SellerDeck Workshop

Transcription

1 SellerDeck 2016 Workshop

2 SellerDeck 2016: Features & Enhancements ebay Order Import Google Analytics and Adwords PayPal Enhancements Stock Management Enhancements SEO and Design Enhancements Technical Enhancements

3 SellerDeck 2016: ebay Order Import Link SellerDeck securely to your ebay account Download ebay orders and process within SellerDeck Send order status updates to ebay

4 SellerDeck 2016: Google Analytics and Adwords Google Universal Analytics and legacy Analytics supported. Support for Adwords conversion tracking. Support for Google remarketing code.

5 SellerDeck 2016: PayPal Enhancements Capture, refund and void PayPal payments within SellerDeck.

6 SellerDeck 2016: PayPal Enhancements Delivery address now appears on the PayPal payment page. Add your company logo to the online PayPal screens.

7 SellerDeck 2016: Stock Management Enhancements Stock control on Permutations without needing hidden products

8 SellerDeck 2016: Stock Management Enhancements Dynamic Choices and Filtering to respect out of stock permutations in real time Stock of pack products based on the stock of their components

9 SellerDeck 2016: Stock Management Enhancements Log of products going out of stock

10 SellerDeck 2016: SEO and Design Feefo feedback with rich snippets

11 SellerDeck 2016: SEO and Design XML Site Map Generation

12 SellerDeck 2016: Technical Enhancements Upload performance and stability improvements: Faster upload and rendering / snapshot generation Bypass Upload Merge Filter Page Creation Rate can be adjusted Background order download error log, fewer on-screen messages Fixes for 50 field reported bugs and usability issues

13 SellerDeck 2016: Technical Enhancements New extensions architecture Use of desktop API record locking and stock updates (operations to the database) Add items to Settings, Operations and Help menus Currently supports PHP

14 SellerDeck 2016 Questions?

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16 Before we start Our mission is to help you build, operate, and maintain a unique and distinct online business that generates more sales and profit.

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18 Why have we launched SellerDeck Cloud? Choice Relationship Risk Avoidance

19 What platform is SellerDeck Cloud based on? An existing long standing and market leading platform. Magento Over 240,000 sites Feature Rich $25 billion+ in transaction volume each year Over 300 technology and solution partners Hundreds of extensions

20 Features and Benefits of SellerDeck Cloud - Anytime, anywhere - Offer a wide range of features Flexibility and functionality - Access to a large community of users and developers Improved user experience - Use additional features through extensions - Strong development plans Future proof

21 Demo - Setup - Managing Settings - Attributes - Categories - Products - Order Processing - Customer Accounts

22 The Challenges Moving platform carries risk and does not always result in an improvement. - Content migration - Reliable extensions - New technology - Search engine retention - Browser experience - Ongoing support & services

23 SellerDeck Cloud Platform Based on Magento, managed by SellerDeck - Install and Setup - Hosting - Training - Support

24 SellerDeck Cloud Services Web Design & Implementation SellerDeck Ignite SellerDeck Evolve SellerDeck Support & Services

25 SellerDeck Cloud Services Web Design & Implementation - Analysis - Consultation - Design - Implementation - Services and Support

26 Summary Why should you choose SellerDeck Cloud: Feature rich and flexible, online platform Managed by a company you trust Greater chance of success and growth What next?

27 Q & A Any further questions please feel free to contact sales on: Josh.barling@sellerdeck.com

28 Click & Collect Delivery options in the online Checkout Neil Cotty Managing Director Global Freight Solutions Ltd

29 Who is GFS? GFS is a Parcel and Carrier Management company Proactively manage parcels from collection to delivery Customers buy carriage from GFS and get our software for free Partnering with over a dozen carriers in the UK and abroad Technology division that purely sells software without carriage Van and Trailer collection operation across the UK Physical consolidation points across the country Dedicated 3 rd party fulfilment options Head office is in Horsham, West Sussex Depots in Bristol, Newbury, Chichester, Coventry & Warrington 135 Employees and revenues in excess of 40m pa Over 300 customers including New Look, Game, M&P, Wilko, LFC & Raleigh Cycles

30 What is Click & Collect? Click and Collect in 2015 is many things! With Click & Collect you can Return a Parcel Send a Parcel Networks consist of Corner shops Dedicated Parcel shops Secure Lockers Retailer own premises Business Parks Post Offices

31 Who are the major players? Collect + 5,800+ UK points newsagents, convenience stores, supermarkets & petrol stations Hermes Parcel Shops 3,000+ locations in the UK and 14,000 throughout Europe DPD Pickup 2,000+ locations including Halfords and other retailers on business parks Doddle Network Rail JV, 40+ locations close to Railway stations Inpost Smart Locker technology UPS Access Point 1,500+ locations in the UK & 6,500+ in Europe convenience stores & petrol stations Royal Mail Local Collect 10,500 UK Post office locations

32 Why should I use Click & Collect? Over 40,000 locations available in the UK & Europe Consumers can collect when & where it s convenient It s usually cheaper and it s secure Reduces cart abandonment not at home, can t deliver to work Increases conversions Drives margin Expect take up of 5-10%

33 What we all want to do is sell more! Embrace omni-channel otherwise it s hard to compete Sell on every channel you can and focus on your own website Your website must be BETTER than the big players to drive direct sales To compete successfully you need to offer Delivery options That includes Click & Collect services It s about being able to satisfy almost every requirement Get it there first time, every time and customers will shop again Engaging the customer in the delivery drives first time delivery success

34 It s not just about Click & Collect it s more than that.. To offer the holy grail of delivery choice, it s normally not easy But ask yourself why do the marketplaces dominate the space? You can buy quickly, and you re given options that fit your requirements Even Tier 1 retailers struggle to offer choice Carriers have sophisticated product offerings Most online retailers offer their customers a tiny subset of their services Standard Delivery (Deferred, 2-3 days generally) Express Delivery (Next day) What other delivery options are there?

35 Are you missing out? Day Definite Delivery Let the customer choose Next Day & Timed services exactly how they want it Premium Timed Services Pre 10, Pre 12, Morning, Evening, Saturday & Sunday Sameday Time slots Shutl, City Sprint On the dot International why sell only to the UK? To home Parcel shops and lockers Think about the culture!

36 The ideal online Checkout We know what the customer wants, right -? Choice but made quick & easy! Premium services support that urgent requirement Sometimes people need their order in a hurry If you don t offer premium services, they will shop elsewhere If you provide the options they need, they will come back and buy again and again! Day definite allow customers to choose the date of their delivery Let people choose the day they want to get their order, tomorrow is not always right! Click & Collect options fit in with the customer s lifestyle Try to be supplier agnostic, consumers just want what s most convenient for them That means you need lots of options and locations, especially if you want to sell overseas International Services - offering a basic service might not be enough Ensure you best fit your options to local requirements and buying culture

37 GFS Checkout puts you in control GFS Checkout plugs into SellerDeck Cloud It enables you to offer all of these services, quickly & easily Recreo Clothing case study Implemented GFS Checkout October 2014 Immediate 30% increase in orders (month on month) 7-10% Click & Collect Now 30% of all delivery choices are alternate Customers buying from all over the world Customers return direct to website and buy again

38 GFS Checkout Recreo Clothing - Bristol

39 GFS Checkout GFS Management Console

40 Who is on GFS Checkout today? Coming Soon! UPS Access Point Royal Mail Local Collect Spring Global Mail Nightline Parcel Motel

41 In summary Change your delivery options and never change your code! Maximise convenience, increase your sales Convert those customers who need my order now!! Drive customer loyalty and get customers coming back to buy direct Lower your selling expenses & drive more sales through your website Delivery requirements change, seasonally or through sale Offering delivery options gives your consumers - choice & control

42 Available in Thank You!