Applied Micro development platform. ZT Systems (ST based) HP Redstone platform. Mitac Dell Copper platform. ARM in Servers

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1 ZT Systems (ST based) Applied Micro development platform HP Redstone platform Mitac Dell Copper platform ARM in Servers 1

2 Server Ecosystem Momentum 2009: Internal ARM trials hosting part of website on ARM technology 2010: Calxeda raise $48M H First release of Ubuntu server Linux for ARM HP announce Redstone development platform Applied Micro announce ARMv8 based X-Gene Oracle announce server C2 JIT / JVM on ARM H Ubuntu release 12.04LTS server for ARM First public demo of ARM platform with 12.04LTS, MAAS, JuJu, J OpenStack, node.js, RoRR Dell Copper announcement Mitac GFX Server announcement H ARM announces 64-bit processors Linaro forms software group focused on ARM powered servers 2

on ARM H1 2012 Ubuntu release 12.04LTS server for ARM First public demo of ARM platform with 12.04LTS, MAAS, JuJu, J OpenStack, node.

3 ARM Focuses Where the Server IS the Business Server infrastructure is primary generator of profit for social networking and hosting companies Server optimization is critical to maximize revenue and minimize running costs Power budget cannot be increased limiting throughput Social Networking Cloud Hosting Businesses designed to be adaptive to new technology End user owns software assets or can easily access them from open source 3

costs Power budget cannot be increased limiting throughput Social Networking Cloud Hosting Businesses

4 One Size Does Not Fit All Different server workloads require different blend compute, networking and storage ARM s semiconductor partners can design specific SoCs for specific end markets ARM s Cortex processor technology ideal for running lower CPU intensive tasks Light scale-out examples include Static web servers, Content delivery (i.e. video, music), Large distributed memory caching, Simple search systems (Hadoop, offline data analytics etc) 4

ideal for running lower CPU intensive tasks Light scale-out examples include Static web servers, Content

5 Servers Will Mimic Mobile SOC Evolution Specific workloads for servers driving segmentation in the server market Generic, one-size-fits-all CPUs less suitable than specifically designed, fully integrated SoCs Computing efficiency becoming as important in servers as it is in mobile Semiconductor companies are increasing the compute efficiency of ARM-based server chips by integrating hardware blocks onto the SoC Perform mance/joule e/$ Key Drivers of the Potential Evolution of ARM-based Server Chips O/S Multiple Apps CPU Linux O/S Single Application Large Core CPU Virtualization Cloud Linux O/S Multiple Small CPU s Integrated Fabric Distributed Computing Heterogeneous Processing SOC s H/W Accelerators Power Efficiency Time 5

server chips by integrating hardware blocks onto the SoC Perform mance/joule e/$ Key Drivers of the Potential Evolution of ARM-based Server Chips O/S Multiple Apps CPU Linux O/S

6 32-bit Software Ecosystem in Place All critical software pieces now in place to enable initial ARM server platforms to ship by year end Commercial grade Linux OpenStack application software Java compilers Intense interest/commentary across press, analyst and end user communities Evaluations of ARM servers now underway at some tier 1 data centers 6

application software Java compilers Intense interest/commentary across press, analyst

7 32-bit Software Ecosystem in Place LAMP stack running Calxeda.com Linux + Apache + MySQL + PHP Common frameworks availableailable Java/Tomcat, Ruby on Rails, Python, Perl Canonical s Juju provisioning a cluster of ARM-based servers OpenStack enabled ARM servers Dynamically provision new instances directly onto ARM nodes. 7

Ruby on Rails, Python, Perl Canonical s Juju provisioning a cluster of ARM-based

8 Open Source Server Community Linaro has set up an enterprise group to maintain Linux components and tools Existing and new members will deliver optimized core open-source software for ARM servers Reduces costs, eliminates fragmentation, accelerates product time to market Enables ARM Server vendors to focus on innovation and differentiated value-add org/ser ver 8

servers Reduces costs, eliminates fragmentation, accelerates product time to market Enables ARM

9 32-bit SOCs for Servers Marvell ARMADA-XP Device supports up to 16GB of physical memory Initial focus on storage servers Calxeda EnergyCore Initial device based on Cortex-A9 Integrates top of rack networking functionality on chip Sampling a Cortex-A15 based device in mid 2013 TI KeyStone II (announced) Cortex-A15 device Coprocessor for use in server platforms 9

Integrates top of rack networking functionality on chip Sampling a Cortex-A15 based device

10 Selected 32-bit ARM Powered Servers Dell: Copper platform based on Marvell (ARMv7) silicon HP: Redstone platform using Calxeda EnergyCore device (Cortex- A9) 288 server nodes in a 4U rack space Deployed in Trystack cloud initiative Mitac: GFX server based on Marvell silicon. 10

EnergyCore device (Cortex- A9) 288 server nodes in a 4U rack space

11 ARM Technology for Servers Cortex-A Series Low-Power Leadership Cortex-A57 - Performance, - Technology leadership Cortex-A53 - Best Performance per mw Cortex-A15 Cortex-A9 Cortex-A8 Cortex-A7 Cortex-A5 Today 2013 Future 11

leadership Cortex-A53 - Best Performance per mw

12 Cortex-A57: Performance and Capability Maximum performance for ARM based SOCs 3x performance of Cortex-A9, running same applications Revolutionizing computing 5x the power-efficiency of currently shipping devices Improved privacy and security framework 10x speed-up in encryption Enhanced capabilities for enterprise Enhanced floating point performance Extended reliability features Scalability beyond 16 cores 12

shipping devices Improved privacy and security framework 10x speed-up in encryption Enhanced

13 ARMv8 (64-bit) Server SOCs in Development ARMv8 Architecture Licensees Cortex-A50 Licensees 13

14 Applied Micro: X-Gene Development Initial silicon under test in 1Q13. Platforms sampling in 2H12 Primary platform driving software ecosystem development Initial device in 40G includes eight cores 28nM version (2014) will support 32 cores running up to 3GHz. Coherency between four SoCs 14

development Initial device in 40G includes eight cores 28nM version

15 ARM s Server Opportunity Energy constrained servers are driving innovative lowpower architectures/platforms ARM is well placed to take advantage of this transition Twenty+ year history of developing energy-sipping processors Business model that enables highly optimized SoC development Critical mass to deliver the software ecosystem Market size ~12m servers per year Approximately 50m deployed Opportunity for ~4 ARM Powered SoCs per server system First ARM 32-bit servers shipped in H First ARM 64-bit servers ship in % server market addressable by ARM in 2015 ASP range from $ (one size does not fit all) 15

the software ecosystem Market size ~12m servers per year Approximately 50m deployed Opportunity for ~4 ARM Powered SoCs per server system First ARM 32-bit

16 Summary ARM and its partners are poised to take advantage of three disruptive elements Adoption of open source and end user-owned software libraries Emergence of new hardware players Migration away from pure performance to perf/watt/$ as key metric Initial (32-bit) ARM powered servers will ship into market this year 64-bit ecosystem development underway to support system shipments in

from pure performance to perf/watt/$ as key metric Initial (32-bit) ARM powered servers will ship

Ubuntu ARM - What Is It?

Ubuntu ARM - What Is It? June 7th 2012 David Mandala Senior Sales Engineer ARM (worldwide) Contents Ubuntu ARM - What is it? The Start Current Stable Today Ubuntu Server ARM Server Ubuntu ARM Server Why