2015 Teradata 大 数 据 峰 会 深 圳 Data Science At DHL Express Graeme

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1 2015 Teradata 大 数 据 峰 会 深 圳 Data Science At DHL Express Graeme Aitken

2 DHL Express International Specialists Since 1969 World s Most Global Company 220 countries and territories ~2.5 million Customers DHL Express International Specialists Since 1969 >300 million shipments annual ~80,000 employees ~32,800 vehicles and ~4,000 facilities ~2,380 daily flights (250 dedicated aircraft) ~1,400 Facilities / Service Points DHL is part of Deutsche Post DHL Group which generated revenues over 56 billion euros in Zusammen Werte schaffen Teradata

3 Analytics. At The Speed Of Yellow. ESTABLISHING A DATA CULTURE Teradata

4 Big DHL Express Variety of Data Sources Billions of Data Items Data Streaming in 24x7x Teradata

5 INSIGHT Cost, Revenue & Profitability of EVERY Shipment Profitability Reporting Margin Management Customer Compliance Enabler for ABM Beyond Ops INSIGHT INSIGHT Activity Based Costing Carbon Accounting Cost Management Operational Benchmarking Tradelane Control Perfect enabler for many initiatives none new, but all can be more effective Teradata

6 We harvested the low hanging fruit long ago......now we need a ladder! Teradata

7 It is about building a mountain with pebbles Jim Manzi, Applied Predictive Technologies Finding a $20M opportunity is not the point. Finding 200 x $200K opportunities is exactly the point Teradata

8 % A Cure For Measles C 0% A B Teradata

9 Managing Customer Trading Patterns Understand up- and downtraders to manage trading changes pro-actively Plan for changes in customer volumes as they happen Measure the financial impacts Teradata

10 From Small INSIGHTS, Big Things Come... The C-Suite now uses big data every day by asking questions & expecting quick answers. A small insight discovered in your data can trigger a big change for the whole enterprise. Big data is driving small decisions with a big impact all the time Teradata

11 How Can We Help Our Customers Get Better? Yield Management should be Win-Win We provide new insights to our customers, to save them money, improve their service and increase their profitability Teradata

12 Airplanes Are Expensive... Rebalance volume and yields on existing aircraft to maximize current asset returns Invest in new aircraft to expand uplift capability. Understand speed of payback, risks and opportunities. Forecast/ simulate profitable growth Teradata

13 Failed Deliveries Storytelling & Data Discovery - Tableau Failed Deliveries Failed Delivery Stops vs. Delivery Stops* FR FI ES IE DK Successful Deliveries Teradata

14 Cost Management vs. Pricing Adjustments Putting price UP is easy......but lose the customer, you will lose the revenue.....however, would you really lose the cost? Managing cost DOWN is a lot harder Teradata

15 Beyond Budgeting? Setting the budget is like playing poker. So how do we use the past to predict the future? Historical data + Economic indicators + Strategic priorities = BUDGET! Teradata

16 Never Run Away From Bad Data INSIGHT is never wrong. But the results are not always right. Pardon? Data quality issues have to be tackled at source, quickly and with a collaborative approach Teradata

17 Global Success Delivered Locally Central development team disbanded and relocated back into the business: - Closer to customers - Closer to management - Tactical input locally and - Strategic input globally - Data specialists in each region Teradata

18 In Conclusion...The Only Focus... - Decisions think Global, act Local - Implementing - fast and responsive - Impact maximum value from our data - Priority - our customers Teradata

19 A NEW SUBJECT NEXT YEAR? Teradata

20 THANK YOU FOR LISTENING. QUESTIONS? Teradata

21 Teradata