OpenStack as a Backend for Selling Cloud & VPS Services. Mladen Stojanovic Co-founder & Executive VP

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1 OpenStack as a Backend for Selling Cloud & VPS Services Mladen Stojanovic Co-founder & Executive VP

2 A quick introduction to Atomia Before we get started We provide a complete software solution for running a hosting business. Hosting and admin control panels Billing system Hosting automation & provisioning We use OpenStack for cloud services

3 Enough talk about us. Hosting providers need to hop on the OpenStack train today.

4 First things first What exactly is OpenStack? OpenStack is an open source software for managing public and private clouds. OpenStack is: Compute cloud management software Openstack IS NOT: Marketplace or billing software Object store management software Networking management software

5 OpenStack timeline 2015, Kilo Ironic, Zaqar, Manila, Designate, Barbican 2012, Essex: Horizon - OpenStack Dashboard 2013, Havana: Ceilometer, Load Balancer 2014, Juno: Sahara - Hadoop on OpenStack (and similar) Initial versions 2011, Diablo Multiple NICs, Multiple Volume Types, Snapshots 2012, Folsom: Networking (Quantum, later Neutron) 2014, IceHouse: Trove Database Service

6 Why OpenStack? Technical Reasons 1 Flexibility to match your cloud product offering to any kind of scenaio. Economic Reasons 2 No license cost means you are free to design your margins to suit your business case. Marketing Reasons 3 Position yourself as an innovative company among influencers and early adopters. Strategic Reasons 4 1. No technology lock-in. 2. The community of OpenStack keep up with the market.

7 Let s go through some common myths about OpenStack...

8 Common myths 1 OpenStack is expensive to set up and maintain 2 OpenStack requires extensive in-house knowledge 3 OpenStack is not production ready 4 OpenStack is only suitable for enterprise private clouds

9 OpenStack survey Are you planning to build a public cloud on OpenStack? 60% Undecided/thinking about it 14% Already in progress 14% Firm plans (start within 3-6 months) 12% Firm plans, awaiting budget Source: Atomia + Canonical Webinar, February

10 OpenStack survey Are you planning to build a public cloud on OpenStack? For implementation, what do you anticipate your main challenges to be? 60% 62% Undecided/thinking about it Lack of OpenStack experience 14% Already in progress 24% Support and ongoing operation 14% Firm plans (start within 3-6 months) 10% High/unpredictable cost 12% Firm plans, awaiting budget 4% Slipping timeframes Source: Atomia + Canonical Webinar, February

11 OpenStack survey Are you planning to build a public cloud on OpenStack? For implementation, what do you anticipate your main challenges to be? Do you plan to outsource parts of the project? 60% 62% 50% Undecided/thinking about it Lack of OpenStack experience No 14% 24% 30% Already in progress Support and ongoing operation Outsource building 14% 10% 10% Firm plans (start within 3-6 months) High/unpredictable cost Outsource operation 12% Firm plans, awaiting budget 4% Slipping timeframes 10% Outsource building and operation Source: Atomia + Canonical Webinar, February

12 Ok, so who did you say can help us? Big Guys Or just google: OpenStack Marketplace

13 All right, it s easy to get OpenStack. But what can we do with it??

14 Cloud/IaaS With or without Horizon Horizon is OpenStack s Dashboard ( With or without minimum commitment Sell Instance hours Bandwidth Additional volumes Load balancing

15 ...But also VPS Shared Bare Metal Technically the same thing as Cloud Bill differently: VPS prepaid Upsell potential Internal server management Autoscale hosting clusters Upgrade from Shared to VPS or to Cloud Websites Databases Ironic Kilo version (April 2015) Volume service

16 What lies ahead for OpenStack? Google searches for OpenStack Source:

17 Let s sum things up!!

18 Conclusion 15 years ago: Apache and MySQL Today: OpenStack Already used by hosting companies Easy to get and maintain A new opportunity Atomia can help, WHD.usa booth 34 Come say hello!

19 Thank you and keep in touch! WHD.usa booth 34 twitter.com/atomia

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