Communication with the Deaf (Signing)
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1 COMM 111: Communication with the Deaf (Signing) Course will deal with basic instruction of fingerspelling and American Sign Language (Ameslan) to allow students to communicate expressively and receptively with the deaf. Title: Author(s): Edition: ISBN: Publisher:
2 COMM 211: Presentational Speaking Principles and practice of effective oral communication. This course focuses on researching, composing and delivering formal and informal presentations. Topics include ethics and public speaking, listening, research, analyzing and adapting to audiences, message construction, outlining, delivery of messages, effective use of visual aids, and critically evaluating public address. The course emphasizes informative and persuasive speaking. Designed for students who seek to improve speaking and critical thinking skills. Title: Art of Public Speaking Author(s): Lucas, Stephen Edition: 12th ISBN: Publisher: McGraw-Hill Education (Do not order the McGraw-Hill Connect version (just the textbook)
3 COMM 220: Business Communication and Writing Topics considered in this course include basic principles of effective oral and written communication, a brief survey of standard English grammar and usage, and the forms and styles of business correspondence. Title: Author(s): Edition: ISBN: Publisher:
4 COMM 221: Multimedia Writing Provides a writing foundation for multiple media disciplines, including print journalism, broadcasting, web and public relations. Students will learn about compiling information effectively for audiences and presenting content through social media. Title: Working With Words Author(s): Brooks, B.; Pinson, J.L. & Wilson, J. G. Edition: 9th ISBN: Publisher: Bedford/St. Martin s Title: How to Write Short: Word Craft for Fast Times Author(s): Clark, R. P. Edition: 2014 ISBN: Publisher: Little, Brown & Company Title: Associated Press Stylebook Author(s): AP Edition: 2015 ISBN: Publisher: Associated Press
5 COMM 231: Principles of Advertising and Public Relations Introduction to the fundamental principles of message development in integrated marketing communication campaigns. Students will learn to analyze brand messages as well as articulate the role of media buying, creative strategy, promotional techniques and community relations in campaign design. This is a foundational course for students completing the advertising and public relations major. Title: PROMO Author(s): O Guinn, Allen & Semenik Edition: 2nd ISBN: Publisher: Cengage Learning
6 COMM 237: Music and Politics Seminar-style course. Provides an overview of the intersection of popular music and politics with a focus from the mid-1970s to contemporary times. Title: Author(s): Edition: ISBN: Publisher:
7 COMM 285: Communication and Ethics Introduction to ethics in communication studies. Students examine conceptual perspectives for understanding and evaluating communication ethics in interpersonal relationships, small groups, organizations and intercultural contexts. This course is designed to stimulate the moral imagination, reveal ethical issues inherent in communication and provide resources for making and defending choices on ethical grounds. Title: Digital Media Ethics: Digital Media and Society Series Author(s): Ess, C. Edition: 2nd ISBN: Publisher: Wiley Title: Ethics in Human Communication Author(s): Johannesen, R. L.; Valde, K.S.; & Whedbee, K. E. Edition: 6th ISBN: Publisher: Waveland Press
8 COMM 351: Principles of Persuasion and Influence A study of the persuasive process in contemporary culture. Students study basic theories of persuasion and public speaking in an effort to become responsible consumers and creators of public persuasion. Practical applications are made by presenting persuasive speeches and critical projects. Title: Power Persuasion: Moving an Ancient Art into the Media Age Author(s): Williams & Cooper Edition: 9th ISBN: Publisher: Educational Video Group
9 COMM 353: Mass Media and Society The history and current status of mass media in America, including newspapers, magazines, books, motion pictures, the recording industry, radio and television. Students will also explore theories and research examining the effect media have upon society. Title: Media Now Author(s): Straubhaar, J.; LaRose, R.; & Davenport, L. Edition: 9th ISBN: Publisher: Cengage Learning
10 COMM 422: Argumentation and Advocacy The First Amendment coupled with our marketplace of ideas mentality requires that competent communicators get and practice critical-thinking skills. Argumentation and Advocacy explores these skills in tandem with the public discourse vehicle. Students are required to examine and deploy various approaches in making and evaluating arguments in a public setting. Theories explored include transmission models of communication, Stephen Toulmin s model of argumentation and critical theory as it is applied to communication studies and the professions. Title: Author(s): Edition: ISBN: Publisher:
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