CURRICULUM VITAE SUBHASH JHA

Transcription

1 CURRICULUM VITAE SUBHASH JHA Present Address: Indian Institute of Management Udaipur MLSU Campus, Polymer Science Building Udaipur (Raj). India Address: Mobile Number: EDUCATION PhD, IBS-Hyderabad, IFHE University, India, September 2012 MBA, Patna University, Patna, India, 2006 BA (English Hons), Magadh University, Gaya, India, 2003 VISITING SCHOLAR POSITION Department of Marketing and Supply Chain Management, Fogelman College of Business and Economics, The University of Memphis, Memphis, TN (USA), from September 2010 to June RESEARCH INTERESTS General: Consumer behavior Specialties: Haptic information processing, digital and social media marketing, advertised reference pricing. PUBLICATIONS Research Papers Ugur Yavas, Emin Babakus, George Deitz & Subhash Jha (Forthcoming), Correlates of customer loyalty to financial institutions: A case study, Journal of Consumer Marketing (in press). Subhash Jha, George Deitz, Emin Babakus & Ugur Yavas (2013), The role of corporate image for quality in the formation of attitudinal service loyalty, Journal of Service Research, 16 (2), pp Balaji C. Krishnan, Sujay Dutta & Subhash Jha (2013), Effectiveness of exaggerated advertised reference prices: The role of decision time pressure, Journal of Retailing, 89 (1), pp

2 M. S Balaji, Srividya Raghawan & Subhash Jha (2011), Role of tactile and visual inputs in product evalaution: A multisensory perspective, Asia Pacific Journal of Marketing and Logistics, 23 (4), pp Case Study Subhash Jha & Atanu Adhikari (2012), Case study research on Bihar State Milk Federation Ltd.: COMPFED: The cooperative dairy distribution network, IVEY Publishing House (9B11A047), pages 19. MANUSCRIPT UNDER REVIEW M.S. Balaji, Subhash Jha & Marla Royne Stafford, Service failure complaining behavior using social media: antecedents and outcomes, submitted to the The Service Industries Journal in April Ugur Yavas, Subahsh Jha & Emin Babakus, Relative effects of servant leadership and service technology on frontline bank employees job outcomes, submitted to the Services Marketing Quarterly in May Subahsh Jha & Arun Sharma What drives customer returns from trade shows: The roles of corporate image, perceived innovativeness and salesperson characteristics, submitted to the Industrial Marketing Management in May Subhash Jha Marla Royne Stafford & Nancy Spears, The role of haptic information processing and need for touch among Asian consumers, submitted to Marketing Letters in June SELECT RESEARCH IN PROGRESS Subhash Jha, Marla Royne Stafford & Ankit Kesherwani, The interplay of website aesthetics and information quality on website trust, Status: manuscript is getting ready for submission (targeted to Journal of Interactive Marketing). Subhash Jha, Marla Royne Stafford & Nancy Spears, The role of consumer knowledge in haptic information processing, Status: preparing for manuscript (targeted to Journal of Consumer Research). Subhash Jha, & Joann Peck. The role of haptic cues in service evaluation, Status: Collecting data for Study 3 (targeted to Journal of Consumer Psychology). Subhash Jha & Raghunath Rao. Foreign sounding names as signal of quality, Status: Procuring secondary data from state government of India. (targeted to Journal of Marketing Research). 2

3 SELECT CONFERENCE PRESENTATIONS Subhash Jha, Balaji C. Krishnan & Jared Oakley (2014), The role of corporate image and perceived innovativeness on trade show outcomes in an emerging market, AMA Summer Marketing Educators Conference 2012, San Francisco, California (USA), August Balaji C. Krishnan, Subhash Jha & Sujay Dutta (2012), Semantic cues in reference price advertsiements: Role of time restrictions and frequecny of sale, AMA Summer Marketing Educators Conference 2012, Chicago, Illinois (USA), August Phillip M. Hart & Subhash Jha (2012), The product touch (PT) scale: Measuring a product's propensity to evoke consumer haptic evaluation, Presented at 2012 University of Memphis Annual Student Research Forum, Memphis, TN (USA). First place award for business research. Subhash Jha & Phillip M. Hart (2011). When hands decide: Relating involvement and risk to consumer need for touch. Published in the proceedings of the 2011 Society of Marketing Advances Annual Conference, Memphis, TN (USA). HONORS & AWARDS July 2014 July 2013 July 2012 Selected to attend the Global Colloquium on Participant-Centered Learning conducted by Harvard Business School- Boston, USA. Selected to attend the Second Biennial Sheth Emerging Scholars Faculty Consortium by World Marketing Congress and the AMS Doctoral Consortium- Melbourne, Australia. Nominated as Inaugural Consortium Fellow by IBS-Hyderabad, IFHE University Marketing & Strategy Department for 2012 Academy of Indian Marketing, Organized by American Marketing Association Sheth Foundation Bangalore, India. April st Place Award in the business research category of the 2012 University of Memphis Student Research Forum for the presentation entitled The product touch (PT) scale: Measuring a product's propensity to evoke consumer haptic evaluation. April 2011 Runner Up Award in the business research category of the 2011 University of Memphis Student Research Forum for the presentation entitled Impact of visual and tactile inputs on impulse buying behavior. 3

4 FUNDING: Research Grant Received Co-PI for the grant on Clientelism, Public Services and Elections in the Slums of Udaipur awarded US $50,000 as part of the Duke University (USA) IIMU joint research initiative. Status: Ongoing Co-PI for the faculty research grant on the role of consumer knowledge in haptic information processing awarded US$ 8,000 by FCBE, The University of Memphis. Status: Ongoing Co-PI for Taylor's Research Grant Scheme (TRGS) - Emerging Researchers Funding Scheme (ERFS) awarded US$ 10,000 by Taylor University, Malaysia. Status: Ongoing PI for the faculty research grant on the role of trade-show in Business to Business Marketing US$ 6,000 by IIMU. Status: Completed. PI for research fund on impact of individual s need for touch and visually aesthetic design on impulse purchase US$ 1,000 by MICA & MICORE. Status: Completed. TEACHING INTERESTS Principles of Marketing, Marketing Research, Business Research Methods, Consumer Behavior, Services Marketing, International Marketing and Social Media and Digital Marketing. TEACHING EXPERIENCE March 2014: Digital and Social Media Marketing (A class of 32 MBA students evaluated 7.28 out of 10, an above average rating). March 2013: Consumer Behavior (A class of 45 MBA students evaluated 8.28 out of 10, an above average rating). June 2012: Marketing Research (A class of 64 MBA students evaluated 8.00 out of 10, an above average rating). October 2011: Consumer Behavior (A class of 54 MBA students evaluated 7.60 out of 10, an above average rating). June 2010: Marketing Research (A class of 59 MBA students evaluated 7.80 out of 10, an above average rating. October 2009: Consumer Behavior (A class of 52 MBA students evaluated 7.67 out of 10, an above average rating). 4

5 WORK EXPERIENCE Present Assistant Professor, Department of Marketing Indian Institute of Management Udaipur, India Assistant Professor, Department of Marketing & Strategy IBS-Hyderabad, IFHE University, India Visiting Research Scholar Department of Marketing and Supply Chain Management The University of Memphis, Memphis, TN, USA Faculty Associate, Department of Marketing & Strategy IBS-Hyderabad, IFHE University, India Research Associate, ICFAI Institute for Management Teachers, Hyderabad, India Faculty Member, Department of Business Management CYBOTECH Campus, Patna, India Territory Sales In charge, Asian Paints India Ltd, Jamshedpur, India OTHER RELEVANT SKILLS Language: English Data Analysis: SPSS, AMOS, LISREL Data Collection: Mechanical Turk, Survey Monkey 5

6 REFERENCES A. K. Rao (Ph.D Supervisor) M.S., Ph.D. (Case Western Reserve) Professor (Retired), IIMB, Bangalore Ex-Director, SDM Institute for Management Development, Mysore Currently Senior Professor, IFHE University, India. Ph: , , Emin Babakus Professor of Marketing Department of Marketing and SCM Fogelman College of Business & Economics, The University of Memphis, Memphis, TN (USA) 38152, Ph: Balaji C. Krishnan, Director-MBA Programs, Associate Professor, Department of Marketing and SCM Fogelman College of Business and Economics, The University of Memphis, Memphis, TN (USA) 38152, Ph: Fax: Marla B. Royne Stafford Chair, Dept. of Marketing and SCM President, American Academy of Advertising Fogelman College of Business & Economics University of Memphis Memphis, TN (Voice) (Fax) 6