SOCIAL MEDIA ESSENTIALS: TRENDS AND PLATFORM HIGHLIGHTS
|
|
|
- Chloe Bruce
- 10 years ago
- Views:
Transcription
1 SOCIAL MEDIA ESSENTIALS: TRENDS AND PLATFORM HIGHLIGHTS Hannah Kang Senior Account Jordan Curtis Account
2 ESSENTIALS FOR 2015 MOBILE FIRST PAY TO PLAY MANY LIGHTWEIGHT INTERACTIONS OVER TIME BRANDPLAY PLATFORM HIGHLIGHTS 2
3 MOBILE FIRST! 3
4 MOBILE FIRST! 80 % 75 % 1.85hrs accessing mobile of online adults own a smartphone internet via their phones Average time spent on mobile devices a day 4
5 MOBILE: FACEBOOK VIDEOS VIDEOS 65% Facebook video views on mobile devices 3 billion video views per day Last 12 months, video posts increased by 75% globally and 94% in the U.S. More than 50% of U.S. users who visit daily watch at least one video More videos = More Impressions = More Engagement/Growth 5
6 SOCIAL SHARING MOBILE IN THE MIDDLE Mobile technology and behavior is at the center of the current digital ecosystem, including web, social and search activities Social Networks Websites SEARCH ENGINES Paid Media 6
7 PAY TO PLAY 7
8 FACEBOOK: ORGANIC SOCIAL OVERVIEW No Free Lunch Jan 2015: New newsfeed algorithm 1.6 out of 20 posts The average organic reach for brand pages with 100K fans is less than 8% Falling Formats Photo posts are the poorest performing format for organic reach. Top Performing Posts Native video: 8.71% Text-only: 5.77% Link posts: 5.29%
9 TWITTER: ORGANIC SOCIAL OVERVIEW Inconsistent Reach Organic reach for brand tweets is below 10%. Chronological order Google Partnership Relevant Search Queries Key search terms Emerging Formats While some basic cards have become widely used, many formats remain nascent and underperforming.
10 WHY PAID Boost Top- Performing Posts Target to reach broader sets of fans and friends of fans with a focus on target geos Expand the Community More Fans & Followers = more organic and boosted reach Lookalike targeting: newsletter sign-ups, site visits Content Amplification Facebook Ads Promoted Tweets INTEREST GEOGRAPHY ACTIVITY
11 FACEBOOK CONTENT STRATEGY How to get more life out of your content Publisher/news content Trending topics and real-time news Native video uploads Non-promotional content 11
12 FACEBOOK: CINEMAGRAPHS Half-Videos 12
13 FACEBOOK: CINEMAGRAPHS 13
14 MANY LIGHTWEIGHT INTERACTIONS OVER TIME 14
15 YOU HAVE 50 CHANCES TO MAKE AN IMPRESSION You don t have to try to win the game in one swing Total Content Per Channel Attention Rate Consumption Per Person CAPTURE INTEREST 500 posts per year 1,500 tweets per year 10% 3% 50 posts per person 50 tweets per person DEEPEN ENGAGEMENT 15
16 DON T PROPOSE ON THE FIRST DATE WAIT FOR YOUR 51 ST DATE 16
17 AS ENGAGEMENT INCREASES, REVENUE LIFTS Size of Group Depth of Emotional Engagement ADVOCACY AWARENESS MASS MEDIA ENGAGEMENT SOCIAL MEDIA CONSIDERATION SEO, CRM, WOM PURCHASE 17
18 BRANDPLAY 18
19 BRANDPLAY Letting your personality shine Why is it that fire sauce isn t made with any real fire? Seems like Is your deodorant made with really Depends. Do you consider volcanos, tanks and freedom to be spices? 19
20 BRANDPLAY Letting your personality shine through Ever bring your own Oreo cookies to the movie theatre? NOT COOL, COOKIE. 20
21 NOT JUST FOR CONSUMER BRANDS B2B ecards Valentine embedded in code 21
22 PLATFORM HIGHLIGHTS 22
23 SNAPCHAT DISCOVER NOT JUST REAL-TIME CONTENT Curated Content Madonna launches music video Original Web Series: Literally Can t Even Live sports broadcasting: NCAA Final Four 3 million Discover views per day 23
24 MICROSERIES: GAP 12-part series of 15-second videos Weekly installments Spring clothing line 24
25 Copyright 2015 Daniel J. Edelman, Inc. All rights reserved. All information contained herein is confidential and proprietary to Daniel J. Edelman, Inc. ( Edelman ).
Best Practices Next Practices Online Marketing. Bart Caylor, Caylor Solutions
+ Best Practices Next Practices Online Marketing Bart Caylor, Caylor Solutions +You Need More Than Just a Website Caylor-Solutions.com 317-985-7375 2 + 1994 Caylor-Solutions.com 317-985-7375 3 4 + Your
Easy Strategies for using Content (Ctrl) in your Email Marketing Today www.contentctrl.com
Field Guide to the Social Email (R )Evolution Easy Strategies for using Content (Ctrl) in your Email ing Today www.contentctrl.com Welcome To The Party You ve added a social sharing button to your email
Digital Marketing. Engaging your Audience Online. Presented by News Xtend. November 2015
Digital Marketing Engaging your Audience Online Presented by News Xtend November 2015 50 YEARS AGO TODAY Today REACH YOUR AUDIENCE Traditional Media: Match the target group to the media channel. Digital
SEO, Search Engine and Online Reputation Management
SEO, Search Engine and Online Reputation Management Presented By: Kathleen Dorsey, Founder & CEO, Global Results & Inner Circle Member 1-800-408-0093 x 210 [email protected] Today s Topics Overview
Grow Your Business With Digital Marketing
Grow Your Business With Digital Marketing The Team Jeff Gordon Creative Director + Agency Principal Kim Gordon Account Director + Digital Strategist Jim Braunschweig Business Development + Social Strategist
Demystifying Digital Digital Marketing 101. Mal Chia Digital Account Director
Demystifying Digital Digital Marketing 101 Mal Chia Digital Account Director @malchia @communikateetal Slides will be emailed after the session 2 Current state (and where have we come from) 15.7 million
What is Social Media Optimization? Why Employ Social Media Optimization?
What is Social Media Optimization? Social media optimization or social media marketing is the process of generating publicity through various social media networks and platforms such as Facebook, Twitter,
Social media and student recruitment in the Middle East
Social media and student recruitment in the Middle East Ahmed Elsayed Regional Marketing Manager, IDP Middle East Middle East & North Africa 18 Countries In 2 continents 355 million people 30% aged 15-25
Why email marketing. 7 reasons why email marketing will help your business grow
Why email marketing 7 reasons why email marketing will help your business grow WHY EMAIL MARKETING: 7 REASONS WHY USING EMAIL MARKETING CAN HELP YOUR BUSINESS GROW 1 Table of contents Introduction 3 has
Social Media Marketing
Social Media Marketing SEO and Social Media Social media sites show up in search results (Google Universal Search) Social Media activity is a signal to search engines Social media and content marketing
Elevate Customer Experience and Engagement in the New Digital World
Elevate Customer Experience and Engagement in the New Digital World John Chan CRM Solutions Lead, Microsoft Business Solutions Microsoft Asia Customer buying behavior has fundamentally changed therefore,
Salesforce Advertising Index
Salesforce Advertising Index Annual Report 2015 Table of Contents Introduction Executive Summary Facebook Trends Instagram Trends Twitter Trends LinkedIn Trends Credits & Appendix 1 2 3 10 11 12 13 Introduction
You are the average of the five people you spend the most time with.' Jim Rohn on the power of influencers. CoreyQuinn.com 2
You are the average of the five people you spend the most time with.' Jim Rohn on the power of influencers CoreyQuinn.com 2 In This Guide, You ll Learn: ü What An Influencer Is ü What Influencer Marketing
SOCIAL MEDIA DID YOU KNOW: WHAT IS SOCIAL MEDIA? IGNORE IT AT YOUR PERIL! WWW.SPORTENGLANDCLUBLEADERS.COM ANYWHERE GETTING GREYER
The world s top brands are using social media as a meaningful way of deepening relationships with their customers. Is it now time for Sport Clubs to join in? WHAT IS SOCIAL? According to the Chartered
What Social Media Platform is Right For You?
What Social Media Platform is Right For You? Social Media Overview March 25, 2015 Michele Walfred [email protected] @mwalfred (Twitter) Review Your objectives Why Social Matters Review the major social
The Evolution of Social Media Marketing: 9 trends to know now.
The Evolution of Social Media Marketing: 9 trends to know now. It s hard to think of a time when social media didn t exist when people of all ages weren t snapping photos of their food, sharing selfies
7 Things Your Competitors Can Teach You about Marketing Your Cloud Backup Services
7 Things Your Competitors Can Teach You about Marketing Your Cloud Backup Services Have you looked at how your competitors are going to market? Outlined below are 7 things that your competitors are doing
Introduction. The online world has various customer touch points integrate offline campaigns with online advertising to reinforce brand message.
Introduction The online world has various customer touch points integrate offline campaigns with online advertising to reinforce brand message. Overarching Strategy Generating interest with relevant content
The Power of Social Media
The Power of Social Media Over 100 Million of pieces of content are shared on the web every day! Including: video, pod casts,web links, comments, news stories, opinions, blog posts, notes, photos, reviews,
Q1 2016 SOCIAL TRENDS REPORT
SOCIAL TRENDS REPORT WWW.KINETICSOCIAL.COM Q1 TOPLINE SUMMARY Generally speaking, the advertising industry takes a breath in Q1. The pace slows a bit from the previous holiday-driven quarter, and we get
PERFORMANCE DIGITAL PLATFORMS
1 PERFORMANCE DIGITAL PLATFORMS www.tneniaga.com DISCOVERY & CONSULTANCY 2 Viable opportunities Cool facts 18m 88% Facebook users in Malaysia People use the internet as part of their daily routine 79%
Retargeting: Why Your Mobile Marketing Strategy is Incomplete Without It. Data fueled mobile marketing powered by miq. www.fiksu.
Retargeting: Why Your Mobile Marketing Strategy is Incomplete Without It Data fueled mobile marketing powered by miq www.fiksu.com Maximize Your Budget and Amplify Your Results As dramatic as the evolution
Salony Creations. Namita Ramani Founder & CEO Lead Generation Expert Certified Google Trainer
Salony Creations Full service Digital Marketing agency Namita Ramani Founder & CEO Lead Generation Expert Certified Google Trainer Over the past nine years, Salony Creations has helped over 300 companies
**NEW CLIENTS MAY NEED AN INITIAL SET- UP and ANALYSIS
Pricing Structure Social Media Management Packages * Starter Package: Social Media for 2 Channels Starting at: $650 /mo (That s $650 dollars worth of Organic Advertising!) * Business Owner Package: Social
The Definitive Guide to. Video SEO. i5 web works Email: [email protected] Phone: 855-367-4599 Web: www.i5ww.com
The Definitive Guide to Video SEO i5 web works Email: [email protected] Phone: 855-367-4599 Web: www.i5ww.com Incorporating Video SEO into your strategies Video represents a unique place in the SEO world.
SocialCode is a marketing partner for Facebook, Twitter, LinkedIn, Pinterest, Instagram and Pinterest.
1 Thank you all so much for having me, today Paid Social media is a topic that I m passionate about, and that I m immersed in every day in my role at SocialCode. SocialCode is a marketing partner for Facebook,
Here s your full marketing OS. Reimagined.
Here s your full marketing OS. Reimagined. We believe advertising should be personal across every connected device and that marketers should focus on attracting customers instead of managing the complexity
Direct Response Marketing on Facebook
Direct Response Marketing on Facebook Driving action online, in-store and in mobile app Summer 2014 1 Table of contents Facebook s direct response marketing solution 4 Best practices 14 Campaign prep 16
Meltwater Buzz Social Suite. Anna Pieh-Jankowska
Meltwater Buzz Social Suite Anna Pieh-Jankowska June 2012 Meltwater Buzz Social Suite Turning Conversations into Customers 1 Listen +Engage Connect Meltwater Buzz Social Suite A powerful suite of tools
Social Media Content - Advantages and Disadvantages
The Business of Social Media Content Copyright 2014 Michael Simonetti BSc BE MTE, &Mine Pty Ltd. Not to be reproduced, re-presented or used in any way without written consent from the author. Game On Startups,
Broadcast Yourself. User Guide
Broadcast Yourself User Guide 2015 American Institute of CPAs. All rights reserved. DISCLAIMER: The contents of this publication do not necessarily reflect the position or opinion of the American Institute
Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business. February 19 th, 2015
Get the Most Out of Social Media to Stay Ahead of Your Competition and Win More Business February 19 th, 2015 About the Speaker Steve Weaver CEO, GrowthWeaver Steve Weaver is a successful entrepreneur,
Adwords & Online Marketing
Adwords & Online Marketing #LexisSeminar Join in the discussion LexisClick s vision The digital marketing experts for ambitious SMEs on their journey to becoming market leaders Introduction to LexisClick
Content, Connectivity & Convergence. A Shared Strategy For Your Nonprofit Organization
Content, Connectivity & Convergence A Shared Strategy For Your Nonprofit Organization No matter the size or budget of your organization, content is powerful enough to level the playing field. Ubiquitous
Social Media Marketing for Local Businesses
Social Media Marketing for Local Businesses The average number of hours a U.S. consumer spends on social media per week. - PQ Media, 2013 Social is the Norm A lot has changed in the 10 years since Facebook
How to Measure Social Media s ROI and Impact. oxfordcommunications.com @Oxfordcomm
How to Measure Social Media s ROI and Impact oxfordcommunications.com @Oxfordcomm 2 2 hello! 3 3 A little about us... 4 1986 26 40+ 5 4 guerrilla brand adoption across the system broadcast market research
Online Media Kit 2014-FCC_OnlineMediaKit 12/4/2014 8:56 AM Page 1 nline Odvertising A
Online Advertising The Network Forum Communications Company online advertising network includes 46 websites across Minnesota, Wisconsin, North Dakota, and South Dakota. Our entire network reaches 2+ Million
SOCIAL MEDIA ADVERTISING STRATEGIES THAT WORK
SOCIAL MEDIA ADVERTISING STRATEGIES THAT WORK ABSTRACT» Social media advertising is a new and fast growing part of digital advertising. In this White Paper I'll present social media advertising trends,
Measure Social Media like a Pro: Social Media Analytics Uncovered SOCIAL MEDIA LIKE SHARE. Powered by
1 Measure Social Media like a Pro: Social Media Analytics Uncovered # SOCIAL MEDIA LIKE # SHARE Powered by 2 Social media analytics were a big deal in 2013, but this year they are set to be even more crucial.
Facebook Advertising Playbook
Facebook Advertising Playbook TABLE OF CONTENTS I. INTRODUCTION 6 II. ABOUT THIS REPORT 6 III. ABOUT IMPARTURE 7 1. INTRODUCTION TO FACEBOOK ADVERTISING 8 1.1 UNDERSTANDING TERMINOLOGY 8 2. THE CASE FOR
Sponsorship & Social/ Digital Media Brent Barootes May 28, 2013. WHITE PAPER Presented by Partnership Group Sponsorship Specialists
Sponsorship & Social/ Digital Media Brent Barootes May 28, 2013 WHITE PAPER Presented by Partnership Group Sponsorship Specialists SPONSORSHIP AND SOCIAL / DIGITAL MEDIA HOW THESE NEW MEDIUMS CAN MAXIMIZE
Whitepaper Video Marketing for Restaurants
Video Marketing for Restaurants Restaurants are Using Online Video to Reach More Consumers and Boost Brand Impact Online video is becoming ever more present in consumer life therefore businesses have started
GETTING FOUND. small business guide to online marketing
GETTING FOUND small business guide to online marketing You wake up at 6:30. Scratch that, 5:30. You grab a quick bite and are emailing by 6:00. You spend your day managing employees, helping customers,
FACEBOOK BY THE NUMBERS 2015 RESEARCH REPORT. Key findings on the trends and benefits of retargeting on the world s largest social network
9 46456 9378 2478 2478 Retargeting on Facebook by the Numbers 2015 456 2 2478 46 27841 92 29 FACEBOOK BY THE 46 9378 34 8 RESEARCH REPORT NUMBERS 2015 Key findings on the trends and benefits of retargeting
Tracking Success: Omni-Channel! Jimmy Bogroff! Director Digital Strategy - Oregonian Media Group!
1 Tracking Success: Omni-Channel! Jimmy Bogroff! Director Digital Strategy - Oregonian Media Group! 2 Consumer Behavior is Moving Fast! More moments are mobile The ubiquity of smartphones means that ZMOT
Inbound Digital Marketing Proposal Webfactories
Inbound Digital Marketing Proposal Webfactories Prepared For Sample Company SAMPLE COMPANY Created By Richie Parsotan Webfactories [email protected] http://www.webfactories.biz Proposal Letter Sample
1 www.socialscoup.com
www.socialscoup.com 1 Index Revision History Revision Date Description 01 Jan 2015 Socialscoup User Guide 1.0.1 Contents 1. Login 6 1.1 Using Facebook 6 1.2 Using Google+ 7 1.3 Using Registered mail id
At The Speed Of Life. Fortune 500 CMOs Share Their Priorities and Challenges For 2014. New study in partnership with The CMO Club
At The Speed Of Life Fortune 500 CMOs Share Their Priorities and Challenges For 2014 New study in partnership with The CMO Club The times, they are a changin. Every day, consumers share millions of pieces
Why digital marketing?
Why digital marketing? Online marketing isn t a fad, and it s not new. If your business doesn t have an online presence, you are already behind your competitors and missing out on literally millions of
4Local, Social and Mobile Marketing Solutions
The Holidays Can Make Or Break Your Year 19.4% of Retail Sales Are During the Holidays In Some Verticals It s 40%!! Annual Revenue Revenue Per Day Holidays (30 days) The other 330 days Holidays (30 days)
#umea2014 Digital Strategy
#umea2014 Digital Strategy Digital Personality Tone of Umeå 2014 Personality The communication should feel alive, inspiring, playful and current. Social media is one of the forces helping the culture to
The Best and Most Innovative Ways to Onboard Students Using Social Media. Holly Rich Higher Education Client Partner @ Net Natives
The Best and Most Innovative Ways to Onboard Students Using Social Media Holly Rich Higher Education Client Partner @ Net Natives Contents Why is it important? The Loyalty Loop Content Types Social Media
Getting Found. Small Business Guide to Online Marketing Page 1 of 11
Getting Found Small Business Guide to Online Marketing Small Business Guide to Online Marketing Page 1 of 11 You wake up at 6:30. Scratch that, 5:30. You grab a quick bite and are emailing by 6:00. You
Digital marketing strategy
Digital marketing strategy You don t need a digital strategy, you need a business strategy for the digital age Judy Goldberg, Sony Pictures #HRVision14 Branding goes Digital Understand your brand before
SOCIAL MEDIA: The Tailwind for SEO & Lead Generation
SOCIAL MEDIA: The Tailwind for SEO & Lead Generation 2 INTRODUCTION How can you translate followers into dollars and social media engagement into sales and deals? Search Engine Optimization (SEO) strategy
Marketshare. of Major Social Media Platforms. March 2013. Data & graph provided by Dreamgrow Digital
Marketshare of Major Social Media Platforms March 2013 Data & graph provided by Dreamgrow Digital F a c e b o o k Social Largest social platform with over 1 billion users worldwide February 2004 rating:
NuWave Commerce SEO & Social Media Packages
NuWave Commerce SEO & Social Media Packages nuwave commerce is uniquely positioned NuWave Commerce is uniquely positioned to offer SEO and Social Media Management services unlike most others. Companies
International Social Media: Best Practices
International Social Media: Best Practices Chris Adams Director of Research and Online Marketing Miles SOCIAL MEDIA & UGC BEST PRACTICES social 5 With you today Chris Adams Director of Research & Online
GUIDE Social Media Strategy Guide. How to build your strategy from start to finish
GUIDE Social Media Strategy Guide How to build your strategy from start to finish Social Media Strategy Guide How to build your strategy from start to finish Whether you re a social media coordinator for
Youtube Search Engine Optimization (SEO) - How to Rank a Youtube Video:
Youtube Search Engine Optimization (SEO) - How to Rank a Youtube Video: Google s algorithm of 225+ factors takes into consideration many things, such as backlinks and social network signals, but when it
Social Data Powering Mobile & Display. An exploration of the growing reach and capabilities of social platforms
Social Data Powering Mobile & Display An exploration of the growing reach and capabilities of social platforms November 2015 WHAT SOCIAL PLATFORMS KNOW THREE TYPES OF KNOWING FROM NETWORK TO ECOSYSTEM
Social Recruiting How to Effectively Use Social Networks to Recruit Talent
Social Recruiting How to Effectively Use Social Networks to Recruit Talent Introduction As a recruiter, you want to find the most qualified, talented, and largest pool of applicants. LinkedIn, Facebook,
How To Be Successful With Social Media And Email Marketing
Brought to you by: ExtremeDigitalMarketing.com B2B Social Media + Email Marketing: Rock Solid Strategies For Doing It Right! Businesses Connecting With Businesses Through The Power Of Social Media! By
Level 3 Diploma in Social Media for Business - 7513
Objectives By the end of this - City and Guilds flagship professional social media qualification - you will have a professional level, practical and theoretical knowledge of the use of social media for
Forget the hype Ways to actually use Social Media to benefit your business
Forget the hype Ways to actually use Social Media to benefit your business What is Social Media? Engaging with other businesses/individuals online + Effective Communication + Real-time Customer Support
Top Trends In Digital Marketing And What to Do About Them
Top Trends In Digital Marketing And What to Do About Them Top Trends in Digital Marketing and What to Do About Them Agenda for Date Time Time Time Time Time Time Item One Item Two Item Three Item Four
5 Killer Strategies for Engaging. 11-11:45 a.m. Online Marketing
5 Killer Strategies for Engaging New Prospects for 2012 Tuesday, April 17, 2012 11-11:45 a.m. Online Marketing PLEASE SILENCE YOUR CELL PHONES THANK YOU! Online Marketing Moderator: Jeff James Speakers:
DEVELOPING A SOCIAL MEDIA STRATEGY
DEVELOPING A SOCIAL MEDIA STRATEGY Creating a social media strategy for your business 2 April 2012 Version 1.0 Contents Contents 2 Introduction 3 Skill Level 3 Video Tutorials 3 Getting Started with Social
5 Smart Phones Will Be Targeted Promotion Of Mobile Apps
Changes In Google And Bing Local Results Penguin Update Continues To Affect Local Rankings TOP 7 UPDATES IN LOCAL SEARCH FOR JANUARY 2015 1 How To Add A sticky Post on Google+ page Facebook Allows Calls-To-Action
DIGITAL COMMUNICATIONS: SOCIAL MEDIA FOR B2B BUSINESS
DIGITAL COMMUNICATIONS: SOCIAL MEDIA FOR B2B BUSINESS A WHITE PAPER BY THE HENLEY GROUP WHAT DOES SOCIAL MEDIA MEAN TO YOU? Perhaps you associate social media with celebrities tweeting what they had for
SOCIAL ADVERTISING BENCHMARK REPORT THE SALESFORCE MARKETING CLOUD. Metrics from 1+ Trillion Facebook* Ad Impressions Made Through Our Platform
THE SALESFORCE MARKETING CLOUD SOCIAL ADVERTISING BENCHMARK REPORT Metrics from 1+ Trillion Facebook* Ad Impressions Made Through Our Platform *All trademarks, service marks, and trade names are the property
ORACLE SOCIAL MARKETING CLOUD SERVICE
ORACLE SOCIAL MARKETING CLOUD SERVICE KEY FEATURES Universal navigation between all social marketing functionality Single-platform management for Facebook, Google+, Twitter and other social communities
Social Media Influencer Survey 2014
Social Media Influencer Survey 2014 25% of all the time we spend online in Australia and New Zealand, we spend on social media. That s 15 in every 60 minutes As individuals, we are using social media more
Social Media Case Study: A Look at API s Vote 4 Energy Campaign
Social Media Case Study: A Look at API s Vote 4 Energy Campaign Objective: The objective of The American Petroleum Institute s Vote 4 Energy Campaign is to bring energy to the forefront of the 2012 Election
Theme Parks: Riding the Social Media Rollercoaster
Theme Parks: Riding the Social Media Rollercoaster Introduction Social media marketing is the fastest growing form of marketing in history Dynamics between brands and consumers have changed Todays consumers
ADAPTING ONLINE. Internet Consulting and Website Design
ADAPTING ONLINE Internet Consulting and Website Design INTERNET MARKETING WEBSITE DESIGN, CONTENT SEO, PAID ADVERTISING, SOCIAL MEDIA, DIRECTORIES, REVIEW SITES & HOW TO MAKE IT ALL WORK FOR YOU Connect
The Rise of Big Data and the Internet. Judy Bahary, SVP, comscore Inc.
The Rise of Big Data and the Internet Judy Bahary, SVP, comscore Inc. Some Big Data Nuggets 92% of the world s data was created in just the past two years Today s smartphone would have been most powerful
CMO s Guide To Influencer Marketing www.sciencegrowthlabs.com
1 CMO s Guide To Influencer Marketing www.sciencegrowthlabs.com You are the average of the five people you spend the most time with.' Jim Rohn on the power of influencers 2 CMO s Guide To Influencer Marketing
Direct Response Marketing on Facebook
Direct Response Marketing on Facebook Driving action online, in-store and in mobile app Summer 2015 1 Table of contents Facebook s direct response marketing solution 4 Best practices 14 Campaign prep 16
Put Your Restaurant in Your Customer s Pocket!
A New Direct, Immediate Relationship with Your Customers Put Your Restaurant in Your Customer s Pocket! Your Smartphone is The Most Disruptive Technology Since the Printing Press! Common Methods of Advertising
10 Steps To Getting Started With. Marketing Automation
So the buzz about marketing automation and what the future holds for marketing in general finally got to you. Now you are ready to start using marketing automation and are not really sure where to start.
The Hidden Power of Apps: Unlocking the Future of Marketing
The Hidden Power of Apps: Unlocking the Future of Marketing Micah Adler CEO & Founder, Fiksu January 16, 2014 Who is Fiksu? 200 PEOPLE 3 CONTINENTS Cohesive Mobile App Marketing 800 CLIENTS 1800 APPS 2B+