HAVAS cahiers.qxd 17/05/06 7:49 Page 1 PEOPLE INSIDE 1 2 3
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1 PEOPLE INSIDE 1 2 3
2 FRANCE Paris AGENCE : Groupe devarrieuxvillaret ÉQUIPE : 102 personnes CLIENTS : L Oréal/Lascad SNCF La Française des Jeux GMF Alcatel Alstom Dassault Systèmes APEC Eram Carrefour Volvo Danone France Télécom
3 HAVAS cahiers.qxd 17/05/06 7:50 Page 3 DEUTSCHLAND AGENCIES: Euro RSCG Düsseldorf Euro RSCG 4D (Düsseldorf) Euro RSCG ABC (Düsseldorf, Hamburg, Frankfurt) Lübke Prey (Munich) Euro RSCG Life (Munich) TEAM: 250 people CLIENTS: Peugeot Reckitt Benckiser UPS Citroën König Pilsener Kraft Foods Jaguar LG Electronics Gothaer Toshiba Nintendo NEFF L Oréal Giesecke & Devrient Altana
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6 BRASIL São Paulo AGENCY: Euro RSCG 4D TEAM: 90 people
7 SCHWEIZ Zürich AGENCY: Euro RSCG Zürich TEAM: Creative department CEO : Frank BODIN CLIENTS: New Business : like Swiss Post Migros Switzerland Cheese Michel Fruit Juices Stop Aids GAM (Global Asset Management) 20 Minuten Kronenbourg Swiss Railways Main achievements : 1. Top agency in terms of growth in the last 3 years thanks to New Business 2. Among the top 5 creative agencies in Switzerland with over 150 national and international awards won during the last 3 years, including Cannes Lions and the CBI Gold Award.
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10 * DESIGN/DM
11 * * PRINT TVC OOH INTERACTIVE AGENCY: Euro RSCG Greater China TEAM: Alvin SU, Creative Director Eddie WONG, Executive Creative Director, Greater China Brian YANG, Creative Director Alex LEE, Associate Creative Director * *Go forward go! 5-stars creative goal! *Creative *Insist on 5-stars creative goal! Raise the creative standard! *Destroy shitty creative! Insist on 5-stars creative goal! THE CHALLENGE To drive creative excellence for Euro RSCG Greater China and turn it into an award-winning ideas company. THE DRIVE Wake-up call. To instill passion. To discipline. To challenge. By creating a highly creative and competitive objective. THE EURO RSCG GREATER CHINA 5-STARS CREATIVE GOAL 5-STARS CREATIVE GOAL = Best world standard of the Big Four: One Show, D&AD, Cannes & Clio. By October of each year, each Greater China office must have produced: 1 TVC, 1 Print, 1 OOH, 1 Design/Direct mail, 1 Interactive. The creative head of each office is responsible for making the 5-stars creative goal happen. THE RESULT Started in mid February 2006, already inspired, disciplined and hungry to do more great work. Overall creative output has improved. It s a long-term commitment. Watch this space.
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15 FRANCE Paris AGENCE : BETC Euro RSCG ÉQUIPE : 373 collaborateurs CLIENTS : 13 ème Rue Air France Canal+ Carrefour Cidil Disneyland Paris Evian INPES Lacoste Louis Vuitton Lu Petit Bateau Peugeot Vichy
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19 MPG AGENCY: THE MPG GROUP CLIENTS: Danone France Télécom Reckitt Benckiser Coca Cola ING Vonage Diageo Carrefour PSA BBVA MPG s specialist global networks : Media Planning Network Media Contacts MPG International Arena B6 MPG Enscene MPG Art and MPG Diversity
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22 FRANCE Paris AGENCE : W ÉQUIPE : 95 collaborateurs CLIENTS : Accor Aéroports de Paris Alcatel Arkema Caisse d Épargne Groupe Crédit Agricole Espace Expansion Gefco Peugeot PPR Préviade Mutouest Sodexho Suez L équipe dédiée au déploiement de la marque Aéroports de Paris de gauche à droite : Martin PIOT Grégoire GILLES Jacky SIGOT Bertrand HARDY Xiaowen LI sans oublier : Antoine CHARPENTIER Catherine DE LEONARDI Cécile DELABORDE Christine FRENKIEL Christiane MONTAGNON Delphine GIRAUD Denis GANCEL Dominique WOOD Emmanuel GLET Emilie DEBLED Gilles DELERIS Jean Hamid EDEB Martine DAMERON Martine SCHINDLER Nicolas DUSSART Paul GROVES Philippe CHABERTY Stéphane LAVIGNE Sylvie FRETET
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26 USA Chicago AGENCY: Euro RSCG Chicago TEAM: Citibank Team From left to right : Nick GRYGIEL, Art Director Yuri KIM, Account Executive Malgorzata ZAWISLAK, Senior Art Director Susmita BISWAS, Associate Account Executive Bernardo GOMEZ, Creative Director
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30 USA Boston AGENCY: Arnold Boston TEAM: 871 CLIENTS: Jack Daniel s Hershey s Ocean Spray ESPIN Timberland Lee Jeans Amtrak Royal Caribbean Celebrity Fidelity Citizens McDonald s Truth Titleist Pfizer GlaxoSmithKline P&G and a thousand of the most passionate people in the business
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