ENTERPRISE MOBILITY Executive Overview

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2 ENTERPRISE MOBILITY Executive Overview

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4 The Critical Need for Mobility Mobility has become a critical component of the IT and communication fabric for businesses of all sizes. The convergence of field sales applications and the wireless revolution is vital for today s enterprises. Mobility remains a high-priority CIO issue that will drive steady growth in demand for mobile products and services for several years.

5 The Mobile Workforce (millions) RETAIL & WHOLESALE 282M SUPPLY CHAIN 186M ENERGY & UTILITIES 18M MANUFACTURING 319M HEALTHCARE 73M FIELD SERVICE/SALES 185M GOVERNMENT 133M

6 Tomorrow s Key Technology Enablers 2009 More than 30% of U.S. enterprise spending on wireless connectivity will be for data services; up from 10% in % of enterprises will have migrated from tactical mobile application silos (supporting a single application) to strategic platforms capable of supporting multiple applications, managing devices and securing data transport % of large enterprises will have a single policy cover all aspects of mobility 20% of consumers whose carrier offers mobile services or mobile device support for some form of will be using mobile services Less than 10% of enterprises will have fully embraced FMC, and 40% will have it in some locations

7 Tomorrow s Key Technology Enablers % of leading enterprises will have a formalized mobility center of excellence More than 50% of IT organizations will have formal mobile profiles in place to help them manage mobile TCO The number of mobile applications deployed by enterprises to their employees will continue to grow by 30% per year through 2011 From 2009 through 2011, 50% of enterprises will undertake projects to consolidate their mobile software platforms 2012 More than 50% of smart phones shipped will include H/W virtualization support Major mobile OS releases will support hyper visor-based implementations

8 Mobility Continues to Rise in Importance Q: Mobile technologies are more important to my organization today than they were last year. IT Decision Makers Mobile Workers 44% 38% 33% 22% 27% 18% 2% 6% 5% 5% Strongly Disagree Somewhat Disagree Neutral Somewhat Agree Strongly Agree An overwhelming majority (71%) of decision-makers and mobile workers stated that mobility is more important to their enterprise today than it was in 2006.

9 Enterprise Mobility Market Barometer Voice of the Mobile Enterprise Enterprise mobility has emerged as a top strategic initiative among leading global organizations. To benchmark the current state of Enterprise Mobility, Motorola conducted independent research with decision-makers and mobile workers. Provides the industry s deepest view into the mobility mindset via direct feedback from 6,000+ decision-makers and 2,500+ mobile workers. The Enterprise Mobility Barometer provides an understanding of the opportunities and challenges that mobility poses to enterprises.

10 Mobility Strategy Management Q: Does your organization currently have a corporate-wide mobility strategy? Decision-Maker Viewpoint Mobile Worker Viewpoint No 32% No 15% Yes 48% Yes 65% Nearly one-half of surveyed enterprises do not have a corporate-wide mobility strategy.

11 Mobility Benefits and Challenges Q: What are your organization s key benefits and challenges with regard to the deployment of mobile and wireless technologies? PRIORITY RANKING Key Mobility Benefits Yes 48% No 1. Empower employees to 32% be more productive 2. Fast, reliable wireless communications 3. Efficiencies from better supply chain and inventory management 4. Improved customer service 5. Gain competitive advantage from real time information Key Mobility Challenges 1. Cost of hardware 2. Cost of software, integration, service, and support 3. Security concerns 4. Mobile device and infrastructure management 5. Interference/performance problems

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13 Enterprise Mobility Architecture Mobile Computing Advanced Data Capture & 2- Way Radios Enterprise Networks CAPTURE CONNECT COMMUNICATE CONTROL Messaging Management Security Voice Services Repair & Maintenance Professional Services Managed Services

14 Our Customers: Retail Industry Challenges Inconsistent customer service Data inadequacies for decision-making Out-of-stocks & pricing inconsistencies Enterprise Mobility Solutions Customer Experience Inventory Management Mobile Store Associates Point of Sale Solutions

15 Our Customers: Integrated Supply Chain Industry Challenges Inability to track and trace Low asset utilization Inconsistent customer service Enterprise Mobility Solutions Airline Ocean Rail Trucking Field Mobility Fleet Management DSD Route Accounting Warehouse Management

16 Our Customers: Manufacturing Industry Challenges Inaccurate supply chain Excess inventory & shipping delays Long equipment downtime Enterprise Mobility Solutions Enterprise Asset Management Materials and Warehouse Management Industrial CRM Mobile Manager Quality Management Shop Floor

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2008 Enterprise Mobility Market Barometer. Healthcare Review Motorola Enterprise Mobility business (EMb) Market Intelligence February 2008 1

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