Gospel for the Glory of Jesus

Transcription

1 Gospel for the Glory of Jesus KRAJ FM A Local Radio Ministry Our purpose is to spread the Gospel of Jesus Christ through music and the Word of God Prepare ye a way for the Lord, make his path straight Luke 3:4 Host/Producer/CEO Melvin Slade GFGOJ Inc. P.O. Box Palmdale, CA Phone

2 Why Advertise? It s a proven fact -- when it comes to increasing community exposure and capturing your share of the profits -- advertising works. By actively promoting your product or service through advertising, you can generate the sales you need to make your business a success. When you use effective advertising, you can: INVEST IN SUCCESS Research has shown that advertising offers long-term advantages. A study of more than 3,000 companies revealed that businesses that did not advertise grew at half the rate of those businesses that advertised regularly, while those who maintained or expanded their advertising experienced a sales increase of up to 100 percent within 5 years. CREATE STORE TRAFFIC Getting customers through the door is the first step to making a sale. By advertising your products or services you can increase your customer base and make the sales you need to succeed. ATTRACT NEW CUSTOMERS As most communities experience a growth in transient populations, the increasing numbers of potential buyers that move into your area offer your business new market opportunities that promise greater revenues. ENCOURAGE NEW CUSTOMERS Although prices and service influence customers, advertising will enable you to out stride the competition and keep your business in the public eye. GENERATE CONTINUOUS BUSINESS Only advertising can provide you with the opportunity to reach thousands of customers at a time. This opens your door to more sales each and every day. BUILD A BETTER IMAGE FOR YOUR BUSINESS With advertising your business becomes a vital presence in the community. The image you create through advertising increases your visibility and brings you respect among your peers and your customers.

3 Why Radio? More than any other advertising medium, radio can reach qualified potential candidates in more places, more frequently, and with more creativity and imagination. When you use radio to advertise you will: REACH POTENTIAL CANDIDATES AT HOME, IN THE CAR, AT THE OFFICE, AND ONLINE Studies have shown that on-the-go Americans spend an average of three hours a day tuned in to the only medium that has become their constant travel and leisure companion -- radio. Qualified candidates become a captive audience for your message. SEND A ONE-ON-ONE MESSAGE Radio advertising creates a more intimate relationship between your business and the listening audience. By using an effective combination of sound effects, music, voices and words, you can personalize your radio advertising to continually attract a growing share of the market. CREATE A COST-EFFECTIVE ADVERTISING MEDIUM FOR YOUR BUSINESS Because minimum time and expense is spent in producing a commercial, a radio recruitment program easily fits well within your marketing budget. DELIVER A MORE CREATIVE AND PERSUASIVE MESSAGE With the simple yet attention-getting elements of radio advertising, you can create interest, command attention, and compel qualified candidates to head directly to the front door of your business. GET RESULTS!!! Radio doesn t reach everyone - just 95.5% of the twelve + population in America Monday through Sunday.

4 Why Gospel for the Glory of Jesus? is all about you. It s about your family, friends and neighbors. It s about the communities we call home. Here are some of the reasons why local businesses have consistently chosen to advertise on WE HAVE A PROVEN RECORD OF WRITING GREAT COMMERCIALS For more then 8 years business owners have found satisfaction in working with our team of writers, voice over talent and sound professionals. WE HAVE LISTENER LOYALTY We are the leading Radio Ministry programming African American music in the area. Listeners who are loyal to us are also loyal to our advertisers. We have clearly established ourselves as a powerful ministry dedicated to sharing the gospel of Jesus Christ with the multicultural communities of the Antelope Valley/High Desert. GOSPEL FOR THE GLORY OF JESUS IS PERSONAL The ministry is about localism local Pastors, Ministers, Evangelist and Preachers deliver sermons every week. We also provide information on local church events and services. THE COMMUNITY APPRECIATES OUR WORK. I been told this ministry is exactly what the community needs to help combat crime, suicide, addiction, poverty, civil disobedience and other social ills. People encourage us to stay on the air to touch the hearts, mines and souls of listeners. KRAJ FM the Heat

5 Gospel for the Glory of Jesus Programming defines the term Intergenerational Radio Sharing the gospel to all ages...targeting and reaching an adult audience of ages 24 to 65 yrs old. KRAJ FM serves Acton, California City, Edwards Air Force Base, Lancaster, Lake Los Angeles, Mohave, Palmdale, Rosemond and Quartz Hills LOCAL ANNOUNCEMENTS Church announcements, City Events, Health & Fitness, Musical Events and events pertinent to the community. MORNING DRIVE Melvin Slade inspires and edifies our listeners with a delightful mix of gospel music. Local African-American Pastors, Ministers, Evangelists, Teachers and Preachers bring the Word of God. GOSPEL MUSIC African American gospel music from Billboard s top 40 charts - Spiritual, Rhythmic, Inspirational, Edifying and Soul Saving. Guest Speakers Pastors from local churches are invited to sit in as co-host and to be guest speakers for the day.

6 Coverage

7 Who Listens To Gospel for the Glory of Jesus Age (35 65) 60% Men 30% (20 35) 40% Woman 70% On the Web Monthly Visits Face Book 600 Locale Weekly Visits Income 25k to 50k 20% 50k - 75K 50% 75k - 100k 30% Ethnicity Black 60% Multicultural 40%

8 Gospel for the Gory of Jesus Rate Card KRAJ FM Sunday 7AM 9AM Per Week : 60 Com Per Com Weekly Cost : 30/Per Com Weekly Cost 2 $13.00 $26.00 $11.00 $ $12.50 $50.00 $ $12.00 $72.00 $10.00 $60.00 Discount rates for contracts of 20 commercials or more : 60 Com Per Com Total : 30/Per Com Total 20 $11.00 $ $9.50 $ $10.00 $ $9.00 $ $9.00 $ $8.00 $ Co-Host and Interview Includes 25 minutes Co-Host time and 35 minutes of interview time Plus 2 commercials for your business - $100 Sponsorships Sponsor 1 hour or 2 hours. You get up to 4 commercials and 4 mentions as the official sponsor of the program. Consult with account manager for special packages and rates. Prices do not include a $50 production fee per commercial Special Discount Plans are available for 26 and 52 week contracts All rates NET Schedules of less than 13 weeks are payable in advance Contract discounts: 13 weeks 5% 26 weeks 7% 52 weeks 15%