bermejo, J.R. Bryson, Edward Elgar Publishing, 36

37 Massachusetts 2002 The proposed lecture is directed at the students of International Economic Relations. Code: INEC ECTS credits: 4 Lecture hours: 30 Study period: INTERNATIONALIZATION OF NET ECONOMY Summer semester Master/Bachelor studies Examination: On mark- final write-up (50%) and case study (50%) English Language: Prerequisites: Titles of prior courses whose successful completion is required to enter the course: To feel comfortable in this class having previously taken a course in undergraduate (Basics of/introduction to) Economic Policy and/or Political and Economic Geography would be helpful but not to the point of being mandatory. Student's knowledge and skills required for entry: 1. Good command of English 2. The material in this class will be relatively self-contained. However, if students are behind the curve in terms of basic undergraduate preparation in Political and Economic Geography and/or Economic Policy, it is their responsibility to make up for the basic knowledge on net economy in international territorial units that will be assumed throughout this class. If such is a case, students are highly encouraged to seek at the course beginning advice from the instructor as to how best to cope with this requirement. The purpose of the lecture is presentation problems of net economy`s functioning on all three-dimensional (spatial) levels, it means from enterprise and city for multinational corporations and global economy. There are identified sources of new relations` creation in spatial economic development on background of modern trends and processes occurring in world economy (for example globalization). Then it is performed characteristic of directions, scale and structure of transformations caused by horizontal net connections. Topics: 1. Basic features and trends in world economy. Globalization, internationalization, regionalization. 2. Identification of sources and reasons of creation new relations in world-wide economy (clusters' conception - notion and forms of spatial economic networks). 3. Periodicity and corrugating of modern economy in context of economic growth's theory of W. Rostow, J. Schumpeter and N.D. Kondratiew. 4. Process of innovations' diffusion and its influence on networks' development. 5. New rules of new economy as example of paradigms' evolution of space's social and economic development. 6. Models of fordizm and toyotizm. 7. Features of economy based on knowledge and net society, their modern meanings and conditions of efficiency. 8. Concepts of National and Regional Innovative Systems. 9. Creative metropolises as knots in international economic networks. Methods: Information lecture with using audiovisual technique (multimedia projector, handouts and slides prepared for classes by an instructor). Cognitive goals (Knowledge): Cognition of basic terms within science of international relations (competitive and complementary theories of world policy), their global and regional scope. Identification of basic determinants of net economy s development and changeability of these factors. Character and attributes of participants (actors) of learning economy. Knowledge about principles of effective analysis of directions, dynamics and stages of processes of 37

38 internationalization of net economy. Skills demonstrated: Acquisition of ability of common analyzes of individual phenomena and processes occurring in the net economy presented within interactive discussion based on presentations of lecturer. Developing and improvement of ability of substantive discussion about important problems of contemporary global economy and asking questions by leaving stereotype opinions and simplifications for critical analyze of each phenomena among other things: in accordance with the models of net economy. Affective goals (Attitude): In this aspect acquisition by student experience in effective pointing out stimulants and barriers of financial, administrative, advertising and management support of net economy s development. Analyze of course and results of globalization, internationalization, integration and networking processes. Acquaintance of possibilities of intensification of functioning of spatial economic networks. Dr Katarzyna Miszczak Department of Spatial Economy and Self-governed Administration Phone: [email protected] 1. Toffler A.H.: Budowa Nowej Cywilizacji - Polityka Trzeciej Fali, Poznań, Wyd. Zysk i Ska, Kelly K.: Nowe reguły nowej gospodarki, Warszawa, Wyd. WIG-Press, Andersson Å.E., Batten D.F., Johansson B., Nijkamp P.:.Advances in Spatial Theory and Dynamics. Studies in Regional Science and Urban Economics nr 20, Wyd. Elsevier Science Publishers B.V. North-Holland-Amsterdam Domański R., Marciniak A.: Sieciowe koncepcje gospodarki miast i regionów, Warszawa, Wyd. Komitet Przestrzennego Zagospodarowania Kraju PAN, Studia Tom CXIII, Brown L.M.: Diffusion dynamics. A review and revision of the quantitative theory of the spatial diffusion of innovation. Lund Studies in Geography, Ser. B. Human Geography, vol. 29, C. W. K. Gleerup, Lund Kukliński A.: Gospodarka oparta na wiedzy. Wyzwanie dla Polski XXI wieku, Warszawa, Wyd. Komitet Badań Naukowych, Domański R., Gospodarka przestrzenna, Warszawa, Wyd. PWN, Matusiak K. B., Stawasz E.: Przedsiębiorczość i transfer technologii polska perspektywa, Żyrardów, Wyd. Łódzkie, Castells M.: The Information Age. Economy, Society and Culture The rise of network society. T. 2. Blackwell Publishers, Oxford Hingel A.J.: A New Model of European Development. Innovation. Technological Development and Network-led Integration. W: Science - Technology - Economy. Red. A. Kukliński Science and Government Series, Vol. 3, State Committee for Scientific Research, Warsaw Schumpeter J.A.: Business Cycles. New York Breault R.: Global Networking of Regional Optics Clusters. The International Society for Optical Engineering Denver, Kolorado Zuskovitch E., Justman M.: Networks, sustainable differentiation and economic development. W: Network in action. Communication, economics and human knowledge. Red. D. Batten, J. Casti, R. Thord. Wyd. Springer-Verlag, Berlin 1995 All MACROECONOMICS Code: MACR ECTS credits: 7 Lecture hours: 30 h lectures and 30 h classes Study period: Winter or Summer Basic 38

39 Location: Examination: Language: Prerequisites: Wrocław Multiple choice test English None 1. Introduction research area, review of main theories and definitions 2. National income accounting 3.Simple economy model 4. Economic growth and development 4. Consumption functions and consumption demand theories 5. Investment investment project evaluation, model of accelerator, some other theories of investment 6. Fiscal policy function, brief overview of the tax system in Poland, Laffer curve, government spending, crowding out, deficit, Public Debt EU s budget, fiscal policy in selected countries 7. Monetary policy instruments, effectiveness, central banks (National Bank of Poland, Fed, European Central Bank) 8. Money functions, demand and supply 9.The IS-LM model 10. The AS-AD model 11. Inflation 12. Unemployment; the tradeoffs between unemployment and inflation 13. The Open Economy analysis of balance of payments, protectionism, exchange rate regimes, globalization Understanding basic macroeconomic concepts and ability to use various macroeconomic models (simple economy, IS-LM and AS-AD). Students get perspective on recent macroeconomic developments and can analyze current state of global economy and economic policy. Dr Wiktor Szydło ( [email protected]) - R. Dornbusch, S. Fischer, R. Startz, Macroeconomics, McGraw-Hill (9th international edition, 2004) - N.Gregory Mankiw, Macroeconomics - 4th ed. - New York, NY : Worth Publishers, 2000 Recent texts and articles on the subject given to students Course for all faculties Managerial Economics Code: MANEC ECTS credits: 4 Lecture hours: Lecture and case study: 30 hours Study period: Location: Winter or spring semester Intermediate Wroclaw 39

40 Examination: Language: Prerequisites: Examination and attendance English Microeconomics This course studies different ways in which microeconomic instruments and quantitative tools can be used to aid managers in the process of decision making. Topics will include the analysis of consumer demand, production and cost analysis, pricing and production decisions and sensitivity analysis. Developing knowledge and ability to use economics in managerial decisions. Mikolaj Klimczak Department of Microeconomics and Institutional Economics Phone: William F. Samuelson, Stephen G. Marks, Managerial Economics Wiley 4 th, 5 th or 6 th edition Supplementary books and articles may be used. All METHODOLOGY OF ECONOMIC SCIENCE Code: MES ECTS credits: 2 Lecture hours: Lecture and case study: 15 hours Study period: Location: Examination: Language: Prerequisites: Winter or spring semester Intermediate Wroclaw Examination and attendance English Microeconomics and Macroeconomics The course addresses the issues in studying economics. The main objective is to present basic issues and problems encountered while researching and studying. It will discuss current economic problems and focus on providing suitable framework to study further various fields of economics. Topics that will be covered will also include comparing and interpreting current and new approaches in economics. Understanding the scope and limitations of economics. Comprehension of contemporary challenges and extensions of economics. Mikolaj Klimczak Department of Microeconomics and Institutional Economics Phone:

41 Mark Blaug: The Methodology of Economics, or How Economists Explain. Cambridge University Press, 1992 R.G. Lipsey et al.: Economics. Harper & Row 1990 Supplementary books and articles may be used. All MICROECONOMICS Code: MICR ECTS credits: 9 Lecture hours: Full year course: 30 hrs lectures 30 hrs classes Study period: Full academic year Basic Location: Wroclaw Examination: For Polish students compulsory participation in classes and semesters evaluation with grades. Final written examination Prerequisites: None; the course is addressed to beginners The course (lectures and classes) is an alternative for the course Mikroekonomia, which is compulsory for all first year students of Wroclaw University of Economics. It starts with an introduction to economics as a science, brief characteristic of its main fields: micro- and macroeconomics as well as with a fair review of the major findings of contemporary microeconomics. Contents in brief: theory of price. Elasticity of demand and supply. Market equilibrium. Government intervention in markets: reasons and effects. Consumer choice theories. Economic theory of production costs. Perfectly competitive firm and monopolistic firm equilibrium. Elements of imperfect competition theories. Elements of factors markets theories. Overview of modern microeconomic theories of a firm and market structures. Market failures and market imperfections. Basic knowledge of neoclassic economic theory is necessary for farther outcomes studies in other branches of economic sciences and desirable for studying other social sciences Dr Bozena Baborska [email protected] Begg D., Fischer s, Dornbusch R.: Economics. McGrow-Hill editions since 2003, Begg D., Ward D.: Economics. Student Workbook.. McGrow-Hill, editions since 2003 All 41

42 MONETARY POLICY Code: MONP ECTS credits: 4 Lecture hours: 15 hrs lectures, 15 hrs - classes Study period: Winter or spring Intermediate Examination: Written exam (lectures); Short presentation (classes) Prerequisites: Macroeconomics 1. Money supply 2. Monetary policy instruments 3. Monetary policy objectives and the channels of monetary transmission 4. Money supply and exchange rate targeting 5. Direct inflation targeting strategy 6. Entering the Eurozone 7. Monetary policy in the time of financial crisis After completing the course, the students will understand the rules of contemporary monetary policymaking process. The influence of Central Bank s actions on financial markets and overall economy will be discussed. The course is especially recommended for future market analysts and financial advisors. dr Radosław Kurach radosł[email protected] 1. Mankiw N. G., Taylor M. P (2008)., Economics, South-Western Cengage. 2. Mishkin F. (2003), The Economics of Money, Banking, and Financial Markets (7 th ed.), Addison Wesley. Internet resources will be also provided. All OVERVIEW OF POLISH, EU AND WORLD ECONOMY Code: OPEU ECTS credits: 2 Lecture hours: Lectures 10 h Study period: Winter or Summer Specialized Examination: Essay 42

43 Prerequisites: None Analysis of national accounts of selected countries (with special attention to the EU member states and the US). Recent developments booms, busts, speculative bubbles, flight of capital, exchange rate regimes, deficits, etc. Analysis of certain emerging economies in Central and Eastern Europe and Latin America (problems with the transition to the market economy, hyperinflation or chronic inflation, etc). Tiger economies and BRIC countries (brief discussion on recent developments). Examination of selected developed economies (the USA, Japan, the UK, Spain, etc). Students get perspective on recent economic developments in selected countries and can analyze and assess the current state of global economy (mainly from the macroeconomic standpoint). Dr Wiktor Szydło ( - Various sources in most cases recent texts and articles on the subject given to students Course for all faculties PRINCIPLES OF MACROECONOMICS Code: PRMAC ECTS credits: 5 Lecture hours: 15 hrs lectures, 30 hrs - classes Study period: Winter or spring Basic Examination: True/false test, problems and applications tasks Prerequisites: none Principles of macroeconomics is an alternative for the course Makroekonomia, which is compulsory for most of the first year students of Management, Computer Science and Finance Faculty. 1. Introduction to macroeconomics 2. Measuring the economy (SNA definitions) 3. Some important facts from the modern macroeconomic theory 4. Keynesian cross model 5. IS-LM model and the effects of monetary and fiscal policy 6. Phillips curve and the labour market 7. AS-AD model in the closed economy 8. Inflation 9. Open economy balance of payments, fixed and floating exchange rate regime After completing the course, the students will be able to interpret some basic macroeconomic data and draw conclusions about the most possible 43

44 tendencies in the future economic activity. The graduates of Principles of macroeconomics will also understand how the monetary and fiscal policies may affect the business cycle. dr Radosław Kurach Mankiw N. G., Taylor M. P (2008)., Economics, South-Western Cengage. Internet resources will be also provided. All REGION IN THE KNOWLEDGE BASED ECONOMY Code: RKBE ECTS credits: 4 Lecture hours: 30 Study period: Summer term Specialization Examination: Credit on mark (presentation and/or test) Prerequisites: macroeconomy, spatial economy Local and regional development is an increasingly global issue. The lecture also concerns the processes such as globalization and the increasing role of innovation as the foundation for a knowledge-based economy, the main resource of the new economy knowledge, its features and attributes. We are now an information society in a knowledge economy where knowledge management is essential. The main aim of this subject is to explain the meaning and principles functioning in the new economy so called knowledge based economy. One of the aims of the lecture is also an attempt to present: the meaning of the local development, basic definitions in field of regional and local development, determinants of competitiveness and attractiveness of particular regions, policy of regional and local development. Students are taught to identify possibilities of a cooperation between enterprises and benefits of this cooperation. It is also important to understand ideas of initiatives supporting the functioning of enterprises of SMEs sector, various institutions offering relevant help. Students also obtain the knowledge about business environment needed for SMEs sector to work properly. Another important part is the education of ability concerning interpretation and evaluation of the phenomena involved in the social and economic area of the region. dr Anna Mempel-Śnieżyk; [email protected], dr Katarzyna Miszczak, [email protected] 1. Regions, Globalisation, and the Knowledge-Based Economy, ed. by J.H. Dunning, Oxford University Press, New York

45 2. Kukliński A.: Gospodarka oparta na wiedzy. Wyzwanie dla Polski XXI wieku, Warszawa, Wyd. Komitet Badań Naukowych, Hingel A.J.: A New Model of European Development. Innovation. Technological Development and Network-led Integration. W: Science - Technology - Economy. Red. A. Kukliński Science and Government Series, Vol. 3, State Committee for Scientific Research, Warsaw Kelly K.: Nowe reguły nowej gospodarki, Warszawa, Wyd. WIG- Press, Korenik S.: Gospodarka oparta na wiedzy skali regionu, [w:] Przybyła Z. (red.) 2007 Gospodarka przestrzenna X. Wydawnictwo Akademii Ekonomicznej we Wrocławiu, Wrocław Bourdieu P., 1985, The Forms of Capital. 7. Kosiedowski W.(red.), Zarządzanie rozwojem regionalnym i lokalnym. Problemy teorii i praktyki. Wyd. Tonik, Stowarzyszenie Wyższej Uczelni Dom Organizatora w Toruniu Parysek J.J., Podstawy gospodarki lokalnej. Wyd. Naukowe UAM, Poznań Pike, Andy, Rodriguez-Pose, AndresTomaney, John: Local and Regional Development. Wyd. Routledge, Anno Rooney, D., Hearn, G., & Ninan, A. 2005: Handbook on the Knowledge Economy. Edward Elgar, Cheltenham International relations REGIONAL ECONOMICS AND REGIONAL POLICY Code: RERP ECTS credits: 2 Lecture hours: 15 hours of lectures Study period: Winter or spring Advanced Examination: Open test written in English (10-20 questions) Prerequisites: Microeconomics and Macroeconomics The course of 15 hours, one hour a week divided into three parts: 1. Theory of regional development 2. Regional policy in Europe: case study of different countries 3. Regional policy on supranational level (European union regional policy) Students will get basic information on regional development processes and regional policy on national and supranational level. Dr. Anna Jenik [email protected] H. Armstrong and Jim Taylor: Regional Economics and Policy ; Blackwell Publishers Oxford 2000 All students according to their interest 45

46 SCIENCE AND UNIVERSITY MODELS IN TERMS OF KNOWLEDGE-BASED ECONOMIES Code: SUMKB ECTS credits: 3 Lecture hours: 15 hrs lecture, 5 hrs seminar Study period: Summer semester advanced or Jelenia Góra Examination: A report as an outcome of student's own research on agreed topics Prerequisites: Micro and macroeconomics course completed 1) The theory of endogenic growth; the importance of knowledge in the economic growth creation; the role of scientific research expenditures in the economic growth creation. 2) The theory of sectors; knowledge sectors in modern economies. 3) Knowledge-Based Economy-description, characteristics; Knowledge-Based Economy vs. The New Economy; measuring the level of the Knowledge-Based Economy development. 4) The conditions of the KBE development. The science. Universities evolution or revolution? Enterpreneurial universities. 3G University. 5) The post-academic science. Clusters. Industrial science. Academic enterpreneurship, spin-offs, spin-outs, faculty enterprises. 6) Institutional conditions of the post academic science development. Financing, venture capital, tax allowances, law regulations, knowledge commercialization. Teaching methods: lecture on which these subjects will be described and seminar on which the complementary for lecture's subjects will be given, described and discussed in order to let the students write their final paper. The general knowledge on the sources of economic growth and on the challenges faced by universities. The aim of the lecture is to focus students attention on the modern problems of economic development. Elżbieta Pohulak-Żołędowska, dr, [email protected], Bok D.: Universities in the Marketplace. The Commercialization of Higher Education, Princeton University Press, Etzkowitz H.: The Triple Helix. University-Industry-Government Innovation in Action, Routledge, Krimsky S.: Nauka skorumpowana?, PIW Ziman J.: Real Science.What it is and what it means, Cambridge University Press, Wissema J.G.: Uniwersytet Trzeciej Generacji. Uczelnia XXI wieku. WCTT, All students 46

47 SMALL AND MEDIUM ENTERPRISES IN PRESENT ECONOMY Code: SMEPE ECTS credits: 4 Lecture hours: 30 Study period: Spring term Specialization Examination: Credit on mark (presentation and/or test) Prerequisites: none The sector of SMEs is noticed as the key for the local social and economic development. As a result, one can underline a specific atmosphere of entrepreneurship in its environment. Sector of SMEs includes 99% of all enterprises in Poland, which create about 70% GDP of all enterprises. SMEs support social activity, improve living standards, reduce the rate and consequences of unemployment, improve relationships between people, through close relations among employees and employersemployees. The crucial participation of this sector in economy is confirmed by the support this group receives from the government of a country and also from the EU The main aim of this subject is to explain the role of the small and medium enterprises in present economy, because SMEs are an important key in creating jobs and improving competitiveness and economic growth not only in Poland, their role is noticed in a lot of countries. The European Union especially indicates the meaning of this sector and constantly prepares the programs helping its functioning. Students learn to identify possibilities of a cooperation between enterprises and benefits of this cooperation. It is also important to understand ideas of initiatives supporting the functioning of enterprises of SMEs sector, various institutions offering relevant help. Students also obtain knowledge about the business environment needed for SMEs sector to work properly. dr Anna Mempel-Śnieżyk; [email protected], dr Katarzyna Miszczak, [email protected] 1. Rozwój małych i średnich przedsiębiorstw. Wiedz, sieci osobistych powiązań proces uczeni się. Wyd. Akademickie i Profesjonalne, Warszawa Business and its environment. David P. Baron. Upper Saddle River, NJ: Pearson Prentice Hall, M. Strużyna: Małe i średnie przedsiębiorstwa w gospodarce regonu. Wyd. PWE, Warszawa R. Borowiecki, B. Siuta-Tokarska: Problemy funkcjonowania małych i średnich przedsiębiorstw w Polsce. Wyd. Difn, Warszawa International relations 47

48 SOCIAL POLICY Code: SPO ECTS credits: 2 Lecture hours: 15 (lecture) Study period: Summer Basic Examination: Multiple choice test Prerequisites: none 1. Introduction to social policy 2. Welfare regimes 3. Social policy institutions 4. Social policy issues: social security, employment, education, etc. 5. Social policy in Poland 6. Globalisation and social policy Knowledge of social tasks and means of their realisation Ability to identify social problems and possible solutions dr Stanisław Kamiński, Department of Sociology and Social Policy, [email protected] Hill M., Social Policy in the Modern World, Blackwell, Oxford 2006 Spicker P., Social Policy. Themes and Approaches, The Policy Press, Bristol 2008 all Code: SPPL ECTS credits: 4 Lecture hours: 30 Study period: Examination: Prerequisites: SPATIAL PLANNING Summer semester Master/Bachelor studies On mark (end-of-module case study write-ups and/or presentations) Listeners must have knowledge of subjects: basis of microeconomics and macroeconomics and basis of spatial economy. 1. Principles of farming and management space and stocks. 2. Spatial planning - general notions and basic informations of spatial planning, purpose, range. 3. Act on Spatial Planning and Management - basic definitions, range. 4. Spatial planning on national grade - general characteristic. 5. Spatial planning in voivodship - general characteristic. 6. Spatial planning and development in commune. 48

49 7. Study of local conditions affecting local planning and perspectives for spatial development - notion and character, content and procedure of creation. 8. Local land-use plan - notion and character, content and procedure of creation. 9. Legal effects of adoption of a land-use plan. 10. Questions of environmental protection with reference to land-use plans. 11. Decision of condition of building and developing of field. 12. Localization of investment of public purpose. Methods: Information lecture with using audiovisual technique (multimedia projector, handouts and slides prepared for classes by an instructor). Activating methods: cases method, brain storm method, situation method. Practical methods: projects method, simulation, evaluation, benchmarking. Cognitive goals (Knowledge): Cognition of basic terms within science of spatial economy (competitive and complementary theories of world policy). Identification of specific conditions affecting local planning and perspectives for spatial development - notion and character, content and procedure of creation. Character and attributes of subjects of spatial planning. Knowledge about principles of farming and management space in territorial units on each level. Skills demonstrated: Acquisition of ability of common analyzes of individual phenomena and processes occurring in spatial economy presented within interactive discussion based on presentations of lecturer. Developing and improvement of ability of substantive discussion about important problems of creation of land-use plans and asking questions by leaving stereotype opinions and simplifications for critical analyze of each phenomena among other things: in accordance with various concepts of creation of plan documents. Affective goals (Attitude): In this aspect acquisition by student experience in effective pointing out opportunities and threats of creation of the land-use plans in various states. Analyze of procedures of creation of plan documents and legal effects of their adoption in conditions of functioning communes and voivodships. Dr Katarzyna Miszczak Department of Spatial Economy and Self-governed Administration Phone: [email protected] 1. Abler R., Adams J.S., Gould P., Spatial organization. The geographer s view of the world. Prentice-Hall, INC, Englewood Cliff, New Jersey Hall P., Urban and regional planning - 2nd ed. Harmondsworth, Penguin Books, Buckingham-Hatfield S., Evan B., Environmental planning and sustainability Chichester, J. Wiley, Barnes W.R., Ledebur L.C., The new regional economics. SAGE Publication, London Fujita M., Krugman P., Venables A.J., The spatial economy: Cities, Regions, and international trade. The MIT Press, Cambridge Mass Domański R., Gospodarka przestrzenna. Podstawy teoretyczne. PWN, Warszawa Podstawy gospodarki przestrzennej - wybrane aspekty, red. S. Korenik, J. Słodczyk, Wydawnictwo Akademii Ekonomicznej im. Oskara Langego we Wrocławiu, Wrocław Niewiadomski Z., Planowanie przestrzenne. Zarys systemu. Wydawnictwo Prawnicze LexisNexis, Warszawa Szwajdler W., Bąkowski T., Proces inwestycyjno-budowlany. Zagadnienia administracyjno-prawne. Toruń All students 49

50 THE CULTURAL ENVIRONMENT OF INTERNATIONAL BUSINESS Code: CEIB ECTS credits: 2 Lecture hours: 15 h (interactive tutorials) Study period: Winter or spring semester Advanced Examination: Project Prerequisites: Principles of international economics, marketing and management 1. Conception of culture Definitions Dimensions of culture Main characteristics 2. Elements of culture Verbal Language Body language Religion Values and customs Symbols 3. International business Conception and areas of international business 4. International business orientations 5. Main cultural orientations 6. Cultural environment of marketing Standardization or adaptation? 7. Cultural environment of management Different management styles 8. Cultural environment of negotiations Profiles of negotiators from different cultures The module will allow students to develop their understanding of cultural aspects of international business. Students will find out about main cultural orientations, different negotiation styles, management styles, etc. After completing the module students should achieve competence to work within international business environment. Aleksandra Kuźmińska, Katedra MSG, [email protected] ; Deresky H., International Management: Managing Across Borders and Cultures, Prentice Hall, Upper Saddle River, New Jersey Ferraro G.P., The Cultural Dimension of International Business, Prentice Hall, Upper Saddle River, New Jersey Gesteland R.R., Cross Cultural Business Behavior. Marketing Negotiating and Managing Across Cultures, Copenhagen Business School Press, Copenhagen Hofstede G., Cultures and Organizations. Intercultural 50

51 Cooperation and Its Importance for Survival. Software of the Mind, HarpersCollinsPublishers, Katz L., Negotiating International Business: The Negotiator s Reference Guide to 50 Countries Around the World, Lothar Katz, All students THE ROLE OF EMERGING AND TRANSITIONAL COUNTRIES IN THE GLOBAL ECONOMY Code: RETC ECTS credits: 4 Lecture hours: 15h (lecturers) + 15h (tutorials) Study period: Winter and spring semester Basic Examination: Coursework, written examination Prerequisites: Principles of economics and international economics Topic 1: Overview of the course and methods of analyses Topic 2: China as emerging economy Topic 3: Latest development of India Topic 4: South American economies Topic 5: Russia and Ukraine Topic 6: Central and East European countries Each topic consists of lectures and tutorials, when case studies will be analyzed. The aim of the course is to develop understanding of emerging and transitional economies, the economic performance, prospects and problems of these economies. Upon successful completion student should demonstrate the skills to carry out assessments of enterprises and countries in transition. Students should also understand the relationships between development, policies and globalization. Dr Artur Klimek ([email protected]) Handbook of economic growth, P. Aghion, S. Durlauf, North Holand, Elsevier, 2005 International Economics, T.A. Pugel, The McGraw-Hill Companies, 2009 Additional sources: OECD, World Bank, United Nations, various academic journals All students 51

52 FINANCE, ACCOUNTING AND BANKING ACCOUNTANCY BUSINESS LANGUAGE Бухгалтерский учёт - язык бизнеса (лекции на русском языке) Rachunkowość język biznesu Code: BUJB ECTS credits: 4 Lecture hours: 30 часов, 30 godzin, 30 hours Study period: зимний или летний курс semestr letni lub zimowy winter or summer Location: Examination: Language: Prerequisites: элементарный podstawowy elementary Вроцлав Wrocław Wroclaw самостоятельная писменная работа samodzielna praca pisemna Русский Rosyjski Russian экономия ekonomia Международное сотрудничество в области торговли, производства и услуг требует знания языка бизнеса. Таким языком является располагающий определѐнным кругом понятий бухгалтерский учѐт. Геополитическое положение Польши предназначает нас поддерживать сотружество и быть посредником между Западом и Востоком Европы. Дла этого необходимо знание языка бизнеса, которым является бухгалтерский учѐт - лекции на русском языке. компендий знаний бухгалтерского учѐта kompendium wiedzy o rachunkowości Dr Joanna Koczar, [email protected] Hendriksen, Breda, Teoria rachunkowości (wydanie rosyjskojęzyczne) Э.С.Хендриксен, М.Ф.Ван Бреда: Теория бухгалтерского учѐта все специальности, wszystkie specjalności for all 52

53 ANALYSIS, USING AND UNDERSTANDING FINANCIAL STATEMENTS OF THE FIRM Code: AUFSF ECTS credits: 3 Lecture hours: 18 Study period: Winter & Summer Basic Examination: Written test Prerequisites: none In the lecture will be shown and explained the role of true understanding and profitable use of financial statements. Will be discussed their role in the prediction close and far future health of the firm. The ability to read and understand the most important information from financial data of the firm Grzegorz Michalski, [email protected]; tel Michalski G., Prediction cooperator future condition using financial statements (In Polish: Ocena kontrahenta na podstawie sprawozdań finansowych), ODDK, Gdańsk, White G. I., A. C. Sondhi, D. Fried, The Analysis and Use of Financial Statements, Wiley, New York Michalski G., Liquidity management in small enterprises (in Polish: Płynność finansowa w małych i średnich przedsiębiorstwach), WN PWN, Warszawa, Peterson P. P., F. J. Fabozzi, Analysis of Financial Statements, Wiley, New York Michalski G., Financial strategies of the firm (In Polish: Strategie finansowe przedsiębiorstw), ODDK, Gdańsk, Wilson M., Reading the Financial Pages For Dummies, Wiley, New York All BUSINESS BUDGETING Code: BUBU ECTS credits: 4 Lecture hours: 30 hours of IT-workshops Study period: both winter and summer terms advanced Examination: 1) Electronic report based on a complex case study including: written description of a company, basic assumptions and information necessary to prepare sub-budgets, master budget and envisaged financial statements, calculations presented in the form of tables or charts and conclusion resulting from ratio and variance analyses 2) Presentation of the major findings from the report 3) In-class activities Prerequisites: Acquaintance with fundamental concepts of management and accounting. The course combines theoretical and analytical approaches to budgetingrelated issues. 53

54 Lectures presenting a general concept of business budgeting are supplemented with IT-workshops in MS Excel environment, where students become acquainted with analytical techniques necessary for planning business activities. The whole course is supported with case study presenting a budgeting process from a practical perspective. Knowledge The course makes students familiar with such topics as: 1) Role of budgeting in an enterprise; 2) Principles of budgeting; 3) Phases of a budgeting process; 4) Different methods of budgeting; 5) Structure of a master budget and analysis of its elements; 6) Envisaged financial statements Skills The course helps to acquire such skills as: formulation of budgets in various manners (bottom-up, incremental, zero-based budgeting), and performing budgetary control. Competences The Business Budgeting course develops competences required for managers and controllers of enterprises in producing forecasts, setting plans and schedules, co-ordinating them and drawing budgets. Dr Joanna Dyczkowska tel.: (071) , [email protected] Materials will be submitted by the instructor. Recommended books: 1) Robert Rachlin: Total Business Budgeting: A Step-by-Step Guide with Forms, 2nd Edition, Willey ) William R. Lalli (Editor): Handbook of Budgeting, 5th Edition, Willey ) Nils H. Rasmussen, Christopher J. Eichorn: Budgeting: Technology, Trends, Software Selection, and Implementation, Willey ) Janice M. Roehl-Anderson, Steven M. Bragg: The Controller's Function: The Work of the Managerial Accountant, 3rd Edition, Willey ) Steven M. Bragg: Controller's Guide to Planning and Controlling Operations, Willey 2004 Everyone is invited CASH AND FINANCIAL LIQUIDITY MANAGEMENT Code: CFLM ECTS credits: 3 Lecture hours: 18 Study period: Winter Basic Examination: Written test 54

55 Prerequisites: None The aim of the course will be the best cash and financial liquidity mix. Cash management identify the cash balances (transaction, precautionary and speculative) which allows for the business to meet day to day expenses, but reduces cash holding and managing costs. Part of the financial liquidity management are also components such as inventories, accounts receivables and accounts payables. Inventory management identify the level of inventories and allow uninterrupted production but optimize the investment in materials and optimizes reordering costs. Accounts receivable management identify the best trade credit policy, i.e. credit terms which will be offered to customers. Financial liquidity and its measurement Corporate Net Working Capital management strategies Cash conversion cycle and operating cycle Inventory management (ABC, EOQ, POQ, VBEOQ, VBPOQ) Accounts receivable management Cash budget & cash management models. The ability to choose best cash and financial liquidity mix for the firm. Student should know how to identify the best source of financing and analyzes the best net working capital policy firm should chose to maximize its value. Grzegorz Michalski, tel Sartoris W.L., N.C.Hill, The McGraw-Hill 36-Hour Cash Management Course, Maness T. S., J. T. Zietlow, Short-Term Financial Management, The Dryden Press, Michalski G., Liquidity management in small enterprises (in Polish: Płynność finansowa w małych i średnich przedsiębiorstwach), WN PWN, Warszawa, Pluta W., G. Michalski, Short-run financial management. (in Polish: Krótkoterminowe zarządzanie kapitałem), CH Beck, Warszawa Michalski G., Operational risk in current assets investment decisions: Portfolio management approach in accounts receivable, AGRICULTURAL ECONOMICS, Vol: 54, Iss: 1, p: 12-19, Michalski G., Strategic Financial Liquidity Management (in Polish: Strategiczne zarządzanie płynnością finansową), CeDeWu Michalski G., Effectiveness of investments in operating Cash, Journal of Corporate Treasury Management, ISSN , vol. 3, iss. 1, Dec All COMPANY TAXATION IN POLAND Code: CTP ECTS credits: 4 Lecture hours: 30 h (15*1,5h) Study period: Winter or Spring advanced Examination: Written exam after the whole lectures Prerequisites: Micro and Macroeconomics, Public finance, 1. General information about tax burden in Poland, taxes in Poland. 2. Tax definition, The Elements of Tax Techniques 3. The concept of income taxes in Poland 4. The Arisal and Expiration of Tax Liability 5. Minimizing the tax risk in Polish tax system 6. Third Persons Tax Liability 55

56 7. Tax Proceeding selected institutions 8. Taxation of entrepreneur s income domestic regulations 9. International taxations, the problem of Transfer Pricing 10. Taxation of specific income interests, loyalties, etc. 11. Turnover taxes general assumptions 12. Value added tax European and domestic regulations 13. Local taxes in Poland 14. The penalties in polish tax system. 15. The structure of tax authorities in Poland Students receive information about tax system in Poland, they will be able precise the tax consequences of different activities, e.g. they will learn how to choose the form of performing business activity according to tax and public insurances burdens, the lectures show students how to optimize the tax burden in Poland. Dr Krzysztof Biernacki, Katedra Finansów, Wydział Nauk Ekonomicznych, [email protected] Printed lectures given by teacher Financial preferred CORPORATE VALUATION Code: COVAL ECTS credits: 4 Lecture hours: 30 hours Study period: Summer or Winter (both) Intermediate Examination: Written exam Prerequisites: Finance 1. Introduction to corporate valuation (the role and fundamental principles of valuation), overview of different approaches to valuation 2. Estimation of discount rates, cash flows, terminal value and future growth 3. Discounted cash flow models of corporate valuation (free cash to equity, free cash flow to firm and other models) 4. Adjusted present value approaches to corporate valuation 5. Dividend discount models 6. Relative valuation corporate valuation using multiples (P/E, P/BV, P/S ratios) 7. Asset-based valuation 8. Contingent claim approach option pricing theory in corporate valuation 9. Special cases in valuation of different companies 10. Basics of value-based management Valuation is one of the most essential skills that students of finance should acquire. There is no major corporate investment decision that can be made 56

57 without first asking the question: What is it worth?. This is a course that provides the opportunity to apply finance theories to practical corporate financial problems. The major issue that is examined during the course is the determination of corporate value. The objective of this course is to introduce the basic tools to understand the process of business valuation. The process of valuation developed in this course has a wide variety of applications to other business decisions. Thus, after completing this course, students should be able to apply their knowledge to a variety of valuation problems, such as valuing firms, new investment projects, and selected corporate strategies. In particular students should be able: to value a firm using different methodologies, to analyze how financing decisions influence firm value., to solve management problems associated with business value. Bartłomiej Nita, Ph.D., [email protected] T. Coller, M. Goedhart, D. Wessels, Valuation. Measuring and Managing the Value of Companies, John Wiley and Sons, Hoboken A. Damodoran, Investment Valuation, John Wiley and Sons, New York All students COST-BENEFIT ANALYSIS OF INVESTMENT PROJECTS Code: CBAI ECTS credits: 3 Lecture hours: 10h lecture +10h workshop Study period: Winter or Spring Advanced Location: Wroclaw Examination: Written test Prerequisites: Basic accounting, basic investment decisions Cost-benefit analysis (CBA) is one of the economic analyses methods, which purpose is to help evaluate a project or proposal. In this sense it could be perceived as an investment decision tool. It shows if the project will increase the common wealth and it helps to identify value for money solutions that meet the objectives of government policies. In broad socioeconomic sense the analysis will tackle not only financial aspects of an investment but also other aspects that are not explicit in market prices. CBA of investment projects is explicitly required by the new EU regulations for different funds for major projects. CBA is also useful in many different situations connected with collecting funds to run investment projects. The lecture combines theory and practical applications. An understanding of financial methods for project appraisal is essential if one is to develop and implement the methods of project economic (social) effectiveness appraisal. Therefore, lectures begin with basic concepts, including background on the economic and financial environment, financial and 57

58 economic analysis, risk analysis, and the valuation process. With this background one can understand how specific techniques and decision rules can be used for appraisal of projects from investor and social point of view. Lectures will cover following subjects: 1 What is Cost-Benefit Analysis differences between financial and economic analysis (theory of distortions). 2 An agenda for the project examiner Provides operational tools for both the preparation and the appraisal of the project. 3 Financial analysis This section explains how to conduct the study, from the definition of the main items to include in the analysis to the calculation of the financial IRR and NPV (both of the investment and of the equity). 4 Economic analysis Starting from the financial analysis and the table of financial flows, the aim is to assess a standard methodology for the four steps for the definition of the table for the economic analysis: correction for fiscal aspects; correction for externalities; the determination of the conversion factors; the determination of social discount rate. The section focuses on how to calculate the social costs and benefits of a project and how they can influence the final result. It provides guidance on how to calculate economic IRR and economic (social) NPV and to understand its economic meaning for project appraisal. 5 Multicriteria analysis This section will cover situations in which the IRR and NPV criteria are insufficient as impact indicators and complementary analysis is needed. 6. Sensitivity and risk analysis The section gives an outline on the treatment of uncertainty in investment projects. The ability to implement the methods of project financial and economic (social) effectiveness appraisal. dr Magdalena Ligus [email protected] Boardman A.E., Greenberg D.H.: Cost-benefit analysis. Concepts and practice. Third edition. Prentice Hall, New Jersey Guide to cost-benefit analysis of investment projects. (Structural Fund ERDF, Cohesion Fund and ISPA). Prepared for: Evaluation Unit DG Regional Policy European Commission, Guidelines for preparing economic analysis. U.S. Environmental Protection Agency, Mitchell R.C., Carson R.T.: Using surveys to value public goods: the contingent valuation method. Resources for the Future, Washington D.C Hanley N., Spash C.L.: Cost-benefit analysis and the environment. 58

59 Edward Elgar, all Code: CAM ECTS credits: 3 Lecture hours: 18 Study period: Winter & Summer Basic Examination: Written test Prerequisites: CURRENT ASSETS MANAGEMENT: VALUE BASED WORKING CAPITAL DECISIONS None Current assets management should use a combination of policies and techniques leading to firm value creation. Cash management identify the cash balances (transaction, precautionary and speculative) which allows for the business to meet day to day expenses, but reduces cash holding and managing costs. Inventory management identifies the level of inventories and allows uninterrupted production but optimize the investment in materials and optimizes reordering costs. Accounts receivable management identify the best trade credit policy, i.e. credit terms which will be offered to customers. Corporate Net Working Capital management strategies Cash conversion cycle and operating cycle Inventory management (ABC, EOQ, POQ, VBEOQ, VBPOQ) Accounts receivable management Cash budget & cash management models. The ability to decide which current assets management strategy is the best in the context of firm value creation. Grzegorz Michalski, [email protected]; tel Maness T. S., J. T. Zietlow, Short-Term Financial Management, The Dryden Press, Michalski G., Liquidity management in small enterprises (in Polish: Płynność finansowa w małych i średnich przedsiębiorstwach), WN PWN, Warszawa, Pluta W., G. Michalski, Short-run financial management. (in Polish: Krótkoterminowe zarządzanie kapitałem), CH Beck, Warszawa Michalski G., Strategic financial liquidity management (in Polish: Strategiczne zarządzanie płynnością finansową), CeDeWu, Warszawa Michalski G., Effectiveness of investments in operating Cash, Journal of Corporate Treasury Management, ISSN , vol. 3, iss. 1, Dec Michalski G., Inventory Management Optimization as Part of Operational Risk Management, Journal Of Economic Computation And Economic Cybernetics Studies And Research, ISSN X, Volume 43 Number 4/2009, s All ENTREPRENEURIAL FINANCIAL MANAGEMENT Code: EFM ECTS credits: 3 59

60 Lecture hours: 18 Study period: Winter & Summer Basic Examination: Written test Prerequisites: None We will focus on financial management decisions in micro and entrepreneurial businesses. That type of firms is a new, often with an innovative idea of the business. During the course we will know the 10 step approach to successful entrepreneurial financial management. The ability to use the 10 step approach to successful entrepreneurial financial management in practice. Grzegorz Michalski, [email protected]; tel Michalski G., Financial strategies of the firm (In Polish: Strategie finansowe przedsiębiorstw), ODDK, Gdańsk, Michalski G., Liquidity management in small enterprises (in Polish: Płynność finansowa w małych i średnich przedsiębiorstwach), WN PWN, Warszawa, Cornwall J.R., D.O. Vang, J.M. Hartman, Entrepreneurial Financial Management, An Applied Approach, Smith R.L., J.K.Smith, Entrepreneurial Finance, Wiley Michalski G., K. Prędkiewicz, Succesfull entrepreneurial financial management in microfirms (in Polish: Tajniki finansowego sukcesu dla mikrofirm), CHBeck All FAMILY FINANCE MANAGEMENT Code: FAFI ECTS credits: 3 Lecture hours: 18 Study period: Summer Basic Examination: Written test Prerequisites: None During this lectures we will learn how to identify family best values and how to choose family financial goals. We will use long-run and short-run financial decision approach knowing that our decisions are fixed in conditions of risk and uncertainty. Student should know how to identify family best values and how to choose family financial goals with use long-run and short-run financial decision approach. Grzegorz Michalski, [email protected]; tel Bajtelsmit V. L., Personal Finance: Planning and Implementing Your Financial Goals, Wiley Douglas A., E. Lewin, Family Finance, Dearborn Trade Woerheide W., Core Concepts of Personal Finance, Wiley Fletcher D. E., Understanding the Small Family Business, Routledge Millar R., A Complete Guide to Family Finance, Kogan Page Publishers Israelsen C. L., R. O. Weagley, Personal & Family Finance Workbook, Kendall Hunt Pub Callaghan G., I. Fribbance, M. Higginson, Personal Finance, Wiley All 60

61 FINANCIAL LIQUIDITY MANAGEMENT Code: FLM ECTS credits: 3 Lecture hours: 18 Study period: Summer Basic Examination: Written test Prerequisites: none Financial Liquidity Management (FLM) involves managing the relationship between a firm's short-term assets and its short-term liabilities. The best FLM mix uses a combination of policies and techniques which lead to firm value maximization. These policies aim at managing the current assets (i.e. cash and its equivalents, accounts receivables and inventories) and the short term financing. The ability to choose best financial liquidity mix for the firm. Student should know how to identify the best source of liquidity financing. Grzegorz Michalski, [email protected]; tel Michalski G., Liquidity management in small enterprises (in Polish: Płynność finansowa w małych i średnich przedsiębiorstwach), WN PWN, Warszawa, Pluta W., G. Michalski, Short-run financial management. (in Polish: Krótkoterminowe zarządzanie kapitałem), CH Beck, Warszawa Michalski G., Operational risk in current assets investment decisions: Portfolio management approach in accounts receivable, AGRICULTURAL ECONOMICS, Vol: 54, Iss: 1, p: 12-19, Michalski G., Strategic Financial Liquidity Management (in Polish: Strategiczne zarządzanie płynnością finansową), CeDeWu Michalski G., Effectiveness of investments in operating Cash, Journal of Corporate Treasury Management, ISSN , vol. 3, iss. 1, Dec Inventory Management Optimization as Part of Operational Risk Management, Journal Of Economic Computation And Economic Cybernetics Studies And Research, ISSN X, vol.43 nr4/2009, s All FINANCIAL MANAGEMENT Code: FIMA ECTS credits: 7 Lecture hours: 30 h lecture + 30 h workshop Study period: Winter Intermediate Examination: Written test Prerequisites: basic accounting, financial mathematics Understanding of principles of finance theory is indispensable to develop and implement effective financial strategies. Lectures take students 61

62 through the basic concepts, including background on the economic and financial environment, financial statement analysis, risk analysis, and the valuation process. With this portion of knowledge one can understand how specific techniques and decision rules can be used in the process of value maximization of the company. Lectures will cover following subjects: 1 Basic Concepts in Finance Objective and Scope of Finance. Agency Problems. Capital Market and Portfolio Theories. Analysis of Financial Statements. 2 Capital Budgeting Decisions The Capital Budgeting Process. Cash Flows Analysis. Capital Budgeting without Capital Constraints: NPV, IRR, Payback, and Accounting Rate of Return. Capital Budgeting Under Capital Rationing: Profitability Index, Mathematical Programming. Risk-Adjusted NPV Model: Risk-Adjusted Discount Rate and Certainty Equivalent Approaches. Risk Analysis Techniques: Sensitivity Analysis, Simulation, and Decision Trees. Impact of Inflation. Dependence of Cash Flows over Time. Correlation among Investment Projects. Agency Problem. 3 Cost of Capital Weighted Average Cost of Capital. Marginal Cost of Capital. Application of the CAPM. 4 Capital Structure Decisions Short to Medium-Term Debt Financing. Long-Term Debt Financing. Equity Capital. Quasi-Equity Capital. Agency Problem of External Financing. Financial Leverage and Financial Risk. Capital Structure Theories: Traditional Approaches and The Modigliani-Miller Theory. Impact of Market Imperfections: Taxes and Agency Problem. Optimal Capital Structure. 5 Dividend Policies Dividend Decisions and Shareholder Wealth. Modigliani-Miller Irrelevance Argument. Taxes, Clientele Effects, and Announcement Effects. Factors Affecting Dividend Policies. Types Of Dividend Policies. Students will know and understand basic concepts in finance, they will be able to solve problems and case studies in regards to capital budgeting decisions, as well as capital structure decisions. dr Tomasz Słoński, tel , [email protected] mgr Karolina Daszyńska-Żygadło, tel , [email protected] Ross, S.A., Westerfield, R.W. and Jordan, B.D., Fundamentals of Corporate Finance, Irving Mc-Graw-Hill. Supplementary reading: E.Brigham, L.Gapenski: Financial Management:. The Dryden Press, 62

63 Chicago R. A. Brealey, S. C. Myers, F. Allen Principles of Financial Management (International Edition 2008), McGraw-Hill J. Sulock, J. Dunkelberg: Cases in Financial Management John Wiley and Sons, Inc, All Code: FMNM ECTS credits: 3 Lecture hours: 18 Study period: Winter & Summer Basic Examination: Written test Prerequisites: FINANCIAL MANAGEMENT FOR NON-FINANCIAL MANAGERS None The Financial Management for Non-financial Managers lecture will cover, in the easiest possible way, the theory and practice of financial policies and strategies. Our purpose will be to show how to choose and use financial management strategies for non-financial specialists. We will present how non-financial specialists can use information about financial results of their decisions. The ability to know how to choose and use financial management strategies for non-financial specialists. Grzegorz Michalski, [email protected]; tel Michalski G., Financial strategies of the firm (In Polish: Strategie finansowe przedsiębiorstw), ODDK, Gdańsk, Michalski G., Liquidity management in small enterprises (in Polish: Płynność finansowa w małych i średnich przedsiębiorstwach), WN PWN, Warszawa, Michalski G., K. Prędkiewicz, Succesfull entrepreneurial financial management in microfirms (in Polish: Tajniki finansowego sukcesu dla mikrofirm), CHBeck All FINANCIAL MANAGEMENT FOR NONPROFIT ORGANIZATIONS Code: FMNO ECTS credits: 3 Lecture hours: 18 Study period: Summer Basic Examination: Written test 63

64 Prerequisites: None This lecture will cover the theory and practice of nonprofit financial policies and strategies. Our purpose will be to show how to choose and use financial management strategies for nonprofit organization. We will present how nonprofit organizations should use cash flow sources, borrowing, risk management, short-run and long-run financial planning. The knowledge how to choose and use financial management strategies for nonprofit organization. Grzegorz Michalski, tel Zietlow J., J.A. Hankin, A.G. Seidner, Financial Management for Nonprofit Organizations: Policies and Practices, Wiley Herman M.L., G.L. Head, P.M. Jackson, T.E. Fogarty, Managing Risk in Nonprofit Organizations: A Comprehensive Guide, Wiley Bryce H.J., Financial and Strategic Management for Nonprofit Organizations: A Comprehensive Reference to Legal, Financial, Management, and Operations Rules and Guidelines for Nonprofits, Wiley Hankin J.A., A.G. Seidner, J. Zietlow, Financial Management for Nonprofit Organizations, Wiley Maddox D.C., Budgeting for Not-for-Profit Organizations, Wiley Zietlow J.T., A. Seidner, Cash and Investment Management for Nonprofit Organizations, John Wiley & Sons, New York All FINANCIAL PLANNING Code: FIPL ECTS credits: 4 Lecture hours: 15 h lecture + 15 h workshop Study period: Spring Intermediate Examination: Written test Prerequisites: basic accounting, financial mathematics The lecture combines theory and practical applications. An understanding of finance theory is absolutely essential if one is to develop and implement effective financial strategies. Therefore, lectures begin with basic concepts, including background on the economic and financial environment, financial statement analysis, risk analysis, and the valuation process. With this background one can understand how specific techniques and decision rules can be used to help maximize the value of the enterprise. Lectures will cover following subjects: 1 What is Financial Planning its role and functions 2 Financial Planning Models Components of Financial Planning Model, Sustainable Growth Model, Percentage of Sales Model, 3 Risk measuring methods Break-even Point Analysis, Sensitivity Analysis, Scenario Analysis 4 Working Capital Management and Short-Term Planning Working Capital Components and Management Strategies, Cash 64

65 outcomes Conversion Cycle, Current Assets Planning, Cash Budgeting, Short-Term Financing Plan, Sources of Short-Term Financing Students will know short and long term models of financial planning, they will be able to use them in practical cases. dr Tomasz Słoński, tel , mgr Karolina Daszyńska-Żygadło, tel , R.C. Higgins Financial Analysis E.Brigham, L.Gapenski: Financial Management:. The Dryden Press, Chicago R. A. Brealey, S. C. Myers, F. Allen Principles of Financial Management (International Edition 2008), McGraw-Hill J. Sulock, J. Dunkelberg: Cases in Financial Management John Wiley and Sons, Inc, All FIRMS FINANCING DECISIONS Code: FFD ECTS credits: 4 Lecture hours: 15 h lecture + 15 h workshop Study period: Spring Intermediate Examination: Written test Prerequisites: basic accounting, financial mathematics The emphasis is on setting forth clearly and succinctly the most important concepts in the field of Corporate Financing. The particular attention is given to testable propositions and to the literature that has developed empirical tests of important elements of financing decisions. In addition, the nature and uses of firm s financing decisions can be better understood because of an application examples. 1 Overview of Corporate Financing 2 Sources of Financing and Cost of Capital Short to Medium-Term Debt Financing. Long-Term Debt Financing. Equity Capital. Quasi-Equity Capital. Agency Problem of External Financing. Weighted Average Cost of Capital. Marginal Cost of Capital. Application of the CAPM. 3 Capital Structure Decisions Financial Leverage and Financial Risk. Capital Structure Theories: Traditional Approaches and The Modigliani-Miller Theorem. Impact of Market Imperfections: Taxes and Agency Problem. Optimal Capital Structure. 4 Dividend Policies Dividend Decisions and Shareholder Wealth. Modigliani-Miller Irrelevance Argument. Taxes, Clientele Effects, and Announcement Effects. Factors Affecting Dividend Policies. Types Of Dividend 65

66 Policies. Students will know how to estimate and analyze cost of capital from every source, they will be able to apply proper models and theories to theoretical and practical problems of corporate financing dr Tomasz Słoński, tel , mgr Karolina Daszyńska-Żygadło, tel , E.Brigham, L.Gapenski: Financial Management:. The Dryden Press, Chicago J. Sulock, J. Dunkelberg: Cases in Financial Management John Wiley and Sons, Inc, R. Brealey, S. Myers Principles of Financial Management (9th Edition), McGraw-Hill,2004 S. Lumby: Investment appraisal and financing decisions, Chapman & Hall, All IFRS in FIRMS (International Financial Reporting Standards in FIRMS) Code: IAS ECTS credits: 5 Lecture hours: Study period: Spring semester Basic Location: Wroclaw Examination: Written work at home Prerequisites: None Basic concepts, conventions and principles of accounting. The classification of assets, equity and liabilities in firms. Methods of valuation assets. Equities and liabilities valuation. Typical plan of accounts in firms. Introduction to double entry bookkeeping. Special accounting procedures. Books of original entry. Computerised accounting systems. Adjustments for financial statements in context IAS and IFRS problems (except banks and insurers). Elements of: IFRS 1 First time Adoption of IFRS; IFRS 2 Share based Payment ; IFRS 3 Business Combinatio; IFRS 4 Insurance Contracts; IFRS 5 Non-Current Assets Held for Sale and Discontinued Operations; IFRS 6 Exploration for and Evaluation of Mineral Resources; IFRS 7 Financial instruments: disclosures; IFRS 8 Operating segments; IAS 1 Presentation of Financial Statements and the other important parts of IAS. Analysis of the financial statements based on IFRS in international firms [email protected] room 517 building Z phone (406) 1) International Financial Reporting Standards, IASB London ) Niewiadoma M.: English-Polish Dictionary for Managers, FRRwP Warszawa

67 3) Niewiadoma M.: Vademecum for Economists, Ekspert Wrocław ) Niewiadoma M.: Polish-English Dictionary for Managers, Ekspert Wrocław ) Niewiadoma M.: Słownik skrótów ekonomicznych. Angielsko-polskie kompendium dla biznesu w Unii Europejskiej, PWN Warszawa 2006 ( versionhttp://aneksy.pwn.pl)) 6) IFRS in your pocket, London Deloitte 2009 All students INTERNAL REPORTING (CONTROLLING) Code: CNTR ECTS credits: 4 Lecture hours: 30 hours of IT-workshops Study period: both winter and summer terms advanced Examination: Language: Prerequisites: The assignment consists of the following elements: 1. Written report (50%) 2. Presentation of the report (major findings) with discussion (30%) 3. In-class activities (20%) English Familiarity with fundamental concepts of management, accounting and information technology The course offers a practice-oriented approach to planning, control, co-ordination and reporting problems in an enterprise. It provides participants with necessary knowledge and skills to cope with tasks which controllers or managerial accountants have to face. Lectures, presenting a general background to controlling, are supported with IT-workshops in MS Excel environment, where students become acquainted with application of accounting and financial tools in various areas of business activity. Knowledge The course makes students familiar with such topics as: 1) Budgeting (integrating financial and non-financial plans); 2) Planning for project management (action planning; co-ordination of time schedules and budgets); 3) Sales analysis (customers profiles; volume- and timestructures of sales); 4) Purchasing analysis (suppliers profiles; suppliers selection); 5) Production modelling; and 6) Financial monitoring. Skills The course helps to acquire such skills as: working with budgets; conducting feasibility analysis; applying financial and non-financial ratios; creating evaluation forms; using data mining, cash flow modelling or scenario techniques; and preparing controllers reports (with proper data formats, design, and visualisation). Competences The Internal Reporting course helps to acquire a competence in economic analysis and reporting, understood as an ability to analyse and follow complex logical relations, and draw and present conclusions in a 67

68 convincing manner. Dr Tomasz Dyczkowski phone: , Materials will be submitted by the instructor. Recommended supplementary readings: 1) S. M Bragg: Controller's Guide: Roles and Responsibilities for the First Years, Willey: ) Handbook of Budgeting, W. R. Lalli (ed.), Willey: ) N. H. Rasmussen (et al.): Budgeting: Technology, Trends, Software Selection, and Implementation, Willey: ) J. M. Roehl -Anderson (et al.): The Controller's Function: The Work of the Managerial Accountant, Willey: Everyone is invited INVESTMENT APPRAISAL CAPITAL BUDGETING DECISIONS Code: IACBD ECTS credits: 4 Lecture hours: 15 h lecture + 15 h workshop Study period: Winter Intermediate Examination: Written test Prerequisites: basic accounting, financial mathematics The emphasis is on setting forth clearly and succinctly the most important concepts in capital budgeting theory. The particular attention is given to testable propositions and to the literature that has developed empirical tests of important elements of finance theory.. In addition, the nature and uses of capital budgeting theory can be better understood because of an application examples. 1. The Importance of Investment Decisions in Value Based Management Process. 2 Capital Budgeting Decisions under Certainty The Capital Budgeting Process. Cash Flows Analysis. Capital Budgeting without Capital Constraints: NPV, IRR, Payback, and Accounting Rate of Return. Capital Budgeting Under Capital Rationing: Profitability Index, Mathematical Programming. 3 Capital Budgeting Decisions under Uncertainty Risk-Adjusted NPV Model: Risk-Adjusted Discount Rate and Certainty Equivalent Approaches. Risk Analysis Techniques: Sensitivity Analysis, Simulation, and Decision Trees. Impact of Inflation. Dependence of Cash Flows over Time. Correlation among Investment Projects. Agency Problem. 4 Cost of Capital Weighted Average Cost of Capital. Marginal Cost of Capital. Application 68

69 of the CAPM. Students will know basic models and tools of capital budgeting in order to make effective investment decisions in practice of corporation s management. dr Tomasz Słoński, tel , [email protected] mgr Karolina Daszyńska-Żygadło, tel , [email protected] E.Brigham, L.Gapenski: Financial Management:. The Dryden Press, Chicago J. Sulock, J. Dunkelberg: Cases in Financial Management John Wiley and Sons, Inc, R. Brealey, S. Myers Principles of Financial Management (9th Edition), McGraw-Hill,2004 S. Lumby: Investment appraisal and financing decisions, Chapman & Hall, All MANAGEMENT ACCOUNTING IN FINANCIAL INSTITUTIONS Code: MAFI ECTS credits: 4 Lecture hours: 30h - lectures Study period: winter elementary Examination: test Language: english Prerequisites: accounting Description of the accounting system In financial institutions as banks, insurance companies, pension funds, investments funds (2h) The range of management accounting In financial institutions (2h) Cost accounting system and financial product costing calculation (2h) Variable costing In financial institutions and using it In making decisions process (2h) Activity based costing In financial institutions (2h) Life cycle costing In financial institutions (2h) Kaizen costing and target costing In financial institutions (2h) Decisions accounting in financial institutions (4h) Cost management process In financial institutions (2h) Budgeting and responsibility accounting In financial institutions (4h) Pricing decisions, sale analysis and profitability analysis of financial products (2h) Strategic management accounting In financial institutions (4h) Knowledge of management accounting in financial institutions (character of accounting system, specified cost positions, information for making 69

70 decisions) Magdalena Chmielowiec-Lewczuk; - All students MARKETING CONTROLLING Code: MACO ECTS credits: 4 Lecture hours: 30 hours Study period: Winter or spring advanced Examination: Assessment based on project, presentation and active participation Prerequisites: Management, accounting Marketing, its goals in companies and other organizations, marketing strategies, marketing and company s stakeholders, marketing tools, brands, responsibility centers in marketing, marketing costs, marketing planning and marketing budgets, marketing indicators, assessment of marketing actions, marketing as investment and capital budgeting in marketing controlling Lecture with discussion, workshop and case study analyses elements Knowledge: Marketing, its goals in companies and other organizations, marketing strategies, marketing and company s stakeholders, marketing tools, brands, responsibility centers in marketing, marketing costs, marketing planning and marketing budgets, marketing indicators, assessment of marketing actions, marketing as investment and capital budgeting in marketing controlling Skills: defining marketing goals, strategies and tools for various organizations, assigning the responsibility for marketing, specifying of marketing costs for different marketing actions, composing marketing plans and marketing budgets, assessment of marketing plans, usage of marketing indicators and other methods of marketing controlling Dr Marta Nowak [email protected] 1) Nowak M., 2007, Controlling działalności marketingowej, PWE, Warszawa. 2) Rachlin R., 1991, Total Business Budgeting, John Wiley&Sons, New York. 3) Welsh, G.A., Hilton, R.W., Gordon P.N., 1988, Budgeting. Profit planning and control, Prentice-Hall Europe, London. All students 70

71 PUBLIC FINANCE Code: PUFI ECTS credits: 4 Lecture hours: Lectures 30 h Study period: Winter or Summer Basic Examination: Multiple choice test Prerequisites: Preferably after microeconomics 1. Government at a glance 2. Tools of Public finance - Tools of positive analysis - Tools of normative analysis 3. Market failure and public goods 4. Externalities 5. Public choice 6. Evaluating programs using benefit cost analysis 7. Government transfer programs 8. The basic theory of taxation - Overview of taxes in Poland and other countries - Taxes on personal incomes - Income taxes and household behaviour - The corporation tax - Taxes on consumption and wealth - Budget surpluses and deficits 9. State and local public finance 10. EU budget versus Polish budget Students have deeper understanding of the role of government in the global economy and are able to assess public policies especially those implemented at the national level. Students get broader perspective on current state of public finance in selected countries (recent financial crisis and its impact on public finance). Dr Wiktor Szydło ( [email protected]) Bruce N., Public finance and the American Economy, Addison-Wesley Longman, second edition, 2001 Rosen H. S., Public finance, 4 th edition, Irvin, 1995 Additional literature in Polish: 71

72 Owsiak S., Finanse publiczne. Teoria I praktyka. PWN, Warszawa 2005 Ziółkowska W., Finanse publiczne. Teoria i zastosowanie, Wydawnictwo WSB w Poznaniu, Wydanie III, Recent texts and articles on the subject given to students Course for all faculties STOCK MARKET INVESTMENTS Code: SMI ECTS credits: 2 Lecture hours: 15 hours of lecture Study period: Winter semester Intermediate or Jelenia Góra Examination: Examination in written form (solving of analytical problems) and Case Study (based on actual stock market data) Prerequisites: Accounting, Fundamentals of Corporate Finance, Macroeconomics The features of stock markets. Long-term returns and risks of stocks as compared to other assets (the findings of empirical research). Impact of macroeconomic factors on stock markets. Introduction to the basic methods of analysis: fundamental analysis, technical analysis, portfolio analysis. Fundamental analysis: methods of income valuation and relative valuation of stocks. Impact of corporate earnings son stock returns (the findings of empirical research). Technical analysis: selected tools (stock price patterns and moving averages). Portfolio analysis: impact of diversification on risk and return of stock investments, indexing strategies, selected contrarian strategies. The lecture purpose is gaining knowledge of basic analytical tools useful in stock market investments and the knowledge of long-term empirical research results regarding the possibilities of application of the individual analytical tools in making investment decisions. Dr Jacek Welc, [email protected], tel.: Ch.P. Jones: Investments. Analysis and Management. Wiley&Sons. D. Dreman: Contrarian Investment Strategies. The Next Generation. Simon&Schuster. B.G. Malkiel: A Random Walk Down Wall Street. W.W.Norton& Company. J.J. Siegel: Stocks for the Long Run. McGraw-Hill. R.J. Schiller: Irrational Exuberance. Princeton University Press. Lecture open to all the students 72

73 STRATEGIC MANAGEMENT ACCOUNTING Code: SMA ECTS credits: 4 Lecture hours: 30 hours Study period: Winter or Summer (both) Intermediate Examination: Attendance and written exam Prerequisites: Students should have basic knowledge in management, strategic management, accounting and corporate finance Management Accounting and Strategy an Overview Balanced Scorecard Value Chain Analysis Cost Planning for Product Life Cycle Target Costing Theory of Constraints and Long-Term Pricing Strategic Profitability Analysis Management Control and Strategic Performance Measurement Management Compensation and Business Valuation Accounting Information for Strategic Positioning Strategic Cost Driver Analysis (Structural and Executional Cost Drivers) Goal of the course: The course has strong strategic emphasis. Students should learn how to measure and report financial and non-financial information that helps managers make decisions and fulfill the goals of a corporate. Students should also recognize and understand theories and concepts of strategic cost and management accounting which they can then apply when analyzing, evaluating and taking business decisions. dr Bartłomiej Nita, [email protected] E. Blocher, K. Chen, G. Cokins, T. Lin, Cost Management. A Strategic Emphasis, McGraw Hill, third edition, 2004 J.K. Shank, V. Govindarajan, Strategic Cost Management, The Free Press, 12 th edition, 2005 C.T. Horngren, S.M. Datar, G. Foster, Cost Accounting: A Managerial Emphasis. Prentice Hall, 12 th edition, 2005 All students VALUATION Code: VAL ECTS credits: 4 Lecture hours: 15 h lecture + 15 h workshop Study period: Spring Advanced 73

74 Examination: Language: Prerequisites: Written test English basic accounting, financial mathematics, financial management The lecture combines theory and practical applications. An understanding of finance theory is absolutely essential if one is to develop and implement effective financial strategies. Therefore, lectures begin with basic concepts, including background on the economic and financial environment, financial statement analysis, risk analysis, and the valuation process. With this background one can understand how specific techniques and decision rules can be used to help maximize the value of the enterprise. Lectures will cover following subjects: 1 The Concept and Importance of Company s Value 2 Discounted Cash Flow Methods of Company s Valuation Presentation of Methods, Analysis of Past Financial Results, Forecasting Future Financial Results, Estimation of Weighted Cost of Capital, Estimation of Residual Value, Calculating the Shareholders Value 3 Multiple methods of Company s Valuation 4 Value Based Management Students will know the theory of company s valuation, including models and techniques and they will be able to solve practical cases and make financial decisions in order to maximize the value of the company. dr Tomasz Słoński, tel , [email protected] mgr Karolina Daszyńska-Żygadło, tel , [email protected] A. Damodaran: Corporate Finance. Theory and practice John Wiley and Sons, Inc A. Damodaran: Damodaran on Valuation John Wiley and Sons, Inc T. Copeland, T. Koller, J. Murrin Valuation. Measuring and Managing the Value of Companies (3rd edition), McKinsey & Co, Inc., 2000 S. Benninga, O. Sarig Corporate Finance: A Valuation Approach, McGraw-Hill Cases J. Sulock, J. Dunkelberg: Cases in Financial Management John Wiley and Sons, Inc, All INFORMATICS (COMPUTER SCIENCE) AND QUANTITATIVE METHODS APPLIED ECONOMETRICS Code: APPEC ECTS credits: 7 Lecture hours: Lectures: 20 hours 74

75 Study period: Location: Examination: Language: Prerequisites: Classes: 20 hours Computer Classes: 20 hours Winter Term Basic Wrocław Empirical or Theoretical Paper, Case Studies, Examination Test English Mathematics, Statistics Lectures and Classes: Simple Regression Model. Ordinary Least Squares (OLS) Estimation. Multiple Regression Model. Diagnostic Tests. Specification Analysis and Model Selection. Transformation of Variables. Nonlinear Regression Models. Discrete and Limited Dependent Variable Models. Simultaneous- Equations Models. Time-Series and Dynamic Models. Applications in Marketing, Microeconomics, Macroeconomics and Finance. Computer Classes: Application of Econometric Methods in Marketing, Microeconomics, Macroeconomics and Finance with the Use of Computer Tools MS Office and gretl. Knowledge: knowledge of econometric models, methods and applications in economy Competence and skills: data analysis, applications of econometric methods in economy using software (MS Office and gretl) Prof. Józef Dziechciarz Mgr Anna Król [1] Maddala G.S.: Introduction to Econometrics, John Wiley & Sons [2] Heij Ch., de Boer P., Franses P.H., Kloek T., van Dijk H.K.: Econometric Methods with Application in Business and Economics, Oxford University Press [3] Brooks Ch.: Introductory Econometrics for Finance, Cambridge University Press [4] Dougherty Ch.: Introduction to Econometrics, Oxford University Press All Faculties ARTIFICIAL INTELLIGENCE IN FINANCE AND ECONOMICS Code: AIFE ECTS credits: 4 Lecture hours: 30 Study period: winter semester advanced Examination: written exam Prerequisites: Foundations in finance, economics, computer science 75

76 The objective of the lecture to give a comprehensive overview of the field of Artificial Intelligence and its application in finance and economics. The lecture will be founded on computational machine learning theory, knowledge representation models and data mining algorithms. Inductive systems, neural network models and evolution-based algorithms will be discussed and evaluated. Different evaluation criteria and performance measures will be detailed such as accuracy, confusion matrix, ROC graphs, efficiency. To illustrate AI approaches the examples using financial databases will be given, in particular on time series analysis, pattern discovery, credit scoring, decision making and stock trading. Regarding the novelty and abundance of available techniques, a special part of the lecture will be devoted to a description of data mining modelling techniques. In the lecture, a number of software tools oriented toward financial applications will be presented using real-world data. The overall objective of this course is to provide an overview of AI methods in financial information systems. Students will be expected to develop advanced skills in analysis and design knowledge-based systems in finance and economics. Prof. dr hab. Jerzy KORCZAK Haykin S., Neural Networks: Comprehensive Foundation, Prentice Hall 2007 Korczak J., Roger P., Stock Timing using Genetic Algorithms, [in] Journal of Stochastic Models in Business and Industry, 18, pp , Reichmann T., in Economics: Analysis and Application of Genetic Algorithms, Physica Verlag, 2001 Voges K, Pope L., Business Application and Computational Intelligence, Idea Group Pub., 2006 Witten, J., Eibe, F. : Data Mining: Practical Machine Tools and Techniques with Java Implementations, Morgan Kaufmann, All students BIOTECHNOLOGICAL METHODS IN ENVIRONMENTAL PROTECTION Code: BMEP ECTS credits: 2 Lecture hours: 15 hrs of interactive lecture Study period: Summer period Basic Examination: Language: Students attendance and participation is expected, also students will prepare a review of scientific article. These three elements will contribute to a student s final grade in the course. English 76

77 Prerequisites: Fundamentals of microbiology The course will introduce the student to the basic knowledge about environmental biotechnology. The biotechnological methods and processes used for wastewater treatment, solids utilization, air and soil bioremediation. Also the ways of pollution prevention will be presented. It enables the students engaged in this course to review the literature and provides discussion on the topics. Basic knowledge about environmental biotechnology. Dr Małgorzata Krzywonos phone: , S.E. Manahan, Environmental Science and Technology, Lewis Publishers Boca Raton New York, 1997 E. Klimiuk, M. Łebkowska, Biotechnologia w ochronie środowiska. Wydawnictwo Naukowe PWN, Warszawa, 2003 B.E. Rittmann, P.L. McCarty, Environmental biotechnology : principles and applications. - McGraw-Hill, Boston, 2001 G.M. Evans, J.C. Furlong, Environmental biotechnology : theory and application, John Wiley & Son Chichester, 2002 G. Tchobanoglous F.L. Burton, H.D. Stensel, Wastewater Engineering (Treatment and Reuse) 4 th ed. /revised, Metcalf & Eddy Inc. McGraw- Hill, 2003 G. Bitton Wastewater Microbiology, Wiley Series in Ecological and Applied Microbiology, 2nd Edition, M. Henze, P. Harremoës, J. la Cour Jansen, E. Arvin, Wastewater Treatment, Biological and Chemical Processes, 3 rd Edition, Springer- Verlag, Berlin Heidelberg New York, 2002 All faculties BUSINESS FORECASTING Code: BUFO ECTS credits: 3 Lecture hours: 24 workshops Study period: Spring semester Basic Examination: projects Prerequisites: Basic statistics and econometrics 1. Basic concepts of forecasting (forecast functions, forecast and forecasting, forecast s basis, types of forecast, steps in the forecasting task) 2. Forecasting data statistical adjustment and analysis (transformation, aggregation, completion of the missing observations, detecting the outlying observations, identifying the turning points, identifying the pattern) 3. Trend line forecasting (choosing a curve, building and evaluating a 77

78 outcomes model, setting a forecast, measuring forecast accuracy, setting a predicting interval) 4. Trend seasonal forecasting (types of seasonal patterns, building and evaluating a model with seasonal rates, setting a forecast, measuring forecast accuracy) 5. Adaptive forecasting moving average, exponential smoothing, Holt s model, Winters model (building and evaluating a model, setting a forecast, measuring forecast accuracy) 6. Forecasting using ARIMA models (model identification ACF and PACF function, estimating and evaluating a model, setting a forecast, measuring forecast accuracy) 7. Forecasting using simple and multiple regression (forecasting assumptions, building and evaluating a model, setting a forecast, measuring forecast accuracy, setting a predicting interval) 8. Forecasting qualitative variables (probit transformation, econometric models of seasonality) 9. Forecasting the long term (analogies, leading indicators) 10. Judgmental forecasting (choosing the experts, testing the level of agreement among experts, the Delphi Method, the Brain Storm Method, personal probability, formal models II type) All students work with their computers. All course attendants get STATISTICA for free and can install it on their PC. After this course students should be able to: - administrate forecasting function in the company, - formulate forecasting problem, - prepare and adjust forecasting data, - built a forecasting model, evaluate it and state a forecasts - evaluate forecasts, - use MS Excel and STATISTICA for forecasting. dr Aleksandra Szpulak, Department of Economic Analysis and Forecasting, [email protected] dr Ewa Szabela-Pasierbińska, Department of Economic Analysis and Forecasting, [email protected] 1. M.P. Clements, D.F. Hendry: A companion to economic forecasting Blackwell Publishers J.C. Compton, S.B. Compton: Successful business forecasting Liberty Hall Press C.W.J. Granger: Forecasting in business and economics Academic Press, San Diego S. Makridakis, S.C. Weelwright, R.J. Hyndman Forecasting. Methods and Applications John Wiley & Sons. Inc., New York 1998 All Code: DLT ECTS credits: 4 DISCRETE LOCATION THEORY 78

79 Lecture hours: Lecture: 30 hours Study period: Fall or Spring Semester Advanced Examination: Quizzes (40%) and an examination (60%). The quizzes will consist of short problems verifying the understanding of the material from a preceding lecture. Prerequisites: A course in operations research or at least a good understanding of linear programming. The pervasive theme throughout the whole course is the notion of optimal choice within a spatial context. Examples of such choices include the location of factories, warehouses, schools, hospitals and machines and departments within a production facility. During the course, there will be discussed four families of locational theory problems: the p-median problem, the uncapacitated facility location problem, the p-center problem and the quadratic assignment problem. If time permits, we will also cover multiperiod capacitated location models and competitive locations with games. The ultimate goal is to provide potential decision-makers with quantitative tools for finding good solutions to realistic locational decision problems. Dr Katarzyna Krupińska [email protected] phone: Most of the course topics can be found, for example, in: Daskin M.S., Network and discrete location: models, algorithms and applications, John Wiley & Sons, New York, 1995; or in: Drezner Z., Hadamacher H.W., Facility location: applications and theory, Springer, Heilderberg, All students DOING ECONOMIC RESEARCH USING QUANTITATIVE DATA Code: DORQD ECTS credits: 7 Lecture hours: Study period: Location: Examination: Language: Prerequisites: Lectures: 20 hours Classes: 20 hours Computer Classes: 20 hours Winter Term Basic Wrocław Empirical Paper, Case Studies, Examination Test English Mathematics, Statistics Lectures and Classes: 79

80 Research Design (Research Topic, Data Sources, Sample Selection, Literature Review, Ethical Aspects), Basic Data Analysis (Measurement Scales, Descriptive Statistics, Correlation Analysis, Regression Analysis, Hypothesis Testing and Inference), Advanced Data Analysis and Special Topics (Classification Trees, Clustering Analysis, Correspondence Analysis, Binary Choice Models, Models for Time Series Data, Survey Data Analysis, Simultaneous-Equations Models), Writing Research Report (Report Structure, Theoretical Introduction, Data Presentation, Results Presentation, Graphs and Plots, References), Presentation of the Results (Preparing Presentation, Effective Presentation Techniques). Computer Classes: Conducting Quantitative Economic Research with the Use of Computer Tools: MS Excel and Statistica. Preparing Presentation of the Research Results using Computer Tools: MS Power Point or Latex Beamer Class. Knowledge: basic knowledge of research design and data analysis methods Competence and skills: designing economic research, mastering data analysis methods and techniques using software (MS Excel, Statistica), preparing presentations of the results using software (MS Power Point or Latex Beamer Class). Prof. Józef Dziechciarz Dr Klaudia Przybysz Mgr Anna Król [1] Kumar R.: Research Methodology, SAGE Publications, [2] Maddala G.S.: Introduction to Econometrics, John Wiley & Sons [3] Anderson T. W., Finn J. D.: The new statistical analysis of data, Springer-Verlag, [4] Churchill G.A. Jr.: Marketing Research: Methodological Foundations, Dryden Press, [5] Brooks Ch.: Introductory Econometrics for Finance, Cambridge University Press All Faculties ECONOMETRICS Code: ECMR ECTS credits: 7 Lecture hours: Lectures: 20 hours Classes: 20 hours Computer Classes: 20 hours Study period: Winter or Summer Term Basic Location: Wroclaw Examination: Examination Test, Case Studies Prerequisites: Mathematics, Statistics Lectures and Classes: 80

81 Correlation. Simple Regression Model. Ordinary Least Squares (OLS) Estimation. Assumptions Underlying Classical Linear Regression Model. Multiple Regression Model. Properties of the OLS Estimators. Goodness of Fit. Hypothesis Testing: t-test, F-test. Normality of the Disturbance Term. Heteroscedasticity. Autocorrelation. Specification Analysis and Model Selection. Multicollinearity. Transformation of Variables. Nonlinear Regression Models. Dummy Variables. Binary Choice Models. Maximum Likelihood (ML) Estimation. Introduction to Time-Series Models. Computer Classes: Application of Econometric Methods in Economics, Finance and Business with the Use of Computer Tools: MS Excel and Econometric Computer Package GRETL. Knowledge: basic knowledge of econometric theory, models and methods Competence and skills: data analysis, techniques of econometric models estimation and verification (on the basic level) Prof. Józef Dziechciarz, Mgr Anna Król [1] Maddala G.S.: Introduction to Econometrics, John Wiley & Sons [2] Dougherty Ch.: Introduction to Econometrics, Oxford University Press [3] Greene W.H.: Econometric Analysis, Prentice Hall [4] Johnston J., Dinardo J.: Econometrics Methods, McGraw-Hill/Irwin [5] Davidson R., MacKinnon J.G.: Econometric Theory and Methods, Oxford University Press [6] Brooks Ch.: Introductory Econometrics for Finance, Cambridge University Press All Faculties ECONOMETRICS APPLICATIONS Code: ECMAP ECTS credits: 7 Lecture hours: Lectures: 20 hours Classes: 20 hours Computer Classes: 20 hours Study period: Winter or Summer Term Advanced Location: Wroclaw Examination: Examination Test, Case Studies Prerequisites: Mathematics, Statistics, Econometrics Lectures and Classes: Simple Regression Model. Ordinary Least Squares (OLS) Estimation. Assumptions Underlying Classical Linear Regression Model. Multiple Regression Model. Properties of the OLS Estimators. Diagnostic Tests. Specification Analysis and Model Selection. Transformation of 81

82 Variables. Nonlinear Regression Models. Discrete and Limited Dependent Variable Models. Maximum Likelihood (ML) Estimation. Simultaneous-Equations Models. Time-Series and Dynamic Models. Applications in Marketing, Microeconomics, Macroeconomics and Finance. Computer Classes: Application of Econometric Methods in Marketing, Microeconomics, Macroeconomics and Finance with the Use of Econometric Computer Package GRETL. Knowledge: substantial knowledge of econometric theory, models and methods Competence and skills: advanced data analysis, techniques of model selection and econometric models estimation and verification (on the advanced level) Prof. Józef Dziechciarz, Mgr Anna Król [1] Maddala G.S.: Introduction to Econometrics, John Wiley & Sons [2] Heij Ch., de Boer P., Franses P.H., Kloek T., van Dijk H.K.: Econometric Methods with Application in Business and Economics, Oxford University Press [3] Greene W.H.: Econometric Analysis, Prentice Hall [4] Johnston J., Dinardo J.: Econometrics Methods, McGraw-Hill/Irwin [5] Brooks Ch.: Introductory Econometrics for Finance, Cambridge University Press [6] Davidson R., MacKinnon J.G.: Econometric Theory and Methods, Oxford University Press All Faculties GAME THEORY Code: GATH ECTS credits: 2 Lecture hours: 15 Study period: Summer Intermediate Examination: Test Prerequisites: Operation Research (suggested) I Two-person zero-sum games 1. The nature of games, matrix games, dominance, saddle point (1h) 2. Mixed strategies, finding optimal solution, game trees (2h) 3. Application to business (2h) II Utility Theory (1h) 82

83 III Games against nature (2h) IV Two-person non-zero-sum games 1. Nash equilibrium (1h) 2. The prisoner s dilemma (1h) 3. The Nash Arbitration Scheme (1h) 4. Application to business and economics (3h) V N-person games: an introduction (1h) The course will help students to understand interactions between people or organizations in order to maximize their payoffs. dr Grzegorz Tarczyński [email protected] 1. P. D. Straffin, Game Theory and Strategy. Mathematical Association of America, R. Gibbons, Game Theory for Applied Economists. Princeton Univ. Press, All INFORMATION SYSTEMS FOR SUCCESSFUL MANAGERS Code: MNIS ECTS credits: 4 Lecture hours: 30 lectures Study period: offered in both semesters of 2010/2011 advanced Examination: examination Prerequisites: Basic Computer Skills outcomes Setting the scene of IS, business software, business information systems, communication and networks, systems integration-information systems at work, introduction to systems development, strategic IS management, managing the IS functions, E-business, Web 2.0 strategies, personal productivity with IS. Advanced skills with Business Information Systems, Web 1.0 & Web 2.0 business strategies. Dr hab. inż. Jacek Unold, prof. UE; [email protected] 1. Benson S., Standing C. (2008): Information Systems: A Business Approach. John Wiley & Sons Australia Ltd. 2. Unold J. (2009): Marketing Information Systems. University of Economics, Wrocław Inter-faculty (All students) 83

84 INFORMATION TECHNOLOGIES Code: INTE ECTS credits: 4 Lecture hours: 15 lectures + 15 instructions Study period: winter semester basic Examination: written exam Prerequisites: Notions in Computer Science Information technology refers to the collection of tools that make it easier to use, create, manage and exchange information. In particular, IT deals with the use of computers and computer software to convert, store, protect, process, transmit, and retrieve information. The Internet is the latest of a long series of information technologies, which includes printing, mail, radio, television and the telephone. The course comprises three parts. The first provides an overview of the current state of information technology, and more importantly, its use for and by business. The second examines the domains in which these technologies are being applied, and the potential directions in which they may be developed. In particular, the lectures will be focused on data management, computer networking, databases, software design, MIS. The third considers the strategic illications of IT for future business practice. The selected IT applications in finance and trading will be presented covering financial portals, e-commerce, electronic payment, financial models and modeling financial data, risk management and controlling, planning and business processes, security, algorithms and complexity. Czy przedmiot jest kopią przedmiotu prowadzonego na UE? The overall educational aim of this course is to present students fundamental knowledge on information and communications technologies applied in modern management information system. Students will able to apply basic ICT methods and understand trends in ICT research and development. Prof. dr hab. Jerzy KORCZAK J. Hopcroft, R. Motwani, J. Ullman, Introduction to Automata Theory, Languages and Computation, Addison Wesley, J.A. Senn, Information Technology: Principles, Practices, and Opportunities, Prentice Hall, D.Seese, C. Weinhardt (eds.) Handbook on Information Technology in Finance, IHIS, All students yes tak - nazwa przedmiotu: Information Technologies wydział: Bachelor Studies In Finance kierunek: specjalność: rok:i 84

85 INTRODUCTION TO MODELLING FINANCIAL TIME SERIES Code: IMFTS ECTS credits: 7 Lecture hours: Study period: Location: Examination: Language: Prerequisites: Lectures: 20 hours Classes: 20 hours Computer Classes: 20 hours Summer Term Basic Wrocław Empirical or Theoretical Paper, Case Studies, Examination Test English Mathematics, Statistics Lectures and Classes: Simple Regression Model. Ordinary Least Squares (OLS) Estimation. Multiple Regression Model. Diagnostic Tests. Specification Analysis and Model Selection. Introduction to Time Series Models. Stationary and Nonstationary Stochastic Processes. Seasonality. Stationarity. Testing for Stationarity. ARIMA Models. ARCH Models. Cointegration. Testing for Contegration. Error Correction Models. Computer Classes: Application of Econometric Methods in Modelling Financial Time Series with the Use of Computer Tools MS Office and gretl. Knowledge: knowledge of econometric models, methods and applications in finance Competence and skills: data analysis, applications of econometric methods in modelling financial time series using software (MS Office and gretl) Prof. Józef Dziechciarz ([email protected]) Mgr Anna Król ([email protected]) [1] Taylor S.: Modelling financial time series, John Wiley & Sons,1992. [2] Brooks Ch.: Introductory Econometrics for Finance, Cambridge University Press [3] Mills T. C., Markellos R. N.: The econometric modelling of financial time series, Cambridge University Press, [4] Greene W.H.: Econometric Analysis, Prentice Hall All Faculties INTRODUCTION TO MULTIVARIATE STATISTICAL ANALYSIS Code: IMSA ECTS credits: 7 Lecture hours: Lectures: 20 hours 85

86 Study period: Location: Examination: Language: Prerequisites: Classes: 20 hours Computer Classes: 20 hours Summer Term Basic Wrocław Empirical Paper, Case Studies, Examination Test English Mathematics, Statistics Lectures and Classes: Introduction to Multivariate Data Analysis, Measurement Scales, Graphical Presentation of Multidimensional Data, Correlation Analysis, Regression Analysis, Principal Component Analysis, Factor Analysis, Classification, Clustering, Classification Trees, Correspondence Analysis, Multidimensional Scaling. Computer Classes: Application of Multivariate Statistical Analysis Methods with the Use of Computer Tools: MS Excel and Statistica. Knowledge: basic knowledge of multivariate statistical analysis theory and methods Competence and skills: mastering multivariate statistical analysis methods and techniques using software (MS Excel, Statistica) Prof. Józef Dziechciarz Dr Klaudia Przybysz Mgr Anna Król [1] Gnanadesikan R.: Methods for statistical data analysis of multivariate observations, John Wiley & Sons, [2] Anderson T. W., Finn J. D.: The new statistical analysis of data, Springer-Verlag, [3] Heiberger R. M., Holland B.: Statistical analysis and data display: an intermediate course with examples in S-Plus, R, and SAS, New York, [4] Andersen E. B.: Introduction to the statistical analysis of categorical data, Springer-Verlag, All Faculties MARKETING INFORMATION SYSTEMS Code: MRIS ECTS credits: 4 Lecture hours: 30 lectures Study period: offered in both semesters of 2010/2011 advanced Examination: examination Prerequisites: Basic Computer Skills This course provides an overview of the most significant concepts and experiences in the area of modern Marketing Information Systems, and offers its own theoretical and 86

87 methodological proposals. It is aimed at two groups of participants. The first group is university students who study computer-aided management and marketing. The other group is strategic level managers who wish to utilize the enormous potential of electronic markets and want to implement the most recent orientation of electronic marketing in their companies. Advanced skills with Information Systems for marketing; business and marketing strategies in the era of Web 2.0. Dr hab. inż. Jacek Unold, prof. UE; 1. Unold J. (2009): Marketing Information Systems. University of Economics, Wrocław. 2. Daves T.A. (2007): Marketing and Managing Electronic Reserves. The Haworth Press Inc. Inter-faculty (All students) MINING OF FINANCIAL DATABASES Code: MFD ECTS credits: 4 Lecture hours: 30 Study period: summer semester advanced Examination: written exam Prerequisites: Foundations in finance, economics, computer science, databases This lecture introduces to a data mining process, its algorithms and applications applied in finance. Definition of particular activities of knowledge discovery will be given, with more detailed picture of most important techniques, applications and technical terms. The computational intelligence theory, models and algorithms will be detailed. Topics will include the role of metadata, how to handle missing data, and data preprocessing. The software tools such as Oracle Financial Analyzer, Oracle Expert, Ibert will be presented and used on real-life data. The lecture will be focussed on financial databases such as Bloomberg, Datastreams, FINDATA, Osiris. A special attention will be given to rule discovery from databases and frequent pattern recognition. The examples will be given using client transaction databases, e-commerce and Web data. The overall objective of this course is to give an overview of data-driven approaches to extract useful knowledge from financial databases. Students will be expected to develop practical skills in usage of data mining algorithms in finance. Prof. dr hab. Jerzy KORCZAK Hand D., J., Mannila H,. Smyth P., Principles of Data Mining, The MIT Press Mitchel T., Machine, McGraw Hill, Pyle D., Data Preparation for Data Mining, Morgan Kaufmann, Weiss, S., Indurkkhya, N.: Predictive Data Mining - A practical guide, 87

88 Morgan Kaufmann Pub. Inc, Witten, J., Eibe, F. : Data Mining: Practical Machine tools and techniques wit Java implementations, Morgan Kaufmann, Goldberg D.G., Algorytmy genetyczne i ich zastosowania, WNT Korczak J., Roger P., Stock Timing using Genetic Algorithms, [in] Journal of Stochastic Models in Business and Industry, 18, pp , All students MULTICRITERIA DECISION ANALYSIS Code: MDA ECTS credits: 5 Lecture hours: Lecture: 30 hours Discussion session: 15 hours Study period: Fall or Spring Semester Advanced Examination: The course grade will be based on quizzes (30%), an examination (40%) and a project (30%). The quizzes will consist of short problems verifying the understanding of the material from a preceding lecture. The project will involve studying a set of papers pertaining to a particular topic and presenting them in an oral and written form. Language: Prerequisites: English No prior background in multicriteria decision techniques is required. Basic knowledge of order relations/sets and linear programming would be helpful. Enthusiasm for learning. This course is focused on learning to recognize, understand, analyze and solve different classes of decision problems involving more than one criterion. As such, the course shall provide an overview of the wide spectrum of existing concepts and methods. We will start with different kinds of multiobjective optimization (vector, lexicographic, Chebyshev); then we will proceed to obtain satisfying solutions via goal programming and reference point methods. Further, the various concepts of interactive improvements of a solution will be discussed. Next, we will consider the preference modeling with the outranking methods of the classes ELECTRE and PROMETHEE. After that will come methods within utility and value theories. At the end, we will talk about the rough sets approach and the use of fuzzy sets in multicriteria decision making. Although the list of the course topics is tentative and students are highly encouraged to work hard, learning the material is still supposed to be fun. Each time a new topic is presented, there will be some theory given, but the theory will only be tailored to the level necessary for understanding crucial aspects of models and methods under consideration, as the 88

89 ultimate aim of the course is to convince the students of the wide applicability of the vibrant discipline of multicriteria decision making. After taking the course, students are expected to be able to: recognize decision situations as multicriteria decision problems, formulate mathematical models for them, using an adequate to the problem concept of optimality, and solve those models. Dr Katarzyna Krupińska phone: The course is based on selected papers which will be distributed in class. Some of the topics can be found in: Bouyssou D., Marchant T., Pirlot M., Tsoukias A., Vincke Ph., Evaluation and decision models with multiple criteria. Stepping stones for the analyst, Springer, New York, Ehrgott M., Multicriteria optimization, Springer, Berlin, All students OPERATIONS RESEARCH METHODS Code: ORM ECTS credits: 4 Lecture hours: Lecture: 30 hours Study period: Fall or Spring Semester Intermediate Examination: Attendence, participation, quizzes: 10% Homework: 15% Midterm exams: 50% Final exam: 25% Prerequisites: None This course is an introduction to an operations-research approach to decision making. It will give students an outline of methods in linear, integer, basic nonlinear and dynamic programming, with specific applications to business decision problems. After taking the course, students are expected to be able to: 1. Formulate business decision making problems as linear, dynamical, or integer programs; 2. Solve linear programs, network optimization problems, and dynamic programming problems; 3. Understand linear programming duality and perform sensitivity analysis; 4. Demonstrate necessary and sufficient conditions for optimality in nonlinear programming. Dr Katarzyna Krupińska [email protected] phone: Lawrence J.A., Pasternack B.A., Applied management science: a computer-integrated approach for decision making, John Wiley & Sons, New York,

90 All students PROBABILITY Code: PROB ECTS credits: 4 Lecture hours: 30 (20+10) Study period: Both summer and winter terms Basic Examination: Test (in writing) Prerequisites: Algebra, Analysis Probability space, random events as sets; Definitions of probability measures; Conditional probability and Bayes rule; Independence of random events; Distributions and their parameters; Correlation and independence of random variables; Limit theorems. Understanding of uncertainity and statistical approaches, distinguishing more and less probable possibilities. Dr inż. Albert Gardoń, Z-418, [email protected] Pitman J. Probability. Springer, New York Lupton R. Statistics in Theory and Practice. Princeton U. P McClave J.T., Dietrich F.H. Statistics. Dellen, San Francisco All PSYCHOLOGICAL AND FORMAL DECISION MODELS Code: PFDM ECTS credits: 2 Lecture hours: 15 Study period: Winter Intermediate Examination: Written report and presentation Prerequisites: Economics, basic statistics The aim of the course is to introduce basic psychological and formal approaches to decision making, modeling preferences and decision outcomes. Main topics: 1. Classification of decision theories (introduction) 2. Uncertainty and risk: formal and psychological view 3. Psychological decision models: 90

91 a) Prospect theory (D. Kahneman, A. Tversky) b) Bounded rationality (H. Simon) 4. Experimental economics. Results concerning behavior of economists 5. Formal decision models under risk and uncertainty: a) Decision making criteria b) Decision trees c) Assessing value of the additional information Rising complexity of the contemporary world results in an extreme specialization of experts. Such specialization, necessary in some areas, can lead to serious mistakes on the ground of the decision making analysis of possible decision outcomes, especially in the context of risk, should involve both psychological and formal aspects. After completion of this course student will be able to: 1. Describe and compare basic models of rationality 2. Construct decision trees 3. Compare decision alternatives on the basis of their expected value 4. Identify behavioral distortions in the formal decision modeling dr Marek Kośny, 1. Anderson D.R., Sweeney D.J., Williams T.A, An Introduction to Management Science. Quantitative Approaches to Decision Making, West Publishing Company, St. Paul Croson R., 2005, The Method of Experimental Economics, International Negotiation, 10, Kahneman D., Tversky A. (eds.), Choices, Values, and Frames, Cambridge University Press, Cambridge Lanteri A., (Why) do selfish people self-select in economics?, Erasmus Journal for Philosophy and Economics, 1(1), 2008, Luce R.D., Raiffa H., Games and decisions: introduction and critical survey, Wiley, New York, Slovic P., Perception of risk, Science, 236, 1987, Straffin Ph. D., Game theory and Strategy, New Mathematical Library vol. 36, The Mathematical Association of America, Torgler B., 2004, Moral suasion: An alternative tax policy strategy? Evidence from a controlled field experiment in Switzerland, Economics of Governance, 5, Tyszka T. (ed.), Psychologia ekonomiczna t. I i II, GWP, Gdańsk 2004 (in Polish) All QUANTITATIVE MARKETING RESEARCH Code: QMR ECTS credits: 7 Lecture hours: Lectures: 20 hours Classes: 20 hours Computer Classes: 20 hours Study period: Summer Term Basic Examination: Empirical Paper, Case Studies, Examination Test Prerequisites: Mathematics, Statistics Lectures and Classes: 91

92 Introduction to Marketing Research, Research Design, Data Collection and Analysis, Survey and Quantitative Observation Techniques, Measurement and Scaling, Questionnaire Design, Sampling: Design and Procedures, Data Preparation, Frequency Distribution, Cross-tabulation and Hypothesis Testing, Analysis of Variance and Covariance, Correlation and Regression, Discriminant Analysis, Factor Analysis, Cluster Analysis, Multidimensional Scaling and Conjoint Analysis, Writing Marketing Research Report. Computer Classes: Application of Marketing Research Methods with the Use of Computer Tools: MS Excel and Statistica. Knowledge: basic knowledge of marketing research theory and methods Competence and skills: mastering marketing research methods and techniques using software (MS Excel, Statistica) Prof. Józef Dziechciarz Dr Klaudia Przybysz Mgr Anna Król [1] Churchill G.A. Jr.: Marketing Research: Methodological Foundations, Dryden Press, [2] Zikmund W. G.: Exploring marketing research, Dryden Press, [3] Anderson T. W., Finn J. D.: The new statistical analysis of data, Springer-Verlag, [4] Andersen E. B.: Introduction to the statistical analysis of categorical data, Springer-Verlag, [5] Malhotra N. K., Birks D. F.: Marketing research : an applied approach, Prentice Hall, [6] Webb J. R.: Understanding and designing marketing research, Academic Press, All Faculties QUANTITATIVE METHODS IN MANAGEMENT Code: QMM ECTS credits: 3 Lecture hours: 18 hours of workshops Study period: Spring Semester Basic Examination: Project preparation Prerequisites: None 1.Descriptive statistics (frequency distribution, measures of central tendency, the skewness of the distribution, measures of variability) Case Study: The distribution of price-earnings ratios for 25 common stocks 2. Statistical inference (estimation, statistical test of an hypothesis, T- tests) Case Study: Does interactions with people outside managers work is a 92

93 factor of managerial success? 3. Correlation analysis (correlation, the pitfalls of Pearson s correlation coefficient, testing the existence of correlation) Case Study: Is there any difference in opinion and attitude toward quality of management among Japanese and U.S. managers? 4. Simple regression analysis (procedure of simple regression analysis, parameters estimation least squares, error estimation, goodness of fit measures, assessing the predicting utility of model, residual analysis) Case Study: Forecasting future managerial needs (based on relationship between sales and number of managers needed) 5. ANOVA (variables in ANOVA analysis, single factor ANOVA, a multiple comparisons of means, factorial ANOVA, procedure for analysis of factorial experiment) Case Study: 1) Does age is a factor of the woman position within the company? 2) Effectiveness of the sales strategies evaluation 6. Categorical data analysis (one-way table, chi-square statistic, two-way table, test for independence, measures of the degree of dependence) Case Study: Does the service a large brokerage company provides to affluent clients differs from the service it provides to lower-income clients? 7. Nonparametric statistics (features of nonparametric test, the Wilcoxon Runk Sum Test for independent samples, The Kruskal Wallis H-test, Spearman s Rank Correlation Coefficient) Case Study: 1) Does the quality of the development process differs among successfully and unsuccessfully implemented MIS (Management Information Systems) firms 2) Study of the relationship between the number of corporate headquarters in eleven metropolitan areas and number of subsidiaries located there 8. Project presentation Students work with computers. Each lesson will be organized in the following order: 1) description of the test/quantitative method: overall idea and principal assumptions 2) indicating typical hypothesis, 3) solving some examples using MS Excel or STATISTICA All cases consider the real business research problem. All course attendants get STATISTICA for free and can install it on their PC. Main purpose is to show the way of testing business hypothesis (i.e. solving real business problems) using basic quantitative methods available in MS Excel and STATISTICA. After this course Student should be able to: - state research hypotheses, - choose the appropriate method in order to test unique hypothesis, - make calculations using MS Excel and STATISTICA, - interpret obtained results and computer s printouts. dr Aleksandra Szpulak, Department of Economic Analysis and 93

94 Forecasting, 1. Amir D. Aczel, Complete Business Statistics 2. McClave J. T., Benson P. G., Sincich T., Statistics for Business and Economics, Prentice Hall All REQUIREMENTS ANALYSIS AND SYSTEMS DESIGN (RASD) Code: RASD ECTS credits: 6 Lecture hours: 30 hours of lectures + 20 hours of mixed tutorial and practical sessions Study period: Winter or Summer semester Basic Examination: Written examination and two assignments Prerequisites: 1. Understanding of principles of information systems. 2. Understanding of fundamental information technologies, programming and database concepts. The course aims to provide an introduction to and competency in requirements acquisition, problem domain analysis and computer-based system design methods ensuring a close link between requirements and the resulting computer system. This course emphasises the skills of problem formulation, modelling and problem solving. Topics: 1. The Software Process 2. Requirements Determination 3. Fundamentals of Visual Modeling 4. Requirements Specification 5. Moving from Analysis to Design 6. System Architecture and Program Design 7. Graphical User Interface Design 8. Database Design 9. Quality and Change Management 1. Awareness of the life cycle of system development. 2. Knowledge of requirements elicitation techniques and understanding of particular problem domains. 3. Ability to analyse the system requirements and build a logical model of the problem. 4. Ability to turn the logical model from the analysis phase into a design model from which a system can be built. 5. Ability to use a CASE tool to support the requirements, analysis and design phases. 6. Ability to design a computer interface and knowledge of good humancomputer interaction features. 94

95 7. Awareness of the impact of implementation issues on various phases of the development life cycle and vice versa. Prof. Leszek A. Maciaszek web: MACIASZEK, L.A. (2007): Requirements Analysis and System Design, 3 ed., Addison Wesley, Harlow England, 642p. (ISBN ) Students of information systems SOCIAL CHOICE AND POLITICAL GAMES Code: SCPG ECTS credits: 2 Lecture hours: 15 Study period: Winter or spring Intermediate Examination: Written test and attendance Prerequisites: Economics The aims of the course are: 1. Presentation of basics of social and political choice and 2. Training in practical application of theoretical findings concerning types and characteristics of voting rules and voting systems. Main topics: 1. Social choice and political choice 2. Decision rules, problems and paradoxes 3. Political systems. Influence of voting rules on voting outcomes 4. Division of seats in Parliament. Proportional and majority rule 5. Building the coalition. Power indexes 6. Political game (parliamentary decision game) Outcomes of collective decisions strongly depend on voting rules both in micro- and macro scale. That is why arbitrariness is an intrinsic characteristics of every social and political decision. Participant, after finishing the course, is supposed to be able to: 1. Identify differences between the commonly used voting schemes 2. Calculate basic power indexes 3. Choose the voting system that would be the most coherent with actual situation. dr Marek Kośny, [email protected] 1. Buchanan J.M., Politics without Romance: A Sketch of Positive Public Choice Theory and Its Normative Implications, in: J.M. Buchanan, R.D. Tollison (eds.) The Theory of Public Choice II, University of Michigan Press, 1984,

96 2. Code of Good Practice in Electoral Matters. Guidelines and Explanatory Report, European Commission for Democracy through Law, Strasbourg Kamiński M., How communism could have been saved: Formal analysis of electoral bargaining in Poland in 1989, Public Choice, 98, 1999, Kamiński M., Lissowski G., Świstak P., The "revival of communism" or the effect of institutions?: The 1993 Polish parliamentary elections, Public Choice, 97, 1998, Sobolewska-Myślik K., Partie i systemy partyjne na świecie, PWN, Warszawa 2004 (in Polish) 6. Straffin Ph. D., Game theory and Strategy, New Mathematical Library vol. 36, The Mathematical Association of America, 1993 All STATISTICS Code: STAC ECTS credits: 4 Lecture hours: 30 (20+10) Study period: Both summer and winter terms Basic Examination: Test (in writing) Prerequisites: Probability Ordering statistical data, empirical density and distribution functions; Estimation, basic statistical measures (mean, variance, skewness, correlation); Linear regression model; Confidence intervals; Statistical tests (parametric and non-parametric). Ability for making statistical inferences, knowing the basis of data analysis, using mathematical tools in decision making. Dr inż. Albert Gardoń, Z-418, [email protected] Lupton R. Statistics in Theory and Practice. Princeton U. P McClave J.T., Benson P.G. Statistics for Business and Economics. Dellen, San Francisco All STATISTIK Code: STAK ECTS credits: 4 Lecture hours: 30 (20+10) Study period: Sommer- und Wintersemester 96

97 Grundlagen Examination: Schriftliche Klausur Language: Deutsch Prerequisites: Wahrscheinlichkeit Einordnen der statistischen Daten, empirische Dichte und Verteilungsfunktion; Schaetzung, elementaere statistische Parameter (Mittel, Varianz, Asymetrie, Korrelation); Lineares Regressionsmodell; Konfidenzintervalle; Statistische Teste (parametrisch und nichtparametricsch). Faehigkeit zum korrekten Verallgemeinen der Folgerungen aus der Stichprobe auf die ganze Population, das Kennenlernen die Grundlagen der Datenanalysis, das Nutzen der mathematischen Entscheidungsregeln. Dr inż. Albert Gardoń, Z-418, Lupton R. Statistics in Theory and Practice. Princeton U. P McClave J.T., Benson P.G. Statistics for Business and Economics. Dellen, San Francisco Alle SURVEY DATA ANALYSIS Code: SDA ECTS credits: 7 Lecture hours: Lectures: 20 hours Classes: 20 hours Computer Classes: 20 hours Study period: Winter Term Basic Examination: Empirical Paper, Case Studies, Examination Test Prerequisites: Mathematics, Statistics Lectures and Classes: Survey Design, Sample Design, Survey Sampling, Survey Data Collection, Survey Errors, Missing Data, Survey Data Preparation and Transformation, Basic Survey Data Analysis (Measurement Scales, Descriptive Statistics, Correlation Analysis, Tabulation, Confidence Intervals, Weighted Estimation, Probability Distributions, Variance Estimation, Hypothesis Testing), Advance Survey Data Analysis (Classification Trees, Clustering Analysis, Correspondence Analysis, Logistic Regression), Reporting Survey Analysis Results, Graphical Presentation of Survey Data. Computer Classes: Application of Survey Data Analysis Methods with the Use of Computer Tools: MS Excel and Statistica. Knowledge: basic knowledge of survey data analysis theory and methods 97

98 Competence and skills: designing surveys, mastering survey data analysis methods and techniques using software (MS Excel, Statistica) Prof. Józef Dziechciarz Dr Klaudia Przybysz Mgr Anna Król [1] Rossi P. H., Wright J. D., Anderson A. B. (ed.): Handbook of survey research, Academic Press, [2] Heeringa S. G., West B. T., Berglund P. A.: Applied Survey Data Analysis, Chapman & Hall, [3] Chambers R. L., Skinner C. J.: Analysis of Survey Data, John Wiley & Sons, [4] Anderson T. W., Finn J. D.: The new statistical analysis of data, Springer-Verlag, All Faculties USING R ENVIRONMENT FOR ECONOMIC DATA ANALYSIS Code: UREDA ECTS credits: 6 Lecture hours: Lectures: 20 hours Computer Classes: 30 hours Study period: Winter Term Basic Examination: Case Studies, Research Project in R Environment Prerequisites: Mathematics, Statistics Lectures: Introduction to R Environment, Simple Data Manipulations, Numbers and Vectors, Objects, Arrays and Matrices, Lists and Data Frames, Working with Files, Probability Distributions, Grouping, Loops and Conditional Execution, Statistical Models in R (Descriptive Statistics, Cross Sectional Models, Time Series Models, Limited Dependent Variable Models, Panel Data Models, Multivariate Statistical Analysis), Graphs and Plots in R, Writing Functions and Programs in R Environment. Computer Classes: Introduction to R Environment. Solving Economic Problems and Case Studies Using R Environment. Knowledge: basic knowledge of economic data analysis theory and methods, basic knowledge of programming in R Environment Competence and skills: mastering data analysis methods and techniques using R Environment, writing own functions and programmes in R Environment Prof. Józef Dziechciarz ([email protected]) Dr Klaudia Przybysz ([email protected]) Mgr Anna Król ([email protected]) [1] Venables W. N., Smith D., M.: An Introduction to R, 98

99 project.org, [2] Farnsworth G.V., Econometrics in R, [3] Maddala G.S.: Introduction to Econometrics, John Wiley & Sons [4] Heiberger R. M., Holland B.: Statistical analysis and data display : an intermediate course with examples in S-Plus, R, and SAS, New York, All Faculties WAHRSCHEINLICHKEIT Code: WAHR ECTS credits: 4 Lecture hours: 30 (20+10) Study period: Winter- und Sommersemester Grundlagen Examination: Schriftliche Klausur Language: Deutsch Prerequisites: Algebra, Analysis Wahrscheinlichkeitraum, zufaellige Ereignisse als Mengen; Definitionen des Wahrscheinlichkeitsmasses; Bedingte Wahrscheinlichkeit und Bayessche Formel; Unabhaengigkeit der zufaelligen Vorkommen; Verteilungen und ihre Parameters; Korrelation und unabhaengigkeit der Zufallsvariablen; Grenzsaetze. Das Verstehen der Unsicherkeit und statistischer Verfahren, das Unterscheiden mehr und weniger wahrscheinlich Moeglichkeiten. Dr inż. Albert Gardoń, Z-418, [email protected] Pitman J. Probability. Springer, New York Lupton R. Statistics in Theory and Practice. Princeton U. P McClave J.T., Dietrich F.H. Statistics. Dellen, San Francisco Alle MANAGEMENT SCIENCES BRAND MANAGEMENT Code: BRMA ECTS credits: 4 Lecture hours: Lecture: 15 hours; cases: 15 hours Study period: summer semester 99

100 Location: Examination: Language: Prerequisites: advanced Wrocław Cases, small essay, research project English Basic marketing and marketing research courses, basic statistics 1. Brand equity, 2. Measuring brand strength sources (awareness, image - qualitative and quantitative research) 3. Brand position mapping,image audit and tracking; 3. Introducing new brand (analyses, position selection, selection of brand elements: name, logo, slogan, packaging); 4. Brand portfolio management. Image transfer. 5. Brand values and financial aspects of brand management (marketing decisions and brand value; 6. Corporate brand image management. 7. Research projects in brand management. Students get both managerial (decision making) and scientific (research project skills) competences in brand management dr hab. Ryszard Kłeczek, prof. UE 1. K.L Keller: Strategic Brand Management. Building, Measuring and Managing Brand Equity. Prentice Hall, P. Doyle: Value Based marketing. Marketing strategies for Corporate Growth and Shareholder Value. Wiley Articles from ABI and EBSCO databases. Management, marketing BUSINESS CONSULTING Code: BUCO ECTS credits: 2 Lecture hours: 15 hrs of interactive lectures Study period: Winter, Spring Advanced Location: Wroclaw Examination: No exam. Class presence and participation in discussions, case studies and class work. Prerequisites: Recommended course in Basic Management and Strategic Management. Good English skills. The main topics will include: 1. Polish and international market of business consulting. 2. Skills and qualifications of a business consultant. 3. Myth and reality of consultants work. 4. Contracting a client 5. Organisational diagnosis. 6. Change management. The course will show the most important elements of consultant s work (an employee of a business consulting company or of a freelance consultant). Students will exercise skills useful in the job - learn work methodology of a business consultant and practice organizational diagnosis and change management. The course will also provide general knowledge of the consulting market dr Anna Witek-Crabb; [email protected] 100

101 1. Block P.: Flawless consulting. Jossey-Bass/ Pfeiffer, Rasiel E., Friga P.: The McKinsey Mind - Understanding and Implementing the Problem-Solving Tools and Management Techniques of the World's Top Strategic Consulting Firm. McGraw- Hill Professional, 2001 All BUSINESS CREATIVITY MODULE Code: BCM ECTS credits: 7 Lecture hours: Study period: Location: Examination: Language: Prerequisites: 20 hours of lectures 20 hours of in-class workshops 20 hours of IT-workshops both winter and summer terms basic Wrocław The assignment consists of four elements: 1. Presentation on European economy-related topic (15%) 2. Presentation of the creative concept (35%) 3. Individual written final report, including market research (35%) 4. In-class performance, including: various creativity competitions, team competence map and class attendance (15%) English Entrepreneurial spirit / Strong communication skills in English The Business Creativity Module is a unique educational proposal in entrepreneurial education, the creation of which was supported by the grant of the European Commission. It was jointly developed by six Partner Universities from: the Czech Republic, France, Germany, Poland, Portugal and Scotland. The aim of the module is to assist students in bridging process between their specific areas of studies and a workplace through creation of viable entrepreneurial ideas (for a new company, product or service) or a new solutions to social problems, having in mind the European environment. Students will form multinational creative venture teams with colleagues attending the same course at the same time in other Partner Universities (or, alternatively, on a local basis). Through internet communication and with support of team coaches, groups will identify problems and needs in the European market and develop entrepreneurial solutions. If you think that this module is different, challenging or even risky, be daring and sign in. You may also visit the web-site of the project first. Knowledge 101

102 In the course of the BCM classes the students will become familiar with such topics as: creativity and innovation, virtual group dynamics, European culture, market research, marketing strategies, presentation techniques and commercialisation models. Skills The BCM requires expanding such skills as: team working, pro-activeness, ability to act autonomously, time management and intercultural awareness in order to produce innovative entrepreneurial ideas and make effective presentations. Competences The Business Creativity Module is preparing students from all disciplines for self-employment or entrepreneurial responsibility within an enterprise at the European market, and thus contributes to developing their Competence in EuroPreneurship, which is a cornerstone for the COEUR- BCM project. Dr Tomasz Dyczkowski phone: , [email protected] The materials prepared exclusively for the Business Creativity Module by the Partner Universities of the COEUR-consortium. Everyone is invited BUSINESS NEGOTIATIONS Code: BUNE ECTS credits: 4 Lecture hours: 15h Lecture (prof. A. Barabasz), 15h Workshops (dr A. Wierzbic) Study period: Winter semester Advanced Examination: Test Prerequisites: --- The course is composed of 15 hours of lecture and 15 hours of workshops. The basic idea of the course is a presentation of the Negotiation Towards Agreement approach (based on Win-Win method of negotiation). The intention is, in general, to shed light on dynamic aspects of negotiation s process. The emphasis is on a pattern of negotiation which will produce the greatest possible agreement to the advantage of both parties, so we are concerned with how to build the largest cake and with how to earn the tastier share. The workshops are based on carefully developed cases which involve the whole group of participants in dynamic process of negotiation in many various circumstances. The stress and emotions which are experienced during the workshop help the students to understand their behavior and reactions. The simulation of practical situations helps gaining knowledge and skills in different phases of negotiation process. 102

103 The participants will gain knowledge on issues like process of negotiation, two core approaches to negotiation, communication dynamics and processes that affect negotiation outcomes (win-win and win-lose), cultural aspects of negotiation, and techniques of negotiations. During workshops the students will be asked to perform simulations of negotiations. They will have a possibility to train their skills in close-toreality conditions. After the course the participants reach competencies in proper preparation and performance in negotiations. They will also be aware of their strengths and weaknesses as negotiators. dr hab. prof. AE Adela Barabasz [email protected] , dr Arkadiusz Wierzbic [email protected] , Brett J.M., 2001, Negotiating Globally, Jossey-Bass, A Wiley Imprint, San Francisco 2. Kellar R. E., 1988, Sales Negotiating Handbook, Prentice Hall, New Jersey 3. Lewicki R. J., Saunders D.M., Barry B., 2006, Negotiation, McGraw-Hill, Singapore 4. Reck R. R., Long G.B., 1987, The Win-Win Negotiator, Spartan Publication Inc., Michigan 5. Scott B., 1984, The skills of negotiating, Garver Publishing, Aldershot All students CHANGE MANAGEMENT Code: CHM ECTS credits: 4 Lecture hours: Study period: 10 hours of lectures 20 hours of laboratories fall-winter semester Location: Examination: Language: Prerequisites: advanced, (IV year, and I year of Master Studies) Wrocław credit English Fundamentals of Management / Podstawy Zarządzania Lecture: 1. The scope and sources of changes in contemporary organizations 2. Trends in organization restructuring 3. Revolutions and evolutions as organizations grow 4. Difficulties in implementing change 103

104 5. Basic theories concerning change 6. Resistance towards change 7. Individual cycle of change 8. Managers and leaders in the process of change 9. Planning for change vs. generating results 10. Critical success factors in managing change process 11. How to survive change as a leader 12. Stakeholders and power in the process of change Laboratories: 1. Case analysis based on manufacturing, trade and IT industry 2. Case studies in 2-3 students workgroups knowledge: - understanding the essence of organizational change - knowledge of key steps in change implementation - knowledge of key leadership and managerial roles in change process skills: - diagnosis of change forces - communication for change - techniques in overcoming resistance to change - leadership influences in change process - managerial actions in change process dr Grzegorz Bełz, [email protected] dr hab. Adela Barabasz, [email protected] 1. Kotter J.P.; What Leaders Really Do; Harvard Business Review, December Kotter J.P.; Leading Change: Why Transformation Efforts Fail?; Harvard Business Review, March-April Pascale R., Sternin J.; Your Company's Secret Change Agents; Harvard Business Review, May Balogun J.; The Practice of Organizational Restructuring: From Design to Reality; European Management Journal Vol. 25, No. 2, April Reay T., Golden-Biddle K., Germann K.; Legitimizing A New Role: Small Wins and Microprocesses of Change; Academy of Management Journal, Vol. 49, No 5, Darragh J., Campbell A.; Why Corporate Initiatives Get Stuck?; Long Range Planning, Vol. 34, No. 1, Schaffer R., Thomson H.; Successful Change Programs Begin with Results; Harvard Business Review, January-February Sirkin H., Keenan P., Jackson A.; The Hard Side of Change Management; Harvard Business Review, October 2005 All students Code: COMA ECTS credits: 7 Lecture hours: 30 hours of lecture CONCEPTS OF MANAGEMENT 104

105 Study period: Location: Examination: Language: Prerequisites: 30 hours of practices Both summer and winter (winter as preferable period) Basic Wrocław Test exam English Knowledge on Basics of Management 1. Scientific management 2. Administrative Movement 3. Human Relations Movement 4. System approach to management 5. Situational approach to management 6. Organisation 7. Virtual Organization, Network organization 8. Lean Management 9. Total Quality Management 10. Business Process Reengineering Students should obtain knowledge on the history of Management Science. The evolution and main movements within this knowledge, as well as modern concepts of management are to be presented. Jakub Drzewiecki, 1. Przybyła M. (red.): Organizacja i zarządzanie. Podstawy wiedzy menedżerskiej. Wyd. Akademii Ekonomicznej, Wrocław Martyniak Z.: Organizacja i zarządzanie. 70 problemów teorii i praktyki. Antykwa, Kraków Zimniewicz S.: Współczesne koncepcje i metody zarządzania. PWE, Warszawa Brilman J.: Nowoczesne koncepcje i metody zarządzania. PWE, Warszawa Management CORPORATE BRANDING Code: COBR ECTS credits: 2 Lecture hours: 15 lecture hours Study period: Winter semester advanced Examination: Test Prerequisites: Basic marketing and management courses 1. Corporate brand key terms (product brand versus corporate brand key similarities and differences; corporate values; 105

106 stakeholders and their expectations towards corporate brand) 2. Corporate identity (creating corporate identity, corporate identity mix: corporate symbols, corporate behavior, corporate communication) 3. Corporate image (corporate image research techniques) 4. Corporate brand in various stakeholders groups: Employers - Employer Branding Business partners - B2B branding Society - CSR Media media relations Investors investors relations 5. Corporate brand strategy (corporate portfolio, corporate brand architecture, integrated marketing communication) Knowledge: key terms and concepts connected with corporate brand; differences between brand management and corporate brand management Skills: students learn how to create, develop and manage corporate brand. Attitude: awareness that everything company does creates its image; responsibility for overall corporate image dr Monika Hajdas 1. K. L. Keller: Strategic Brand Management, Prentice Hall, New Jersey D. A. Aaker: Brand Portfolio Strategy, Free Press, K. L. Keller, Managing Corporate Brand Equity. In: Schultz M., Hatch M. J., Larsen M. H.: The Expressive Organization: Linking Identity, Reputation and the Corporate Brand, Oxford University Press, Mary Jo Hatch, Majken Schultz: Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding ; Jossey-Bass Majken Schultz, Yun Mi Antorini Fabian F. Csaba: Corporate Branding: Purpose/People/Process ; Copenhagen Business School Press, October 2005 Management, marketing CORPORATE CRISIS Code: COCR ECTS credits: 2 Lecture hours: 15 hours of IT-workshops Study period: both winter and summer terms advanced Examination: 1) Electronic report based on a complex case study 2) In-class activities Prerequisites: Acquaintance with fundamental concepts of management, accounting, and 106

107 economic analysis. The course combines theoretical and analytical approaches to corporate crisis-related issues. Lectures presenting a general concept of corporate crisis are supplemented with IT-workshops in MS Excel environment, where students become acquainted with analytical techniques used in corporate failure prediction. Knowledge The course makes students familiar with such topics as: 1) Various meanings of corporate crisis; 2) Symptoms and causes of crisis; 3) Crisis detection; 4) Development of crisis and its outcomes; 5) Main advantages and drawbacks of corporate failure prediction models; 6) Problems with application of statistical methods concerning prediction of corporate failure. Skills The course helps to acquire such skills as: using indicators of corporate crisis, including (qualitative analysis, traditional ratio analysis, corporate failure prediction models) and applying various methods and models on real data (from the Polish construction sector). Competences The Corporate Crisis course develops competences required for controllers and auditors of enterprises in assessing economic situation of a company and detecting symptoms of financial problems. Dr Joanna Dyczkowska tel.: , mail: [email protected] Materials will be submitted by the instructor. Recommended books: 1) E. I. Altman: Corporate Financial Distress. A Complete Guide to Predicting, Avoiding and Dealing with Bankruptcy. Wiley: ) J. Argenti: Corporate Collapse. The Causes and Symptoms. McGraw- Hill ) Caragata P.: Business Early Warning Systems. Lexis Law Publishing ) Balcaen S., Ooghe H.: 35 years of studies on business failure: an overview of the classical statistical methodologies and their related problems, Universiteit Gent, June 2004 Everyone is invited CREATIVE STRATEGY IN ADVERTISING Code: CSA ECTS credits: 4 Lecture hours: Lecture: 15 hours; cases: 15 hours Study period: summer semester 107

108 Location: Examination: Language: Prerequisites: advanced Wrocław Cases, small essay, research project English Basic marketing and marketing research courses 1. Creative brief: construction, research needed, brief based evaluation of creative executions. 2. Creative idea, creative executions; 3. Rossiter- Percy grid creative tactics in communication of brand position; 4. Creation of brand elements (name, logo, slogan, packaging); 5. Headlines and illustrations; 6. Copy, 7. Advertising testing and research, 8. Academic-type research projects in Advertising. Students get both managerial (decision making) and scientific (research project skills) competences in Creative Strategy in Advertising dr hab. Ryszard Kłeczek 1. J.Rossiter, L.Percy: Advertising Communications and promotion management. McGraw Hill Management, marketing CULTURAL CONTEXT OF THE INTERNATIONAL MANAGEMENT Code: CCIM ECTS credits: 2 Lecture hours: 15 hrs lecture Study period: winter, summer basic Examination: written test; presentation Prerequisites: - 1. The influence of social-cultural factors on the international management understanding international management, international company, culture, phases of internationalization cultural approaches in international business 2. The triad model of the international management -The Asian model 3.The triad model of the international management - The American model 4.The triad model of the international management - The European model (Euromanagement) 5.The international manager s qualification profile 108

109 The triangle of the managerial qualifications: Psychological features (the most demanding psychological features on the basis of Big Five) Knowledge (cool and hot knowledge) Skills (social, conceptual) 6.Managing people in international companies the environmental context of IHRM strategic approach to HRM 7.Intercultural communication Functions of communication The communication process Verbal and nonverbal communication Intercultural differences in business communication The objectives of this course are as follows: a) to learn the major cultural approaches in international operations and how this affects domestic business. b) to learn what are the main models of cultures on the national and organizational level c) to learn what are the main problems arising on the cultural background and how they implicate the way of management Sylwia Przytuła, PhD; 1. Hofstede G, Culture s concequences:comparing values, behaviors, institutions and organizations across nations, Sage Publications, Hofstede G., Cultures and organizations: software of the mind. Harper Collins Publishers, London, Magala S., Cross-cultural competence, Routledge, London Mendenhall, M.E., Oddou, G.R., Stahl, G.K. (2007): Readings and Cases in International Human Resource Management. 4 th Ed., New York, Routledge 5. Intercultural Communication in Contexts, Martin, J.N. and Nakayama, T.K. Third Edition. McGraw Hill, Intercultural Communication, by Ron Scollon and Suzanne Wong Scollon, Blackwell, Intercultural Communication: A Global Reader, ed. Fred E. Jandt, Sage, Intercultural management studies, ed. M.Hess, T.Massey, Ł.Sułkowski, Clark University, Łódź-Worcester, USA, Sanyal R.N., International Management. A Strategic Perspective, Prentice Hall, Upper Saddle River, New Jersey,

110 all DECISION ANALYSIS FOR MANAGEMENT Code: DAM ECTS credits: 4 Lecture hours: 20 hrs of lecture + 10 hrs labs Study period: Spring semester Intermediate/Advanced University of Economics, Building Z Examination: Language: Prerequisites: The following elements will contribute to a student`s final grade in the course: class attendance and participation 20% team assignment report and presentation 40 % final test 40% English Basic Statistics, OR/MS and Economics Course objective and characteristics: In an increasingly complex world, decision analysis has a major role to play in helping decisions makers to gain a great understanding of the problem they face. The main aim of this course is to make decision analysis accessible to its largest group of potential users, specially to those studying for professional qualifications in areas like accountancy, finance and banking. An important feature of the course is the way in which it integrates the quantitative and behavioral aspects of decision making. The selected elements of normative and descriptive decision theories are focused on three themes characterizing the decision making: uncertainty, multiple objectives and participation of divergent interest groups. Course contents: 1. Introduction: eclectic approches to decision making Behavioral and quantitative disciplines for decision making: descriptive versus normative decision methodology, towards integrative approach. Decision-making process, H. Simon paradigm. Definitions and functions of decision making. Decision-making models. 2. Uncertainty and risk perception in descriptive theories The nature of risk and uncertainty, notion of internal and external uncertainty. Risk perception: qualitative and quantitative dimensions. A psychology of decision maker: empirical perspectives on risk acceptance/avoidance and a conceptual model. 3. Uncertainty and risk management in normative models (1) Classes of decision problems. Tools of decision problem representation: decision trees and payoffs matrix. Decision making in uncertainty: dominance, decision criteria, judgment and factual data. 4. Uncertainty and risk management in normative models (2) Probabilistic models: the modal outcome criterion, expected value criterion, expected regret criterion. Sensitivity analysis. Value of information (EVPI). Bayes theorem. Decision analysis with sample information (EVSI). 5. Developing model formulation and decision analysis skills 110

111 Using the decision trees and payoffs matrix (labs) 6. Utility and preferences Limitations of EMV criterion. Fundamentals of utility theory and its developments. Single-attribute utility, attitudes towards risk, utility functions, certainty equivalents, expected utility criterion, utility functions for non-monetary attributes, multi-attributes utility. 7. Stochastic dominance concept in decision theory Stochastic dominance of first, second and third order. Relations between utility theory and stochastic dominance theory. Probabilistic dominance. Applications in risk diversification problems. 8. Modeling of decision maker preferences: non classical approach Limitations of classical decision axioms in modeling the decision maker and his/ her rationality. Basic decision making situations and their representations using the binary relations, enlargement of decision making situations. Outranking relation based system of preferences. 9. Case study analysis Team assignment presentations (labs). 10. Multiple objective decision making in descriptive models How people make decisions involving multiple aspects: decision process, decision rules. Montgomery model of decisional behavior in the presence of multiple decision criteria. 11. Multiple criteria analysis and optimization models Concept of Pareto optimum and generating the effective decisions. Concept of compromise solution: goal programming and compromise programming methods. Bipolar method using the outranking relation based preference system. 12. Developing model formulation and decision analysis skills Using goal programming, AHP and Bipolar methods (labs). 13. Group decision making Social context of decisions. Pros and cons of group thinking. System of voting. Coalition games. Negotiotions and mediation. Theoretical contribution of Arrow and Debreu. 14. Summary and final test After completing this course, students will be able to: list the phases of the decision making process describe the types of decision making environment make decisions under uncertainty use probability values to make decisions under risk develop accurate and useful decision trees revise probability estimates using Bayesian analysis understand the importance and use of utility theory in decision making understand the role and use of Pareto optimum concept in multiple criteria decision making develop the model of multiple criteria decision problem use the selected multiple criteria decision making methods and 111

112 software to solve real decision making problems Prof. Dr habil. Ing. Ewa Konarzewska-Gubała phone: Goodween P., Wright G. (2004): Decision analysis for management judgment (3 rd edition). John Willey and Sons, Chichester Harrison E.F. (1999): The managerial decision-making process. Mifflin Company, Boston Keeney R.L., Raiffa H. (1976): Decisions with multiple objectives: preferences and value tradeoffs. Willey, New York Keeney R.L. (1982): Decision Analysis: An Overview, Operations Research 30, Konarzewska-Gubała E. (1989): BIPOLAR: Multiple criteria decision aid using bipolar reference system. Documents du LAMSADE, No.56, Universite de Paris Dauphine, Paris Von Neumann J., Morgenstern O. (1953): The theory of games and economic behavior. Princeton University Press In Polish: Heilpern S. (2000): Podejmowanie decyzji w warunkach ryzyka i niepewności. Wydawnictwo Akademii Ekonomicznej we Wrocławiu Konarzewska-Gubała E. (1991): Wspomaganie decyzji wielokryterialnych. System BIPOLAR Prace AE we Wrocławiu Nr 551. Seria: Monografie i Opracowania nr 56 Kozielecki J. (1977): Psychologiczna teoria decyzji. Warszawa: PWN Luce R. D., Raiffa H. (1964): Gry i decyzje. Warszawa: PWN Malawski M., Wieczorek A., Sosnowska H. (2004): Konkurencja i kooperacja. Teoria gier w ekonomii i naukach społecznych. Warszawa: Wydawnictwo Naukowe PWN Nosal Cz. (1994): Umysł menedżera. Wrocław: Wydawnictwo Przecinek Roy B. (1990): Wielokryterialne wspomaganie decyzji. Warszawa:WNT Trzaskalik T.red. (2006): Metody wielokryterialne na polskim rynku finansowym. Warszawa: PWE Tyszka T. red. (2004): Psychologia ekonomiczna. Gdańsk: Gdańskie Wyd. Psychologiczne All students HUMAN RESOURCES MANAGEMENT Code: HRM ECTS credits: 6 Lecture hours: 45 hrs altogether, including: 30 hrs of interactive lectures + 15 hrs of practical classes Study period: Conducted twice a year: winter and summer Specialized (major) Examination: Evaluation & completion: two separate grades 112

113 Language: Prerequisites: 1) Lectures (theoretical part): formal final written exam 2) Classes (practical part): As class sessions will include interactive discussions, case studies, role playing and individual and group assignments - class attendance and participation is expected and will contribute to a student s final grade in the class course. English completed course on General Management General outline 1) The scope, evolution and significance of HRM 2) The environmental context of HRM 3) Strategic approach to HRM: models and components 4) Personnel planning 5) Staffing the organization: recruitment, selection, placement 6) Directing people: motivating, communicating, leading 7) Employee compensation & pay systems 8) Training & development 9) Performance appraisal 10) Employee termination 11) Personnel function control 12) International and cross-cultural aspects of HRM 13) Multiculturalism and intercultural communication 14) Managing international teams and workforce diversity 15) Legal, social and ethical responsibility covered in HRM policy Understanding the importance of HRM to organizational success. Identifying factors of external and internal environment influencing on HRM. Acquiring an ability to think strategically in tying business and HRM issues. Being able to critique the various recruitment and selection methods and techniques, consequently the benefits and drawbacks of each. Determining the cost and effects of employees turnover. Gaining knowledge required to direct, motivate and communicate with people. Comprehending how to compensate employees and form pay systems. Capability of choosing the best methods and techniques for employee evaluation, training and development. Knowing how to deal with such issues as labor relations, social responsibility, HRM ethics, and legal rules and regulations determining HRM in Poland and Europe. Being able to involve international and cross-cultural aspects in HRM. Recognizing knowledge and skills needed to communicate interculturally. dr Marzena Stor; [email protected] Human Resources Management Department building Z, Office Room No 817 phone: ) Deresky, H.: International Management. Managing Across Borders and Cultures. Text and Cases. Pearson / Prentice Hall. Upper Saddle River. New Jersey, ) Dessler, G.: Human Resource Management. Pearson / Prentice Hall. Upper Saddle River. New Jersey, ) Stor, M.: The Basics of Human Resources Management. Key Issues and Related Exercises. Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu. Wrocław, all 113

114 INNOVATIVE PHILANTHROPY Code: INPH ECTS credits: 5 Lecture hours: 15 hours of lectures 30 hours of workshops Study period: both winter and summer terms basic Examination: Language: Prerequisites: The assignment consists of group presentations and an individual report, including: 1. Analysis of a selected local or international non-profit organisation, with a presentation (15%) 2. Development of a concept for a new organisation with a presentation (35%) 3. Individual report on the concept and possible evolution of it (50%) English Familiarity with fundamentals of management / Social consciousness The course offers a practical approach to social entrepreneurship and provides participants with necessary knowledge and skills to cope with problems which founders, managers and stakeholders of modern nonprofit organisations have to face. Lectures presenting general background to non-profit-oriented activities are supported with workshops, where students develop innovative ideas for solving social problems. The mixed student teams will face a challenge of creating an original concept for a social organisation, with its vision, mission, strategy, structure, action-plan, promotion and fundraising campaigns, and a stakeholder relations policy, proving that modern non-profit do contribute effectively to well-being of a society. Knowledge The course makes students familiar with such topics as: 1) Non-profit sector as an economic power; 2) Legal and organisational framework; 3) Challenges for social organisations (relationships with stakeholders; financial stability; efficiency of non-profit oriented activities); and 4) Management accounting for social organisations (cost-estimates; fundraising objectives; costs-benefits analysis; financial and non-financial ratios). Skills The course helps to acquires such skills as: 1) identifying social problems; 2) analysing and understanding a social market and targeting an offer (at beneficiaries, donors and the society); 3) setting up an organisation (including its vision, mission, strategy, action plan; formal issues); 4) launching social programs (estimating effects and resources; finding 114

115 partners and sponsors; organising actions); 5) and sustaining social effects (monitoring and reporting effects; building relations and trust). Competences The Innovative Philanthropy course is making students conscious of social problems and helps to develop their managerial, social and civil competencies. Dr Tomasz Dyczkowski phone: , Materials will be submitted by the instructor. Recommended supplementary readings: 1) H.K. Anheier, D. Leat: Creative Philanthropy. Routledge ) K. Sprinkel Grace: Beyond Fundraising New Strategies for Nonprofit Innovation and Investment. Wiley: ) Charity Commission [online]: various publications and reports 4) J. Kendall: The Voluntary Sector. Routledge: Everyone is invited INTERNATIONAL HUMAN RESOURCES MANAGEMENT (E-LEARNING) Code: IHRM ECTS credits: 4 Lecture hours: 30 hrs lecture Study period: winter, summer basic Examination: written test; presentation Prerequisites: - 1. Personnel function and its components General outline: definitions Personnel function according to different authors IHRM subfunctions: planning, staffing, compensation, motivation, development 2. External and internal factors determining the IHRM External factors: globalization, technology, competition, socio-cultural factors Internal factors: organizational structure, strategy, people, production and branch 3. Planning human resources in organizations Personnel plans Methods of planning HR Analysis of personnel requirements 115

116 4. Qualification profile of the manager Psychological features (Big Five) Knowledge Skills International managers 5. Staffing personnel (recruitment, selection, placement) Staffing methods Recruitment methods. Techniques of selection and selection procedure Placement International staffing strategies (EPRG) 6. Training and development in international companies On the job trainings Off the job trainings Trainings in global business Models of cross-cultural trainings for managers 7.Compensation and motivation systems Compensation-employee/employer s objectives for the contract of payment International strategies of compensation Theories of motivation Financial and non-financial motivation 8. Communication skills Communication process Verbal and non-verbal communication Barriers in effective communication 9. Appraisal system Appraisal criteria and tools Problems in effective performance appraisal 10. Cultural context of the IHRM managing cultural differences Material and nonmaterial culture Cultural dimensions (G.Hofstede) The culture iceberg (R.Kohl) Culture shock (K.Oberg) 11. The triad model of management (Asian, American and European) The Japanese model of management The Chinese context of management American way of management 12. Euromanagement The socio-cultural background of the euromanagement British model of management The German way of management The French model of management The objectives of this course are as follows: a) to learn the major approaches multinational corporations (MNC) take to the staffing of their international operations and how this affects domestic staffing. 116

117 This includes the design of strategic international human resource management systems. b) to learn how MNCs effectively manage their international labor force, given their approach to IHRM. This includes learning about the management of expatriates, local managers and third country nationals; learning how managers must adapt their management approaches when managing across cultures; learning how to both integrate and differentiate management approaches across the various overseas affiliates. c) to learn how the particular HRM issues can be effectively handled within international joint ventures, particularly with regard to the aspect of effective cross-cultural team management. Sylwia Przytuła, PhD; 1. Beardwell I., Holden L., HRM a contemporary approach, Pearson Education, Edinburgh, UK Deresky H., International Management: Managing Across Borders and Cultures, Prentice Hall,Upper Saddle River NJ, Dessler G., Human resource management, Prentice Hall, Hofstede G, Culture s concequences:comparing values, behaviors, institutions and organizations across nations, Sage Publications, Intercultural Communication in Contexts, Martin, J.N. and Nakayama, T.K. Third Edition. McGraw Hill, Intercultural Communication, by Ron Scollon and Suzanne Wong Scollon, Blackwell, Intercultural Communication: A Global Reader, ed. Fred E. Jandt, Sage, Intercultural management studies, ed. M.Hess, T.Massey, Ł.Sułkowski, Clark University, Łódź-Worcester, USA, Magala S., Cross-cultural competence, Routledge, London Mendenhall, M.E., Oddou, G.R., Stahl, G.K. Readings and Cases in International Human Resource Management, 4 th Ed., New York, Routledge, Sanyal R.N., International Management. A Strategic Perspective, Prentice Hall, Upper Saddle River, New Jersey, Scullion H., Global staffing, Routledge, New York, 2006 all INTERPERSONAL BUSINESS COMMUNICATION Code: IBC ECTS credits: 6 Lecture hours: 45 hrs altogether, including: 30 hrs of interactive lectures + 15 hrs of practical classes Study period: Conducted twice a year: winter and summer basic Examination: Evaluation & completion: two separate grades 117

118 Language: Prerequisites: 1) Lectures (theoretical part): formal final written exam 2) Classes (practical part): As class sessions will include interactive discussions, case studies, role playing and individual and group assignments - class attendance and participation is expected and will contribute to a student s final grade in the class course. English No specific requirements General outline 1) The social foundations of communication process. 2) The basic terminology in communication science. 3) The role & functions of communication in business organization. 4) Barriers to communication within an organization. 5) Communication for individual working vs. team working. 6) Temperaments, their characteristics and impact on communication style. 7) Interpersonal communication between superiors & subordinates. 8) Types of interviews. 9) Means of influencing conversation atmosphere & character. 10) Interpersonal style as management skill. 11) Conflict management. 12) Business meetings & presentations. 13) Negotiations in business setting. 14) Cross-cultural communication. 15) Written communication: reports & formal mail. Understanding the importance of IBC to organizational success. Identifying social and business factors influencing on communication run. Acquiring an ability to think strategically in designing communication structure and network in business settings and for business goals. Being able to choose the best communication methods and techniques to reach the desired outcomes. Determining the optimal conditions of individual and group communication effectiveness. Gaining knowledge required to interview workers, clients, customers, suppliers etc. Comprehending how to create appropriate working atmosphere, how to influence subordinated in the communication process. Capability of choosing the best methods and techniques for conflict resolution. Knowing how to deal with conflicted parties working in the same or different organizational departments or units. Recognizing knowledge and skills needed to communicate interculturally both in verbal and nonverbal way. Being able to deal with cross-cultural problems appearing in intercultural communication. dr Marzena Stor; [email protected] Human Resources Management Department building Z, Office Room No 817 phone: ) Lahiff J. M., Penrose J. M.: Business Communication: Strategies and Skills. Prentice Hall. New Jersey, ) O Hair, D., Friedrich, G.W., Dee Dixon, L.: Strategic Communication in Business and the Professions. Houghton Mifflin Company. Boston, ) Stor, M.: Directing people: motivating, leading, communicating. [in:] Stor, M.: The Basics of Human Resources Management. Key Issues and Related Exercises. Wydawnictwo Akademii Ekonomicznej we Wrocławiu. Wrocław,

119 4) Stor, M.: Effective Communication as Motivational Stimulator.[in:] Argumenta Oeconomica No 1-2 (9). Wydawnictwo Akademii Ekonomicznej we Wrocławiu, ) Stor, M: The Effectiveness of Transcorporate Communication in International Organizations in Poland Research Findings on Managing Managerial Staff. [in:] Intercultural Communication Studies. Clark University, Worcester, Massachusetts, all INTRODUCTION TO GOOGLE ADWORDS Code: GAWS ECTS credits: 2 Lecture Hours: Interactive lectures: 6, self study: 9 Study Period: Winter semester Advanced Location: University of Economics, Wrocław Examination: Google AdWords Fundamentals Exam, attendance, forum participation Prerequisites: All students, proficient in English language, passion for the Internet and online marketing. The application process requires: 1) sending CV in English and 2) answering the question: How would you convince someone who s never advertised on web to invest their budget in online advertising rather than in classical one? (in a form of essay-page long, ppt presentation, movie ) We only offer 15 places. Course Content: Introduction to Google AdWords - Google AdWords Professional exam Google AdWords is an online advertising program that allows companies to manage cost effective, trackable and flexible online advertising campaigns. The program is used widely by local and multi-national companies as well as advertising agencies. Using the Google Advertising Professionals Program, an internationally recognized stamp of approval for individuals showing extensive AdWords knowledge, students will go through a multimedia study of Google AdWords. The e-learning course will contain: Lectures, lesson modules from the Google Center Forum discussions with other students moderated by Google staff Q&A sessions and workshops at Google Advertising practice in live AdWords accounts and optimization of the real accounts Online Seminars (Google e-learning platform) Content: Introduction to AdWords AdWords account and campaign basics 119

120 3. 3. AdWords ad formats Targeting and placements a. 5. Bidding and budgeting b. 6. Policies and ad quality topics AdWords Billing and Payments Optimizing performance a. 9. Tools b. 10. Google Analytics c. 11. Managing Multiple Accounts Selling and representing AdWords Outcomes Contact Person: Practical online advertising experience, improved industry specific language, AdWords certification Katarzyna Lechki Google Wroclaw, Bema Plaza, V floor, ul. Gen. J. Bema 2, Wroclaw +48 (71) Google Center Modules (Online Library), Google AdWords Help Centers, Online Resources All KNOWLEDGE DIFFUSION IN THE INTERNATIONAL NETWORK OF ENTERPRISES Code: KDINE ECTS credits: 4 Lecture hours: 30 Study period: full year Intermediate Examination: case study Prerequisites: Fundamentals of Organisation of Management 1. Knowledge in the networking enterprise. 2. Networking economy. 3. Time and space in the networking enterprise. 4. Paradigma of the networking economy. 5. Atomization of the society and economy. 6. Vectors of the globalization and virtualization. 7. Knowledge as the system integrator. 8. Knowledge diffusion in the international enterprises. 9. Change of the organizational culture in the multinational enterprise. 10. Virtual networking enterprise as the instrument of the diffusion of the tacit knowledge. 11. Key competencies of the company integrator in the networking system. 12. Value creation in the networking enterprises. 13. Networking marketing. 14. Knowledge workers, agents and managers. 15. The methods of the knowledge diffusion. 16. Asymmetric knowledge diffusion. 120

121 17. Processes of the knowledge transfer. 18. Development of the knowledge management in the future enterprise. The students should get experience and methods in the following areas: - How to accelerate knowledge flow between net firms? - How to use corporate knowledge in the company`s departments? - How to create knowledge maps? - How to identify knowledge gaps? Prof. zw. dr hab. Kazimierz Perechuda 1. Davenport, Gilbert J.B. Probst: Knowledge Management, Case Book: Siemens Best Practices. 2. White D.: Knowledge Mapping and Management, IRM Press Tiwana A.: Knowledge Management: E-business and Customer Relationship Management Applications, Prentice Hall, Upper Saddle River, NJ, Probst G., Raub S., Romhardt K.: Managing Knowledge. Building Blocks for Success, John Wiley and Sons Ltd., Handzic M., Zhou A.Z.: Knowledge Management. An Integrative Approach. Chandos Publishing, von Krogh G., Ichijo K., Nonaka I.: Enabling Konwledge Creation, Oxford University Press, Nonaka I., Takeuchi H.: The knowledge-creating Company, Oxford University Press, Perechuda K. (red.): Zarządzanie wiedzą w przedsiębiorstwie, PWN, Warszawa Perechuda K.: Dyfuzja wiedzy w przedsiębiorstwie sieciowym. Wizualizacja i kompozycja, Wydawnictwo AE we Wrocławiu, Wrocław Finance and Banking, Management and Marketing, Komputer Science and Econometrics KNOWLEDGE MANAGEMENT IN THE INTERNATIONAL ENTERPRISE Code: KMIE ECTS credits: 4 Lecture hours: 30 Study period: full year Intermediate Examination: case study Prerequisites: Fundamentals of Organisation of Management 1. Introduction to knowledge management. 2. Knowledge management components and relationships. 3. The company`s knowledge base. 4. Building Blocks of knowledge management. 5. Incorporating knowledge management. 6. The limits of knowledge management. 7. Strategy and knowledge creation. 8. Unraveling the role and organizational controls in knowledge management. 9. Strategically-focused enterprise knowledge management. 10. Evaluating organizational patterns for supporting business knowledge management. 11. Implementing knowledge management: issues for managers. 12. A research model for knowledge management. 13. Atomization of the society and economy. 14. Knowledge as the system integrator. 15. Knowledge diffusion in the international enterprises. 121

122 16. Change of the organizational culture in the multinational enterprise. 17. Knowledge workers, agents and managers. 18. Processes of the knowledge transfer. 19. Development of the knowledge management in the future enterprise. Practical knowledge in the areas: - How to use KM as intungible resources? - KM transfer from competitors. - Diffusion of tacit knowledge between knowledge managers, agents and workers. - Conversation methods of tacit into explicit knowledge. Prof. zw. dr hab. Kazimierz Perechuda 1. Davenport, Gilbert J.B. Probst: Knowledge Management, Case Book: Siemens Best Practices. 2. White D.: Knowledge Mapping and Management, IRM Press Tiwana A.: Knowledge Management: E-business and Customer Relationship Management Applications, Prentice Hall, Upper Saddle River, NJ, Probst G., Raub S., Romhardt K.: Managing Knowledge. Building Blocks for Success, John Wiley and Sons Ltd., Handzic M., Zhou A.Z.: Knowledge Management. An Integrative Approach. Chandos Publishing, von Krogh G., Ichijo K., Nonaka I.: Enabling Konwledge Creation, Oxford University Press, Nonaka I., Takeuchi H.: The knowledge-creating Company, Oxford University Press, Perechuda K. (red.): Zarządzanie wiedzą w przedsiębiorstwie, PWN, Warszawa Perechuda K.: Dyfuzja wiedzy w przedsiębiorstwie sieciowym. Wizualizacja i kompozycja, Wydawnictwo AE we Wrocławiu, Wrocław Finance and Banking, Management and Marketing, Komputer Science and Econometrics LOGISTICS AND SUPPLY CHAIN MANAGEMENT Code: LSCM ECTS credits: 4 Lecture hours: 30 hours lecture and simulations Study period: Winter and/or summer semester Advanced /Jelenia Góra Examination: Written test Prerequisites: Fundamentals In management 1. Introduction to logistics a. Development of business logistics; b. Logistics system in a company; c. Logistics strategies d. Logistics in organizational structures e. Logistics infrastructure 2. Logistics customer service a. Customer policy; b. Links between marketing and logistics; c. Logistics service standards d. Customer service level vs. logistic costs; 3. Theoretical basis of supply chain management 122

123 a. Beer game - simulation b. Origins, essence and goals of contemporary supply chain management; c. Supply chain models; d. Supply chain relations; d. Synchronization of supply and demand streams; 4. Inventory management a. traditional models b. SCM models 5. Chip pocker game - simulation the student is able to conduct basic analysis within logistics system and make decision concerning logistics processes. She also understands the complexity of supply chain and is able to make decisions regarding inventory management within supply chain. Prof. Dr hab. Jarosław Witkowski, phone , [email protected] Dr Bartłomiej Rodawski, phone , [email protected] 1. R. H. Ballou, Business Logistics Management, Prentice Hall, New Jersey, S. Chopra, P. Meindl, Supply Chain Management. Strategy, Planning and Operation, Prentice Hall, New Jersey, A. Harrsion, R. van Hoek, Logistics Management and Strategy, Prentice Hall, Harlow D. Simchi Levi, P. Kaminsky, E. Simchi Levi, Designing and Managing the Supply Chain. Concepts, Strategies and Case Studies, Irwin McGraw Hill, New York J. Witkowski, Zarządzanie łańcuchem dostaw. Koncepcje, procedury, doświadczenia, PWE, Warszawa J. Witkowski, B. Rodawski, Logistics Infrastructure as Factor of Regional Development, Case of Euroregion NISA, E+M Economics and Management 1/2006, p All MANAGEMENT SYSTEMS DESIGNING Code: MSD ECTS credits: 3 Lecture hours: 8 hours of lectures 12 hours of laboratories Study period: summer semester Location: Examination: Language: Prerequisites: advanced, (IV year, and I year of Master Studies) Wrocław credit English Management Lecture: 1. Organization and management system perspective 2. The concept of management system 3. Management system and company efficiency and competitive position 123

124 4. Developing values and goals 5. Developing structures and regulations 6. Developing methods and routines 7. Dealing with adjustment forces 8. Management system and crisis of growth Laboratories: 1. Case studies in 4-5 students workgroups 2. Working out solutions for developing management systems knowledge: - understanding system aspects of organization and management - knowledge of content and meaning of management systems - knowledge of management systems design and development criteria skills: - diagnosis of management systems strategic fit to organization - redesign of management systems toward enterprise growth - efficient implementation of new methods and techniques of management into existing organization dr Grzegorz Bełz, [email protected] 1. Goold, M., Campbell, A. (2002), Designing Effective Organizations: How to Combine Networks and Hierarchies. Jossey-Bass 2. Nadler, D. A., Tushman, M. L., (1997), Competing by Design: The Power of Organizational Architecture. Oxford University Press 3. Kates, A., Galbraith, J. R. (2007), Designing Your Organization: Using the STAR Model to Solve 5 Critical Design Challenges. Jossey-Bass 4. Flamholtz, E. (2003): Searching for Competitive Advantage in the Black Box; European Management Journal; Vol 21, No 2 5. Balogun J.; The Practice of Organizational Restructuring: From Design to Reality; European Management Journal Vol. 25, No. 2, April 2007 All students MANAGEMENT WORKSHOP Code: MWOR ECTS credits: 3 Lecture hours: 24 hours of laboratories Study period: fall-winter semester 124

125 advanced, final years of master studies (II or V) Location: Examination: Language: Prerequisites: Wrocław credit English Fundamentals of Management Fundamentals of Marketing Financial Management Laboratories: 1. Main theme based on management simulation, with enterprises operating on competitive market 2. Week to week decision cycles being realized via internet 3. Management performance assessments and trainings based on workshops during laboratories hours 4. Simulation based on 3-5 students workgroups knowledge: - knowledge of key factors of enterprise growth - understanding different aspects of managerial roles - knowledge of quick strategy planning paths - knowledge of managerial team dynamics skills: - techniques of managerial problem solving - practice in negotiations and decision making - efficient management meetings - playing different managerial roles - managing conflict dr Grzegorz Bełz, [email protected] dr Łukasz Wawrzynek, [email protected] 1. Canals J. (2001): How to Think About Corporate Growth?, European Management Journal, Vol. 19, No Rugman A., Hodgetts R. (2001): The End of Global Strategy, European Management Journal, Vol. 19, Nr 4 3. Eisenhardt K., Sull M. (2001): Strategy as Simple Rules, Harvard Business Review, January 4. Likierman A. (2009): The Five Traps of Performance Measurement, Harvard Business Review, October 5. Prashantham S. (2008): New venture internationalization as strategic renewal, European Management Journal, Vol. 26, No Balazs K. (2002): Take One Entrepreneur: The Recipe for Success of France s Great Chefs, European Management Journal Vol. 20, No Zahra S. et al. (2001): Fostering Entrepreneurship During International Expantion: Managing Key Challenges, European Management Journal, Vol. 19, Nr 4 8. Porter M.E. (2008): The Five Competitive Forces That Shape Strategy, Harvard Business Review, January all students 125

126 MANAGERIAL GAMES Code: MGCS ECTS credits: 2 Lecture hours: 15 hours Study period: Summer Basic Examination: Project with presentation Prerequisites: None 1) Introduction in the world of organizations and managers, 2) Types of managers and kind of skills they need, 3) Describing ideal managers examples of Steve Jobs, Lee Iacocca and others, 4) Team building Belbin roles 6) Group working 7) Communication and knowledge share, 8) Time management, 9) Leading people The whole course is based on interactive methods of learning: managerial games, exercises, and various case studies (learning by doing, learning by examples) The goal of the course is to develop most important managerial skills, e.g. communicating, team building, group working, leading people, time managing, negotiating, setting goals, etc. Janusz Marek Lichtarski, PhD. [email protected] Mobile / Stoner J.A.F, Wankel Ch. : Management. Prentice Hall International, Englewood Cliffs, New Jersey Donnelly J.H.Jr., Gibson J.L., Ivancevich J.M.: Fundamentals of Management. IRWIN Robbins S.P.: Organization Theory. Structure, Design and Applications. Prentice Hall, Englewood Cliffs, New Jersey 1990 All students Code: MCR ECTS credits: 2 Lecture hours: 10 hours of lectures MANAGING CORPORATE RENEWAL Study period: Location: summer semester advanced, (IV year, and I year of Master Studies) Wrocław 126

127 Examination: Language: Prerequisites: credit English Management Lecture: 1. The concept of corporate renewal 2. External sources of organization crisis and renewal 3. Company grow as internal source of renewal 4. The challenge of sensing the necessity for strategic renewal 5. Deep system revitalizing processes 6. Triumvirate of roles in the process of renewal 7. Vision and mission what about strategy? 8. Redesigning business model 9. Redesigning organizational model 10. Building self-renewing enterprise knowledge: - understanding the phenomenon of corporate renewal - knowledge of key factors of strategic and organizational renewal - knowledge of key types and methods of corporate renewal - understanding entrepreneurial, leadership and managerial roles in corporate renewal - knowledge of methods of renewal diagnosis and design dr Grzegorz Bełz, [email protected] 1. Miles R.H.: Corporate comeback, Jossey-Bass Publishers, San Francisco, Jones O., Macpherson A.; Inter-Organizational and Strategic Renewal in SMEs: Extending the 4I Framework; Long Range Planning, Volume 39, Issue 2, April Volberda H., Baden-Fuller Ch., van den Bosch F.; Mastering Strategic Renewal Mobilising Renewal Journeys in Multiunit Firms; Long Range Planning, Vol. 34, No. 2, Volberda H. et al.; Following the Herd or Not? Patterns of Renewal in the Netherlands and the UK; Long Range Planning, Vol. 34, No. 2, Verbeke A., Chrisman J., Yuan W.; A Note on Strategic Renewal and Corporate Venturing in the Subsidiaries of Multinational Enterprises; Entrepreneurship: Theory & Practice, July Flier B., Van Den Bosch F., Volberda H.; Co-evolution in Strategic Renewal Behaviour of British, Dutch and French Financial Incumbents: Interaction of Environmental Selection, Institutional Effects and Managerial Intentionality; Journal of Management Studies; Vol. 40, No. 8, Ghoshal S., Bartlett Ch.; Rebuilding Behavioral Context: A Blueprint for Corporate Renewal; Sloan Management Review; Winter 1996; Vol. 37, No Mezias S., Glynn M.; The Three Faces of Corporate Renewal: Institution, Revolution, and Evolution; Strategic Management Journal, Vol. 14, Floyd, S. W., Lane, P. J.; Strategizing throughout the organization: 127

128 All students Management role conflict in strategic renewal; Academy of Management Review, Vol. 25, 2000 MANAGING INTERNATIONAL TEAMS Code: MIT ECTS credits: 4 Lecture hours: 30 hrs of interactive lectures Study period: Conducted twice a year: winter and summer advanced Examination: Language: Prerequisites: No exams, evaluation & completion: on the passing grades only As class sessions will include lectures, class interactive discussions, case studies and individual and group assignments - class attendance and participation is expected and will contribute to a student s final grade in the course. English No specific requirements General outline 1) The specificity of multinational teams (MNTs): composition, types, development, tasks and models. 2) Creating value with diverse teams: diversity as liabilities or assets 3) Formation and uses of transnational teams: advantages & disadvantages. 4) Tying international team formation and performance to corporate, company and HRM strategies. 5) The impact of cultural and individual values on employee resistance to teams. 6) Multicultural team performance & self-managing work team effectiveness. 7) Cross-cultural role expectations in superior-subordinate relations. 8) The impact of culture on managerial perception of equality. 9) Visible and underlying diversity of team social and personal identities and their influence on appraisal of issues and events. 10) Experiencing conflict and emotions in MNTs. 11) Person perception in workgroup contexts (categorization and specification). 12) Leadership in cross-cultural studies. 13) Multinational perspectives on work values and commitment. 14) Intercultural communication competence and cultural intelligence. Understanding the importance of international teams both to international organization and international project success. Identifying external and internal factors that need to be taken under consideration when setting up teams composed of international employees, specialists or managers. Acquiring an ability to think strategically in tying business goals and strategies with international team composition, structure and tasks. Understanding cultural differences between nations and individual people. Being able deal with cross-cultural issues at different organizational levels: 128

129 local subsidiaries, departments, teams and individual interactions. Capability of determining the benefits and drawbacks of international teams. Developing sensitivity to human uniqueness and capacity for MIT. Gaining knowledge required to direct, motivate and communicate with culturally-diverse people. Comprehending how to build good relationships between nationally-diverse workers and managers. Recognizing knowledge and skills needed to communicate interculturally. dr Marzena Stor; Human Resources Management Department building Z, Office Room No 817 phone: ) Francesco, A.M., Gold, B.A.: International Organizational Behavior. Text, Cases, and Exercises. Pearson Education, Inc., Upper Saddle River. New Jersey, ) Hofstede G., Hofstede G.J.: Cultures and Organizations. Software of the Mind. McGraw-Hill. New York, ) Lane, H.W., Distefano, J.J., Maznevski, M.L.: International Management Behavior. Text, Reading, and Cases. Blackwell Publishing. Malden, USA, ) Stor, M.: Creating Value with Diverse Teams in Transnational Management: Diversity as Liabilities & Assets. [in:] "Argumenta Oeconomica" nr 1-2/18. Wydawnictwo Akademii Ekonomicznej we Wrocławiu, ) Stor, M.: Glocal Affairs Teams (GATs) in Transnational Companies: Dimensions within Strategies. [in:] Management. 2007, Vol. 11, No.1, Uniwersytet Zielonogórski, ) Stor, M: Intercultural Communication: Conflicts and Misunderstandings within Nationally-Diverse Managers Selected case Studies from MNCs in Poland.(in:) Celebrate the Tapestry. Diversity in the Modern Global Organization. 10 th International Human Resource Management Conference Proceedings. (ed.) W.A. Scroggings, C. Gomez, P.G. Benson, R. Oliver, M. Turner. New Mexico State University. Santa Fe, New Mexico, ) Trompenaars F., Hampden-Turner C.: Riding the Ways of Culture. Understanding Diversity in Business. Nicholas Brealey Publishing. London, all MARKETING Code: MARK ECTS credits: 4 Lecture hours: 30 hours interactive lectures Study period: Winter and/or spring basic Examination: No exams, pass/fail grades only class session will include lecture, interactive discussion, case studies and individual group assignments marks will be given, attendance required 129

130 Prerequisites: none 1. Introduction to Marketing 2. Social Responsibility and Marketing Ethics 3. The Marketing Mix 4. Strategic Marketing Planning 5. International Marketing 6. Consumer Behaviour 7. Market Information and Marketing Research 8. Market Segmentation and Targeting 9. Positioning 10. Building Customer Relationships 11. Product Life Cycle Strategies 12. Marketing Services 13. Pricing Strategies 14. Integrated Marketing Communication Students will have acquired extensive introduction into Marketing which will enable them to take part in more advanced Marketing courses dr Anna Śliwa, Studium Języków Obcych tel Kotler, P. et al. Principles of Marketing, Prentice Hall, New Jersey 1999 Supplementary reading: Berry L.L, Parasuraman A., Marketing Services. Competing through quality, The Free Press, New York 1991 Payne A., Christpher M., Ballantyne D., Relationship Marketing, Butterworth Heinemann 1994 Ray, Michael L., Advertising and communication management, Prentice Hall, Inc., Englewood Cliffs, NJ 1982 Zaltman, G., How Customers Think: Essential Insights into the Mind of the Markets, Harvard Business School Press, Boston 2003 all interested students MARKETING MANAGEMENT Code: MAMA ECTS credits: 4 Lecture hours: Lecture: 15 hours; cases: 15 hours Study period: winter semester advanced Examination: Cases, small essay, test Prerequisites: Basic marketing and marketing research courses 1. Opportunity analysis and market targeting; 2. Strategy formulation and and management (product, price, place and promotion); 3. Marketing strategy control and reformulation; 4. Comprehensive marketing programs; 5. Financial consequences of marketing decisions marketing and value. 6. Research projects in marketing management Students get both managerial (decision making) and scientific (research project skills) competences in marketing management 130

131 dr hab. Ryszard Kłeczek, prof. UE 1. R.Kerin, R.Peterson: Strategic Marketing Problems. Cases and Comments. McGraw Hill, P. Doyle: Value Based marketing. Marketing strategies for Corporate Growth and Shareholder Value. Wiley Articles from ABI and EBSCO databases. Management, marketing MARKETPLACE - BUSINESS SIMULATION GAME Code: MBSG ECTS credits: 4 Lecture hours: 24 hrs of computer laboratories + 10 hours of individual work online Study period: Winter, Spring Basic Location: Wroclaw Examination: Final result in the simulation game and day-to-day involvement Prerequisites: Recommended courses in: Strategic Management, Marketing and Business Finance. Good English skills and ability to teamwork required Marketplace game began more than 15 years ago as experiential learning exercise. Today, fully web-based Marketplace simulations are used by thousands of students and managers all around the world. Marketplace can be viewed as a Business flight Simulator. It is a sophisticated computer program that mimics the competitive, ever changing marketplace. The consequences of the students' decisions are quickly reflected in the simulated marketplace. Students learn to adjust their strategy to become stronger competitors. Business Management version of Marketplace Simulation integrates all functional areas of business and enables students to understand how the pieces fit together as a coherent whole. In eight decision rounds teams choose a business strategy, evaluate tactical options, and make a series of decisions regarding marketing, sales, production, human resources management, R&D, and business finance. After each round the students will see how their decisions affect the performance of others and the entire organization. More information can be found at Skills necessary to manage a company: - Team management - Strategy creation - Market analysis - Marketing mix design - Tasks delegation - Negotiation and conflict management dr Anna Witek-Crabb; [email protected] mgr Joanna Radomska; [email protected] 131

132 Marketplace Students Manual All MODERN INFORMATION MANAGEMENT Code: MIM ECTS credits: 4 Lecture hours: 30 lectures Study period: offered in both semesters of 2010/2011 advanced Examination: examination Prerequisites: Introduction to Management Theory of information, sources of information, acquiring, processing and dissemination of information, information management, reengineering information processes, influencing behavior with the proper use of information, information processing in WWW, information strategies for Web 2.0. Effective management of information for personal & business purposes; advanced search methods on the Internet; information strategies in cyberspace. Dr hab. inż. Jacek Unold, prof. UE; [email protected] 1. Unold J. (2010): Information Processing in Cyberspace: Theory, Methodology and Practice. University of Economics, Wrocław. 2. Cialdini R. (2008): Influence: Science and Practice. Prentice Hall. Inter-faculty (All students) MODERNE PERSONALVERWALTUNG Code: MPV ECTS credits: 2 Lecture hours: 15 Stunden - Vorlesungen Study period: Sommersemester Für Anfänger Examination: Anwesenheit, kurzer Referat Language: Deutsch Prerequisites: Grundlagen der Verwaltung Vorlesung (Power Point Präsentation), Diskussion über heutige Probleme in dem Bereich Personalverwaltung Inhaltsübersicht: 1. Grundbegriffe: Personalpolitik, Personalstrategie, Personalfunktion 2. Generationen von Mitarbeitern 3. Personalmarketing: interne und externe Tätigkeiten (moderne 132

133 Instrumente) Kompetenzen: Wahl der richtigen Instrumenten der Personalverwaltung Katarzyna Piwowar-Sulej, Personalmanagement: Grundlagen - Anwendung Umsetzung: M. Kolb, Betriebswirt.-Vlg, September 2008, Personalmanagement im Transformationsprozess : V.Chemnitzer Ostforum, Marz 2001 / hrsg. Reinhart Lang. - Munchen ; Mering : Rainer Hampp Verlag, Alle Fachrichtungen PLACE MARKETING Code: PMAR ECTS credits: 2 Lecture hours: 15 lectures Study period: Winter or Spring Basic or Jelenia Góra Examination: Short presentation Prerequisites: Basis of Marketing Place brand strategy as a plan for defining the most realistic, most competitive, most compelling strategic vision for the country, region or city; The ways the places promotes itself; Branding the city s image; Brand creation for cities and regions; Regions competitiveness factors; Place marketing success factors; Place identity and place image. Identify core concepts of place marketing and the role of place marketing in regional development; Ability to evaluate alternative solutions to place marketing problems; Ability to develop place marketing strategies based on regions' competitiveness factors; Ability to create an integrated place marketing communications plan which includes promotional strategies; Ability to develop basic oral presentation skills, analytical thinking and creativity. Dr Andrzej Raszkowski [email protected] Anholt S.: Brand New Justice. How Branding Places and Products Can Help the Developing World. Burlington: Elsevier Anholt S.: Competitive Identity. The New Brand Management for Nations, Cities and Regions. Palgrave Macmillan

134 Kolb B.: Tourism Marketing for Cities and Towns. Using Branding and Events to Attract Tourists. Burlington: Elsevier Kotler P., Haider D. H., Rein I.: Marketing Places Attracting Investment, Industry, and Tourism to Cities, States, and Nations. The Free Press, New York All students PROJECT MANAGEMENT Code: PROMA ECTS credits: 4 Lecture hours: 18 hrs of interactive lecture + 12 hrs labs Study period: Spring semester Intermediate/Advanced Examination: Form: oral presentation + written project Prerequisites: General Management, Basic Quantitative Methods Goal of the course: The course is intended to provide a realistic overview of Project Management body of knowledge. It contains global concepts that tie PM to other disciplines such as quality and product development, the OR/MS methods for planning, and controlling a project and the major responsibilities of a project manager. Skills: How to use a PM tool set for managing budgets, monitoring a project`s scope and keeping a project on track. Methodology: Lecture, workshop, and group presentations, computer labs Content: 1. Introduction Nature of Project Management Characteristics of Projects (definitions, phases of project, risk and uncertainty) Life Cycle of a Project: strategic and tactical issues Success critical factors 2. Process Approach to Project Management Project Management Processes Project Integration Management Project Scope Management Project Time Management Project Cost Management Project Quality Management Project Human Resources Management Project Communications Management Project Risk Management Organizational Project Management Maturity Model 3. Scope and Organizational Structure Organizational Structure Project Scope 134

135 Project Manager Project Team and HRM 4. Project Scheduling Network technique Estimation of the duration of Project Activity CPM PERT 5. Project Budget Preparing the Budget Techniques for Managing Budget (crashing, PERT/COST) 6. Project Control 7. Computer Support for Project Management After completing this course, students will be able to: define and understand in practical context the notion of project and project life cycle define and understand the main processes of project management understand how to plan, monitor and control projects with the use of CPM and PERT methods perform the project scheduling and estimate the total project completion time reduce total project time at the least total cost crashing the network using the linear programming technique understand the important role of software in project management use Microsoft Project in project planning and monitoring practice Contact Person: Prof. Dr habil. Ing. Ewa Konarzewska-Gubała phone: Gido J., Clements J.P.: Successful Project Management (2 ed.). Thomson South Western, 2003 Kerzner H.: Project Management. A systems approach to planning, scheduling and controlling (7 ed.). John Wiley& Sons, INC., 2001 Kerzner H.: Using the Project Management Maturity Model. Strategic planning for Project Management (2 ed.)..). John Wiley& Sons, INC., 2005 Shtub A., Bard J.F., Globerson S.: Project Management. Processes, methodologies, and economics(2 ed.) Pearson Prentice Hall, 2005 Faculty All students SALES MANAGEMENT Code: SAMA ECTS credits: 4 Lecture hours: Lecture: 15 hours; cases: 15 hours Study period: winter semester Advanced 135

136 Examination: Language: Prerequisites: Cases, small essay, test English Basic marketing and marketing research courses 1. Analysis of sales costs and profitability. 2. Identifying and using potentials of profitability improvement. 3.Time management and sales profitability; 4. Motivation systems and profitability potentials; 5. Training the sales force; 6. Sales planning (sales budgeting). Students get both managerial (analyses and decision making competences in sales management dr hab. Ryszard Kłeczek, prof. UE 1. Ch. Futrell: Sales management. Dryden Press1994, W.Dalrymple, W.Cron: Sales management. Concepts and cases. Wiley 1992, 3. Articles from ABI and EBSCO databases. Management, marketing SERVICE QUALITY MANAGEMENT Code: SQM ECTS credits: 2 Lecture hours: 15 Study period: Winter and Spring Specialization Location: Wroclaw Examination: Written report Prerequisites: Fundamentals of Management and Marketing, Basic Statistics 1. Characterization of services. Definitions and classifications of services. Weight of services in economy. 2. Development of concepts and models of service quality. 3. Theory and scales of service quality measurement. 4. Development of SERVQUAL scale and other tools of measurement. 5. Measurement of quality of different types of services: e.g. financial, public, retail. 6. Designing services. Qualitative methods. 7. Concepts and development of total quality management, definitions and systems of quality. 8. Quality of products vs. quality of services. Sets of quality management tools. 9. Control charts. 10. Continuous improvement, costs of service quality, six sigma methodology. outcomes After participation in course students will get competences, knowledge and skills. They will know methodology of service quality research and applications in variety of services: e.g. financial, public, retail. They will be able to prepare and to conduct evaluation and analysis of services by themselves, especially surveys. 136

137 dr Cyprian Kozyra, 1. Besterfield D.H. and others, Total Quality Management. 3rd Edition. Upper Saddle River: Pearson Education Chakrapani Ch.: How to Measure Service Quality and Customer Satisfaction. The Informal Field Guide for Tools and Techniques. Chicago: Standard Research Systems Gitlow H., Gitlow S., Oppenheim A., Oppenheim R.: Tools and Methods for the Improvement of Quality. Boston: Irwin Øvretveit J.: Measuring Service Quality. Hertfordshire: Technical Communications Wadsworth H.M., Stephens K.S., Godfrey A.B.: Modern Methods for Quality Control and Improvement. 2nd edition. New York: Wiley Zeithaml V.A., Parasuraman A., Berry L.L.: Delivering Quality Service: Balancing Perceptions Customer and Expectations. New York: Free Press All STRATEGIC BUSINESS GAME EUROPE FAIR Code: SBGEF ECTS credits: 3 Lecture hours: 16 (every group is divided into 2 laboratory groups) Study period: summer semester advanced Examination: participation Prerequisites: microeconomics, cost calculation business game / laboratories deliver complex knowledge about trade, logistics and enterprise management in form of active case study controlling of finances, which consists of costs calculation, cash flow analysis and credit policy teaches how to make and accurately use business forecasts and create long-term business strategy makes possible using in practice abilities and knowledge connected with human resources management, negotiations and teaches teamwork, cooperation and competition Krzysztof Natalli, Maciej Szczepanik, [email protected], all students STRATEGIC MANAGEMENT Code: STMA 137

138 ECTS credits: 4 Lecture hours: Lectures 30 hours e-learning Study period: Winter/summer semester specialized Location: Wroclaw Examination: Written exam Prerequisites: Basics of management, Macroeconomics, microeconomics The module aims to provide participants with both a theoretical and practical understanding of how corporate strategy can be formulated in the light of environmental and internal conditions and requirements. More specifically, the module equips participants with a framework for understanding corporate strategy as an interdisciplinary activity within the context of a competitive market economy, leading to corporate decisionmaking. teaching methods: lectures+workshops Knowledge Bringing together the knowledge that you learned from other business modules, this module intends to provide you with an integrated view of business strategy. At the end of this module the successful student should be able to: 1. Recognize and explain the reasons why companies become more or less successful 2. Appreciate the strategic framework for analyzing and developing business strategy 3. Analyze the interactions between business and its environment 4. Critically evaluate different views with regard to the corporate social responsibility of business 5. Assess the choices of location and the means for market entry 6. Identify and analyze key issues faced by various business functions and types of firms when they intend to compete internationally. Skills Most skills that you learn from this module are transferable, which will not only help you improve your study performance but also enhance your competitiveness in your later career. At the end of this module, the successful student should be able to demonstrate the ability: 1. to assess the environment in which business operates or will operate in 2. to select appropriate methods for expansion 3. to identify and analyze data for relevant decisions 4. to present and communicate the results of research and analysis 5. to work effectively in a team Ewa Stańczyk Hugiet [email protected] Besanko D., Dranove D., Shanley M., Schaefer S., (2006) Economics of Strategy, Wiley. Grant R., M., Contemporary Strategy Analysis. Concepts, Techniques, Applications, Blackwell Business Oxford All faculties STRESS MANAGEMENT Code: STRM ECTS credits: 2 Lecture hours: 15 hours of workshop Study period: Winter or summer 138

139 Location: Examination: Language: Prerequisites: Basic Wrocław Assessment based on active participation in workshop English None Stress definition, stress in private and professional life, stress analysis, FTB stress model, methods of stress management, job interview stress, public presentation stress, manger-worker contact stress, stress reasons and stress effects; During the workshop the theoretical bases of stress management will be presented, however the workshop will be focused on exercises of real life situation and their analyses After the course students will be able to define stress, to identify stress, its reasons and outcomes, to understand the FTB stress model, to control stress during public presentations, job interviews and manager-worker contact Dr Marta Nowak, None All students TOOLS OF THE INFLUENCE ON THE CUSTOMERS Code: TIC ECTS credits: 2 Lecture hours: 15 Study period: every semester Intermediate Examination: case study Prerequisites: Fundamentals of Organisation of Management 1. Introduction to the methods of selling. 2. Building the loyalty of the customers. 3. Atomization of the society and economy. 4. The art of the Active listening - communication with clients. 5. Rules of influence. 6. Neurolinguistic Programming (NLP). 7. Cryptomarketing, hidden strategies of influencing on the clients. 8. Neuromarketing. 9. Negotiations In helling. 10. Customer Relationship Management. 11. Customer Experience Management. 12. Corporate Identity and Product Identity. 13. Telemarketing how to convince to your product. 14. Call and Contact Center how to organize contacting with clients. 15. Coopetition (cooperation with competitors). 16.Innovations in trade. 17. Product knowledge diffusion in the international enterprises. 139

140 Students will know: how to influence on their customers, - what are the rules of the interpersonal influence, how to build sympatic, loyal relationships with interlocutors, how to use the tools of crypto- and neuromarketing, how to lead conversations on the phone, how to use in practice advanced tools of neurolinguistic programming (NLP). Ph.D. Aleksander Binsztok 1. Kevin Hogan, Persvasion. 2. Kevin Hogan, Hidden manipulations. 3. Robert Cialdini, How to influence on people. 4. Richard Bandler, Alchemy of manipulation. 5. Andrzej Batko, Sztuka perswazji i manipulacji. Finance and Banking, Management and Marketing, Computer Science and Econometrics TOTAL QUALITY MANAGEMENT Code: TQM ECTS credits: 4 Lecture hours: 20 hrs of lecture + 10 hrs labs Study period: Winter Advanced Examination: Oral presentation +written paper Prerequisites: General Management, HRM, Basic Quantitative Methods Objectives: With the widespread interest in quality in any organization, this course will give students the background they need to design, implement, and evaluate quality improvement programs. Additionally, the course will show the international differences in quality management context and actual business examples. Skills: How to use the quality philosophies, methods and tools for initiating, contributing and managing quality programs at any organization. Methodology: Lecture, workshop, and group presentations, computer labs Contents: 1. Introduction to TQM (Concept of Quality and its evolution in historical and cultural perspective, Quality in modern organization, Philosophies of TQM). 2. Basic concepts of TQM (Deming`s 14 points, TQM principles and implementation: Customer focus, Continual Process Improvement, Total involvement). 3. Selected quality methods and tools (QFD and House of Quality, KJ, basic and advanced statistical tools, SPC, Six Sigma, management tools) 4. TQM implementation with Quality Award models (Malcolm Baldrige Quality Award criteria, European Business Exellence Model, selfassesment methodology) 5. Quality costing (Basic cost categories, PAF model, ISO model, quality 140

141 system and cost system in organization) 6. Case studies of TQM organizations (European Way to Exelence selection, Quality orientation of Polish firms: survey results and cases) When you have completed this course you will be better able to: explain what quality means; have a good understanding of total quality management; identify your customers and find ways of improving the quality of the goods and services provide for them; recognize the benefits of quality improvement and appreciate methods of establishing the costs of quality; take part in quality improvement programmes and use some management and statistical quality tools; contribute in the implementation of quality systems ISO9000:2000 and any other Prof. Dr habil. Ing. Ewa Konarzewska-Gubala; phone: [email protected] Bank J. (2000): Total Quality Management, 2nd edition, Prentice Hall Besterfield D. and al. (1999): Total Quality Management, Prentice Hall Konarzewska-Gubała E. (ed.) (2006):Total Quality Management, 2nd ed.: Concepts, Methodes, Cases; WUE Publishing House (in Polish) All LANGUAGES ESPAÑOL DE LOS NEGOCIOS EN LA COMUNICACIÓN INTERCULTURAL. Code: ESPNC ECTS credits: 3 Lecture hours: 30 Study period: verano No se necesitan conocimientos previos en las áreas sujetas a estudio Examination: Evaluación por trabajos y asistencia a clases Language: español Prerequisites: Conocimiento de la lengua a nivel B 1. Pragmática y comunicación intercultural 2. Enfoque multicultural de los mercados 3. Técnicas teatrales para mejorar la comunicación 4. La empresa ciudadana como empresa responsable y sostenible 5. Líderes para el cambio social 6. Acción, innovación y liderazgo en el español profesional. 7. Dirigir el proceso de búsqueda de empleo: técnicas 141

142 (ejercicios prácticos y talleres) Perfeccionamiento de la comunicación intercultural en la realidad socioeconómica hispanohablante. Mgr Urszula Sokolnicka [email protected] Artículos de la prensa especializada Todos POLISH LANGUAGE Code: POL ECTS credits: 3 Lecture hours: 60 hours of workshop Study period: Winter and Spring Beginners, intermediate Examination: Written test Language: - Prerequisites: - Students learn the basic rules of the Polish language pronunciation and intonation, the basics of grammar. Vocabulary practice provides students with the necessary skills to successfully communicate in everyday situations. The course content will also help to get acquainted with the Polish culture. Students have an opportunity to visit Wrocław and to participate in the cultural life of the city. Levels A1/A2, B1/B2, C1/C2 according to Common European Framework of Reference for Languages (CEFR) published by the Council of Europe. mgr H. Karaszewska [email protected] - All exchange students PROGRAMME BACHELOR/MASTER STUDIES IN FINANCE ANALYSIS OF FINANCIAL INSTRUMENTS ECTS credits: 10 Lecture hours: 37 lect., 38 exercise sessions Study period: Fall Master Studies in Finance 142

143 Examination: on mark Prerequisites: Financial Mathematics, Financial Markets, Statistics I. Analysis of debt instruments 18 hours 1. Valuation techniques and properties 2. Yield to Maturity 3. Term structure of interest rates 4. Credit risk of debt instruments 5. Interest rate risk: price risk, reinvestment risk, duration and other measures 6. Debt instrument investment strategies II. Analysis of equity instruments 24 hours 7. Main groups of methods of stock analysis, stock price analysis 8. Fundamental analysis 9. Stock valuation multiplier methods 10. Stock valuation DCF methods 11. Analysis of convertible bonds 12. Midterm III. Analysis of derivative instruments 33 hours 13. Review of derivative instruments and their applications 14. Option valuation idea 15. Binomial model 16. Black-Scholes-Merton model 17. Interest option valuation 18. Option strategies 19. Futures and forward valuation and pricing 20. Swap valuation and pricing 21. Credit derivatives analysis and valuation 22. Advanced topics in derivative analysis 23. Midterm Krzysztof Jajuga, Paweł Rokita 1. Chance D. Analysis of Derivatives for CFA Program, CFA Institute. 2. Fabozzi F.J. Fixed Income Analysis for CFA Program, CFA Institute. 3. Stowe J.D., Robinson T.R., Pinto J.E., McLeavey D. Analysis of Equity Investments, CFA Institute. BANKING ECTS credits: 6 Lecture hours: 60 Study period: Spring (BSF semester 4) Bachelor Studies in Finance Examination: on mark Prerequisites: Finance, Financial Instruments 1. What is special about banks? 143

144 2. Banking activities. 3. Types of banking. 4. Central banking. 5. Bank regulation and supervision. 6. Bank management. 7. Banking risks management. 8. Evaluating bank performance. 9. Managing interest rate risk. Market value of equity. 10. Funding the bank and managing liquidity. 11. Capital adequacy management. 12. Extending credit to businesses and individuals. 13. Financial innovations in banking. 14. Banking competition. 15. The changing banking environment in the EU. Ewa Kania 411Z phone B. Casu, C. Girardone, P. Molyneux: Introduction to banking, Financial Times Prentice Hall 2006S. Heffernan, Modern banking, Wiley 2005S. MacDonald, T. Koch: Management of banking, 5 th ed. Thomson South Western 2006 BASICS OF ACCOUNTING ECTS credits: 4 Lecture hours: 45 hours Study period: Spring (Semester 2) Bachelor Studies in Finance Examination: on mark Prerequisites: Microeconomics Accounting system, its functions and goals Balance sheet: the basic equation Assets and liabilities recognition and classification Accounting cycles: from balance sheet to balance sheet Double entry and types of accounting events (equivalent and non equivalent transaction, adjusting entries, settlement entries) Ledger account the basic accounting tool Types and functions of other accounts (books) synthetic and analytical accounts Accounting concepts, principles and methods Classification of revenues and costs (cost by kind and by function, operational and other segments) Preparation of profit and loss account and financial outcome settlement Basic components of financial statement and their relationship (balance sheet, profit and loss account, additional notes to financial statements, cash flow statements, statements of changes in equity) Chart of accounts Cash flow interpretation 144

145 Elements of cost accounting and managerial accounting Teachers Wojciech Hasik 1. Weygandt J. J., Kieso D. E., Kimmel P. D., Accounting Principles, 8 th edn. Wiley, Alexander D., Nobes C., Financial Accounting an International Introduction, 2nd edn., Financial Times, Prentice Hall, Choi F. D. S., Frost C. A., Meek G. K., International Accounting, Prentice Hall, Upper Saddle River CFA Candidate Readings, Level 1 BASICS OF MANAGEMENT ECTS credits: 6 Lecture hours: Lectures 30hours/ classes 30 hours Study period: Fall Bachelor Studies in Finance Examination: on mark Prerequisites: none Organizations operating in the 21st Century face many challenges, including: Profitability, Adaptability, Competitiveness, Growth, Globalization, Technology, Speed of Change. All of these are significant challenges. The good organizations will have processes, procedures and standards of performance to meet these challenges especially understand the nature and meaning of management, work and work organization; influence of changing technology on management processes and practices; the motivation of people to achieve organizational objectives; social relations in the work place; organizational culture and control; conflict, its regulation and management; cross-cultural dimensions; global trends. List of topics: Evolution of Management, Managers and managing, Organizational Environment, Planning, Decision Making, Organizing, Human Resource Management, Innovation and Change, Groups and Teams, Motivating, Leading, Communicating, Controlling, Organizational Culture. Ewa Stańczyk Hugiet, [email protected] Jones G.R., Hill J.M. (2008), Contemporary Management, McGraw-Hill. BUSINESS STRATEGY AND OPERATIONS ECTS credits: 4 Lecture hours: Lectures 15/classes 30 Study period: Spring Bachelor Studies in Finance 145

146 Examination: Language: Prerequisites: on mark English Basics of Management Strategy and its content Business-level strategy Corporate level strategy Functional level strategy International strategy and global strategy Operation-level strategy management methods Ewa Stańczyk Hugiet, Fitzroy P., Hulbert J., Strategic Management, Creating Value in a turbulent Times, Wiley Sanchez R., Heene A., The new Strategic Management, Wiley Besanko D., Dranove D., Shanley M., Schaefer S., (2006) Economics of Strategy, Wiley. Grant R., M., Contemporary Strategy Analysis. Concepts, Techniques, Applications, Blackwell Business Oxford CORPORATE FINANCE ECTS credits: 10 Lecture hours: 90 hours Study period: Full year (Semester 3 and 4) Bachelor Studies in Finance Examination: on mark Prerequisites: Basic Accounting, Financial Mathematics Basic Concepts in Finance and Corporate Governance Objective and Scope of Finance. Agency Problems. Capital Market and Portfolio Theories. Analysis of Financial Statements. Corporate Goals and Corporate Governance. Governance and Corporate Control Around the World. Financial Markets and Institutions. Ownership, Control and Governance. Financial Analysis and Planning Financial Statements. Measuring Financial Conditions, Financial Planning. Financial Planning Model. Growth and External Fiancing Capital Budgeting Decisions under Certainty The Capital Budgeting Process. Cash Flows Analysis. Capital Budgeting without Capital Constraints: NPV, IRR, Payback, and Accounting Rate of Return. Capital Budgeting Under Capital Rationing: Profitability Index, Mathematical Programming. Capital Budgeting Decisions under Uncertainty Risk-Adjusted NPV Model: Risk-Adjusted Discount Rate and Certainty Equivalent Approaches. Risk Analysis Techniques: Sensitivity Analysis, 146

147 Simulation, and Decision Trees. Impact of Inflation. Dependence of Cash Flows over Time. Correlation among Investment Projects. Agency Problem. Sources of Financing and Cost of Capital Short to Medium-Term Debt Financing. Long-Term Debt Financing. Equity Capital. Quasi-Equity Capital. Agency Problem of External Financing. Weighted Average Cost of Capital. Marginal Cost of Capital. Application of the CAPM. Capital Structure Decisions Financial Leverage and Financial Risk. Capital Structure Theories: Traditional Approaches and The Modigliani-Miller Theorem. Impact of Market Imperfections: Taxes and Agency Problem. Optimal Capital Structure. Dividend Policies Dividend Decisions and Shareholder Wealth. Modigliani-Miller Irrelevance Argument. Taxes, Clientele Effects, and Announcement Effects. Factors Affecting Dividend Policies. Types Of Dividend Policies. Overview of Working Capital Management Liquidity. Managing Cash, Marketable Securities Portfolio, Accounts Receivables, and Inventory. Mergers and Acquisition. Corporate Restructuring Mergers and Economy. Motives for Mergers. Estimating Merger Gains and Costs. The Mechanics of a Merger. Leveraged Buyouts. Fusion and Fission in Corporate Finance. Private Equity. Bankruptcy. Teachers: Tomasz Słoński, Diarmuid Bradley R. A. Brealey, S.C. Myers, F. Allen Principles of Corporate Finance, McGraw-Hill, 9e. P. Verminnen Corporate Finance, John Wiley and Sons, 2005 M.R. Clayman, M. S. Fridson, G.H. Troughton Corporate Finance. A Practical Approach, John Wiley and Sons, 2008 COST ACCOUNTING ECTS credits: 4 Lecture hours: 30 hours lecture Study period: Fall Master Studies in Finance Examination: on mark Prerequisites: Basics of Accounting 147

148 Students should obtain skills necessary to identify various cost elements in an organization and calculate costs for both internal and external usage. Students should also understand the procedures of cost budgeting and impact of different costing systems on operating income in a company. The course covers: Basic cost terms and concepts Cost classification Product costing (process costing and job order costing) Cost assignment Cost budgeting Cost analysis Variable costing and absorption costing Cost accounting systems in an organization (Activity-based costing) Bartłomiej Nita, Ph.D., [email protected] C.T. Horngren, S.M. Datar, G. Foster, Cost Accounting: A Managerial Emphasis. Prentice Hall, 2006 E. Blocher, K. Chen, G. Cokins, T. Lin, Cost Management. A Strategic Emphasis, McGraw Hill 2004 B. Nita, Cost and Management Accounting. Tutorial Exercises with Examples. AE Wrocław 2006 ETHICS (ETHICAL AND PROFESSIONAL STANDARDS IN FINANCE) ECTS credits: 3 Lecture hours: 30 hours Study period: Spring (Semester 6) Bachelor Studies in Finance Examination: on mark Prerequisites: -- Introduction: Morality and Ethics in Business The moral aspect of business; Morality and ethics; The nature of normative Ethics; Business Ethics: its scope and purpose; Ethical theory: utilitarianism, Kantian ethics, personalism, moral responsibility, theories of justice CFA Institute Code of Ethics and Standards of Professional Conduct Introduction: Ethics in the investment profession, The CFA Institute Professional Conduct Program; The CFA Institute Code of Ethics and Standards of Professional Conduct: Preamble and the Code of Ethics; Standards of Professional Conduct: I. Professionalism Professions and professionalism; Social role of professionals and professional associations; Professional ethical standards and codes of conduct; Example: Professional ethics in accounting and auditing; 148

149 Guidance for the Standard II. Integrity of Capital Markets Moral aspects of market competition; Principles of capital markets and their violations: deception and distortions of information, insider trading, manipulations of market mechanisms; Speculation and its consequences; Guidance for the Standard III. Duties to Clients and IV. Duties to Employers Fiduciary duties; Risk management under fiduciary obligations; Hierarchy of duties to clients and duties to employers; Moral dilemmas: fiduciary duties, corporate loyalty and information confidentiality; Moral dilemmas of whistle-blowing; Moral responsibility of supervisors; Guidance for the Standards V. Investment Analysis, Recommendations and Actions Information in business relations; Communication with clients; Advertising; Guidance for the Standard VI. Conflicts of Interest Conflicts of interest in finance; Conflicts of interest and other threats to fiduciary duties; Priority of transactions and front-running; Guidance for the Standard VII. Responsibilities as a CFA Institute Member or CFA Candidate Guidance for the Standard CFA Institute Soft Dollar Standards Introduction: Background, Overview, Comparison with current practices, Definitions; The CFA Institute Soft Dollar Standards, Practice problems CFA Institute Research Objectivity Standards Introduction: Guiding principles, Comparison with NYSE and NASD dealer rules, Overview, Definitions; The CFA Institute Research Objectivity Standards; Practice problems Introduction to the Global Investment Performance Standards Why were the GIPS Standards created?; Who can claim compliance?; Who benefits from compliance?; Composites; Verification; The Global Investment Performance Standards an overview Applications and Case Studies Ethics in Practice; The Glenarm Company; Preston Partners; Super Selection; Trade Allocation: Fair Dealing and Disclosure; Changing Investment Objectives; The Prudent Investor Rule; The Consultant; Pearl Investment Manager; Asset Manager Code of Professional Conduct mgr Karol Fjałkowski, [email protected] Standards of Practice Handbook, Ninth Edition, CFA Institute Centre Publications, June 2005 Ethical and Professional Standards Readings in current CFA Institute Program Curriculum, Levels I, II and III, Pearson Custom Publishing T.L. Beauchamp, N.E. Bowie and D.G. Arnold (Eds.), Ethical Theory and Business, Pearson/Prentice Hall, Seventh (2004) or Eight Edition (2009) G.D. Chryssides and J.K. Kaler (Eds.), An Introduction to Business Ethics, Chapman and Hall,

150 FINANCIAL ACCOUNTING ECTS credits: 3 Lecture hours: 30 hours Study period: Semester 3 Bachelor Studies in Finance Examination: on mark Prerequisites: Basics of Accounting 1. Accounting Principles (including Accrual Vs Cash Basis Accounting). 2. Overview of The Accounting Process. 3. Components of The IFRS s (IAS) Conceptual Framework. 4. Classification and Valuation of Long-Term Assets 5. Analysis of Inventories. 6. Classification and Valuation of Debt (Short- and Long- Term) 7. Accounting for Salaries, Pensions. 8. Recording and Valuation of Investments (incl. Intercorporate Investments). 9. Analysis of Off-Balance-Sheet Assets and Liabilities. 10. Calculation of Income Tax Expense, Income Taxes Payable, Deferred Tax Assets and Deferred Tax Liabilities. 11. Calculation of Translation Effects (Multinational Operations) - incl. Translation of a Subsidiary s Balance Sheet and Income Statement into Parent Company s Currency. 12. Accounting for Stock Grants and Stock Options. 13. Presentation of Financial Statements Prepared According to IAS IRFS (including Accounting Policy). 14. Preparing Balance Sheets, Profit /Loss Statements According to IFRS. 15. Preparing Cash Flow Statements According to IFRS. 16. Differences between International and U.S. GAAP Accounting Standards. Teachers: Adrian Ryba 1. Elliott B, Elliott J., Financial Accounting and Reporting, Person, Kimmel P.D., Jerry J., Financial Accounting : Tools for Business Decision Making, 3rd ed., New York, Wiley, Needles B, E. Jr, Powers M., Financial Accounting, 8th ed., Boston, Houghton Mifflin Company, CFA Candidate Readings Level 1 FINANCIAL INSTITUTIONS MANAGEMENT ECTS credits: 6 150

151 Lecture hours: 45 Study period: Fall (MSF semester 1) Master Studies in Finance Examination: on mark Prerequisites: Financial Market, Banking, Insurance 1. The nature and role of financial institutions in a financial system. 2. Agency problems. Asymmetric information problems. 3. The role of commercial banks in the economy. 4. Sources and uses of funds of commercial banks. 5. Insurance companies and pension funds. 6. Securities firms, investment banks, mutual funds, finance companies. 7. Risks of financial intermediation. 8. Segmentation in the financial services, product diversification. 9. Managing the lending function. 10. Liquidity management. 11. Investment policies. 12. Capital adequacy management. 13. Securitization. 14. Performance analysis. 15. Strategic management issues. Ewa Kania 411Z phone [email protected] 1. M. Gardner, D. Mills, E. Cooperman Managing Financial Institutions, Thomson-Southwestern A. Saunders, M. Cornett, Financial institutions management: a risk management approach, McGraw-Hill G. Rejda Principles of risk management and insurance 10 th ed. Pearson Addison Wesley 2008 FINANCIAL MARKET REGULATION ECTS credits: 4 Lecture hours: 30 Study period: Spring (MSF semester 2) Master Studies in Finance Examination: on mark Prerequisites: Financial Market, Banking, Insurance 1. What is regulation? Objectives of financial market regulation. 2. Rationales and techniques of financial regulation. 3. Regulatory frameworks across countries. 4. Regulation of financial intermediaries. 5. Systemic regulation, prudential regulation, and conduct of business regulation. 6. Financial stability and crisis management. 7. Regulations of banks. The role of central banks. 151

152 8. Bank portfolio restrictions. Deposit insurance. 9. Basel II solvency regulations. 10. Financial risks and regulations. 11. Market integrity. Insider dealing and market abuse. Disclosure and transparency. 12. Prospectus directive. 13. Money laundering and terrorist financing. 14. Solvency II. 15. Single European market for financial services. Ewa Kania 411Z phone X. Freixas, J.-Ch. Rochet Microeconomics of banking (chapter 9) MIT Press S. Heffernan, Modern banking (chapters 4, 5, 6), Wiley E. Katz (ed.) Financial services regulation in Europe 2 nd ed. Oxford University Press G. Rejda Principles of risk management and insurance (chapters 8, 9) 10 th ed. Pearson Addison Wesley European Union legislative acts INFORMATION TECHNOLOGY ECTS credits: 3 Lecture hours: Lectures: 15 hours; laboratories: 30 hours Study period: Fall semester Bachelor Studies in Finance Examination: on mark Prerequisites: Basic notions of Microsoft Windows operating system environment, MS Word processing software and MS Excel spreadsheet. The course comprises three parts. The first provides an overview of the current state of information technology, and more importantly, its use for and by business. The second examines the domains in which these technologies are being applied, and the potential directions in which they may be developed. In particular, the lectures will be focused on data management, computer networking, databases, software design, MIS. The third considers the strategic allocations of IT for future business practice. The selected IT applications in finance and trading will be presented covering financial applications, e-commerce, banking, electronic payment, security, algorithms and complexity. List of main topics: 1. Introduction - basic information technology concepts. 2. Data management and data processing 3. World Wide Web technologies 4. Databases : OLTP and OLAP systems 5. Data networking, e-governance and e-commerce 6. Applications and future trends in IT Prof. zw. dr hab. Jerzy Korczak J.A. Senn, Information Technology: Principles, Practices, and 152

153 Opportunities, Prentice Hall, 2003, ISBN-10: J. Hopcroft, R. Motwani, J. Ullman, Introduction to Automata Theory, Languages and Computation, Addison Wesley, D.Seese, C. Weinhardt (eds.) Handbook on Information Technology in Finance, IHIS, 2007, ISBN-10: INTERMEDIATE ECONOMICS ECTS credits: 6 Lecture hours: 30 hours of lectures and 15 hours of practical classes Study period: Fall Master Studies in Finance Examination: on mark Prerequisites: basic Mathematics and Economics A. Market Forces of Supply and Demand 1. Demand and Supply. Elasticities. 2. Market Equilibrium and its Changes B. The Firm and Industry Organization 3. Costs 4. Profit Maximization 5. Forms of Markets 6. Perfect Competition 7. Monopoly. 8. Oligopoly. C. Measuring National Income and Growth 9. Aggregate Demand and Aggregate Supply 10. Determination of National Income D. Inflation and Economic Fluctuations 11. Money and Inflation in the Long Run 12. Unemployment. Tradeoff between Inflation and Unemployment 13. Business Cycles E. Macroeconomic Policy 14. Monetary Policy 15. Fiscal Policy 16. Economic Growth and Development 17. Effects of Government Regulation F. International Trade and Capital Flows 18. International Monetary System knowledge of the most important elements of Microeconomics and Macroeconomics theory, and ability to draw conclusions concerning various economic phenomena and their influence on the firm s situation Dr Jerzy Stelmach, [email protected] 1. Varian H. R. Intermediate Microeconomics. A Modern Approach, W.W. Norton & Company 2. Mankiw N. G., Macroeconomics, Worth Publishers 3. Samuelson P. A., Nordhaus W. D. Economics, McGraw-Hill 4. Parkin M., Economics, Addison Wesley - Pearson 153

154 MACROECONOMICS ECTS credits: 9 Lecture hours: Lecture 45h Classes 30h Study period: Spring Semester Bachelor Studies in Finance Examination: on mark Prerequisites: Mathematics, Microeconomics Introduction to macroeconomics. Determination of national income: sources and uses. Money and inflation in the long run. Concepts in the open economy macroeconomics. Unemployment. Economic fluctuations. Building the IS-LM model. Applying the IS-LM model. Mundell-Fleming model and the exchange rate regime. Short-run tradeoff between inflation and unemployment. Stabilization policy. Government debt. Growth theory: capital accumulation and population growth. Growth theory: technology, empirics and policy. dr Jerzy Stelmach Mankiw N. G., Macroeconomics, 6th edition, Worth Publishers, 2007 MANAGERIAL ACCOUNTING ECTS credits: 4 Lecture hours: 30 hours lecture Study period: Spring Master Studies in Finance Examination: on mark Prerequisites: Basics of Accounting Students should learn how to measure and report financial and nonfinancial information that helps managers make decisions and fulfill the goals of a company. Students should also recognize and understand managerial accounting concepts and tools which can be applied while analyzing, evaluating and taking various short-term and long-term business decisions. The course covers: Definition and main functions of managerial accounting 154

155 Cost-volume-profit analysis Cost information in short-term and long-term decision making Pricing decisions Cost management and corporate performance Corporate budgeting (standard costing and variance analysis) Responsibility accounting Balanced scorecard Bartłomiej Nita, Ph.D., C.T. Horngren, S.M. Datar, G. Foster, Cost Accounting: A Managerial Emphasis. Prentice Hall, 2006 E. Blocher, K. Chen, G. Cokins, T. Lin, Cost Management. A Strategic Emphasis, McGraw Hill 2004 B. Nita, Cost and Management Accounting. Tutorial Exercises with Examples. AE Wrocław 2006 MARKETING ECTS credits: 3 or 4? Lecture hours: 15/15 Study period: Spring semester Bachelor Studies in Finance Examination: on mark Prerequisites: - 1. Financial vs market-based value drivers 2. Sales-activities-based assets (value drivers) 3. Product brand as an market-based asset 3.1. Market segmentation and product brand strategic positioning, analysis and decision making, B2B markets 3.2 Market segmentation and product brand strategic positioning, analysis and decision making, consumer markets 3.3. New products and value 3.4. Brand portfolio management and value Core competence of the company behind product portfolio as an asset. 4. Corporate brand as market-based asset Corporate brand image: B2C markets Financial image of the company - Investor relations. 5. Strategic brand alliances as market-based assets. dr hab Ryszard Kłeczek, prof. UE All literature available in PDF format P. Doyle: Shareholder-value-based brand strategies. Journal of Brand Management. September 2001, pp ABI/INFORM Global G.S. Day: Diagnosing Product Portfolio. Journal of Marketing 1977/2, pp ABI/INFORM Global P.K.Chaney, T.M,.Devinney, R.S.Winer: The impact of new product introductions on the market value of the firm. The Journal of Business, 155

156 October 1991, p H.Bauer, M. Hammerschmidt: Customer-based corporate valuation. Integrating the concepts of customer equity and shareholder value. Management Decision 2005, 43,3. pp Ch. Mason: Tuscan Lifestyles. Assessing Customer Lifetime Value. Journal of Interactive Marketing. Autumn 2003, p S.Cook, P. Ryan: Brand alliances. From reputation endorsement to collaboration on core competencies. Irish Marketing Review 200, pp C.K. Prahalad, G.Hammel: The Core Competence of the Company. Harvard Business Review. May-June 1990, p MATHEMATICAL ECONOMICS ECTS credits: 3 Lecture hours: 15 hours of lectures and 15 hours of practical classes Study period: Fall Bachelor Studies in Finance Examination: on mark Prerequisites: Mathematics, Microeconomics, Econometrics A. Demand analysis 1. Demand function. 2. Elasticities. 3. Optimal price. B. The theory of the firm 4. Production function. 5. Optimal technology. 6. Lagragian multipliers. 7. Cost function. 8. Profit maximization in the short run. 9. Profit maximization in the long run C. Game theory 10. Games in normal and extensive forms. 11. Nash equilibrium for the two-person zero-sum games. 12. Games with imperfect knowledge. 13. Repeated games. 14. Continuous games. 15. Cooperative games. Shapley s value. ability to apply the mathematical tools to find solutions of some economic problems (demand analysis, cost and optimal productions analysis, best strategies in games) Dr Paweł Kuśmierczyk, [email protected] 1. Varian H. R. Intermediate Microeconomics. A Modern Approach, W.W. Norton & Company 2. Bauman Y. Quantum Microeconomics with Calculus 156

157 3. Thomas Ferguson Game Theory, MATHEMATICS ECTS credits: 10 Lecture hours: 45 h lecture, 45 h - exercises Study period: Fall semester Bachelor Studies in Finance Examination: on mark Prerequisites: Basic notions from the secondary school matrix calculus, determinant, rank of matrix, systems of linear equations, linear space, linear independence of vectors, sequences of numbers, series of numbers, limit of one variable function, derivative of one variable function, local and global extremes of one variable function, indefinite integral, Riemann integral, applications of definite integrals, probability space, examples of probabilities, conditional probability, total probability formula, Bayes formula, random variable, cumulative distribution function, quantile, discrete random variables, binomial distribution, Poisson distribution, geometric distribution, expected value and variance of discrete random variables, continuous random variables, exponential distribution, uniform distribution, normal distribution, expected value and variance of continuous random variables, random vectors, independence of random variables, covariation, correlation Zbigniew Michna 1) ''Mathematics'' Zbigniew Michna, UE, ) ''Mathematics Handbook for Science and Engineering'' Lennart Rade and Bertil Westergren, Springer, 2004; MICROECONOMICS ECTS credits: 9 Lecture hours: 45 hours of lectures, 15 hours of practical classes, 15 hours of computer classes Study period: Fall Bachelor Studies in Finance Examination: on mark Prerequisites: Basic skills in Mathematics A. Market Forces of Supply and Demand 1. Goods 2. Demand, Elasticity of Demand 157

158 3. Supply, Elasticity of Supply 4. Market Equilibrium and its Changes B. The Firm and Industry Organization 5. Theory of the Firm. Production Function 6. Optimal Technology 7. Cost Function, Cost Curves 8. Profit Maximization 9. Forms of Markets 10. Perfect Competition 11. Monopoly. Price Discrimination. 12. Monopolistic Competition 13. Oligopoly 14. Game Theory. Prisoner s Dilemma. 15. Asymmetric Information. Principal-Agent Model. 16. Production Factor Markets, Labor Market C. Theory of the Consumer 17. Preferences, Utility 18. Optimal Consumption Level. 19. Risk D. Social Welfare 20. Public Goods, Externalities 21. Pareto Optimality, Social Welfare ability to analyze the economic factors influencing the market situation, and firms profits, knowledge of the most important definitions and economic phenomena Dr Paweł Kuśmierczyk, [email protected] 1. Varian H. R. Intermediate Microeconomics. A Modern Approach, W.W. Norton & Company 2. Kreps D. M. A Course in Microeconomic Theory, Princeton University Press 3. Samuelson P. A., Nordhaus W. D. Economics, McGraw-Hill 4. Begg D., Fischer S., Dornbusch R. Economics, McGraw-Hill PORTFOLIO MANAGEMENT ECTS credits: 7 Lecture hours: 34 lect., 26 exercise sessions Study period: Spring Master Studies in Finance Examination: on mark Prerequisites: Financial Mathematics, Financial Markets, Statistics, Analysis of Financial Instruments 1. Introduction to return and risk 1 h. 158

159 2. Risk measures 2 h. 3. Classical portfolio theory (Markowitz theory, Tobin theory) 3 h. 4. Capital Market models (Sharpe, CAPM, APT) 5 h. 5. Non-classical portfolio approaches (stochastic dominance, safety first etc.) 2 h. 6. Using debt instruments in a portfolio 2 h. 7. Using derivative instruments in a portfolio 2 h. 8. Case studies 20 h. 9. Midterm exam 2 h. 10. Managing individual investor portfolios 2 h. 11. Managing institutional investor portfolios 2 h. 12. Asset allocation 2 h. 13. Alternative investments portfolio management 3 h. 14. Global investments portfolio management 2 h. 15. Evaluating Portfolio Performance 2 h. 16. Case studies 6 h. 17. Midterm exam 2 h. Krzysztof Jajuga, Paweł Rokita 1. Maginn J.L., Tuttle D.W. (at al.): Managing Investment Portfolios. A Dynamic Process. Wiley. 2. Elton E.J., Gruber M.J. (at al.): Modern Portfolio Theory and investment Analysis. 3. Reilly F.K., Brown K.C.: Investment Analysis and Portfolio Management RISK ANALYSIS AND MANAGEMENT ECTS credits: 8 Lecture hours: 30 lect., 30 exercise sessions and laboratories Study period: Fall Master Studies in Finance Examination: on mark Prerequisites: Financial Mathematics, Financial Markets, Statistics, Analysis of Financial Instruments, Portfolio Management 1. Introduction to risk management notions, history, types of financial risk 2. Risk management process 3. Theory of risk measurement 4. Market risk measurement and modeling 5. Market risk management 6. Credit risk measurement and modeling 7. Credit risk management 8. Operational risk management 9. Other types of risk 10. Risk management pitfalls cases Krzysztof Jajuga, Paweł Rokita 159

160 1. Saunders A., Cornett M.M.: Financial Institutions Management. A Risk Management Approach. McGraw-Hill. 2. Saunders A.: Credit Risk Measurement. New Approaches to Value at Risk and Other Paradigms. Wiley. STATISTICS ECTS credits: 7 Lecture hours: 30 h lecture, 30 h - exercises Study period: Spring semester Bachelor Studies in Finance Examination: on mark Prerequisites: Basic notions from the secondary school Course content what is statistics, data and statistical thinking, methods for describing sets of data, sampling distributions,inference based on a single sample: estimation with confidence intervals, inference based on a single sample: tests of hypothesis, inference based on a two sample: confidence intervals and tests of hypothesis, design of experiments and analysis of variance, categorical data analysis, simple linear regression, multiple regression and model building, time series: descriptive analysis, models and forecasting, nonparametric statistics Zbigniew Michna J. T. McClave, P. G. Benson, T. Sincich (2005), Statistics for Business and Economics, 9 ed., Pearson Education. STRATEGIC MANAGEMENT ECTS credits: 4 Lecture hours: Lectures 15 hours/ classes 15 hours Study period: Fall Master Studies in Finance Examination: on mark Prerequisites: Basic knowledge in Management The module develops in depth knowledge, understanding, and practical awareness of how to design and implement strategies, how to make strategic choices in a competitive and uncertain environment, and how to lead strategic positioning of companies in the market place. The module aims to provide participants with both a theoretical and practical understanding of how corporate strategy can be formulated in the light of environmental and internal conditions and requirements. More specifically, the module equips participants with a framework for 160

161 understanding corporate strategy as an interdisciplinary activity within the context of a competitive market economy, leading to corporate decisionmaking. The module aims to enhance a broad and ethically sound picture of business policy and corporate strategy development with dynamic and stakeholder focus. The scope and limitations of strategic planning and strategic decision making will be introduced in comparative context. List of topics: Strategic management process; mission, vision, strategy, STEP/PEST analysis, Stakeholders analysis, Five forces analysis, Strategic group map, Key Success Factors analysis, Scenario planning, Value chain analysis, Invisible resources analysis (VRIN) Competition and Porter s generic strategies, Strategic choice - Ansoff s product market strategy. Ewa Stańczyk Hugiet, [email protected] Besanko D., Dranove D., Shanley M., Schaefer S., (2006) Economics of Strategy, Wiley. Grant R., M., Contemporary Strategy Analysis. Concepts, Techniques, Applications, Blackwell Business Oxford THESIS SEMINAR FOR STUDENTS (Thesis is finished in sending university, but could be prepared with help of WUE professors) Code: STS ECTS credits: 10 ALPHABETIC ORDER OF TEACHERS DECLARING SEMINARS FOR EXCHANGE STUDENTS Prof. Giuseppe Calzoni, [email protected], tel. cellulare (0048) ricevimento: mercoledi, venerdi SEMINAR TOPICS Disoccupazione e crescita economica Incidenza degli aiuti comunitari sul tasso di occupazione regionale Analisi delle performance dei distretti industriali Strategie delle imprese e teoria dei giochi Analisi delle performance dei sistemi di piccole e medie imprese Il ruolo del credito nello sviluppo delle piccole e medie imprese Credito, innovazione e sviluppo nel pensiero di J.A. Schumpeter Lo sviluppo economico delle grandi città La certificazione etica d impresa Tra scarsità e speculazione: le determinanti del prezzo del petrolio Il periodo della transizione polacca all economia di mercato 161

162 Distribuzione del reddito e coesione sociale Distribuzione del reddito e livello dei consumi Strategie d impresa nel mercato unico europeo Gli incubatori d impresa Artur Klimek Seminar 1. Foreign expansion of firms from emerging economies 2. Management of foreign operations 3. The role of FDI in development of selected economies 4. Multinational enterprises in world economy 5. Trade policies of selected countries 6. Derivatives in enterprises 7. Management of exchange risk Lecture hours: Study period: Location: Examination: Language: Prerequisites: Ryszard Kłeczek Seminar: Marketing, Brand management, Customer behavior & loyalty 30 hours summer semester Advanced Wrocław Analysis of selected scientific text English Basic marketing and marketing research courses, basic statistics in excel Analyses of about 15 scientific texts concerning empirical research in marketing. Identifying of construction of standard elements of research project problems, models, hypotheses, methods, data analysis, results, managerial implication, limitations & future research perspective. Students get skills in scientific texts analysis and research project planning and executing dr hab. Ryszard Kłeczek, prof. UE Selected scientific articles concerning empirical research in marketing from ABI and EBSCO databases. Management, marketing Marek Kośny Seminar 1. Economics od taxation 2. Equity and social welfare 3. Income inequality and poverty 4. Decision models formal and psychological 5. Public choice and social choice Radosław Kurach, PhD 162

163 Chair of Mathematical Economics Faculty of Economic Sciences Office: 222B Phone: (71) Seminar classes 1. Strategies of contemporary monetary policy 2. The institutional features (independence, transparency) of monetary policy 3. Monetary policy in the time of financial crisis 4. Monetary policy and financial sector stability 5. Efficient financial markets empirical analysis 6. Market risk management 7. Portfolio management Dr Magdalena Ligus SEMINAR TOPICS 1. Cost-benefit analysis of investment projects. 2. Economic analysis (cost-benefit analysis) of investments in renewable energy sources. 3. Economic analysis (cost-benefit analysis) of public projects. 4. Nonmarket techniques for measurement of environmental and resource values. 5. Valuing environmental benefits and damage using the contingent valuation method. 6. Valuing public goods. 7. Project evaluation -an integrated financial and economic analysis. Jerzy Ładysz, Ph.D. Department of Spatial economy Faculty of Regional Economy and Turism Wrocław University of Economics Seminar: 1. Cross-border cooperation, 2. Cohesion policy of the European Union, 3. European Funds and their economic influence 163

164 4. Foreign direct investment 5. Regional development Grzegorz Michalski Seminar [1] Cash and financial liquidity management [2] Financial management decisions in micro and small enterprises [3] Net working capital management Dr Katarzyna Miszczak Spatial Economy and Self-governed Administration Department Economic Sciences Faculty Wroclaw University of Economics TOPICS OF SEMINAR 1. Social and economic space of high developed countries 2. Strategies and international spatial planning 3. Spatial economic networks with special consideration of human capital 4. Modern determinants of regional development 5. Changes in metropolitan areas all over the word 6. Creative metropolises 7. Innovating instruments of management of territorial units: benchmarking, evaluation, technology assessment and foresight. 8. Internationalization of net economy 9. Modern forms supporting local business 10. Management of modern infrastructure in European space (knowledge civilization, informational society, high technologies) 11. International cooperation of public administration 12. Regional policy 13. Metropolitan governance 14. Polarization of social and economic space 15. Sources of new relations` creation in spatial economic development on background of modern trends (clusters' conception) and processes (innovations' diffusion and its influence on networks' development, paradigms' evolution of space) Dr Bartłomiej Nita 164

165 I. Financial Analysis 1) Financial statement analysis and audit 2) Ratio analysis 3) Cost and revenue analysis 4) Profitability analysis 5) Liquidity analysis 6) Bankruptcy prediction and analysis II. Cost Accounting and Cost Management 1) Cost accounting techniques and procedures 2) Cost assignment 3) Activity-based costing and activity-based management 4) Modern costing systems (target costing, kaizen costing etc.) II. Financial accounting 1) Assets and liabilities valuation according to Polish law and IFRS 2) Financial reporting 3) International accounting standardization IV. Managerial accounting 1) Cost analysis for decision ma king process 2) External and transfer pricing 3) Managerial accounting vs. management tools (eg. reengineering, lean manufacturing, benchmarking, total quality management, Just-in-time) 4) Performance measurement and management (balanced scorecard etc) 5) Intellectual capital measurement 6) Profitability management 7) Strategic management accounting 8) Responsibility accounting and evaluation of responsibility centers 9) Budgeting (preparation of master budget and budgetary control) 10) Organizational aspects of managerial accounting V. Corporate Finance 1) Investment appraisal and capital budgeting 2) Corporate valuation (cash flow valuation etc.) 3) Value creation metrics 4) Value-based management 5) Short term decision ma king and liquidity management 6) Mergers and acquisitions 165

166 Study period: Location: Language: Prerequisites: - Seminar proposals in the field of International Human Resources Management Sylwia Przytuła SEMINAR CLASSES summer basic Wrocław English International HRM 1.Staffing personnel (recruitment, selection, placement) 2. Training and development in international companies 3.Compensation and motivation systems 4. Appraisal system 5. Cultural context of the IHRM managing cultural differences Sylwia Przytuła, PhD; [email protected] all Czesław Zając Seminar Human resources management Organizational behavior: recruitment, motivational systems, appraisal systems, career development, leadership, organizational culture 166