GANPAT UNIVERSITY' M.B.A. SEMESTER-II EXAMINATION MARCH- JUNE 2014 IIAOlBEN BUSINESS ENVIRONMENT

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1 GANPAT UNIVERSITY' M.B.A. SEMESTER-II EXAMINATION MARCH- JUNE 2014 IIAOlBEN BUSINESS ENVIRONMENT Seat No ;._~ TIME: 3HRS. Marks: 40 Instructions: 1. It is a closed book examination. 2. All the questions are compulsory. 3. Figures on the right side indicates the marks of the questions Q-1 Discuss the impact of political factors on business environment in India. Q-2 Discuss various economic roles played by Government oflndia: (5) (5) Q-3 What is natural environment? How does natural environment affect business? Discuss (5) with suitable examples. Q-4 Discuss various organizations of public enterprises in India with suitable examples. (5) Q-5 What is Technology Transfer? Discuss various mechanism involved in Technology (5) Transfer. Q-6 What is business? Discuss various dynamics of modem business in India. (5) Q-7 Write a short note on following (10) (i) (ii) MRTP Act IDRA Act 'END OF PAPER' Page 1 of1

2 Seat No. -- GANPAT UNIVERSITY MBA SEMESTER-II EXAMINATION MARCH- JUNE 2014 IIA02CMA COST AND MANAGEMENT ACCOUNTING TIME:3 HRS. Instructions: 1. Figures to the right indicate marks of each question. 2. Be precise in your answer and write to the point. 3. Show necessary working as a part of your answer. WT.:40 MARKS Q # 1 A limited company manufactures three different products and the following information has 12 been collected from the books of account.,---- Particulars Product X Product Y Product Z Sales mix 35% 35% 30% Selling price Rs. 30 Rs.40 Rs. 20!-Variable cost Rs. 15 Rs. 20 Rs. 12, Total fixed cost Rs Total sales - Rs The company has a proposal to discontinue the product "Z" and replace it with "A" and the following results are anticipated. Particulars Product X Product Y Product A Sales mix 50% 25%! 25% Selling price Rs. 30 Rs. 40 Rs. 30 Variable cost Rs. 15 Rs. 20 Rs. 15 Total fixed cost Rs Total sales Rs Will you advise the company to change over to product A? Q # 2 A single product company sells its products at Rs. 60 per unit. In 2012, the company 07 operated at margin of safety of 40%. The fixed costs amounted to Rs and the variable cost ratio to sales was 80%. In 2013, it is estimated that the variable costs will go up by 10% and the fixed costs will increase by 5%. Find the selling price required to be fixed in 2013 to earn~ the same PN ratio as in Assuming the same selling price of Rs. 60 per unit in 2013, find the number of units required to be produced and sold to earn the same profit as in Page 1 of 2

3 Q # 3 From the following information, prepare cash budget for the quarter ending 30/6/2013. I Months Sales Rs. PurchaseRs. W~esRs. Misc. Exp. Rs. February March _Q_ ~ril :_ May June Additional Information: 1. Cash on hand on 1/4/2013 Rs Sales - 20% realized in the month of sale. Discount allowed 2%, balance realized after two months. 3. Purchases are paid one month after. 4. Wages - 25% in arrears paid in the following month. 5. Other expenses are paid at a lag of one month. 6. Income tax Rs due on or before 30/6/2013. Q # 4 The details regarding the composition and the weekly wage rates of labour force engaged 07 on a job scheduled to be completed in 30 weeks are as follows. Category o~ Standa_!d A~tual workers No. of Weekly wage No. of Weekly wages Skilled t Semi-skilled i 45 j Un-skilled 60 - I The work is actually completed in 32 weeks. Calculate: 1. Labour cost variance 2. Labour rate variance 3. Labour efficiency variance 4. Labour mix variance Q#S (A) (B) Explain the concept of Relevant Cost with an illustration. State the important factors affecting make of buy decision. 07 Page 2 of 2

4 GANP AT UNIVERSITY M.B.A. SEMESTER-II EXAMINATION MARCH- JUNE 2014 IIA03MMA MARKETING MANAGEMENT Seat No TIME:3HRS. Marks: 40 lnstructions: 1. It is a closed book examination. 2. All the questions are compulsory. 3. Figures on the right side indicates the marks of the questions Q-1 Define marketing. Discuss the scope and appropriateness of marketing function in (5) satisfying human needs and wants. Given suitable examples. Q-2 "Commodities like milk have no competition", commented a CEO. Do you agree? Give (5) your reasoning accordingly. Q-3 What could be the sales promotion objectives and various sales promotion techniques (6) used by a newly opened restaurant during depawali in Gujarat? Q-4 If you are the sales mana.ger of a computer firm, which personality factors will you give (6) more weightage when "selecting salespersons?: Why? Q-5 Consumers buy brands not products. Discuss the importance of branding in the light of (6) the above statement with suitable examples. Q-6 You have been hired by a five star deluxe hotel in Goa. This hotel has been experiencing (6) un-even demand for its facilities. The management has asked you to develop a marketing plan to even out this demand. What marketing plan will you develop? Q-7 Discuss the significance ofthe Gap Analysis Model in the context of service quality. (6) 'END OF PAPER' Page 1 ofl

5 TIME: 3 HRS. INSTRUCTION: This is closed book examination. Right hand side indicates marks. Answer to the point. Give appropriate example when needed. GANPAT UNIVERSITY M.B.A. SEMESTER- II EXAMINATION MARCH-JUNE 2014 IIA04:F'MA FINANCIAL MANAGEMENT Q#l (A) Explain manager's goal versus shareholder's goal and agency cost. (B) Brief the Gordon~s model for dividend. Seat No. MARKS: 40 (8) Q#2 (A) (B) Q#3 (A) 'The credit policy of a company is criticized because the bad-debt losses have increased considerably and the collection period has also increased.' Discuss under what condition this criticism may not be justified. A company has a 15 per cent required rate or return. It is currently selling on terms of net I 0. The credit sales of the company are Rs.l20 crore a year. The company's coilection period currently is 45 days. If company offered terms of 2/10, net 30, 60 per cent of its customers will take the discount and the collection period will be reduced to 30 days. Should the term be changed? The Marson Ltd. has the following capital structure on 30 June, (B._Lin 'OOQ) Ordinary Shf.lfes ( shares), per cent Preference Shares per cent Debentures _ 3000_ --~----~1000~0 (8) (12) The share of the company sells for Rs.30. It is expected that company will pay next year dividend of Rs.l.5 per share, which will grow at 7 per cent forever. Assume a 50 per cent tax rate. What will be weighted cost of capital for existing capital structure of company? (B) A financial executive has calculated the profitability index for a new proposafto be 1.2. The proposal's initial cash outlay is Rs Find out the proposal's annual cash inflow if it has a life of 5 years and the required rate of return is 8 per cent. (C) A firm is expecting a perpetual net operating income or Rs.150 Cr. on asset of Rs.1500 Cr., which are entirely finance by equity. The firm's equity capitalization rate is 10 per cent. If equity is substituting by debt of Rs.300 Page 1 of 2

6 perpetual debentures of 6 per cent, cost of equity increased to per cent. Similarly, if equity is sl!bstituting by debt of Rs.600 pell'etua~ debentures of 7 per cent, cost of equity increased to per cent. What is value of the firm in all three scenarios using traditional approach of valuation? Give your comment. Q#4 Nitin Parekh's Investment Decision Indian Info System Ltd. is a new company. It has come up with the initial public issue. The issue price of ordinary share is Rs.15 and the face value of share is Rs.l 0. Nitin Parekh, a prospective investor, is considering investing Rs in Indian Info System's share. He is not sure about the returns from his investment. Since Indian Info System is a new company, he would like to hold the shares for 10 years before he sells them. As regards the dividend payment by the company, he visualizes four possibilities. First, the company may reinvest all its earnings.. ' I ' and may not pay any dividend. Second, the company may pay a constant dividend of Rs.3. Third, the company may start with a dividend of Rs.l per share, which may grow at constant rate of 10 per cent. Nitin Parekh expects that on listing share prices reflects expected rate of return of 15 per cent. The expected earnings per share in year 1 in the normal situation will be Rs.3. Nitin Parekh can also invest his money in bonds. A government-owned financial institution is offering Rs.l 0000 face value bonds with 10 years maturity at Rs He is also considering bonds issue by Rely Ltd. These are 15 per cent Rs.l 000 bonds with 10 years maturity. The company will redeem bonds at Rs.ll 00 on maturity. You are required to answer the following to help Nitin Parekh: A. What should be share price under all three assumed alternatives? IfNitin Parekh sofd on listing what is his gain? '. (6) B. What is his return from the bonds of the i) financial institution and ii) Rely Ltd.? ( 4) C. What should you suggest to Nitin Parekh? {2) END OF PAPER Page 2 of 2

7 Seat No. GANP AT UNIVERSITY M.B.A. SEMESTER- fl EXAMINATION MARCH-JUNE 2014 IIAOS POM PRODUCTION AND OPERATIONS MANAGEMENT TIME: 3HRS Marks:40 Instructions: 1. This is a closed book examination. 2. All questions are compulsory.... ~ J ' Q # 1 What are the typical characteristics of services and do these make services difficult (8) to manage compared to manufacturing of products? Q # 2 In a textile firm, a worker is capable of tailoring 3 garments per day. Assume that (6) the time taken for each garment is same. Hiring Cost is Rs per month, Lay off cost is Rs per month, and Current employee strength is 40. Aggregate demand for next four months is given in following table: Month Demand No. of Working Days June July f- August September Based on the given information, generate a production plan by following the varying workforce strategy Q # 3 The Table given below shows the processing time (in hours) of seven jobs to be (6) processed on three machines Ml, M2 and M3 in order Ml, M2, M3. Sequence the jobs using Johnson's method and find the overall processing time. Find also the waiting times of the jobs and the idle times of the three machines. Job Ml M2 M3 A B c D E F G Page 1 of 2

8 Q # 4 Premabai undertakes knitting of sweaters for various shops. She has several helping (6) hands who, besides.knitting also carry out cleaning, disentangling woolen thread, measuring and cutting, sewing and customer contact activities. Hema, im enthusiastic industrial engineer, did an activities sampling (work sampling) study and came up with the following data. Activity Knitting No. of Observation 120 Cleaning 40 :: l Disentangling i Measuring & Cutting l Sewing l Speaking to customers ~---' Hema rated the help she had observed at 95 for the disentangling activity and 100 for the knitting activity. If at the end of the four day (36 work hours) study, Hema found that the helping hand had disentangled 2.3 kg of woolen thread and knitted a two meter length equivalent, what are the standard times for these activities?-take total allowances at 25 percent. If Premabai gives the work of disentangling woolen thread to a helper for four hours, how much wool should be disentangled? Q # 5 The Government of India has identified five tribal communities located near each (6) other in north-eastern region of the country. The population of all the five communities is almost equal to each other & all the five communities are equally important from the social point of view. The government plans to provide medical dispensaries in any three of these communities. Therefore, remaining communities will have to travel to these locations for getting services for dispensary. The travel cost (in Rs Per Person) between various communities is given in table..... ' Destination ~ A B c D E Sourcet A ' B ~:--- c D E '-- Use the Ardalan heuristic, advice the government a bout three locations where dispensaries should be opened. Q # 6 What is statistical process control? Explain type I and type II errors? (8). End of Paper Page 2 of 2.. ;.

9 Seat No. TIME: 3HRS GANPAT UNIVERSITY M.B.A. SEMESTER~II EXAMINATION MARCH -APRIL 2014 IIA06AHRM.HUMAN RESOURCE MANAGEMENT Marks: 40 Instructions: 1. It is a closed book examination. 2. Figures to the right indicate the individual marks of each question. Q # 1 What is job analysis? Describe the necessity for job analysis m (8) organizations. Q # 2 What is the significance of employee selection? What are the costs of a bad (8) quality selection? Explain. Q # 3 Write short notes on the following: (8) (A) Advantages of employee referral as an internal recruitment source. (B) Difference between performance & potential appraisal.,,,. J 1 r Q # 4 Define the following terms: (8) (A) Employee benefits.(b) Telecommuting (C) Compressed work week (D) Job Sharing Q # 5 What is performance management? What are the objectives of (8) performance management? How is performance management different from performance appraisal? Explain. END OF PAPER Page 1 of 1

10 TIME:3HRS. Instructions: GANPAT UNIVERSITY M.B.A SEMESTER II EXAMINATION MARCH-JUNE 2014 IIA07BRM BUSINESS RESEARCH METHODOLOGY 1. It is a closed book examination. 2. All the questions are compulsory. 3. Studen,ts can use scientific calculator. 4. Figure on the right side indicates the marks ofthe question. Seat No. Marks: 40 Q # 1 To diet drink manufacturer in the study finds that young women are more health (06) conscious and are looking at low calorie options. Thus, any communication or advertisement for the product has to emphasize the health aspect. The purchase probability is also influenced by their education level and the nature of their profession. Other factors such as available brands, celebrity endorsement and dietician's recommendations also have an impact on them. (A) Identify research problem and hypothesis. (B) Identify variables under study. (C) Is it possible to generate theoretical framework for the study. Q # 2 What is the need of sampling? Discuss any three probability sampling techniques by (06) giving their merits and demerits. Q # 3 Compare and contrast cross-sectional and longitudinal research design. (06) Q # 4 Explain any four types of projective techniques with suitable examples. (06) Q # 5 To determine the effectiveness of the advertisement campaign for a new DVD player, (06) the management would like to know what percentage of the households is aware of the new brand. The advertising agency thinks that this figure is as high as 70%. The management would like a 95% confidence interval and a margin of error not greater than plus or minus 2 percent. i. What sample size should be used for this study? ii. Suppose that the management wanted a 99 percent confident with an error of plus or minus 3 percent. How would the sample size change? Q # 6 A research company has designed three different systems to clean up oil spills. The (06) following table contains the results, measured by how much surface area (in square meters) is cleared in 1 hour. The data were found by testing each method in several Page 1 of 2

11 Q#7 trials. Are the three systems equally effective? +2= Use the 0.05 level of significance. 1 System A ; , ,-----, , Syst-em-B t System C 66 52, ' j -- - Identify the type of scale (nominal, ordinal, internal, or ratio) being used in each of the following. Please explain your reasoning. 1. How old are you? ii. Please rank the following activities in terms of your preference by assigning ranks 1 (most preferred) to 5 (least preferred). l.readingjoumals 2.Watching movie 3.Dating 4.Shopping 5.Eating out iii. What is your Permanent Account Number? iv. On an average weekday, how much time do you spend in doing your homework and class assignments? 1. Less than 15 minutes to 30 minutes to 60 minutes to 120 minutes 5. More than 120 minutes --- (04) END OF PAPER Page 2 of 2